contents… · web viewthis section provides an opportunity for you to clearly explain the...

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Department of Media and Communication

READ EVERYTHING IN RED – ONCE YOU HAVE FOLLOWED INSTRUCTIONS DELETE THE RED AND ONLY KEEP YOUR OWN WORK.

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Student Name :_____________Year 1 – L3 UAL Diploma in Creative

Media Production and Technology (Creative Writing & Journalism

Unit 8 – Extended Project2020

Personalise the FMP doc – make it personal to you and your project.

Your ‘Who Am I’ images can be placed at the front / or an image related to the topic of your FMP. You can make your front page of the booklet like a front page of the book or a magazine.

Also, change the background of the pages. Make this document stand out.

It is about YOU and this is about YOUR project.Here is and an example of a completed portfolio Final Product: http://online.fliphtml5.com/zhnv/roms/

http://online.fliphtml5.com/zhnv/roms/

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Deadline: 8th June 2020

EXTENDED PROJECT PORTFOLIOAcademic Year 2019/2020

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CONTENTS

CONTENTS............................................................................................................................2

LIST OF FIGURES................................................................................................................5

LIST OF TABLES.................................................................................................................5

DEFINITION OF TERMS......................................................................................................5

Unit 8 - Project Proposal..........................................................................................................6

..............................................................................................6

Project Action Plan and Timetable..........................................................................................9

...................................................................................................9

CHAPTER 1............................................................................................................................. 11

Introduction...........................................................................................................................11

......................................................................................11

The Background of my Project...........................................................................................11

Who am I?.......................................................................................................................12

What did I learn on my course?.....................................................................................12

What is my project about?................................................................................................13

Why my project is important?...........................................................................................14

My Research Plan...............................................................................................................15

..................................................................................................15

CHAPTER 2............................................................................................................................. 17

Literature/Resources Review....................................................Error! Bookmark not defined.

................................................................................17

Introduction....................................................................................................................... 18

Media sources, literature search and evaluation..................Error! Bookmark not defined.

Requirements for my creative media production project.................................................19

CONCLUSION - Who/what was my inspiration? /Contextualisation of my study........21

CHAPTER 3............................................................................................................................. 20

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Research Design and Strategies............................................................................................20

...............................................................................20

Introduction....................................................................................................................... 20

Research Questions............................................................................................................18

Research Design Evolution.....................................................Error! Bookmark not defined.

CHAPTER 4............................................................................................................................. 24

Writing and presenting my research findings.......................................................................24

..........................................................................................24

Findings/Data analysis.......................................................................................................24

Conclusion - How did the research help me with my project? (Interpret Research)........25

CHAPTER 5............................................................................................................................. 26

My Project..............................................................................................................................26

..........................................................................26

Introduction....................................................................................................................... 26

Pre-Production...................................................................................................................26

Production..........................................................................................................................26

Post-production................................................................................................................. 27

CHAPTER 6............................................................................................................................. 27

MY FMP – FINAL PRODUCT...................................................................................................27

........................................................................................27

CHAPTER 7............................................................................................................................. 28

Project Evaluation..................................................................................................................28

..........................................................................................28

APPENDICES...........................................................................................................................29

Extended project in creative media production Learning Outcomes and Assessment....29

1. Understand the requirements of a creative media production project......................29

2. Be able to use research methods to inform ideas for creative media production......29

3. Be able to use skills, knowledge and understanding in the completion of a creative media project..................................................................................................................29

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4. Be able to evaluate a creative media project..............................................................29

REFERENCES...........................................................................................................................30

LIST OF FIGURES

Figure 1- What is research......................................................................................................17Figure 2- How to ask good questions.....................................................................................17Figure 3 - My exercise 1.............................................................Error! Bookmark not defined.

LIST OF TABLES Table 1 - Project Proposal.........................................................................................................7Table 2 - Project Action Plan and Timetable...........................................................................10Table 3- My research Plan......................................................................................................15

DEFINITION OF TERMS Extended ProjectUAL – University of the Arts London

Medium - a method or way of expressing something:

the broadcasting/print medium (poetry, short story, journalism),

They told the story through the medium of film

Theme - the subject of a talk, piece of writing, exhibition, etc.; a topic.

