content got needs?
DESCRIPTION
ReThinking Maslow in the Age of Social. Explore the 5 needs of Social Content I feel like I could write an essay on this - even a book. Perhaps I will, but all good ideas need a framework. If an idea garners curiosity you can always go deeper. More here and more to follow. http://blog.list.ly/2014/09/04/content-got-needs/ and here http://list.ly/list/QuF-hierarchy-of-needs-for-social-content-in-the-age-of-hybrid-mediaTRANSCRIPT
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NEEDS?
CONTENTGOT
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5 Social NeedsExploring Content’s
Of Social Marketing:In The Age
ReThinking Maslow
Listly
![Page 3: Content Got Needs?](https://reader033.vdocument.in/reader033/viewer/2022051818/54b738404a7959404e8b4640/html5/thumbnails/3.jpg)
PhYsIoLoGiCaL
SaFeTy
LoVe
EsTeEm
SeLf
Be FoUnD
Be SeEn
Be hEaRd
PhYsIoLoGiCaL nEeDsInTeRnEt FoOd = TrAfFiC1
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![Page 4: Content Got Needs?](https://reader033.vdocument.in/reader033/viewer/2022051818/54b738404a7959404e8b4640/html5/thumbnails/4.jpg)
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PhYsIoLoGiCaL nEeDsInTeRnEt FoOd = TrAfFiC
Be FoUnD
Be SeEn
Be hEaRd
TeXt (tHe rOoT oF aLl dIsCoVeRy]
TaGs / CaTeGoRiEs & KeYwOrKs (tHe aNcHoRs)TiTlE (ThE HoOk tO SoCiAl ShArInG]
AdD ImAgEsOvErLaY TeXt & QuOtEs
CoMmUnIcAtE vIa iNfOgRaPhIcS
AdD AuDiOAdD ViDeO
PhYsIoLoGiCaL
SaFeTy
LoVe
EsTeEm
SeLf
![Page 5: Content Got Needs?](https://reader033.vdocument.in/reader033/viewer/2022051818/54b738404a7959404e8b4640/html5/thumbnails/5.jpg)
OwN yOuR HoMe
SoCiAl MaTh
LiNk& EmBeD
PhYsIoLoGiCaL
SaFeTy
LoVe
EsTeEm
SeLf
SaFeTy nEeDs : BuIlD YoUr CoNtEnT ShElTeR(s)2
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![Page 6: Content Got Needs?](https://reader033.vdocument.in/reader033/viewer/2022051818/54b738404a7959404e8b4640/html5/thumbnails/6.jpg)
SaFeTy nEeDs : BuIlD YoUr CoNtEnT ShElTeR(s)
OwN yOuR HoMe
SoCiAl MaTh
LiNk & EmBeD
GaThEr yOuR cOnTeNt oN yOuR bLoG
OwNeD MeDiA iS tHe cOrNeRsToNe oF sAfEtY
JuGgLe OwNeD [0], EaRnEd[e] & ShArEd[s] MeDiA
PaId = $ bUdGeT - $ [O +E +S.] MeDiA
gRoWrOoTs &
oUtPoStS
PhYsIoLoGiCaL
SaFeTy
LoVe
EsTeEm
SeLf
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![Page 7: Content Got Needs?](https://reader033.vdocument.in/reader033/viewer/2022051818/54b738404a7959404e8b4640/html5/thumbnails/7.jpg)
aSsEmBlE yOuR ArMy
tHiNk GeNeRoSiTy
FoStEr cOmMuNiTy
PhYsIoLoGiCaL
SaFeTy
LoVe
EsTeEm
SeLf
LoVe & BeLoNgInG : CoZy CoNtEnT / SoCiAl CaMpFiRe3
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![Page 8: Content Got Needs?](https://reader033.vdocument.in/reader033/viewer/2022051818/54b738404a7959404e8b4640/html5/thumbnails/8.jpg)
LoVe & BeLoNgInG : CoZy CoNtEnT / SoCiAl CaMpFiRe
aSsEmBlE yOuR ArMy
tHiNkGeNeRoSiTy
FoStEr cOmMuNiTy
ExPlOrE uP & dOwN yOuR vAlUe cHaIn
HeLp pEoPlE wHo’s wOrK yOu lIkE
HeLp oThErS fOr nO gAiN
bE sEeN aS a
cOnNeCtOr
WhO ArE yOuR cUsToMeRs? yOuR sUpPlIeRs?
PhYsIoLoGiCaL
SaFeTy
LoVe
EsTeEm
SeLf
InVoLvE pEoPlE tO sHaPe aNd sHaRe yOuR sToRy
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![Page 9: Content Got Needs?](https://reader033.vdocument.in/reader033/viewer/2022051818/54b738404a7959404e8b4640/html5/thumbnails/9.jpg)
iNvOlVe pEoPlE tO sHaRe yOuR sToRy
PhYsIoLoGiCaL
SaFeTy
LoVe
EsTeEm
SeLf
ShArEd ViSiOn
ThAnK & CoNnEcT
BuIlDCoNfIdEnCe
EsTeEm : SeCuRiTy & StAtUs4
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![Page 10: Content Got Needs?](https://reader033.vdocument.in/reader033/viewer/2022051818/54b738404a7959404e8b4640/html5/thumbnails/10.jpg)
EsTeEm : SeCuRiTy & StAtUs
ShArEd ViSiOn
ThAnK & CoNnEcT
BuIlDCoNfIdEnCe
sHaRe yOuR aChIeVeMeNtS & mIlEsToNeS
ThAnK yOuR aRmYCoNnEcT pEoPlE wHeN yOu
sEe vAlUe & cOmMoN iNtErEsT
vIa SoCiAl PrOoF
ShArE yOuR vIsIoN & yOuR gOaLs
PhYsIoLoGiCaL
SaFeTy
LoVe
EsTeEm
SeLf
hElP pEoPlE fInD yOu bY yOuR sHaReD vAlUeS/pAsSiOnS
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![Page 11: Content Got Needs?](https://reader033.vdocument.in/reader033/viewer/2022051818/54b738404a7959404e8b4640/html5/thumbnails/11.jpg)
hElP pEoPlE fInD yOuR bY yOuR sHaReD vAlUeS
PhYsIoLoGiCaL
SaFeTy
LoVe
EsTeEm
SeLf
SeEk MaStErY
FiNd yOuR RoLe
Be YoUr BeSt
SeLf-aCtUaLiZaTiOn : cOmMuNiTy & CoNtEnT bElOnGiNg5
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![Page 12: Content Got Needs?](https://reader033.vdocument.in/reader033/viewer/2022051818/54b738404a7959404e8b4640/html5/thumbnails/12.jpg)
SeLf-aCtUaLiZaTiOn : cOmMuNiTy & CoNtEnT bElOnGiNg
SeEk MaStErY
FiNd yOuR RoLe
Be YoUr BeSt
lEaRn fRoM yOuR cReAtIoN eXpErIeNcE
LeArN fRoM yOuR cOmMuNiTy
WhAt rOlE wIlL yOuR cOnTeNt PlAy?FiNd yOuR cOnTeXt & YoUr TiGeR
LeT cOnTeNt
bEtTeR iTsElF
eXpReSs yOuRsElF tO fUlL eFfEcT
PhYsIoLoGiCaL
SaFeTy
LoVe
EsTeEm
SeLf
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![Page 13: Content Got Needs?](https://reader033.vdocument.in/reader033/viewer/2022051818/54b738404a7959404e8b4640/html5/thumbnails/13.jpg)
Physiological
Safety
Love & Belonging
Esteem
Self-Actualization
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