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Copyright © by Market Research Services Limited

All rights reserved. No part of this compact disc (CD) covered by the copyrights hereon may be reproduced or copied in any form or by any means – graphic, electronic, or mechanical, including photocopying, taping or information storage and

retrieval systems – without written permission of the publisher.

Market Research Services Limited 16 Cargill Avenue

Kingston 10 Jamaica

All Media Survey 2014 Published March 2015

Market Research Services Ltd. All Media Survey 2014

Executive Report

Contact Details: Market Research Services Ltd. 16 Cargill Avenue Kingston 10. Tele: 929-6311 or 929-6349 Fax: 960-7753 Email: [email protected] Published: March 2015

All Media Survey 2014 Published March 2015

CONTENTS

PAGE #

Preface………………………………………………………………………….……………………............ 6-8

Acknowledgements…………………………………………………………………………………….…. 9

Background & Methodology…………………………………………………………………………… 10-12

Glossary of Technical Terms Used………………………………………………………….. ………13

Overview

Set Count………………………………….…………………………………………………………………… 15

Potential Audience to Radio, Free To Air (FTA) TV, Local/Regional Cable

International Cable (‘000) 2000-2014…………………………………………………………….. 16

Media Interaction (TV, Radio, Newspaper)…...……………………………………………….. 17

Media Share (Radio, FTA TV, Local/Regional Cable, International Cable….......... 18

Media Share (Radio, FTA TV, Local/Regional Cable, International Cable 2012

Vs 2014)…………………………………………………………………………………………………………..19

Tube Share……………………………………………………………………………………………………….20

Average Audience to Radio, FTA TV, Local/Regional Cable, International

Cable by 3 hr. Daypart………………………………………………………………………………………21

2

All Media Survey 2014 Published March 2015

CONTENTS PAGE # Radio Summary Share of Listenership 2014…………………………………………………………………………………………… 23 Share of Listenership 2012 vs 2014……………………………………………………………………………... 24 Share of Listenership Trend – 2006 – 2014………………………………………………………………….. 25 Radio Audience – Who Are They?.................................................................................... 26 Radio Audience – Where Are They?.................……………………………………………………………. 27 Radio Audience – When Are They Available?.................................................................. 28-31 Station Reach (Radio)……………………………………..…………………………………………………………... 32-33 Share of Listenership by Daypart.…………………………………………………………………………………. 34-39 Share of Listenership by Demographics.………………………………………………………………………. 40-41 Share of Listenership by Area………………………………………………………………………………………. 42 TV Summary Share of Viewership 2014……………………………………………………………………………………………… 44 Share of Viewership 2012 vs 2014………………………………………………………………………………… 45 Share of Viewership Trend – 2006 – 2014………………………………….…………………………………. 46 TV Audience – Who Are They?........................................................................................... 47 TV Audience – Where Are They?......................................………………………………………………. 48 TV Audience – When Are They Available?.......................................................................... 49-52 Station Reach (TV)…………………….…………………………………..……………………………………………….. 53 Share of Viewership by Daypart……………….…………………………………………………………………….. 54-56 Share of Viewership by Demographics.…………………………………………………………………………… 57 Share of Viewership by Area…………………………………………………………………………………………... 58

3

All Media Survey 2014 Published March 2015

CONTENTS

PAGE #

Share of Viewership (Local/Regional Cable)…………………….……………………………. 59

Share of Viewership (2012 vs 2014)……………..………………….……………………………. 60

Local/Regional Cable Audience – Who Are They?............................................ 61

Local/Regional Cable Audience – Where Are They?................……………………… 62

Local/Regional Cable Audience – When Are They Available?.......................... 63-66

Station Reach………………………………………………………………………………………………. 67

Share of Viewership by Daypart…………………………………………………………………… 68-70

Share of Viewership by Demographics…………………………………………………………. 71

Share of Viewership by Area………………………………………………………………………… 72

International Cable Audience – Who Are They?................................................ 73

International Cable Audience – Where Are They?............................................ 74

International Cable Audience – When Are They Available?.............................. 75-78

4

All Media Survey 2014 Published March 2015

CONTENTS

PAGE #

Newspaper Summary

Share of Readership……………………………………………………………………………………. 80

Share of Readership (2012 vs 2014)……………………………………………………………. 81

Share of Readership Morning Newspapers…………………………………………………. 82-83

Share of Readership Morning Newspapers (2012 vs 2014)…………………………. 84

Newspaper Readers – Who Are They?............................................................. 85

Newspaper Readers – Where Are They?.......................................................... 86

Average Readership & Reach (‘000)………………………………………........................ 87

Reach of Newspaper Categories………………………..………………………………………… 88

Readership In ‘000 to Newspaper Publications…………….……………………………… 89

Readership In ‘000 to Pullouts…………………………………..………………………………… 90-91

Duplication Sunday Newspapers……………………………….………………………………… 92

Duplication Morning Newspapers………………………………………………... …………… 93

Magazine Readers Who Are They?.................................................................. 94

Magazine Readers Where Are They?............................................................... 95 5

All Media Survey 2014 Published March 2015

CONTENTS

PAGE #

Internet

Internet Users – Who Are They?....................................................................... 97

Internet Users – Where Are They?..................................................................... 98

Population Estimates – Fixed & Mobile Phone Internet…………………………………. 99

What Is Internet Used For?................................................................................. 100

6

All Media Survey 2014 Published March 2015

The 2014 All Media Survey represents the 30th in a series of annual and bi-annual surveys conducted by Market

Research Services Ltd. (MRSL). MRSL has continuously tracked audience to all media since 1974 and considers this a

privilege and an honor to be the entity relied on by the media and advertising fraternity for media information.

The Jamaican media landscape is a very competitive one comprising over twenty (20) national radio stations, three Free To

Air (FTA) television stations and a plethora of international and local cable channels that have national and regional

coverage. In addition to this there are a number of other community based channels. The media environment has been

made significantly more competitive and more demanding by the existence of two strong players in the newspaper

segment, publishing daily morning and afternoon papers. To this scenario should be added a proliferation of community

based papers that are seeking to carve out a niche for themselves. The publication of many local magazines cannot be

ignored providing readers and advertisers with a wide range of options for reading entertainment and advertising

respectively.

The dynamism in the market has been further conditioned by the fact that in the situation where such notable changes

and shifts have been made over the last twenty years, the growth in the national population has been relatively minimal

And there is still just 24 hours in the day to interface with and relate to the significantly wider options now available to the

general public. This scenario has forced a higher level of focus on a customer driven approach to marketing one’s media

product and a greater reliance on more scientific ways of measuring the appeal and sustainability of services, programs

And presentations by the media players. It has been widely appreciated then, that the general public has so much more

Choice available to them. It is a factor that has impacted significantly on the audience, readership and viewership

numbers in the Jamaican environment over the last decade.

PREFACE

7

All Media Survey 2014 Published March 2015

The competing demands for the consumers’ time and the limited growth in the number of people in the marketplace have

resulted in significant shifts in the pattern of relating to media. It now behoves those media players serious about

Growing their market to avail themselves of on-going current information that will assist them in strategizing more

efficiently. It also demands of advertising agencies a more enlightened approach to media buying, against the background

of the much larger body of data now being analysed and available to them. The Global crisis we are all facing has

exacerbated the challenges in the environment and has, we believe, helped to shape some of the behaviour patterns that

have emerged in the last year or so.

Internet usage must not be ignored. Internet access in the workplace and on mobile phones has also added to this

dynamism and presented consumers with even more choice in media. The 2012 survey shows that access to internet via

the mobile phone has outgrown access to internet on a desktop or laptop across Jamaican households.

Media in Jamaica has indeed become very complex for all the above reasons. The market dynamics dictate that data be

available on a more continuous and more frequent basis. MRSL wishes to re-iterate a point it has made consistently over

the last decade and a half, that surveys of this nature need to be carried out on a continuous basis because of the number

of media entities that the public now has to deal with and the fact that so much choice is now available to that public,

factors all contributing to a more dynamic market place. MRSL is committed to seeing this realized and will continue to

work with the different interest groups to achieve this.

PREFACE

8

All Media Survey 2014 Published March 2015

Our company has consistently underwritten the cost of the All-Media Surveys because of our commitment to ensuring the

most independent reporting of media habits and audience figures. The very nature of the market ensures that each time

the survey is presented, there are winners and losers and the survey cannot escape extreme scrutiny because of its

Significance and importance. MRSL prepares itself for this by the diligence with which it executes its work, both at the

fieldwork and at the analysis stages of the project.

The team at MRSL acknowledges the support that we have received over the years from the media, the advertising

fraternity, tertiary institutions and the general public and indeed extend our appreciation and sincere gratitude to all those

who participated in the survey as respondents.

Donald Anderson

Chief Executive Officer, MRSL

PREFACE

9

All Media Survey 2014 Published March 2015

Market Research Services Ltd. (MRSL) wishes to acknowledge the support of the following entities and individuals who

made important contributions to the development, implementation and completion of the survey and indeed this report:

The media fraternity, including all the radio and television stations and the newspaper companies that provided the

research team with the information required to successfully execute the fieldwork.

The Broadcasting Commission

The members of the general public

The Fieldwork Staff of MRSL

ACKNOWLEDGMENTS

10

All Media Survey 2014 Published March 2015

Scope & Objectives

The purpose of the study, as in earlier studies, is to update media consumption patterns among Jamaicans aged 10 years

and older. It is intended for the survey findings to be used by the media and advertising fraternity to help make strategic

decisions about programming and advertising.

Methodology

The survey involved the conduct of 1,905 interviews with Jamaicans age 10 years and older living across all thirteen (13)

parishes of the island (Kingston & St. Andrew being included as one).

Sampling

A sample size of 1,905 per was chosen in order to ensure that all the estimates provided in the document would be within

+ or – 6% points at the 95% level of confidence. What this means is that while the margin of error associated with the

Overall sample size is approximately + or –2.3% points at the 95% level of confidence, the sample size associated with the

different segments by which the data has been analyzed results in variations in the margin or error, the maximum error

being + or –6% points.

A random and stratified sampling methodology, involving a multi-stage sample design, was used. At the first stage of the

process the sample was stratified across the thirteen parishes in accordance with the population size in each of these

parishes. At the second stage, further stratification of the parish samples by gender, age and socio-economic class was

done in line with their known population proportion. At the third stage, the sample quotas were distributed across each

of the seven (7) days of the week, in order to ensure that an equal number of interviews were done each day.

BACKGROUND & METHODOLOGY

11

All Media Survey 2014 Published March 2015

Cluster sampling was used to select the areas from which households were randomly selected using a systematic process.

That is, each parish was divided into homogenous clusters (sample areas). In the final analysis approximately 200 sample

areas were randomly selected with no more than 10 interviews being scheduled for a single sample area. Households

within each area were randomly selected using a systematic process. A random start address was assigned to each area.

Households were selected from this point onwards using a systematic skip pattern based on the population of households

in each area and the quota number of interviews to be achieved.

Once the household was identified a list of all persons 10 years and older was developed in order to select the informant

for the survey. This respondent was selected in line with the assigned quotas by gender, age and socio-economic class. In

order to take the respondent selection outside of the control of the interviewer, where there was more than one person in

the household who qualified, the person who last celebrated a birthday was selected as the respondent.

Data Collection and Quality Control

The data was collected by a team of approximately 52 interviewers and 10 supervisors. The interviewer was responsible

for correctly selecting the household and the informant and conducting the interviews. The supervisors ensured that all

The specifications laid down for selecting the sample was adhered to and also provided support to the interviewers in the

field if and when they encountered difficult situations.

In addition to this level of control in the field, a post-interview validation involving random call backs or revisits to no less

than 30% of each interviewers completed surveys was carried out. This ensured that the interviews were carried out in

accordance with the specifications laid down by MRSL.

BACKGROUND & METHODOLOGY

12

All Media Survey 2014 Published March 2015

Data Collection Tools

A structured questionnaire (Appendix I) was the instrument used to gather and record the data in the field.

The questionnaire was designed in order to allow for the 24 hour aided recall methodology whereby respondents were

asked about their viewership and listenership patterns in the past 24 hours. Program schedules from the different TV and

radio stations were used to aid respondents’ recall of their listenership and viewership in the past 24 hours.

The 24 hour aided-recall methodology has been used consistently by MRSL to track listenership and viewership patterns.

To date, it represents the most realistic approach for capturing such information when literacy levels and costs are taken

into consideration.

Time Frame

Fieldwork, including validation and other quality checks were carried out over a six weeks period between November 2014

and January 2015.

BACKGROUND & METHODOLOGY

13

All Media Survey 2014 Published March 2015

GLOSSARY OF TECHNICAL TERMS

TERM MEANING

CONFIDENCE INTERVAL

This is the measure of assurance that the estimate is off by no more than the

computed margin (range) or error. The confidence interval set for this

research is 90%.

MARGIN OF ERROR

The margin of error is the computed range of error that the estimate may vary

from the true population statistic.

ABC1 The upper and upper middle socio-economic group.

C2 The middle socio-economic group.

DE The low middle and low socio-economic groups.

POTENTIAL

AUDIENCE/READERS

The total number of different persons within the population that listened to the

radio or watched the television at any time at all, “yesterday”.

REACH

The total number of different persons reached by the radio station or television

station typically at a specific time of the day.

SET COUNT The estimate of the total number of radio sets, television sets and cable sets

across the island.

AHH Average half hour

AQH Average quarter hour

FTA Free To Air Television

14

All Media Survey 2014 Published March 2015

Overview

All Media Survey 2014 Published March 2015

2000 2002 2005 2006 2007 2008 2009 2012 2014

Radio 2084 1920 1635 1472 1237 1244 1156 1189 1362

TV 904 971 1133 1125 1139 1268 1267 1222 1416

0

500

1000

1500

2000

2500

Set Count (‘000)

Average Sets Per Household Nationally:

Radio 1.6 sets per household

TV 1.7 sets per household

The figures below represent number of working sets.

NOTE: Radio set count does not include radio on mobile phones.

16

All Media Survey 2014 Published March 2015

2000 2005 2006 2007 2008 2009 2012 2014

Radio 1719 1610 1471 1450 1204 1409 1305 1293

FTA 1493 1737 1564 1496 1423 1585 1585 1530

LOCAL CABLE 127 88 84 85 81 62 61

INT'L CABLE 839 631 616 596 617 541 667

NEWSPAPER 1869 1448 1699 1569 1491 1404 1359

INTERNET 917 937 1035 1381 1676

0

200

400

600

800

1000

1200

1400

1600

1800

2000

Potential Market For Radio, Free To Air (FTA) TV, Local Cable, International Cable, Newspaper & Internet (‘000)

2000 to 2014

NOTE: Potential Market represents the total number of different persons that listened to the radio or watched FTA TV, local cable or international cable at any time at all “yesterday”, use the internet at home, work or elsewhere and read or leaf through a newspaper publication within the last week.

17

All Media Survey 2014 Published March 2015

Media Interaction ‘000

Radio Television (FTA & Local/Regional Cable)

Newspaper

The above represents the total number of different viewers, listeners and readers.

273 146

187

352

602

327

218

18

Readers ‘000

Watched TV only 273

Listened radio only 146

Read newspaper only 187

Watched TV and listened radio

327

Watched TV and read newspaper

352

Listened radio and read newspaper

218

Watched TV, listened radio and read newspaper

602

All Media Survey 2014 Published March 2015

Media Share 2014

Free To Air 23.2%

Radio 19.6% Internet

25.5%

Newspaper 20.6%

International Cable 10.1%

Local Cable 1.0%

19

The above shares are based on potential audience to the respective media.

All Media Survey 2014 Published March 2015

Media Share 2014 vs 2012

19.6

23.2

1

10.1

20.6

25.5

21

25

1

9

22 22

Radio FTA Local Cable Int'l Cable Newspaper Internet

PER

CEN

TAG

E (%

)

2014 2012

20

The above shares are based on potential audience to the respective media.

All Media Survey 2014 Published March 2015

Tube Share 2014

Free To Air 67.8%

Local/Reg. Cable 2.7%

International Cable 29.5%

21

The above shares are based on potential audience to the respective tube source (FTA TV, Local cable and International Cable)

All Media Survey 2014 Published March 2015

Average Audience To Radio, FTA TV, Local Cable & International Cable – 3 HR. DAY PART

3 HOUR DAY PART (Sunday to Saturday)

Radio

‘000

FTA TV

‘000

Local Cable

‘000

International Cable

‘000

12 mn to 2:59 am 64 13 1 18

3:00 am to 5:59 am 77 13 1 8

6:00 am to 8:59 am 537 220 5 46

9:00 am to 11:59 am 466 113 8 86

12 md to 2:59 pm 470 198 8 92

3:00 pm to 5:59 pm 411 161 6 128

6:00 pm to 8:59 pm 320 811 5 160

9:00 pm to 11:59 pm 220 265 7 194

Note the above represent average listeners in each of the above 3 hours time segment. The data above does not necessarily represent different persons in each 3 hour segment.

22

All Media Survey 2014 Published March 2015

Radio

All Media Survey 2014 Published March 2015

Share of Listenership 2014 1

9.3

11

.6

8.4

8.2

8

5.7

5.2

4.6

4.4

4.3

3.1

2.7

1.8

1.6

1.5

1.4

1.3

1.1

0.9

0.9

0.8

0.8

0.6

0.5

0.3

0.3

0.7

IRIE

FM

RJR

94

FM

ZIP

10

3

LOV

E 1

01

MEL

LO F

M

FYA

H 1

05

KO

OL

FM

NC

U

HIT

Z 9

2 F

M

PO

WER

10

6

FAM

E FM

NA

TIO

NW

IDE

GO

SPEL

JA

SUN

CIT

Y

KLA

S

TBC

VYB

Z FM

LIN

KZ

MU

SIC

99

FM

BES

S FM

HO

T 1

02

NEW

STA

LK

RO

OTS

FM

STYL

Z

RFI

MEG

A J

AM

Z

OTH

ER

PER

CEN

TAG

E (%

)

TOTAL RADIO LISTENERS 10+ YEARS 2014: 1,293,000

24

All Media Survey 2014 Published March 2015

Share of Listenership 2014 vs 2012 1

9.3

11

.6

8.4

8.2

8

5.7

5.2

4.6

4.4

4.3

3.1

2.7

1.8

1.6

1.5

1.4

1.3

1.1

0.9

0.9

0.8

0.8

0.6

0.5

0.3

0.3

0.7

21

.4

12

.4

13

.4

9.7

8.8

3.2

1.9

8.7

2.5

3.5

1.4

1.3

1.7

2

0.5

1.7

1

0.8

0.9

0.9

0.8

0.1

0.3

0.8

0.2

IRIE

FM

RJR

94

FM

ZIP

10

3

LOV

E 1

01

MEL

LO F

M

FYA

H 1

05

KO

OL

FM

NC

U

HIT

Z 9

2 F

M

PO

WER

10

6

FAM

E FM

NA

TIO

NW

IDE

GO

SPEL

JA

SUN

CIT

Y

KLA

S

TBC

VYB

Z FM

LIN

KZ

MU

SIC

99

FM

BES

S FM

HO

T 1

02

NEW

STA

LK

RO

OTS

FM

STYL

Z

RFI

MEG

A J

AM

Z

OTH

ER

PER

CEN

TAG

E (%

)

2014 2012

TOTAL RADIO LISTENERS 10+ YEARS 2014: 1,293,000

25

All Media Survey 2014 Published March 2015

Share of Listenership – Trend 2006-2014 TOTAL RADIO LISTENERS 10+ YEARS 2014: 1,293,000

0

5

10

15

20

25

30

35

40

2006 2007 2008 2009 2012 2014

IRIE FM ZIP 103 RJR 94 FM LOVE 101 HITZ 92 MELLO FM KOOL 97

FAME FM POWER 106 SUN CITY NCU GOSPEL JA KLAS NATIONWIDE

HOT 102 VYBZ LINKZ FM BESS FM NEWSTALK MEGA JAMZ TBC

MUSIC 99 ROOTS FM STYLZ FM RFI FYAH 105 OTHERS

26

All Media Survey 2014 Published March 2015

Radio Audience - Who are they?

Total (Potential) Audience

1,293,000

Gender (‘000)

Males: 644

Females: 649

Age Group (‘000)

10 – 19: 245

20 – 34: 370

35 + 678

SE Class (‘000)

ABC1: 222

C2: 365

DE: 706

Males Females

‘000 ‘000

10 – 19: 109 136

20 – 34: 187 183

35 + 348 330

Males Females

‘000 ‘000

ABC1: 107 115

C2: 181 184

DE: 356 350

ABC1 C2 DE

‘000 ‘000 ‘000

10 – 19 39 69 137

20 – 34 59 95 216

35 + 124 201 353 NOTE: ABC1: Upper/upper middle income

C2: Middle income

DE: Low middle to low income

•DATA IS BASED ON PAST 24 HRS LISTENERSHIP

•NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING/WEIGHTING

27

All Media Survey 2014 Published March 2015

Radio Audience - Where are they?

Total (Potential) Audience

1,293,000

URBAN (‘000)

595

KMA (‘000)

442

RURAL (‘000)

256

NOTE:

KMA: Kingston & St. Andrew, Portmore, Spanish Town

Urban: Other St. Catherine, St. James, St. Ann, Westmoreland, Manchester, Clarendon

Rural: St. Thomas, Portland, St. Mary, St. Elizabeth, Trelawny, Hanover

DATA IS BASED ON PAST 24 HRS. LISTENERSHIP

NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING

28

All Media Survey 2014 Published March 2015

The Radio Audience – When are they available?

½ Hour Commencing

Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

12:00 mn 21 91 88 58 57 109 73

12:30 21 99 80 50 57 109 73

1:00 21 82 80 50 50 101 73

1:30 21 74 88 41 50 76 65

2:00 10 58 80 41 50 84 57

2:30 <10 49 72 41 50 84 57

3:00 10 58 96 50 35 76 57

3:30 10 58 96 50 28 92 65

4:00 21 66 88 74 43 76 65

4:30 31 58 80 83 50 101 65

5:00 63 82 88 124 78 134 89

5:30 73 99 112 141 99 159 89

The above represent the number of persons listening to radio in each half hour time segment.

29

All Media Survey 2014 Published March 2015

The Radio Audience – When are they available?

½ Hour Commencing

Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

6:00 am 429 577 542 587 454 495 445

6:30 439 552 542 562 532 545 469

7:00 471 502 582 595 575 579 493

7:30 439 445 486 554 525 453 469

8:00 512 552 550 570 504 478 550

8:30 544 502 518 521 426 394 590

9:00 565 470 542 579 397 386 566

9:30 512 470 526 529 397 327 558

10:00 512 470 534 579 376 352 526

10:30 512 404 510 504 333 327 574

11:00 460 387 486 446 305 336 550

11:30 429 338 486 413 270 327 518

18

The above represent the number of persons listening to radio in each half hour time segment.

30

All Media Survey 2014 Published March 2015

The Radio Audience – When are they available?

½ Hour Commencing

Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

12:00 md 397 478 526 438 426 369 485

12:30 408 470 502 438 447 344 493

1:00 450 486 502 529 525 361 558

1:30 408 470 455 488 461 369 542

2:00 460 470 439 529 454 403 493

2:30 408 428 431 463 397 361 510

3:00 450 412 486 513 390 378 453

3:30 387 395 494 455 390 352 421

4:00 418 404 455 471 383 394 380

4:30 366 362 407 422 369 361 380

5:00 408 321 431 438 390 361 396

5:30 314 321 375 331 319 294 332

The above represent the number of persons listening to radio in each half hour time segment.

31

All Media Survey 2014 Published March 2015

The Radio Audience – When are they available?

½ Hour Commencing

Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

6:00 pm 418 395 415 347 376 310 372

6:30 429 371 423 322 369 285 380

7:00 345 362 311 265 333 193 307

7:30 272 272 319 256 291 159 283

8:00 241 231 327 248 284 168 307

8:30 241 264 303 231 255 143 251

9:00 293 247 311 281 284 168 267

9:30 282 247 303 256 255 176 210

10:00 241 222 295 223 227 185 186

10:30 167 198 279 190 192 159 170

11:00 126 173 255 174 170 151 162

11:30 126 165 207 149 156 151 146

The above represent the number of persons listening to radio in each half hour time segment.

32

All Media Survey 2014 Published March 2015

Station Reach

Stations Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

BESS FM 10 16 24 25 7 8 49

FAME FM 73 74 96 74 85 67 65 FYAH 105 188 107 80 124 128 84 178

GOSPEL JA 16 16 72 41 50 25 16 HITS 92 FM 73 157 96 149 71 84 65

HOT 102 10 33 48 41 35 34 32 IRIE FM 366 297 391 347 355 310 356

KLAS FM 31 25 24 50 64 25 16

KOOL FM 63 58 96 58 71 109 97 LINKS 10 25 32 17 14 8 49

LOVE FM 199 140 175 107 170 134 138 MEGA JAMZ 10 <8 16 17 7 8 16

MELLO FM 105 165 152 149 135 143 162 MUSIC 99 21 16 8 25 28 25 24

The above represent the number of different persons reached by each radio station on a typical day during the study period.

33

All Media Survey 2014 Published March 2015

Station Reach

Stations Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

NATIONWIDE 21 <8 32 107 78 109 49

NCU 94 91 104 58 99 76 89

NEWSTALK/RADIO MONA <10 41 32 8 28 17 32

POWER 106 42 99 72 91 78 34 81

RFI <10 <8 <8 8 <7 <8 <8 RJR 94 FM 209 272 223 265 248 260 235

ROOTS FM 10 41 24 25 7 <8 49 STYLZ 21 8 8 8 <7 17 8

SUNCITY RADIO 10 66 64 17 35 8 16

TBC/THE BREATH OF CHANGE 10 25 32 25 7 50 32

VYBZ FM 31 8 8 33 57 42 32

ZIP 103 188 91 191 149 128 42 162 OTHERS (BBC) 52 25 16 8 43 25 8

The above represent the number of different persons reached by each radio station on a typical day during the study period.

34

All Media Survey 2014 Published March 2015

Radio Stations

12 mn –

5:59 am

6am –

12:00 mn

12 md –

5:59pm

6pm –

11:59pm

All day

% % % % %

Bess FM 0.00 0.00 0.64 0.00 0.22

Fame FM 6.90 4.29 3.85 3.27 3.97 FYAH 0.00 7.68 14.77 12.41 11.01

Gospel Ja 0.00 0.00 0.00 0.00 0.00

Hitz 92 FM 0.00 4.11 0.86 2.29 2.50

Hot 102 FM 0.00 0.00 0.21 1.31 0.37

Irie FM 6.90 22.31 27.84 18.95 23.12

Klas Sports Radio 0.00 2.86 0.00 0.00 1.17

Kool 97 FM 0.00 6.25 6.85 0.65 5.07

Linkz FM 0.00 0.36 2.36 0.00 0.95

Love 101 FM 10.34 11.25 8.99 10.79 10.35

Mega Jamz 0.00 0.00 0.43 0.00 0.15

Mello FM 0.00 3.57 9.64 8.82 6.76

Music 99FM 0.00 0.54 1.28 0.00 0.66

Share of Listenership By Daypart Sunday

35

Shares above are based on average past 24 hours audience to each radio station at each of the time segments above.

All Media Survey 2014 Published March 2015

Radio Stations

12 mn – 5:59 am

6am – 12:00 mn

12 md – 5:59pm

6pm – 11:59pm

All day

% % % % %

Nationwide 0.00 3.39 0.43 0.98 1.76

NCU 0.00 5.70 3.21 2.94 4.11

News Talk 0.00 0.00 0.21 0.00 0.07

Power 106 FM 20.69 4.82 2.14 3.92 4.04

RFI 0.00 0.00 0.00 0.00 0.00

RJR 94 FM 24.14 15.18 3.21 10.79 10.28

Roots FM 0.00 0.18 0.00 1.31 0.37

Stylz 0.00 1.07 0.21 0.00 0.51

Sun City Radio 17.24 0.00 0.00 3.92 1.25

TBC 0.00 0.00 0.00 0.65 0.15

Vybz FM 0.00 1.79 0.00 2.29 1.25

Zip 103 FM 0.00 3.75 11.56 8.82 7.49

Other 13.79 0.89 1.28 5.88 2.42

Share of Listenership By Daypart Sunday Cont’d

36

Shares above are based on average past 24 hours audience to each radio station at each of the time segments above.

All Media Survey 2014 Published March 2015

Radio Stations

12 mn – 5:59 am

6am – 12:00 mn

12 md – 5:59pm

6pm – 11:59pm

All day

% % % % %

Bess FM 0.18 0.73 0.53 1.05 0.70

Fame FM 3.18 3.36 2.78 3.82 3.25

FYAH 3.45 2.99 6.99 4.59 4.73

Gospel Ja 3.21 2.22 1.91 2.27 2.18

Hitz 92 FM 3.87 5.14 4.72 4.84 4.85

Hot 102 FM 0.17 0.73 1.04 1.45 0.95

Irie FM 22.26 22.44 17.31 17.58 19.65

Klas Sports Radio 2.10 0.88 2.46 1.17 1.55

Kool 97 FM 1.59 4.51 6.10 5.21 5.02

Linkz FM 0.70 0.82 1.14 0.59 0.87

Love 101 FM 13.64 6.55 5.65 10.12 7.42

Mega Jamz 0.00 0.00 0.28 0.93 0.29

Mello FM 4.98 7.01 12.65 6.92 8.80

Music 99FM 2.49 0.34 0.68 1.81 0.89

Share of Listenership By Daypart Monday - Friday

37

Shares above are based on average past 24 hours audience to each radio station at each of the time segments above.

All Media Survey 2014 Published March 2015

RADIO STATIONS 12 mn – 5:59 am

6am – 12:00 mn

12 md – 5:59pm

6pm – 11:59pm

All day

% % % % %

Nationwide 0.88 3.41 3.02 2.58 2.95

NCU 4.07 4.46 3.88 5.27 4.41

News Talk 1.05 1.54 0.37 0.49 0.89

Power 106 FM 1.20 4.14 3.32 4.28 3.71

RFI 0.36 0.74 0.32 0.00 0.42

RJR 94 FM 10.55 14.83 9.89 9.88 11.84

Roots FM 0.35 1.43 0.48 0.47 0.84

Stylz 0.89 0.49 0.13 0.51 0.39

Sun City Radio 3.77 1.66 2.01 1.79 1.94

TBC 2.67 1.12 1.45 1.73 1.46

Vybz FM 0.00 1.34 1.31 1.25 1.23

Zip 103 FM 12.09 6.18 8.49 8.84 7.89

Other 0.33 0.95 1.08 0.55 0.87

Share of Listenership By Daypart Monday - Friday Cont’d

38

Shares above are based on average past 24 hours audience to each radio station at each of the time segments above.

All Media Survey 2014 Published March 2015

Radio Stations

12 mn – 5:59 am

6am – 12:00 mn

12 md – 5:59pm

6pm – 11:59pm

All day

% % % % %

Bess FM 0.00 3.00 2.35 2.62 2.54

Fame FM 0.00 2.00 2.20 1.31 1.83

FYAH 0.00 4.12 8.36 10.98 6.70

Gospel Ja 0.00 1.37 0.29 0.00 0.66

Hitz 92 FM 6.66 3.75 3.07 3.66 3.65

Hot 102 FM 0.00 0.75 0.00 0.79 0.46

Irie FM 3.81 17.12 16.72 12.57 15.39

Klas Sports Radio 0.00 0.25 2.05 1.05 1.02

Kool 97 FM 0.00 5.48 8.94 7.07 6.70

Linkz FM 0.00 2.86 2.63 0.00 2.07

Love 101 FM 18.10 11.48 7.63 8.64 9.95

Mega Jamz 0.00 1.37 0.29 0.00 0.66

Mello FM 0.00 5.12 2.64 8.11 4.57

Music 99FM 0.00 0.00 2.79 0.00 0.96

Share of Listenership By Daypart Saturday

39

Shares above are based on average past 24 hours audience to each radio station at each of the time segments above.

All Media Survey 2014 Published March 2015

RADIO STATIONS 12 mn – 5:59 am

6am – 12:00 mn

12 md – 5:59pm

6pm – 11:59pm

All day

% % % % %

Nationwide 0.00 2.75 1.03 2.62 1.98

NCU 22.87 4.75 3.67 3.93 5.18

News Talk 0.00 0.87 0.59 0.00 0.56

Power 106 FM 15.20 4.37 8.51 8.12 7.10

RFI 0.00 0.00 0.00 0.00 0.00

RJR 94 FM 29.54 14.13 5.86 11.76 11.63

Roots FM 0.00 0.00 0.00 0.00 0.00

Stylz 0.00 0.75 1.61 2.62 1.37

Sun City Radio 0.00 0.25 0.00 0.00 0.10

TBC 0.00 3.48 1.76 1.31 2.28

Vybz FM 0.00 0.75 1.47 1.83 1.17

Zip 103 FM 3.81 8.87 15.55 10.48 11.22

Other 0.00 0.37 0.00 0.52 0.25

Share of Listenership By Daypart Saturday Cont’d

40

Shares above are based on average past 24 hours audience to each radio station at each of the time segments above.

All Media Survey 2014 Published March 2015

Share of Listenership By Market Segments - Demographics

Radio Stations

Fe

ma

les

Ma

les

Tw

ee

ns &

T

ee

ns

(10

– 1

9

yrs

)

Yo

un

g

ad

ult

s

(2

0 –

34

yrs

)

Ad

ult

s

(35

+ y

rs)

Up

pe

r &

Up

pe

r M

idd

le

Mid

dle

Inco

me

Lo

w

Mid

dle

&

Lo

w

Inco

me

Ove

rall

% % % % % % % % %

Bess FM 1.2 0.6 0.2 1.5 0.8 0.9 1.4 0.7 0.9

Fame FM 3.1 3.1 4.4 4.4 2.2 8.8 2.9 2.5 3.1

FYAH 6.3 4.9 17.7 6.8 2.6 4.5 6.2 5.5 5.7

Gospel Ja 2.3 1.2 1.7 0.3 2.5 1.1 1.3 2.1 1.8

Hitz 92 FM 4.4 4.4 4.2 8.3 2.3 0.9 3.2 5.4 4.4

Hot 102 FM 0.4 1.3 0.8 0.6 0.9 0.0 0.9 0.9 0.8

Irie FM 15.8 23.8 15.8 18.2 20.7 11.9 15.0 22.6 19.3

Klas Sports Radio 0.4 2.7 1.8 1.7 1.3 4.6 1.5 1.0 1.5

Kool 97 FM 4.5 6.1 2.7 2.5 7.2 5.5 7.7 3.8 5.2

Linkz FM 1.4 0.7 1.8 1.8 0.5 0.0 0.9 1.3 1.2

Love 101 FM 10.6 5.2 8.7 5.9 9.3 6.9 8.5 8.2 8.2

Mega Jamz 0.3 0.3 0.1 0.1 0.5 1.7 0.4 0.1 0.3

Mello FM 8.7 7.1 5.5 6.3 9.3 5.1 7.5 8.5 8.0

Music 99FM 0.9 0.9 0.5 0.8 1.1 0.0 1.7 0.7 0.9

NB: Shares above are based on average audiences Sunday to Saturday.

41

All Media Survey 2014 Published March 2015

Radio Stations

Fe

ma

les

Ma

les

Tw

ee

ns &

T

ee

ns

(10

– 1

9 y

rs)

Yo

un

g a

du

lts

(2

0 –

34

yrs

)

Ad

ult

s

(35

+ y

rs)

Up

pe

r &

Up

pe

r M

idd

le

Mid

dle

Inco

me

Lo

w M

idd

le &

Lo

w I

nco

me

Ove

rall

% % % % % % % % %

Nationwide 2.6 2.8 2.0 1.1 3.7 9.3 3.0 1.7 2.7

NCU 1.9 6.7 2.3 4.1 5.2 3.9 4.5 4.6 4.6

News Talk 1.0 0.5 0.2 0.4 1.1 0.6 0.7 0.8 0.8

Power 106 FM 4.2 4.4 2.5 1.5 6.0 6.4 4.4 3.9 4.2

RFI 0.0 0.4 0.0 0.2 0.5 0.1 0.0 0.6 0.3

RJR 94 FM 12.0 11.2 8.8 6.3 15.0 18.7 14.2 9.3 11.6

Roots FM 0.4 0.9 0.3 0.8 0.6 1.0 0.5 0.7 0.7

Stylz 0.5 0.6 0.1 1.6 0.1 0.0 0.2 0.8 0.6

Sun City Radio 2.1 1.1 2.3 2.2 1.1 0.9 1.6 1.7 1.6

TBC 1.2 1.5 0.1 0.7 2.0 4.1 1.4 1.1 1.4

Vybz FM 1.2 1.3 2.2 1.8 0.8 0.1 1.2 1.5 1.3

Zip 103 FM 9.2 7.7 12.7 18.7 2.2 2.0 7.8 9.5 8.4

Other 1.7 0.4 0.7 1.3 0.9 1.0 1.6 0.6 1.0

Share of Listenership By Market Segments - Demographics

NB: Shares above are based on average audiences Sunday to Saturday.

42

All Media Survey 2014 Published March 2015

KMA URBAN RURAL Overall KMA URBAN RURAL Overall

% % % % % % % %

Bess FM 0.9 0.8 1.3 0.9 Nationwide 6.6 1.5 0.1 2.7

Fame FM 4.3 2.6 2.7 3.1 NCU 4.4 5.9 1.4 4.6

FYAH 5.1 4.7 8.8 5.7 News Talk 1.2 0.6 0.6 0.8

Gospel Ja 1.7 2.2 0.9 1.8 Power 106 FM 7.1 2.6 4.4 4.2

Hitz 92 FM 2.1 4.1 8.2 4.4 RFI 0.3 0.4 0.3 0.3

Hot 102 FM 0.5 1.0 0.7 0.8 RJR 94 FM 9.2 12.1 13.6 11.6

Irie FM 13.6 20.2 25.2 19.3 Roots FM 0.7 0.7 0.5 0.7

Klas Sports Radio 1.8 1.8 0.0 1.5 Stylz 0.0 0.0 2.6 0.6

Kool 97 FM 7.7 5.7 0.7 5.2 Sun City Radio 4.4 0.6 0.1 1.6

Linkz FM 0.2 1.9 0.3 1.2 TBC 3.3 0.9 0.0 1.4

Love 101 FM 4.5 10.6 7.4 8.2 Vybz FM 0.5 1.8 1.0 1.3

Mega Jamz 0.6 0.3 0.1 0.3 Zip 103 FM 11.2 7.4 7.0 8.4

Mello FM 6.3 8.1 9.9 8.0 Other 1.0 0.6 1.8 1.0

Music 99FM 1.1 1.1 0.2 0.9

Share of Listenership By Market Segments - Area

NB: Shares above are based on average audiences Sunday to Saturday.