"the theme of the sermon was reverence"Similar: subject, topic, subject matter, concern, question

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https://dictionary.cambridge.org/dictionary/english/dance

https://dictionary.cambridge.org/dictionary/english/story

https://dictionary.cambridge.org/dictionary/english/print

https://dictionary.cambridge.org/dictionary/english/broadcasting

https://dictionary.cambridge.org/dictionary/english/express

https://dictionary.cambridge.org/dictionary/english/method

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Unit 8 - Project Proposal

CandidateNameCandidate NumberPathway

Project Title

Section 1: Rationale (approx. 100 words)

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This is where you add your proposal document information

Please delete the text in boxes. When you have answered the prompts/questions

You should do this after chapter 1.

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This section provides you with an opportunity to reflect on, review and summarise your progress and achievements through the first 7 units of the qualification. You should outline the knowledge, skills and understanding you have acquired. What you know now, and what it means to you, compared with what you knew and could do before you started the course, and how this has influenced your choice of pathway and your project proposal.

What is your area of interest, (medium, fiction, non-fiction, themes, topics, question, concerns) and importance to you and the information, skills and knowledge essential for the comprehension and undertaking of your intended project?

What is your project about? The medium and the theme/s (topic and themes e.g. radio drama about identity.

What is important about your project? How will capture the interest of the audience? (the reader of your proposal must understand the topic of your project and has general sense of the purpose of the project)

Section 2: Project Concept (approx. 200 words)This section provides an opportunity for you to clearly explain the concept and aims of your project. You should refer to the research and ideas that will support your project’s development. What you intend to produce, the levels and types of resources that you will need to guide and inspire, and an indication of the form in which you will complete and present your final realisation within the allocated timescale.

This section provides an opportunity for you to clearly explain the concept and aims of your project, the research and ideas that will support its development, what you anticipate producing, the levels and types of resources that you will need and an indication of the form in which you will complete and present your final realization within the allocated timescale.

Clearly formulate: What is the concept (media format / design) and aim of your project? Identify major elements of your project: What (who) are your influences? What will you research? Primary and Secondary Who is your target audience? Age, gender, attitudes, culture, politics, lifestyles… Explain your role in the project. E.g. Writer, editor, proofreader, producer etc Explain technical requirements of your project.

Section 3: Evaluation (approx. 50 words)

This section provides an opportunity for you to explain how you will reflect on and evaluate your work, as both an ongoing activity and at the conclusion of the project. You should describe how you intend to record your decision-making and how you will document changes to your ideas as the project progresses.

The evaluation section should reference your stated aims and be reflective and analytical rather than a description of actions completed.

When working in collaboration with others, you should comment on how this may impact either

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positively or adversely and outline the steps you can take to minimise disruption to your own progress.

Proposed Research Sources and Bibliography (Harvard Format)

This section provides an opportunity to record the initial research sources, both primary and secondary, that you intend to use.Your sources of research should be as wide as possible and could include libraries, galleries, books, theatre, cinema visits, films, videos, magazines, films, TV and Radio programmes, computer games, websites, blogs, social media, radio programmes, archive material, and other media and multi-media sources etc. Make sure you use Harvard referencing. The bibliography should be continuously updated as the project progresses.

Table 1 - Project Proposal

Project Action Plan and Timetable

This section provides you with an opportunity to outline your planning and organisation over a period of weeks and the activities you will need to carry out to complete your project in the agreed time frame. The more time and thought you give to planning your project the more successful it is likely to be. It is important that you consider how you will balance ambition, time and realism in the realisation of the project. You should also include what you are going to do, how you will do it and by when. Remember to include time spent sourcing materials and other resources to conduct research, seek feedback from tutors and peers, and identify when you will carry out independent study.

