considering bare metal as a viable cloud option

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Considering bare metal as a viable cloud option June 10, 2015

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Considering bare metal as a viable cloud option June 10, 2015

Participate: Ask questions and share feedback during the webcast.

Share: Tweet your comments using #BareMetal

Follow-up: A recording of this webcast will be sent to all attendees.

HOUSEKEEPING

#BareMetal

3 #BareMetal

TODAY’S SPEAKERS

Richard Fichera Vice President & Principal Analyst IT Infrastructure and Cloud Forrester Research

Satish Hemachandran Sr. Vice President and General Manager Cloud and Hosting Internap

Infrastructure Architecture Models For Modern Services – Driving to Hybrid Cloud Richard Fichera, VP, Principal Analyst

June 10, 2015

© 2015 Forrester Research, Inc. Reproduction Prohibited 6

Growth: Inexorable, Simple, Ubiquitous, Painful You’ve seen this before – this is our world

Servers Mobile devices Internet users Transactions

This is not new – what is new is the number of decimal places. And it is more than just volume, it is also underlying complexity, conflicting demands on infrastructure engineering, and legacy mismatches in our architectures

© 2015 Forrester Research, Inc. Reproduction Prohibited 7

Cheap Or Reliable – Pick Only One?

This conflict has not changed in multiple decades – and users still don’t get it J

Much of the I&O innovation in the past few years has been focused on trying to “cheat” this seemingly inviolable rule of operations and infrastructure engineering

Cheap & Efficient

Reliable & Available

Can You

Achieve BOTH?

Mess this up and you may

miss your bonus target

Mess this up and you are looking for

work

© 2015 Forrester Research, Inc. Reproduction Prohibited 8

Legacy Architecture Is Built Upside Down

Source: July 2014, “Evolve Your Infrastructure Architecture For Systems Of Engagement”, Forrester report

Edge processing demand

Core processing demand

Edge processing capacity

Core processing capacity

Enterprise Architecture Requirements … versus …

Dec

reas

ing

num

ber

of a

pps

& s

ervi

ces

Perf

orm

ance

per

se

rvic

e or

app

© 2015 Forrester Research, Inc. Reproduction Prohibited 9

New Age Architectural Pillars

Locality and Network Gravity

Software-Defined Everything

Technology Convergence

Thinking In Systems

Performance Flexibility Consistency Trust

CUSTOMER EXPERIENCE

© 2015 Forrester Research, Inc. Reproduction Prohibited 10

Locality – Once Academic, Now Real › Bring network sources closer

•  Destinations and storage repositories for your data

•  The data center is no longer in the critical path

•  Configuration is an end-to end optimization problem

•  Significant burden on the enterprise architect

Source: July 2014, “Evolve Your Infrastructure Architecture For Systems Of Engagement”, Forrester report

Most results returned quickly

A few returned slowly

Customer Enterprise Service

© 2015 Forrester Research, Inc. Reproduction Prohibited 11

New Hierarchy of Processing

Enterprise

Off-Prem - Dedicated

Off-Prem - Variable

VM Phy

© 2015 Forrester Research, Inc. Reproduction Prohibited 12

Common application load patterns

High and steady Variable predictable On/off Hypergrowth

•  ERP •  Seasonal •  Develop/test/QA •  New campaign

You must work with your stakeholders to understand what their workloads will require!

Workloads are rarely static. Your infrastructure must adapt to changing needs.

Source: http://www.fallingwater.org/img/home_assets/new_first.jpg

© 2015 Forrester Research, Inc. Reproduction Prohibited 14

Complexity and Network Requirements Drive Cloud Consumption

Source: April 24, 2014, “The Public Cloud Market Is Now In Hypergrowth” Forrester Report

New IaaS+PaaS

Replacement

38% ANNUAL GROWTH RATE

$30B GLOBAL MARKET BY 2018 -  $21B IaaS -  $9B PaaS

© 2015 Forrester Research, Inc. Reproduction Prohibited 15

Hybrid Is Here Today

Base: 1222 US hardware decision-makers implementing cloud; Source: Sep 19, 2014, “Benchmark Your Cloud Adoption” Forrester report

ADOPTION RATES FOR PRIVATE, HOSTED PRIVATE, AND PUBLIC CLOUD

US CLOUD ADOPTION Private: 49% in 2013 Private: 56% in 2014 65% by end of 2015 (est.) Public: 21% in 2014 33% by end of 2015 (est.)

© 2015 Forrester Research, Inc. Reproduction Prohibited 16

“How many different vendor products does your firm use for its public cloud

platform?”

1, 47%

2, 20%

3, 17%

4, 6% 5, 4% 6+, 5%

1

2

3

4

5

6+

Source: BT Infrastructure Survey, Forrester Research, September 2014

Base: 137 North American cloud decision-makers at 5,000+ employee firms who have adopted public cloud as primary cloud platform

More Than 50% Rely On Multiple Public Cloud Vendors, And That Is Growing

Plan to expand their use of public cloud services in the next 3 years

© 2015 Forrester Research, Inc. Reproduction Prohibited 17

“Hybrid cloud is a cloud service connected to any other corporate IT resource.”

