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Page 1: CONTENTSProspectu… · a cert. You get an EDUCATION and an ability to train clients so you get real-world results, that your clients will pay you for. • Practical hands-on learning

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Page 2: CONTENTSProspectu… · a cert. You get an EDUCATION and an ability to train clients so you get real-world results, that your clients will pay you for. • Practical hands-on learning

CONTENTS

Elite Fitness Instructor 2 Elite Coaching Certification 4 Suspension Trainer Course 6 Elite Kettlebell Instructor Course 8 The Elite Team 14

Here at Elite our mission statement is “Think different...realise what you could achieve if you weren’t afraid to fail.”

2Elite Fitness and Performance Academy Prospectus

Page 3: CONTENTSProspectu… · a cert. You get an EDUCATION and an ability to train clients so you get real-world results, that your clients will pay you for. • Practical hands-on learning

3Elite Fitness and Performance Academy Prospectus

Here at elite we think differently.

We believe you should challenge thestatus quo. The way we challenge the status quo is by creating courses designed to give students the absolute certainty that they need to train people to get the results that people will pay for AND to provide an experience that will keep clients coming back time after time.

The ability to do that is groundedin education NOT certification.

It’s education that will make you stand out in a crowded market and give you the ability to write programmes that work.

It’s education that will help foster behavioural change, and get lasting results in a professional capacity.

SO what we’re saying is that we rewrote the rulebook on this one.

We threw out what wasn’t necessary and added in what we knew would be a game changer.Then we fought hard to get it accredited with governing bodies.

Even though we were told we shouldn’t and couldn’t do it, we stuck to our core values and did it anyway because we knew it would make a difference.

In doing so we’ve created a new breed of education that is creating a new

breed of coach. A coach who is the best version of themselves, head and shoulders above their peers and one who leads by example. A coach that has the capacity to make a real difference.

That’s what it means to be Elite.

ABOUT ELITE

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WHAT IS UNIQUE TO ELITE FITNESS & PERFORMANCE ACADEMY?

4Elite Fitness and Performance Academy Prospectus

• Education. You get more than just a cert. You get an EDUCATION and an ability to train clients so you get real-world results, that your clients will pay you for.

• Practical hands-on learning environment. Our courses are delivered in a LIVE gym, NOT a lecture hall so you get real-world “hands-on” education that gets results.

• Coaching “in the field” from day one so you come out the best coach you can possibly be and gain the absolute certainty to do what it says on the piece of paper by the end of the course.

• Practising tutors. You will gain experience from tutors who still coach every day in a system of

producing results way beyond the scope of any of your peers.

• Become part of our family. When you graduate, you’re not alone, we’re with you every step of the way. Put simply, we make sure you succeed.

• The business of fitness. We’ve built fitness businesses from scratch. We know what it takes to stand out in a crowded market and we’ve been showing a select group of trainers how they can do it for a decade. So, we can show you too.

THE BUSINESS OF FITNESS MODULE

• How to – run a successful pt business with as little as 11 clients (and earn more money than you ever did before).

• How to stand out in a crowded market even If no one has ever heard of you

• Learn the exact system we teach our graduates that allows them to generate a consistent reliable income so they NEVER have to work for anyone ever again.

• Learn How To - Gain Financial Independence So YOU determine your OWN life path to do what you LOVE to do (help others achieve their goals) and get paid.

• “Set Show Close” Selling system I created that will allow you to sell anything to anyone at any price (even if you’ve never sold before).

ACCREDITED BY:

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55Elite Fitness and Performance Academy Prospectus

I’m Sean McGarrity Founder of the Elite Fitness & Performance Academy. Now, before I even get into what the courses are all about let me quickly explain this…

YOU MAY NOT REALISE IT BUT YOU HOLD IN YOUR HANDS A VERY POWERFUL DOCUMENT.

One which could change the course of your future as a coach, in a positive way, forever.

I can tell you this, I would love to be in your position right now if what you are about to behold is as big an eye opener for you as it were for me. I still remember when I completed my first course in this industry. I walked out with a piece of paper in my hand that said “Sean McGarrity…PERSONAL TRAINER”.

