copy writing-content creation & sales page making tips
DESCRIPTION
Nasir Uddin Shamim discussed about how to make an effective copy and blog content along with formulas of Sales Page Creation!TRANSCRIPT
NASIR UDDIN SHAMIM
CO -FOUNDER
DEVSTEAM
Content & Copy Creation With Sales Page
Find Content Ideas!
>Related Forum.
>Related Blogs.
>Search Wikipedia
>Answers.com
>Yahoo Answers
>Your Blog’s Comment Section!
>Digg.
>StumbleUpon.
Know How to Search in Google!
Keyword + Forum to find forum. To find a specific type of File on Google:
“wedding budget” filetype:xls OR filetype:pdf To find a exact phrase keyword in a site: “doesn‟t
work” site:www.healthguidance.org/ Finding exact phrase with similar words:
“athlete‟s foot” ~remedy “natural” Finding Synonyms in a webpage text:
allintext:~inexpensive vacation articles To eliminate a word from search result: “vending
machine prices” -soda –candy find every website with the words bad headache
within the URL allinurl:bad headache If you want to both headache and eyes to appear
in the title, you'd have to do allintitle:headache eyes
To find related sites of any given: Try this operator: related:www.cabosanlucas.net
Research Begins!
>Social Bookmarking Websites Like Stumble Upon and Delicious.
Now that you’ve got inspiration, it’s time to do some research before you actually start writing..
The obvious first step is to Google the topic you’re writing about. This way, you can see if any posts are out there that are too similar to the one you’re thinking of writing. DeeperWeb.
Ask a couple of well-crafted questions on Twitter to get useful links. Check Twitter Trends.
Enter keywords for your topic on StumbleUpon and Delicious
Effective Blog Writing
Things To Consider While Making A Copy! Aim for ReadabilityMaking text easy to read online means making it
simple to scan. Keep in mind several things when writing your blog posts:
Write less; get your point across with a minimum of text,
Use lists and bullet points frequently,Try to make only one point per paragraph,Use sub-headings,Highlight keywords and phrases.Use Images.
Copy Writing
Three Simple Steps!
1. Focus Problems and Play with Emotions.
2. Give A Possible Solution.
3. Why your Solution is Best. Some Testimonials.
4. Your Affiliate Links or Buy Button.
List of Sites To Follow For Copy Writing
1. www.sherus.com2. www.copyblogger.com3. www.dirtycopywriting.com4. www.seocopywriting.com5. www.menwithpens.ca
Before you Publish
>Preview
>Check for Typos
>Schedule
>Don’t Publish Post on Weekends!
Preview your posts before publishing to make sure everything looks as it should. This is a good time to double-check that all links work correctly.
Perform a spell-check and read through your post to make sure it has no spelling or grammatical mistakes.
I usually set a time to publish my posts. Think of your readers and when they would most like to read your posts. There’s no point in posting in the middle of the night unless you’re targeting a different time zone.
Also, think about the best days to publish. Posting on weekends is usually not very effective because people are often away from their computers and online traffic may be low.
Final Checklist
Add tags to your post,Select a category,Add a snippet (if applicable),Add a “More” link (if applicable),Edit the URL (if applicable),
Promotion
>Social Networking Websites
>Facebook by Fan Page.
>Use RSS Feed System.
How should you promote your blog? Well, if you have 10,000+ RSS subscribers, then you’re guaranteed to attract some readers. But what if you have only a handful of subscribers?
Twitter is a great tool with which to advertise your posts. You can even use a WordPress Twitter plug-in, which makes it easier for you by automatically updating your Twitter status every time you publish a new post.
If you use FeedBurner, make sure you have email alerts switched on so that your readers can subscribe by email. Emailing people (or websites) to let them know you’ve mentioned them in your post is a nice courtesy, too.
You could share your posts on Delicious, StumbleUpon and Digg, but letting someone else get the ball rolling is probably best practice. So, make sure to provide links that make it easy for readers to share your posts.
Follow-Up Your Contents
>Ask Your Readers.
>Discussion
>Related Posts
>Be BOLD, Consistent and Clear.
End your blog posts with a question. This way, your readers will be more inclined reply or comment.
It will also help generate discussion. Be sure to address any comments or feedback attached to your posts, and thank your readers for their feedback.
If your post receives positive feedback, consider following it up with a related post. Base your follow-up post on the feedback you received or expand on one particular area of interest.
The important things to remember are: be consistent, blog about topics that matter to you and express your opinions clearly.
Your Real Journey Begins!
Sales Page Creation
Sale Page Format
Headlines. It has 3 parts, the pre-headline, main headline and post-headline. The pre-headline must attract or capture the attentions of your prospect customers. The main headline must describe the problems that your customers might face if they don’t use your product. It is normally written in big fonts. And lastly, the post-headline adds further details for your main headline.
Introduction. This is your first few sentences that must catch your readers’ attentions.
Credibility. This can be your previous clients’ testimonials and successful results of your product testing. Be realistic also is displaying your credibility.
Benefits. Specify the products benefits well. Using bullets or numbering can help to organize your points. Make it also visible or something that will standout like your headline.
Your Tasks Isn’t Finished Yet!
Features/Specifications of the Product. Like Benefits, enumerate your products features or specifications well. It does not need to be bold or large fonts, just organize the display.
Bonus. This can be some additional rewards if your customer will purchase your main product.
Build Up of Value. This contains reasons of why your product is worth the price value. You can compare other products’ prices with yours and specify advantages to prove your price.
Ordering. This includes your method of payment; you can use mediums like Paypal or other trusted third party payment gateways.
Conclusion. This is the summary of your promotions. You can also mention again the benefits and reasons for your prize value.
More Effective Tips in Creating Sales Page
Design. The layout of your sales page is vital. This is what will first attract your prospect customer. Choose colors that may enhance the readability of your sales page. Also, use graphics or videos that are essential for your presentation. Hence, if you do not have any related graphics to use, do not display any just to consume space.
Be Creative with Headlines and Introduction. Spend time making your headline and introduction attractive. If you were able to catch your clients’ attention with your headlines and first few sentences, most likely, they will read further until the end of your article.
Be Realistic with Products. Never put contents that are not true like testimonials from non-existing person, evidences or results that were not proven and even features that are not part of the product’s functionalities.
Fast Loading of Page. As possible as you can, prevent entities that may lower your page speed. A few minutes or even a minute of waiting can keep a customer away.
Focus More on the Customers’ Benefits. No matter how powerful the product is, if the client feels that it is not beneficial for his needs, he will still ignore it. Focus on the advantages of your product and explain reasons of why they need to buy it
Sales Page Example 01
Click icon to add picture
A
Sales page
Example
Sales Page Examples
Another Sales Page Example
List of Sites To Follow For Sales Page Making
1. www.entrepreneurfreak.com/ultimate-wp-salespage-creator
2. www.bigbrandsystem.com/create-sales-page-outline
3. www.johnthornhill.com/blog/category/sales-page-creatio
4. www.thelaunchcoach.com/product-launch-tips-5
5. www.diythemes.com/thesis/rtfm/sales-squeeze-landing-pages
The End