But its implementation requires many complex infrastructure decisions

Source: http://blogs.vmware.com/vcloud/files/2014/09/dilbert.png

Hybrid Cloud : Masking Complexity

© 2015 Forrester Research, Inc. Reproduction Prohibited 18

Infrastructure For Data-Centric Services

› The blocks exist for near-optimal architectures. › Barriers remain …

• Our virtualization abstractions still need work … • … and so do our design practices

Mobile User

Enterprise VM Public IaaS

Bare metal IaaS

DedicatedHosted systems Cloud

Cached Storage

connection

Cloud storage

connection

Cloud IaaS Gateway Enterprise

Cloud

© 2015 Forrester Research, Inc. Reproduction Prohibited 19

Thoughts On Design Principles

•  Built from standardized well-characterized physical and logical subassemblies •  Syntax and semantics for virtual and physical must be identical

Modularity

•  Strongly typed and defined interfaces – back to the future •  Provable lack of side effects – requires improvements in operational analytics

Isolation

•  Designed to be automated – not added on as an external framework

Automatable

•  The history of technology tells us that the first successful efforts will be proprietary •  Don’t be fooled by proprietary extensions to open standards

Probably proprietary

© 2015 Forrester Research, Inc. Reproduction Prohibited 20

How Do We Get There?

› Focus on simplification at all layers

› Understand workloads – data and storage latency, preferred location, and patterns

› Understand the spectrum of options • On-prem, hosted systems, VM cloud and bare-metal cloud

› Holistic architecture, not sub-optimized BoB, becomes dominant

forrester.com

Thank you

Richard Fichera +1 617.613.6694 [email protected]

What is a Bare Metal Server?

22 #BareMetal

Dedicated servers with

the scalability of cloud

What is a Bare Metal Server?

23 #BareMetal

Dedicated Server Achieve peak performance and scalability for mission-critical workloads

Cloud Elasticity Instantly provision servers on demand via API or portal to meet changing capacity needs

Price Performance Superior price-to-performance ratio to virtual public cloud for many data-intensive workloads

Get the full processing power without the overhead of a hypervisor

Non-Virtual

ü

ü

ü

ü

How Internap Delivers Bare Metal

Confidential and Proprietary 24

Dedicated Server Achieve peak performance and scalability for mission-critical workloads

Cloud Elasticity Instantly provision servers on demand via API or portal to meet changing capacity needs

Price Performance Superior price-to-performance ratio to virtual public cloud for many data-intensive workloads

Get the full processing power without the overhead of a hypervisor

Non-Virtual

OpenStack Powered Built on open-source, community-driven platform

ü

ü

ü

ü

ü

+

Compute › Processing: Latest generation of Intel-based Single,

Dual, & Quad socket processors › Memory: Wide range of memory options up to

512 GB RAM to meet your performance needs › Storage: Choice of SATA, SAS, and SSD options › Operating System: Windows and Linux flavors

Networking › Scale up to 10 VLANs for web scale apps ›  100 Mbps, 1 Gbps, and 10 Gbps uplink options › Hybrid connectivity to Bare Metal, Hosting, Colo ›  5 TB of Universal Transfer (Route-optimized IP)

Management › Next generation built on OpenStack › API support for provisioning bare-metal servers › Single management console for Cloud, Bare Metal

and integrated Colo › Horizon dashboard access for power users

AgileSERVER High performance platform for internet scale

Confidential and Proprietary 25

Bare Metal Cloud Advantages

Performance 1

Cost Efficiency 2

Utility & Automation 3

Higher IOPS, throughput, network speed, CPU & disk performance and low cost

Higher throughput/ speeds and more consistent than nominal virtual equivalents

Ease of management through standards-based APIs or through a web portal (Openstack/Horizon)

Better and more consistent

Optimal price/performance

26 #BareMetal

Bare Metal Cloud Advantage #1: Performance

27 #BareMetal

Performance 1

Cost Efficiency 2

Utility & Automation 3

Higher IOPS, throughput, network speed, CPU & disk performance and low cost

Higher throughput/ speeds and more consistent than nominal virtual equivalents

Ease of management through standards-based APIs or through a web portal (Openstack/Horizon)

Better and more consistent

Optimal price/performance

An  in-­‐memory,  NoSQL  database  o5en  used  as  a  cache  and  a  user  store  to  address  real-­‐:me  data  collec:on,  distribu:on  and  analysis  requirements  common  with  certain  fast,  big  data  use  cases.  

Bare  metal  Servers  

vs.

vs.