Yet I hadn’t a single clue how to do what it said on there with any shred of certainty.I mean I wanted to know how to train people and get them real world

results.I wanted to know science based nutrition information that would be a proper foundation to build on. I wanted to know how to coach effectively. But what I got was depressingly average at best.

I danced around steps in illuminous lycra, barely scraped the surface of any programming knowledge and the practical hands on experience was little to none.

That day I had a thought that something should be done about how fitness education was being delivered. I had ideas of how it could be some much better. But at the time I had no idea that it would be me who would start doing it.

I have searched for YEARS to assemble a team capable of delivering a course to the exacting standards of what is now Elite Fitness & Performance Academy and I can say, hand on heart, the team we have now has broken any idea of what I could ever imagined was possible.

We began work on this syllabus more years ago than I care to remember. Debating, learning, testing and appraising every single one of the finest methods at our disposal.

We wanted to unleash a hugely powerful education to the right kind of coaches so they had the ability to create coaches who could put a real ding in the universe. And now here you hold that in your hands. 10 Years of fine tuning, tireless testing, re-appraisal, re-evaluation, re writing, consideration of only the finest education on this earth that we could mould together into something so revolutionary and advanced that only the finest minds and coaches could even appreciate the true beauty of the system which will develop your athletes and clients into the best version of themselves they will ever hope to become.

It is with great honour and huge expectation I now hand it all to you…

SEAN MCGARRITY

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ELITE FITNESS

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Course OverviewOur Gym Instructor course is the starting point for individuals wishing to pursue a career in the fitness industry. This course will prepare you to conduct assessments, screen new clients, assess their fitness using a variety of methods including the basics of functional kinesiology (the science of movement), muscular strength and endurance testing, anatomy and physiology and functional training. All with a view to writing and delivering programs and coaching in-line with various client goals.

Who is this course for?Someone who genuinely wants to help people reach their health and fitness

goals by studying the correct principles of Strength & Conditioning.

If you want to capitalize on a lucrative career in the fitness industry you need to stand out from the rest.

This course has a huge focus on the practical elements of coaching and will not only teach you how to do all movements correctly, it will also give you the “coaches eye” so you’re able to interpret your clients movement patterns & understand what’s breaking down and how to fix it.

Our ExpectationsAnyone who successfully completes this course will have the ability

to assess clients movement strength and CV ability, conduct an interview to determine goals and be able to write and deliver an effective program that will meet the clients aims.

You will understand how to do all the compound movements yourself to an excellent standard and, not only that, you will know how to assess your clients movements, spot errors and correct them effectively.

Huge emphasis on practical elements means that you understand how to program for various goals and you will be able to coach your client through any program at this level with certainty in your ability.

Elite Fitness and Performance Academy Prospectus

COURSE OVERVIEW

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Course Title: Level 3 Gym InstructorsAccreditation: EQF Level 3Accrediting Body: Register of Exercise

Professionals (REPs) Ireland, European Health & Fitness Association (EHFA).

Duration: 2 weeks full-time. Monday to Friday 9:00 – 5:00

Cost: Price on applicationRequirements: No qualification required.

• Anatomy, Physiology and Functional Kinesiology• Health Nutrition & Performance Nutrition• Principles of Training• Exercise prescription & program design to maximise

hypertrophy, strength and power• Principles of progressive overload• Flexibility for improved speed, power & agility• Injury Prevention and Recovery Techniques• Advances in Functional Training• Client Interview, assessment & health screening

techniques• Muscular strength, endurance and cardiovascular testing• Coaching skills• Exercise for specific populations including the elderly,

youths & pre- and post-natal

Elite Fitness and Performance Academy Prospectus

SPECIFICATIONS SYLLABUS

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CERTIFICATIONELITE COACHING

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10Elite Fitness and Performance Academy Prospectus

Course OverviewThere were two ways we could have gone about delivering education in Ireland.

Option A: Write a course which matched what the requirements of industry standard. Be like everyone else in the education game, and churn out trainers who had the bare minimum.

Option B: Start at what skills that if a trainer knew them in depth, would make them the stand out guy or girl in any gym with a complete understanding of what’s needed in the fitness industry TODAY not how it was played 5 years ago then reverse engineer and build that course.

