component 2 communication & dissemination 5 th innopolis meeting prague, 19/10/2011 overview

28
COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Upload: verity-morris

Post on 12-Jan-2016

212 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

COMPONENT 2 COMMUNICATION &

DISSEMINATION

5th INNOPOLIS meetingPrague, 19/10/2011

OVERVIEW

Page 2: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

6th Semester5th Semester4th Semester3rd Semester2nd Semester

today

2010 2011 2012

C2 - INNOPOLIS

18-19 MayManchester meeting

overview Tasks for Semester 4

End of project

Tasks for Semesters 5 & 6

INNOPOLIS timeline

Page 3: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

INNOPOLIS timeline

6th Semester5th Semester4th Semester3rd Semester2nd Semester

today

2010 2011 2012

C2 - INNOPOLIS

18-19 MayManchester meeting

overview

Page 4: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Finished Tasks: 2.1 & 2.2 & 2.3 & 2.7Development of list of key contacts

Development of database of all university city-regions in the EU

Page 5: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Task 2.1Project Web platform

Page 6: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

3rd Semester’s EU wide PR release (2nd) on “Reporting from best policy practice identified in Europe, &

discussion of its developmental potential for regional innovation & development”

Task 2.4Development & dissemination of EU-wide Press Release

For the whole project, 5 PRs to be developed & disseminated Europe-wide: 1 in each semester,

excluding Semester 2

Page 7: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Task 2.5Development and dissemination of press releases that are region-specific

Semesters 3 3 PR releases: 1 PR release from Lodz region 1 PR release from MKC 1 PR release from RCM

Development & dissemination of 3 regional PR releases. They contextualise in the national context project activities (e.g. experiences accumulated during the study visits).

Page 8: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Task 2.6Development and dissemination of biannual newsletters

3rd INNOPOLIS NEWSLETTER

Knowledge Exchange in Action in Manchester 4th INNOPOLIS study visit

INNOPOLIS Manchester Seminar: Best Policy Practice for Successful Knowledge Exchange

Knowledge Transfer at Innospace

Findings from 35 interviews on academia‐industry Knowledge Exchange practices, in the region of Central Macedonia, Greece

Best Policy Practices Knowledge Transfer Partnerships, Manchester

Innovation Managers at the University of Lodz – pilot project

The newsletter was edited by the UoS

Page 9: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

INDICATORS (1/2)

Output indicators

  Indicators S1 S2 S3 S4 S5 S6 Actual Target1 N° of press releases disseminated     3 0 0 0 9 17

2 N° of brochures created     0 0 0 0 1 1

3 N° of copies of brochure disseminated     135 0 0 0 335 750

4 N° of newsletters created     1 0 0 0 3 6

5 N° of copies of newsletters disseminated     203 0 0 0 932 1500

6 N° of dissemination events organised     3 0 0 0 3 5

7 N° of other events participated in     7 0 0 0 7 0

Result indicators

8 N° of articles/appearances in press and media     4 0 0 0 9 30

9 Estimated n° of participants in events     52 0 0 0 52 220

10Average n° of visits per month on operation’s website

    278 0 0 0 92,67 100

Up to Semester 3 (30/6/2011)

Page 10: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

INNOPOLIS timeline

C2 - INNOPOLIS

6th Semester5th Semester4th Semester3rd Semester2nd Semester

today

2010 2011 2012

End of project

Tasks for Semester 4

Page 11: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

INDICATORS’ STATUS

Output indicators

  Indicators Actual Target%

completedStatusto GO

per Semes

ter

1 N° of press releases disseminated 9 17 53% V 8 3

2 N° of brochures created 1 1 100% V 0 0

3 N° of copies of brochure disseminated 335 750 45% V 415 138

4 N° of newsletters created 3 6 50% V 3 1

5 N° of copies of newsletters disseminated 932 1500 62% V 568 189

6 N° of dissemination events organised 3 5 60% V 2 1

7 N° of other events participated in 7 0 N/A V 0 0

Result indicators

8 N° of articles/appearances in press and media

9 30 30% X 21 7

9 Estimated n° of participants in events 52 220 24% X 168 N/A

10 Average n° of visits per month on operation’s website

92,67 100 93% V 1932 107

Page 12: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

4th Semester’s EU wide PR release (3nd) on “Success story in regional policy and its effects on individual case

study”

