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Page 1: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 1

Page 2: Construction Specifications Canada

Rick Huijbregts, Cisco (Twitter @ CiscoSCRE)

Change the way We Design, Build, and Operate Real Estate, Together

Connected Buildings, Unlocking the Power of the Network

Page 3: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 3

Pace of Innovation Accelerating

Source: IBM’s Global Innovation Outlook, Joseph Jacobsen, Organizational and Individual Innovation Diffusion, 2004

0

Cellular PC Internet Television Radio VCR Electricity Telephone Automobile

200 30 40 50 60 70 80 90 100 110 120 130 1400

20

40

60

80

100

10

Per

cent

age

Pen

etra

tion

of P

oten

tial

Wor

ld M

arke

ts

Page 4: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 4

The Internet of Things

Source: Forrester Research

14Billion

20032001 2004 2005 2006 2007 2008 2009 20102002

300 Million

Page 5: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 5

The New World Today, Social Networking

Page 6: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 6

The Future of Bandwidth

Total = 15 TB per User per Month

Media Streamers

162 GB/month

3DTV / HDTV

13 TB/month

Smart Phones

500 MB/month

Tablets / eBooks

1 GB/month

TelePresence

2 TB/month

Gaming

45 GB/month

Page 7: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 7

2008 Annual IP Traffic 2013

The Future of Bandwidth

2/3rd Zettabyte

Result: Explosive Growth of IP Traffic

525% Growth

Page 8: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 8

Video, Mobile, Cloud to Dominate Growth2008–2013

Traffic Mix of Tomorrow Fundamentally DifferentSource: Cisco Visual Networking Index—Forecast, 2008-2013

2008 Annual IP Traffic 2013

2/3rd Zettabyte

525% Growth

Video90% Consumer Traffic

Mobility6600% Traffic Growth

Cloud300 + % Market Growth

Page 9: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 9

1997 2010

Routing

Source: List Pricing, Cisco Core Routers

93% Core Routing

2000 2002 2004 2006

$ pe

r G

ig

Driving Down Cost per Gig

Page 10: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 10

Speed and Capacity is Everything

Cisco Launched new Routing capability

o The entire printed collection of the Libraryof Congress to be downloaded in justover one second

o Every man, woman and child in Chinato make a video call, simultaneously

o Every motion picture ever createdto be streamed in less thanfour minutes

Page 11: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 11

Customer Needs

Changing

Customer Needs

Changing

Quality

Personalized

Virtual

Global

InnovativeSimple

Customer Needs are Evolving

Page 12: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 12

Don’t Irritate YourNew Boss

Page 13: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 13

A. Employee ‘badges’ in via a centralized touch-screen which shows PVO office/Cube availability and selects an office/cube.

B. Following actions then happen automatically:

1. Lighting adjusts2. Heating adjusts3. Blinds adjust4. IP Phone logs in5. Large LCD shows

personalised pictures & pages

6. Webex shows employee

present in office7. Small LCD outside office

updates office presence with employee name

A

7

1

2

3

5

64

Personal Virtual Office

Page 14: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 14

Office Resource Management

14

Case created & case ID displayed on

Phone

View Meeting Details on Phone

Adjust Room Temperature

User Reports problem using Phone

User schedules Meeting Room

User locates room using info on Digital Signage

Adjust Room Lighting Levels

Page 15: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 15

Visitor Management / Asset Tracking

Identifies employees, visitors, and VIP's

Physical tracking and emergency alarm services

Increased visibility leads to reduced ‘losses’ of assets

15

Page 16: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 16

On-demand resource enablement

E.g. With integration to the calendaring tool, activation of lights, lifts, and, HVAC during extended hours or weekends

Increased Energy Savings

Provides scope to add new presence based services in future.

16

Presence-based Smart Services

Page 17: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 1717

Telepresence

Page 18: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 18

Business Video

Page 19: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 19

Innovation

Page 20: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 20

Solutions and Services Provide Significant Business Value

EXPERIENCE

Wireless

Security

Data Center

Firewall

Storage

Auto QoS

Dynamic DeviceDiscovery

IntelligentLAN Switching

Unified Communications

Video

IntelligentTraffic Routing

Network Access Control

Cisco Works

HVAC

Elevators

ParkingManagement

BMS

Lighting

FireDetection

AccessControl

EnhancedPower Management

Wi-Fi Networking

Energy Management

24/7 Monitor

Page 21: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 21

Service Delivery Platform Ties it All Together!

