HERE Traffic Win of the Week || October 7, 2016 || Arnprior, ON, CA || Wilcher1 © 2016 HERE | HERE Internal Use Only

HERE Traffic Win of the WeekWeek Ending October 7, 2016• Entered by Ivy Wilcher• Arnprior, ON, CA• October 7th, 2016

HERE Traffic Win of the Week || October 7, 2016 || Arnprior, ON, CA || Wilcher2 © 2016 HERE | HERE Internal Use Only

HERE Traffic Win of the Week – October 7, 2016• Editor: Ivy Wilcher• Incident Detail:

- On October 7th at 7:04AM Eastern time, the Ontario Ministry of Transportation reported all lanes of the Trans Canada Highway (HWY-17/HWY-417) blocked in both directions between White Lake Rd/CR-2 and CR-508 due to an accident involving serious injuries. The situation was made worse due to heavy fog in the area limiting visibility.

- HERE Traffic Editor Ivy Wilcher confirmed the closure via the Ontario Police Twitter feed. Multiple news agencies also reported the incident, given the severity of the accident and the weather conditions in the area. Ivy entered the details into the HERE Traffic Feed. As of the writing of this report, the roadway remains closed.

•  Competitive Notes:- Google: Did not report any incident or closure.- INRIX: Reported Westbound HWY-417 closed, but reported Eastbound open.- TomTom: Reported Westbound HWY-417 closed, but reported Eastbound open.

• Resources:- Our Sources: Ontario Ministry of Transportation, Ontario Police

HERE Traffic Win of the Week || October 7, 2016 || Arnprior, ON, CA || Wilcher3 © 2016 HERE | HERE Internal Use Only

HERE Win of the Week – October 7, 2016HERE Traffic Editor Ivy Wilcher received details of a closure from the Ontario Ministry of Transportation & confirmed the closure with the Ontario Police. Multiple media accounts also reported on the incident.

HERE Traffic Win of the Week || October 7, 2016 || Arnprior, ON, CA || Wilcher4 © 2016 HERE | HERE Internal Use Only

HERE Win of the Week – October 7, 2016Ivy entered the closure in the HERE Traffic feed.

HERE Traffic Win of the Week || October 7, 2016 || Arnprior, ON, CA || Wilcher5 © 2016 HERE | HERE Internal Use Only

HERE Win of the Week – October 7, 2016Google did not report any accident or closure on the Trans Canada Highway. Their map does not show any flow data in the closed portion.

The incident Google is reporting on this screenshot is unrelated construction.

Note that these screenshots are taken at 8:51AM Central time, nearly 3 hours after the incident was initially reported.

HERE Traffic Win of the Week || October 7, 2016 || Arnprior, ON, CA || Wilcher6 © 2016 HERE | HERE Internal Use Only

HERE Win of the Week – October 7, 2016INRIX reported Westbound HWY-17 closed due to an accident, but did not report Eastbound closed.

HERE Traffic Win of the Week || October 7, 2016 || Arnprior, ON, CA || Wilcher7 © 2016 HERE | HERE Internal Use Only

HERE Win of the Week – October 7, 2016TomTom also reported Westbound HWY-17 closed due to an accident, but did not report Eastbound closed.

HERE Traffic Win of the Week || October 7, 2016 || Arnprior, ON, CA || Wilcher8 © 2016 HERE | HERE Internal Use Only

Thank youContactMike Dekrell

HERE500 W Madison StChicago, IL 60661

Tel. +1 (312) 340-5300mike.dekrell@here.com