contents management our complete ... to give you operational simplicity, consistency, easy handling,...
TRANSCRIPT
CONTENTS
The fuTure of coffeeis waiTing for you
our compleTesoluTion
focuson The deTails
The Opportunity 4
The Challenge 5
The Solution 6
Delight Your Customers 8
Run Simple Operations 11
Increase Your Profit 14
Art of Blending 18
Ingredients 19
Machine 20
Menu 21
Procare 22
Features and Benefits Summary 23
The specialty coffee market
is booming. One third of all
the coffees sold out of home are
specialty beverages.
Are you ready to unlock your
full potential?
As a foodservice operator, you have the chance to benefit
from this trend and increase profits from the very first
day, without taking time and resources away from your
core business.
How? With the new NESCAFÉ® Milano 2.0.
Coffee shop salesare expectedto grow by 16%over 2016.
+16%
The time is now!THEOPPORTUNITY
2x The average latte macchiato sellsfor almost doublethe price of astandard coffee.
2.5x Latte art significantly increasesperceived value, driving consumersto pay even more.
$
DELIGHT YOURCUSTOMERS
4The FuTuRe OF COFFee IS wAITIng FOR YOu
Fast-paced environment.
Staff without barista skills.
Inconsistent end cup quality.
Highly demanding customers.
Expensive equipment.
High maintenance costs.
Shrinking margins.
Selling specialty beverages is
not always easy.
But what if there was an easy, hassle-free solution available?
One which would allow you to serve your customers the
specialty beverages they desire - all at the touch of a
button?
Overcoming dilemmasTHECHALLENgE
DELIGHT YOURCUSTOMERS
5The FuTuRe OF COFFee IS wAITIng FOR YOu
THESOLUTION
NESCAFÉ® Milano 2.0, your complete specialty beverage solution designed to help you:
• delight your customers• run simple operations• increase your profit
A solution to capitalise on a thriving market.
What more could you ask for?
Selected premium ingredients, to ensure a delicious
end cup. The new outstanding NESCAFÉ® Milano
2.0 machine. The dedicated ProCare technical and
commercial support service. The future of specialty coffee
has arrived.
Join the evolution
DELIGHT YOURCUSTOMERS
6The FuTuRe OF COFFee IS wAITIng FOR YOu
DELIGHT YOUR CUSTOMERSThe most popular specialty coffees, just the way they like them.
Push-button simplicity. Easy maintenance. No hassle.
Ongoing technical and commercial support to help you sell more, for more and more often.
RUN SIMPLE OPERATIONS
INCREASE YOUR PROFIT
Our complete solution
7
WHAT TRUEINDULGERS LOvE
Specialty coffee lovers know what they
want. Win their loyalty with an authentic
coffee experience.
8OuR COMPleTe SOluTIOn - Delight Your Customers
HOW MANY COFFEE SHOTS?SMOOTH OR INTENSE?MORE OR LESS MILk?MILk OR DARk CHOCOLATE?
Consistent deliciousness, cup after cup, is the first ingredient of success in specialty coffee. But there’s more: the appearance and overall feel are also very important in the appeal of the beverage. NESCAFÉ® Milano ensures that your consumers get what they expect. Always.
CAPPUCCINO?DOUbLE ESPRESSO?LATTE MACCHIATO?
Every coffee lover has a favourite. NESCAFÉ®
Milano 2.0 allows you to please all customers craving for a delicious specialty coffee.You will serve them all the most popular beverages the way they like them… and see them coming back for more.
Your way Your coffee
9OuR COMPleTe SOluTIOn - Delight Your Customers
THE PERFECT COFFEE ExPERIENCE
give your customers what they want.They’ll be coming back for more.
10OuR COMPleTe SOluTIOn - Delight Your Customers
COFFEE bUSINESS, EASIER THAN EvER
With intuitive touchscreen and easy
daily maintenance, serving specialty
coffees has never been so easy.
11OuR COMPleTe SOluTIOn - Run Simply Operations
12
PUSH-bUTTON SIMPLICITY
Preparing and serving coffee with the new NESCAFÉ® Milano 2.0 is a matter of seconds: the intuitive touchscreen provides full visibility and control.No complexity and a great added value in terms of savings in time and resources.
A DELIGHTFUL END CUP
Simple operations do not mean unsophisticated quality. On the contrary. NESCAFÉ® Milano 2.0 lets your staff prepare the espressos, lattes, cappuccinos, mochas your customers expect in terms of texture and appearance. Minimum effort, maximum result.