Movement science, how to test and correct it, functional training, and the whole foundation and core is strength and conditioning principles that an understanding of which mean you have the ability to assess, plan and deliver training sessions for any goal and way beyond the scope of any of your peers. We would have to build it from scratch.Education like this did not exist and this would change the course if the industry.

We would however become a target for everyone else who didn’t like what we did. But we would create the most

accomplished coaches possible

We chose option B.

Who is this course for?Someone who genuinely wants to help people reach their health and fitness goals students who understand the value of studying the correct principles of strength & conditioning those who want to capitalize on a lucrative career in the fitness industry.

Those who realise the benefits of differentiating themselves from other trainers. Those who are willing to learn how we have helped create more successful trainers than anyone else.

COURSE OVERVIEW

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Our ExpectationsYou must be ready and willing to “go all in” on this course. That means it will require your full attention and dedication.

Be warned this is not the pink Dumbells brigade there’s zero aerobics or dancing here and this is not easy. You will be in a live gym environment from start to finish where you will gain coaching experience and tutorials.

Ten years of coaching experience and with contributions from the world’s best coaches who have all spoke and delivered seminars at Elite are here at your disposal. We will teach you the exact system we use in our gyms that

get real world results today, so you can get those results too.

You will leave with the absolute certainty to do what it says on the certificate you get and with an education that will open doors for you in this industry.

ADDITIONAL MODULES

• Elite kettlebell workshop• Elite Olympic lifting workshop• Elite powerlifting workshop• Elite Business development module• Elite Social Media Marketing Module• Elite Movement screening workshop

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Course Title: Fast-track Personal Trainer Plus (Part-time)

Accreditation: EQF Level 3 & Level 4Accrediting Bodies: Register of Exercise Professionals

(REPs) Ireland, European Health & Fitness Association (EHFA).

Location: Brookfield Terrace, Blackrock.

Duration: Full time: 6 weeks, Mon – Fri. Part time: 18 weeks, one evening

and one weekend day.

Attendance: Minimum attendance required in order to undertake the final assessment is 70%.

Cost: Price on application

Requirements: No existing qualification required.

• Anatomy, Physiology and Functional Kinesiology• Health Nutrition & Performance Nutrition• Anatomy &

Physiology• Principles of Training• Client interview, assessment & health screening

techniques• Nutrition, Health & Wellness• Advanced Training Methods & Program Design• Strength & Conditioning Methods• Postural Analysis and Correction• Advanced Functional Kinesiology• Functional Movement Screening• Self myofascial release techniques• Coaching skills and programming for goals• Resistance and Flexibility Training• Injury Prevention

12Elite Fitness and Performance Academy Prospectus

SPECIFICATIONS SYLLABUS

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ELITE SUSPENSIONQUALIFICATION

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• Every multi-directional exercise from beginner to advanced level.

• Study of progression will enable you to meet your clients where their ability level is and constantly develop their skills over time to get your clients the kind of results which will keep bringing them back for more.

• Class planning structure.

• There is no “cookie cutter” or one size fits all stuff here! Our system will enable you to program for any goal and ability level for months even years ahead.

• In depth teaching of fundamental

movements and correct position to maximise results and safety.

• Years of teaching and development has shown us the common positional errors that lead to injury and teach you how to prevent it ever happening. These take away points alone are enough to stand you head and shoulders above any other class in Dublin.

• Templates that you can adapt to your

client level.

• Build out deliver and evaluate your templates on the course under supervision, that you can adapt to your class ability level and deliver to a very high standard right away

BENEFITS OF SUSPENSION TRAINING WITH US.

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Course Title: Suspension Training Course

Accreditation: EQF Level 3

Accrediting Bodies: Register of Exercise Professionals (REPs) Ireland, European Health & Fitness Association (EHFA).

Duration: 1 day.

Cost: Price on application.Requirements: This course is the LEVEL 3

Fitness industry recognised qualification so you must already be a gym instructor to take this qualification.

