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• Connect• Sync• Activate

Connecting Your World

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Safe Harbor

Statements in this presentation that are not reported financial results or other historical information are “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. They include, for example, statements about our business outlook, assessment of market conditions, anticipated trends in our business strategies, future plans, future sales, prices for our major products, capital spending and tax rates. These forward-looking statements are not guarantees of future performance. They are based on management’s current expectations that involve a number of business risks and uncertainties, any of which could cause actual results to differ materially from those expressed in or implied by the forward-looking statements. The risks and uncertainties relating to the forward-looking statements in this presentation include those described under the caption “Risk Factors” in Synchronoss Technologies, Inc’s SEC filings including our most recent filed annual report on Form 10-K.

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Investor Highlights

E-Commerce, Connected Devices & Cloud Computing

Positioned at the center of powerful long-term growth trends

Delivering the most “Powerful Mobility Customer Experience”

Clear market leadership position in Activation SaaS platform

Driving Tangible & Scalable Results Worldwide

Embedded with major,influential customers

Accelerating connected device strategy/ customer diversification

Strong IP (Patents) andTechnology lead

Significant operating leverage potentialStronger profitability

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Mobile Connectivity Driving New Opportunities

More Smart Devices – Consumers using more than one device (Smartphone, Tablets, etc.) and the internet is your phone

More Affordable – Competition with greater than 100% penetration in many developed markets…lower 3G tiered pricing lowers adoption barrier…

More Available –3G/4G and Wi-Fi 100% penetrated in most developed markets…

More Access to Content – Smart Apps, Mobile Banking, Social networking, is something for nearly everyone…

Connecting Your World

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Connected Devices

10B+Units???

2010 20202000

1,000,000

10,000

1,000

1

100,000

100

Devi

ces

/ Us

ers

(MM

in L

og S

cale

)

More thanJust Phones• Smartphone• Tablet• Cell Phone /

PDA• Car, Meters,

GPS, ABS• Home

Entertainment• Games• Wireless

Appliances

Source: Morgan Stanley 2009

Explosion in Variety of Devices & Networks

DesktopInternet

1B+ Units /Units

Adding Complexity for Development and Features

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U.S. 4G LTE Device Shipments, 2010-2014(88M U.S. LTE Devices Shipped in 2014)

0

10

20

30

40

50

60

Smartphones /Superphones

Tablets andNetbooks

Data Cards,Modems, Router

2010 2011 2012 2013 2014

(in millions)

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Future Commerce is from the DeviceOnline Commerce Gaining Share vs. offline – Online at ~5% of USA Retail,

Mobile Should Get to Same Level Much Faster

Q3:00 Q3:01 Q3:02 Q3:03 Q3:04 Q3:05 Q3:06 Q3:07 Q3:08 Q3:09 Q3:10 Q3:11 Q3:12

Linear Trendline (y=0.094x + 0.9895, R^2=0.9599Note: (1) Adjusted for eBay by adding back eBay US gross merchandise volumeSource: US Dept. of Commerce (CQ4:09), Morgan Stanley Research

eCommerce Penetration

0%

1%

2%

3%

4%

5%

5%

7%

eCom

mer

ce a

s %

of T

otal

Ret

ail S

ales

USA eCommerce % Share* of Total Retail Sales,CQ3:00 – CQ4:12E

eCommerce Penetration 4% in CQ2:10

Mobile eCommerce Penetration?

Source: Morgan Stanley

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The Problem That We Solve For

Address Activation / Upgrade Challenges

84%

Inherent Order Complexity

Complex set-up

High maintenance

Costly integration

Customer screening

Activate

Account information

Credit

Insure

Billing

Portability Sync

Transfer

Source: Best Buy Mobile – Shawn Score Interview; Market Tools Survey

26%Delay Handset Upgrade due to Lack of Content Transfer

ConsiderIn-Store Activation “Poor”

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ConvergenceNow® Platforms

Functionality• Order Management, Activation

and Provisioning• Automation and Orchestration

of complex order processing

• Access / Connectivity to the largest service providers globally

• On-demand activation and provisioning platform

• Inventory management, product fulfillment, exception handling, commission reconciliation, etc.