TELL ME WHEN, SHOW ME HOW
A set of short video tutorials are always accessible via the touchscreen, together with useful information about the beverages. Moreover, the machine itself will automatically warn your staff when cleaning operations are needed.
ERROR-FREE, EASY CLEAN
The internal parts of the machine have been designed after studying real operators at work.The components are colour-coded and easily identifiable by shape as well, which makes daily operations easier than ever. This helps reduce errors and keeps the machine in good working order.
Easy maintenanceEasy preparation
OuR COMPleTe SOluTIOn - Run Simply Operations
PROCARE SUPPORT SERvICE
Our team of skilled technicians will make sure that your machine is always in perfect condition. Our commercial experts will help you increase your sales and profit.
Easy management
13OuR COMPleTe SOluTIOn - Run Simply Operations
LET’S TALk bUSINESS
Less effort, bigger margins and no upfront
capital investment.
Our ProCare support service will ensure that
you keep selling more, for more, and
more often.
14OuR COMPleTe SOluTIOn - Increase Your Profit
15
Dedicated to your staff
DESIGNED FOR YOU
We work with you to design the right beverage menu for your business.Then, our ongoing support will take care of your growth by adding more varieties.
bE IN CONTROL. ALWAYS
The touchscreen gives you real-time controlof your business: analyse your sales data; organize your promotions; manage your menus... with a simple touch.
Dedicated to you
Delicious beverages in no time
SPEE
D(S
EC)
vALUE $1.00 $2.00 $2.50 $2.75 $3.00 $3.25
120
90
60
34
20
13
kEEP THEM ENGAGED
ProCare will help you motivate your staff through training sessions and incentive programs. The result? They will spend less time making coffee... and more time selling them!
MAkE THEM PROUD
Latte art and serving tips to impress customers, coffee knowledge tutorials... ProCare will help your staff become more creative, aware and passionate about their work.
OuR COMPleTe SOluTIOn - Increase Your Profit
16OuR COMPleTe SOluTIOn - Increase Your Profit
Dedicated to your customersTHEIR FAvOURITE PLACE: YOURS
Through the ProCare commercial service, NESCAFÉ® Milano will provide you with engaging communication tools to draw your customers’ attention to your specialty coffee offer.Our point-of-sale materials will make them feel they are in the right place to get the specialty coffee they desire.
whaT’s The secreTbehind NESCAFÉ® Milano’sgreat aroma and taste?
IT ALL BEgINSWITH FRESH
BEANS!WE CREATETHE FINESTAROMAS
WE LOCKIN THE FLAVOR!
WE BLEND ITDIRECTLY IN
THE MACHINE
Freshly harvested beans arefinely roasted and ground, to release
the richest aromas and flavours.
NESCAFÉ® Milano is made of carefully selected, finest, fresh beans which are combined to create
intense or balanced blends.
We then capture the aromas by creatinga flavor packed coffee extract that does not spoil
over time. It’s 100% goodness. The beans are cleverlyassembled together to deliver
different taste profiles.
That authenticAt the touch of a button the NESCAFÉ® Milano 2.0 machine cleverly blends Arabica and Robusta coffees to produce a range of perfect flavours. Each individual, each with the right amount of acidity, fruitiness, nuttiness and bitterness. And it’s simple!
Do you need help defining the right blends?Would you prefer to start with one blend and expand your menu later on?get in touch with our ProCare experts. They will help you find the right solution.
That easy
Accurate combinations of proportions,automatically managed inside the machine.
Just press a button and serve your customers the coffee they prefer!
Two coffee varieties that complementeach other perfectly.
Three unique blends, each with its ownspecial flavour, undertone and aftertaste.
Smooth blend - Nutty, mild, smooth, toasted, velvety.
Regular blend - Chocolaty, balanced, regular, fruity.
Intense blend - Dark chocolate, intense, rich.
For younger consumers and the perfect startup blend
For the consumers that like well balanced taste
For the connoisseurs and frequent black cup drinkers
18FOCuS On The DeTAIlS - Art of blending
19FOCuS On The DeTAIlS - Ingredients
Coffee has no secrets for us. All through the line from farming to preparing, every step is carried out with skill and dedication. By carefully selecting the best beans and thanks to an innovative extraction process, NESCAFÉ® Milano ensures the highest results in terms of quality and consistency.
All our coffees are 100% pure coffee extract. For the richest and purest flavours, our coffee extract has more beans in every cup than traditional coffee extracts (1kg= +/-5kg of beans, no waste, better hygiene).
