UNILEVER TEA KENYA

MANAGING A COMPREHENSIVE PROGRAM THAT MOVES BEYOND THE WORKPLACE

15th JUNE 2006

UNILEVER TEA KENYA LTD HIV/AIDS

ABOUT THE COMPANY • Tea plantation company with estates in four districts

•18,000 employees majority of whom are permanently employed

•100,000 employees and dependants living on company premises and with medical cover

UNILEVER TEA KENYA LTD HIV/AIDS

ABOUT THE COMPANY • Housing

•Water and Sanitation

•Roads and engineering works

•Schools -- 23

•Medical care . Hospital and 4 medical centres

UNILEVER TEA KENYA LTD HIV/AIDS WHY HIV PROGRAMS?

Reduced healthcare/medical costs

Healthier workforce

Sick-off/ absenteeism.

Training costs

Funeral expenses

COMPONENTS OF THE PROGRAM

•AWARENESS AND EDUCATION

•PREVENTION

•CARE AND SUPPORT

•COLLABORATION WITH OTHER ORGANISATIONS

•COMMUNITY OUTREACH

AWARENESS & EDUCATION PROGRAMS

•Company policy on HIV and AIDS

•New employee induction exercise on HIV

•Video shows

•HIV messages on payslips

•Pamphlets

•Lectures, workplace discussions

•Slogan on HIV “Tumaini kwa wote”

Workplace programs cont..

•Addressing stigma by PLWHA Involvement- GIPA, Support groups, Ambassadors of Hope

•VCT centres and mobile VCT

•Care and support programs- HAART clinic for employees and dependants

VCT PROGRAME CASES Total 6741

0200400600800

1000120014001600

1st Qtr 2nd Qtr 3rd Qtr 4th Qtr

20022003200420052006

Workplace programs cont..

PEER EDUCATION

Training of Trainers - 16

Roll out of peer educators – 269

Workplace discussions

Refresher courses

UNILEVER TEA KENYAGTZ-KTGA

MOVING BEYOND THE WORKPLACE

15TH JUNE 2006

BACKGROUND

•Started in 2003

•Extending HIV programs to the community

•Targets – Tea Out-growers– The youth– General Community

RATIONALE FOR MOVING BEYOND THE WORKPLACE

•Interaction between the Unilever community and the outer community

•Gap in the KABP* between the workforce and the surrounding community

•Partnership with GTZ

*Knowledge Attitudes Behaviour and Practices

STEPS IN PROGRAM FORMULATION

Discussion with stakeholders; The company Executives, Partners, The community

Strategy (peer education)

Implementation

Why Peer Education?

•Sustainability

•Effective tool in behaviour change

•Cost effective; Time and Resources

•Addresses Culture Issues

•Multi-tasking(VCT referral,STI referral,community mobiliser,co-ordinator)

PEER EDUCATION

Peer Educators-trained to;• facilitate discussions • plan meetings• Condom distribution systems• VCT and STI referrals• Community mobilisation

YOUTH PROGRAM

STRATEGY

•Youth Peer education

•Inception meetings; parents, education officers, school heads, teachers

•Teachers’ Trainers of Trainer(TOTs) nominations

•TOT training

•Youth-- “Ambassadors of Change”

OUTGROWERS/COMMUNITY PROGRAMS

• peer education program

•Tea growing community

•Target hotspot areas• 160 community members in the tea growing• Community Based Organisations (CBOs)

– Educate, mobilise,distribute condoms

• 5 CBOs to cover regions

SOURCES OF SUPPORT FOR SUCCESS OF PROGRAM

•Support from the top (company executives)

•Enthusiasm of the staff

•Support from partners and donors e.g. Walter Reed Project , GTZ

CHALLENGES

•The novelty of HIV work

•Time for HIV activities away from usual business

•Burn-out, including motivation

•Resources

WAY FORWARD

Sustainability of the programs

•Revamping of the programs- growth

•Ownership by the communities

•Technical support

Lessons learnt

Start simple -- Build on it Support from the top.Networking.Empower members of staff and team workMeet communities needsUse what has workedEncourage communities to own it

successes

•Reduced absenteeism at the workplace

•Healthier Unilever Tea Community

•Benefits to the surrounding community

•Benefits to other companies-Best practice

•Global recognition - Global Business Coalition

Feed Back from the community;

• “we are really happy because this problem is very serious in my village..people are dying..”

• “..at the village, we never used to talk about HIV,it was almost taboo..but now, I tell them everything frankly, according to the training we got..and they ask me questions..”

• “We teachers are excited about this program. I am going to go home and start with the teenagers in my house!”

Collaborating Partners

Walter Reed

The PEPFAR Project

GTZ

Ministry of Health

NASCOP

The Kenya HIV/AIDS Business Council

KTGA

NOPE, SWAK

Thank you