NOTE:

KMA: Kingston & St. Andrew, Portmore, Spanish Town

Urban Other St. Catherine, St. James, St. Ann, Manchester, Clarendon, Westmoreland

Rural: St. Thomas, Portland, St. Mary, St. Elizabeth, Hanover, Trelawny.

DATA IS BASED ON PAST 24 HRS. LISTENER-SHIP

NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING.

43

All Media Survey 2014 Published March 2015

Television

All Media Survey 2014 Published March 2015

Share of Viewership 2014 (FTA)

CVM TV 27.0%

TVJ 72.5%

LOVE TV 0.5%

TOTAL FTA TV VIEWERS 10+ YEARS 2014: 1,530,000

45

All Media Survey 2014 Published March 2015

Share of Viewership 2014 vs 2012 (FTA)

72.5

27

0.5

69.5

30

0.5

TVJ CVM LOVE TV

PER

CEN

TAG

E (%

)

2014 2012

TOTAL FTA TV VIEWERS 10+ YEARS 2014: 1,530,000

46

All Media Survey 2014 Published March 2015

Share of Viewership – Trend 2006-2014 TOTAL FTA TV VIEWERS 10+ YEARS 2014: 1,530,000

0

10

20

30

40

50

60

70

80

2006 2007 2008 2009 2012 2014

TVJ CVM TV LOVE TV

47

All Media Survey 2014 Published March 2015

Free To Air (FTA) TV Audience - Who are they?

Total (Potential) Audience

1,530,000

Gender (‘000)

Males: 746

Females: 784

Age Group (‘000)

10 – 19: 347

20 – 34: 392

35 + 791

SE Class (‘000)

ABC1: 177

C2: 417

DE: 936

Males Females

‘000 ‘000

10 – 19: 179 168

20 – 34: 196 196

35 + 371 420

Males Females

‘000 ‘000

ABC1: 86 91

C2: 198 219

DE: 462 474

ABC1 C2 DE

‘000 ‘000 ‘000

10 – 19 37 87 223

20 – 34 42 103 247

35 + 98 227 466 NOTE: ABC1: Upper/upper middle income

C2: Middle income

DE: Low middle to low income

•DATA IS BASED ON PAST 24 HRS VIEWERSHIP

•NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING/WEIGHTING 48

All Media Survey 2014 Published March 2015

Free To Air (FTA) TV Audience - Where are they?

Total (Potential) Audience

1,530,000

URBAN

(‘000)

705

KMA

(‘000)

512

RURAL

(‘000)

313

49

NOTE:

KMA: Kingston & St. Andrew, Portmore, Spanish Town

Urban: Other St. Catherine, St. James, St. Ann, Westmoreland, Manchester, Clarendon

Rural: St. Thomas, Portland, St. Mary, St. Elizabeth, Trelawny, Hanover

DATA IS BASED ON PAST 24 HRS. VIEWERSHIP

NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING

All Media Survey 2014 Published March 2015

Free To Air (FTA) TV Audience – When are they available?

½ Hour

Commencing

Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

12:00 mn 10 16 32 8 21 34 <8

12:30 <10 16 32 8 28 34 <8

1:00 <10 8 32 25 21 25 <8

1:30 10 8 24 25 14 8 <8

2:00 10 8 <8 25 21 25 <8

2:30 10 16 <8 17 <7 8 <8

3:00 10 16 <8 17 7 17 8

3:30 <10 16 <8 8 7 25 8

4:00 <10 25 16 8 14 8 8

4:30 <10 49 16 <8 7 17 <8

5:00 10 25 16 8 21 25 <8

5:30 10 33 24 25 21 25 <8

50

All Media Survey 2014 Published March 2015

Free To Air (FTA) TV Audience – When are they available?

½ Hour

Commencing

Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

6:00 am 136 264 239 149 319 193 129

6:30 157 280 263 141 333 210 138

7:00 199 329 295 165 362 268 178

7:30 167 288 303 157 334 201 186

8:00 220 280 303 182 312 218 243

8:30 199 165 200 132 220 151 202

9:00 178 124 152 132 156 126 170

9:30 146 99 152 99 113 117 154

10:00 199 124 104 91 142 117 121

10:30 188 132 96 74 135 117 129

11:00 167 115 64 50 106 126 121

11:30 157 115 48 83 92 134 81

51

All Media Survey 2014 Published March 2015

Free To Air (FTA) TV Audience – When are they available?

½ Hour

Commencing

Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

12:00 md 346 157 208 165 165 185 154

12:30 325 107 192 107 107 185 129

1:00 366 255 224 198 198 233 194

1:30 366 247 192 174 174 219 178

2:00 387 198 192 157 157 255 226

2:30 356 140 176 107 107 198 210

3:00 387 181 168 107 107 219 202

3:30 335 132 128 99 99 191 226

4:00 241 157 128 116 124 149 210

4:30 166 165 128 116 116 127 186

5:00 209 206 144 157 157 135 194

5:30 136 140 128 107 107 114 154

52

All Media Survey 2014 Published March 2015

Free To Air (FTA) TV Audience – When are they available?

½ Hour

Commencing

Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

6:00 pm 345 445 311 289 348 411 218

6:30 429 717 543 463 532 612 243

7:00 1067 1293 1133 1141 1191 1183 906

7:30 1015 1367 997 976 1064 1116 801

8:00 941 1128 1133 1083 1021 1175 938

8:30 805 848 822 843 723 923 736

9:00 680 659 558 455 461 562 461

9:30 481 420 399 223 277 394 299

10:00 377 321 343 231 192 252 259

10:30 241 239 232 149 191 176 194

11:00 178 206 200 99 113 143 186

11:30 114 107 96 83 85 126 113

53

All Media Survey 2014 Published March 2015

Station Reach (FTA)

TV

STATIONS

Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

TVJ 1381 1376 1356 1273 1468 1527 1213

CVM 596 725 678 727 773 822 704

Love 31 16 8 <8 7 34 <8

The above represent the number of different persons reached by each station on a typical day during the study period.

54

All Media Survey 2014 Published March 2015

Share of Viewership (FTA) By Daypart - Sunday

55

TV

STATIONS

12 mn –

5:59 am

6am –

11:59 am

12 md –

5:59 pm

6pm –

11:59 pm

All day

% % % % %

TVJ 67 66 67 79 73

CVM 33 34 30 21 26

Love 1 - 3 - 1

Shares above are based on average past 24 hours audience to each TV station at each of the time segments above.

All Media Survey 2014 Published March 2015

Share of Viewership (FTA) By Daypart - Monday to Friday

56

TV

STATIONS

12 mn –

5:59 am

6am –

11:59 am

12 md –

5:59 pm

6pm –

11:59 pm

All day

% % % % %

TVJ 100 80 71 70 72

CVM - 20 29 29 27

Love - - - 1 1

Shares above are based on average past 24 hours audience to each TV station at each of the time segments above.

All Media Survey 2014 Published March 2015

Share of Viewership (FTA) By Daypart - Saturday

57

TV

STATIONS

12 mn –

5:59 am

6am –

11:59 am

12 md –

5:59 pm

6pm –

11:59 pm

All day

% % % % %

TVJ - 82 78 70 74

CVM 100 18 22 30 26

Love - - - - -

Shares above are based on average past 24 hours audience to each TV station at each of the time segments above.

All Media Survey 2014 Published March 2015

TV STATIONS

Fe

ma

le

Ma

les

Tw

ee

ns &

T

ee

ns

(10

-19

yrs

)

Yo

un

g

Ad

ult

s

(20

-34

yrs

Ad

ult

s

(35

+ y

rs)

Up

pe

r &

Up

pe

r M

idd

le

Mid

dle

In

co

me

Lo

w M

idd

le

& L

ow

Ove

rall

% % % % % % % % %

TVJ 73 72 76 72 69 76 71 73 72

CVM 27 27 23 23 31 24 29 26 27

Love - 1 1 5 - - - 1 1

Share of Viewership (FTA) By Market Segments - Demographics

NB: Shares above are based on average audiences Sunday to Saturday.

58

All Media Survey 2014 Published March 2015

TV

STATIONS

KMA URBAN RURAL Overall

% % % %

TVJ 72 69 80 72

CVM 28 30 19 27

Love TV - 1 1 1

Share of Viewership (FTA) By Market Segments – Area

59

NB: Shares above are based on average audiences Sunday to Saturday.

All Media Survey 2014 Published March 2015

Share of Viewership 2014 (LOCAL/REGIONAL CABLE)

Sportsmax 62.1%

Hype TV 5.5%

Music + 3.2%

CVM Sports 0.0%

TVJ Sports 10.3%

RE TV 17.2%

JNN 0.4% Tempo

1.3%

TOTAL LOCAL/REGIONAL CABLE VIEWERS 10+ YEARS 2014: 61,000

60

All Media Survey 2014 Published March 2015

Share of Viewership 2014 vs 2012 (LOCAL/REGIONAL CABLE)

62.2

5.5 3.2

0

10.3

17.2

0.4 1.3

59.5

11.8

2.4 5.4 6.3

10.8

0.3 0.9

Sportsmax Hype TV Music + CVM Plus TVJ Sports RE TV JNN Tempo

PER

CEN

TAG

E (%

)

2014 2012

TOTAL LOCAL/REGIONAL CABLE VIEWERS 10+ YEARS 2014: 61,000

61

All Media Survey 2014 Published March 2015

Local/Regional Cable TV Audience - Who are they?

Total (Potential) Audience

61,000

Gender (‘000)

Males: 44

Females: 17

Age Group (‘000)

10 – 19: 23

20 – 34: 19

35 + 19

SE Class (‘000)

ABC1: 5

C2: 14

DE: 42

Males Females

‘000 ‘000

10 – 19: 14 9

20 – 34: 13 6

35 + 17 2

Males Females

‘000 ‘000

ABC1: 5 -

C2: 10 4

DE: 29 13

ABC1 C2 DE

‘000 ‘000 ‘000

10 – 19 - 7 16

20 – 34 3 5 11

35 + 2 2 15 NOTE: ABC1: Upper/upper middle income

C2: Middle income

DE: Low middle to low income

•DATA IS BASED ON PAST 24 HRS VIEWERSHIP

•NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING/WEIGHTING

62

All Media Survey 2014 Published March 2015

Local/Regional Cable TV Audience - Where are they?

Total (Potential) Audience

61,000

URBAN

(‘000)

19

KMA

(‘000)

25

RURAL

(‘000)

17

63

NOTE:

KMA: Kingston & St. Andrew, Portmore, Spanish Town

Urban: Other St. Catherine, St. James, St. Ann, Westmoreland, Manchester, Clarendon

Rural: St. Thomas, Portland, St. Mary, St. Elizabeth, Trelawny, Hanover

DATA IS BASED ON PAST 24 HRS. VIEWERSHIP

NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING

All Media Survey 2014 Published March 2015

Local/Regional Cable TV Audience – When are they available?

½ Hour

Commencing

Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

12:00 mn <10 8 <8 <8 <7 <8 <8

12:30 <10 8 <8 <8 <7 <8 <8

1:00 <10 <8 <8 <8 <7 <8 <8

1:30 10 <8 <8 <8 <7 <8 <8

2:00 10 <8 <8 <8 7 <8 <8

2:30 10 <8 <8 <8 <7 <8 <8

3:00 10 <8 <8 <8 <7 <8 <8

3:30 <10 <8 <8 <8 <7 <8 <8

4:00 <10 8 <8 <8 <7 <8 <8

4:30 <10 16 <8 <8 <7 <8 <8

5:00 <10 <8 <8 <8 <7 <8 <8

5:30 <10 <8 <8 <8 <7 <8 <8

64

All Media Survey 2014 Published March 2015

Local/Regional Cable TV Audience – When are they available?

½ Hour

Commencing

Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

6:00 am <10 <8 <8 8 <7 8 8

6:30 <10 <8 <8 <8 <7 <8 16

7:00 <10 <8 <8 <8 14 <8 16

7:30 <10 <8 <8 <8 7 <8 8

8:00 10 8 <8 <8 7 8 16

8:30 10 8 <8 8 14 <8 24

9:00 10 8 8 <8 14 <8 16

9:30 10 <8 8 <8 <7 <8 16

10:00 10 <8 <8 <8 7 <8 32

10:30 10 <8 <8 <8 7 <8 40

11:00 10 8 <8 <8 7 8 40

11:30 10 8 <8 <8 7 8 24

65

All Media Survey 2014 Published March 2015

Local/Regional Cable TV Audience – When are they available?

½ Hour

Commencing

Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

12:00 md 21 <8 8 <8 7 8 16

12:30 21 <8 <8 <8 14 8 16

1:00 10 8 <8 <8 28 <8 16

1:30 10 8 <8 <8 21 <8 8

2:00 10 8 <8 <8 14 <8 24

2:30 21 <8 <8 <8 14 <8 24

3:00 21 <8 <8 <8 21 <8 24

3:30 31 <8 <8 <8 14 <8 24

4:00 10 <8 8 8 14 <8 16

4:30 10 <8 8 <8 14 <8 <8

5:00 10 8 8 <8 <7 <8 <8

5:30 <10 <8 16 <8 <7 <8 <8

66

All Media Survey 2014 Published March 2015

Local/Regional Cable TV Audience – When are they available?

½ Hour

Commencing

Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

6:00 pm 10 16 8 <8 14 <8 8

6:30 10 16 8 <8 7 <8 <8

7:00 10 8 8 <8 7 <8 <8

7:30 10 <8 16 <8 7 <8 <8

8:00 10 <8 16 <8 7 <8 <8

8:30 <10 <8 8 8 <7 <8 <8

9:00 10 8 16 8 <7 <8 <8

9:30 10 16 8 17 <7 <8 8

10:00 10 25 16 17 <7 <8 8

10:30 10 33 8 <8 14 <8 8

11:00 10 25 <8 <8 7 <8 <8

11:30 <10 16 <8 <8 7 <8 <8

67

All Media Survey 2014 Published March 2015

Station Reach

Stations Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

TEMPO 10 <8 <8 <8 <7 8 <8

RE TV 21 41 <8 8 21 <8 <8

CVM PLUS <10 8 <8 <8 <7 <8 <8

SPORTS MAX 31 33 24 17 50 17 81

JNN <10 <8 8 <8 <7 <8 <8

TVJ SPORTS <10 8 24 8 14 <8 16

MUSIC PLUS 10 <8 <8 <8 7 8 <8

HYPE TV 10 8 16 <8 14 <8 <8

OTHER <10 <8 <8 <8 <7 <8 <8

The above represent the number of different persons reached by each station on a typical day during the study period.

68

All Media Survey 2014 Published March 2015

Share of Viewership (LOCAL/REGIONAL CABLE) By Daypart - Sunday

69

TV

STATIONS

12 mn –

5:59 am

6am –

11:59 am

12 md –

5:59 pm

6pm –

11:59 pm

All day

% % % % %

TEMPO - - - 20 5

RE TV - - 47 - 21

CVM PLUS - - - - -

SPORTS MAX 100 100 47 70 69

JNN - - - - -

TVJ SPORTS - - - - -

MUSIC PLUS - - - - -

HYPE TV - - 6 10 5

OTHER - - - -

Shares above are based on average past 24 hours audience to each TV station at each of the time segments above.

All Media Survey 2014 Published March 2015

Share of Viewership (LOCAL/REGIONAL CABLE) By Daypart - Monday to Friday

70

TV

STATIONS

12 mn –

5:59 am

6am –

11:59 am

12 md –

5:59 pm

6pm –

11:59 pm

All day

% % % % %

TEMPO - 4 - - 1

RE TV - 20 16 37 25

CVM PLUS - - - - -

SPORTS MAX 40 52 53 34 44

JNN - - 3 - 1

TVJ SPORTS 40 9 3 29 17

MUSIC PLUS - 7 5 - 3

HYPE TV 20 7 19 - 8

OTHER - - - - -

Shares above are based on average past 24 hours audience to each TV station at each of the time segments above.

All Media Survey 2014 Published March 2015

Share of Viewership (LOCAL/REGIONAL CABLE) By Daypart - Saturday

71

TV

STATIONS

12 mn –

5:59 am

6am –

11:59 am

12 md –

5:59 pm

6pm –

11:59 pm

All day

% % % % %

TEMPO - - - - -

RE TV - - - - -

CVM PLUS - - - - -

SPORTS MAX - 91 32 100 87

JNN - - - - -

TVJ SPORTS - 3 - - 5

MUSIC PLUS - 6 - - 4

HYPE TV - - - - 4

OTHER - - - - -

Shares above are based on average past 24 hours audience to each TV station at each of the time segments above.

All Media Survey 2014 Published March 2015

TV STATIONS

Fe

ma

le

Ma

les

Ch

ild

ren

&

Te

en

s

(10

-19

yrs

)

Yo

un

g

Ad

ult

s

(20

-34

yrs

Old

er

Ad

ult

s

(35

+ y

rs)

Up

pe

r &

Up

pe

r M

idd

le

Mid

dle

Inco

me

Lo

w M

idd

le

& L

ow

Ove

rall

% % % % % % % % %

TEMPO - - 4 - - - 2 1 1.3

RE TV 16 16 23 17 12 - 7 21 17.2

CVM PLUS - - - - - - - - 0.0

SPORTS MAX 67 68 61 43 78 100 59 59 62.2

JNN 1 1 - - 1 - - 1 0.4

TVJ SPORTS 12 12 5 23 3 - 24 7 10.3

MUSIC PLUS - - 3 6 - - 5 2 3.2

HYPE TV 4 4 4 10 6 - 2 8 5.5

OTHER - - - - - - - - 0.0

Share of Viewership (LOCAL/REGIONAL CABLE) By Market Segments - Demographics

72

NB: Shares above are based on average audiences Sunday to Saturday.

All Media Survey 2014 Published March 2015

TV

STATIONS

KMA URBAN RURAL Overall

% % % %

TEMPO - 1 - 1.3

RE TV 9 16 38 17.2

CVM PLUS - - - 0.0

SPORTS MAX 82 60 31 62.2

JNN 1 - - 0.4

TVJ SPORTS 3 15 - 10.3

MUSIC PLUS - 3 15 3.2

HYPE TV 5 4 15 5.5

OTHER - - - 0.0

Share of Viewership (LOCAL/REGIONAL CABLE) By Market Segments – Area

73

NB: Shares above are based on average audiences Sunday to Saturday.

All Media Survey 2014 Published March 2015

International Cable Audience - Who are they?

Total (Potential) Audience 667,000

Gender (‘000)

Males: 341

Females: 326

Age Group (‘000)

10 – 19: 173

20 – 34: 189

35 + 305

SE Class (‘000)

ABC1: 169

C2: 213

DE: 285

Males Females

‘000 ‘000

10 – 19: 92 81

20 – 34: 105 84

35 + 144 161

Males Females

‘000 ‘000

ABC1: 80 189

C2: 111 102

DE: 150 135

ABC1 C2 DE

‘000 ‘000 ‘000

10 – 19 41 57 75

20 – 34 43 52 94

35 + 85 104 116 NOTE: ABC1: Upper/upper middle income

C2: Middle income

DE: Low middle to low income

•DATA IS BASED ON PAST 24 HRS VIEWERSHIP

•NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING/WEIGHTING 74

All Media Survey 2014 Published March 2015

The International Cable Audience - Where are they?

Total (Potential) Audience 667,000

URBAN

(‘000)

285

KMA

(‘000)

299

RURAL

(‘000)

83

75

NOTE:

KMA: Kingston & St. Andrew, Portmore, Spanish Town

Urban: Other St. Catherine, St. James, St. Ann, Westmoreland, Manchester, Clarendon

Rural: St. Thomas, Portland, St. Mary, St. Elizabeth, Trelawny, Hanover

DATA IS BASED ON PAST 24 HRS. VIEWERSHIP

NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING

All Media Survey 2014 Published March 2015

International Cable Audience – When are they available?

½ Hour

Commencing

Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

12:00 mn 10 16 32 33 21 17 40

12:30 31 16 16 33 28 8 40

1:00 10 16 8 25 21 <8 40

1:30 10 16 8 25 21 <8 32

2:00 10 16 8 25 7 8 24

2:30 10 8 8 17 7 <8 24

3:00 10 8 8 17 14 <8 24

3:30 10 <8 <8 8 14 <8 16

4:00 <10 <8 <8 8 7 8 8

4:30 <10 <8 <8 8 7 8 8

5:00 <10 <8 <8 8 28 17 8

5:30 <10 25 8 8 21 17 8

76

All Media Survey 2014 Published March 2015

International Cable Audience – When are they available?

½ Hour

Commencing

Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

6:00 am 31 41 8 8 21 42 32

6:30 10 33 8 17 21 42 40

7:00 52 49 40 25 57 42 73

7:30 42 41 40 17 28 34 73

8:00 52 58 104 50 57 76 89

8:30 52 49 112 50 50 92 73

9:00 42 91 88 58 78 101 89

9:30 42 74 96 58 78 92 81

10:00 52 99 96 99 92 126 113

10:30 73 91 96 99 78 117 73

11:00 63 99 72 107 78 109 121

11:30 52 58 64 107 85 101 97

77

All Media Survey 2014 Published March 2015

International Cable Audience – When are they available?

½ Hour

Commencing

Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

12:00 md 63 58 80 107 106 84 105

12:30 42 74 72 107 92 59 97

1:00 73 99 56 107 99 59 154

1:30 42 91 48 83 121 59 154

2:00 105 124 72 99 128 92 146

2:30 84 115 88 83 92 67 146

3:00 115 140 96 141 92 143 170

3:30 105 124 120 124 92 126 146

4:00 146 115 112 165 64 151 154

4:30 115 115 104 149 64 159 138

5:00 105 157 104 132 121 168 162

5:30 115 157 112 141 114 168 162

78

All Media Survey 2014 Published March 2015

International Cable Audience – When are they available?

½ Hour

Commencing

Sunday

‘000

Monday

‘000

Tuesday

‘000

Wednesday

‘000

Thursday

‘000

Friday

‘000

Saturday

‘000

6:00 pm 136 140 152 174 128 218 186

6:30 115 140 152 141 106 185 186

7:00 94 124 183 157 106 134 178

7:30 105 91 167 124 128 92 202

8:00 146 181 183 174 149 143 283

8:30 136 214 207 198 170 201 275

9:00 146 280 239 198 227 336 388

9:30 157 247 199 157 184 336 364

10:00 105 239 199 198 177 336 307

10:30 63 173 159 182 170 277 218

11:00 42 148 136 124 142 227 170

11:30 42 132 128 99 85 185 129

79

All Media Survey 2014 Published March 2015

Share of Readership 2014 (Sunday Newspapers)

Sunday Gleaner 77.3%

Sunday Observer

22.7%

81

Note: Share above is based on readership of the “last issue” of each Sunday Newspaper.

TOTAL NUMBER OF DIFFERENT READERS (REACH) OF SUNDAY NEWSPAPER 10+ YEARS 2014: 678,000

All Media Survey 2014 Published March 2015

Share of Readership 2014 vs 2012 (Sunday Newspapers)

77.3

22.7

76.9

22.1

0.9

Sunday Gleaner Sunday Observer Sunday Herald

PER

CEN

TAG

E (%

)

2014 2012

TOTAL NUMBER OF DIFFERENT READERS (REACH) OF SUNDAY NEWSPAPER 10+ YEARS 2014: 678,000

82

Note: Share above is based on readership of the “last issue” of each Sunday Newspaper.

All Media Survey 2014 Published March 2015

Share of Readership 2014 (Morning Newspapers)

Daily Gleaner 51.4%

Daily Observer 48.6%

TOTAL NUMBER OF DIFFERENT READERS (REACH) OF MORNING NEWSPAPERS 10+ YEARS: 575,000

83

Note: Share above is based on readership of the “last issue” of each day’s morning newspaper publication by Gleaner and Observer respectively.

All Media Survey 2014 Published March 2015

Share of Readership 2014 (Morning Newspapers)

10.9 10.2

9.4 9.4 8.9 8.6 8.2 8.3 8.2

7.1

5.5 5.3

MO

ND

AY

GLE

AN

ER

WED

NES

DA

Y G

LEA

NER

MO

ND

AY

OB

SER

VER

TUES

DA

Y G

LEA

NER

THU

RSD

AY

GLE

AN

ER

TUES

DA

Y O

BSE

RV

ER

WED

NES

DA

Y O

BSE

RV

ER

FRID

AY

GLE

AN

ER

THU

RSD

AY

OB

SER

VER

FRID

AY

OB

SER

VER

SATU

RD

AY

GLE

AN

ER

SATU

RD

AY

OB

SER

VER

PER

CEN

TAG

E (%

)

TOTAL NUMBER OF DIFFERENT READERS (REACH) OF MORNING NEWSPAPERS 10+ YEARS: 575,000

84 Note: Share above is based on readership of the “last issue” of each day’s newspaper.

All Media Survey 2014 Published March 2015

Share of Readership 2014 vs 2012 (Morning Newspapers)

10.9 10.2

9.4 9.4 8.9 8.6 8.2 8.3 8.2 7.1

5.5 5.3

10.2 9.6 9.6

8.9 8.4 8.6 8

8.6 8.2 7.6

6.5 5.8

MO

ND

AY

GLE

AN

ER

WED

NES

DA

Y G

LEA

NER

MO

ND

AY

OB

SER

VER

TUES

DA

Y G

LEA

NER

THU

RSD

AY

GLE

AN

ER

TUES

DA

Y O

BSE

RV

ER

WED

NES

DA

Y O

BSE

RV

ER

FRID

AY

GLE

AN

ER

THU

RSD

AY

OB

SER

VER

FRID

AY

OB

SER

VER

SATU

RD

AY

GLE

AN

ER

SATU

RD

AY

OB

SER

VER

PER

CEN

TAG

E (%

)

2014 2012

TOTAL NUMBER OF DIFFERENT READERS (REACH) OF MORNING NEWSPAPERS 10+ YEARS: 575,000

85 Note: Share above is based on readership of the “last issue” of each day’s newspaper.

All Media Survey 2014 Published March 2015

Newspaper Readers - Who are they?

Total (Potential) Readers

1,359,000

Gender (‘000)

Males: 643

Females: 716

Age Group (‘000)

10 – 19: 286

20 – 34: 415

35 + 658

SE Class (‘000)

ABC1: 244

C2: 426

DE: 689

Males Females

‘000 ‘000

10 – 19: 132 154

20 – 34: 195 219

35 + 316 342

Males Females

‘000 ‘000

ABC1: 120 124

C2: 205 221

DE: 318 371

ABC1 C2 DE

‘000 ‘000 ‘000

10 – 19 53 86 147

20 – 34 72 125 218

35 + 119 215 324 NOTE: ABC1: Upper/upper middle income

C2: Middle income

DE: Low middle to low income

•DATA IS BASED ON PAST 7 DAYS READERSHIP OF A NEWSPAPER PUBLICATION .

•NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING 86

All Media Survey 2014 Published March 2015

Newspaper Readers - Where are they?

Total (Potential) Readers

1,359,000

URBAN

(‘000)

623

KMA

(‘000)

511

RURAL

(‘000)

225

87

NOTE:

KMA: Kingston & St. Andrew, Portmore, Spanish Town

Urban: Other St. Catherine, St. James, St. Ann, Westmoreland, Manchester, Clarendon

Rural: St. Thomas, Portland, St. Mary, St. Elizabeth, Trelawny, Hanover

DATA IS BASED ON PAST 7 DAYS READERSHIP OF A NEWSPAPER PUBLICATION

NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING

All Media Survey 2014 Published March 2015

Average Readership & Reach (‘000) National Publications

Publications

Average Readership

‘000

Reach (Different Readers)

‘000

The Gleaner (Sun. – Sat.) 263 778

The Star (Mon.-Sat.) 204 492

The Observer (Sun.-Sat.) 181 432

Children’s Own 117 117

YouthLink 66 66

Teenage Observer 54 54

Observer West 14 14

Track & Pool 5 5

88

TOTAL POTENTIAL READERS 10+ YEARS: 1,359,000

All Media Survey 2014 Published March 2015

Reach of Newspaper Categories

THE DATA ABOVE REPRESENT THE NUMBER OF DIFFERENT READERS OF THE DIFFERENT CATEGORIES OF NEWSPAPERS: Evening Papers: The Star Sunday Papers: The Sunday Gleaner, The Sunday Observer Morning Papers: The Daily Observer, The Daily Gleaner Weekly Publications: Children’s Own, Teenage Observer, Youth Link, Western, Mirror, North Coast Times. Youth Papers: Children’s Own, Youthlink, Teenage Observer Pullouts: Sunday Outlook, Sunday Business, Flair, Wednesday Business, Western Focus, Hospitality Jamaica, Financial Gleaner, Career & Education, Style, Classifieds, Finance, Business Observer, All Woman, Teenage, The Agenda, Life Tributes, Bookends, Vows, Study Center, Observer West, Thursday Life, Caribbean Business Report, Sporting World, Splash, Auto, Environment Watch, Buy Me, Under The Dryer. Regional Papers: Western Mirror, Northcoast Times and Observer West. Business Papers: Business Observer, Financial Gleaner, Caribbean Business Report, Finance, Sunday Business, Wednesday Business.

89

492

678

576

315

189

571

152

368

EveningPapers

SundayPapers

MorningPapers

WeeklyPapers

Youth Papers Pullouts RegionalPapers

BusinessPapers

‘000

TOTAL POTENTIAL READERS 10+ YEARS: 1,359,000

All Media Survey 2014 Published March 2015

Readership In ‘000 To Newspaper Publications

90

605

254 218 238 207 194 127

Sun

day

Mo

nd

ay

Tue

sday

Wed

ne

sday

Th

urs

day

Frid

ay

Satu

rday

‘000

The Gleaner

168 218 199 191 191 165 124

Sun

day

Mo

nd

ay

Tue

sday

Wed

ne

sday

Th

urs

day

Frid

ay

Satu

rday

‘000

The Observer

223 194 201 182 149

276

Mo

nd

ay

Tue

sday

Wed

ne

sday

Thu

rsd

ay

Frid

ay

Satu

rday

‘000

The Star

114 25 5

117 66 20 14 54 32

Wes

tern

Mir

ror

No

rth

Co

ast

Tim

es

Trac

k &

Po

ols

Ch

ildre

n's

Ow

n

Yo

uth

link

Ob

serv

er

Wes

t

Ob

serv

er

No

rth

Teen

Ob

serv

er

Po

rtm

ore

Star

‘000

All Others

TOTAL POTENTIAL READERS 10+ YEARS: 1,359,000

All Media Survey 2014 Published March 2015

Readership In ‘000 To Pull Outs - Gleaner

91

376

291

97 68 67 58

25

SundayOutlook

SundayBusiness

Flair WednesdayBusiness

FinancialGleaner

HospitalityJamaica

WesternFocus

‘000

TOTAL POTENTIAL READERS 10+ YEARS: 1,359,000

All Media Survey 2014 Published March 2015

Readership In ‘000 To Pull Outs - Observer

92

83 77

73 73

58 54

67

52

29

53 48 47

34

55

32 28 27

31

22 20 17

Car

ee

r &

Ed

uca

tio

n

Cla

ssif

ied

s

All

Wo

man

Styl

e O

bse

rver

Bu

sin

ess

Ob

serv

er

Teen

age

Ob

serv

er

Fin

ance

Life

Tri

bu

tes

Thu

rsd

ay L

ife

The

Age

nd

a

Vo

w

Stu

dy

Cen

ter

Car

ibb

ean

Bu

sin

ess…

Bo

oke

nd

s

Spo

rtin

g W

orl

d

Spla

sh

Au

to

Envi

ron

men

t W

atch

Un

der

Th

e D

rye

r

Ob

serv

er W

est

Bu

y M

e

‘000

TOTAL POTENTIAL READERS 10+ YEARS: 1,359,000

All Media Survey 2014 Published March 2015

Duplication – Sunday Newspapers ‘000

Sunday Observer

Sunday Gleaner

The above represents the total number of different readers of each publication

505 68 100

93

Readers ‘000

Sunday Gleaner only 505

Sunday Observer only 100

Sunday Gleaner & Observer

68

TOTAL POTENTIAL READERS 10+ YEARS: 1,359,000

All Media Survey 2014 Published March 2015

Duplication – Morning Newspapers ‘000

The Observer

The Gleaner

The above represents the total number of different readers of each publication

217 197 162

94

Readers ‘000

The Gleaner only 217

The Observer only 197

The Gleaner & The Observer

162

TOTAL POTENTIAL READERS 10+ YEARS: 1,359,000

All Media Survey 2014 Published March 2015

Magazine Readers - Who are they?

Total (Potential) Readers 238,000

Gender (‘000)

Males: 88

Females: 150

Age Group (‘000)

10 – 19: 49

20 – 34: 79

35 + 110

SE Class (‘000)

ABC1: 61

C2: 76

DE: 101

Males Females

‘000 ‘000

10 – 19: 22 27

20 – 34: 34 45

35 + 32 78

Males Females

‘000 ‘000

ABC1: 10 51

C2: 34 42

DE: 44 57

ABC1 C2 DE

‘000 ‘000 ‘000

10 – 19 - 17 32

20 – 34 16 28 35

35 + 45 31 34 NOTE: ABC1: Upper/upper middle income

C2: Middle income

DE: Low middle to low income

•DATA IS BASED ON PAST 7 DAYS READERSHIP OF A NEWSPAPER PUBLICATION .

•NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING 95

All Media Survey 2014 Published March 2015

Magazine Readers - Where are they?

Total (Potential) Readers 238,000

URBAN

(‘000)

107

KMA

(‘000)

108

RURAL

(‘000)

23

96

NOTE:

KMA: Kingston & St. Andrew, Portmore, Spanish Town

Urban: Other St. Catherine, St. James, St. Ann, Westmoreland, Manchester, Clarendon

Rural: St. Thomas, Portland, St. Mary, St. Elizabeth, Trelawny, Hanover

DATA IS BASED ON PAST 7 DAYS READERSHIP OF A NEWSPAPER PUBLICATION

NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING

All Media Survey 2014 Published March 2015

Internet Users - Who are they? Total (Potential) Users

1,676,000

Gender (‘000)

Males: 763

Females: 913

Age Group (‘000)

10 – 19: 469

20 – 34: 570

35 + 637

SE Class (‘000)

ABC1: 278

C2: 535

DE: 863

Males Females

‘000 ‘000

10 – 19: 215 254

20 – 34: 265 305

35 + 283 354

Males Females

‘000 ‘000

ABC1: 120 158

C2: 237 298

DE: 406 457

ABC1 C2 DE

‘000 ‘000 ‘000

10 – 19 68 143 258

20 – 34 88 168 314

35 + 122 224 291 NOTE: ABC1: Upper/upper middle income

C2: Middle income

DE: Low middle to low income

•DATA IS BASED ON INCIDENCE OF USE OF THE INTERNET.

•NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING 98

All Media Survey 2014 Published March 2015

Internet Users - Where are they?

Total (Potential) Users 1,676,000

URBAN

(‘000)

750

KMA

(‘000)

625

RURAL

(‘000)

301

99

NOTE:

KMA: Kingston & St. Andrew, Portmore, Spanish Town

Urban: Other St. Catherine, St. James, St. Ann, Westmoreland, Manchester, Clarendon

Rural: St. Thomas, Portland, St. Mary, St. Elizabeth, Trelawny, Hanover

DATA IS BASED ON PERSONS WHO REPORTED THAT THEY EVER USE THE INTERNET.

NUMBERS MAY BE OFF BY 1 OR 2 POINTS DUE TO ROUNDING

All Media Survey 2014 Published March 2015

Population Estimate Fixed and Mobile Phone Internet

Households with Internet on a

desktop or laptop

Households with internet on a mobile phone

356,000 +39% since 2012

511,000 +94% since 2012

The data above represent the total number of different households with internet on a desktop or laptop and internet on a mobile phone.

100

All Media Survey 2014 Published March 2015

What Is Internet Used For?

101

68

27

77

48

14

75

50 54 56

19 18

56

30

65

33

Emai

l

Sho

pp

ing

for

pro

du

cts

& s

ervi

ces

Vis

it S

oci

al n

etw

ork

site

s

Vis

it e

nte

rtai

nm

ent

bas

ed s

ites

Vis

it d

atin

g si

tes

Loo

k fo

r ed

uca

tio

nal

con

ten

t

Rea

d t

he

new

s

Loo

k fo

r h

ealt

hre

late

d c

on

ten

t

Pla

y ga

mes

Car

ry o

ut

ban

kin

gtr

ansa

ctio

ns

Pay

bill

s

Do

wn

load

or

stre

am/w

atch

mo

vies

Wat

ch lo

cal T

V

Do

wn

load

or

stre

amm

usi

c

List

en t

o r

adio

‘000

TOTAL POTENTIAL READERS 10+ YEARS: 1,359,000

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

MRSL All Media Survey

Published March 2015

MARKET RESEARCH SERVICES LTD."ALWAYS ASKING QUESTIONS, ALWAYS PROVIDING ANSWERS"

ALL MEDIA SURVEY 2014ALL MEDIA SURVEY 2014

RADIO COST PER THOUSAND (CPTs)

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE RADIO AUDIENCE - HITZ 92 FM

SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2015

Basic rate for Basic rate for

30 seconds (1 time) 30 seconds (1 time)

Time classification spot announcements Time classification spot announcements

P1 $4,340.00 P5 $2,387.00

P2 $3,472.00 P6 $2,387.00

P3 $4,340.00 P7 $1,314.00

P4 $3,472.00 P8 $3,472.00

TIME PERIOD CLASS AVG. AUDIENCE FOR HITZ 92 COST PER 30 SEC COST PER THOUSAND 2014

000 $ $

6:00 AM - 9:00 AM MONDAY - FRIDAY Blast Off 29 $4,340.00 147.19

9:00 AM - 1:00 PM MONDAY - FRIDAY Mid Morning Hits 28 $3,472.00 125.83

1:00 PM - 5:00 PM MONDAY - FRIDAY D'Bounce 31 $4,340.00 138.08

5:00 PM - 6:30 PM MONDAY - FRIDAY Sports Grill 24 $3,472.00 144.06

6:30 PM - 9:00 PM MONDAY - THURSDAY In D Session (Kenneth Reid) 24 $2,387.00 100.05

5:00 PM - 9:00 PM FRIDAY In D Session (Dalton Leigh) 15 $2,387.00 158.06

9:00 PM - 1:00 AM MON, TUES, WED,FRI D Hits 10 $2,387.00 230.00

9:00 PM - 1:00 AM THURSDAY Hardcore Hit Mix <8 $2,387.00 NA

1:00 AM - 5:00 AM WEDNESDAY & SUNDAY Night Time Bleachers Show 8 $1,314.00 158.95

1:00 AM - 5:00 AM FRIDAY Sound to Sound 8 $1,314.00 156.62

5:00 AM - 9:00 AM SATURDAY Reggae Express 23 $3,472.00 151.49

9:00 AM - 1:00 PM SATURDAY Hitz Eruption 15 $3,472.00 228.92

1:00 PM - 5:00 pM SATURDAY High Voltage 17 $3,472.00 202.78

5:00 PM - 9:00 PM SATURDAY Reggae Pre Party 12 $3,472.00 286.50

9:00 PM - 1:00 AM SATURDAY Saturday Nite Party 11 $3,472.00 321.92

5:00 AM - 9:00 AM SUNDAY Songs of Inspiration 21 $3,472.00 165.98

1:00 PM - 5:00 PM SUNDAY Retro Sunday 10 $3,472.00 331.96

9:00 AM- 1:00 PM SUNDAY Sunday Spins 27 $3,472.00 126.46

5:00 PM - 9:00 PM SUNDAY Sunday Favourities Rockers 10 $2,387.00 228.229:00 PM - 1:00 AM SUNDAY Sunday Night Glitz 10 $2,387.00 228.22

The following table shows the audience to Hitz 92 FM (based on ¼ hour ratings of listenership according to Hitz 92 FM's time segments) averaged

over different time periods. From this data, the average cost per 1000 listeners on Hitz 92 FM has been calculated for 30 seconds (1 time spot announcements).

