complete impeccable

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Diploma in Accountancy ENT 300 Business Plan “Cleaning Services” Miss Intan Nazrenee bt Ahmad PREPARED BY: MUHAMMAD ‘IZZAT B. HAMBALI MUHAMMAD AKMAL B. MD AMRAN MUHAMMAD AFIQ B. KHAIRUDDIN MUHAMAD HAZIQ B. AHMAD SOBERI MUHAMMAD IZZAHAM B. NOOR AZMAN

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Complete Impeccable

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Diploma in AccountancyENT 300Business PlanCleaning ServicesMiss Intan Nazrenee bt Ahmad

PREPARED BY:muhammad izzat b. hambalimuhammad akmal b. md amranmuhammad afiq b. khairuddinmuhamad haziq b. ahmad soberiMuhammad izzaham b. noor azman

Tyoe of the BusinessName of BusinessBusiness LocationDate of Commencement

PartnershipPusat Perniagaan Perdana,Bandar Amanjaya,Sungai Petani17 June 2014INTRODUCTION

Sweeper- stand for our services based on cleaning and will be known as the best cleaning industry.Shining-refer to our quality serviceWhite- professionalismBlue- energetic and responsibilityINTRODUCTIONBusiness LogoINTRODUCTIONVisionIn 2019 IMPECCABLE CLEANING SERVICE will be the top cleaning service in north of Malaysia.

Business Vision, Mission and ObjectiveINTRODUCTIONMissionTo be trustworthy cleaning services that will satisfied our customers and maintain customer through superior services.

Business Vision, Mission and Objective5INTRODUCTIONObjectiveTo provide cleaning service to 80% area in North Malaysia within 2 years.To obtain RM 200,000 of sales within 6 month.To provide professional cleaning service within 3 month of business operation.To make cleaning service business provide at least 10% to Malaysias economy within 10 years.To become most acknowledgeable cleaning service in North Malaysia within 2 years.

Business Vision, Mission and ObjectiveOBJECTIVETo increase revenue by 15% per annum for in each of the next five years by give more added to our package.To achieve the increasing rate of repeat customers by 7% each quarter by providing various kind of package.To gain 50% of our potential customer to become loyal customers of our cleaning services by offering best service and best price within the year.To ensure 50% of our customer will aware about the package that our company provide in the first year of operation.To ensure that 55% of the potential customer will be our repeated customers by providing coupon within 2 month.

MARKETING PLANMarketing objectiveGEOGRAPHICStateKedahPerlisPulau PinangDistrictSungai PetaniMerbokGurunKulimAlor SetarRegionNorthern RegionDemographicAgeChildrenTeenagersAdultIncomeAll level incomeGenderMaleFemaleBehavioralBenefit soughtFrequentlySeldomOffice PremisesHouse PremisesFarmMARKETING PLANTarget market and Potential CustomerOur CompetitorCleancon Services Sdn BhdSaraz Global Enterprise 4-1B, Jln Pandan 2/3, Pandan Jaya, 08000 Sungai Petani, Kedah. Lot 3, Ground Floor, Block E, Putatan Platinum Plaza, 08000 Sungai Petani, Kedah. MARKETING PLANCompetitor AnalysisCompetitorsMarket Share (%)Annually (RM)Cleancon Services Sdn Bhd65215,545.20Saraz Global Enterprise35116,062.80Total 100331,608 Before Impeccable Cleaning Services enter into the marketTable 5.1 Before Impeccable Cleaning Services enter into the marketMARKETING PLANMarket ShareCompetitorsMarket Share (%)Annually (RM)Cleancon Services Sdn Bhd55182,384.40Saraz Global Enterprise2582,902.00Impeccable Services2066,321.60Total100331,608 After Impeccable Services enter into the market

Table 5.2 After Impeccable Services enter into the marketMARKETING PLANMarket ShareMarketing plan sales forecastMARKETING PLANSales Forecast

sales forecast

MARKETING PLANSERVICEOffice PremisesHouse PremisesFarm MARKETING PLANMarketing StrategyPACKAGESRATE(RM)PACKAGE A

StandardRM 50.00Semi DRM 60.00BungalowRM 70.00PACKAGE B

StandardRM 70.00Semi DRM 80.00BungalowRM 90.00PACKAGE C StandardRM 90.00Semi DRM 110.00BungalowRM 130.00PACKAGE D

StandardRM 150.00Semi DRM 170.00BungalowRM 200.00PACKAGESRATE(RM)

PACKAGE ERM 150.00PACKAGESRATE(RM)

PACKAGE ARM 60.00PACKAGE BRM 120.00Office premise.House premiseFarmPricing StrategyMARKETING PLANMarketing Strategy

Distribution channelCustomerDirect ChannelMARKETING PLANPromotion StrategyBusiness cardFlyersBusiness signboardBannersMARKETING PLANMarketing StrategyORGANIZATIONAL PLANOBJECTIVE:To make sure all employee will have lot of experiences and can do their work professionally and give 100% commitment within 6 month.To make sure 95% of the business organization are controlled effectively by each of department manager each year.To ensure 95% of customer will continue to use our services after the improvement of the services given based on the feedback that receive from the customer within 4 month.To increase the scope of area services that we can provide service in peninsular of Malaysia within 2 years.To make sure our services are well known at least 80% by the people line in the North of Malaysia in 1 years.

Organizational ObjectiveORGANIZATIONAL PLANOrganizational Chart PositionNumber of workersChief Executives1 PersonMarketing Manager1 PersonAdministration Manager1 PersonOperational Manager1 PersonFinancial Manager1 PersonWorker6 PersonsTOTAL11 PersonsORGANIZATIONAL PLANAdministration PersonnelOffice Plan Layout

ORGANIZATIONAL PLANOffice Plan LayoutTHE END