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How to Make Students Care How to Make Students Care About Your SG: Create About Your SG: Create “Signature Programs”“Signature Programs”

W.H. “Butch” Oxendine, Jr. W.H. “Butch” Oxendine, Jr. ASGA Executive DirectorASGA Executive Director

© 2007© 2007

Create Signature Programs

FACT:FACT: Most students Most students just don’t carejust don’t careabout their SGsabout their SGs

FACT:FACT: Many students Many students don’t even know they don’t even know they

have an SG!have an SG!

Why?Why?

Create Signature Programs

ANSWER:ANSWER:The average The average students atstudents atyour schoolyour school

do not believedo not believeyour Student your Student GovernmentGovernment

is relevant to them is relevant to them personally.personally.

Create Signature Programs

America’s America’s Great SGs Great SGs advocate advocate student student

concerns to concerns to your college your college

officials.officials.

But that’s not But that’s not “sexy”“sexy”

Create Signature Programs

To be To be RELEVANTRELEVANTto your fellow to your fellow

students,students,your SGyour SG

MUST DOMUST DOsomething that something that

MATTERSMATTERS

Create Signature Programs

Your SG must Your SG must produce a program produce a program

or service thator service thatNO ONE ELSENO ONE ELSE

can or will provide can or will provide for your studentsfor your students

Create Signature Programs

Your goal should Your goal should be to become be to become

known by known by every every studentstudent for for producingproducing

a useful program a useful program or serviceor service

Create Signature Programs

Your SG Your SG must help must help

SAVE or SAVE or MAKEMAKEyour your

students students moneymoney

Create Signature Programs

Sample Signature ProgramsSample Signature ProgramsASGA stores data on more than 700 “Signature Programs” ASGA stores data on more than 700 “Signature Programs”

currently being offered by SGscurrently being offered by SGsat colleges and universities nationwideat colleges and universities nationwide

Video Rental ServiceVideo Rental ServiceUniversity of KentuckyUniversity of Kentucky

Campus Food PantryCampus Food PantryFlorida Hospital CollegeFlorida Hospital College

Book ExchangeBook ExchangeMiami Dade College WolfsonMiami Dade College Wolfson

Discount CardDiscount CardCuyamaca CollegeCuyamaca College

Escort ServiceEscort ServiceArizona State UniversityArizona State University

Off-Campus Housing Dir.Off-Campus Housing Dir.SUNY BinghamtonSUNY Binghamton

Breakfast in BedBreakfast in BedLycoming College, PALycoming College, PA

Health InsuranceHealth InsuranceCalifornia State Univ. FullertonCalifornia State Univ. Fullerton

Tax ServiceTax ServiceUniversity of AkronUniversity of Akron

Legal AidLegal AidClemson UniversityClemson University

Laundry-serviceLaundry-serviceUniversity of San FranciscoUniversity of San Francisco

Airport ShuttleAirport ShuttleVillanova UniversityVillanova University

Taxi ServiceTaxi ServiceNorth Dakota State UniversityNorth Dakota State University

Create Signature Programs

Sample Signature ProgramsSample Signature ProgramsASGA stores data on more than 700 “Signature Programs” ASGA stores data on more than 700 “Signature Programs”

currently being offered by SGscurrently being offered by SGsat colleges and universities nationwideat colleges and universities nationwide

24-Hour Study Lounge24-Hour Study LoungeFlorida Southern CollegeFlorida Southern College

Bus ServiceBus ServiceGeorge Mason UniversityGeorge Mason University

Discounted TicketsDiscounted TicketsMt. San Antonio College, Ca.Mt. San Antonio College, Ca.

Movie PassesMovie PassesHillsborough C.C./Plant CityHillsborough C.C./Plant City

Copy MachineCopy MachineSanta Monica CollegeSanta Monica College

City-at-Large GuideCity-at-Large GuideLoyola College in MarylandLoyola College in Maryland

Family WeekendFamily WeekendNorthern Arizona UniversityNorthern Arizona University

Computer LaComputer LaNorthern Arizona UniversityNorthern Arizona University

Recycling ServiceRecycling ServiceUniversity of Alaska FairbanksUniversity of Alaska Fairbanks

SGA Movie ChannelSGA Movie ChannelUniversity of HartfordUniversity of Hartford

Telephone Wake-UpTelephone Wake-UpDartmouth CollegeDartmouth College

Bicycle Check-OutBicycle Check-OutUniversity of OklahomaUniversity of Oklahoma

Safe RideSafe RideMercyhurst CollegeMercyhurst College

SGA Computer LabSGA Computer LabEdinboro University of Pa.Edinboro University of Pa.

Off-Campus Survival GuideOff-Campus Survival GuideUniversity of WyomingUniversity of Wyoming

SGA ScholarshipsSGA ScholarshipsCollege of Staten IslandCollege of Staten Island

Create Signature Programs

Let’s Brainstorm!Let’s Brainstorm!What possible signature programs couldWhat possible signature programs could

you bring to your campus?you bring to your campus?

SG UnderwearSG Underwear

SG Awards BanquetSG Awards Banquet

Discount Gasoline CardDiscount Gasoline Card

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SG Health PackSG Health Pack

SG Yard SaleSG Yard Sale

SG Rest AreaSG Rest Area

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Create Signature Programs

To be To be RELEVANTRELEVANTto your fellow to your fellow

students, your SGstudents, your SGMUST DOMUST DO

something that something that MATTERS:MATTERS:

Signature Programs Signature Programs Make Students Care Make Students Care

About Your SGAbout Your SG

Create Signature Programs

How to Contact Butch:How to Contact Butch:

• Call me toll-free at 1-877 ASK Call me toll-free at 1-877 ASK ASGAASGA

• (1-877-275-2742)(1-877-275-2742)

• E-mailE-mail me at me at butch@studentleader.combutch@studentleader.com

• I promise to answer all callsI promise to answer all callsand e-mails!and e-mails!