101CPT estimates may vary due to rounding of average

audience for each time segment.

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE RADIO AUDIENCE - RJR 94 FM

SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2015

The following table shows the audience to RJR 94 FM (based on ¼ hour ratings of listenership according to RJR 94 FM time segments) averaged

over different time periods. From this data, the average cost per 1000 listeners on RJR 94 FM has been calculated for 30 seconds

(1 time spot announcements).

Basic rate for Basic rate for

30 seconds (1 time) 30 seconds (1 time)

Time classification spot announcements Time classification spot announcements

M $8,717.00 SD $6,206.00

D $6,831.00 SA $3,691.00

EA $4,659.00 SN $1,520.00

LA $6,186.00 WM $1,087.00

E $2,694.00 WD $6,206.00

N $1,087.00 WA $3,691.00

EM $1,087.00 WN $1,520.00

COST PER 30 SEC COST PER THOUSAND 2014

JA$ JA$

5:00 AM - 9:00 AM MON - FRIDAY M 76 $8,717.00 113.98

9:00 AM - 10:00 AM MON - FRIDAY M 51 $8,717.00 171.25

10:00 AM - 2:00 PM MON - FRIDAY D 47 $6,831.00 144.97

2:00 PM - 5:00 PM MON - FRIDAY EA 40 $4,659.00 116.74

5:00 PM - 7:30 PM MON - FRIDAY LA 44 $6,186.00 140.95

8:00 PM - 9:00 PM MONDAY E 33 $2,694.00 81.70

8:00 PM - 9:00 PM TUESDAY E 40 $2,694.00 67.35

8:00 PM - 9:00 PM THURSDAY E 11 $2,694.00 253.17

8:00 PM - 9:00 PM FRIDAY E 8 $2,694.00 321.10

9:00 PM - 10:00 PM MONDAY E 29 $2,694.00 93.45

9:00 PM - 10:00 PM TUESDAY E 60 $2,694.00 44.90

9:00 PM - 10:00 PM THURSDAY E 18 $2,694.00 151.90

9:00 PM - 10:00 PM FRIDAY E 8 $2,694.00 321.10

10:00 PM - 1:00 AM MON - FRIDAY N 22 $1,087.00 49.39

1:00 AM - 5:00 AM MONDAY - SUNDAY EM 13 $1,087.00 84.18

5:00 AM - 9:00 AM SATURDAY SD 74 $6,206.00 84.08

9:00 AM - 1:00 PM SATURDAY SD 61 $6,206.00 102.11

1:00 PM - 5:00 PM SATURDAY SA 23 $3,691.00 159.02

5:00 PM - 9:00 PM SATURDAY SN 34 $1,520.00 44.29

9:00 AM - 1:00 AM SATURDAY SN 34 $1,520.00 44.36

5:00 AM - 9:00 AM SUNDAY WM 67 $1,087.00 16.30

9:00 AM - 1:00 PM SUNDAY WD 57 $6,206.00 109.30

1:00 PM - 5:00 PM SUNDAY WA 12 $3,691.00 302.49

5:00 PM - 10:30 PM SUNDAY WN 31 $1,520.00 48.44

TIME PERIOD CLASS

AVG. AUDIENCE FOR

RJR 94 FM '000

102CPT estimates may vary due to rounding of average

audience for each time segment.

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE RADIO AUDIENCE - FAME FM

SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2015

The following table shows the audience to FAME FM (based on ¼ hour ratings of listenership according to FAME FM time segments) averaged

over different time periods. From this data, the average cost per 1000 listeners on FAME FM has been calculated for 30 seconds

(1 time spot announcements).

Basic rate for

30 seconds (1 time)

Time classification spot announcements

Peak Plus (PP) $4,820.00

Prime Plus (P+) $3,336.00

Prime $1,430.00

Prime Minus (P-) $650.00

Peak $3,160.00

TIME PERIOD CLASS

AVG. AUDIENCE FOR FAME FM

'000

COST PER 30 SEC

JA$

COST PER THOUSAND 2014

JA$

5:00 AM - 9:00 AM MON - FRIDAY Peak Plus 21 $4,820.00 230.84

9:00 AM - 1:00 PM MON - FRIDAY Prime Plus 17 $3,336.00 200.83

1:00 PM - 5:00 PM MON - FRIDAY Peak Plus 16 $4,820.00 297.75

5:00 PM - 9:00 PM MON - FRIDAY Prime Plus 12 $3,336.00 283.37

9:00 PM - 10:00 PM MONDAY Prime Plus 8 $3,336.00 405.00

9:00 PM - 12:00 MN MON - FRIDAY Prime 14 $1,430.00 98.77

12:00 MN - 5:00 AM MON - FRIDAY Prime Minus 8 $650.00 78.29

5:00 AM - 9:00 AM SATURDAY Peak Plus 18 $4,820.00 275.02

9:00 AM - 1:00 PM SATURDAY Peak Plus 11 $4,820.00 425.62

1:00 PM - 5:00 PM SATURDAY Peak Plus 18 $4,820.00 264.83

5:00 PM -9:00 PM SATURDAY Prime Plus 8 $3,336.00 412.41

9:00 PM - 12:00 MN SATURDAY Prime 8 $1,430.00 176.78

12:00 MN - 5:00 AM SATURDAY Prime Minus <8 $650.00 NA

5:00 AM - 9:00 AM SUNDAY Peak 21 $3,160.00 151.07

9:00 AM - 1:00 PM SUNDAY Peak 18 $3,160.00 172.65

1:00 PM - 5:00 PM SUNDAY Peak 14 $3,160.00 219.73

5:00 PM - 9:00 MN SUNDAY Prime Plus 61 $3,336.00 54.40

9:00 PM - 12:00AM SUNDAY Prime Minus 14 $650.00 46.61

103CPT estimates may vary due to rounding of average

audience for each time segment.

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE RADIO AUDIENCE - KLAS SPORTS RADIO

SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2015

The following table shows the audience to KLAS (based on ¼ hour ratings of listenership according to KLAS time segments) averaged

over different time periods. From this data, the average cost per 1000 listeners on KLAS has been calculated for 30 seconds

(1 time spot announcements).

Basic rate for

30 seconds (1 time)

Time classification spot announcements

KLAS PRIME $2,500.00

KLAS PLUS $2,800.00

KLAS PREMIUM $3,920.00

TIME PERIOD CLASS

AVG. AUDIENCE FOR

KLAS '000

COST PER 30 SEC

JA$

COST PER THOUSAND 2014

JA$

6:00 AM - 10:00AM MON - FRIDAY KLAS PREMIUM 9 $3,920.00 441.48

10:00 AM - 12 NOON MON - FRIDAY KLAS PRIME 9 $2,500.00 287.02

12 NOON - 4:00 PM MON - FRIDAY KLAS PLUS 16 $2,800.00 175.14

4:00 PM - 7:30 PM MON - FRIDAY KLAS PREMIUM 11 $3,920.00 356.65

7:30 PM - 6:00 AM MON - FRIDAY KLAS PRIME 9 $2,500.00 291.05

6:00 AM - 9:00 AM SATURDAY KLAS PRIME 8 $2,500.00 309.06

9:00 AM - 6:30 PM SATURDAY KLAS PLUS 9 $2,800.00 305.43

6:30 PM - 6:00 AM SATURDAY KLAS PRIME 8 $2,500.00 309.06

6:00 AM - 6:00 AM SUNDAY KLAS PRIME 12 $2,500.00 206.62

104CPT estimates may vary due to rounding of average

audience for each time segment.

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE RADIO AUDIENCE - HOT 102

SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2015

The following table shows the audience to HOT 102 (based on ¼ hour ratings of listenership according to HOT 102 time segments) averaged

over different time periods. From this data, the average cost per 1000 listeners on HOT 102 has been calculated for 30 seconds

(1 time spot announcements).

Basic rate for Basic rate for

30 seconds (1 time) 30 seconds (1 time)

Time classification spot announcements Time classification spot announcements

HOT MORNINGS $5,500.00 HOT BEFORE DAYBREAK $840.00

HOT DAYS FOCUS $4,200.00 SIZZLING SATURDAYS REL $1,800.00

HOT DAYS MIC 123 $3,000.00 SIZZLING SATURDAYS DJS $1,800.00

HOT DAYS HOT MIX $3,600.00 SIZZLING SATURDAYS MORN. $840.00

HOT EVENINGS MIM $3,600.00 SIMMERING SUNDAYS REL $2,400.00

HOT EVENINGS NIGHT $1,800.00 SIMMERING SUNDAYS INSP. $2,400.00

HOT EVENINGS CVM $3,000.00 SIMMERING SUNDAYS VINT. $3,000.00

HOT NIGHTS LOOP $1,800.00 SIMMERING SUNDAYS MUSIC $1,800.00

HOT NIGHTS MUSIC $1,440.00 SIMMERING SUNDAYS MORN. $840

TIME PERIOD CLASS

AVG. AUDIENCE FOR HOT 102

'000 COST PER 30 SEC JA$

COST PER THOUSAND 2014

JA$

6:00 AM - 9:00 AM MONDAY - FRIDAY HOT MORNINGS 9 $5,500.00 634.76

9:00 AM - 12 NOON MONDAY - FRIDAY HOT DAYS FOCUS 9 $4,200.00 476.80

12:30 PM -2:00 PM MONDAY - FRIDAY HOT DAYS MIC 123 11 $3,000.00 271.45

2:00 PM - 5:00 PM MONDAY - FRIDAY HOT DAYS HOT MIX 11 $3,600.00 327.27

5:00 PM - 7:00 PM MONDAY - FRIDAY HOT EVENINGS MIM 8 $3,600.00 437.72

7:00 PM - 8:00 PM MONDAY - FRIDAY HOT EVENINGS NIGHT 8 $1,800.00 227.41

8:00 PM - 9:00 PM MONDAY - FRIDAY HOT EVENINGS MIC 123 11 $3,000.00 285.68

9:15 PM - 10:00 PM MONDAY - FRIDAY HOT NIGHTS LOOP 8 $1,800.00 234.36

10:00 PM - 12:00 MN MONDAY - FRIDAY HOT NIGHTS MUSIC 8 $1,440.00 177.33

3:00 AM - 6:00 AM MONDAY - FRIDAY HOT BEFORE DAYBREAK 8 $840.00 105.00

5:00 AM - 6:00 AM SATURDAY SIZZLING SATURDAYS REL <8 $1,800.00 NA

6:00 AM - 12:00 MN SUNDAY SIZZLING SATURDAYS DJS 10 $1,800.00 172.10

12:00 MN - 5:00 AM MONDAY SIZZLING SATURDAYS MORN. <8 $840.00 NA

5:00 AM - 9:00 AM SUNDAY SIMMERING SUNDAYS REL <8 $2,400.00 NA

9:00 AM - 10:00 AM SUNDAY SIMMERING SUNDAYS INSP. <8 $2,400.00 NA

10:00 AM - 9:00 PM SUNDAY SIMMERING SUNDAYS VINT. 10 $3,000.00 286.83

9:30 PM - 12:00 MN SUNDAY SIMMERING SUNDAYS MUSIC <8 $1,800.00 NA

12:00 MN - 5:00 AM SUNDAY SIMMERING SUNDAYS MORN. <8 $840.00 NA

105CPT estimates may vary due to rounding of average

audience for each time segment.

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE RADIO AUDIENCE - IRIE FM

SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2015

The following table shows the audience to IRIE FM (based on ¼ hour ratings of listenership according to IRIE FM time segments) averaged

over different time periods. From this data, the average cost per 1000 listeners on IIRIE FM has been calculated for 30 seconds

(1 time spot announcements).

Basic rate for

30 seconds (1 time)

Time classification spot announcements

ROOTS $5,900.00

ROCKING $5,350.00

REGGAE $2,400.00

RADIO $1,100.00

TIME PERIOD CLASS AVG. AUDIENCE FOR IRIE FM COST PER 30 SEC COST PER THOUSAND 2014

000 $ $

6:00 AM - 12:00 NOON MONDAY - SUNDAY ROOTS 109 5,900.00 54.22

12:00 NOON - 6:00 PM MONDAY - SUNDAY ROCKING 82 5,350.00 65.33

6:00 PM - 12:00 MN MONDAY - SUNDAY REGGAE 46 2,400.00 52.34

12:00 MN - 6:00 AM MONDAY - SUNDAY RADIO 19 1,100.00 56.94

106CPT estimates may vary due to rounding of average

audience for each time segment.

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE RADIO AUDIENCE - POWER 106

SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2015

The following table shows the audience to POWER 106 (based on ¼ hour ratings of listenership according to POWER 106 time segments) averaged over different time periods.

From this data, the average cost per 1000 listeners on POWER 106 has been calculated for 30 seconds (1 time spot announcements).

Basic rate for

30 seconds (1 time)

Time classification spot announcements

Rate A1 $4,906.00

Rate A $6,422.60

Rate A (Both Sides of the Story w/Dervan Malcolm) $4,853.00

Rate A2 $4,853.00

Rate B $1,516.00

TIME PERIOD CLASS

AVG. AUDIENCE FOR

POWER 106 COST PER 30 SEC COST PER THOUSAND

000 JA$ JA$

5:00 AM - 9:00 AM MONDAY - FRIDAY Rate A1 23 $4,906.00 210.77

9:00 AM - 10:00 AM MONDAY - FRIDAY Rate A1 29 $4,906.00 170.80

10:00 AM - 2:00 PM MONDAY - THURSDAYS Rate A 25 $6,422.60 260.15

2:00 PM - 5:00 PM MONDAY - FRIDAY Rate A 16 $4,853.00 306.68

5:15 PM - 5:45 PM MONDAYS Rate A2 16 $4,853.00 294.59

5:15 PM - 5:30 PM TUESDAYS - FRIDAYS Rate A2 12 $4,853.00 410.78

5:45 PM - 7:30 PM MONDAYS Rate A2 10 $4,853.00 471.34

5:30 PM - 7:30 PM TUESDAYS - FRIDAYS Rate A2 12 $4,853.00 407.21

7:30 PM - 8:55 PM MONDAYS Rate A2 8 $4,853.00 589.17

9:00 PM - 12:00 AM MONDAYS - THURSDAYS Rate A2 20 $4,853.00 247.43

8:15 PM - 10:30 PM FRIDAYS Rate A2 <8 $4,853.00 NA

10:00 AM - 2:00 PM FRIDAYS Rate A 8 $6,422.60 765.51

6:00 am - 9:00 AM SATURDAYS Rate A2 27 $4,853.00 180.38

10:00 AM - 1:00 PM SATURDAYS Rate A2 26 $4,853.00 189.46

5:00AM - 9:00 AM SATURDAY & SUNDAY Rate A2 22 $4,853.00 221.66

9:00 AM - 12:00 NOON SUNDAYS Rate A 2 24 $4,853.00 198.86

12:00 AM - 5:00 AM SUNDAYS - SATURDAYS RATE B 10 1,516.00 152.62

107CPT estimates may vary due to rounding of average

audience for each time segment.

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE RADIO AUDIENCE - LOVE 101 FM

SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2015

The following table shows the audience to LOVE 101 (based on ¼ hour ratings of listenership according to LOVE 101 time segments) averaged overdiferent time periods. From this data, the average cost per 1000 listeners on LOVE 101 has been calculated for 30 seconds (1 time spot announcements).

Basic rate for

30 seconds (1 time)

Time classification spot announcements

LOVE EARLY PRIME $2,340.00

LOVE PRIME $4,975.00

LOVE AFTERNOON PRIME $4,477.50

LOVE PEAK $4,008.00

LOVE OFF PEAK $1,950.00

TIME PERIOD CLASS AVG. AUDIENCE FOR LOVE 101 COST PER 30 SEC COST PER THOUSAND

000 JA$ JA$

3:00 AM - 5:59 AM MON - FRIDAYS LOVE EARLY PRIME 14 $2,340.00 165.15

6:00 AM - 11:59 AM MON - FRIDAYS LOVE PRIME 29 $4,975.00 171.32

12:00 NOON - 2:59 PM MON - FRIDAYS LOVE AFTERNOON PRIME 24 $4,477.50 187.24

3:00 PM - 8:59 PM MON - FRIDAYS LOVE PEAK 27 $4,008.00 148.44

9:00 PM - 2:59 AM MON - FRIDAYS LOVE OFF PEAK 20 $1,950.00 97.50

3:00 AM - 5:59 AM SAT - SUN LOVE EARLY PRIME 14 $2,340.00 166.75

6:00 AM - 11:59 AM SAT - SUN LOVE PRIME 40 $4,975.00 124.61

12:00 NOON - 2:59 PM SAT - SUN LOVE AFTERNOON PRIME 28 $4,477.50 161.88

3:00 PM - 8:59 PM SAT - SUN LOVE PEAK 28 $4,008.00 143.14

9:00 PM - 2:59 AM SAT - SUN LOVE OFF PEAK 23 $1,950.00 84.78

108CPT estimates may vary due to rounding of average

audience for each time segment.

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE RADIO AUDIENCE - NEWSTALK

SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2015

The following table shows the audience to NEWSTALK (based on ¼ hour ratings of listenership according to NEWSTALK time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on NEWSTALK has been calculated for 30 seconds (1 time spot announcements).

Basic rate for Basic rate for Basic rate for

30 seconds (1 time) 30 seconds (1 time) 30 seconds (1 time)

Time classification spot announcements Time classification spot announcements Time classification spot announcements

Fresh Start $5500.00 The Takeover $1,000.00 Music $1,500.00

Straight Up $3500.00 Music $600.00 The Listening Party $2,450.00

96 Degrees $3500.00 Saturday Morning Mix $2,450.00 Linkxx $2,450.01

Fun Factory $3500.00 Di-Fusion $2,450.01 The Secret Garden $2,450.02

Evening Edition $5,500.00 Ova Drive $2,450.02 Riffin $2,450.03

In the stands $2,000.00 Entertainment Trail $2,450.03 Just Talking Love $2,450.04

Various Programmes $2,000.00 Kingdom Movement $2,450.04 Jazz Nocturnal $2,450.05

Programme Repeats $1,500.00 The Takeover $1,000.00 Sunday Classics $600.00

Music $900.00 Speaking from the Heart $1,500.00

Romping Shop $3000.00

TIME PERIOD CLASS

AVG. AUDIENCE FOR

NEWS TALK '000 COST PER 30 SEC COST PER THOUSAND 2014

JA$ JA$

6:00 AM - 9:00 AM MONDAY - FRIDAY Fresh Start 8 5,500.00 655.54

9:00 AM - 12:00 PM MONDAY - FRIDAY Straight Up 15 3,500.00 237.46

12:00 AM - 2:30 AM MONDAY - FRIDAY 96 Degrees 8 3,500.00 423.60

2:30 PM - 5:00 PM MONDAY - FRIDAY Fun Factory 8 3,500.00 429.03

5:00 PM - 7:00 PM MONDAY - FRIDAY Evening Edition 10 5,500.00 568.53

7:00 PM - 9:00 PM MONDAY - FRIDAY In the stands 12 2,000.00 167.21

9:00 PM - 11:00 PM MONDAY - FRIDAY Various Programmes 8 2,000.00 250.82

11:00 PM - 2:00 AM MONDAY - FRIDAY Programme Repeats 8 1,500.00 184.90

2:00 AM - 6:00 AM MONDAY - FRIDAY Music 8 900.00 109.26

7:00 PM - 9:00 PM FRIDAY Romping Shop <8 3,000.00 NA

9:00 PM - 1:00 PM FRIDAY The Takeover <8 1,000.00 NA

1:00 AM - 6:00 AM FRIDAY Music <8 600.00 NA

6:00 AM - 10:00 AM SATURDAY Saturday Morning Mix 8 $2,450.00 302.88

10:00 AM - 2:00 PM SATURDAY Di-Fusion 9 2,450.00 265.02

2:00 PM - 4:00 PM SATURDAY Ova Drive <8 2,450.00 NA

4:00 PM - 600 PM SATURDAY Entertainment Trail <8 2,450.00 NA

6:00 PM - 9:00 PM SATURDAY Kingdom Movement <8 2,450.00 NA

9:00 PM - 1:00 AM SATURDAY The Takeover <8 1,000.00 NA

1:00 AM - 6:00 PM SATURDAY Music 9 600.00 67.43

6:00 PM - 8:00 AM SUNDAY Speaking from the Heart <8 1,500.00 NA

8:00 AM - 10:00 AM SUNDAY Music <8 1,500.00 NA

10:00 AM - 11:00 PM SUNDAY The Listening Party 10 2,450.00 234.25

11:00 PM - 2:00 PM SUNDAY Linkxx 14 2,450.00 175.93

2:00 PM - 5:00 PM SUNDAY The Secret Garden <8 2,450.00 NA

5:00 PM - 7:00 PM SUNDAY Riffin <8 2,450.00 NA

7:00 PM - 9:00 PM SUNDAY Just Talking Love <8 2,450.00 NA

9:00 PM - 11:00 PM SUNDAY Jazz Nocturnal <8 2,450.00 NA

11:00 AM - 1:00 AM SUNDAY Sunday Classics 10 600.00 57.37

1:00 AM - 6:00 AM SUNDAY Music <8 600.00 NA

109

CPT estimates may vary due to rounding of average

audience for each time segment.

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE RADIO AUDIENCE - KOOL FM

SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2015

The following table shows the audience to KOOL 97 FM (based on ¼ hour ratings of listenership according to KOOL 97 FM time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on KOOL 97 FM has been calculated for 30 seconds (1 time spot announcements).

Basic rate for

30 seconds (1 time)

Time classification spot announcements

PRIME TIME $2,200.00

PEAK $2,500.00

OFF PRIME $1,920.00

PEAK PLUS $2,900.00

PRIME TIME $2,200.00

TIME PERIOD CLASS

AVG. AUDIENCE FOR RADIO

KOOL 97 FM COST PER 30 SEC COST PER THOUSAND 2014

000 $ $

6:00 AM - 9:00 AM MON - SUN PRIME TIME 22 $2,200.00 101.33

9:00 AM - 9:00 PM MON - FRI PEAK 26 $2,500.00 96.49

9:00 PM - 6:00 AM SUN - FRI OFF PRIME 11 $1,920.00 167.88

9:00 AM - 9:00 PM SAT PEAK PLUS 35 $2,900.00 82.78

9:00 AM - 5:00 PM SUN PEAK PLUS 30 $2,900.00 96.44

5:00 PM - 9:00 PM SUN PRIME TIME 21 $2,200.00 105.17

9:00 PM - 6:00 AM SAT PRIME TIME 13 $2,200.00 163.18

110CPT estimates may vary due to rounding of average

audience for each time segment.

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE RADIO AUDIENCE - MUSIC 99 FM

SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2015

The following table shows the audience to MUSIC 99 FM (based on ¼ hour ratings of listenership according to MUSIC 99 FM time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on MUSIC 99 FM has been calculated for 30 seconds (1 time spot announcements).

Basic rate for

30 seconds (1 time)

Time classification spot announcements

RATE A $2,999.00

RATE B $1,499.00

TIME PERIOD CLASS

AVG. AUDIENCE FOR MUSIC

99 COST PER 30 SEC COST PER THOUSAND 2014

'000 JA$ JA$

5:29 AM - 10:09 PM MON - SUN RATE A 10 2,999.00 299.62

10:29 PM - 5:09 AM MON - SUN RATE B 8 1,499.00 198.53

111CPT estimates may vary due to rounding of average

audience for each time segment.

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE RADIO AUDIENCE - ZIP 103

SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2015

The following table shows the audience to ZIP 103 (based on ¼ hour ratings of listenership according to ZIP 103 time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on ZIP 103 has been calculated for 30 seconds (1 time spot announcements).

Basic rate for

30 seconds (1 time)

Time classification spot announcements

ZIP LIFE $2,700.00

ZIP GROOVES $2,700.00

ZIP HEAT $2,700.00

ZIP DRIVE $2,000.00

ZIP TEASE $2,000.00

ZIP DREAMS $2,000.00

TIME PERIOD CLASS AVG. AUDIENCE FOR ZIP 103 COST PER 30 SEC COST PER THOUSAND 2014

'000 JA$ $

6:00 AM - 10:00 AM MON - SUN ZIP LIFE 30 $2,700.00 89.59

10:00 AM - 2:00 PM MON - SUN ZIP GROOVES 42 $2,700.00 64.41

2:00 PM - 6:00 PM MON - SUN ZIP HEAT 42 $2,700.00 63.75

6:00 PM - 10:00 PM MON - SUN ZIP DRIVE 27 $2,000.00 74.74

10:00 PM - 2:00 AM MON - SUN ZIP TEASE 15 $2,000.00 129.36

2:00 AM - 6:00 AM MON - SUN ZIP DREAMS 12 $2,000.00 167.87

112CPT estimates may vary due to rounding of average

audience for each time segment.

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE RADIO AUDIENCE - MEGA JAMZ

SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2015

The following table shows the audience to MEGA JAMZ (based on ¼ hour ratings of listenership according to MEGA JAMZ time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on MEGA JAMZ has been calculated for 30 seconds (1 time spot announcements).

Basic rate for

30 seconds (1 time)

Time classification spot announcements

PEAK PLUS $2,600

PEAK $2,600

PRIME TIME $2,600

TIME PERIOD CLASS COST PER 30 SEC COST PER THOUSAND 2014

JA$ JA$

6:00 AM - 9:00 AM SUN - SAT PEAK PLUS 8 $2,600 321.42

9:30 AM - 4:30 PM SUN - SAT PEAK 8 $2,600 306.74

5:00 PM - 8:00 PM SUN - SAT PEAK PLUS 9 $2,600 299.54

8:30 PM - 12:00 MN SUN - SAT PRIME TIME 8 $2,600 325.00

AVG. AUDIENCE FOR MEGA

JAMZ '000

113

CPT estimates may vary due to rounding of average

audience for each time segment.

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE RADIO AUDIENCE - NATIONWIDE

SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2014

The following table shows the audience to NATIONWIDE (based on ¼ hour ratings of listenership according to NATIONWIDE time segments) averaged over different time periods. From this data, the average cost per 1000 listeners on NATIONWIDE has been calculated for 30 seconds (1 time spot announcements).

Basic rate for Basic rate for

30 seconds (1 time) 30 seconds (1 time)

Time classification spot announcements Time classification spot announcements

NATIONWIDE THIS MORNING $5,880.00 GSAT CLUB $3,750.00

AT YOUR SERVICE $5,330.00 TALKING HISTORY $3,750.00

GEORGE DAVIS LIVE $4,000.00 MUSIC $1,380.00

EVERY WOMAN $5,330.00 SATURDAY AFTERNOON LIVE $3,750.00

MISS KITTY LIVE $5,400.00 MUSIC $1,380.00

NATIONWIDE AT 5 $6,075.00 GOSPEL & INSPIRATIONAL MUSIC $1,725.00

SPORTS NATION LIVE $3,000.00 MUSIC $2,070.00

DI FUSION $1,500.00 THE MAYOR'S PARLOUR $2,070.00

THE ANGEL & THE TOUT $3,750.00 EASY SUNDAYS $1,380.00

REBROADAST $2,800.00 MUSIC $920.00

CONTEMPORARY MUSIC $1,725.00

TIME PERIOD CLASS

AVG. AUDIENCE FOR NATIONWIDE

'000 COST PER 30 SEC COST PER THOURSAND 2014

$ $

6:00 AM - 9:00 AM MONDAYS - FRIDAYS NATIONWIDE THIS MORNING 29 $5,880.00 201.99

9:00 AM - 12:00 PM MONDAYS - FRIDAYS AT YOUR SERVICE 19 $5,330.00 280.65

12:15PM - 1:00 PM MONDAYS - FRIDAYS GEORGE DAVIS LIVE 87 $4,000.00 45.83

1:00 PM - 2:00 PM MONDAYS - FRIDAYS EVERY WOMAN 16 $5,330.00 327.42

2:00 PM - 5:00 PM MONDAYS - FRIDAYS MISS KITTY LIVE 13 $5,400.00 414.83

5:00 PM - 8:00 PM MONDAYS - FRIDAYS NATIONWIDE AT 5 18 $6,075.00 333.06

10:00 PM - 2:00 AM MONDAYS - FRIDAYS DI FUSION <8 $1,500.00 NA

8:00 PM - 9:30 PM MON. WED. THURS. FRID SPORTS NATION LIVE 13 $3,000.00 233.15

8:00 PM - 9:00 PM TUESDAY THE ANGEL & THE TOUT <8 $3,750.00 NA

9:30 PM - 3:30 AM MONDAYS - FRIDAYS REBROADAST 17 $2,800.00 169.35

6:00 AM - 8:00 AM SATURDAY CONTEMPORARY MUSIC 16 $1,725.00 106.63

8:00 AM - 9:00 AM SATURDAY GSAT CLUB 20 $3,750.00 185.44

9:00 AM - 10:00 AM SATURDAY TALKING HISTORY 12 $3,750.00 309.06

10:00 AM - 11:00 AM SATURDAY MUSIC 8 $1,380.00 170.60

12:00 PM - 6:00 PM SATURDAY SATURDAY AFTERNOON LIVE 8 $3,750.00 463.59

7:00 PM - 12MN SATURDAY MUSIC 11 $1,380.00 121.86

6:00 AM - 8:30 AM SATURDAY GOSPEL & INSPIRATIONAL MUSIC 16 $1,725.00 106.63

10:00 AM - 1:00 PM SATURDAY MUSIC 11 $2,070.00 191.93

1:00 PM - 6:00 PM SUNDAY THE MAYOR'S PARLOUR 10 $2,070.00 197.92

6:00 PM - 9:00 PM SUNDAY EASY SUNDAYS 10 $1,380.00 131.94

9:00 PM - 5:50 AM SUNDAY MUSIC 11 $920.00 83.77

114

CPT estimates may vary due to rounding of average

audience for each time segment.

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE RADIO AUDIENCE - MELLO FM

SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2015

The following table shows the audience to MELLO FM (based on ¼ hour ratings of listenership according to MELLO FM time segments) averaged over different timeperiods. From this data, the average cost per 1000 listeners on MELLO FM has been calculated for 30 seconds (1 time spot announcements).

Basic rate for

30 seconds (1 time)

Time classification spot announcements

Mello Day Break $4,000.00

The Perfect Mix $4,500.00

The Barry G Show $4,500.00

Evening $3,500.00

Sunday + Tracks $4,500.00

Sunday Tracks $3,000.00

Saturday Tracks $3,000.00

TIME PERIOD CLASS COST PER 30 SEC COST PER THOUSAND 2014

JA$ JA$

6:00 am - 9:00 am Mon - Friday Mello Day Break 33 $4,000.00 120.63

9:00 am - 1:00 pm Mon - Friday The Perfect Mix 38 $4,500.00 117.33

1:00pm - 5:30 pm Mon - Friday The Barry G Show 60 $4,500.00 75.21

6:00 pm - 11:00 pm Mon - Friday Evening 21 $3,500.00 166.85

1:00 pm - 7:00 pm Sunday Sunday + Tracks 44 $4,500.00 103.26

6:00 pm - 11:00 pm Sunday Sunday Tracks 28 $3,000.00 106.23

6:00 pm - 11:00 pm Saturday Saturday Tracks 23 $3,000.00 132.66

AVG. AUDIENCE FOR

MELLO FM '000

115

CPT estimates may vary due to rounding of average

audience for each time segment.

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE RADIO AUDIENCE - NCU

SIZE OF LISTENING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2014

The following table shows the audience to NCU FM(based on ¼ hour ratings of listenership according to NCU time segments) averaged over different time

periods. From this data, the average cost per 1000 listeners on NCU FM has been calculated for 30 seconds (1 time spot announcements).

Basic rate for

30 seconds (1 time)

Time classification spot announcements

NCU Prime $3,335.00

NCU Off Prime $2,900.00

TIME PERIOD CLASS COST PER 30 SEC COST PER THOUSAND 2014

JA$ JA$

6 AM - 6:30 PM MONDAY - FRIDAY NCU PRIME 22 $3,335.00 151.71

6 AM - 8:00 PM SATURDAY NCU PRIME 20 $3,335.00 167.31

7 AM - 3:00 PM SUNDAY NCU PRIME 25 $3,335.00 131.08

6:31 AM - 5:59 PM MONDAY - FRIDAY NCU OFF PRIME 22 $2,900.00 132.89

8:01 PM - 6:59 AM SATURDAY NCU OFF PRIME 13 $2,900.00 231.82

3:01 PM - 5:59 AM SUNDAY NCU OFF PRIME 19 $2,900.00 152.05

AVG. AUDIENCE FOR NCU

FM '000

116

CPT estimates may vary due to rounding of average

audience for each time segment.

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

MRSL All Media Survey

Published March 2015

"ALWAYS ASKING QUESTIONS, ALWAYS PROVIDING ANSWERS"

MARKET RESEARCH SERVICES LTD.