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Project Action Plan and Timetable (I have given you an idea of how to start this plan)

Week Date WeekBeginning

Activity / What you are intending to do - including independent study

Resources / What you will need to do it - including access to workshops

1 23/03/2020 Who Am I, Skill analysis and ideas for FMP

PowerPoint, WordPress (your own blog posts for sessions). Research session - Why I write

230/3/2020

The Proposal Form on pages 7 & 8

3 6/4/2020 Introduction to FMPBegin Research

Links to research instructions – previous student’s research example – How To Research on YouTubeHow to formulate a question: search engine and how to videos/clips/webpages.

Deadline8th June 2020

Hand in portfolio.

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Table 2 - Project Action Plan and Timetable

Deadline: 8th June 2020

CHAPTER 1 ( after this you can fill in the Proposal Form above ) Introduction

Identify your strengths within creative media

Identify the skills you have gained within creative media

Explore possible ideas for your Final major project

Introduction to the Chapter - This opening section’s main function is simply to get the reader into the chapter somewhat gradually rather than jumping directly into the first substantive division. It can be as brief as one paragraph: it can be as long as three or more pages. If you prefer a briefer introduction, then begin with a paragraph something like this:

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This project portfolio is a report of my final major project (FMP) for my first-year UAL

Extended Diploma in Creative Media Games Film and TV pathway. The project is a short film

about an unemployed young girl who struggles to find the money to pay the rent to a

landlord who threatens her with eviction from the room she rents. This first chapter of the

project portfolio presents the background of my project starting with writing about myself,

what I learned on my course and who or what inspired me for my project. This is followed by

explaining what my project is about and why it is important. The chapter concludes with my

research plan.

The Background of my Project

Who am I? Use the following to help and guide you through this section.

See week 1 PowerPoint: mind map task: Link to Week 1 FMP https://creativewritingandjournalismstaff.wordpress.com/2020/03/19/final-major-project-fmp-week-1-and-2/

Why I write – updated - what has changed, or developed further from this exercise in the first session?

Look back on the Research sessions about YOU. Who you are, inspirations, observations on life, when you were born, family, likes and dislikes, opinions etc?

Here you can take some of your previous writings and blog posts to address some of following questions. You can use any medium (Videos, photos, audio, sketches, etc.)

What is it that makes me do my project? My personal experiences that influence my choices (idea for the project, my role in

the project, how it relates to my future career) What is the basic premise of my project? What do I seek to achieve and how it relates to my target audience?

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https://creativewritingandjournalismstaff.wordpress.com/2020/03/19/final-major-project-fmp-week-1-and-2/

https://creativewritingandjournalismstaff.wordpress.com/2020/03/19/final-major-project-fmp-week-1-and-2/

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What did I learn on my course? This is the skills analysis task.

Demonstrate your achievements through proposing and realising a project, which integrates the skills, knowledge and understanding acquired throughout the course. Write about your one-year experience on the course and what you have learned during the course. Also, compare where you were when you enrolled on the course and where you are now.

Use a timeline where you depicted skills and knowledge you acquired during your course.

REFER DIRECTLY TO THE BLOG POSTS FOR EACH SESSION OF SKILLS. USE LINKS, SCREEN SHOTS, RECORDING TO SHOW THE SKILLS. REFER TO THESE LATER ALSO AS PART OF THE RESEARCH.

Three possible ideas for your FMP are:

Pulling on skills learnt in sessions and other units, Who Am I and other experiences and then finally linking then to your final choices:You must:

• Originate range of ideas for FMP – at least two e.g. a collection of short stories, a feature article or a collection of poems

• Produce SWOT analysis of your project ideas:

Strengths, Weaknesses, Opportunities and Threats.

• Analyse each idea for viability – use focus groups and lecturer to support your decision.

• Reflect on each decision as part of the writer’s journey so far and what you need to further develop.

• Choose the project you would like to move forward with based on all of the above.

