contracting in agilem umfeld
DESCRIPTION
Einführungsfolien zum Vortrag auf der Manage Agile 2012 von www.leanovate.deTRANSCRIPT
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Von der Mücke zum Elefanten und zurück
Herausforderungen bei Investentscheidung und Contracting in der agilen Welt
Dienstag, 23. Oktober 12
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Dr. Heico KochMarkus Hippeli
Dienstag, 23. Oktober 12
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Dienstag, 23. Oktober 12
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do the right things!
do things right!
Dienstag, 23. Oktober 12
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e-Business
Dienstag, 23. Oktober 12
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time-to-market
Dienstag, 23. Oktober 12
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holistic
Dienstag, 23. Oktober 12
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accelerated learning
Dienstag, 23. Oktober 12
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responsibility
success
pragmatism character
alliance
integrity
Dienstag, 23. Oktober 12
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lean & agilea question of mindset
Dienstag, 23. Oktober 12
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sources
Dienstag, 23. Oktober 12
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Outsourcinga question of targets
Dienstag, 23. Oktober 12
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make or buy?
Dienstag, 23. Oktober 12
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project = uncertaintiesDienstag, 23. Oktober 12
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finding a way
Dienstag, 23. Oktober 12
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most projects fail
no validation of hypothesis, so no iterations to improve
missing experience to control a startup / unclear kpi
Dienstag, 23. Oktober 12
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BusinessModelGeneration
ProductMarketFit
Scale
3 development stages
magic happens here
Dienstag, 23. Oktober 12
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business model canvas
compas to keep main business focus
to gain „objectivity“ on decisions
keep 9 topics in focus
your business model is your product
Dienstag, 23. Oktober 12
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1 4
83 5
92
67
1. problem
2. customer segments
3. unique value prop
4. solution
5. unfair advantage
6. revenue streams
7. cost structure
8. key metrics
9. channels
Dienstag, 23. Oktober 12
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BusinessModelGeneration
ProductMarketFit
validated learning through
experients and pivots
Dienstag, 23. Oktober 12
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1 hour:
what is „green“ and „knowledge“?
what are my hypothesis?
... you have a continous pilot
how do I check these?
Dienstag, 23. Oktober 12
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42Dienstag, 23. Oktober 12
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contracts matter
Dienstag, 23. Oktober 12
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Roadmap
Dienstag, 23. Oktober 12
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fixed price vs. tmDienstag, 23. Oktober 12
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cooperation
Dienstag, 23. Oktober 12
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light
fast
flexibleDienstag, 23. Oktober 12
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build
measurelearn
ideas product
data
Dienstag, 23. Oktober 12
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building your product
Dienstag, 23. Oktober 12
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What to build?
Collect your ideas!Dienstag, 23. Oktober 12
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•
prioritize: What do I want to learn this week?
you have your living roadmap! (backlog)
Dienstag, 23. Oktober 12
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Focus on THE essential to check your guess!
It is about imperfection!Dienstag, 23. Oktober 12
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measure your hypothesis
Dienstag, 23. Oktober 12
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AARRR ....
Dienstag, 23. Oktober 12
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AquisitonActivationRetentionReferral Revenue
Dienstag, 23. Oktober 12
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Understand the real needs behind the feedback! Build new hypothesis ....
Dienstag, 23. Oktober 12
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often it is the small things that matter
Dienstag, 23. Oktober 12
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culture issue: failing is ok - fail fast !Dienstag, 23. Oktober 12
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key take aways
• focus on business factors (9 areas of canvas)
• work with real customers
• experiment and learn - critical, & analytical
• use short cycles and small changes
• reduce, reduce, reduce
Dienstag, 23. Oktober 12
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"Try? Do or Do not. There is no try.“
Dienstag, 23. Oktober 12
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landed
Dienstag, 23. Oktober 12