ALL MEDIA SURVEY 2014

THE RADIO AUDIENCE

ALL MEDIA SURVEY 2014

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn <10 10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10

12:30 <10 10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10

1:00 <10 10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10

1:30 <10 10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10

2:00 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10

2:30 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10

3:00 <10 <10 <10 <10 <10 <10 10 <10 <10 <10 <10 <10 <10

3:30 <10 <10 <10 <10 <10 <10 10 <10 <10 <10 <10 <10 <10

4:00 <10 <10 <10 <10 <10 <10 10 <10 <10 <10 <10 <10 <10

4:30 <10 10 <10 <10 <10 <10 10 <10 <10 <10 <10 <10 <10

5:00 <10 10 10 <10 <10 10 10 10 <10 <10 <10 <10 <10

5:30 <10 10 10 <10 <10 10 10 21 <10 <10 <10 <10 <10

6:00 am <10 94 42 <10 <10 73 21 52 <10 21 <10 21 <10

6:30 <10 84 31 <10 <10 84 21 52 <10 21 <10 21 <10

7:00 <10 94 31 10 <10 83 21 63 <10 21 <10 21 <10

7:30 <10 73 21 10 <10 73 21 63 <10 10 <10 21 <10

8:00 21 84 10 10 <10 94 21 73 <10 42 <10 31 <10

8:30 21 84 10 10 <10 115 31 73 <10 42 <10 31 <10

9:00 31 84 10 21 <10 115 42 84 <10 42 <10 21 <10

9:30 42 73 10 21 <10 105 31 63 <10 42 <10 10 <10

10:00 31 63 21 21 <10 136 21 52 <10 31 <10 21 <10

10:30 31 52 21 21 <10 167 10 42 <10 31 10 21 <10

11:00 31 52 21 21 <10 136 21 31 <10 31 10 <10 <10

11:30 31 52 21 21 <10 126 21 10 <10 31 10 <10 <10

12:00 md 10 21 21 <10 <10 126 10 21 10 31 <10 31 10

12:30 10 <10 21 <10 <10 126 10 31 <10 31 <10 42 10

1:00 10 <10 21 <10 <10 136 10 21 <10 31 10 52 <10

1:30 10 <10 21 <10 <10 94 10 21 <10 31 10 63 <10

2:00 <10 21 21 <10 <10 94 10 52 <10 21 10 63 <10

2:30 <10 10 10 <10 <10 94 10 42 <10 21 10 63 <10

3:00 <10 10 10 <10 <10 136 10 42 <10 21 10 52 <10

3:30 <10 10 10 <10 <10 136 10 42 <10 21 10 42 <10

4:00 <10 10 10 <10 <10 136 10 42 <10 31 <10 42 <10

4:30 <10 10 10 <10 <10 105 10 42 <10 31 <10 42 <10

5:00 <10 31 10 <10 10 105 <10 42 <10 31 <10 42 <10

5:30 <10 31 21 <10 <10 73 <10 42 <10 31 <10 31 <10

6:00 pm 10 42 10 <10 <10 94 <10 52 <10 10 <10 42 <10

6:30 10 42 10 <10 <10 94 <10 52 <10 10 <10 42 <10

7:00 10 52 10 <10 <10 94 <10 31 <10 <10 <10 21 <10

7:30 10 42 10 <10 10 73 <10 21 <10 <10 <10 21 <10

8:00 10 21 10 <10 10 84 <10 21 <10 <10 <10 21 <10

8:30 10 21 10 <10 10 52 <10 21 <10 <10 <10 21 <10

9:00 10 21 21 <10 10 31 21 42 <10 <10 <10 10 <10

9:30 <10 21 10 <10 <10 31 21 42 <10 <10 <10 31 <10

10:00 <10 21 10 <10 <10 21 21 31 <10 <10 <10 42 <10

10:30 <10 21 <10 <10 <10 10 21 10 <10 <10 <10 31 <10

11:00 <10 21 <10 <10 <10 10 21 10 <10 <10 <10 <10 <10

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"LISTENERSHIP (in '000) TO RADIO

(DAY: MONDAY)

MRSL All Media Survey

Published March 2015

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn <8 8 <8 8 <8 16 <8 <8 8 <8 <8 <8 <8

12:30 <8 8 <8 8 <8 16 <8 <8 8 <8 <8 <8 <8

1:00 <8 8 <8 8 <8 16 <8 <8 8 <8 <8 <8 <8

1:30 <8 8 <8 8 <8 16 <8 <8 8 <8 <8 <8 <8

2:00 <8 8 <8 8 <8 16 <8 <8 8 <8 <8 <8 <8

2:30 <8 8 <8 8 <8 16 <8 <8 <8 <8 <8 <8 <8

3:00 <8 8 <8 8 <8 25 <8 <8 <8 <8 <8 <8 <8

3:30 <8 8 <8 8 <8 25 8 <8 <8 <8 <8 <8 <8

4:00 8 8 <8 8 <8 24 <8 <8 <8 8 <8 8 <8

4:30 16 8 <8 8 <8 8 <8 <8 <8 8 <8 8 <8

5:00 <8 8 <8 8 <8 16 <8 8 <8 8 <8 8 <8

5:30 16 8 <8 8 <8 25 <8 8 <8 <8 <8 <8 <8

6:00 am 58 157 33 8 <8 131 25 16 <8 16 <8 24 <8

6:30 66 140 33 8 <8 131 33 16 <8 8 <8 16 <8

7:00 82 149 41 8 <8 131 33 24 <8 8 <8 16 <8

7:30 74 132 41 8 <8 131 25 24 <8 8 <8 8 <8

8:00 66 148 33 8 8 131 25 16 <8 8 <8 16 <8

8:30 66 123 25 8 8 99 25 16 <8 8 <8 16 <8

9:00 41 99 25 8 8 99 16 8 24 <8 <8 24 <8

9:30 41 91 24 8 8 107 25 8 24 <8 <8 16 <8

10:00 33 91 8 <8 16 99 49 25 16 <8 <8 33 <8

10:30 33 82 <8 8 8 99 41 16 16 <8 <8 32 <8

11:00 33 74 <8 8 8 99 41 16 16 <8 <8 33 <8

11:30 33 66 <8 8 <8 90 41 24 16 8 <8 41 <8

12:00 md 82 58 16 8 8 82 25 25 <8 8 <8 25 <8

12:30 82 58 16 8 <8 99 25 33 <8 8 <8 25 <8

1:00 58 57 8 8 8 115 25 33 <8 16 <8 25 <8

1:30 49 57 8 8 16 115 25 33 <8 16 <8 8 <8

2:00 58 49 <8 8 16 91 25 32 <8 16 <8 8 <8

2:30 58 49 <8 8 16 74 33 24 <8 16 <8 8 <82:30 58 49 <8 8 16 74 33 24 <8 16 <8 8 <8

3:00 49 41 8 8 8 66 25 41 <8 16 <8 16 <8

3:30 41 41 24 <8 8 74 33 25 8 16 <8 24 <8

4:00 49 41 16 <8 8 82 33 33 8 16 <8 33 <8

4:30 41 58 <8 <8 8 74 24 16 8 16 <8 41 <8

5:00 25 41 <8 <8 <8 66 16 8 8 16 <8 33 <8

5:30 25 41 <8 <8 <8 66 16 8 8 16 <8 33 <8

6:00 pm 49 58 8 16 <8 74 8 16 <8 8 <8 25 <8

6:30 49 49 16 16 <8 49 8 25 <8 8 <8 25 <8

7:00 49 41 16 8 <8 41 8 25 <8 41 <8 25 <8

7:30 16 33 8 <8 <8 57 8 25 <8 16 16 8 <8

8:00 8 33 8 <8 <8 49 <8 25 <8 16 <8 8 <8

8:30 16 33 <8 <8 <8 66 <8 16 <8 16 8 16 <8

9:00 <8 33 8 <8 <8 33 16 16 <8 16 8 16 <8

9:30 8 25 8 <8 <8 25 16 16 <8 8 8 16 <8

10:00 <8 25 16 <8 <8 16 16 16 <8 16 8 16 <8

10:30 <8 25 16 <8 <8 16 25 16 <8 16 8 16 <8

Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing"

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

11:00 8 16 16 <8 <8 16 25 16 <8 <8 <8 16 <8

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"LISTENERSHIP (in '000) TO RADIO

(DAY: TUESDAY)

MRSL All Media Survey

Published March 2015

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn <8 16 <8 <8 <8 24 <8 8 <8 <8 8 8 <8

12:30 <8 16 <8 <8 <8 24 <8 8 <8 <8 8 <8 <8

1:00 <8 16 <8 <8 <8 24 <8 8 <8 <8 8 8 <8

1:30 <8 16 <8 <8 <8 24 8 8 <8 <8 8 8 <8

2:00 <8 8 <8 <8 <8 16 16 8 <8 <8 <8 16 <8

2:30 <8 8 <8 <8 <8 16 8 8 <8 <8 <8 16 <8

3:00 <8 16 <8 <8 <8 16 <8 16 <8 <8 <8 16 <8

3:30 <8 16 <8 <8 8 16 <8 16 <8 <8 <8 16 <8

4:00 <8 8 <8 <8 <8 16 <8 8 <8 <8 <8 16 <8

4:30 <8 8 <8 <8 <8 16 <8 8 <8 <8 <8 16 <8

5:00 <8 8 <8 <8 <8 16 <8 16 <8 <8 <8 16 <8

5:30 <8 24 <8 <8 <8 16 <8 16 <8 8 <8 8 <8

6:00 am 8 96 24 <8 <8 152 8 64 <8 16 <8 32 <8

6:30 8 72 32 8 <8 167 16 64 <8 8 <8 32 <8

7:00 8 96 32 8 <8 159 <8 48 <8 8 <8 32 <8

7:30 <8 48 24 <8 <8 136 <8 40 <8 8 <8 48 <8

8:00 8 48 24 <8 8 167 <8 40 <8 8 <8 56 <8

8:30 8 48 16 <8 16 144 <8 40 <8 16 <8 56 <8

9:00 32 32 32 <8 8 120 <8 40 16 32 <8 56 <8

9:30 16 32 32 <8 8 112 <8 48 16 32 <8 56 <8

10:00 24 48 24 <8 <8 152 <8 32 16 32 <8 32 <8

10:30 24 56 24 <8 8 136 8 32 16 32 <8 32 <8

11:00 16 56 24 <8 8 120 8 32 16 32 <8 40 <8

11:30 8 48 24 <8 8 128 8 40 16 24 <8 48 <8

12:00 md <8 32 24 <8 8 144 8 40 8 32 <8 64 <8

12:30 <8 24 24 <8 8 144 8 40 <8 32 <8 64 <8

1:00 8 24 40 <8 8 144 8 32 <8 32 <8 48 <8

1:30 8 24 40 <8 8 112 8 16 <8 24 <8 40 <8

2:00 <8 24 24 <8 16 72 8 24 <8 40 <8 32 <8

2:30 8 24 24 <8 <8 72 <8 24 <8 40 <8 24 <8

3:00 16 32 16 8 <8 56 8 24 <8 32 <8 48 <8

3:30 8 40 16 8 <8 56 8 32 <8 32 <8 48 <8

4:00 <8 40 8 8 <8 56 <8 32 <8 40 <8 48 <8

4:30 <8 40 8 <8 <8 48 <8 24 <8 40 <8 32 <8

5:00 8 48 16 <8 <8 48 <8 40 <8 32 <8 40 <8

5:30 8 56 8 <8 <8 56 <8 24 8 24 <8 24 <8

6:00 pm 16 40 <8 <8 8 104 <8 64 8 24 <8 32 16

6:30 32 32 <8 <8 8 96 8 56 16 24 <8 56 8

7:00 16 24 8 <8 8 88 <8 32 <8 16 <8 40 8

7:30 8 32 8 8 8 80 8 32 <8 16 <8 56 8

8:00 8 40 8 <8 8 88 8 32 <8 8 <8 40 8

8:30 <8 40 16 <8 8 72 8 32 8 8 <8 32 8

9:00 <8 64 16 8 8 56 32 40 8 16 <8 24 8

9:30 8 56 8 8 8 56 32 48 8 16 <8 24 8

10:00 8 40 8 8 8 48 32 32 8 24 8 24 8

10:30 8 40 <8 16 8 40 32 32 8 32 8 24 8

Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing"

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

11:00 8 48 <8 8 8 40 32 40 8 16 8 24 8

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"LISTENERSHIP (in '000) TO RADIO

(DAY: WEDNESDAY)

MRSL All Media Survey

Published March 2015

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 8 <8 8 <8 <8 8 <8 17 <8 <8 <8 8 <8

12:30 8 <8 8 <8 <8 <8 <8 17 <8 <8 <8 8 <8

1:00 <8 <8 8 <8 <8 <8 <8 17 <8 <8 <8 17 <8

1:30 <8 <8 8 <8 <8 <8 <8 8 <8 <8 <8 17 <8

2:00 <8 <8 8 <8 <8 <8 <8 8 <8 <8 <8 17 <8

2:30 <8 <8 8 <8 <8 <8 <8 8 <8 <8 <8 17 <8

3:00 8 <8 8 <8 <8 <8 <8 8 <8 <8 <8 17 <8

3:30 8 <8 8 <8 <8 <8 <8 8 <8 <8 <8 17 <8

4:00 8 17 8 <8 <8 <8 <8 8 <8 <8 <8 17 <8

4:30 8 17 8 <8 <8 <8 <8 8 <8 <8 <8 17 <8

5:00 8 25 8 <8 <8 8 8 8 <8 <8 <8 25 <8

5:30 8 25 8 <8 <8 17 8 8 <8 <8 <8 25 <8

6:00 am 25 149 25 <8 <8 107 50 41 <8 8 <8 41 <8

6:30 25 132 41 <8 <8 116 41 41 <8 8 <8 41 <8

7:00 25 124 33 <8 8 124 33 50 <8 17 <8 33 <8

7:30 33 82 25 <8 8 132 33 41 <8 25 <8 33 <8

8:00 41 50 17 <8 <8 165 33 49 <8 25 <8 33 <8

8:30 50 50 17 <8 <8 149 25 41 <8 33 <8 33 <8

9:00 58 58 25 8 <8 116 41 25 8 41 <8 50 <8

9:30 58 50 17 17 <8 107 33 8 8 41 <8 41 <8

10:00 66 50 17 17 <8 116 49 17 8 33 8 33 <8

10:30 50 74 8 8 <8 99 41 17 8 25 8 17 <8

11:00 33 58 8 8 <8 74 41 8 8 25 <8 25 <8

11:30 17 74 8 <8 <8 74 41 <8 8 25 <8 17 <8

12:00 md 17 58 8 8 <8 83 33 8 <8 33 <8 58 <8

12:30 17 41 8 17 <8 91 33 8 <8 33 <8 50 <8

1:00 41 41 8 25 <8 115 33 16 <8 33 <8 74 <8

1:30 33 33 8 25 8 74 33 17 <8 25 8 74 8

2:00 41 33 17 25 8 99 25 17 <8 17 8 74 8

2:30 58 58 8 17 <8 74 17 8 <8 17 8 66 8

3:00 66 50 41 17 <8 82 17 8 <8 17 8 74 8

3:30 41 41 25 17 8 74 17 8 <8 25 8 66 8

4:00 33 50 17 17 8 58 17 25 <8 17 8 74 8

4:30 33 50 25 8 8 66 17 17 <8 17 <8 58 8

5:00 25 99 17 <8 8 83 17 8 <8 17 <8 50 <8

5:30 25 91 17 <8 8 41 8 8 <8 <8 <8 41 <8

6:00 pm 41 74 8 <8 8 66 8 17 <8 8 <8 33 8

6:30 49 50 8 <8 8 66 17 17 <8 8 <8 33 8

7:00 25 33 8 <8 8 66 17 17 <8 8 <8 25 8

7:30 33 17 17 <8 8 66 17 17 <8 8 <8 33 <8

8:00 8 33 17 <8 8 58 17 17 <8 8 8 33 <8

8:30 17 33 17 <8 <8 66 8 17 <8 8 8 33 <8

9:00 17 33 33 <8 <8 50 17 8 <8 8 8 25 <8

9:30 17 33 25 8 8 41 17 <8 <8 8 <8 33 <8

10:00 17 25 25 8 8 33 17 <8 <8 8 <8 25 <8

10:30 8 17 17 8 8 33 17 <8 <8 8 <8 25 <8

Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing"

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

11:00 17 8 17 8 8 8 25 17 <8 8 <8 25 <8

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"LISTENERSHIP (in '000) TO RADIO

(DAY: THURSDAY)

MRSL All Media Survey

Published March 2015

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn <7 14 <7 <7 <7 7 <7 7 <7 <7 7 7 <7

12:30 <7 14 <7 <7 <7 14 <7 7 <7 <7 7 7 <7

1:00 <7 14 <7 <7 <7 14 <7 7 <7 <7 7 7 <7

1:30 <7 14 <7 <7 <7 14 <7 7 <7 <7 7 7 <7

2:00 <7 14 <7 <7 <7 14 <7 7 <7 <7 7 7 <7

2:30 <7 14 <7 <7 <7 14 <7 7 <7 <7 7 7 <7

3:00 <7 7 <7 <7 <7 7 <7 7 <7 <7 7 7 <7

3:30 <7 <7 <7 <7 <7 7 <7 7 <7 <7 7 7 <7

4:00 <7 <7 <7 <7 <7 7 <7 14 <7 <7 7 7 <7

4:30 <7 <7 <7 <7 <7 7 <7 21 <7 <7 7 7 <7

5:00 <7 7 <7 <7 <7 14 <7 28 <7 <7 7 7 <7

5:30 <7 14 <7 <7 <7 21 <7 35 <7 <7 7 7 <7

6:00 am 7 71 <7 7 7 99 7 57 <7 21 7 35 <7

6:30 7 78 <7 7 7 135 21 50 <7 21 7 42 <7

7:00 14 106 14 7 <7 128 21 57 <7 28 7 35 <7

7:30 21 57 7 7 <7 128 28 57 <7 21 7 35 <7

8:00 7 50 7 7 <7 128 35 57 <7 28 7 42 <7

8:30 7 50 <7 7 <7 78 35 43 <7 35 7 35 <7

9:00 7 28 14 14 <7 57 28 35 21 35 7 28 <7

9:30 7 28 14 14 <7 57 28 35 21 35 7 28 <7

10:00 <7 21 14 7 <7 57 21 43 21 21 7 42 <7

10:30 <7 21 7 7 <7 64 14 35 21 21 7 42 <7

11:00 7 21 7 7 <7 43 14 28 21 14 7 42 <7

11:30 7 21 <7 7 <7 35 14 21 21 14 7 42 <7

12:00 md 7 64 14 14 7 64 28 21 7 21 7 35 <7

12:30 21 50 14 14 14 71 35 21 14 21 <7 35 <7

1:00 14 50 21 14 14 135 35 21 14 21 <7 43 <7

1:30 21 42 14 21 14 131 35 21 7 21 <7 42 <7

2:00 21 43 7 7 14 71 14 14 <7 14 14 35 <7

2:30 7 43 <7 7 <7 71 7 21 <7 14 14 35 <7

3:00 14 50 <7 21 <7 71 7 21 <7 14 14 28 <7

3:30 14 43 7 21 <7 64 7 28 <7 14 14 35 <7

4:00 14 43 7 21 <7 49 7 35 <7 21 14 43 <7

4:30 7 50 14 14 <7 64 <7 21 <7 14 14 50 <7

5:00 <7 57 21 7 <7 85 7 21 <7 14 14 43 <7

5:30 <7 50 14 7 <7 50 7 14 <7 7 7 28 <7

6:00 pm 35 50 14 7 <7 78 14 28 <7 <7 14 14 7

6:30 35 53 14 7 <7 78 7 35 <7 <7 7 14 7

7:00 28 35 14 7 7 71 21 35 <7 <7 7 14 <7

7:30 7 21 7 7 <7 85 14 42 <7 <7 7 14 <7

8:00 <7 14 7 7 14 71 14 57 <7 <7 7 14 <7

8:30 <7 7 7 <7 14 57 7 50 <7 <7 14 14 <7

9:00 <7 14 7 <7 7 57 7 57 <7 <7 14 28 <7

9:30 <7 21 7 <7 7 35 7 57 <7 <7 14 42 <7

10:00 <7 21 <7 <7 <7 35 7 57 <7 <7 7 28 <7

10:30 <7 21 <7 <7 <7 28 7 35 <7 <7 7 28 <7

Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing"

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

11:00 <7 21 <7 <7 <7 35 14 28 <7 <7 7 14 <7

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"LISTENERSHIP (in '000) TO RADIO

(DAY: FRIDAY)

MRSL All Media Survey

Published March 2015

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn <8 <8 8 <8 <8 42 <8 25 <8 <8 <8 17 <8

12:30 <8 <8 8 <8 <8 42 <8 17 8 <8 <8 8 <8

1:00 <8 <8 8 <8 <8 42 <8 17 <8 <8 <8 17 <8

1:30 <8 <8 <8 <8 <8 34 <8 17 <8 <8 <8 8 <8

2:00 8 <8 <8 <8 <8 34 <8 17 <8 <8 <8 8 <8

2:30 8 <8 <8 <8 <8 34 <8 17 <8 <8 <8 8 <8

3:00 8 <8 <8 <8 <8 34 <8 17 <8 <8 <8 8 <8

3:30 8 <8 <8 <8 <8 25 <8 17 <8 8 <8 8 <8

4:00 8 <8 <8 <8 <8 25 <8 17 <8 8 <8 8 <8

4:30 8 8 8 <8 <8 34 <8 17 <8 8 <8 8 <8

5:00 8 8 8 <8 <8 42 <8 25 <8 8 <8 8 <8

5:30 17 25 8 <8 <8 42 <8 17 <8 8 <8 8 <8

6:00 am 25 126 17 <8 <8 143 17 34 8 17 <8 8 <8

6:30 17 134 17 <8 <8 159 25 34 8 34 <8 17 <8

7:00 33 125 17 <8 8 142 16 42 8 42 <8 34 <8

7:30 33 109 17 <8 8 126 8 25 <8 50 <8 17 <8

8:00 25 92 17 <8 8 126 8 42 <8 42 <8 17 <8

8:30 8 67 8 <8 8 117 8 34 <8 34 <8 17 <8

9:00 8 58 8 <8 8 109 <8 34 8 34 <8 17 <8

9:30 <8 34 8 <8 8 92 <8 34 8 25 <8 17 <8

10:00 8 50 <8 <8 8 84 <8 25 8 34 <8 17 <8

10:30 8 42 <8 <8 <8 67 <8 25 8 42 <8 17 <8

11:00 8 42 <8 <8 <8 67 <8 25 8 42 <8 17 <8

11:30 8 34 <8 <8 <8 67 <8 25 8 42 <8 17 <8

12:00 md <8 42 <8 17 <8 50 8 25 <8 50 8 34 <8

12:30 <8 34 <8 17 <8 34 8 25 <8 50 8 34 <8

1:00 <8 34 <8 25 <8 50 8 25 <8 59 <8 17 <8

1:30 <8 34 <8 25 <8 59 8 25 <8 59 <8 17 <8

2:00 <8 42 8 25 <8 84 8 34 <8 59 <8 8 <8

2:30 <8 25 8 25 <8 76 8 34 <8 59 <8 8 <8

3:00 <8 25 <8 25 <8 59 8 42 <8 59 <8 25 <8

3:30 <8 17 <8 25 <8 50 8 42 <8 50 <8 25 <8

4:00 <8 25 17 17 <8 76 <8 59 <8 50 <8 17 <8

4:30 <8 34 8 8 <8 76 <8 42 <8 42 <8 25 <8

5:00 <8 50 8 8 <8 67 <8 42 <8 34 <8 25 8

5:30 <8 42 8 8 8 42 <8 34 <8 25 <8 17 8

6:00 pm 8 17 17 <8 8 67 <8 17 <8 42 8 8 8

6:30 <8 17 17 <8 <8 59 <8 25 <8 42 8 17 <8

7:00 17 8 8 <8 <8 42 <8 17 <8 25 <8 25 <8

7:30 17 8 8 <8 <8 34 <8 17 <8 25 <8 17 <8

8:00 17 8 8 <8 <8 34 <8 25 <8 25 <8 17 <8

8:30 17 <8 8 <8 <8 25 <8 25 <8 25 <8 25 <8

9:00 17 <8 <8 <8 <8 25 <8 25 <8 42 8 25 <8

9:30 8 8 8 <8 <8 25 <8 25 <8 34 8 25 <8

10:00 <8 <8 17 <8 <8 17 <8 42 <8 34 8 25 <8

10:30 <8 <8 17 <8 <8 17 <8 34 <8 25 8 25 <8

Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing"

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

11:00 <8 <8 8 8 <8 17 <8 25 <8 17 8 25 <8

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"LISTENERSHIP (in '000) TO RADIO

(DAY: SATURDAY)

MRSL All Media Survey

Published March 2015

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 8 16 <8 <8 <8 <8 8 16 <8 <8 <8 8 <8

12:30 8 16 <8 <8 <8 <8 8 16 <8 <8 <8 8 <8

1:00 8 16 <8 <8 <8 <8 8 16 <8 <8 <8 8 <8

1:30 8 16 <8 <8 <8 <8 8 8 <8 <8 <8 8 <8

2:00 8 16 <8 <8 <8 <8 8 8 <8 <8 <8 <8 <8

2:30 8 16 <8 <8 <8 <8 8 8 <8 <8 <8 <8 <8

3:00 8 16 <8 <8 <8 8 8 8 <8 <8 <8 <8 <8

3:30 <8 24 <8 <8 <8 8 8 8 <8 <8 <8 <8 <8

4:00 <8 24 <8 <8 <8 <8 16 8 <8 <8 <8 <8 <8

4:30 <8 24 <8 <8 <8 <8 16 8 <8 <8 <8 <8 <8

5:00 <8 32 <8 <8 <8 8 16 24 <8 <8 <8 <8 <8

5:30 <8 32 <8 <8 <8 8 16 24 <8 <8 <8 <8 <8

6:00 am 16 113 24 <8 <8 89 32 49 <8 8 <8 24 <8

6:30 24 89 16 <8 <8 97 24 48 <8 24 <8 24 8

7:00 24 97 8 <8 <8 97 24 49 8 24 <8 24 8

7:30 24 81 8 <8 8 97 24 57 <8 24 <8 32 8

8:00 24 73 24 8 16 113 24 49 <8 32 <8 32 8

8:30 24 73 24 <8 8 121 32 65 8 32 <8 32 8

9:00 16 57 <8 <8 8 81 24 73 8 40 <8 49 8

9:30 16 57 8 <8 <8 97 16 73 <8 32 <8 57 8

10:00 16 65 8 <8 <8 81 24 65 <8 32 <8 73 8

10:30 24 73 8 <8 8 97 24 81 8 32 <8 81 8

11:00 16 73 <8 <8 <8 73 16 73 8 40 <8 73 8

11:30 16 65 <8 8 <8 65 16 65 16 32 <8 73 8

12:00 md 8 49 24 8 <8 81 40 49 8 32 8 73 <8

12:30 8 49 8 8 <8 81 32 49 8 32 8 73 <8

1:00 8 49 32 8 <8 81 40 49 8 40 16 81 <8

1:30 16 32 16 8 <8 89 40 49 8 40 16 81 <8

2:00 8 24 16 8 <8 65 40 40 <8 57 16 81 8

2:30 16 16 <8 16 <8 89 40 40 <8 65 16 81 8

3:00 24 16 <8 8 <8 81 49 24 <8 57 8 81 <8

3:30 24 16 8 8 <8 81 49 24 <8 40 16 57 <8

4:00 24 16 <8 8 <8 65 32 24 <8 40 16 65 <8

4:30 16 16 <8 16 <8 57 40 24 <8 32 16 73 <8

5:00 8 24 8 8 <8 89 32 24 <8 40 8 57 <8

5:30 8 16 8 8 <8 65 32 24 <8 16 8 57 <8

6:00 pm 24 32 8 8 <8 40 32 24 <8 24 <8 49 <8

6:30 16 40 8 8 <8 40 24 24 <8 24 <8 49 <8

7:00 8 57 8 <8 <8 32 24 24 <8 16 <8 49 <8

7:30 <8 49 <8 <8 <8 32 24 16 <8 16 <8 40 <8

8:00 <8 32 8 <8 <8 65 24 24 <8 24 <8 24 <8

8:30 <8 24 <8 <8 <8 40 24 16 <8 32 <8 24 <8

9:00 8 40 <8 8 8 24 16 16 <8 24 <8 24 <8

9:30 8 24 8 <8 8 32 16 16 <8 16 <8 24 <8

10:00 8 16 <8 <8 <8 32 16 24 <8 16 <8 16 <8

10:30 8 16 <8 8 <8 16 16 32 <8 8 <8 8 <8

Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing"

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

11:00 16 16 <8 <8 <8 16 16 32 <8 8 <8 8 <8

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"LISTENERSHIP (in '000) TO RADIO

(MALES)

MRSL All Media Survey

Published March 2015

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 3 6 <1 1 <1 9 <1 4 1 <1 1 3 <1

12:30 3 6 <1 1 <1 8 <1 4 3 <1 1 1 <1

1:00 1 6 <1 1 <1 8 <1 4 1 <1 1 4 <1

1:30 1 6 <1 1 <1 8 <1 3 1 <1 1 3 <1

2:00 1 4 <1 1 <1 8 1 3 1 <1 <1 1 <1

2:30 1 4 <1 1 <1 8 1 3 <1 <1 <1 1 <1

3:00 1 4 <1 1 <1 10 <1 4 <1 <1 <1 1 <1

3:30 <1 3 <1 1 <1 9 1 4 <1 1 <1 <1 <1

4:00 <1 3 <1 1 <1 7 <1 4 <1 3 <1 3 <1

4:30 <1 4 <1 1 <1 5 <1 4 <1 3 <1 3 <1

5:00 <1 4 1 1 <1 11 1 5 <1 3 <1 3 <1

5:30 3 6 1 1 <1 14 1 6 <1 1 <1 <1 <1

6:00 am 13 49 13 3 1 69 11 14 1 6 <1 14 <1

6:30 14 47 14 3 1 75 15 14 1 6 <1 16 <1

7:00 16 56 15 4 2 73 11 17 1 10 <1 14 <1

7:30 15 34 15 4 4 74 10 16 <1 10 <1 14 <1

8:00 13 26 12 5 4 91 11 9 <1 16 <1 16 <1

8:30 11 25 9 4 3 79 10 8 1 15 <1 17 <1

9:00 10 22 8 8 3 64 10 9 8 16 <1 23 <1

9:30 10 19 10 9 1 62 9 6 6 14 <1 19 <1

10:00 11 19 8 5 3 61 11 5 5 14 <1 18 <1

10:30 11 22 4 5 1 58 9 6 6 13 1 19 <1

11:00 9 18 3 5 1 46 9 5 6 14 1 19 <1

11:30 8 20 3 5 <1 40 9 3 8 14 1 21 <1

12:00 md 8 24 6 9 3 44 9 5 1 16 1 25 1

12:30 8 16 4 9 3 48 7 6 1 16 1 27 1

1:00 5 15 8 10 4 64 9 5 1 16 1 27 <1

1:30 6 15 6 11 5 51 8 5 1 15 3 23 <1

2:00 8 19 9 9 6 46 6 6 <1 15 5 20 <1

2:30 9 19 3 9 3 42 5 5 <1 18 5 19 <1

3:00 10 17 6 10 1 43 6 9 <1 17 5 24 <1

3:30 10 19 9 9 3 42 5 9 1 17 5 25 <1

4:00 9 22 5 9 3 44 5 11 1 17 5 28 <1

4:30 9 21 5 6 3 39 4 8 1 15 4 30 <1

5:00 6 28 6 3 3 45 3 10 1 16 3 24 <1

5:30 6 28 5 4 1 31 3 8 3 11 3 22 <1

6:00 pm 12 30 5 5 3 39 5 14 1 9 <1 15 4

6:30 11 28 5 5 3 37 6 14 3 9 <1 19 4

7:00 11 24 5 3 4 31 8 10 <1 12 <1 16 2

7:30 5 17 4 3 3 36 6 11 <1 9 2 15 1

8:00 3 18 6 1 5 41 5 15 <1 8 1 11 1

8:30 5 19 5 <1 4 33 4 11 1 9 3 10 1

9:00 4 21 5 1 3 25 11 13 1 10 3 10 1

9:30 5 20 5 1 4 22 10 11 1 8 1 14 1

10:00 5 16 4 1 3 19 11 14 1 9 1 14 1

10:30 4 16 1 4 3 18 13 10 1 9 1 14 1

Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing"

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

11:00 6 15 <1 4 3 15 15 11 1 5 1 10 1

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"LISTENERSHIP (in '000) TO RADIO

(FEMALES)

MRSL All Media Survey

Published March 2015

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn <1 3 2 <1 <1 6 1 7 <1 <1 1 4 <1

12:30 <1 3 2 <1 <1 7 1 6 <1 <1 1 3 <1

1:00 <1 3 2 <1 <1 7 1 6 <1 <1 1 4 <1

1:30 <1 3 1 <1 <1 6 2 4 <1 <1 1 4 <1

2:00 1 3 1 <1 <1 4 2 4 <1 <1 1 6 <1

2:30 1 3 1 <1 <1 4 1 4 <1 <1 1 6 <1

3:00 2 3 1 <1 <1 3 2 4 <1 <1 1 6 <1

3:30 2 4 1 <1 1 3 2 4 <1 <1 1 7 <1

4:00 3 6 1 <1 <1 3 3 4 <1 <1 1 6 <1

4:30 4 7 2 <1 <1 4 3 6 <1 <1 1 6 <1

5:00 2 10 2 <1 <1 6 3 12 <1 <1 1 7 <1

5:30 3 13 2 <1 <1 7 3 12 <1 1 1 7 <1

6:00 am 8 64 10 <1 <1 47 11 30 <1 9 1 13 <1

6:30 8 56 10 1 <1 55 11 28 <1 11 1 13 1

7:00 11 57 10 1 <1 53 10 29 1 11 1 14 1

7:30 12 47 5 <1 <1 47 10 26 <1 12 1 14 1

8:00 14 49 7 <1 2 45 10 35 <1 11 1 16 1

8:30 14 43 6 <1 3 41 12 34 <1 13 1 14 1

9:00 16 35 9 <1 2 35 11 31 5 15 1 13 1

9:30 14 31 7 <1 2 35 10 30 5 15 1 14 1

10:00 13 34 6 1 1 42 12 30 5 12 2 19 1

10:30 12 34 6 1 2 44 11 27 5 13 2 16 1

11:00 11 34 6 1 1 40 11 24 5 12 1 15 1

11:30 9 30 4 1 1 41 11 23 5 11 1 14 1

12:00 md 10 23 9 <1 1 44 13 21 3 13 2 21 <1

12:30 12 21 9 1 1 43 14 22 2 13 1 20 <1

1:00 14 22 11 2 1 49 14 22 2 17 2 22 <1

1:30 13 17 9 2 2 38 15 20 1 15 2 23 1

2:00 11 15 4 2 2 37 12 22 <1 17 2 22 2

2:30 12 14 4 2 <1 37 11 21 <1 15 2 21 2

3:00 14 15 4 3 <1 34 11 19 <1 13 1 22 1

3:30 9 12 4 3 <1 33 13 19 <1 11 2 19 1

4:00 9 12 6 2 <1 30 9 23 <1 13 1 20 1

4:30 6 17 4 1 <1 30 9 18 <1 12 1 17 1

5:00 3 23 6 1 <1 32 8 16 <1 10 1 18 1

5:30 3 20 6 1 1 24 7 13 <1 6 <1 12 1

6:00 pm 14 15 4 <1 1 35 4 16 <1 8 3 13 2

6:30 16 13 6 <1 <1 32 3 19 <1 8 2 14 <1

7:00 12 12 6 <1 <1 30 3 15 <1 3 1 12 <1

7:30 8 11 4 <1 1 26 4 13 <1 3 1 12 <1

8:00 4 8 3 <1 1 24 4 14 <1 4 1 11 <1

8:30 3 4 3 <1 1 22 3 14 <1 4 2 13 <1

9:00 3 9 7 1 2 15 4 16 <1 6 3 12 <1

9:30 2 8 6 1 1 14 6 18 <1 4 3 14 <1

10:00 <1 6 7 1 <1 11 4 16 <1 5 3 11 <1

10:30 <1 4 5 1 <1 7 4 13 <1 4 3 9 <1

Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing"

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

11:00 1 4 6 <1 <1 7 4 13 <1 2 2 7 <1

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"LISTENERSHIP (in '000) TO RADIO

(TWEENS TEENS 10-19)

MRSL All Media Survey

Published March 2015

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn <1 <1 <1 <1 <1 2 <1 <1 <1 <1 <1 <1 <1

12:30 <1 <1 <1 <1 <1 2 <1 <1 <1 <1 <1 <1 <1

1:00 <1 <1 <1 <1 <1 2 <1 <1 <1 <1 <1 2 <1

1:30 <1 <1 <1 <1 <1 1 <1 <1 <1 <1 <1 2 <1

2:00 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4 <1

2:30 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4 <1

3:00 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4 <1

3:30 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2 <1

4:00 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2 <1

4:30 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2 <1

5:00 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2 <1

5:30 1 1 <1 <1 <1 <1 <1 2 <1 <1 <1 2 <1

6:00 am 1 9 1 <1 <1 17 1 7 <1 1 <1 2 <1

6:30 1 7 2 <1 <1 17 1 4 <1 1 <1 4 <1

7:00 3 9 5 1 1 16 1 5 <1 1 <1 5 <1

7:30 3 6 2 1 1 11 1 5 <1 1 <1 5 <1

8:00 4 4 1 1 1 9 1 5 <1 2 <1 4 <1

8:30 2 4 1 1 <1 10 2 5 <1 2 <1 4 <1

9:00 4 4 1 2 <1 7 2 5 <1 4 <1 4 <1

9:30 4 4 1 2 <1 7 2 4 <1 4 <1 6 <1

10:00 4 5 1 2 <1 6 1 6 <1 4 <1 9 <1

10:30 4 2 1 2 <1 5 1 4 <1 4 <1 6 <1

11:00 4 2 1 2 <1 5 1 2 <1 4 <1 5 <1

11:30 4 4 1 2 <1 5 1 1 <1 2 <1 4 <1

12:00 md 2 1 2 <1 <1 5 1 1 1 2 <1 10 1

12:30 2 1 2 <1 <1 6 1 2 1 2 <1 9 1

1:00 2 1 4 <1 <1 5 1 1 1 2 <1 9 <1

1:30 1 1 4 <1 1 5 1 1 <1 2 <1 10 <1

2:00 <1 5 4 <1 <1 7 1 5 <1 1 <1 9 <1

2:30 <1 4 1 <1 <1 6 1 4 <1 1 <1 9 <1

3:00 <1 5 4 1 <1 11 1 6 <1 1 <1 10 <1

3:30 <1 5 4 2 <1 12 1 5 <1 1 <1 8 <1

4:00 <1 5 4 2 <1 12 1 6 <1 1 <1 7 <1

4:30 <1 5 5 <1 <1 11 1 6 <1 1 <1 5 <1

5:00 1 5 5 <1 1 10 1 6 <1 1 1 5 <1

5:30 1 5 4 1 <1 9 1 5 <1 1 <1 4 <1

6:00 pm 5 6 2 1 1 11 1 10 <1 <1 1 4 <1

6:30 5 8 2 1 <1 11 1 8 <1 <1 <1 6 <1

7:00 5 11 1 1 <1 10 1 5 <1 <1 <1 6 <1

7:30 4 10 1 1 1 10 1 2 <1 <1 <1 8 <1

8:00 2 6 1 <1 1 5 1 5 <1 <1 1 5 <1

8:30 2 5 2 <1 1 7 1 4 <1 <1 2 6 <1

9:00 4 5 4 <1 2 5 1 6 <1 <1 2 4 <1

9:30 2 5 2 <1 1 4 1 6 <1 <1 1 5 <1

10:00 <1 2 2 <1 <1 4 1 5 <1 <1 <1 5 <1

10:30 <1 1 <1 1 <1 2 1 2 <1 <1 <1 6 <1

Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing"

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

11:00 1 1 <1 1 <1 4 1 4 <1 <1 <1 4 <1

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"LISTENERSHIP (in '000) TO RADIO

(YOUNG ADULTS 20-34)

MRSL All Media Survey

Published March 2015

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn <1 3 <1 1 <1 3 <1 1 <1 <1 1 7 <1

12:30 <1 3 <1 1 <1 2 <1 1 <1 <1 1 4 <1

1:00 <1 3 <1 1 <1 2 <1 1 <1 <1 1 5 <1

1:30 <1 3 <1 1 <1 2 <1 1 <1 <1 1 4 <1

2:00 1 2 <1 1 <1 2 <1 1 <1 <1 <1 3 <1

2:30 1 2 <1 1 <1 2 <1 1 <1 <1 <1 3 <1

3:00 1 2 <1 1 <1 2 <1 1 <1 <1 <1 3 <1

3:30 1 1 <1 1 <1 2 <1 1 <1 <1 <1 4 <1

4:00 2 3 <1 1 <1 2 <1 1 <1 <1 <1 3 <1

4:30 3 3 <1 1 <1 2 <1 1 <1 <1 <1 3 <1

5:00 1 4 1 1 <1 2 <1 1 <1 <1 <1 3 <1

5:30 3 4 1 1 <1 2 <1 1 <1 <1 <1 3 <1

6:00 am 8 18 8 2 <1 23 2 7 <1 1 <1 15 <1

6:30 9 16 7 2 <1 26 3 7 <1 1 <1 16 <1

7:00 11 16 7 2 <1 30 1 9 1 2 <1 15 <1

7:30 12 11 7 2 <1 27 1 9 <1 1 <1 16 <1

8:00 14 13 5 2 2 35 2 13 <1 3 <1 21 <1

8:30 16 13 5 2 2 27 2 11 1 4 <1 20 <1

9:00 20 9 8 2 2 20 1 11 1 3 <1 23 <1

9:30 16 6 8 2 2 19 1 9 <1 3 <1 20 <1

10:00 15 5 7 <1 1 23 3 10 <1 2 1 21 <1

10:30 14 6 7 1 1 25 3 11 <1 3 1 23 <1

11:00 12 7 5 1 <1 18 3 11 <1 3 <1 21 <1

11:30 9 5 5 1 <1 16 3 11 <1 3 <1 22 <1

12:00 md 12 10 5 1 1 26 3 8 1 4 1 29 <1

12:30 13 9 5 2 2 26 3 9 <1 4 1 30 <1

1:00 14 9 9 3 2 38 3 10 <1 5 1 31 <1

1:30 14 6 9 3 2 32 3 8 <1 5 1 27 <1

2:00 12 3 4 3 3 26 2 8 <1 7 2 26 <1

2:30 13 2 3 2 <1 26 1 7 <1 8 2 25 <1

3:00 14 2 3 5 <1 27 <1 5 <1 6 1 28 <1

3:30 10 3 6 3 <1 24 <1 7 1 5 2 28 <1

4:00 11 3 4 3 <1 22 <1 5 1 8 2 31 <1

4:30 8 4 2 3 <1 22 <1 3 1 6 2 31 <1

5:00 4 7 3 1 <1 23 1 4 1 4 1 26 <1

5:30 3 7 2 1 <1 18 1 3 1 3 1 22 <1

6:00 pm 13 4 4 1 <1 22 1 3 <1 3 <1 20 2

6:30 14 4 4 1 <1 19 <1 4 1 3 <1 22 1

7:00 11 5 7 1 <1 16 <1 4 <1 2 <1 19 1

7:30 4 2 5 1 <1 16 <1 4 <1 <1 2 15 <1

8:00 3 3 5 1 1 15 <1 4 <1 <1 <1 15 <1

8:30 3 3 5 <1 1 12 <1 3 1 <1 1 15 <1

9:00 2 5 5 <1 1 10 3 2 1 <1 1 15 <1

9:30 1 3 4 <1 1 11 3 2 1 <1 1 17 <1

10:00 1 3 2 <1 <1 10 2 3 1 <1 1 14 <1

10:30 1 2 2 <1 <1 7 2 4 1 1 1 13 <1

Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing"