Now fill in the Proposal

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What is my project about?When defining your interest and or topic and or theme, define it regarding some observable event. For example:

Today more and more teenagers are completing their education without real

prospect to find a job which will pay bills and offer a decent start in life. Facing

the challenge of not being employed and having to pay the bills, Maria a 23-

year-old veterinary nurse has decided to look for alternative ways of earning

money. The film I have created for my FMP is a story about Maria’s struggle to

earn money to pay the rent and not be evicted from her home by the landlord

who gave her 24 hours’ notice to find the money. Faced with the deadline and

not heaving job or someone to borrow the money, Maria in desperation turns

to crime. She decided to rob the local shop.

My role in this project is writer/producer and film director.

Why my project is important?

Describe this in general sense as a statement of why you wanted to do the project. For example, as a desire to improve something or a desire to understand something, to entertain, inform, educate, to develop skills and knowledge in given media industry context, etc.

Write a short version of this chapter straight into your Research Plan.

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My Research PlanCome up with a Research Mind Map and explore the following areas of the research

Industry/published or broadcast examples (at least three) Topic/subject/themes Target audience Personal knowledge and influences behind your choices for medium and theme Skills and techniques needed

Table 3- My Research Plan

FMP - RESEARCH PLAN No. of Words

Interest/Topic/Theme 150

• This should include researching existing similar media products.• Anything and everything that is already written and done about your

interest/topic in the form of written work, video, audio, interactive elements such as websites, blogs, Facebook, Twitter, Instagram posts, etc.

• Make sure that your research does not include internet-based sources only. You should include at least two books, the range of magazines and other non-online sources.

Why is it important? - Importance 100

This is a short version of the chapter above.Why is it important to you and to your target audience?

E.G. it extends my knowledge and uses new skills and is a theme that needs to be explored

My research question(s) 100

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This document is your research plan for the project. You need to briefly justify the

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What am I trying to find out?Exploring your medium and your theme

Research Design 100

Here you must introduce the design of the research. What you have going to research and how data was collected (research methods).You have similar chapter later in this report. Here you should write a short version of what you write in the report.

Subject you are going to research Target audience Skills and techniques to be used Production research

Refer to your research methodologies and methods in Unit 12.

Literature (Proposed Sources – Harvard Format)

Please, copy this part straight into your Project Proposal.

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CHAPTER 2 – RESEARCH See links to word press blog posts for guidance: https://creativewritingandjournalismstaff.wordpress.com/2020/03/19/fmp-week-3-4-and-5-research/

This is an introduction to your research and what will you try to find out.

This chapter explains research design for your FMP. It starts with research questions and follows with a description of the research design and research methods you will use to explore and investigate your medium and themes. E.g. poetry and identity.

Figure 1- What is Research

Figure 2- How to ask good questions

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https://creativewritingandjournalismstaff.wordpress.com/2020/03/19/fmp-week-3-4-and-5-research/

https://creativewritingandjournalismstaff.wordpress.com/2020/03/19/fmp-week-3-4-and-5-research/

https://www.youtube.com/watch?v=EEuul8hBip8

https://www.youtube.com/watch?v=PkcHstP6Ht0

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Look through the research chapter of last years students work as examples and guidance Final Product:http://online.fliphtml5.com/zhnv/roms/

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http://online.fliphtml5.com/zhnv/roms/

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Introduction to ResearchResearch Question/s

What is it that you are trying to find out?

E.G. How does a poet write to affect their reader. What are the main ingredients of being an effective music journalist? How can I use the crime genre to explore political corruption?

You can have more than one question to help you explore and investigate your medium and theme.

Start with stating the intent of your FMP Research. What are the key aims and objectives of your project and what wil you need to research?

Outline the key characteristics of your project: the medium, the skills and techniques, the historic context and your intent. Why, What, Who, When, Where & HoW.

Write about your question/s? You have to base your research design on questions and interests. Ask yourself: “What do I want to find out?” Write to the reader clear research questions: what you wanted to find out?

E.G How does a journalist write a great hook?