Task 2.4Development & dissemination of EU-wide Press Release

For the whole project, 5 PRs to be developed & disseminated Europe-wide: 1 in each semester,

excluding Semester 2

DISSEMINATION TO:

1.KEY REGIONAL CONTACTS 2.EU UNIVERSITY CITY REGIONS CONTACTS 3.Other partners’ contacts

Page 13: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Task 2.5Development and dissemination of press releases that are region-specific

Semester 4 3 PR releases: 1 PR release from CoH 1 PR release from MKC 1 PR release from RCM

Development & dissemination of 3 regional PR releases. They contextualise in the national context project activities (e.g. experiences accumulated during the study visits).

According to the deliverables per task file

Page 14: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Task 2.6Development and dissemination of biannual newsletters

4th INNOPOLIS NEWSLETTER

5th INNOPOLIS study visit in Prague

INNOPOLIS Best Policy Practice Guide

Development & Innovation Policy in the Czech Republic

ASCR Technology Centre, Innovacentrum, etc.

INNOPOLIS progress (Announcement of Launch of Learning Outputs and Final Conference)

Promotion of the project’s website

Other article(s) from partners

Edited by the UoS

Page 15: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Tasks to be completed until the end of Semester 4 (1/3)

Task 2.1 - Project Web platform

Task 2.2 - Development of list of key contacts

Task 2.3 - Database of all university city-regions in the EU and key contacts

Task 2.4 - Development & dissemination of 4th EU wide PR release

Task 2.5 - Development and dissemination of public relations releases that are region specific 1 PR release from CoH 1 PR release from RCM

Page 16: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Tasks to be completed until the end of Semester 4 (2/3)

Task 2.6 - Development and dissemination of newsletters Development and dissemination of the 4th project newsletter

Task 2.7 - Development of project brochure

Task 2.8 - Development of professional journal

Task 2.9 - Launch of learning outputs events Task planned for Semester 5 (Jan-Jun 2012)

Task 2.10 - Organisation of Dissemination conference in Thessaloniki Task planned for Semester 5 (Jan-Jun 2012)

Page 17: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Tasks to be completed until the end of Semester 4 (3/3)

Output indicators

Indicators Actual Target % completed Statusto GOper

Semester

N° of press releases disseminated 9 17 53% V 8 3

N° of copies of brochure disseminated 335 750 45% V 415 138 N° of copies of newsletters disseminated

932 1500 62% V 568 189

Result indicators

N° of articles/appearances in press and media

9 30 30% X 21 7

Actions:

1.Dissemination of the EU wide PR and the 3 regional press releases2.Dissemination of the brochure in relevant events and by emails3.Dissemination of the project Newsletter 4.Take necessary actions for articles (i.e. regional PR releases) to be published in press and media (1 PR per partner per remaining semester)

Page 18: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

INNOPOLIS timeline

C2 - INNOPOLIS

6th Semester5th Semester4th Semester3rd Semester2nd Semester

today

2010 2011 2012

End of project

Tasks for Semesters 5 & 6

Page 19: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Tasks for Semesters 5 & 6

Semester 5

Task 2.4 - 4th EU wide PR release

Task 2.5 - Two regional PRs

Task 2.6 - 5th Newsletter

Task 2.9 - Launch of learning outputs events

Task 2.10 - Organisation of Dissemination conference

Semester 6

Task 2.4 - 5th EU wide PR release

Task 2.5 - Two regional PRs

Task 2.6 - 6th Newsletter

COMPONENT 2

Page 20: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Task 2.9 - Launch of learning outputs events

The regional launch events of the learning outputs aim to maximise awareness of the results of the project & enhance knowledge exchange in the regions. The events will occur concurrently & will be linked through video conferencing facilities in order to enable access to the learning experiences inter-regionally.