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

11:00 1 2 2 <1 <1 7 3 4 1 1 1 11 <1

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"LISTENERSHIP (in '000) TO RADIO

(ADULTS 35+)

MRSL All Media Survey

Published March 2015

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 2 6 2 <1 <1 8 1 10 1 <1 1 <1 <1

12:30 2 6 2 <1 <1 10 1 8 2 <1 1 <1 <1

1:00 1 6 2 <1 <1 10 1 8 1 <1 1 <1 <1

1:30 1 6 1 <1 <1 10 2 6 1 <1 1 <1 <1

2:00 1 5 1 <1 <1 10 4 6 1 <1 1 <1 <1

2:30 1 5 1 <1 <1 10 2 6 <1 <1 1 <1 <1

3:00 2 5 1 <1 <1 11 2 7 <1 <1 1 <1 <1

3:30 1 6 1 <1 1 10 3 7 <1 1 1 <1 <1

4:00 1 5 1 <1 <1 8 4 7 <1 2 1 2 <1

4:30 1 7 2 <1 <1 7 4 8 <1 2 1 2 <1

5:00 1 10 2 <1 <1 14 5 17 <1 2 1 4 <1

5:30 1 14 2 <1 <1 18 5 16 <1 2 1 1 <1

6:00 am 11 89 13 <1 1 74 19 30 1 13 1 8 <1

6:30 11 81 14 1 1 85 21 31 1 16 1 7 1

7:00 12 89 13 1 1 79 19 34 1 18 1 7 1

7:30 11 66 10 <1 2 80 18 30 <1 20 1 6 1

8:00 8 60 12 1 2 90 18 28 <1 20 1 7 1

8:30 6 53 7 <1 4 79 18 28 <1 22 1 7 1

9:00 2 46 7 2 2 71 18 25 12 25 1 7 1

9:30 4 41 7 4 1 70 16 25 12 23 1 6 1

10:00 5 45 5 4 2 72 19 20 11 20 1 6 1

10:30 5 48 1 2 2 71 16 20 12 19 2 5 1

11:00 4 44 1 2 2 63 16 17 12 19 2 7 1

11:30 4 42 <1 2 1 60 16 14 13 19 2 8 1

12:00 md 2 36 7 7 2 57 18 18 2 23 2 6 <1

12:30 4 28 5 7 1 58 18 18 2 23 1 6 <1

1:00 2 28 6 8 2 66 19 17 2 25 2 7 <1

1:30 4 25 2 10 4 49 19 17 2 23 4 7 1

2:00 6 26 5 7 5 47 16 17 <1 24 5 6 2

2:30 7 27 2 8 2 44 14 16 <1 24 5 5 2

3:00 9 26 4 6 1 37 17 17 <1 23 5 6 1

3:30 8 23 2 6 2 37 18 17 <1 22 5 5 1

4:00 6 25 2 5 2 37 13 24 <1 22 4 7 1

4:30 6 29 2 4 2 35 12 17 <1 19 2 8 1

5:00 4 40 4 2 1 43 8 17 <1 20 1 8 1

5:30 5 37 5 2 2 29 7 13 1 12 1 6 1

6:00 pm 8 35 2 2 2 41 7 18 1 13 2 4 3

6:30 8 28 4 2 2 39 8 20 1 13 2 4 2

7:00 6 19 2 <1 4 35 10 17 <1 13 1 2 1

7:30 5 16 1 <1 2 35 10 18 <1 12 1 2 1

8:00 1 16 2 <1 4 43 8 20 <1 12 1 1 1

8:30 2 14 <1 <1 2 35 6 19 <1 13 1 1 1

9:00 1 19 2 2 1 25 11 21 <1 16 2 2 1

9:30 4 19 4 2 2 20 11 21 <1 12 2 5 1

10:00 4 15 6 2 2 16 12 23 <1 14 3 5 1

10:30 2 17 5 4 2 14 13 17 <1 12 3 2 1

Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing"

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

11:00 5 15 4 2 2 11 14 17 <1 6 2 1 1

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"LISTENERSHIP (in '000) TO RADIO

(ABC1)

MRSL All Media Survey

Published March 2015

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn <2 <2 2 <2 <2 2 <2 2 <2 <2 <2 <2 <2

12:30 <2 <2 2 <2 <2 2 <2 2 <2 <2 <2 <2 <2

1:00 <2 <2 2 <2 <2 2 <2 2 <2 <2 <2 <2 <2

1:30 <2 <2 <2 <2 <2 2 <2 2 <2 <2 <2 <2 <2

2:00 <2 <2 <2 <2 <2 2 <2 2 <2 <2 <2 <2 <2

2:30 <2 <2 <2 <2 <2 2 <2 2 <2 <2 <2 <2 <2

3:00 <2 <2 <2 <2 <2 2 <2 2 <2 <2 <2 <2 <2

3:30 <2 <2 <2 <2 <2 2 <2 2 <2 <2 <2 <2 <2

4:00 <2 2 <2 <2 <2 2 <2 2 <2 2 <2 <2 <2

4:30 <2 5 2 <2 <2 2 <2 2 <2 2 <2 <2 <2

5:00 <2 5 5 <2 <2 2 <2 2 <2 2 <2 <2 <2

5:30 <2 7 5 <2 <2 2 <2 2 <2 <2 <2 <2 <2

6:00 am 2 26 10 <2 <2 7 7 7 <2 2 <2 2 <2

6:30 2 26 10 2 <2 10 12 7 <2 2 <2 2 2

7:00 2 34 7 2 <2 10 7 5 <2 5 <2 <2 2

7:30 <2 19 7 <2 <2 7 2 2 <2 7 <2 <2 2

8:00 <2 19 10 <2 <2 12 2 4 <2 5 <2 2 2

8:30 <2 10 7 <2 <2 12 5 5 <2 2 <2 <2 2

9:00 <2 12 5 2 <2 10 5 5 2 2 <2 <2 2

9:30 <2 7 5 2 <2 7 5 2 2 2 <2 2 2

10:00 <2 12 5 <2 <2 10 4 5 2 5 <2 <2 2

10:30 <2 12 2 <2 <2 10 5 5 2 2 <2 <2 2

11:00 <2 10 2 <2 <2 12 5 5 2 2 <2 <2 2

11:30 <2 12 2 <2 <2 10 5 2 2 5 <2 <2 2

12:00 md <2 17 2 5 <2 10 5 2 <2 2 <2 7 <2

12:30 <2 14 2 5 <2 5 5 2 <2 2 <2 7 <2

1:00 <2 14 2 7 <2 10 5 2 <2 2 <2 7 <2

1:30 <2 14 2 7 <2 7 5 2 <2 2 <2 2 <2

2:00 <2 10 7 7 <2 5 5 2 <2 2 <2 <2 2

2:30 2 10 5 7 <2 2 5 2 <2 2 <2 <2 2

3:00 2 7 2 7 <2 2 5 2 <2 2 <2 <2 <2

3:30 2 7 2 10 <2 2 5 2 <2 2 <2 <2 <2

4:00 <2 9 5 7 <2 10 2 5 <2 2 <2 <2 <2

4:30 <2 12 2 2 <2 10 <2 2 <2 2 <2 <2 <2

5:00 <2 16 5 5 <2 7 2 2 <2 2 <2 <2 <2

5:30 <2 16 5 5 <2 2 2 2 <2 <2 <2 <2 <2

6:00 pm <2 14 7 5 <2 5 5 2 <2 5 <2 <2 2

6:30 <2 12 5 5 <2 5 2 2 <2 5 <2 <2 2

7:00 <2 5 5 <2 <2 5 5 2 <2 5 <2 <2 2

7:30 <2 7 5 <2 <2 5 2 2 <2 2 <2 <2 <2

8:00 <2 <2 9 <2 <2 10 2 5 <2 2 <2 <2 <2

8:30 <2 2 7 <2 <2 5 2 5 <2 2 <2 <2 <2

9:00 <2 5 5 2 <2 2 2 5 <2 5 <2 5 <2

9:30 2 2 5 2 <2 2 2 5 <2 5 <2 7 <2

10:00 2 2 5 2 <2 2 2 2 <2 5 <2 <2 <2

10:30 <2 2 5 2 <2 2 2 2 <2 5 <2 <2 <2

Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing"

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

11:00 <2 <2 2 <2 <2 2 2 2 <2 2 <2 <2 <2

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"LISTENERSHIP (in '000) TO RADIO

(C2)

MRSL All Media Survey

Published March 2015

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn <1 3 <1 <1 <1 3 <1 4 <1 <1 2 2 <1

12:30 <1 3 <1 <1 <1 4 <1 3 <1 <1 2 1 <1

1:00 <1 3 <1 <1 <1 4 <1 3 <1 <1 2 4 <1

1:30 <1 3 <1 <1 <1 4 <1 3 <1 <1 2 3 <1

2:00 <1 1 <1 <1 <1 3 1 3 <1 <1 1 4 <1

2:30 <1 1 <1 <1 <1 3 1 3 <1 <1 1 4 <1

3:00 <1 2 <1 <1 <1 3 <1 4 <1 <1 1 4 <1

3:30 <1 3 <1 <1 1 3 <1 4 <1 <1 1 3 <1

4:00 <1 3 <1 <1 <1 2 <1 3 <1 <1 1 4 <1

4:30 <1 3 <1 <1 <1 2 <1 3 <1 <1 1 4 <1

5:00 <1 3 <1 <1 <1 3 1 6 <1 <1 1 4 <1

5:30 1 5 <1 <1 <1 4 1 6 <1 <1 1 3 <1

6:00 am 6 36 5 1 <1 23 6 12 <1 5 1 7 <1

6:30 5 36 4 1 <1 28 7 11 <1 7 1 6 <1

7:00 7 36 5 1 1 29 6 15 <1 7 1 6 <1

7:30 8 29 4 1 <1 26 7 14 <1 8 1 6 <1

8:00 7 28 5 1 1 27 8 14 <1 8 1 7 <1

8:30 4 28 4 1 2 23 9 13 1 12 1 6 <1

9:00 4 17 5 2 1 20 9 13 4 13 1 8 <1

9:30 4 16 5 3 1 20 8 11 3 12 1 7 <1

10:00 4 16 5 3 1 19 8 11 3 10 1 9 <1

10:30 5 17 4 2 1 18 8 9 4 11 1 9 <1

11:00 4 17 4 2 1 16 7 9 4 11 1 7 <1

11:30 4 16 4 2 1 17 7 7 4 11 1 8 <1

12:00 md 4 13 5 3 <1 16 8 8 1 13 2 11 <1

12:30 4 10 4 3 <1 19 9 8 2 13 1 12 <1

1:00 5 12 6 4 <1 20 9 7 2 15 <1 15 <1

1:30 5 11 3 5 1 15 10 6 1 14 1 17 <1

2:00 3 12 2 4 <1 15 6 9 <1 16 2 16 <1

2:30 3 12 2 3 <1 14 5 7 <1 16 2 16 <1

3:00 5 13 3 5 <1 15 5 8 <1 16 2 16 <1

3:30 5 12 3 5 <1 14 6 7 <1 14 2 14 <1

4:00 5 13 3 5 1 13 4 12 <1 13 3 12 <1

4:30 4 15 4 4 1 12 3 10 <1 11 2 9 <1

5:00 2 18 5 1 1 13 2 11 <1 10 1 10 1

5:30 1 17 4 1 2 9 2 7 <1 7 <1 8 1

6:00 pm 6 16 3 1 3 22 1 6 <1 7 2 6 3

6:30 5 16 3 1 2 21 3 7 <1 7 1 8 2

7:00 6 15 3 1 2 22 3 5 <1 7 1 6 1

7:30 4 10 2 <1 2 21 3 5 <1 5 3 7 1

8:00 2 10 3 <1 2 18 3 7 <1 4 2 5 1

8:30 3 7 2 <1 1 16 1 8 <1 5 4 4 1

9:00 2 11 3 <1 2 13 3 9 <1 7 4 4 1

9:30 2 10 3 <1 2 10 2 9 <1 4 3 4 1

10:00 1 8 3 <1 1 8 3 11 <1 5 2 4 1

10:30 1 8 2 <1 1 6 4 6 <1 6 2 4 1

Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing"

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

11:00 1 7 2 <1 1 5 3 6 <1 4 2 3 1

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"LISTENERSHIP (in '000) TO RADIO

(DE)

MRSL All Media Survey

Published March 2015

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 2 6 1 1 <1 9 1 5 1 <1 <1 5

12:30 2 6 1 1 <1 8 1 5 2 <1 <1 3

1:00 1 6 1 1 <1 8 1 5 1 <1 <1 3

1:30 1 6 1 1 <1 7 2 2 1 <1 <1 3

2:00 2 6 1 1 <1 7 2 2 1 <1 <1 2

2:30 2 6 1 1 <1 7 1 2 <1 <1 <1 2

3:00 3 5 1 1 <1 8 2 2 <1 <1 <1 2

3:30 2 3 1 1 <1 7 3 2 <1 1 <1 3

4:00 3 3 1 1 <1 7 3 3 <1 1 <1 3

4:30 4 5 1 1 <1 6 3 5 <1 1 <1 3

5:00 2 8 1 1 <1 12 3 9 <1 1 <1 5

5:30 5 10 1 1 <1 14 3 10 <1 2 <1 3

6:00 am 12 57 12 1 1 81 11 26 1 8 <1 17

6:30 14 46 14 1 1 88 12 26 1 8 <1 19

7:00 17 53 15 2 1 83 10 26 2 10 <1 21

7:30 17 37 11 2 2 82 10 25 <1 9 <1 21

8:00 19 32 8 3 4 92 10 27 <1 14 <1 23

8:30 21 30 6 2 3 82 9 25 <1 13 <1 24

9:00 22 30 8 3 3 67 8 23 7 15 <1 25

9:30 19 28 8 3 2 66 7 23 7 14 <1 23

10:00 20 28 5 2 2 72 12 21 6 12 1 25

10:30 17 29 3 3 2 73 8 22 6 12 2 24

11:00 15 26 2 3 1 58 9 17 6 12 1 25

11:30 12 24 1 3 <1 54 9 17 7 9 1 25

12:00 md 13 23 8 2 3 64 10 16 3 13 1 29 1

12:30 15 19 7 3 3 64 9 18 1 13 1 28 1

1:00 14 16 10 3 5 80 10 18 1 14 3 27

1:30 14 13 10 3 6 64 9 17 1 13 3 23 1

2:00 15 15 7 2 8 60 9 17 <1 12 5 23 1

2:30 16 14 2 3 2 59 8 17 <1 13 5 21 1

3:00 17 14 6 3 1 56 9 17 <1 10 3 26 1

3:30 11 13 8 1 2 55 9 19 1 10 5 26 1

4:00 11 13 4 1 1 51 8 19 1 14 2 32 1

4:30 9 14 3 1 1 48 9 13 1 13 2 35 1

5:00 7 19 3 <1 1 57 7 13 1 13 2 29

5:30 8 17 3 1 <1 43 6 12 2 8 2 23

6:00 pm 20 17 2 1 <1 44 6 22 1 6 1 21 1

6:30 22 15 5 1 <1 39 5 23 2 6 1 23

7:00 15 15 5 1 1 31 5 18 <1 5 5 21

7:30 8 12 3 2 1 32 6 17 <1 5 <1 19

8:00 5 14 1 1 3 36 5 18 <1 6 <1 16

8:30 5 12 2 <1 3 31 5 14 1 6 <1 19

9:00 5 14 6 1 2 23 10 16 1 5 1 15

9:30 3 14 5 1 2 22 12 16 1 5 1 20

10:00 2 10 4 1 1 19 10 16 1 6 2 20

10:30 2 9 2 3 1 15 10 15 1 3 2 17

Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing"

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

11:00 6 10 2 3 1 14 14 16 1 1 1 13

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"LISTENERSHIP (in '000) TO RADIO

(KMA)

MRSL All Media Survey

Published March 2015

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn <1 1 1 <1 <1 4 1 1 <1 <1 1 3 <1

12:30 <1 1 1 <1 <1 4 1 1 <1 <1 1 1 <1

1:00 <1 1 1 <1 <1 4 1 1 <1 <1 1 3 <1

1:30 <1 1 <1 <1 <1 4 1 1 <1 <1 1 3 <1

2:00 <1 1 <1 <1 <1 3 1 1 <1 <1 <1 3 <1

2:30 <1 1 <1 <1 <1 3 1 1 <1 <1 <1 3 <1

3:00 <1 1 <1 <1 <1 4 3 3 <1 <1 <1 3 <1

3:30 <1 1 <1 <1 <1 4 3 3 <1 <1 <1 4 <1

4:00 1 3 <1 <1 <1 3 3 1 <1 1 <1 5 <1

4:30 2 4 1 <1 <1 4 3 3 <1 1 <1 5 <1

5:00 <1 4 3 <1 <1 5 3 4 <1 1 <1 5 <1

5:30 1 8 3 <1 <1 5 3 5 <1 1 <1 3 <1

6:00 am 3 32 8 <1 <1 28 10 12 <1 5 <1 13 <1

6:30 3 26 10 <1 <1 34 14 13 <1 4 <1 11 1

7:00 4 33 9 1 <1 28 11 12 <1 5 <1 9 1

7:30 6 20 8 1 <1 25 10 10 <1 5 <1 10 1

8:00 6 18 8 1 2 24 13 6 <1 8 <1 10 1

8:30 5 14 5 1 1 20 14 6 1 12 <1 10 1

9:00 5 11 8 4 1 17 12 8 9 13 <1 12 1

9:30 4 9 8 4 1 18 9 6 8 13 <1 14 1

10:00 4 9 5 4 <1 23 14 9 6 10 <1 12 1

10:30 3 16 4 4 <1 19 12 10 6 12 <1 12 1

11:00 3 13 4 4 <1 16 12 6 6 12 <1 13 1

11:30 1 14 4 3 <1 16 12 7 6 13 <1 13 1

12:00 md 3 19 4 3 1 23 11 3 1 17 3 21 1

12:30 3 13 4 3 <1 25 13 3 1 17 3 21 1

1:00 3 11 6 5 1 22 13 3 1 18 1 21 <1

1:30 3 12 8 6 3 22 13 1 1 16 3 19 <1

2:00 3 6 8 5 3 21 8 3 <1 18 4 18 1

2:30 4 8 6 4 1 18 9 3 <1 18 4 17 1

3:00 5 8 6 4 1 15 9 3 <1 17 4 19 <1

3:30 4 9 6 5 1 15 9 3 <1 14 4 17 <1

4:00 3 9 6 4 1 19 5 4 <1 14 5 22 <1

4:30 3 12 5 1 1 18 5 3 <1 13 4 22 <1

5:00 3 13 6 3 <1 18 4 5 <1 13 3 21 <1

5:30 3 12 5 3 <1 17 4 5 <1 8 1 17 <1

6:00 pm 4 13 4 1 <1 19 3 7 <1 8 1 14 4

6:30 5 12 4 1 <1 18 5 7 1 8 <1 16 3

7:00 3 9 3 1 <1 17 5 3 <1 6 <1 14 1

7:30 1 6 4 1 1 17 6 1 <1 5 <1 14 <1

8:00 1 8 5 <1 1 10 6 4 <1 6 1 12 <1

8:30 1 6 5 <1 1 9 4 3 1 6 1 12 <1

9:00 <1 5 4 <1 1 8 9 4 1 9 1 10 <1

9:30 <1 4 4 1 <1 8 8 5 1 6 <1 10 <1

10:00 <1 3 4 1 <1 4 8 5 1 7 1 10 <1

10:30 <1 3 4 3 <1 4 9 4 1 7 1 9 <1

Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing"

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

11:00 <1 3 3 4 <1 3 8 4 1 4 1 8 <1

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"LISTENERSHIP (in '000) TO RADIO

(URBAN)

MRSL All Media Survey

Published March 2015

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 2 5 1 1 <1 9 <1 9 <1 <1 1 5 <1

12:30 2 5 1 1 <1 9 <1 8 <1 <1 1 3 <1

1:00 1 5 1 1 <1 9 <1 8 <1 <1 1 6 <1

1:30 1 5 1 1 <1 8 1 6 <1 <1 1 5 <1

2:00 2 3 1 1 <1 8 2 6 <1 <1 1 5 <1

2:30 2 3 1 1 <1 8 1 6 <1 <1 1 5 <1

3:00 2 3 1 1 <1 8 <1 6 <1 <1 1 5 <1

3:30 1 5 1 1 1 7 1 6 <1 1 1 3 <1

4:00 1 3 1 1 <1 7 1 6 <1 1 1 3 <1

4:30 1 3 1 1 <1 5 1 6 <1 1 1 3 <1

5:00 1 5 1 1 <1 9 2 9 <1 1 1 5 <1

5:30 3 6 1 1 <1 11 2 8 <1 1 1 5 <1

6:00 am 9 51 10 2 <1 59 8 25 1 10 1 9 <1

6:30 11 50 10 3 <1 69 6 22 1 14 1 9 <1

7:00 12 54 10 3 2 67 3 23 1 16 1 9 <1

7:30 11 40 7 2 3 63 3 23 <1 17 1 8 <1

8:00 11 38 7 3 2 71 3 25 <1 18 1 12 <1

8:30 11 38 7 2 3 68 6 24 <1 17 1 11 <1

9:00 9 31 6 3 2 56 7 23 3 19 1 16 <1

9:30 10 29 6 5 1 52 7 20 3 17 1 15 <1

10:00 13 30 7 2 2 49 6 20 3 16 2 17 <1

10:30 13 26 5 2 2 53 5 19 4 15 3 19 <1

11:00 9 25 3 2 2 46 5 18 4 15 2 17 <1

11:30 9 24 2 3 1 42 5 16 6 13 2 17 <1

12:00 md 6 23 10 6 2 39 7 16 1 13 1 19 <1

12:30 7 18 8 7 2 39 7 19 2 13 <1 19 <1

1:00 10 19 9 7 2 46 7 18 2 15 1 21 <1

1:30 11 16 5 7 3 39 8 17 1 15 1 19 1

2:00 8 19 3 6 5 38 7 18 <1 15 2 18 1

2:30 10 18 <1 7 1 40 6 18 <1 16 2 18 1

3:00 12 19 1 9 <1 39 6 20 <1 14 1 20 1

3:30 11 18 1 7 1 38 7 21 1 14 2 21 1

4:00 10 19 1 7 1 32 6 25 1 16 1 23 1

4:30 8 18 1 6 1 30 4 19 1 14 1 19 1

5:00 5 24 2 1 2 31 5 18 1 12 1 16 <1

5:30 3 22 5 2 1 22 3 15 2 8 1 13 <1

6:00 pm 8 20 3 3 3 40 5 21 1 8 2 10 1

6:30 8 19 5 3 2 37 2 20 1 8 2 13 1

7:00 8 17 6 1 2 32 2 18 <1 8 1 10 1

7:30 6 16 3 1 2 27 2 18 <1 6 3 9 1

8:00 2 13 4 1 3 30 1 20 <1 5 1 7 1

8:30 3 13 1 <1 2 26 1 20 <1 6 3 9 1

9:00 3 21 6 2 2 22 5 22 <1 6 5 10 1

9:30 5 18 6 1 3 19 5 20 <1 5 5 13 1

10:00 3 15 7 1 2 17 5 21 <1 6 3 10 1

10:30 2 14 3 2 2 14 5 15 <1 5 2 9 1

Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing"

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

11:00 3 12 3 <1 2 14 8 18 <1 3 2 7 1

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"LISTENERSHIP (in '000) TO RADIO

(RURAL)

MRSL All Media Survey

Published March 2015

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn <1 3 <1 <1 <1 1 <1 <1 1 <1 <1 <1 <1

12:30 <1 3 <1 <1 <1 1 <1 <1 2 <1 <1 <1 <1

1:00 <1 3 <1 <1 <1 1 <1 <1 1 <1 <1 <1 <1

1:30 <1 3 <1 <1 <1 1 <1 <1 1 <1 <1 <1 <1

2:00 <1 2 <1 <1 <1 1 <1 <1 1 <1 <1 <1 <1

2:30 <1 2 <1 <1 <1 1 <1 <1 <1 <1 <1 <1 <1

3:00 1 2 <1 <1 <1 1 <1 <1 <1 <1 <1 <1 <1

3:30 1 1 <1 <1 <1 1 <1 <1 <1 <1 <1 <1 <1

4:00 1 2 <1 <1 <1 1 <1 1 <1 <1 <1 <1 <1

4:30 1 3 <1 <1 <1 1 <1 1 <1 <1 <1 <1 <1

5:00 1 5 <1 <1 <1 2 <1 4 <1 <1 <1 <1 <1

5:30 1 7 <1 <1 <1 3 <1 5 <1 <1 <1 <1 <1

6:00 am 8 29 4 <1 1 25 4 8 <1 <1 <1 5 <1

6:30 7 26 3 <1 1 25 7 8 <1 <1 <1 8 <1

7:00 10 26 5 <1 <1 28 7 11 1 <1 <1 10 <1

7:30 9 21 5 <1 <1 28 7 10 <1 <1 <1 10 <1

8:00 9 19 4 <1 1 35 5 13 <1 <1 <1 10 <1

8:30 9 16 2 <1 1 26 3 12 <1 <1 <1 10 <1

9:00 12 14 3 <1 1 23 3 10 1 <1 <1 8 <1

9:30 10 12 3 <1 1 24 3 10 1 <1 <1 4 <1

10:00 8 14 1 <1 1 27 4 7 1 <1 <1 8 <1

10:30 8 14 1 <1 1 27 4 5 1 <1 <1 5 <1

11:00 8 14 1 <1 <1 22 4 5 1 <1 <1 4 <1

11:30 5 12 1 <1 <1 22 4 4 1 <1 <1 5 <1

12:00 md 9 5 1 <1 <1 25 4 8 2 1 <1 7 <1

12:30 10 7 1 <1 1 26 3 7 <1 <1 <1 7 <1

1:00 7 6 3 <1 1 40 4 6 <1 1 1 8 <1

1:30 5 5 3 <1 1 25 3 7 <1 1 1 8 <1

2:00 8 8 2 <1 1 22 4 8 <1 <1 1 7 <1

2:30 7 6 1 <1 <1 18 2 5 <1 <1 1 5 <1

3:00 6 5 3 <1 <1 20 3 4 <1 1 1 7 <1

3:30 3 3 5 <1 <1 19 3 4 <1 1 1 5 <1

4:00 4 4 3 <1 <1 19 3 5 <1 1 <1 3 <1

4:30 3 8 3 <1 <1 19 3 3 <1 1 <1 5 <1

5:00 2 13 3 <1 <1 26 2 3 <1 1 <1 5 1

5:30 3 12 1 <1 1 16 2 1 <1 1 <1 4 1

6:00 pm 14 11 2 <1 <1 14 2 2 <1 1 <1 4 1

6:30 14 9 2 <1 <1 13 2 4 <1 1 <1 5 <1

7:00 11 9 2 <1 1 12 3 4 <1 1 <1 4 <1

7:30 5 5 1 <1 <1 16 2 4 <1 1 <1 4 <1

8:00 3 4 <1 <1 1 22 2 4 <1 1 <1 4 <1

8:30 3 2 2 <1 1 17 2 2 <1 1 <1 3 <1

9:00 3 2 2 <1 1 10 2 3 <1 1 <1 2 <1

9:30 2 4 1 <1 1 8 3 3 <1 1 <1 4 <1

10:00 1 3 <1 <1 <1 8 3 4 <1 1 <1 4 <1

10:30 1 3 <1 <1 <1 5 3 4 <1 1 <1 4 <1

Total column represents total number of different people (reach) listening to radio at that specific time 117 The times above represent "AHH commencing"

Hitz 92

FM RJR 94 FM Fame FM Klas FM Hot 102 Irie FM Power 106

Love 101

FM News Talk Kool 97 FM Music 99 FM Zip 103 FM Mega Jamz

000 000 000 000 000 000 000 000 000 000 000 000 000

11:00 3 3 <1 <1 <1 4 3 2 <1 <1 <1 2 <1

118

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

MRSL All Media Survey

Published March 2015

MARKET RESEARCH SERVICES LTD."ALWAYS ASKING QUESTIONS, ALWAYS PROVIDING ANSWERS"

ALL MEDIA SURVEY 2014ALL MEDIA SURVEY 2014

TELEVISION COST PER THOUSAND (CPTs)

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE TELEVISION AUDIENCE - CVM

SIZE OF VIEWING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2015

The following table shows the audience to CVM (based on 1/2 hour ratings of viewership according to CVM's time segments) averaged over different time periods. From this data the average cost per 1000 viewers on CVM has been calculated for 30 seconds (1 time spot announcements).

Basic rate for Basic rate for

30 seconds (1 time) 30 seconds (1 time)

Time classification spot announcements Time classification spot announcements

Morning $7,000.00 Late Night $2,300.00

Day Time I $4,500.00 Morning $5,500.00

Day Time II $6,000.00 Day Time $7,200.00

Day Time Peak $5,200.00 Early Prime $20,000.00

Early Prime $15,200.00 Peak Prime $31,200.00

Peak Prime $37,400.00 Super Prime $56,000.00

Super Prime $56,000.00 Prime Time $29,000.00

Prime Time $29,000.00 Late Prime $13,200.00

Late Prime $13,200.00 Late Night $2,300.00

TIME PERIOD CLASS COST PER 30 SEC

COST PER THOUSAND 2014

JA$ JA$

5:00 AM - 9:00 AM MONDAY - FRIDAY Morning 30 $7,000.00 $230.92

9:00 AM - 12:00 NOON MONDAY - FRIDAY Day Time I 28 $4,500.00 $159.45

12:00 NOON - 2:00 PM MONDAY - FRIDAY Day Time II 72 $6,000.00 $83.24

2:00 PM - 5:30 PM MONDAY - FRIDAY Day Time Peak 36 $5,200.00 $144.89

5:30 PM - 7:00 PM MONDAY - FRIDAY Early Prime 50 $15,200.00 $305.19

7:00 PM - 8:00 PM MONDAY - FRIDAY Peak Prime 108 $37,400.00 $346.82

8:00 PM - 9:00 PM MONDAY - FRIDAY Super Prime 498 $56,000.00 $112.38

9:00 PM - 10:30 PM MONDAY - FRIDAY Prime Time 166 $29,000.00 $175.14

10:30 PM - 11:30 PM MONDAY - FRIDAY Late Prime 58 $13,200.00 $227.34

11:30 PM - 2:00 AM MONDAY - FRIDAY Late Night 13 $2,300.00 $178.08

5:00 AM - 12:00 NOON SATURDAY & SUNDAY Morning 35 $5,500.00 $158.59

12:00 MD - 4:00 PM SATURDAY & SUNDAY Day Time 78 $7,200.00 $92.64

4:00 PM - 7:00 PM SATURDAY & SUNDAY Early Prime 33 $20,000.00 $605.52

7:00 PM - 8:00 PM SATURDAY & SUNDAY Peak Prime 50 $31,200.00 $618.87

8:00PM - 9:00PM SATURDAY & SUNDAY Super Prime 376 $56,000.00 $149.12

9:00PM - 10:30PM SATURDAY & SUNDAY Prime Time 149 $29,000.00 $194.21

10:30PM - 11:30PM SATURDAY & SUNDAY Late Prime 60 $13,200.00 $221.1511:30PM - 2:00 AM SATURDAY & SUNDAY Late Night 10 $2,300.00 $222.87

AVG. AUDIENCE FOR

CVM '000

CPT estimates may vary due to rounding of average

audience for each time segment

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE TELEVISION AUDIENCE - TVJ

SIZE OF VIEWING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2015

The following table shows the audience to TVJ (based on 1/2 hour ratings of viewership according to TVJ's time segments) averaged over different time period. From this data, the average cost per 1000 viewers on TVJ has been calculated for 30 seconds (1 time spot announcements).

Basic rate for Basic rate for

30 seconds (1 time) 30 seconds (1 time)

Time classification spot announcements Time classification spot announcements

Morning Time $11,050.00 Early Morning $1,300.00

Day Time $5,550.00 Morning Time $7,950.00

Midday News $7,250.00 Day Time $8,300.00

Afternoon $6,350.00 Early Prime $24,050.00

Early Prime $18,050.00 Weekend News $28,050.00

Prime Time News $69,500.00

Prime Time $35,700.00

Nightly News $28,050.00

Late Prime $15,050.00

Late Night $2,600.00

TIME PERIOD CLASS COST PER 30 SEC

COST PER THOUSAND 2014

JA$ JA$

6:00 AM - 9:00 AM MONDAY - FRIDAY Morning Time 199 $11,050.00 $55.41

9:00 AM - 12:00 NOON MONDAY - FRIDAY Day Time 80 $5,550.00 $69.72

12:00 NOON- 12:30 PM MONDAY - FRIDAY Midday News 127 $7,250.00 $57.06

12:30 PM - 5:00 PM MONDAY - FRIDAY Afternoon 116 $6,350.00 $54.71

5:00 PM - 7:00 PM MONDAY - FRIDAY Early Prime 254 $18,050.00 $71.15

7:00 PM - 8:30 PM MONDAY - FRIDAY Prime Time News 882 $69,500.00 $78.78

8:30 PM - 10:30 PM MONDAY - FRIDAY Prime Time 239 $35,700.00 $149.61

10:30 PM - 11:00 PM MONDAY - FRIDAY Nightly News 124 $23,595.00 $189.85

11:00 PM - 12:00 MD MONDAY - FRIDAY Late Prime 75 $15,050.00 $199.62

12:00 MD - 1:30 AM MONDAY - FRIDAY Late Night 14 $2,600.00 $188.37

1:30 AM - 5:00 AM MONDAY - FRIDAY Early Morning 10 $1,300.00 $130.72

6:00 AM - 9:00 AM SATURDAY - SUNDAY Morning Time 134 $7,950.00 $59.27

9:00 AM - 5:00 PM SATURDAY - SUNDAY Day Time 138 $8,300.00 $60.08

5:00 PM - 7:00 PM SATURDAY - SUNDAY Early Prime 203 $24,050.00 $118.22

7:00 PM - 8:00 PM SATURDAY - SUNDAY Prime Time News 886 $69,500.00 $78.43

8:00PM - 10:00PM SATURDAY - SUNDAY Prime Time 400 $35,700.00 $89.23

10:00PM - 10:30PM SATURDAY - SUNDAY Weekend News 220 $28,050.00 $127.66

10:30PM - 12:00 MD SATURDAY - SUNDAY Late Prime 111 $15,050.00 $135.52

12:00 MD - 1:30 AM SATURDAY - SUNDAY Late Night <10 $2,600.00 NA1:30 AM - 5:00 AM SATURDAY - SUNDAY Early Morning <10 $1,300.00 NA

AVG. AUDIENCE FOR

TVJ '000

CPT estimates may vary due to rounding of

average audience for each segment

"Always Asking Questions, Always Providing Answers"

SUMMARY OF THE TELEVISION AUDIENCE - LOVE TV

SIZE OF VIEWING AUDIENCE AND AVERAGE TIME SEGMENT COSTS

MRSL All Media Survey - March 2015

The following table shows the audience to LOVE TV (based on 1/2 hour ratings of viewership according to LOVE TV time segments) averaged over different time periods. From this data, the average cost per 1000 viewers on LOVE TV has been calculated for 30 seconds (1 time spot announcements).

Basic rate for Basic rate for

30 seconds (1 time) 30 seconds (1 time)

Time classification spot announcements Time classification spot announcements

Love Peak $3,720.00 Love Dawn $1,800.00

Day Time $1,980.00 Love Peak $2,940.00

Afternoon $2,970.00 Day Time $3,840.00

Early Prime $8,040.00 Afternoon $2,760.00

Love Prime Time $29,700.00 Early Prime $19,320.00

COST PER 30 SEC COST PER THOUSAND 2014

JA$ JA$

5:00 AM - 10:00 AM MONDAY - FRIDAY Love Peak <1 $3,720.00 NA

10:00 AM - 12:00 MD MONDAY - FRIDAY Day Time <1 $1,980.00 NA

12:00 MD - 4:00 PM MONDAY - FRIDAY Afternoon 1 $2,970.00 $2,884.55

4:00 PM - 6:00 PM MONDAY - FRIDAY Early Prime <1 $8,040.00 NA

6:00PM - 11:00 PM MONDAY - FRIDAY Love Prime Time 3 $29,700.00 $8,537.87

11:00 PM - 5:00 AM MONDAY - FRIDAY Love Dawn <1 $1,800.00 NA

5:00 AM - 10:00 AM SATURDAY & SUNDAY Love Peak <1 $2,940.00 NA

10:00 AM - 12:00 MD SATURDAY & SUNDAY Day Time <1 $3,840.00 NA

12:00 MD- 4:00 PM SATURDAY & SUNDAY Afternoon 6 $2,760.00 $469.13

4:00 PM - 6:00 PM SATURDAY & SUNDAY Early Prime 4 $19,320.00 $4,925.90

6:00 PM - 11:00 PM SATURDAY & SUNDAY Love Prime Time 1 $29,700.00 $31,236.26

11:00 PM - 5 AM SATURDAY & SUNDAY Love Dawn <1 $1,800.00 NA

AVG. AUDIENCE FOR

LOVE TV '000CLASSPERIODTIME

CPT estimates may vary due to rounding of average

audience for each time segment

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

MRSL All Media Survey

Published March 2015

MARKET RESEARCH SERVICES LTD.