The introduction should be relatively brief, simply providing an overview of the chapter. For example:

This chapter will present a review of different literature and resources I have consulted for this project and how it influenced my further research, study and development of the final idea for the project. The chapter will start with my Practitioners Report looking at two prominent film directors. It also looks at the magazines and web sources relating to unemployment and youth crime. The chapter concludes with ideas and key conclusion of all resources used in this chapter.

In this chapter you will: Tell the reader what you have learnt from previous work/literature/resources and

how you position yourself in relation to previous work in chosen discipline/theme/topic/interest, within which your project is located.

Provide evidence that you are well informed.

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Industry and published examples: Examine and explore existing media products, published works and practices plus ideas in the spirit of creativity and feeding your imagination

What makes different media product distinct from one another in your eyes? Identify different media projects and other research sources related to your media

project. Record and analyse findings. (You can use any media format to record your findings). Answer questions (What? Why? /How? /Look for specific problems and issues (theoretical and practical)/how the media product communicates with the audiences/background of the artist and the project).

Requirements for my creative media production project

This is the research on the job roles related to your project what is your personal role in the project)

Detail the Skills/Techniques needed for your project.

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CHAPTER 3Research Design and Strategies: Primary, Secondary, Qualitative and Quantitative

Introduction

In this chapter you must introduce the design of the research, how data was collected. You need to prove and show evidence that you have explores/read/watched/listened to a number of sources and inspirations/influences.

Note: just because you are writing a short story doesn’t mean you cannot also be influenced by film, paintings, sculptures, news articles.

Primary:List all research activities: what activities you conducted to answer your questions and collect the data? Write about data you collected, your choice of data presentation and how you structured your data analysis.

The research activities should be identified such as:

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Observations (observational drawings; using photography, video and audio to collect data)

Documents analysis (written, but also video and audio documents) Workshops Interviews Focus groups Surveys (visual, audio, etc.) Experiments and drafts of stories/poems/scripts etc Tests and measurements on audiences and market

Please show all results from these primary sources of research. Add images, graphs, charts and results to evidence the primary research journey.

Secondary: Who/what was my inspiration? /Contextualisation of my study This part is about ‘subject’ research and what did you find out about existing media products. This is about the skills needed in the industry chosen: the tools, techniques, writing styles, genre conventions, literary and narrative devices, show and not tell – everything you have learnt this year in action.

What are similar media products and how my work relates to them? (position yourself in relation to similar media products)

How similar media products influence my project? How they shaped my project? What did I learn from similar media products? (compare similar media products,

how it influenced my perspective and ideas for the

Further reading and other secondary methods you will investigate to answer you questions. • Subject research / secondary:• Anything and everything that is already written and done about your topic in form

of written work, video, audio, interactive elements such as websites, blogs, Facebook, twitter, Instagram posts etc.

• Make sure to evidence end reference your findings. • Evaluate your research findings in terms of:• What particular piece of research informed you about your project (it could be

important information, ideas such as design, technical elements of the project such as framing, lighting, editing etc.).

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• You will continue to research your subject matter / this is ongoing process. Anything you find that can support your idea is valuable source of research.

• Don’t forget you need to show a range of research techniques and sources used (books, magazines, newspapers, films, TV programs watched, radio programmes listened to, visits to museums, galleries, local library – looking at archive books etc.). Primary research is also vital; your own location photographs, interviews, focus groups etc.

What are the strengths and weaknesses of the research methodologies? Talk more in the next section: Research Findings.

Recap: use the following prompts to help makes sure you have covered all methods and resources for the research • Primary:

Subjects you are going to research yourself (this will be primary research you conducted; the secondary research about your subject will be in literature review next chapter)

o This is anything done by you, and it could be such:o Online questionnaire – you could ask your Facebook friends to comment on

your project idea and give you some additional ideas how you can make it better.

o Get the feedback from your lecturers and comment on it. o You can contact companies, council, artist depending on what is your project

about to get their opinion on your project idea. You can use for character studies, settings, ideas for your themes.

o You can use your phone or tablet to research, take photos of possible locations and places that you can use in your project.

o Journalism needs human interest, so interviews are essential

• Target audience

Ask yourself questions: Who? What? Where?

o Who is your target audience? Who are you aiming your product at?