Benefits

• Automation levels achieved in short period of time

• Best in class eCommerce experience

• Full visibility into all orders and stages of the transaction

• Accelerates and monetizes Connected Devices go-to-market

• Minimizes capital expenditures and fixed costs

• Reduces time to market to 3-6 months from contract signature

Customers

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Activate

Connect

Syn-chronizeMonitor

Manage

Up Sell

Buy

Ensure Optimized Activation Experience• Device Activation• Application Activation• Content Synchroniza-

tion and Backup

Manage and Ensure Connectivity• Seamless Connectivity

Network Aggregation• Network Utilization• Bandwidth Utilization• Resource Utilization

Network Usage Optimization − Traffic Offload− Traffic Manipulation

Integrated Customer Experience Monitoring• Service Monitoring− Application Usage− Device Performance− Connectivity Experience− Out of Box Experience

• Service Experience Management− Real-time Knowledge

and Visualization− Trigger-based

Notifications− Proactive Notifications− Self-healing Loop

Up Selling Additional Services• Provide knowledge for

targeted Marketing Campaigns, Mobile Advertising, etc.

Cloud Enabled Devices – Powered by Synchronoss

SYNCHRONOSS CONFIDENTIAL

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Extensive Technology and Patent Investments

Over 60 U.S. Patents issued and pending

Network Address Book

7

MightyBackup

7

MobileLocker

2

Handset Transfer Service

4

Social AddressBook

6

Store

2

Messaging

3

Management

2

Authentication

1

Sync

3

Device

7

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Mobile Phones Consumer Electronics

Laptops (or Connected Devices)

User Community(distributed geographically across multiple operators)

Connect Technology Offering

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Backup Assistant Revenue ApplicationTop 10 mobile application over ten consecutive quarters, scaled to over 30M active subscribers and 3 billion contacts

Network Address Book (NAB)Connects subscriber communities by synchronizing address book and profiles across VZ mobile, FiOS, VZ Web, and 20 popular social networking sites

Handset Transfer Service (HTS)Transfers mobile content on phone upgrade –includes the first and only legal solution for licensed content transfer

OkHelp

Connecting to the Backup Assistant service...

Mobile number:+14082221234

Cancel

Connecting...

Options Backup Now

Backed up: 27Pending: 0

Edit or print your address book at

www.verizonwireless.com/backupassistant

Backup Assistant

13

Synchronization Technology Offering

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White Label Activation PortalEnables subscription sales via a standardized, simple to use web-based client.

Service Activation Gateway (SAG)Multi-tenant activation and qualification gateway supporting: • Online and Retail Channels• Prepaid, Postpaid, & Session-based Plans • All devices types: Smartphones, Tablets,

3G/4G Dongles, MiFis, Embedded, etc.• All Use Cases: New, Add a line, Upgrade,

Shared Plans, etc.

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Proven Scalability• Capable of over 250

activations per minute• Supports over 800

simultaneous qualification and shopping sessions

Activation Technology Offering

eCommerce Storefronts

Carrier A

Carrier B

Carrier C

Activation Portal

Service Activation Gateway

XML API

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VMM

Social Cloud Connectors

Community Storage Locker

WSAPI

Sync andConnect S&C

CSP IT

API

UpgradePort-In Cloud

Population

Activation and Sync

Platform Cloud Enablers

On Device Activation

3rd Party Public API’s

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iPhone 4S

Synchronoss will continue to play an important role in the iPhone activation process Synchronoss will continue to support all

transactions through AT&T’s online channel, in addition to supporting certain transactions on behalf of Apple for AT&T, Verizon Wireless, and now Sprint The new iPhone 4S at AT&T allows customers to

upgrade their devices directly from their existing devices and through multiple channels− Customers can select and upgrade from the

device itself (Web Browser/App/Kiosk)− Synchronoss will process and activate those

transactions

Enhanced Activation customer experience helps customers upgrade from the device, at retail stores, or Online

SYNCHRONOSS CONFIDENTIALSYNCHRONOSS CONFIDENTIAL

THANK YOU