Both Level 3 Gym Instructor & Level 4 Personal Trainer are combined to provide the most comprehensive fast-track course available. The collective syllabus includes:

• Centre of Gravity and suspension training• Core Stability with suspension framing equipment• Proprioception and posture• Benefits of Balance Training via suspension training• Levers and suspension training• Open/closed Kinetic Chain Exercises• Basic Guidelines for Suspension Training, exercises and program design

• Controlled instability• Suspension Stability v Flexibility

Elite Fitness and Performance Academy Prospectus

SPECIFICATIONS SYLLABUS

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MOVEMENTMOBILITY AND

PREPARATION

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Mobility & movement preparationAs every really good trainer will know this is where true coaching begins. It’s not slamming more weight on the bar to feed ego’s. It’s not “beasting” people through a Metcon.It’s IMPROVING people. Making them BETTER tthan they were yesterday.

A real coach wants to be able to assess clients,spot problematic areas, correct it and build quality movement patterns before they load them. The problem is most courses out there do a bad job of teaching this stuff.

Even if you completed your PT course with us here at Elite. While we try our best to put as much of this stuff in there as possible. It really does deserve to be studied in its entirety at some point in your career.

If we are to truly “get it” and be able to incorporate it with enough effectiveness to make a difference to our clients.

Who is this course for?For those who want to understand movement patterns. Learn how to assess them & to spot common problematic areas that should receive special programing attention so that your clients can move and perform better.

The techniques you will learn on this course will help you in the following areas:

• Learn how to coach correct movement quality and get your clients doing all the big movements pain free (Squat, Bench, Deadlift, Press)

• Develop functional and specific

movement preparation strategy for your training sessions that will improve performance.

• Learn how to assess movement quality using the FMS (Functional Movement Screen) and how to apply the corrective exercises

• Learn mobility drills, corrective

exercise techniques, and trigger points to give immediate results in session with your clients to yield maximum results.

• Upper lower cross syndrome and how it effects performance and posture

• Learn the “Janda” approach and its relationship to tonic and phasic musculature.

“Anyone can make you tired but it takes a real coach to make you better.”

COURSE OVERVIEW

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Course Title: Mobility & Movement preparation workshop

Accreditation: Elite FPA MMP WorkshopDuration: 1 day.Cost: Price on application

• Learn how to correct postural imbalances, which plague today’s population due to sedentary lifestyles

• Learn how to increase flexibility and mobility by relieving joint stress

and improve your clients movement quality and reduce the risk of injury.

• Learn how to correct muscular imbalances resulting From altered length-tension relationships.

• Learn the cumulative injury cycle and how you can use it to ensure your clients are injury free, allowing them more frequent training sessions and ultimately a faster pain free route to their goals!

• Learn mobility drills, corrective exercise techniques, and trigger

points to give immediate results in session with your clients to yield maximum results.

• Develop functional and specific movement preparation strategy for your training sessions that will improve performance.

• Upper lower cross syndrome and how it effects performance and posture

• Learn the “Janda” approach and its relationship to tonic and phasic musculature.

18Elite Fitness and Performance Academy Prospectus

SPECIFICATIONS

SYLLABUS

Both Level 3 Gym Instructor & Level 4 Personal Trainer are combined to provide the most comprehensive fast-track course available. The collective syllabus includes:

• Centre of Gravity and suspension training• Core Stability with suspension framing equipment• Proprioception and posture• Benefits of Balance Training via suspension training• Levers and suspension training• Open/closed Kinetic Chain Exercises• Basic Guidelines for Suspension Training, exercises

and program design• Controlled instability• Suspension Stability v Flexibility

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INSTRUCTORELITE KETTLEBELL

QUALIFICATION

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20Elite Fitness and Performance Academy Prospectus

Why should you study this course? You want to learn the purest form of Kettlebell training taught correctly by someone who actually knows what their on about.

Learn what the strong do naturally to improve your expression of strength potential Ballistics VS slower high intensity lifts

Proper mechanics,alignment.Neuromuscular “neural drive” techniques for improved strength.Proper breathing and proper groove Ultimate focus on techniques across all the main lifts.

Better coaching ability and effective teaching skills.

Drills to improve clients performance across all lifts

Mobility work and prehabilitation

techniques using Kettlebells Correct posture and body alignment How to spot and fix common errors.

Who is this course for?If you want to achieve the status of Elite Kettlebell Instructor lifter to differentiate yourself from the competition and have your outstanding ability recognized then here you have it!