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o What type of audience is it? Investigate the target demographic and record the type of media or entertainment they consume.

o Where can you find this out? You can use, ‘YouGov Profiles’ site to find out about your target audience demographic. (secondary)

o You can set up interviews or record a ‘Vox Pops’ (primary) to find information about your audience.

o You can ask a focus group on Facebook about their preferences

• Skills and techniques (refer to industry examples from previous section Who/what was my inspiration? /Contextualisation of my study

o Come up with the plan of what skills and techniques you will need to research to produce an effective, original and to near professional standard project.

o For example, you can watch tutorials or read about how to achieve specific skills and techniques that you will need for your project (secondary)

o Experiment with range of skills yourself (primary)

• Production research (This needs to be relevant to your own project therefore not everything listed down relates to your own project)

Explain what and how: o People needed for the production/availability (how: emails, Facebook, Skype

conversation, etc.) o Research production roles that you will need to carry out and how to do it

successfully (how: the internet, media books, etc.) o Production schedule (how: create your own) o Budget (How: secondary internet, primary ask yourself) o Recce research/location needed (how: take images, contact individuals for

permission, etc.) o Health and safety research (How: take images, check locations yourself, ask for

permission) o Visual ideas (storyboard optional) (How: take images, create sketches, get

inspired by other people ideas, etc.) o Props (how: make a list, ask to borrow, make it, buy it, use what you have)o Production (techniques, hardware, workflow) (how: research what you need /

how: try it yourself) o Postproduction (Edit, colour correction, VFX, etc. (how: read, watch how other

people/professionals do it, try it yourself)

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CHAPTER 4 Writing and Presenting my Research Findings This part is your research evaluation: how did it go, what were the most relevant and important aspects, info you have gleaned??? What research has had the biggest impact on your understanding of medium and themes, your writing and creativity: who, what, where, when, how etc.

In this chapter, you will summarise the collected data and the statistical treatment, and/or mechanics, of analysis. You should start this paragraph by briefly restating the topic/theme of your project (take it from Chapter 1).

Explain the object of each question, research activity, point out results, and present those results in a chosen form of summarised data. Select method of presenting data carefully.

In a quantitative study, the results usually begin with a description of the sample (e.g., sample size, description of participants who were excluded and why, handling of missing data). Next, descriptive statistics (e.g., frequencies/percentages for categorical variables, means, standard deviations, and ranges for continuously measured variables) are presented.

In a qualitative study, the results often include many quotes from participants who were interviewed. Here you should also present your non-textual elements such as photos, videos, audio files, maps, tables, charts, mind maps, SWOT (strengths, weaknesses, opportunities and threats) analysis, etc.

Findings/Data analysis

What strategies did you use to analyse your data? What did you find out?

How did you make the decisions you have made to make sure your research is relevant and answering your initial question/s?

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Conclusion - How did the research help me with my project? (Interpret Research)

What did you learn from your research and how it informed your project?

Present explain and contextualize findings – how does it link your writer’s journey to the product? Refer back to your initial ideas and continue the story and update thoughts.

Use these bullet points as prompts (not all will be relevant)

Use Findings to contextualize my Project (Present and Discuss Findings)o What are similar media products and how my work may relate to them

(position yourself in relation to similar media products)o How they will shape my project? (thoughts and action – ideas, aims and

development)o What did I learn from similar media products? (compare similar media

products, how did they influence your perspective and ideas for the project – talk about both script and techniques)

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CHAPTER 5 My Project - preproduction, production and post-production

Introduction In this chapter you should present the level of self-direction, personal initiative and commitment necessary to progress ideas and find solutions, and the practical, theoretical and technical comprehension, appreciation, knowledge and proficiency necessary to achieve identified goals. The ability to plan and organise work within a given timeframe and the efficient production of outcomes both individually and collaboratively.

Pre-Production - tell me how you begin to put your product together. What are the first steps to writing and producing your creative ideas:Use these prompts to help – not all will be relevant to you.