BP transfer experiment events (2) occur concurrently in Lodz & Thessaloniki & linked through video-conferencing (observed by P1 in Thessaloniki & P4 in Lodz). Policy makers & other stakeholders will use the policy-transfer simulation to explore the process, implications & potential success of policy transfer (PT) in their area. Data will be fed into the simulation & actions will be taken to produce reactions that participants will have to address. Observers will gather data & review the simulation events

Page 21: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Launch of Learning Outputs & BP transfer experiment event

The regional launch of the learning outputs & BP transfer experiment event aim to maximise awareness of the results of the project & enhance knowledge exchange in the regions. During the event; policy makers & other stakeholders will use the policy-transfer simulation to explore the process, implications & potential success of policy transfer (PT) in their area. Data will be fed into the simulation & actions will be taken to produce reactions that participants will have to address. Observers will gather data & review the simulation events. The events will occur concurrently & will be linked through video conferencing facilities (observed by P1 in Thessaloniki & P4 in Lodz) in order to enable access to the learning experiences inter-regionally.

Page 22: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Facts and benefits

The learning outputs would be presented anyway in the experiment eventsThe Learning outputs can be presented in own countries’ languagesAvoid duplication of effort; both events:

are implemented simultaneously are linked through video conferencing involve all project partners are addressed to the same target groups

Presentation of the Learning outputs can be implemented by any partner in other event if desiredAvoid overload of stakeholders’ implication (2 INNOPOLIS events in 6 months duration is preferable than 3) Uniting the events into one make it bigger and more important constituting it more attractive for stakeholdersMore interesting event for UK and Finnish participants because the event will include the BP transfer experiment

Page 23: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Possible structure of the event

Presentations in countries’

languages (with interpretation if

needed)

INNOPOLIS presentation (aims, objectives, activities, web site promotion, international conference promotion, etc)

Launch of Learning Outputs

Presentation of 1 or 2 selected Best Policy Practices (UK policies in Thessaloniki and Finnish policies in Lodz)

Presentation of 1 identified Knowledge Exchange practice (optional)

Videoconference in English (with

interpretation if needed)

- Discussion on the Learning outputs - Presentation of 2 selected Best Policy Practices through videoconferencing – simulation – interregional discussion

Discussion in countries’

language (with interpretation if

needed)

Final discussion – comments & conclusions

Page 24: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Location: All regions Duration: Depends on each partner P1 in Thessaloniki & P4 in Lodz P5 in Helsinki and P7 in Manchester Target group: policy makers and other

stakeholders Proposed date: End of February 2012

Launch of Learning Outputs & BP transfer experiment event

Additional information:

Page 25: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Tasks 2.10 - Organisation of Dissemination conference

Dissemination Conference Facts:

Semester: 5th Location: ThessalonikiDuration: 2 daysResponsible partner: RCMMain target groups:• officials in local & regional authorities• senior academic managers, • other policy-makers (e.g. in business support agencies), • representatives from business associations chambers & industry groups etc. Other budget: External experts, keynote speakers (6000 euros?)Other: 2 weeks before the conference an online community will be launched, allowing participants to interact & explore opportunities for discussion before the event.

Page 26: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Possible Conference topics, basis for the conference agenda

Knowledge exchange cases, best policy practice, experience gained from expert views from the EU

Project activities & potential impact Growth potential of knowledge transfer for enterprises &

regions. Positive effects of knowledge exchange for universities, so

as to enhance the legitimacy of such activities among academics.

Importance of collaboration between different stakeholders in order to achieve effective policy transfer

The process and tools that could be used in best policy transfer on knowledge exchange

Page 27: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Final conference -To be decided

Final dates (proposed: October 2012) Agenda - Speakers Communication and dissemination

strategy Partners’ contribution (i.e. presentations,

speakers’ invitations, contacts) Project meeting?

Page 28: COMPONENT 2 COMMUNICATION & DISSEMINATION 5 th INNOPOLIS meeting Prague, 19/10/2011 OVERVIEW

Thessaloniki – GR+30 2310 253477-8

http://www.seerc.org

Thank youGeorge Intzesiloglou

Research [email protected]