"ALWAYS ASKING QUESTIONS, ALWAYS PROVIDING ANSWERS"

ALL MEDIA SURVEY 2014

THE TELEVISION AUDIENCE

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

VIEWERSHIP (in '000) TO TELEVISION

(DAY: SUNDAY)

MRSL All Media Survey 2014

Published March 2015

TIME CVM TVJ LOVE TV FTA ONLY TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS MUSIC PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT. TELEVISION TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 10 <10 <10 10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 10

12:30 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10

1:00 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10

1:30 <10 <10 <10 <10 <10 <10 <10 10 <10 <10 <10 <10 <10 10 10

2:00 <10 <10 <10 <10 <10 <10 <10 10 <10 <10 <10 <10 <10 10 10

2:30 <10 <10 <10 <10 <10 <10 <10 10 <10 <10 <10 <10 <10 10 10

3:00 <10 <10 <10 <10 <10 <10 <10 10 <10 <10 <10 <10 <10 10 10

3:30 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10

4:00 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10

4:30 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10

5:00 <10 10 <10 10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 10

5:30 <10 10 <10 10 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 10

6:00 am 31 105 <10 136 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 136

6:30 31 126 <10 157 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 157

7:00 31 167 <10 199 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 199

7:30 42 126 <10 167 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 167

8:00 73 136 <10 209 <10 <10 <10 10 <10 <10 <10 <10 <10 10 220

8:30 63 126 <10 188 <10 <10 <10 10 <10 <10 <10 <10 <10 10 199

9:00 73 94 <10 167 <10 <10 <10 10 <10 <10 <10 <10 <10 10 178

9:30 63 73 <10 136 <10 <10 <10 10 <10 <10 <10 <10 <10 10 146

10:00 63 126 <10 188 <10 <10 <10 10 <10 <10 <10 <10 <10 10 199

10:30 73 105 <10 178 <10 <10 <10 10 <10 <10 <10 <10 <10 10 188

11:00 73 84 <10 157 <10 <10 <10 10 <10 <10 <10 <10 <10 10 167

11:30 63 84 <10 146 <10 <10 <10 10 <10 <10 <10 <10 <10 10 157

12:00 md 126 199 <10 325 <10 10 <10 10 <10 <10 <10 <10 <10 21 346

12:30 126 178 <10 304 <10 10 <10 10 <10 <10 <10 <10 <10 21 325

1:00 157 188 10 355 <10 <10 <10 10 <10 <10 <10 <10 <10 10 366

1:30 157 188 10 356 <10 <10 <10 10 <10 <10 <10 <10 <10 10 366

2:00 105 251 21 377 <10 <10 <10 10 <10 <10 <10 <10 <10 10 387

2:30 63 251 21 335 <10 10 <10 10 <10 <10 <10 <10 <10 21 356

3:00 63 282 21 366 <10 10 <10 10 <10 <10 <10 <10 <10 21 387

3:30 52 241 10 303 <10 10 <10 10 <10 <10 <10 10 <10 31 335

4:00 42 178 10 230 <10 10 <10 <10 <10 <10 <10 <10 <10 10 241

4:30 42 104 10 156 <10 10 <10 <10 <10 <10 <10 <10 <10 10 166

5:00 52 136 10 199 <10 10 <10 <10 <10 <10 <10 <10 <10 10 209

5:30 42 94 <10 136 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 136

6:00 pm 42 293 <10 335 <10 <10 <10 10 <10 <10 <10 <10 <10 10 345

6:30 42 377 <10 418 <10 <10 <10 10 <10 <10 <10 <10 <10 10 429

7:00 63 983 <10 1046 <10 <10 <10 10 <10 <10 <10 <10 <10 10 1067

7:30 42 952 <10 1004 <10 <10 <10 10 <10 <10 <10 <10 <10 10 1015

8:00 324 617 <10 941 <10 <10 <10 <10 <10 <10 <10 10 <10 10 941

8:30 272 533 <10 805 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 805

9:00 178 492 <10 669 10 <10 <10 <10 <10 <10 <10 <10 <10 10 680

9:30 115 345 10 471 10 <10 <10 <10 <10 <10 <10 <10 <10 10 481

10:00 94 261 10 366 <10 <10 <10 10 <10 <10 <10 <10 <10 10 377

10:30 63 167 <10 230 <10 <10 <10 10 <10 <10 <10 <10 <10 10 241

11:00 63 105 <10 167 <10 <10 <10 10 <10 <10 <10 <10 <10 10 178

11:30 52 62 <10 114 <10 <10 <10 <10 <10 <10 <10 <10 <10 <10 114

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

VIEWERSHIP (in '000) TO TELEVISION

(DAY: MONDAY)

MRSL All Media Survey 2014

Published March 2015

TIME CVM TVJ LOVE TV FTA ONLY TOT. TEMPO RE TV CVM PLUS

SPORTS

MAX JNN TVJ SPORTS

MUSIC

PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT.

TELEVISION

TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn <8 8 <8 8 <8 <8 <8 8 <8 <8 <8 <8 <8 8 16

12:30 <8 8 <8 8 <8 <8 <8 8 <8 <8 <8 <8 <8 8 16

1:00 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8

1:30 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8

2:00 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8

2:30 <8 16 <8 16 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 16

3:00 <8 16 <8 16 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 16

3:30 <8 16 <8 16 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 16

4:00 <8 16 <8 16 <8 <8 <8 <8 <8 8 <8 <8 <8 8 25

4:30 <8 33 <8 33 <8 <8 <8 <8 <8 8 <8 8 <8 16 49

5:00 <8 25 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25

5:30 <8 33 <8 33 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 33

6:00 am 41 222 <8 264 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 264

6:30 58 222 <8 280 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 280

7:00 58 272 <8 329 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 329

7:30 49 239 <8 288 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 288

8:00 49 222 <8 272 <8 8 <8 <8 <8 <8 <8 <8 <8 8 280

8:30 33 124 <8 157 <8 8 <8 <8 <8 <8 <8 <8 <8 8 165

9:00 33 82 <8 115 <8 8 <8 <8 <8 <8 <8 <8 <8 8 124

9:30 41 58 <8 99 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 99

10:00 41 82 <8 124 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 124

10:30 41 91 <8 132 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 132

11:00 33 74 <8 107 <8 <8 <8 8 <8 <8 <8 <8 <8 8 115

11:30 41 66 <8 107 <8 <8 <8 8 <8 <8 <8 <8 <8 8 115

12:00 md 25 132 <8 157 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 157

12:30 8 99 <8 107 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 107

1:00 99 140 8 247 <8 <8 <8 8 <8 <8 <8 <8 <8 8 255

1:30 124 107 8 239 <8 <8 <8 8 <8 <8 <8 <8 <8 8 247

2:00 74 107 8 189 <8 <8 <8 8 <8 <8 <8 <8 <8 8 198

2:30 16 115 8 140 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 140

3:00 33 140 8 181 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 181

3:30 41 124 <8 165 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 132

4:00 25 132 <8 157 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 157

4:30 25 140 <8 165 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 165

5:00 33 165 <8 198 <8 8 <8 <8 <8 <8 <8 <8 <8 8 206

5:30 25 115 <8 140 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 140

6:00 pm 91 338 <8 428 <8 16 <8 <8 <8 <8 <8 <8 <8 16 445

6:30 107 585 8 700 <8 16 <8 <8 <8 <8 <8 <8 <8 16 717

7:00 140 1137 8 1285 <8 8 <8 <8 <8 <8 <8 <8 <8 8 1293

7:30 189 1170 8 1367 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 1367

8:00 478 642 8 1128 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 1128

8:30 486 354 8 848 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 848

9:00 379 272 <8 651 <8 8 <8 <8 <8 <8 <8 <8 <8 8 659

9:30 198 206 <8 404 <8 8 <8 8 <8 <8 <8 <8 <8 16 420

10:00 115 181 <8 297 <8 8 <8 16 <8 <8 <8 <8 <8 25 321

10:30 91 115 <8 206 <8 8 <8 25 <8 <8 <8 <8 <8 33 239

11:00 91 91 <8 181 <8 8 <8 16 <8 <8 <8 <8 <8 25 206

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

VIEWERSHIP (in '000) TO TELEVISION

(DAY: MONDAY)

MRSL All Media Survey 2014

Published March 2015

11:30 41 49 <8 91 <8 8 <8 8 <8 <8 <8 <8 <8 16 107

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

VIEWERSHIP (in '000) TO TELEVISION

(DAY: TUESDAY)

MRSL All Media Survey 2014

Published March 2015

TIME CVM TVJ LOVE TV

FTA ONLY

TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS

MUSIC

PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT. TELEVISION TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 16 16 <8 32 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 32

12:30 16 16 <8 32 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 32

1:00 16 16 <8 32 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 32

1:30 8 16 <8 24 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 24

2:00 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8

2:30 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8

3:00 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8

3:30 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8

4:00 8 8 <8 16 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 16

4:30 8 8 <8 16 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 16

5:00 8 8 <8 16 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 16

5:30 8 16 <8 24 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 24

6:00 am 40 199 <8 239 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 239

6:30 48 215 <8 263 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 263

7:00 72 223 <8 295 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 295

7:30 56 247 <8 303 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 303

8:00 56 247 <8 303 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 303

8:30 48 152 <8 200 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 200

9:00 24 120 <8 144 <8 <8 <8 8 <8 <8 <8 <8 <8 8 152

9:30 24 120 <8 144 <8 <8 <8 8 <8 <8 <8 <8 <8 8 152

10:00 24 80 <8 104 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 104

10:30 24 72 <8 96 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 96

11:00 32 32 <8 64 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 64

11:30 24 24 <8 48 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 48

12:00 md 48 152 <8 200 <8 <8 <8 <8 8 <8 <8 <8 <8 8 208

12:30 48 144 <8 192 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 192

1:00 112 112 <8 224 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 224

1:30 104 88 <8 192 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 192

2:00 56 136 <8 192 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 192

2:30 32 144 <8 176 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 176

3:00 32 136 <8 168 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 168

3:30 32 96 <8 128 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 128

4:00 24 96 <8 120 <8 <8 <8 <8 <8 <8 <8 8 <8 8 128

4:30 32 88 <8 120 <8 <8 <8 <8 <8 <8 <8 8 <8 8 128

5:00 32 104 <8 136 <8 <8 <8 8 <8 <8 <8 <8 <8 8 144

5:30 16 96 <8 112 <8 <8 <8 8 <8 <8 <8 8 <8 16 128

6:00 pm 64 239 <8 303 <8 <8 <8 <8 <8 8 <8 <8 <8 8 311

6:30 72 463 <8 535 <8 <8 <8 <8 <8 8 <8 <8 <8 8 543

7:00 136 981 8 1125 <8 <8 <8 <8 <8 8 <8 <8 <8 8 1133

7:30 120 853 8 981 <8 <8 <8 8 <8 8 <8 <8 <8 16 997

8:00 455 662 <8 1117 <8 <8 <8 8 <8 8 <8 <8 <8 16 1133

8:30 431 375 8 814 <8 <8 <8 <8 <8 8 <8 <8 <8 8 822

9:00 255 287 <8 542 <8 <8 <8 <8 <8 16 <8 <8 <8 16 558

9:30 144 247 <8 391 <8 <8 <8 <8 <8 8 <8 <8 <8 8 399

10:00 112 215 <8 327 <8 <8 <8 <8 <8 16 <8 <8 <8 16 343

10:30 80 144 <8 224 <8 <8 <8 <8 <8 8 <8 <8 <8 8 232

11:00 88 112 <8 200 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 200

11:30 40 56 <8 96 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 96

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

VIEWERSHIP (in '000) TO TELEVISION

(DAY: WEDNESDAY)

MRSL All Media Survey 2014

Published March 2015

TIME CVM TVJ LOVE TV FTA ONLY TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS

MUSIC

PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT.

TELEVISION

TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8

12:30 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8

1:00 17 8 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25

1:30 17 8 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25

2:00 8 17 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25

2:30 <8 17 <8 17 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 17

3:00 <8 17 <8 17 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 17

3:30 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8

4:00 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8

4:30 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8

5:00 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8

5:30 8 17 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25

6:00 am 8 132 <8 141 <8 <8 <8 <8 <8 8 <8 <8 <8 8 149

6:30 17 124 <8 141 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 141

7:00 17 149 <8 165 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 165

7:30 17 141 <8 157 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 157

8:00 25 157 <8 182 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 182

8:30 17 107 <8 124 <8 <8 <8 <8 <8 8 <8 <8 <8 8 132

9:00 25 107 <8 132 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 132

9:30 33 66 <8 99 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 99

10:00 25 66 <8 91 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 91

10:30 8 66 <8 74 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 74

11:00 8 41 <8 50 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 50

11:30 33 50 <8 83 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 83

12:00 md 17 149 <8 165 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 165

12:30 8 99 <8 107 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 107

1:00 83 116 <8 198 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 198

1:30 83 91 <8 174 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 174

2:00 58 99 <8 157 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 157

2:30 17 91 <8 107 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 107

3:00 17 91 <8 107 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 107

3:30 17 83 <8 99 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 99

4:00 25 91 <8 116 <8 <8 <8 <8 <8 8 <8 <8 <8 8 124

4:30 33 83 <8 116 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 116

5:00 25 132 <8 157 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 157

5:30 17 91 <8 107 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 107

6:00 pm 50 240 <8 289 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 289

6:30 50 413 <8 463 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 463

7:00 83 1058 <8 1141 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 1141

7:30 83 893 <8 976 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 976

8:00 554 521 8 1083 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 1083

8:30 513 314 8 835 <8 8 <8 <8 <8 <8 <8 <8 <8 8 843

9:00 240 207 <8 446 <8 8 <8 <8 <8 <8 <8 <8 <8 8 455

9:30 83 124 <8 207 <8 8 <8 8 <8 <8 <8 <8 <8 17 223

10:00 66 149 <8 215 <8 8 <8 8 <8 <8 <8 <8 <8 17 231

10:30 58 91 <8 149 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 149

11:00 50 50 <8 99 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 99

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

VIEWERSHIP (in '000) TO TELEVISION

(DAY: WEDNESDAY)

MRSL All Media Survey 2014

Published March 2015

11:30 41 41 <8 83 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 83

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

VIEWERSHIP (in '000) TO TELEVISION

(DAY: THURSDAY)

MRSL All Media Survey 2014

Published March 2015

TIME CVM TVJ LOVE TV FTA ONLY TOT. TEMPO RE TV CVM PLUS

SPORTS

MAX JNN TVJ SPORTS

MUSIC

PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT. TELEVISION TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 7 14 <7 21 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 21

12:30 14 14 <7 28 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 28

1:00 7 14 <7 21 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 21

1:30 7 7 <7 14 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 14

2:00 <7 14 <7 14 <7 <7 <7 7 <7 <7 <7 <7 <7 7 21

2:30 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7

3:00 <7 7 <7 7 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 7

3:30 <7 7 <7 7 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 7

4:00 7 7 <7 14 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 14

4:30 7 <7 <7 7 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 7

5:00 7 14 <7 21 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 21

5:30 <7 21 <7 21 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 21

6:00 am 50 269 <7 319 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 319

6:30 57 276 <7 333 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 333

7:00 43 305 <7 348 <7 <7 <7 7 <7 <7 7 <7 <7 14 362

7:30 43 284 <7 327 <7 <7 <7 <7 <7 <7 7 <7 <7 7 334

8:00 99 206 <7 305 <7 <7 <7 7 <7 <7 <7 <7 <7 7 312

8:30 50 156 <7 206 <7 7 <7 <7 <7 <7 <7 7 <7 14 220

9:00 35 106 <7 149 <7 7 <7 <7 <7 <7 <7 7 <7 14 156

9:30 35 78 <7 113 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 113

10:00 21 114 <7 135 <7 <7 <7 7 <7 <7 <7 <7 <7 7 142

10:30 21 106 <7 128 <7 <7 <7 7 <7 <7 <7 <7 <7 7 135

11:00 21 78 <7 99 <7 <7 <7 7 <7 <7 <7 <7 <7 7 106

11:30 21 64 <7 85 <7 <7 <7 7 <7 <7 <7 <7 <7 7 92

12:00 md 50 128 <7 178 <7 <7 <7 7 <7 <7 <7 <7 <7 7 185

12:30 43 128 <7 171 <7 <7 <7 7 <7 <7 <7 7 <7 14 185

1:00 99 106 <7 213 <7 7 <7 14 <7 <7 <7 7 <7 28 233

1:30 99 99 <7 198 <7 7 <7 14 <7 <7 <7 <7 <7 21 219

2:00 78 163 <7 241 <7 7 <7 7 <7 <7 <7 <7 <7 14 255

2:30 35 149 <7 184 <7 7 <7 7 <7 <7 <7 <7 <7 14 198

3:00 21 177 <7 198 <7 7 <7 7 <7 <7 7 <7 <7 21 219

3:30 21 156 <7 177 <7 <7 <7 7 <7 <7 7 <7 <7 14 191

4:00 14 121 <7 142 <7 <7 <7 7 <7 <7 <7 7 <7 14 149

4:30 14 99 <7 113 <7 <7 <7 7 <7 <7 <7 7 <7 14 127

5:00 14 121 <7 135 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 135

5:30 14 99 <7 114 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 114

6:00 pm 43 291 <7 334 <7 7 <7 <7 <7 7 <7 <7 <7 14 348

6:30 50 475 <7 525 <7 7 <7 <7 <7 <7 <7 <7 <7 7 532

7:00 85 1099 <7 1184 <7 7 <7 <7 <7 <7 <7 <7 <7 7 1191

7:30 92 965 <7 1057 <7 <7 <7 <7 <7 7 <7 <7 <7 7 1064

8:00 489 525 <7 1014 <7 <7 <7 <7 <7 7 <7 <7 <7 7 1021

8:30 454 269 <7 723 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 723

9:00 255 206 <7 461 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 461

9:30 114 163 <7 277 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 277

10:00 71 121 <7 192 <7 <7 <7 <7 <7 <7 <7 <7 <7 <7 192

10:30 57 120 <7 177 <7 <7 <7 14 <7 <7 <7 <7 <7 14 191

11:00 35 71 <7 106 <7 <7 <7 7 <7 <7 <7 <7 <7 7 113

11:30 21 57 <7 78 <7 <7 <7 7 <7 <7 <7 <7 <7 7 85

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

VIEWERSHIP (in '000) TO TELEVISION

(DAY: FRIDAY)

MRSL All Media Survey 2014

Published March 2015

TIME CVM TVJ LOVE TV

FTA ONLY

TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS MUSIC PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT.

TELEVISION

TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 8 25 <8 34 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 34

12:30 8 25 <8 34 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 34

1:00 8 17 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25

1:30 8 <8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8

2:00 8 17 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25

2:30 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8

3:00 <8 17 <8 17 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 17

3:30 <8 25 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25

4:00 <8 8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8

4:30 8 8 <8 17 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 17

5:00 <8 25 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25

5:30 <8 25 <8 25 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 25

6:00 am 8 176 <8 185 8 <8 <8 <8 <8 <8 <8 <8 <8 8 193

6:30 17 193 <8 210 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 210

7:00 34 235 <8 260 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 268

7:30 17 185 <8 201 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 201

8:00 34 176 <8 210 <8 <8 <8 8 <8 <8 <8 <8 <8 8 218

8:30 25 126 <8 151 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 151

9:00 25 101 <8 126 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 126

9:30 42 76 <8 117 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 117

10:00 25 92 <8 117 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 117

10:30 17 101 <8 117 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 117

11:00 34 84 <8 117 <8 <8 <8 8 <8 <8 <8 <8 <8 8 126

11:30 34 92 <8 126 <8 <8 <8 8 <8 <8 <8 <8 <8 8 134

12:00 md 84 76 <8 159 <8 <8 <8 8 <8 <8 <8 <8 <8 8 168

12:30 76 76 <8 151 <8 <8 <8 8 <8 <8 <8 <8 <8 8 159

1:00 101 117 <8 218 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 218

1:30 134 84 <8 218 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 218

2:00 76 126 <8 201 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 201

2:30 59 143 <8 201 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 201

3:00 50 134 <8 185 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 185

3:30 59 126 <8 185 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 185

4:00 50 134 <8 185 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 185

4:30 50 101 <8 151 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 151

5:00 59 109 <8 168 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 168

5:30 50 92 <8 143 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 143

6:00 pm 59 344 8 411 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 411

6:30 42 562 8 612 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 612

7:00 67 1107 8 1183 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 1183

7:30 84 1024 8 1116 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 1116

8:00 571 596 8 1175 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 1175

8:30 554 361 8 923 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 923

9:00 277 277 8 562 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 562

9:30 126 260 8 394 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 394

10:00 50 185 17 252 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 252

10:30 17 151 8 176 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 176

11:00 8 126 8 143 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 143

11:30 8 109 8 126 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 126

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

VIEWERSHIP (in '000) TO TELEVISION

(DAY: SATURDAY)

MRSL All Media Survey 2014

Published March 2015

TIME CVM TVJ LOVE TV

FTA ONLY

TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS

MUSIC

PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT.

TELEVISION

TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8

12:30 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8

1:00 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8

1:30 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8

2:00 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8

2:30 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8

3:00 8 <8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8

3:30 8 <8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8

4:00 8 <8 <8 8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 8

4:30 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8

5:00 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8

5:30 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8

6:00 am 16 105 <8 121 <8 <8 <8 8 <8 <8 <8 <8 <8 8 129

6:30 24 97 <8 121 <8 <8 <8 16 <8 <8 <8 <8 <8 16 138

7:00 16 146 <8 162 <8 <8 <8 8 <8 <8 8 <8 <8 16 178

7:30 32 146 <8 178 <8 <8 <8 8 <8 <8 <8 <8 <8 8 186

8:00 40 186 <8 226 <8 <8 <8 16 <8 <8 <8 <8 <8 16 243

8:30 32 146 <8 178 <8 <8 <8 24 <8 <8 <8 <8 <8 24 202

9:00 24 129 <8 154 <8 <8 <8 16 <8 <8 <8 <8 <8 16 170

9:30 24 113 <8 138 <8 <8 <8 16 <8 <8 <8 <8 <8 16 154

10:00 16 73 <8 89 <8 <8 <8 32 <8 <8 <8 <8 <8 32 121

10:30 24 65 <8 89 <8 <8 <8 32 <8 8 <8 <8 <8 40 129

11:00 24 57 <8 81 <8 <8 <8 32 <8 <8 8 <8 <8 40 121

11:30 16 40 <8 57 <8 <8 <8 24 <8 <8 <8 <8 <8 24 81

12:00 md 49 89 <8 138 <8 <8 <8 8 <8 <8 <8 8 <8 16 154

12:30 57 57 <8 113 <8 <8 <8 8 <8 <8 <8 8 <8 16 129

1:00 57 121 <8 178 <8 <8 <8 16 <8 <8 <8 <8 <8 16 194

1:30 73 97 <8 170 <8 <8 <8 8 <8 <8 <8 <8 <8 8 178

2:00 65 138 <8 202 <8 <8 <8 16 <8 8 <8 <8 <8 24 226

2:30 40 146 <8 186 <8 <8 <8 24 <8 <8 <8 <8 <8 24 210

3:00 32 146 <8 178 <8 <8 <8 16 <8 8 <8 <8 <8 24 202

3:30 24 178 <8 202 <8 <8 <8 24 <8 <8 <8 <8 <8 24 226

4:00 16 178 <8 194 <8 <8 <8 16 <8 <8 <8 <8 <8 16 210

4:30 16 170 <8 186 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 186

5:00 16 178 <8 194 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 194

5:30 16 138 <8 154 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 154

6:00 pm 24 186 <8 210 <8 <8 <8 8 <8 <8 <8 <8 <8 8 218

6:30 16 226 <8 243 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 243

7:00 49 857 <8 906 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 906

7:30 49 752 <8 801 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 801

8:00 493 445 <8 938 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 938

8:30 413 324 <8 736 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 736

9:00 210 251 <8 461 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 461

9:30 97 194 <8 291 <8 <8 <8 8 <8 <8 <8 <8 <8 8 299

10:00 73 178 <8 251 <8 <8 <8 8 <8 <8 <8 <8 <8 8 259

10:30 57 129 <8 186 <8 <8 <8 8 <8 <8 <8 <8 <8 8 194

11:00 57 129 <8 186 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 186

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

VIEWERSHIP (in '000) TO TELEVISION

(DAY: SATURDAY)

MRSL All Media Survey 2014

Published March 2015

11:30 40 73 <8 113 <8 <8 <8 <8 <8 <8 <8 <8 <8 <8 113

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

VIEWERSHIP (in '000) TO TELEVISION

MALES

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

Published March 2015

TIME CVM TVJ LOVE TV

FTA ONLY

TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS MUSIC PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT. TELEVISION TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 1 4 <1 5 <1 <1 <1 1 <1 <1 <1 <1 <1 1 6

12:30 1 4 <1 5 <1 <1 <1 1 <1 <1 <1 <1 <1 1 6

1:00 <1 3 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3

1:30 <1 3 <1 3 <1 <1 <1 1 <1 <1 <1 <1 <1 1 4

2:00 <1 3 <1 3 <1 <1 <1 3 <1 <1 <1 <1 <1 3 6

2:30 <1 3 <1 3 <1 <1 <1 1 <1 <1 <1 <1 <1 1 4

3:00 <1 3 <1 3 <1 <1 <1 1 <1 <1 <1 <1 <1 1 4

3:30 <1 3 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3

4:00 3 4 <1 7 <1 <1 <1 <1 <1 1 <1 <1 <1 1 8

4:30 3 3 <1 5 <1 <1 <1 <1 <1 1 <1 1 <1 1 6

5:00 3 4 <1 6 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 6

5:30 1 5 <1 6 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 6

6:00 am 22 57 <1 79 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 79

6:30 22 58 <1 79 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 79

7:00 20 80 <1 100 <1 <1 <1 1 <1 <1 <1 <1 <1 1 101

7:30 19 72 <1 91 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 91

8:00 24 75 <1 99 <1 <1 <1 5 <1 <1 <1 <1 <1 5 104

8:30 13 58 <1 71 <1 1 <1 3 <1 <1 <1 <1 <1 4 75

9:00 14 47 <1 61 <1 1 <1 4 <1 <1 <1 <1 <1 5 66

9:30 15 39 <1 54 <1 <1 <1 4 <1 <1 <1 <1 <1 4 58

10:00 11 43 <1 55 <1 <1 <1 6 <1 <1 <1 <1 <1 6 61

10:30 11 46 <1 57 <1 <1 <1 6 <1 <1 <1 <1 <1 6 63

11:00 14 33 <1 47 <1 <1 <1 9 <1 <1 <1 <1 <1 9 56

11:30 13 28 <1 41 <1 <1 <1 8 <1 <1 <1 <1 <1 8 48

12:00 md 19 56 <1 75 <1 1 <1 5 1 <1 <1 1 <1 9 84

12:30 18 42 <1 60 <1 1 <1 5 <1 <1 <1 3 <1 9 68

1:00 24 62 3 89 <1 1 <1 6 <1 <1 <1 1 <1 8 98

1:30 29 44 3 76 <1 1 <1 5 <1 <1 <1 <1 <1 6 82

2:00 25 62 3 89 <1 <1 <1 6 <1 1 <1 <1 <1 8 95

2:30 13 68 3 84 <1 1 <1 6 <1 <1 <1 <1 <1 8 91

3:00 10 77 3 90 <1 1 <1 5 <1 1 <1 <1 <1 8 91

3:30 11 70 <1 81 <1 1 <1 6 <1 <1 <1 1 <1 9 90

4:00 10 66 <1 76 <1 1 <1 5 <1 <1 <1 <1 <1 6 81

4:30 10 56 <1 66 <1 1 <1 1 <1 <1 <1 <1 <1 3 68

5:00 13 66 <1 79 <1 1 <1 <1 <1 <1 <1 <1 <1 1 80

5:30 10 47 <1 57 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 57

6:00 pm 25 117 1 143 <1 1 <1 3 <1 3 <1 <1 <1 6 150

6:30 27 183 3 212 <1 1 <1 1 <1 1 <1 <1 <1 4 216

7:00 47 502 4 553 <1 1 <1 1 <1 1 <1 <1 <1 4 557

7:30 49 462 4 515 <1 <1 <1 1 <1 3 <1 <1 <1 4 519

8:00 228 270 3 501 <1 <1 <1 <1 <1 3 <1 <1 <1 3 503

8:30 217 167 4 388 <1 1 <1 <1 <1 1 <1 <1 <1 3 391

9:00 134 137 1 273 <1 3 <1 <1 <1 3 <1 <1 <1 5 278

9:30 67 108 1 176 <1 3 <1 4 <1 1 <1 <1 <1 8 184

10:00 46 87 3 138 <1 3 <1 5 <1 3 <1 <1 <1 10 146

10:30 36 67 1 104 <1 1 <1 6 <1 1 <1 <1 <1 9 113

11:00 37 57 1 95 <1 1 <1 5 <1 <1 <1 <1 <1 6 101

11:30 19 37 1 57 <1 1 <1 3 <1 <1 <1 <1 <1 4 61

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

VIEWERSHIP (in '000) TO TELEVISION

FEMALES

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

Published March 2015

TIME CVM TVJ LOVE TV

FTA ONLY

TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS

MUSIC

PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT.

TELEVISION

TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 4 7 <1 11 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 11

12:30 4 7 <1 11 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 11

1:00 7 7 <1 11 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 13

1:30 6 3 <1 9 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 9

2:00 2 6 <1 8 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 8

2:30 <1 3 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3

3:00 1 6 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7

3:30 1 6 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7

4:00 1 3 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4

4:30 1 4 <1 6 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 6

5:00 <1 9 <1 9 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 9

5:30 1 12 <1 13 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 13

6:00 am 8 116 <1 124 1 <1 <1 1 <1 1 <1 1 <1 4 128

6:30 15 121 <1 136 <1 <1 <1 2 <1 <1 <1 2 <1 4 141

7:00 19 134 <1 153 <1 <1 <1 1 <1 <1 <1 1 <1 2 155

7:30 18 124 <1 142 <1 <1 <1 1 <1 <1 <1 1 <1 2 144

8:00 30 115 <1 145 <1 1 <1 1 <1 <1 1 1 <1 4 149

8:30 24 75 <1 100 <1 1 <1 2 <1 <1 1 2 <1 7 107

9:00 19 59 <1 77 <1 1 <1 1 <1 <1 1 1 <1 4 82

9:30 21 44 <1 65 <1 <1 <1 1 <1 <1 <1 1 <1 2 68

10:00 18 46 <1 64 <1 <1 <1 1 <1 <1 <1 1 <1 2 66

10:30 17 41 <1 58 <1 <1 <1 1 <1 <1 <1 1 <1 2 60

11:00 17 31 <1 48 <1 <1 <1 1 <1 <1 <1 1 <1 2 50

11:30 19 31 <1 50 <1 <1 <1 1 <1 <1 <1 <1 <1 1 51

12:00 md 34 73 <1 107 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 107

12:30 31 66 <1 97 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 97

1:00 72 64 <1 136 <1 <1 <1 1 <1 <1 <1 <1 <1 1 137

1:30 76 60 <1 136 <1 <1 <1 1 <1 <1 <1 <1 <1 1 137

2:00 45 80 1 126 <1 1 <1 <1 <1 <1 <1 <1 <1 1 127

2:30 23 76 1 101 <1 1 <1 <1 <1 <1 <1 <1 <1 1 102

3:00 23 77 1 102 <1 1 <1 <1 <1 <1 1 <1 <1 2 104

3:30 22 71 1 94 <1 <1 <1 <1 <1 <1 1 <1 <1 1 95

4:00 17 65 1 83 <1 <1 <1 <1 <1 <1 <1 2 <1 2 85

4:30 19 56 1 76 <1 <1 <1 <1 <1 <1 <1 2 <1 2 79

5:00 19 69 1 89 <1 1 <1 1 <1 <1 <1 <1 <1 2 91

5:30 14 56 <1 71 <1 <1 <1 1 <1 <1 <1 1 <1 2 73

6:00 pm 28 156 <1 184 <1 2 <1 <1 <1 <1 <1 <1 <1 2 186

6:30 28 258 <1 286 <1 2 <1 <1 <1 <1 <1 <1 <1 2 288

7:00 43 531 <1 575 <1 1 <1 <1 <1 <1 <1 <1 <1 1 576

7:30 46 482 <1 528 <1 <1 <1 1 <1 <1 <1 <1 <1 1 529

8:00 256 299 1 556 <1 <1 <1 1 <1 <1 <1 1 <1 2 558

8:30 234 186 1 421 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 421

9:00 125 139 <1 265 1 <1 <1 <1 <1 <1 <1 <1 <1 1 266

9:30 59 107 1 167 1 <1 <1 <1 <1 <1 <1 <1 <1 1 167

10:00 38 93 1 132 <1 <1 <1 1 <1 <1 <1 <1 <1 1 133

10:30 25 63 <1 89 <1 <1 <1 2 <1 <1 <1 <1 <1 2 82

11:00 21 40 <1 61 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 61

11:30 15 28 <1 43 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 43

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"VIEWERSHIP (in '000) TO TELEVISION

(10-19 YEARS)

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

Published March 2015

TIME CVM TVJ LOVE TV

FTA ONLY

TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS

MUSIC

PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT.

TELEVISION

TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 1 <1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1

12:30 1 <1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1

1:00 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1

1:30 <1 1 <1 1 <1 <1 <1 1 <1 <1 <1 <1 <1 1 2

2:00 <1 2 <1 2 <1 <1 <1 2 <1 <1 <1 <1 <1 2 5

2:30 <1 <1 <1 <1 <1 <1 <1 1 <1 <1 <1 <1 <1 1 1

3:00 <1 <1 <1 <1 <1 <1 <1 1 <1 <1 <1 <1 <1 1 1

3:30 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1

4:00 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1

4:30 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1

5:00 <1 5 <1 5 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4

5:30 <1 2 <1 2 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2

6:00 am 5 32 <1 37 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 39

6:30 7 27 <1 35 <1 <1 <1 1 <1 <1 <1 <1 <1 1 36

7:00 4 36 <1 40 <1 <1 <1 1 <1 <1 1 <1 <1 2 42

7:30 4 31 <1 35 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 35

8:00 9 35 <1 44 <1 <1 <1 1 <1 <1 <1 <1 <1 1 45

8:30 6 34 <1 40 <1 1 <1 1 <1 <1 <1 <1 <1 2 41

9:00 9 24 <1 32 <1 1 <1 <1 <1 <1 <1 <1 <1 1 34

9:30 9 16 <1 25 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 25

10:00 7 20 <1 27 <1 <1 <1 1 <1 <1 <1 <1 <1 1 29

10:30 9 19 <1 29 <1 <1 <1 1 <1 1 <1 <1 <1 2 30

11:00 10 14 <1 24 <1 <1 <1 2 <1 <1 1 <1 <1 4 27

11:30 6 12 <1 19 <1 <1 <1 2 <1 <1 <1 <1 <1 2 21

12:00 md 19 25 <1 44 <1 1 <1 2 <1 <1 <1 <1 <1 4 47

12:30 17 26 <1 44 <1 1 <1 2 <1 <1 <1 <1 <1 4 47

1:00 25 30 2 57 <1 1 <1 1 <1 <1 <1 <1 <1 2 60

1:30 30 35 2 67 <1 1 <1 1 <1 <1 <1 <1 <1 2 70

2:00 21 45 4 69 <1 <1 <1 1 <1 <1 <1 <1 <1 1 70

2:30 11 51 4 66 <1 1 <1 2 <1 <1 <1 <1 <1 4 70

3:00 15 59 4 77 <1 1 <1 1 <1 <1 <1 <1 <1 2 80

3:30 14 52 1 67 <1 1 <1 1 <1 <1 <1 <1 <1 2 70

4:00 9 47 1 57 <1 <1 <1 2 <1 <1 <1 1 <1 4 61

4:30 9 41 1 51 <1 <1 <1 <1 <1 <1 <1 1 <1 1 52

5:00 9 47 1 57 <1 <1 <1 1 <1 <1 <1 <1 <1 1 59

5:30 9 35 <1 44 <1 <1 <1 1 <1 <1 <1 <1 <1 1 45

6:00 pm 11 77 <1 88 <1 1 <1 1 <1 1 <1 <1 <1 4 92

6:30 12 127 1 141 <1 1 <1 1 <1 <1 <1 <1 <1 2 143

7:00 15 223 1 239 <1 <1 <1 1 <1 <1 <1 <1 <1 1 240

7:30 17 194 1 213 <1 <1 <1 2 <1 1 <1 <1 <1 4 217

8:00 77 121 1 199 <1 <1 <1 1 <1 1 <1 1 <1 4 203

8:30 66 76 1 143 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 143

9:00 42 67 <1 110 1 1 <1 <1 <1 <1 <1 <1 <1 2 112

9:30 21 50 <1 71 1 1 <1 2 <1 <1 <1 <1 <1 5 76

10:00 10 41 1 52 <1 1 <1 5 <1 <1 <1 <1 <1 6 59

10:30 5 29 <1 34 <1 1 <1 4 <1 <1 <1 <1 <1 5 39

11:00 5 20 <1 25 <1 1 <1 1 <1 <1 <1 <1 <1 2 27

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"VIEWERSHIP (in '000) TO TELEVISION

(10-19 YEARS)

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

Published March 2015

11:30 4 12 <1 16 <1 1 <1 <1 <1 <1 <1 <1 <1 1 17

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"VIEWERSHIP (in '000) TO TELEVISION

20-34 YEARS

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

Published March 2015

TIME CVM TVJ LOVE TV FTA ONLY TOT. TEMPO RE TV CVM PLUS

SPORTS

MAX JNN TVJ SPORTS

MUSIC

PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT.