E31230 @ 3.20GHz 2 x 1Gbit network CPU: 4 CPU RAM: 32GB HDD: 3x240GB SSD & 1x480GB SSD

i2.8xl, VPC, "dedicated tenancy": CPU: 32vCPU RAM: 244GB HDD: 8x800GB SSD

Performance 2 perf2 - "5Gb/s" network: CPU: 32vCPU RAM: 120GB HDD: 4x300GB SSD

Database Machine Comparison

Bare Metal Cloud Advantage #1: Performance

28 #BareMetal

 99,847    

 177,498    

 265,890    

Rackspace Cloud Servers AWS EC2

Internap Bare metal

Transactions per Second

Balanced (50% read 50% update) - Throughput

 1.4940    

 0.9053    

 0.6154    

Rackspace Cloud Servers

AWS EC2

Internap Bare metal

Milliseconds

Balanced (50% Read/50% Update) - Latency

50% more throughput

32% less latency

Internap Bare metal

Rackspace Cloud Servers

AWS EC2

US Dollars

Cost per 1 Million Transactions >6X less

Cost

$0.06  

$0.04  

$0.01  

Performance 1

Cost Efficiency 2

Utility & Automation 3

Higher IOPS, throughput, network speed, CPU & disk performance and low cost

Higher throughput/ speeds and more consistent than nominal virtual equivalents

Ease of management through standards-based APIs or through a web portal (Openstack/Horizon)

Better and more consistent

Optimal price/performance

Bare Metal Cloud Advantage #2: Total Cost of Ownership (TCO)

Performance 1

Cost Efficiency 2

Utility & Automation 3

Higher IOPS, throughput, network speed, CPU & disk performance and low cost

Higher throughput/ speeds and more consistent than nominal virtual equivalents

Ease of management through standards-based APIs or through a web portal (Openstack/Horizon)

Better and more consistent

Optimal price/performance

29 #BareMetal

**AWS bills IOPS per 24 hours; hourly cost is derived for illustrative purposes, but customer must pay for full 24-hour cycle.

**AWS bills IOPS per 24 hours; hourly cost is derived for illustrative purposes, but customer must pay for full 24-hour cycle.

Bare Metal Cloud Advantage #2: Total Cost of Ownership (TCO)

Performance 1

Cost Efficiency 2

Utility & Automation 3

Higher IOPS, throughput, network speed, CPU & disk performance and low cost

Higher throughput/ speeds and more consistent than nominal virtual equivalents

Ease of management through standards-based APIs or through a web portal (Openstack/Horizon)

Better and more consistent

Optimal price/performance

30 #BareMetal

Bare  metal  Servers  

88% more IOPS

Bare  metal  Servers  

25% less Price

4,000

7,500

$529

$702

ON-DEMAND,

AUTOMATED DEPLOYMENT

USING OPENSTACK API or HORIZON CONSOLE

31 #BareMetal

Performance 1

Cost Efficiency 2

Utility & Automation 3

Higher IOPS, throughput, network speed, CPU & disk performance and low cost

Higher throughput/ speeds and more consistent than nominal virtual equivalents

Ease of management through standards-based APIs or through a web portal OpenStack: Horizon

Better and more consistent

Optimal price/performance

Bare Metal Cloud Advantage #3: Rapid Scalability

Hybridization Optimizing cloud infrastructure for your applications

Confidential and Proprietary 32

Programmatically provision, manage and monitor cloud,

hosting and colo environments from a single pane of glass

COST EFFICIENT

Multiple hosting environments – from colocation to dedicated

servers to cloud – fit environment to application

BEST FIT INFRASTRUCTURE

Quickly move workloads across hosting environments without

time-consuming network configurations or tasks

UNIFIED NETWORKING

• Highly scalable public cloud and is an ideal scale-out platform of virtual servers and storage needs

• Colocate infrastructure with scalable power density and carrier-diverse facilities

• Bare-metal servers delivered as a cloud and providing high performance for your mission critical line of business apps

• Build your custom private cloud ideal for enterprise IT needs, compliance, and customized workload options  

Managed  Hos2ng   Bare  Metal  

Cloud  Coloca2on  

Customer Success Story

33

eXelate required cost-effective, high-performance infrastructure solution at very high scale

Low latency, real-time replication of NoSQL databases across four geographically-diverse customer markets.

Programmatic scaling of high performance infrastructure at a reasonable cost to meet massive scale (6-7 billion events/requests every day).

Bare-metal cloud + colocation, private network access and route-optimized Performance IP.

NEED CHALLENGE SOLUTION

#BareMetal

Combining the cost-effective, high performance of Internap’s bare-metal cloud and Aerospike’s NoSQL database, we were able to accomplish programmatic scaling of our infrastructure to support one trillion real-time data transactions monthly for more than 200 marketers and publishers worldwide – giving us an edge to compete in today’s high-speed, data-driven Internet economy. “ -ELAD EFRAIM, CTO, eXelate

Next Steps

We’ll send you the link to download Rich’s latest report:

Consider Bare-Metal As A Viable Cloud Option

35

QUESTIONS