This is sure to be an excellent investment for any serious Kettlebell lifters out there and will raise your level of expertise beyond the reach of your competition.

You’ve plateaued on the press and no matter how hard you train you cant move that 40KG off your chest...Sound like you?

Let us show you how strength is a skill and the neuromuscular efficiency techniques that he will share on this

course which you will never have seen before, are designed specifically to helpyou express your true strength.

This is the course that will show you your limiting factor in your true strength expression and programing to take advantage of that to let you reach your full potential.

COURSE OVERVIEW

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• Program design for strength work GET BEAST TAMER STRONG!

• Program design for fat loss Instantly adaptable programs to use with your own clients to get them ripped FAST!

• Kettlebells, Prehab and Mobility Move better = perform better

Review and fine tuning of all techniques from day one, pre testing. All tests will require 5 technically sound REPS be completed.

Tests:

Male Female

Swing 24 kg 16 kg

Squat 16 kg x 2 8 kg x 2

Press 16 kg 8 kg

Snatch 12 kg 8 kg

• Swing (two hand, hand to hand)• Kettlebell front Squat• Clean• Press• Snatch• Double Bell Press• Turkish Getups

Elite Fitness and Performance Academy Prospectus

PROGRAMMING COVERED SYLLABUSASSESSMENT

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TEAMTEAMTHE ELITE

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23Elite Fitness and Performance Academy Prospectus

A course is only as good as the person giving it,that’s why our instructors are the best in the Irish fitness industry.

Not only do our instructors give some of the best courses available, they are all full time fitness professionals.Most have been involved in the fitness industry from a young age – from martial artists, powerlifters, international sprinters to nutritional scientists – before taking the leap themselves to realise their dreams of becoming fitness professionals.

As well as instructing at Elite, all are full time in the fitness industry running their own gyms, coaching practices or seminars.

If you want to know if the fitness industry is the right place for you then have a look at our instructors. These are all people who took that leap of faith and have never had to work a day in their lives since.

OUR TEAM

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24Elite Fitness and Performance Academy Prospectus

SEAN MCGARRITYFOUNDER, ELITE FPA

Sean has been educating personaltrainers in Dublin since 2011

has developed the most respectedtraining provider in Ireland and has changed the way fitness professionals

are trained in industry.

He believes in creating educationthat empowers people and helps themunderstand, realise and accomplish

the things they want in life, with acomplete no BS approach.

JASON KANEJOB TITLE

Sean has been educating personaltrainers in Dublin since 2011

has developed the most respectedtraining provider in Ireland and has changed the way fitness professionals

are trained in industry.

He believes in creating educationthat empowers people and helps themunderstand, realise and accomplishthe things they want in life, with

a complete no BS approach.

LAUREN FEENEYJOB TITLE

Lauren originally from Sligo is a full time coach here with Impact

Strength and performance and is also our Gym Instructor tutor here at Elite.Her passion is running which led to the developing of her passion

for human movement and running mechanics.

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25Elite Fitness and Performance Academy Prospectus

SEAN BEHANJOB TITLE

“Sean is the owner of SB Fitness, a small group training gym in Walkinstown. He got his start in the fitness industry through Elite in 2013. He discovered his passion for training while living in Canada training with a group of elite powerlifters in the Anvil Garage gym in Toronto. This lead him to understand the role of having a coach, learning from people who’ve ‘been there’ and never being afraid to ask for help. He wants to share his knowledge and experience with the students in Elite so that they don’t have to make the mistakes he made when starting out.”

JOHN MATTHEWSJOB TITLE

I’ve been working in the fitness industry for 6 years. I’m a serving soldier in the army and have received a lot of fitness related skills from the organisation including rock climbing & confidence training, mountaineering, hiking, orienteering & map reading, I’ve also competed in numerous races including a team based 10km race of which I was part of the winning team and also competed in a desert marathon in Chad, Africa.

As I developed in one area I started to expand my knowledge into other areas and this is when I fell in love with strength and conditioning. I hold national certificates in S&C and am currently studying for a BA in S&C. I had an internship with an intercounty GAA team and really enjoyed seeing how to apply gym based sessions with a large active team.

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Unit 5 Brookfield Terrace,Blackrock,Co. Dublin

T:E:

Elitefpa.ie