Our Espresso roast story, from bean to cup:
Coffee
CITY ROAST:Ingredients: Robusta
Description: Robusta beans, smooth, balanced and nutty notes. For smooth tasting coffee lovers.
Pack size: 250g
Pack per case: 10
Shelf life: 24 months
ESPRESSO ROAST:Ingredients: 100% pure arabica coffee extract
Description: 100% Arabica beans from Latin America, a rich, balanced flavour with fruity notes. Medium roast. Ideal for NESCAFÉ® Milano Espressos & Lungos and a perfect base for Cappuccinos & Lattes.
Pack size: 250g
Pack per case: 10 -12
Shelf life: 24 months
DECAFFEINATED:Ingredients: Decaffeinated Soluble coffee
Description: A unique combination of the finest Arabica coffees blended with a hint of Robusta. A rich and balanced flavour but without the caffeine.
Pack size: 300g
Pack per case: 10
Shelf life: 24 months
FarmingHarvesting
Roasting
GrindingExtracting
Preparing
100% perfection from bean to Espresso
We identify the best sources of fresh milk and we also control the entire quality process from cow to cup. As a result, our milk delivers the perfect fresh and creamy taste every time. 100% fresh milk, pasteurized and evaporated into a powder, to give you operational simplicity, consistency, easy handling, efficiency (1kg = 10 ltrs reg. milk, no waste, no refrigeration, better hygiene).
Benefiting from Nestlé’s extensive chocolate know-how and ability to marry contrasting flavours, our rich cocoa powder has been created to compliment both our creamy milk for a sublime hot chocolate and our rich espresso for the perfect mocha hit.
Milk
Chocolate
Delicious flavour and locked-in freshness
Highest quality chocolate.
NESTLÉ MILANO FRESHSkIMMED MILk POWDER:Ingredients: 100% SkimmedMilk Powder
Description: All the goodness of fresh milk in a powder with only 1% fat.
Pack size: 500g
Pack per case: 10
Shelf life: 18 months
NESTLÉ MILANO FRESHSEMI SkIMMED MILk POWDER:Ingredients: 100% Semi SkimmedMilk Powder
Description: A special creamy flavour for rich and delicious milk.
Pack size: 500g
Pack per case: 10
Shelf life: 18 months
NESTLÉ® MILANO CHOCOLATE POWDER:Ingredients: Cocoa, sugar, skimmed milk powder
Description: This Premium chocolate powder is the result of NESTLÉ chocolate heritage and know how.
Pack size: 1Kg
Pack per case: 10
Shelf life: 18 months
SEMI SKIMMED MILKSKIMMED MILK
20FOCuS On The DeTAIlS - Machine
Dimensionsheight
720 mmwidth
362 mmdepth
607 mmweight
28 kg (machine empty)weight
35 kg (with powder + water)
Descriptionwater supply pressuremin.1.5 bar / 0.15 MPamax. 8 bar / 0.8 MPawater connection3 / 4”water mineral contentmin. 60 mg/L dry residueat 180°Cwater hardness3 - 8 °DH / 5.4 - 14 °THnumber of recipes availableon the touchscreenmax. 27 recipesnumber of canister5 canisterBoiler types1.15 kW for 120 V (12 A)1.5 kW for 120 V (15 A)2 kW for 240 V (10 A)Boiler capacity3.2 litresdrip tray capacity0.5 litres
Consumptionpower supply
90 - 127 V / 12 A / 50-60 Hz90 - 127 V / 15 A / 50-60 Hz
220 - 240 V / 10 A / 50-60 Hzpower consumption
90 - 127 V / 12 A / 1440 W90 - 127 V / 15 A / 1800 W
220 - 240 V / 10 A / 2400 W
Environmentoperation
35 - 70% rH / 10°C - 30°Cstorage
35 - 80% rH / 5°C - 45°C
The internal parts of the machine are colour and shape coded to make it intuitive for your staff to perform daily maintenance tasks.
Removable parts are coloured in blue. Moreover, the back cell of every canister features a different shape and colour, for a completely error-free inserting process.
Your staff will thank you
21FOCuS On The DeTAIlS - Menu
NESCAFÉ® Milano offers you a package of menus, ranging from the core range to a wider variety of beverages and selections.
We make it simple. Always.We understand your operational constraints. That is why, with NESCAFÉ® Milano, even the most fancy recipes such as Iced Mojito Latte Macchiato are easy to make, by any member of your staff.