TELEVISION

TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 1 3 <1 4 <1 <1 <1 1 <1 <1 <1 <1 <1 1 5

12:30 1 3 <1 4 <1 <1 <1 1 <1 <1 <1 <1 <1 1 5

1:00 2 3 <1 5 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 5

1:30 2 1 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3

2:00 2 2 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4

2:30 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1

3:00 <1 2 <1 2 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2

3:30 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1

4:00 <1 2 <1 2 <1 <1 <1 <1 <1 1 <1 <1 <1 1 3

4:30 <1 1 <1 1 <1 <1 <1 <1 <1 1 <1 1 <1 1 3

5:00 <1 4 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4

5:30 1 5 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7

6:00 am 8 53 <1 60 <1 <1 <1 <1 <1 1 <1 <1 <1 1 61

6:30 8 49 <1 57 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 57

7:00 9 56 <1 65 <1 <1 <1 <1 <1 <1 1 <1 <1 1 66

7:30 10 50 <1 60 <1 <1 <1 <1 <1 <1 1 <1 <1 1 61

8:00 14 52 <1 66 <1 1 <1 2 <1 <1 <1 <1 <1 3 69

8:30 11 37 <1 48 <1 1 <1 1 <1 1 <1 1 <1 4 53

9:00 8 35 <1 43 <1 1 <1 2 <1 <1 <1 1 <1 4 47

9:30 8 30 <1 37 <1 <1 <1 2 <1 <1 <1 <1 <1 2 39

10:00 5 33 <1 38 <1 <1 <1 1 <1 <1 <1 <1 <1 1 39

10:30 4 32 <1 36 <1 <1 <1 1 <1 <1 <1 <1 <1 1 37

11:00 7 25 <1 32 <1 <1 <1 2 <1 <1 <1 <1 <1 2 34

11:30 10 24 <1 34 <1 <1 <1 2 <1 <1 <1 <1 <1 2 36

12:00 md 13 37 <1 50 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 50

12:30 12 34 <1 46 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 46

1:00 26 41 <1 67 <1 <1 <1 2 <1 <1 <1 <1 <1 2 69

1:30 30 31 <1 60 <1 <1 <1 2 <1 <1 <1 <1 <1 2 63

2:00 13 46 <1 59 <1 1 <1 2 <1 <1 <1 <1 <1 3 63

2:30 7 46 <1 53 <1 1 <1 1 <1 <1 <1 <1 <1 2 55

3:00 7 45 <1 52 <1 1 <1 1 <1 <1 1 <1 <1 3 55

3:30 8 42 <1 49 <1 <1 <1 1 <1 <1 1 1 <1 3 53

4:00 5 41 <1 46 <1 1 <1 <1 <1 <1 <1 1 <1 2 48

4:30 8 31 <1 38 <1 1 <1 <1 <1 <1 <1 1 <1 2 41

5:00 12 36 <1 48 <1 1 <1 <1 <1 <1 <1 <1 <1 1 49

5:30 8 30 <1 38 <1 <1 <1 <1 <1 <1 <1 1 <1 1 38

6:00 pm 14 70 <1 84 <1 1 <1 <1 <1 1 <1 <1 <1 2 87

6:30 15 97 <1 112 <1 1 <1 <1 <1 1 <1 <1 <1 2 114

7:00 27 250 <1 278 <1 1 <1 <1 <1 1 <1 <1 <1 2 280

7:30 27 229 <1 257 <1 <1 <1 <1 <1 1 <1 <1 <1 1 258

8:00 91 156 <1 247 <1 <1 <1 <1 <1 1 <1 <1 <1 1 248

8:30 82 103 1 186 <1 <1 <1 <1 <1 1 <1 <1 <1 1 188

9:00 48 77 <1 125 <1 <1 <1 <1 <1 2 <1 <1 <1 2 127

9:30 27 57 <1 84 <1 <1 <1 1 <1 1 <1 <1 <1 2 87

10:00 18 52 <1 69 <1 <1 <1 1 <1 2 <1 <1 <1 3 72

10:30 13 32 <1 45 <1 <1 <1 2 <1 1 <1 <1 <1 3 48

11:00 14 24 <1 38 <1 <1 <1 1 <1 <1 <1 <1 <1 1 39

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"VIEWERSHIP (in '000) TO TELEVISION

20-34 YEARS

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

Published March 2015

11:30 12 20 <1 32 <1 <1 <1 1 <1 <1 <1 <1 <1 1 33

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"VIEWERSHIP (in '000) TO TELEVISION

35+ YEARS

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

Published March 2015

TIME CVM TVJ LOVE TV

FTA ONLY

TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS MUSIC PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT.

TELEVISION

TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 4 7 <1 11 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 11

12:30 4 7 <1 11 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 11

1:00 5 6 <1 11 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 11

1:30 4 4 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7

2:00 <1 4 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4

2:30 <1 5 <1 5 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 5

3:00 1 6 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 6

3:30 1 6 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7

4:00 4 5 <1 8 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 8

4:30 4 5 <1 8 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 8

5:00 2 4 <1 6 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 6

5:30 1 10 <1 11 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 11

6:00 am 16 92 <1 107 <1 <1 <1 1 <1 <1 <1 <1 <1 1 108

6:30 22 106 <1 128 <1 <1 <1 1 <1 <1 <1 <1 <1 1 129

7:00 27 125 <1 152 <1 <1 <1 1 <1 <1 <1 <1 <1 1 153

7:30 23 118 <1 141 <1 <1 <1 1 <1 <1 <1 <1 <1 1 142

8:00 31 106 <1 137 <1 <1 <1 2 <1 <1 <1 <1 <1 2 140

8:30 20 64 <1 84 <1 <1 <1 2 <1 <1 <1 <1 <1 2 87

9:00 17 47 <1 64 <1 <1 <1 2 <1 <1 <1 <1 <1 2 66

9:30 20 37 <1 58 <1 <1 <1 2 <1 <1 <1 <1 <1 2 60

10:00 17 36 <1 53 <1 <1 <1 5 <1 <1 <1 <1 <1 5 58

10:30 16 35 <1 51 <1 <1 <1 5 <1 <1 <1 <1 <1 5 55

11:00 14 24 <1 39 <1 <1 <1 5 <1 <1 <1 <1 <1 5 43

11:30 16 22 <1 37 <1 <1 <1 4 <1 <1 <1 <1 <1 4 47

12:00 md 23 67 <1 90 <1 <1 <1 2 1 <1 <1 1 <1 4 95

12:30 20 49 <1 70 <1 <1 <1 2 <1 <1 <1 2 <1 4 75

1:00 48 55 <1 104 <1 <1 <1 4 <1 <1 <1 1 <1 5 108

1:30 49 40 <1 89 <1 <1 <1 2 <1 <1 <1 <1 <1 2 92

2:00 39 52 <1 90 <1 <1 <1 2 <1 1 <1 <1 <1 4 94

2:30 19 48 <1 67 <1 <1 <1 2 <1 <1 <1 <1 <1 2 70

3:00 13 52 <1 65 <1 <1 <1 2 <1 1 <1 <1 <1 4 69

3:30 13 47 <1 60 <1 <1 <1 4 <1 <1 <1 <1 <1 4 64

4:00 13 43 <1 57 <1 <1 <1 2 <1 <1 <1 <1 <1 2 59

4:30 13 41 <1 54 <1 <1 <1 1 <1 <1 <1 <1 <1 1 55

5:00 11 52 <1 63 <1 1 <1 <1 <1 <1 <1 <1 <1 1 64

5:30 8 40 <1 48 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 48

6:00 pm 28 129 1 158 <1 1 <1 1 <1 <1 <1 <1 <1 2 160

6:30 27 225 1 253 <1 1 <1 <1 <1 <1 <1 <1 <1 1 254

7:00 47 565 2 615 <1 1 <1 <1 <1 <1 <1 <1 <1 1 616

7:30 51 523 2 576 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 576

8:00 321 294 2 617 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 617

8:30 306 175 2 483 <1 1 <1 <1 <1 <1 <1 <1 <1 1 484

9:00 170 133 1 304 <1 1 <1 <1 <1 <1 <1 <1 <1 1 305

9:30 77 108 2 188 <1 1 <1 <1 <1 <1 <1 <1 <1 1 189

10:00 55 88 2 146 <1 1 <1 <1 <1 <1 <1 <1 <1 1 147

10:30 42 70 1 113 <1 <1 <1 2 <1 <1 <1 <1 <1 2 116

11:00 37 52 1 90 <1 <1 <1 2 <1 <1 <1 <1 <1 2 93

11:30 18 31 1 51 <1 <1 <1 1 <1 <1 <1 <1 <1 1 52

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"VIEWERSHIP (in '000) TO TELEVISION

MIDDLE INCOME

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

Published March 2015

TIME CVM TVJ LOVE TV

FTA ONLY

TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS

MUSIC

PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT.

TELEVISION

TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 1 3 <1 4 <1 <1 <1 1 <1 <1 <1 <1 <1 1 5

12:30 2 3 <1 5 <1 <1 <1 1 <1 <1 <1 <1 <1 1 6

1:00 1 3 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4

1:30 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1

2:00 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1

2:30 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1

3:00 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1

3:30 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1

4:00 1 1 <1 2 <1 <1 <1 <1 <1 1 <1 <1 <1 1 3

4:30 2 <1 <1 2 <1 <1 <1 <1 <1 1 <1 1 <1 2 4

5:00 1 6 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7

5:30 <1 6 <1 6 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 6

6:00 am 9 48 <1 56 1 <1 <1 <1 <1 1 <1 <1 <1 1 56

6:30 10 48 <1 57 <1 <1 <1 1 <1 <1 <1 <1 <1 1 58

7:00 10 56 <1 66 <1 <1 <1 <1 <1 <1 1 <1 <1 1 67

7:30 10 50 <1 60 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 57

8:00 12 48 <1 59 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 59

8:30 7 37 <1 44 <1 <1 <1 1 <1 1 <1 <1 <1 2 46

9:00 7 23 <1 30 <1 <1 <1 1 <1 <1 <1 <1 <1 1 31

9:30 11 15 <1 25 <1 <1 <1 1 <1 <1 <1 <1 <1 1 26

10:00 9 16 <1 24 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 24

10:30 7 19 <1 27 <1 <1 <1 <1 <1 1 <1 <1 <1 1 27

11:00 8 15 <1 22 <1 <1 <1 1 <1 <1 1 <1 <1 2 24

11:30 10 16 <1 26 <1 <1 <1 1 <1 <1 <1 <1 <1 1 26

12:00 md 14 33 <1 47 <1 <1 <1 1 <1 <1 <1 <1 <1 1 48

12:30 13 26 <1 39 <1 <1 <1 1 <1 <1 <1 <1 <1 1 40

1:00 21 28 <1 49 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 49

1:30 26 22 <1 49 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 49

2:00 18 35 <1 53 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 53

2:30 10 37 <1 47 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 47

3:00 10 39 <1 49 <1 <1 <1 1 <1 <1 <1 <1 <1 1 49

3:30 10 37 <1 47 <1 <1 <1 1 <1 <1 <1 <1 <1 1 48

4:00 9 36 <1 45 <1 <1 <1 1 <1 <1 <1 <1 <1 1 46

4:30 8 30 <1 38 <1 <1 <1 1 <1 <1 <1 <1 <1 1 39

5:00 8 32 <1 40 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 40

5:30 6 24 <1 30 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 30

6:00 pm 15 66 1 81 <1 1 <1 2 <1 1 <1 <1 <1 4 85

6:30 18 116 1 136 <1 1 <1 1 <1 <1 <1 <1 <1 2 138

7:00 29 280 1 310 <1 1 <1 1 <1 <1 <1 <1 <1 2 312

7:30 32 260 1 293 <1 <1 <1 1 <1 1 <1 <1 <1 2 295

8:00 139 153 2 294 <1 <1 <1 <1 <1 1 <1 <1 <1 1 295

8:30 135 93 3 231 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 231

9:00 75 67 1 144 <1 <1 <1 <1 <1 1 <1 <1 <1 1 144

9:30 38 54 1 93 <1 <1 <1 1 <1 <1 <1 <1 <1 1 94

10:00 23 49 2 74 <1 <1 <1 1 <1 1 <1 <1 <1 2 76

10:30 17 38 1 56 <1 <1 <1 1 <1 <1 <1 <1 <1 1 57

11:00 17 28 1 47 <1 <1 <1 1 <1 <1 <1 <1 <1 1 48

The times above represent "AHH commencing"

Market Research Services Ltd.

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MIDDLE INCOME

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

Published March 2015

11:30 13 18 1 33 <1 <1 <1 1 <1 <1 <1 <1 <1 1 33

The times above represent "AHH commencing"

Market Research Services Ltd.

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UPPER INCOME

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

Published March 2015

TIME CVM TVJ LOVE TV FTA ONLY TOT. TEMPO RE TV CVM PLUS

SPORTS

MAX JNN TVJ SPORTS

MUSIC

PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT. TELEVISION TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2

12:30 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2

1:00 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2

1:30 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2

2:00 <2 2 <2 2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 2

2:30 <2 2 <2 2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 2

3:00 <2 2 <2 2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 2

3:30 <2 2 <2 2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 2

4:00 <2 2 <2 2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 2

4:30 <2 2 <2 2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 2

5:00 <2 2 <2 2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 2

5:30 <2 2 <2 2 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 2

6:00 am <2 10 <2 10 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 10

6:30 <2 17 <2 17 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 17

7:00 2 19 <2 22 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 22

7:30 2 24 <2 26 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 26

8:00 5 19 <2 24 <2 <2 <2 2 <2 <2 <2 <2 <2 2 26

8:30 2 7 <2 10 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 10

9:00 2 7 <2 10 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 10

9:30 2 5 <2 7 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 7

10:00 2 5 <2 7 <2 <2 <2 2 <2 <2 <2 <2 <2 2 10

10:30 <2 2 <2 2 <2 <2 <2 2 <2 <2 <2 <2 <2 2 5

11:00 <2 2 <2 2 <2 <2 <2 2 <2 <2 <2 <2 <2 2 5

11:30 <2 2 <2 2 <2 <2 <2 2 <2 <2 <2 <2 <2 2 5

12:00 md 2 12 <2 14 <2 <2 <2 2 <2 <2 <2 <2 <2 2 17

12:30 2 12 <2 14 <2 <2 <2 2 <2 <2 <2 <2 <2 2 17

1:00 2 12 <2 14 <2 <2 <2 2 <2 <2 <2 <2 <2 2 17

1:30 2 5 <2 7 <2 <2 <2 2 <2 <2 <2 <2 <2 2 10

2:00 2 7 <2 10 <2 <2 <2 2 <2 <2 <2 <2 <2 2 12

2:30 <2 10 <2 10 <2 <2 <2 2 <2 <2 <2 <2 <2 2 12

3:00 <2 10 <2 10 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 10

3:30 <2 10 <2 10 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 10

4:00 <2 7 <2 7 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 7

4:30 <2 10 <2 10 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 10

5:00 <2 14 <2 14 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 14

5:30 <2 5 <2 5 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 5

6:00 pm <2 17 <2 17 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 17

6:30 <2 36 <2 36 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 36

7:00 10 130 <2 139 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 139

7:30 2 120 <2 123 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 123

8:00 67 60 <2 127 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 127

8:30 65 36 <2 101 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 101

9:00 29 26 <2 55 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 55

9:30 7 17 <2 24 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 24

10:00 5 24 <2 29 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 29

10:30 2 10 <2 12 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 12

11:00 7 7 <2 14 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 14

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11:30 2 7 <2 10 <2 <2 <2 <2 <2 <2 <2 <2 <2 <2 10

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"VIEWERSHIP (in '000) TO TELEVISION

LOW INCOME

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

Published March 2015

TIME CVM TVJ LOVE TV

FTA ONLY

TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS

MUSIC

PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT.

TELEVISION

TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 5 7 <1 12 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 12

12:30 3 7 <1 10 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 10

1:00 6 6 <1 12 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 12

1:30 6 5 <1 10 <1 <1 <1 1 <1 <1 <1 <1 <1 1 12

2:00 2 6 <1 8 <1 <1 <1 2 <1 <1 <1 <1 <1 2 10

2:30 <1 5 <1 5 <1 <1 <1 1 <1 <1 <1 <1 <1 1 6

3:00 1 7 <1 8 <1 <1 <1 1 <1 <1 <1 <1 <1 1 9

3:30 1 6 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7

4:00 2 5 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7

4:30 1 6 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7

5:00 1 5 <1 6 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 6

5:30 2 9 <1 12 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 12

6:00 am 17 112 <1 130 <1 <1 <1 1 <1 <1 <1 <1 <1 1 131

6:30 24 115 <1 139 <1 <1 <1 1 <1 <1 <1 <1 <1 1 139

7:00 25 137 <1 162 <1 <1 <1 2 <1 <1 1 <1 <1 3 166

7:30 23 124 <1 147 <1 <1 <1 1 <1 <1 1 <1 <1 2 150

8:00 37 123 <1 160 <1 1 <1 5 <1 <1 <1 <1 <1 6 166

8:30 28 85 <1 112 <1 2 <1 3 <1 <1 <1 1 <1 7 119

9:00 23 73 <1 96 <1 2 <1 3 <1 <1 <1 1 <1 7 103

9:30 22 63 <1 85 <1 <1 <1 3 <1 <1 <1 <1 <1 3 86

10:00 17 67 <1 85 <1 <1 <1 6 <1 <1 <1 <1 <1 6 90

10:30 20 60 <1 80 <1 <1 <1 6 <1 <1 <1 <1 <1 6 86

11:00 21 44 <1 65 <1 <1 <1 7 <1 <1 <1 <1 <1 7 72

11:30 20 38 <1 58 <1 <1 <1 6 <1 <1 <1 <1 <1 6 64

12:00 md 36 82 <1 118 <1 1 <1 2 1 <1 <1 1 <1 5 124

12:30 32 71 <1 103 <1 1 <1 2 <1 <1 <1 2 <1 6 109

1:00 71 85 2 158 <1 1 <1 6 <1 <1 <1 1 <1 8 166

1:30 74 74 2 151 <1 1 <1 5 <1 <1 <1 <1 <1 6 156

2:00 48 95 3 146 <1 1 <1 5 <1 1 <1 <1 <1 7 153

2:30 24 94 3 122 <1 2 <1 5 <1 <1 <1 <1 <1 7 129

3:00 22 101 3 126 <1 2 <1 3 <1 1 1 <1 <1 8 134

3:30 22 89 1 112 <1 1 <1 5 <1 <1 1 1 <1 8 121

4:00 16 82 1 100 <1 1 <1 3 <1 <1 <1 2 <1 7 107

4:30 20 70 1 90 <1 1 <1 <1 <1 <1 <1 2 <1 3 94

5:00 22 87 1 110 <1 2 <1 1 <1 <1 <1 <1 <1 3 114

5:30 17 71 <1 88 <1 <1 <1 1 <1 <1 <1 1 <1 2 90

6:00 pm 35 183 <1 218 <1 2 <1 <1 <1 1 <1 <1 <1 3 221

6:30 31 280 1 313 <1 2 <1 <1 <1 1 <1 <1 <1 3 316

7:00 49 618 2 669 <1 1 <1 <1 <1 1 <1 <1 <1 2 671

7:30 54 557 2 614 <1 <1 <1 1 <1 1 <1 <1 <1 2 617

8:00 278 348 1 627 <1 <1 <1 1 <1 1 <1 1 <1 3 630

8:30 250 219 1 471 <1 1 <1 <1 <1 1 <1 <1 <1 2 473

9:00 151 178 <1 329 1 2 <1 <1 <1 1 <1 <1 <1 5 334

9:30 74 138 1 213 1 2 <1 2 <1 1 <1 <1 <1 7 220

10:00 51 108 1 160 <1 2 <1 5 <1 1 <1 <1 <1 8 168

10:30 37 78 <1 115 <1 1 <1 7 <1 1 <1 <1 <1 9 124

11:00 31 57 <1 88 <1 1 <1 3 <1 <1 <1 <1 <1 5 93

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"VIEWERSHIP (in '000) TO TELEVISION

LOW INCOME

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

Published March 2015

11:30 17 37 <1 54 <1 1 <1 1 <1 <1 <1 <1 <1 2 57

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"VIEWERSHIP (in '000) TO TELEVISION

KINGSTON METROPOLITAN AREA (KMA)

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

TIME CVM TVJ LOVE TV

FTA ONLY

TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS MUSIC PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT.

TELEVISION

TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 4 6 <1 10 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 10

12:30 4 6 <1 10 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 10

1:00 4 6 <1 10 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 10

1:30 3 3 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4

2:00 1 3 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4

2:30 <1 3 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3

3:00 <1 4 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4

3:30 <1 3 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3

4:00 <1 1 <1 1 <1 <1 <1 <1 <1 1 <1 <1 <1 1 3

4:30 <1 4 <1 4 <1 <1 <1 <1 <1 1 <1 1 <1 3 7

5:00 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1

5:30 1 6 <1 8 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 8

6:00 am 5 48 <1 53 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 53

6:30 6 57 <1 63 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 63

7:00 6 72 <1 79 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 79

7:30 6 61 <1 67 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 67

8:00 12 63 <1 75 <1 <1 <1 3 <1 <1 <1 <1 <1 3 78

8:30 8 37 <1 45 <1 <1 <1 1 <1 <1 <1 <1 <1 1 47

9:00 6 26 <1 32 <1 <1 <1 1 <1 <1 <1 <1 <1 1 34

9:30 6 25 <1 31 <1 <1 <1 1 <1 <1 <1 <1 <1 1 32

10:00 5 27 <1 32 <1 <1 <1 5 <1 <1 <1 <1 <1 5 37

10:30 5 27 <1 32 <1 <1 <1 5 <1 <1 <1 <1 <1 5 37

11:00 6 22 <1 30 <1 <1 <1 8 <1 <1 <1 <1 <1 8 36

11:30 5 19 <1 26 <1 <1 <1 6 <1 <1 <1 <1 <1 6 31

12:00 md 13 32 <1 45 <1 <1 <1 5 1 <1 <1 <1 <1 6 52

12:30 13 31 <1 44 <1 <1 <1 5 <1 <1 <1 <1 <1 5 49

1:00 37 31 <1 69 <1 <1 <1 6 <1 <1 <1 <1 <1 6 75

1:30 41 22 <1 63 <1 <1 <1 5 <1 <1 <1 <1 <1 5 69

2:00 21 34 <1 54 <1 <1 <1 5 <1 <1 <1 <1 <1 5 59

2:30 16 35 <1 50 <1 <1 <1 5 <1 <1 <1 <1 <1 5 56

3:00 12 37 <1 49 <1 <1 <1 4 <1 <1 <1 <1 <1 4 53

3:30 12 36 <1 48 <1 <1 <1 4 <1 <1 <1 <1 <1 4 52

4:00 5 39 <1 44 <1 <1 <1 3 <1 <1 <1 1 <1 4 48

4:30 5 39 <1 44 <1 <1 <1 1 <1 <1 <1 1 <1 3 47

5:00 6 43 <1 49 <1 1 <1 1 <1 <1 <1 <1 <1 3 52

5:30 5 28 <1 34 <1 <1 <1 1 <1 <1 <1 1 <1 3 36

6:00 pm 10 66 <1 76 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 76

6:30 10 125 <1 136 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 136

7:00 27 332 <1 359 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 359

7:30 31 309 <1 340 <1 <1 <1 1 <1 <1 <1 <1 <1 1 341

8:00 158 169 <1 327 <1 <1 <1 1 <1 <1 <1 <1 <1 1 328

8:30 146 84 <1 230 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 230

9:00 84 62 <1 146 <1 1 <1 <1 <1 <1 <1 <1 <1 1 147

9:30 44 50 <1 94 <1 1 <1 <1 <1 <1 <1 <1 <1 1 96

10:00 28 45 1 75 <1 1 <1 <1 <1 <1 <1 <1 <1 1 76

10:30 19 43 <1 62 <1 1 <1 1 <1 <1 <1 <1 <1 3 65

11:00 19 36 <1 56 <1 1 <1 1 <1 <1 <1 <1 <1 3 58

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"VIEWERSHIP (in '000) TO TELEVISION

KINGSTON METROPOLITAN AREA (KMA)

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

11:30 10 25 <1 35 <1 1 <1 1 <1 <1 <1 <1 <1 3 37

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"VIEWERSHIP (in '000) TO TELEVISION

URBAN

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

Published March 2015

TIME CVM TVJ LOVE TV

FTA ONLY

TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS

MUSIC

PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT.

TELEVISION

TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn <1 2 <1 2 <1 <1 <1 1 <1 <1 <1 <1 <1 1 3

12:30 1 2 <1 3 <1 <1 <1 1 <1 <1 <1 <1 <1 1 5

1:00 2 1 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3

1:30 2 1 <1 3 <1 <1 <1 1 <1 <1 <1 <1 <1 1 5

2:00 1 5 <1 6 <1 <1 <1 2 <1 <1 <1 <1 <1 2 8

2:30 <1 2 <1 2 <1 <1 <1 1 <1 <1 <1 <1 <1 1 3

3:00 <1 3 <1 3 <1 <1 <1 1 <1 <1 <1 <1 <1 1 5

3:30 <1 5 <1 5 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 5

4:00 2 5 <1 7 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 7

4:30 3 2 <1 6 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 6

5:00 2 10 <1 13 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 11

5:30 1 11 <1 13 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 13

6:00 am 15 93 <1 108 1 <1 <1 1 <1 1 <1 <1 <1 2 111

6:30 23 88 <1 111 <1 <1 <1 2 <1 <1 <1 <1 <1 2 113

7:00 23 101 <1 124 <1 <1 <1 2 <1 <1 1 <1 <1 3 127

7:30 21 98 <1 119 <1 <1 <1 1 <1 <1 <1 <1 <1 1 120

8:00 31 93 <1 124 <1 <1 <1 2 <1 <1 <1 <1 <1 2 126

8:30 23 65 <1 88 <1 <1 <1 2 <1 1 <1 <1 <1 3 92

9:00 26 52 <1 78 <1 <1 <1 2 <1 <1 <1 <1 <1 2 80

9:30 30 34 <1 64 <1 <1 <1 2 <1 <1 <1 <1 <1 2 66

10:00 24 34 <1 58 <1 <1 <1 1 <1 <1 <1 <1 <1 1 60

10:30 22 33 <1 55 <1 <1 <1 1 <1 1 <1 <1 <1 2 57

11:00 22 24 <1 46 <1 <1 <1 1 <1 <1 1 <1 <1 2 48

11:30 23 25 <1 48 <1 <1 <1 1 <1 <1 <1 <1 <1 1 49

12:00 md 30 66 <1 96 <1 1 <1 <1 <1 <1 <1 1 <1 1 98

12:30 25 53 <1 78 <1 1 <1 <1 <1 <1 <1 1 <1 1 80

1:00 48 63 1 112 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 112

1:30 53 50 1 104 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 104

2:00 40 64 1 105 <1 <1 <1 <1 <1 1 <1 <1 <1 1 106

2:30 17 68 1 86 <1 1 <1 <1 <1 <1 <1 <1 <1 1 87

3:00 17 78 1 96 <1 1 <1 <1 <1 1 <1 <1 <1 2 98

3:30 18 68 <1 86 <1 1 <1 1 <1 <1 <1 1 <1 3 89

4:00 15 62 <1 77 <1 1 <1 2 <1 <1 <1 <1 <1 3 80

4:30 17 48 <1 65 <1 1 <1 <1 <1 <1 <1 <1 <1 1 66

5:00 19 54 <1 73 <1 1 <1 <1 <1 <1 <1 <1 <1 1 74

5:30 17 42 <1 60 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 60

6:00 pm 35 134 1 171 <1 1 <1 2 <1 1 <1 <1 <1 5 175

6:30 35 219 1 255 <1 1 <1 1 <1 <1 <1 <1 <1 2 258

7:00 48 484 1 534 <1 1 <1 1 <1 <1 <1 <1 <1 2 536

7:30 50 431 1 482 <1 <1 <1 1 <1 1 <1 <1 <1 2 482

8:00 254 254 2 511 <1 <1 <1 <1 <1 1 <1 <1 <1 1 512

8:30 243 161 3 408 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 408

9:00 134 132 1 267 <1 <1 <1 <1 <1 1 <1 <1 <1 1 268

9:30 64 102 2 168 <1 <1 <1 1 <1 <1 <1 <1 <1 1 169

10:00 45 87 2 134 <1 <1 <1 2 <1 1 <1 <1 <1 3 137

10:30 35 62 1 98 <1 <1 <1 2 <1 <1 <1 <1 <1 2 101

11:00 31 44 1 76 <1 <1 <1 2 <1 <1 <1 <1 <1 2 78

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"VIEWERSHIP (in '000) TO TELEVISION

URBAN

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

Published March 2015

11:30 18 30 1 49 <1 <1 <1 1 <1 <1 <1 <1 <1 1 50

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"VIEWERSHIP (in '000) TO TELEVISION

RURAL

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

Published March 2015

TIME CVM TVJ LOVE TV FTA ONLY TOT. TEMPO RE TV CVM PLUS SPORTS MAX JNN TVJ SPORTS MUSIC PLUS HYPE TV OTHER

LOC/REG

CABLE ONLY

TOT.

TELEVISION

TOT.

000 000 000 000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 2 2 <1 4 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 4

12:30 1 2 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3

1:00 1 2 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3

1:30 1 2 <1 3 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 3

2:00 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1

2:30 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1

3:00 1 1 <1 2 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2

3:30 1 1 <1 2 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2

4:00 1 1 <1 2 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 2

4:30 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1

5:00 <1 1 <1 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1

5:30 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1

6:00 am 8 35 <1 42 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 42

6:30 7 37 <1 44 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 44

7:00 9 44 <1 52 <1 <1 <1 <1 <1 <1 1 <1 <1 1 53

7:30 9 39 <1 48 <1 <1 <1 <1 <1 <1 1 <1 <1 1 49

8:00 11 36 <1 47 <1 1 <1 1 <1 <1 <1 <1 <1 2 49

8:30 7 30 <1 37 <1 2 <1 1 <1 <1 <1 1 <1 4 41

9:00 <1 27 <1 28 <1 2 <1 1 <1 <1 <1 1 <1 4 32

9:30 <1 24 <1 24 <1 <1 <1 1 <1 <1 <1 <1 <1 1 25

10:00 <1 27 <1 27 <1 <1 <1 1 <1 <1 <1 <1 <1 1 28

10:30 1 25 <1 26 <1 <1 <1 1 <1 <1 <1 <1 <1 1 27

11:00 2 17 <1 20 <1 <1 <1 1 <1 <1 <1 <1 <1 1 21

11:30 3 14 <1 17 <1 <1 <1 1 <1 <1 <1 <1 <1 1 18

12:00 md 11 29 <1 40 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 40

12:30 11 25 <1 36 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 36

1:00 14 30 1 46 <1 1 <1 <1 <1 <1 <1 <1 <1 1 47

1:30 15 30 1 47 <1 1 <1 <1 <1 <1 <1 <1 <1 1 48

2:00 11 42 2 55 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 55

2:30 4 40 2 47 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 47

3:00 5 37 2 45 <1 <1 <1 <1 <1 <1 1 <1 <1 1 46

3:30 4 35 1 40 <1 <1 <1 <1 <1 <1 1 <1 <1 1 41

4:00 7 29 1 38 <1 <1 <1 <1 <1 <1 <1 1 <1 1 38

4:30 7 25 1 33 <1 <1 <1 <1 <1 <1 <1 1 <1 1 34

5:00 5 37 1 44 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 44

5:30 2 32 <1 34 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 34

6:00 pm 7 71 <1 78 <1 1 <1 <1 <1 <1 <1 <1 <1 1 78

6:30 8 97 1 106 <1 1 <1 <1 <1 <1 <1 <1 <1 1 107

7:00 14 213 2 230 <1 1 <1 <1 <1 <1 <1 <1 <1 1 231

7:30 14 200 2 217 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 217

8:00 73 141 1 215 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 215

8:30 62 102 1 165 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 165

9:00 40 77 <1 118 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 118

9:30 17 59 <1 76 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 76

10:00 10 46 <1 55 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 55

10:30 5 25 <1 30 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 30

11:00 7 16 <1 23 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 23

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"VIEWERSHIP (in '000) TO TELEVISION

RURAL

DAY: SUNDAY-SATURDAY

MRSL All Media Survey 2014

Published March 2015

11:30 5 10 <1 15 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 15

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

MRSL All Media Survey

Published March 2015

MARKET RESEARCH SERVICES LTD.

"ALWAYS ASKING QUESTIONS, ALWAYS PROVIDING ANSWERS"

ALL MEDIA SURVEY 2014

THE INTERNATIONAL CABLE AUDIENCE

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

VIEWERSHIP IN ('000) TO INTERNATIONAL CABLE

(BY DEMOGRAPHY/AREA)

MRSL All Media Survey 2014

Published: March 2015

Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL

000 000 000 000 000 000 000 000 000 000 000 000

12:00 mn 16 9 5 13 6 5 10 10 10 13 2 25

12:30 14 11 6 14 4 <1 11 14 10 10 4 25

1:00 13 6 2 11 4 <1 8 10 8 7 3 18

1:30 11 4 2 9 4 <1 6 9 8 6 2 15

2:00 8 7 2 8 4 <1 4 10 5 7 2 14

2:30 6 4 1 5 4 <1 3 8 4 6 1 11

3:00 8 4 <1 5 5 <1 4 8 5 6 1 12

3:30 4 3 <1 2 5 <1 4 4 4 3 <1 7

4:00 4 2 <1 1 5 <1 4 2 1 5 <1 6

4:30 4 1 <1 1 4 <1 3 3 1 3 <1 5

5:00 5 4 1 3 5 3 3 3 3 6 1 9

5:30 8 6 2 3 7 4 5 4 6 6 1 13

6:00 am 13 13 6 4 16 2 13 11 14 9 3 26

6:30 13 12 1 8 16 3 13 10 14 9 2 25

7:00 29 20 9 12 28 7 20 20 23 22 4 48

7:30 22 18 9 9 22 9 15 15 19 17 3 39

8:00 39 31 15 21 34 8 23 40 32 34 4 70

8:30 34 34 12 23 33 2 24 42 32 32 5 68

9:00 38 41 10 29 40 12 23 44 32 40 8 79

9:30 38 38 10 26 39 10 25 41 31 37 9 76

10:00 44 53 12 33 52 7 35 55 45 46 9 98

10:30 46 44 14 29 47 5 34 51 36 44 11 90

11:00 41 52 14 34 45 5 34 53 31 47 15 93

11:30 42 40 12 31 37 5 27 49 28 42 11 81

12:00 md 47 41 16 27 43 8 37 42 36 41 11 87

12:30 41 39 17 24 37 8 30 41 36 32 12 79

1:00 51 43 20 31 42 18 30 45 37 45 12 93

1:30 44 43 20 26 41 13 31 43 35 44 10 87

2:00 52 58 34 33 43 13 37 60 44 50 16 110

2:30 47 50 26 27 43 19 30 49 43 46 10 97

3:00 61 66 42 39 46 23 42 62 54 57 17 127

3:30 62 58 40 33 47 21 40 58 52 53 16 119

4:00 56 71 44 32 53 19 44 64 56 57 16 127

4:30 55 64 44 30 47 15 41 63 56 55 11 119

5:00 56 79 51 34 52 23 42 70 65 57 16 136

5:30 58 79 52 35 52 22 42 74 69 57 15 138

6:00 pm 71 90 61 46 55 23 58 81 66 76 22 162

6:30 70 76 51 49 46 26 54 66 58 72 17 146

7:00 63 76 44 58 37 30 49 61 54 68 20 140

7:30 66 65 40 58 31 23 45 63 52 64 16 131

8:00 91 90 51 66 63 41 62 78 78 80 25 181

8:30 101 101 52 76 72 38 74 90 89 90 25 202

9:00 134 128 55 90 116 56 94 111 116 121 26 262

9:30 127 111 42 77 116 62 81 92 106 113 18 236

10:00 119 107 40 70 114 82 71 72 113 96 17 225

10:30 91 90 32 57 90 73 52 56 96 70 15 181

11:00 72 72 21 45 77 65 39 40 74 60 10 144

11:30 63 53 19 37 59 53 35 29 56 52 9 116

TOTAL

TIME

GENDER AGE GROUP S/E CLASS REGION

The times above represent "AHH commencing"

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

MRSL All Media Survey

Published March 2015

"ALWAYS ASKING QUESTIONS, ALWAYS PROVIDING ANSWERS"

MARKET RESEARCH SERVICES LTD.