Produce a Pre-Production Portfolio which will formally define your project (reading, observations, stimulus (where the ideas came from and what are the next steps you need to take – what a professional writer would do - before you start): synopsis, character studies, experimenting with drafts; treatment; script; schedule etc.).

Identify your role – writer, editor, proof-readers, director (managing the team) Collaborating and working as a team. Who will you need to help you? (co-writers,

directors, actors, sound, lighting…) Dealing with production problems (delays, equipment breakdowns, software

issues, changes in schedule, technical issues, writer’s block, interviewees not available etc)

Use of visual, audio and interactive media skills to complete your media project. Pitch your proposal to the production board (video recording of your production

board presentation). Are you meeting your target audience expectations? Refer back to your

investigation of the target demographic and record the type of media, genre, styles, themes/subjects or entertainment they consume.

Production Project management techniques (feedback and referring to schedules, working

with others), Team and individual performance monitoring (weekly check against schedule).

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Basically, how is the production going at each stage. Development – Demonstrate development (photos from the shoot, screenshots

from computers, feedback from readers, comments, opinions that impact on changes/edits etc ). Keep daily production and post-production diary and reflect on your production process.

Post-production Describe post post-production of your project. Assess your production and post-production process. Describe, and critically

analyses any production problems and the solution you experienced. Preparation of material for edit and further manipulation/edits Use and clearing of copying material (music and licensing) Preparing credits Editing (manipulating) Fine tuning the writing, crafting, looking for consistency in

characterisations and setting, in word choice and tone, any effects, mixing, sound adjustments, colour correction, rendering, compressing, etc

How are you going to finally present this work and to who?

CHAPTER 6 MY FMP – FINAL PRODUCT

Here you present your final FMP media production.

Fliphtml links

Blog links

Google links

(Test to makes sure they work)

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CHAPTER 7Project Evaluation

Critically evaluating your final media project against the agreed requirements and parameters.

Answer following questions: Introduce the project in your words List five strengths and five weaknesses in your final design Was there a theme for the design ideas? Can you describe it? Can you reference

any influences here? - art movements, designers, media companies/campaigns, etc. What experiments and exploration did you do (what happens if)? How did it affect

your development? Find a similar type of design publication - place it next to your own - what

comparisons/difference can you identify? What were the key areas of development in this project? - use your daily

reflections to help you with this Review your proposal - what changed, what developments did you make, did you

manage to complete everything you set out to achieve? What did the client think of your concept? How did that make you feel? What could you do to adapt the work produced to improve and develop it? Is the final work appropriate for the needs of the project? Does it sufficiently

answer your brief? Reflect on your pitch to the board; how did you feel about it before? Did it go

better or worse than you expected? What was the feedback from the client/lecturer? What do you think you could improve next time?

Did it go better or worse than you expected? What was the feedback from your lecturer? What do you think you could improve next time?

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APPENDICES

Extended project in creative media production Learning Outcomes and Assessment

1. Understand the requirements of a creative media production project.

1.1 Analyse the requirements of a creative media production project.

2. Be able to use research methods to inform ideas for creative media production.

2.1 Review a range of research sources to support a creative media production project.

2.2 Interpret research to develop ideas and effectively communicate to an audience

3. Be able to use skills, knowledge and understanding in the completion of a creative media project.

3.1 Apply practical skills, knowledge and understanding to complete a creative media project within an agreed timeframe.

4. Be able to evaluate a creative media project.4.1 Critically evaluate a creative media project against the agreed requirements and

parameters.

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REFERENCES

Make sure you use Harvard referencing. The bibliography should be continuously updated as the project progresses.

Anon., 2017. BBC News. [Online] Available at: http://www.bbc.co.uk/

Smith, c., 2017. Fun with Flags. 5 ed. canterbury: media.

Anon., 2017. BBC News. [Online] Available at: http://www.bbc.co.uk/

modley, a., 2017. fun with face. 5 ed. canter: zoran .

Smith, c., 2017. Fun with Flags. 5 ed. canterbury: media.

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