12 months to reach the top.You may want to start with just the classic recipes, or you could go for something special right from the start. We will help you grow, by equipping your staff to prepare exciting recipes in just a few seconds.
Our menus Creations to help you grow step by step
Flavoured menu
Cold menu
Seasonal menu
Core menu
Core menu& latte art
Our menus
0 - Core menu
1 - Core menu & latte art
2 - Flavoured menu
3 - Cold menu
4 - Seasonal menu (Limited Edition)
Espresso, Latte Macchiato, Cappuccino, Mocchaccino and more! A complete range of authentic espresso based beverages: the “must-have” for every coffee house.
Latte art turns even the simplest of coffees into a beautiful creation.With just a few simple instructions from our ProCare consultants, your staff will be able to easily enhance the presentation of your beverages.
A shot of flavoured syrup is all it takes to serve your customer a sheer delight. Here is a tip: Caramel, Vanilla, Hazelnut and Chocolate are the best selling flavours. Try starting with these ones. Ask us for the recipes!
Iced Lattes and Frappes are the true stars of every summer menu.With NESCAFÉ Milano, serving them is as simple as filling the glass with ice and pressing a button.
Limited edition beverages such as Christmas Latte, Winter Warmer or Summer Frappe are always an effective way to boost sales.
22FOCuS On The DeTAIlS - ProCare
Wouldn’t it be great to have a team of experts providing you with ongoing support and insightful advice on the technical and commercial facets of your coffee business? You can. With ProCare.
ProCare People, Skills, Dedication
All the above with NO UPFRONT investement for the machine.
Technical support service
We install the machine and see that everything works fine, to allow you to start making profits from day one.
Installation
We schedule a maintenance programme to ensure that your equipment is always in mint condition, consistently.
Routine checks
We are available for on-site visits to book whenever needed. On-call maintenance
Commercial support service
• We help you create the right menu for your business. With our step-by-step approach, you can start simple, then move to a wider choice of beverages and customization options.
• We support you in defining special promotions (seasonals, Christmas, Halloween...) to boost your sales.
• We assist you in creating food+beverage bundles promotions, to drive sales of both specialty coffee and food.
• We offer you ideas for staff competitions, to motivate them and help you sell more.
• We train your staff, to enhance their knowledge of coffee, allowing them to provide a better service.
• We teach them how to create gorgeous latte-art decorations and embellish the beverages with those special touches that let them earn more tips!
• We provide you with engaging point-of-sale materials, carefully designed to be effective along the whole path to purchase. They will make your customers acknowledge your place as a coffee destination and help them choose their favourite beverage.
Menu development
Staff engagement
Communication Materials
23Focus on the details - Features and Benefits Summary
100% staff-friendly functionality & design• Easy Clean System = More efficient operations, less cost • Plug & Play, Color Coding Functionality & Automatic Warning System for truly simple daily maintenance = Quality assurance, reduced downtimes & compliance • Proprietary machine technology based on Operator Insight = Less breakdowns, less hassles and optimized performance
Fully integrated “In Cup Blending” varietyto deliver a range of taste profiles • More Variety to satisfy more Consumers = increased Sales• Flexibility to offer the right blend & taste profile your consumers are seeking = attract more Consumers• “Coffee connoisseur” reputation = Enhanced Image & Pride
Remote machine management• In Built Telemetric Connectivity = Sales Performance tracking and Recipe Quality Control• Easy Remote Programming and multi outlet scaling = Efficient Menu Management to drive Sales across multiple locations • Desktop Diagnostics = reduce machine downtimes and maximize Menu potential
EASY OPERATIONS
ART OF BLENDING
BEVERAGE STUDIO
Technical and Commercial dedicated support• Ongoing Category support = Drive Sales and Reduce Costs• Integrated Path to Purchase Program = Engage More Consumers to spend more and more often • Global NESCAFÉ® Marketing Expertise = Drive overall Category value • No hassle, prompt Technical Service = Reduced downtimes, optimized Productivity and reduced Costs
An interactive, multifunctional Touchscreen• Easy to use, intuitive & customizable = better user experience & engagement to build competency and skill• Video tutorials for better staff training = increased productivity• Multi level Management Screen Modes = live “In store” performance data analysis for sales and service optimization
Your coffee, your way• Up to 27 beverage selections = able to satisfy more consumers everyday • Up-to-date with consumer preferences = driving variety to capture more beverages occurrences• Flexibility to promote via menu differentiation = Drive more impulse purchases and loyalty / repeat purchase
PROCARE
CONTROL PANEL
CUSTOMIZATION