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Page 1: contamination
Page 2: contamination

Save the Narwhals!End The Contamination

It just hits harder when and animal is involved, doesn’t it? Makes you think “What are we saving them from?” We’re saving them from ourselves. Must we continue the use of plastic water bottles when the greatest alternative has hit the shelves all over the world? I’m talking about switching to reuseable bottles. Our oceans are filling up with plastic and other trash and it is affecting the aquatic life all over the world. We can save more than the Narwhals, we can find a safer alternative.

Page 3: contamination

Base Form

Alright, let’s be real. It takes over 1.5 million barrels of oil to meet the demand of U.S. water bottle manufacturing. This amount of oil far exceeds the amount needed to power 100,000 for a year, which does not include fossil fuel and emissions costs of green house gases needed to transport the final product to market. Is this really worth the waste we create by just tossing out that single use bottle?

Type Exploration

Avenir 45 Book

Century Gothic

Helvetica

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Page 4: contamination

Logo Development

Logo B&W Logo Color

Swatches

Bottles used to package water take over 1,000 years to bio-degrade and if incinerated, they produce toxic fumes. It is estimated that over 80% of all single-use water bottles used in the U.S. simply become litter.

This is toxic to us and the creatures around us. Most of this litter ends up in our oceans and the aquatic life is left to suffer. We might as well start throwing in barrels

of toxic waste. That isn’t quite accurate though, seeing as that would affect and destroy much quicker than the single use bottles we seem to love so much.

Pantone 7746 Pantone 2735 Pantone 311 Pantone 7660

R=G=B= R=G=B= R=G=B= R=G=B=

C=M=Y=K= C=M=Y=K= C=M=Y=K= C=M=Y=K=

Page 5: contamination

It takes over 1.5 million barrels of oil to meet the demand of U.S. water bottle manufacturing. This amount of oil far exceeds the amount needed to power 100,000 for a year, which does not include fossil fuel and emissions costs of green house gases needed to tranport the final product to market.

Page 6: contamination

It takes over 1.5 million barrels of oil to meet the demand of U.S. water bottle manufacturing. This amount of oil far exceeds the amount needed to power 100,000 for a year, which does not include fossil fuel and emissions costs of greenhouse gases needed to tranport the final product to market.