Cisco Service Delivery Platform

Wireless

Security

Data Center

Firewall

Storage

Auto QoS

Dynamic DeviceDiscovery

IntelligentLAN Switching

Unified Communications

Video

IntelligentTraffic Routing

Network Access Control

Cisco Works

HVAC

Elevators

ParkingManagement

BMS

Lighting

FireDetection

AccessControl

EnhancedPower Management

Wi-Fi Networking

Energy Management

24/7 Monitor

Page 22: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 22

The Building Information NetworkProviding Opportunity with One Network

```

Interactive Media

Digital Signage

Wireless

Tenant Services

High Speed Internet

Unified Communications

IP Telephony

Building Systems

HVAC Sensors

Fire Control

Elevators

Lighting

Energy Management

Video Security

Maintenance Management

24/7 Monitoring

`Monitoring

`Control

Submit

Dashboards

Page 23: Construction Specifications Canada

© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 23

Net

wo

rk a

s a

P

latf

ormConverge

Disparate Networks

Smart Bldg Gateway

SwitchRouter

Access Analyze Act

Sys

tem

s &

O

per

atio

ns

Flexible System

Integration

En

terp

rise

A

pp

lica

tio

ns

&

Clo

ud

Ser

vice

sOpen XML/SOAP

Partners

IT Building Green Tech

The New ParadigmSeparation of Traditional Businesses

Page 24: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 24

Page 25: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 25

Conventional Cabling Converged + BMS Cabling$0

$100,000

$200,000

$300,000

$400,000

$500,000

$600,000

$700,000

$800,000

BMSVideoVoiceData

16% Reduction on Cabling CAPEX

No voice cabling is required in Converged Cabling

Video/BMS converged to single cabling system

CAPEX, Cisco Bangalore HQ

Page 26: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 26

Utilities

$2.84

$0.7125%

$13.69Source: DTZBarnicke * BOMA

Impact on Operations

Admin Security Maintenance Cleaning Fixed Expense

o Access, monitor, measure, report, control

o Energy management

o Automated demand response

o Carbon trading

Page 27: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 27

Lights Out

Page 28: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 28

Utilities

$2.84

$0.7125%

$13.69Source: DTZBarnicke * BOMA

Impact on Operations

Admin Security Maintenance Cleaning Fixed Expense

$1.02

o Process streamlining and automation

o Real-time reporting

o Optimizing and minimizing call-center

$0.1818%

Page 29: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 29

Utilities

$2.84

$0.7125%

$13.69Source: DTZBarnicke * BOMA

Impact on Operations

Admin Security Maintenance Cleaning Fixed Expense

$1.02

o Moves, adds, and changes (plug and play)

o Recording, searching, and finding

o Centralized operations

o Integration (process, access, emergency responders)

$0.1818%

$0.3225%

$1.32

Page 30: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 30

Utilities

$2.84

$0.7125%

$13.69Source: DTZBarnicke * BOMA

Impact on Operations

Admin Security Maintenance Cleaning Fixed Expense

$1.02

o Continuous commissioning

o Automatic fault detection (~ now internet application)

o Integration with M&M Enterprise app (automate)

$0.1818%

$0.3225%

$1.32 $3.12

$0.4514%

Page 31: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 31

Utilities

$2.84

$0.7125%

$13.69Source: DTZBarnicke * BOMA

Impact on Operations

Admin Security Maintenance Cleaning Fixed Expense

$1.02

o Smart Bath-rooms

o On-demand service, monitoring

o Tracking personnel and equipment

$0.1818%

$0.3225%

$1.32 $3.12

$0.4514%

$2.27

$0.136%

Page 32: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 32

Utilities

$2.84

$0.7125%

$13.69Source: DTZBarnicke * BOMA

Impact on Operations

Admin Security Maintenance Cleaning Fixed Expense

$1.02

$0.1818%

$0.3225%

$1.32 $3.12

$0.4514%

$2.27

$0.136%

$3.12

11% + OPEX REDUCTION

Page 33: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 33

Page 34: Construction Specifications Canada

© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 34

25% 75%

Lifecycle Cost

Effort

Building and workplace design current entry

IT network designcurrent entry too late!Integrated building,

workplace, and IT design proposed entry

Facilitate Early Integration

Strategy

Design

Construction

Operations

Page 35: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 35

o Open up new business modelso Maximize resources and productivity, any

device, anywhere, anytimeo Reduce costs, operational efficiency

Customer ValueAn Architectural Approach

Bestof BreedProducts

Solutions = Systems + Services

Borderless NetworksSystems

Why Cisco Architecture?o Holistic Architectural Vision for the Networko Significant R&D Investment for System Level

Testing and Integrationo Clear Roadmap to Borderless Networks, SCRE

Page 36: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 36

Increase Performance

Minimize Environmental Footprint and Energy Consumption

Superior Design, Flexibility

Reduce Costs

Cater to next-gen Users

ExpectGet

Save

MOREReal Estate

From Your

Page 37: Construction Specifications Canada

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco ConfidentialPresentation_ID 37