ALL MEDIA SURVEY 2014

NEWSPAPER & MAGAZINES READERSHIP

ALL MEDIA SURVEY 2014

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers" READERSHIP IN ('000) TO NEWSPAPER PUBLICATIONS

(By Demography Area)

MRSL ALL Media Survey 2014

Published: March 2015

Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL

000 000 000 000 000 000 000 000 000 000 000 000

THE GLEANER

Monday 124 130 27 77 148 95 94 65 125 104 25 254

Tuesday 103 115 17 69 130 88 79 51 109 88 22 218

Wednesday 118 121 24 76 137 101 75 62 116 93 29 238

Thursday 103 104 16 68 120 92 68 48 104 82 21 207

Friday 96 97 19 67 106 83 66 45 93 81 21 194

Saturday 61 66 15 42 70 45 46 35 62 47 18 127

Sunday 284 320 86 185 331 152 220 233 250 261 94 605

THE OBSERVER

Monday 99 118 21 66 130 72 66 81 99 85 33 218

Tuesday 95 104 19 55 125 65 61 73 92 79 29 199

Wednesday 95 96 17 60 112 72 57 62 92 70 30 191

Thursday 93 99 21 52 118 66 55 70 91 75 24 191

Friday 82 83 39 101 24 58 46 61 71 70 24 165

Saturday 68 56 17 35 71 39 34 51 61 45 18 124

Sunday 95 74 24 50 93 51 47 70 82 62 25 168

TEENAGE OBSERVER 15 28 22 10 12 10 14 20 16 23 5 44

OBSERVER WEST 9 11 2 7 11 8 6 6 6 13 1 20

OBSERVER NORTH & EAST 5 9 <1 7 7 9 3 2 8 6 1 14

OBSERVER CENTRAL 4 9 <1 4 8 9 3 1 8 5 1 13

THE STAR

Monday 105 113 34 69 114 17 57 144 93 87 40 218

Tuesday 98 93 34 64 92 15 54 121 89 69 35 190

Wednesday 99 97 31 70 93 24 55 117 88 76 35 196

Thursday 99 81 31 58 88 13 58 108 75 73 32 178

Friday 142 135 49 98 128 27 87 163 96 135 46 276

Saturday 79 66 25 48 70 12 47 84 66 57 23 144

YouthLink 23 42 38 3 25 18 25 23 31 25 11 66

Children's Own 48 68 69 20 31 14 40 63 63 45 12 117

Track & Pool 5 <1 1 2 1 2 1 2 4 <1 1 5

North Coast Times 1 22 <1 11 13 2 7 16 1 19 3 25

Western Mirror 43 70 16 32 66 7 31 76 1 95 18 114

TotalPublications

Gender Age Group S/E Class Area

NB: THE DATA ABOVE REPRESENTS THE # OF

READERS OF THE LAST PUBLICATION/ISSUE OF THE RESPECTIVE NEWSPAPER 227 NOTE: PUBLICATIONS ABOVE ARE LISTED IN ALPHABETICAL ORDER

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers" READERSHIP IN ('000) TO PULL OUTS

(By Demography/Area)

MRSL ALL Media Survey 2014

Published: March 2015

Males Females 10-19 20-24 35 + ABC1 C2 DE KMA URBAN RURAL

000 000 000 000 000 000 000 000 000 000 000

THE GLEANER

Flair 34 61 7 27 61 41 35 21 43 46 10

Hospitality Jamaica 19 38 <1 16 41 35 11 12 25 26 8

Wednesday Business 34 34 2 18 48 40 18 10 35 26 9

Western Focus 8 17 <1 8 17 10 8 7 9 9 7

Financial Gleaner 33 34 1 16 49 41 17 9 35 26 8

Sunday Outlook 156 217 42 113 219 104 135 137 177 160 38

Sunday Business 133 157 29 76 187 89 104 98 147 120 23

THE OBSERVER

Teenage Observer 15 28 22 10 12 10 14 20 16 23 5

Study Center 13 18 7 11 12 12 11 8 14 15 2

Environment Watch 14 17 <1 7 24 14 10 7 14 13 4

Observer West 9 11 2 7 11 8 6 6 6 13 1

Observer North & East 5 9 <1 7 7 9 3 2 8 6 1

Observer Central 4 9 <1 4 8 9 3 1 8 5 1

All Woman 23 52 2 26 47 31 28 17 37 32 9

Vow 13 35 6 15 28 19 17 12 25 21 5

Business Observer 33 27 1 15 42 30 16 13 28 26 5

Thursday Life 14 17 2 9 19 14 9 7 12 18 1

Splash 10 18 4 7 18 12 8 9 12 15 2

Caribbean Business Report 20 15 2 9 24 15 12 9 12 17 7

Auto 19 9 2 9 16 9 9 9 8 14 5

Under the Dryer 6 15 4 5 13 10 7 6 9 11 2

Sporting World 23 10 2 10 19 12 9 11 12 15 5

Buy Me 4 12 2 4 10 6 5 5 5 10 1

Style Observer 39 39 7 18 53 28 24 26 44 26 10

Finance 39 29 1 19 47 27 20 20 35 29 5

Bookends 28 29 4 12 41 18 17 22 30 23 5

The Agenda 28 25 <1 14 39 12 19 23 25 25 4

Career & Education 47 38 7 27 48 26 25 32 40 38 8

Life Tributes 23 29 <1 13 39 17 17 17 23 25 4

Classifieds 42 37 4 27 46 26 26 25 41 33 5

Area

Publications

Gender Age Group S/E Class

NOTE: PUBLICATIONS ABOVE ARE LISTED IN ALPHABETICAL ORDER

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers" READERSHIP IN ('000) TO PULL OUTS

(By Demography/Area)

MRSL ALL Media Survey 2014

Published: March 2015

000

97

58

68

25

67

376

291

44

31

31

20

14

13

77

48

59

31

28

35

27

22

32

17

78

67

57

53

84

52

78

Total

NOTE: PUBLICATIONS ABOVE ARE LISTED IN ALPHABETICAL ORDER

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

SECTIONS OF NEWSPAPERS NORMALLY READ

(By Demography/Area)

MRSL ALL Media Survey 2014

Published: March 2015

Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL

% % % % % % % % % % % %

THE DAILY GLEANER N ===> 267 303 83 174 313 161 187 222 287 206 76 570

Across the Nation 3 4 3 2 5 11 4 2 3 5 3 4

An Ounce of Prevention 7 6 6 4 9 13 6 5 5 8 8 7

Business 33 26 22 29 31 46 32 21 30 32 21 29

Careers 32 41 28 46 35 47 41 30 35 39 39 37

Classified 40 45 22 54 41 46 45 40 42 46 38 43

Comics 22 27 39 28 19 25 23 26 26 27 15 25

Crossword/puzzle 14 23 39 21 13 15 18 22 21 19 14 19

Dear Counsellor 14 23 13 20 19 17 22 17 17 21 21 19

Editorials 23 28 15 20 32 47 29 16 26 28 18 26

Entertainment 52 52 73 58 43 51 53 50 55 48 51 52

Financial Gleaner 10 11 2 11 13 24 14 3 10 14 7 11

Flair 10 21 3 17 19 28 19 9 16 19 11 16

Food 27 40 33 34 35 38 38 29 37 35 25 34

Front page/headlines <1 1 <1 <1 1 1 <1 <1 1 <1 <1

Health 32 37 30 32 38 43 40 26 35 37 26 35

Horoscope 17 27 25 29 18 22 21 24 19 28 19 23

Hospitality Jamaica 6 14 2 11 13 19 12 6 8 14 10 11

Immigration Corner 9 8 8 6 10 11 9 6 9 8 6 8

In the Name of Justice 8 8 6 5 10 17 7 5 6 9 10 8

International News 38 30 24 30 38 43 38 26 37 31 31 34

Legal Advice <1 1 <1 <1 <1 <1 1 <1 <1 <1 <1 <1

Letters to the Editor 26 28 18 23 31 47 27 19 25 30 24 27

Lifestyle 21 35 33 31 27 35 32 24 30 30 24 29

Local News 81 82 60 82 87 85 86 76 83 80 81 82

Mind & Spirit <1 <1 <1 1 <1 <1 <1 1 <1 1 <1 <1

No special section <1 1 <1 <1 1 <1 1 1 <1 1 1 <1

Obituaries 20 34 19 20 35 31 29 27 27 30 25 28

Passport/Immigration advice 15 14 10 13 16 17 14 14 15 15 11 14

Positive Parenting 7 11 9 10 9 15 8 8 8 13 7 9

Roving with Lalah 5 4 3 3 7 11 5 2 4 7 1 5

Saturday Lifestyle 9 10 6 8 12 14 10 7 9 10 10 10

Social/Something Extra 21 21 19 22 21 35 19 18 21 22 18 21

Sports 64 39 66 41 51 60 45 50 52 47 46 49

Stock Market <1 1 2 <1 <1 <1 <1 1 <1 <1 <1 <1

Techno Tease 5 6 6 4 6 10 5 4 5 5 6 5

The Gleaner in 5 minutes 2 3 2 3 2 6 3 1 2 2 4 2

Thursday Talk (gossip) 3 7 10 3 5 7 5 5 5 7 3 5

Tuesday Talk (gossip) 3 4 6 <1 5 8 3 3 3 5 1 4

Weird News 14 16 24 16 12 15 14 17 15 15 14 15

Western Focus 2 3 <1 1 4 7 2 1 1 4 3 2

Publications

Gender Age Group S/E Class Region Total

NB: THE POPULATION OF READERS ABOVE "N" REPRESENTS THE TOTAL #

OF PERSONS WHO CLIAM TO READ/LEAF THROUGH THE RESPECTIVE NEWSPAPERS NOWADAYS 233 NOTE: PUBLICATIONS ABOVE ARE NOT LISTED IN ALPHABETICAL ORDER

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

SECTIONS OF NEWSPAPERS NORMALLY READ

(By Demography/Area)

MRSL ALL Media Survey 2014

Published: March 2015

Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL

% % % % % % % % % % % %

Publications

Gender Age Group S/E Class Region Total

THE SUNDAY GLEANER N ==> 402 500 131 280 491 207 309 386 402 363 137 902

Automotives 39 15 22 22 28 32 26 23 23 28 24 25

Bridal/Weddings <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1

Business 38 36 22 33 43 57 35 34 39 38 29 37

Careers 40 49 22 51 48 52 49 40 44 50 38 45

Classifieds 48 57 23 60 57 44 53 56 51 56 51 53

Comics 25 30 52 25 23 25 29 28 30 30 19 28

Crosswords/puzzle 17 25 32 20 20 24 20 22 24 22 12 21

Earth Matters 5 3 4 2 5 5 5 3 4 3 4 4

Editorial 15 17 4 13 21 25 17 12 19 14 13 16

Entertainment 52 50 59 56 46 57 49 51 57 45 51 51

Headlines/Front Page 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1

Health <1 <1 <1 <1 1 1 1 <1 <1 <1 1 <1

In Focus 19 19 8 15 24 38 19 14 18 21 15 19

International News 49 41 28 39 52 55 46 40 46 40 52 44

Legal advice <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 1 <1

Lifestyle <1 <1 <1 <1 <1 1 <1 <1 1 <1 <1 <1

Local News 78 72 50 71 83 84 75 71 75 73 76 75

NoSpecial Section Read 1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1 <1

Obituaries 22 34 11 23 37 36 27 29 30 28 28 29

Outlook Magazine 35 51 38 46 45 53 46 41 45 45 41 45

Public Affairs 13 14 6 11 17 24 13 11 13 14 12 13

Regional News 31 25 14 24 33 42 29 22 24 28 34 27

Social 20 20 14 21 21 32 21 16 23 19 13 20

Sport 61 35 49 39 49 51 45 45 46 46 45 46

The Arts 19 21 19 19 21 30 20 18 25 17 17 20

The Week That Was 5 6 1 3 8 3 6 5 4 7 3 5

Weather 10 9 8 8 11 14 8 10 10 11 6 9

What's Inside 7 5 1 4 9 10 7 4 4 9 2 6

NB: THE POPULATION OF READERS ABOVE "N" REPRESENTS THE TOTAL #

OF PERSONS WHO CLIAM TO READ/LEAF THROUGH THE RESPECTIVE NEWSPAPERS NOWADAYS 233 NOTE: PUBLICATIONS ABOVE ARE NOT LISTED IN ALPHABETICAL ORDER

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

SECTIONS OF NEWSPAPERS NORMALLY READ

(By Demography /Area)

MRSL ALL Media Survey 2014

Published: March 2015

Total

Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL

% % % % % % % % % % % %

THE DAILY OBSERVER N ==> 262 270 87 168 277 114 158 260 235 195 102 532

All Woman 15 37 9 30 29 39 28 22 26 34 14 26

At the Movies 13 12 19 11 11 12 12 12 13 12 12 12

Auto 12 4 4 7 8 8 7 8 10 5 8 8

Baby Steps 1 7 7 6 4 4 4 4 4 5 2 4

Business 31 31 17 34 33 47 32 27 31 34 26 31

Business Observer 11 12 1 12 13 18 11 9 9 13 12 11

Buy Me 4 7 6 7 5 4 5 6 5 8 3 6

Caribbean Business Report 15 12 10 11 16 22 15 9 11 15 13 13

Cartoons 22 27 46 22 20 20 24 26 29 25 15 25

Classified 28 32 13 38 30 33 36 25 31 31 25 30

Clovis 11 15 3 15 15 20 17 9 14 15 7 13

Crosswords 12 21 26 16 14 6 23 14 20 17 7 16

Do it Yourself 2 6 9 5 3 2 5 4 3 5 5 4

Editorials 28 26 14 27 31 45 30 21 28 27 26 27

Entertainment 44 43 46 47 41 41 46 42 52 35 43 44

Environment Watch 6 7 4 7 7 12 7 5 3 9 10 7

Flair <1 <1 <1 <1 <1 <1 1 <1 1 <1 <1 <1

Food 21 33 27 28 27 25 31 25 26 31 24 27

Health 14 23 3 19 21 27 22 15 17 23 16 19

Horoscope 22 34 31 30 27 18 30 30 25 32 28 28

International news 51 50 31 52 56 59 54 46 55 44 54 51

Legal Notices 3 7 6 4 7 8 8 3 2 8 8 6

Leisure 9 10 10 10 9 12 13 6 8 11 10 10

Letters to the Editor 25 26 19 22 30 31 33 20 25 25 28 26

Local news 79 84 63 86 85 90 82 80 82 81 83 82

Lottery Results 12 14 6 11 17 6 14 14 9 17 13 13

NHT and You 1 <1 <1 <1 <1 <1 1 <1 1 <1 <1 <1

Observer Central 3 5 24 7 4 10 5 3 4 5 3 4

Observer North & East 6 7 1 9 6 8 8 5 4 7 10 6

Observer West 5 10 1 11 8 12 9 6 4 11 8 8

Opinion 8 8 4 5 11 16 10 5 5 12 6 8

Page 2 14 19 4 20 18 25 18 14 20 13 17 17

People Post 11 11 13 10 11 16 12 9 10 11 13 11

Social 17 16 19 15 17 20 20 13 18 15 18 17

Splash 2 5 11 5 2 6 5 2 3 4 3 4

Sporting World 16 7 <1 14 8 10 10 12 9 13 12 11

Sports 58 34 49 40 46 47 41 47 49 40 44 45

Study Centre 10 15 20 15 8 14 15 11 10 17 12 13

Talk Back 1 4 1 3 2 4 3 3 3 4 2 3

Teenage 12 15 4 18 9 22 15 11 10 16 16 14

The Theatre Scene 9 10 13 10 8 12 11 8 10 9 8 10

This Day in History 15 13 9 15 14 18 15 12 14 14 13 14

Thursday Life 2 5 1 3 5 4 4 4 3 5 3 4

Under the Dryer 1 5 16 6 2 10 4 2 4 4 1 3

Vows 6 14 9 13 10 14 12 9 10 12 10 10

Your Money 3 6 7 4 6 6 7 3 5 4 5 5

Publications

Gender Age Group S/E Class Region

NB: THE POPULATION OF READERS ABOVE "N" REPRESENTS THE TOTAL #

OF PERSONS WHO CLIAM TO READ/LEAF THROUGH THE RESPECTIVE NEWSPAPER NOWADAYS

241

NOTE: PUBLICATIONS ABOVE ARE NOT LISTED IN ALPHABETICAL ORDER

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"

SECTIONS OF NEWSPAPERS NORMALLY READ

(By Demography /Area)

MRSL ALL Media Survey 2014

Published: March 2015

Total

Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL

% % % % % % % % % % % %

Publications

Gender Age Group S/E Class Region

THE SUNDAY OBSERVER N ==> 167 141 49 105 154 79 86 143 164 107 37 308

Bookends 20 26 8 18 31 31 21 21 20 27 20 23

Career & Education 58 59 62 57 59 51 67 54 56 67 46 59

Classifieds 53 63 39 66 58 54 55 61 54 66 51 58

Clovis Rewind 21 27 8 20 32 34 28 18 25 23 20 24

Crosswords <1 1 3 <1 <1 <1 <1 1 1 <1 <1 <1

Editorials 29 31 18 26 35 34 36 24 29 30 31 30

Feature 17 19 10 14 23 29 18 15 18 17 20 18

Fun Times/Cartoons 26 30 46 25 24 17 40 21 32 23 26 28

Headlines/Front Page 1 <1 <1 <1 1 <1 <1 1 1 <1 <1 <1

Life Tributes 16 21 8 13 26 23 20 16 14 28 9 18

Local News 63 66 44 64 71 66 74 57 67 65 54 64

Lotto <1 1 <1 <1 1 <1 <1 1 1 <1 <1 <1

Observer 21 25 5 28 24 23 23 23 19 28 23 23

Parliament 20 19 10 16 24 23 22 16 19 21 14 19

Sports 59 30 49 40 47 43 40 49 42 43 60 45

Style Observer 23 44 23 28 39 37 35 31 34 33 29 33

Sunday Comics 33 43 44 42 33 37 37 39 42 34 34 38

Sunday Finance 34 26 13 23 40 51 34 21 29 34 23 30

The Agenda 22 21 <1 18 31 29 20 21 18 29 14 22

The Theatre Scene 13 18 13 19 13 17 15 15 21 10 9 15

NB: THE POPULATION OF READERS ABOVE "N" REPRESENTS THE TOTAL #

OF PERSONS WHO CLIAM TO READ/LEAF THROUGH THE RESPECTIVE NEWSPAPER NOWADAYS

241

NOTE: PUBLICATIONS ABOVE ARE NOT LISTED IN ALPHABETICAL ORDER

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers" READERSHIP IN ('000) TO SECTIONS OF

PUBLICATIONS

(By Demography/Area)

MRSL ALL Media Survey 2014

Published: March 2015

Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL

% % % % % % % % % % % %

THE DAILY STAR N ===> 277 305 109 207 266 43 150 389 260 209 113 582

Artiste of the month 20 20 24 22 16 6 19 21 22 16 22 20

Behind the Pulpit 6 9 <1 9 10 17 7 8 6 9 9 8

Believe It or Not 15 15 13 17 14 22 21 12 15 16 12 15

Birthdays & Anniversaries 9 19 16 13 15 11 14 15 10 20 13 14

Blaka's Box 4 6 2 5 6 <1 7 5 4 5 8 5

Cartoon 21 23 37 21 16 11 21 23 24 20 22 22

Church Notice 6 7 3 4 9 6 7 6 1 12 7 6

Classified 19 27 13 25 27 22 30 21 23 23 26 24

Comic 29 34 46 32 26 6 36 31 36 28 29 32

Dear Reader 13 20 14 15 20 6 22 15 11 18 25 17

Donkey Seh 10 14 3 11 16 11 17 10 8 12 19 12

Entertainment 56 51 64 56 47 83 54 52 57 45 62 54

Entertainment Diary 21 20 24 20 20 <1 26 19 22 18 22 21

Exploring Technology 15 10 14 9 14 17 13 11 10 12 15 12

Fix-it 8 6 3 5 10 6 7 7 5 8 9 7

From My Notebook 1 <1 <1 <1 1 <1 4 <1 1 <1 <1 <1

Gamer's Lounge 4 2 2 2 5 <1 3 3 4 2 4 3

Headlines/Front Page 2 1 1 1 2 6 1 1 2 1 <1 1

Health Corner 14 17 12 11 22 17 21 14 11 17 22 16

Horoscope 30 45 26 44 38 22 39 39 29 47 41 38

Hot Picks 13 17 18 17 12 17 15 15 13 15 20 15

Hottie Hottie 14 17 15 18 15 17 15 16 11 16 24 16

Ketch de Rake 10 21 8 16 20 11 21 14 15 15 20 16

Life & Times 7 10 7 8 10 6 10 8 8 9 9 9

Local Top 10 1 <1 <1 <1 1 <1 <1 <1 1 <1 <1 <1

Lotto 9 10 7 10 11 <1 11 10 9 9 11 10

Mus Bus, Caan Bus 8 9 6 8 11 11 9 8 7 10 9 9

My Friend P with C 4 5 3 4 5 6 3 5 2 7 5 5

News 50 48 39 48 54 33 54 48 50 49 48 49

Poster Girl 10 14 10 18 9 22 11 12 13 12 12 12

Puzzle/Crosswords 14 28 36 24 15 17 25 20 24 23 15 22

Rising Stars 11 16 10 13 16 28 17 11 13 15 12 14

Sports 41 20 38 28 27 44 34 27 34 26 27 29

Star Connections 6 6 1 6 7 6 5 6 5 5 7 6

Star Short Story 4 7 2 6 7 11 5 6 5 8 5 6

Star Year old Babies 9 15 6 12 16 17 15 11 8 15 16 12

Star's People Poll 10 9 5 6 14 17 13 7 7 11 10 9

Talk di Tings with Ms Kitty 16 32 17 27 26 33 26 24 26 22 27 25

Target 1 <1 <1 <1 1 <1 1 <1 1 <1 <1 <1

Teachers We Love 7 10 2 5 15 22 10 8 7 10 11 9

Tell Me Pastor 58 79 49 75 74 61 66 73 67 72 72 70

Text Mania 5 7 2 6 8 6 7 6 5 7 8 6

The Portmore Star 1 3 2 2 1 6 2 2 3 2 1 2

The Star Letters 6 8 8 5 9 <1 11 6 4 11 8 7

Tuckers Time Out 2 3 3 2 2 <1 2 3 2 3 3 2

US Top Ten 6 6 7 6 5 <1 7 5 6 7 4 6

Weird News 27 31 23 32 28 28 29 29 30 25 33 29

Wonder News 6 6 6 7 5 6 4 7 4 6 9 6

Your Favourite Tunes 7 8 7 10 6 6 8 8 6 10 8 8

Publications

Gender Age Group S/E Class Region Total

NB: THE POPULATION OF READERS ABOVE "N" REPRESENTS TOTAL # OF

PERSONS WHO CLIAM TO READ/LEAF THROUGH THE RESPECTIVE NEWSPAPER NOWADAYS NOTE: PUBLICATIONS ABOVE ARE NOT LISTED IN ALPHABETICAL ORDER

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers" READERSHIP IN ('000) TO SECTIONS OF

PUBLICATIONS

(By Demography/Area)

MRSL ALL Media Survey 2014

Published: March 2015

Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL

% % % % % % % % % % % %

Publications

Gender Age Group S/E Class Region Total

WEEKEND STAR N ===> 220 234 80 157 217 44 124 286 191 187 76 454

Audio Review 10 2 9 4 6 <1 6 6 6 5 9 6

Believe it or Not 25 19 17 22 23 18 30 18 21 23 20 22

Center Stage 20 19 8 21 22 18 22 18 17 20 23 19

Classified 30 35 16 33 39 24 38 31 32 34 31 33

Colour Comics 22 26 41 21 21 18 25 24 27 23 20 24

Comics 35 33 61 32 25 35 34 33 40 31 27 34

Dear Reader 17 24 17 18 24 12 24 19 14 24 26 21

Digicel Rising Star 22 32 22 23 33 29 28 27 24 31 27 28

Editorials <1 1 <1 <1 1 <1 1 <1 <1 1 <1 <1

Entertaiment Diary 33 38 31 37 37 41 36 35 43 29 37 36

Entertainment Quickies 27 26 31 30 22 29 24 28 30 22 31 26

From My Notebook 10 8 9 9 10 12 8 10 7 11 9 9

Front Page/Headlines 4 3 2 2 5 6 4 3 7 2 <1 3

Horoscope 35 46 31 45 41 35 40 42 30 50 43 41

Hot Pics 16 18 20 18 14 6 22 15 15 17 20 17

Hottie Hottie Femme Fashions 17 26 17 22 24 24 21 22 18 23 27 22

Ketch de Rake 16 20 13 16 22 18 18 18 14 20 23 18

Legal Wranglings 10 9 <1 6 15 24 11 7 7 10 10 9

My Favourite Tunes 18 17 17 20 16 12 20 17 12 20 24 18

Puzzle/Crossword 29 32 41 34 25 29 34 30 37 31 20 31

Soap Previews 11 29 20 23 19 18 19 22 20 21 23 21

Sports 53 27 42 32 43 59 45 34 39 40 36 39

Star Giveaways 7 9 3 6 11 <1 7 9 6 10 7 8

Star Scope 12 16 5 11 20 6 14 14 9 20 10 14

Star Suss 14 20 13 15 21 24 15 18 14 17 24 17

Star Vibes/Entertainment 36 37 48 34 35 47 36 37 41 32 41 37

Star's People Poll 5 6 3 4 8 <1 10 4 5 8 3 6

Target 1 1 <1 1 1 <1 1 <1 1 1 <1 1

Tell Me Pastor 58 83 52 75 76 71 70 72 70 71 76 71

The Record Shop 5 5 5 5 6 6 4 6 3 7 6 5

Today's Cable TV 5 3 6 4 3 6 4 4 5 3 3 4

Weird News 32 32 28 32 33 35 33 31 32 29 39 32

Wonder World 5 6 6 5 6 <1 6 6 3 7 7 6

NB: THE POPULATION OF READERS ABOVE "N" REPRESENTS TOTAL # OF

PERSONS WHO CLIAM TO READ/LEAF THROUGH THE RESPECTIVE NEWSPAPER NOWADAYS NOTE: PUBLICATIONS ABOVE ARE NOT LISTED IN ALPHABETICAL ORDER

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"READERSHIP IN ('000) TO MAGAZINES

(By Demography Area)

MRSL ALL Media Survey 2014

Published: March 2015

Males Females 10-19 20-34 35+ ABC1 C2 DE KMA URBAN RURAL

000 000 000 000 000 000 000 000 000 000 000

Avon Glamour <1 1 1 <1 <1 <1 1 <1 <1 1 <1

Bible & Text books 4 1 1 1 2 <1 2 2 <1 5 <1

Black Hair <1 1 <1 1 <1 <1 1 <1 1 <1 <1

Buzz Magazine 14 31 9 22 14 10 14 24 26 21 1

Cosmopolitan <1 1 <1 1 <1 <1 1 <1 1 <1 <1

Digestive <1 1 <1 1 <1 <1 1 <1 1 <1 <1

Guy Post <1 1 <1 <1 1 2 <1 <1 <1 1 <1

Hardcore <1 1 <1 <1 1 <1 <1 1 <1 1 <1

Health Homes & Garden Magazine 16 49 12 14 41 24 22 22 28 33 7

Home Sweet Jamaica Magazine 4 4 4 2 2 2 2 5 5 3 <1

Jamaica Tourist 9 11 2 4 13 5 7 9 3 14 3

Kuwa <1 1 <1 1 <1 2 <1 <1 1 <1 <1

Next Generation <1 1 <1 <1 1 <1 1 <1 <1 1 <1

Our Jamaica 6 10 5 4 7 <1 5 10 4 13 <1

OWN <1 2 <1 <1 2 2 1 <1 3 <1 <1

Panache 4 7 2 2 6 <1 3 7 <1 10 <1

People 1 3 2 2 <1 2 2 1 3 1 1

Reggae Times 9 8 4 5 7 <1 4 12 <1 15 1

Source 1 <1 <1 <1 1 <1 <1 1 1 <1 <1

Sports Globe 14 9 7 5 10 <1 6 15 3 17 2

Tallawah Magazine 4 8 2 2 7 <1 3 8 1 10 <1

Teen Magazine 1 1 1 1 <1 <1 1 1 3 <1 <1

The Jamaican (Art) Magazine 10 14 6 9 10 <1 8 15 10 14 1

Wealth Magazine 16 27 5 14 24 12 16 19 16 22 7

Publications

Gender Age Group S/E Class Area

NB: THE DATA ABOVE REPRESENTS THE # OF

READERS OF THE LAST PUBLICATION/ISSUE OF THE RESPECTIVE NEWSPAPER NOTE: PUBLICATIONS ABOVE ARE LISTED IN ALPHABETICAL ORDER

Market Research Services Ltd.

"Always Asking Questions, Always Providing Answers"READERSHIP IN ('000) TO MAGAZINES

(By Demography Area)

MRSL ALL Media Survey 2014

Published: March 2015

Avon Glamour

Bible & Text books

Black Hair

Buzz Magazine

Cosmopolitan

Digestive

Guy Post

Hardcore

Health Homes & Garden Magazine

Home Sweet Jamaica Magazine

Jamaica Tourist

Kuwa

Next Generation

Our Jamaica

OWN

Panache

People

Reggae Times

Source

Sports Globe

Tallawah Magazine

Teen Magazine

The Jamaican (Art) Magazine

Wealth Magazine

Publications

000

1

5

1

46

1

1

1

1

67

8

20

1

1

17

2

11

5

17

1

22

12

2

25

44

Total

NB: THE DATA ABOVE REPRESENTS THE # OF

READERS OF THE LAST PUBLICATION/ISSUE OF THE RESPECTIVE NEWSPAPER NOTE: PUBLICATIONS ABOVE ARE LISTED IN ALPHABETICAL ORDER

1

All Media Survey November 2014 Interviewer ID#:

Resp. ID #: Team Leader ID#:

Coder ID#: Start time: End time:

Enterer ID#: Date: dd/ mm/ yy/

Introduction: Goodday, I am…………………………………………………..from Market Research Services Ltd. Today, we are carrying out a survey about media and your household has been randomly selected to participate. The interview will last

approximately 30 to 45 min. Do you care to take part in our survey? If yes: As we need to speak with certain types of

persons for this survey, I will need to ask you a few questions before we proceed with the main questionnaire.

Screener

S1. Do you or any member of your immediate family work in any of the following occupations? (Read Out)

Advertising/design/promotions/public relations agency

1

IF YES TO ANY OF THESE

TERMINATE Marketing research agency 2

Radio/ newspapers/ magazine/ TV 3 S2. Have you yourself personally participated in any market surveys other than a public opinion poll in the past three

(3) months? Yes 1Thank and terminate No 2Continue

S3. May I have the names, gender and age of all persons 10 years and over who are living inside your household?

By living in your household we mean someone who sleeps there at least three (3) nights for the week. They typically share in the family meals and are usually related or are partners. Please do not however include anyone

who lives here by employment.

S4. May I have the date of birth of (say first name). If there is more than one person in the household who

fits into your quota needs, select the person who last celebrated a birthday using month and day in DOB. If there is only one person who fits your quota select that person.

Name S3 S4

Gender (M or F) Age DOB

DO NOT INCLUDE ANYONE OVER 64 YEARS

If the person selected is not available speak with the next person who last celebrated a birthday before the

selected individual. If this individual is not available, go to the next household. If the person you eventually interview is different from the person you started to talk with re-ask S1 and S2 and verify the

persons gender and age before proceeding. IF THE PERSON SELECTED IS UNDER 18 SEEK PERMISSION FROM PARENT/GUARDIAN TO PROCEED. PARENT MAY SIT IN ON INTERVIEW.

2

I am now going to ask you some questions to which there are no right or wrong answers. The interview will last about

45 to 60 minutes.

DAY ON WHICH INTERVIEW IS BEING CONDUCTED

SUN. MON. TUES. WED. THURS. FRI. SAT. 1 2 3 4 5 6 7

CHECK YOUR QUOTA

DATE ON WHICH

INTERVIEW IS BEING CONDUCTED:

SECTION A – GENERAL & INTERNET

Q1. Which of the following do you presently have in your household in working condition? (READ LIST ONE AT A TIME. RECORD AN ANSWER FOR EACH)

Yes No

Working radio (including portable radios, walkmans with radio,

audio cassette with radio, CD player with radio, radio on a mobile device eg. phone, tablets, ipod)

1 2

Motor vehicle with working radio 1 2

Working Television 1 2

Motor vehicle with working television 1 2

Working Satellite dish 1 2

Working Cable 1 2

Working Internet on a computer (including desktop or laptop) 1 2

Working Internet on a mobile phone 1 2

Q2a. Do you ever use the Internet whether at home, work or elsewhere? Yes 1Q2b No 2Q3

Q2b. Which of the following do you ever use the Internet for? (Read list one at a time. Record an answer for

each)

Yes No

Email 1 2

Shopping for products and services 1 2

Visit social network sites (eg. Facebook. Twitter etc.) 1 2

Visit entertainment based sites 1 2

Visit dating sites 1 2

Look for educational content 1 2

Read the news 1 2

Look for health related content 1 2

Play games 1 2

Carry out banking transactions 1 2

Pay bills 1 2

Download or stream/watch movies 1 2

Watch local TV 1 2

Download or stream/listen to music 1 2

Listen to radio 1 2

Other (specify):

1 2

Q3. ASK ALL WHO HAVE A RADIO SET IN Q1 (I.E SAID “YES” TO RADIO): How many radio sets are there in this household that are in working condition? Please do not include radio sets in motor vehicles just now.

Please include portable radio sets, walkmans with radio, audio cassette player with radio, CD player with radio, radio on mobile phone. (READ OUT ONE AT A TIME AND AWAIT AN ANSWER FOR EACH. RECORD

EXACT NUMBERS. USE LEADING ZEROS)

Portable radio sets [_____________] Radio on mobile phone [______________]

Walkmans with radio [_____________] Other radio (not including [______________]

Inside motor vehicle)

Audio cassette with radio [_____________] Total radio sets [____________]

Interviewer add all sets for the total row. CD Player with radio [_____________]

Q4a. ASK ALL WITH A MOTOR VEHICLE IN Q1 (I.E. SAID “YES” TO MOTOR VEHICLE WITH RADIO): How many motor vehicles are there in this household with a radio set in working condition installed in it? (RECORD

EXACT NUMBERS. USE LEADING ZEROS)

[_________]________]

3

Q4b. ASK ALL WITH A MOTOR VEHICLE IN Q1 (I.E. SAID “YES” TO MOTOR VEHICLE WITH TELEVISION):

How many motor vehicle are there in this household with a television set in working condition installed in it?

[_________]________]

Q5a. ASK ALL WHO HAVE A TELEVISION SET IN Q1 (I.E SAID “YES” TO TELEVISION): How many television sets do you have in this household that are currently in working condition? (RECORD EXACT NUMBERS. USE

LEADING ZERO)

[_________]_________]

Q5b. And how many television sets that are in working condition have a cable (cable box) that is in working condition connected to it? (Note: Answer must be equal to or less than # at Q5a. Check for consistency at Q1

and Q5a)

Cable [_________]_________]

SECTION B: RADIO – ASK ALL.

Q6. (SHOWCARD Q6) Thinking now only of YESTERDAY, that is (SAY DAY BEFORE DAY OF INTERVIEW), did you listen to the radio during any of the following times? Please consider whether you listened while at home,

away from home, in your car, on your mobile phone or on the internet. Please give me your answer from the

card in front of you. (READ OUT ONE AT A TIME AND AWAIT A RESPONSE FOR EACH)

Yes No 12 MN TO 6 AM 1 2

6 AM TO12 MD 1 2 12 MD TO 6 PM 1 2

6 PM TO 12 MN 1 2 (DO NOT READ) Did not listen to radio yesterday 99SECTION C - TELEVISION

Q7. SHOWCARD Q7. ASK FOR EACH TIME SEGMENT LISTENED ABOVE: You say you listened to the radio

between (READ FIRST TIME SEGMENT CODED AT Q6) which radio stations did you listen to during this time yesterday. Please give me your answer from the card in front of you. (REPEAT QUESTION FOR ALL OTHER

TIMES CODED AT Q6 ABOVE. MULTIPLE RESPONSE POSSIBLE).

12:00 MN –

6:00 AM

6:00 AM –

12:00 MD

12:00 MD –

6:00 PM

6:00 PM –

12:00 MN

BBC WORLD 27 27 27 27

BESS FM 19 19 19 19

FAME FM 3 3 3 3

FYAH 105 25 25 25 25

GOSEPEL JA 21 21 21 21

Hitz 92 FM 1 1 1 1

HOT 102 5 5 5 5

IRIE FM 6 6 6 6

KLAS ESPN 4 4 4 4

KOOL FM 10 10 10 10

LINKZ 26 26 26 26

LOVE 101 8 8 8 8

MEGA JAMZ 13 13 13 13

MELLO FM 14 14 14 14

MUSIC 99 11 11 11 11

NATIONWIDE 18 18 18 18

NCU 24 24 24 24

NEWS TALK 9 9 9 9

POWER 106 7 7 7 7

RFI 20 20 20 20

RJR 94 FM 2 2 2 2

ROOTS FM 15 15 15 15

STYLZ 23 23 23 23

SUN CITY RADIO 22 22 22 22

TBC 16 16 16 16

VYBZ FM 17 17 17 17

ZIP 103 12 12 12 12

OTHER SPECIFY:

4

Q8. INTERVIEWER TICK ALL TIME SEGMENTS RESPONDENT LISTENED TO THE RADIO AT ALL

YESTERDAY. NOW TICK ALL RADIO STATIONS LISTENED TO WITHIN EACH TIME SEGMENT AND ASK Q8 ABOUT THESE RADIO STATIONS ONLY:

I am now going to show you the programme schedule for each station you said you listened to yesterday. Using

this schedule please tell me which programme and which specific time you listened to each station. Starting first with (SAY FIRST RADIO STATION). You said you listened to (SAY STATION) yesterday between (SAY

TIME SEGMENT). Which of these specific times did you listen to (SAY STATION).

(SHOW PROGRAMME SCHEDULE FOR EACH STATION. ENSURE YOU USE THE CORRECT DAY FOR

EACH STATION. COMPLETE ONE STATION FOR ALL APPLICABLE TIME SEGMENTS, I.E, 12:00 MN – 6:00 AM, 6:00 – 12:00 MD, ETC. BEFORE MOVING ON TO THE OTHER STATION. NOTE THERE IS

ONLY A TIMECARD AVAILABLE FOR FYAH, MUSIC 99 AND NATIONWIDE)

12:00 MN TO 6:00 AM

STATIONS 12:0

0-

12:2

9

12:3

0 -

12:5

9

1:0

0

1:2

9

1:3

0

1:5

9

2:0

0

-

2:2

9

2:3

0

2:5

9

3:0

0

3:2

9

3:3

0

3:5

9

4:0

0

4:2

9

4:3

0

4:5

9

5:0

0 –

5:2

9

5:3

0

5:5

9

BBC WORLD 27 27 27 27 27 27 27 27 27 27 27 27

BESS FM 19 19 19 19 19 19 19 19 19 19 19 19

FAME FM 3 3 3 3 3 3 3 3 3 3 3 3

FYAH 105 25 25 25 25 25 25 25 25 25 25 25 25

GOSEPEL JA 21 21 21 21 21 21 21 21 21 21 21 21

Hitz 92 FM 1 1 1 1 1 1 1 1 1 1 1 1

HOT 102 5 5 5 5 5 5 5 5 5 5 5 5

IRIE FM 6 6 6 6 6 6 6 6 6 6 6 6

KLAS ESPN 4 4 4 4 4 4 4 4 4 4 4 4

KOOL FM 10 10 10 10 10 10 10 10 10 10 10 10

LINKZ 26 26 26 26 26 26 26 26 26 26 26 26

LOVE 101 8 8 8 8 8 8 8 8 8 8 8 8

MEGA JAMZ 13 13 13 13 13 13 13 13 13 13 13 13

MELLO FM 14 14 14 14 14 14 14 14 14 14 14 14

MUSIC 99 11 11 11 11 11 11 11 11 11 11 11 11

NATIONWIDE 18 18 18 18 18 18 18 18 18 18 18 18

NCU 24 24 24 24 24 24 24 24 24 24 24 24

NEWS TALK 9 9 9 9 9 9 9 9 9 9 9 9

POWER 106 7 7 7 7 7 7 7 7 7 7 7 7

RFI 20 20 20 20 20 20 20 20 20 20 20 20

RJR 94 FM 2 2 2 2 2 2 2 2 2 2 2 2

ROOTS FM 15 15 15 15 15 15 15 15 15 15 15 15

STYLZ 23 23 23 23 23 23 23 23 23 23 23 23

SUN CITY RADIO 22 22 22 22 22 22 22 22 22 22 22 22

TBC 16 16 16 16 16 16 16 16 16 16 16 16

VYBZ FM 17 17 17 17 17 17 17 17 17 17 17 17

ZIP 103 12 12 12 12 12 12 12 12 12 12 12 12

OTHER SPECIFY:

5

6:00 AM TO 12:00 MD

STATIONS 6

:00 -

6:2

9

6:3

0 –

6:5

9

7:0

0–

7:2

9

7:3

0–

7:5

9

8:0

0–

8:2

9

8:3

0–

8:5

9

9:0

0–

9:2

9

9:3

0–

9:5

9

10:0

0

10:2

9

10:3

0

10:5

9

11:0

0 –

11:2

9

11:3

0

11:5

9

BBC WORLD 27 27 27 27 27 27 27 27 27 27 27 27

BESS FM 19 19 19 19 19 19 19 19 19 19 19 19

FAME FM 3 3 3 3 3 3 3 3 3 3 3 3

FYAH 105 25 25 25 25 25 25 25 25 25 25 25 25

GOSEPEL JA 21 21 21 21 21 21 21 21 21 21 21 21

Hitz 92 FM 1 1 1 1 1 1 1 1 1 1 1 1

HOT 102 5 5 5 5 5 5 5 5 5 5 5 5

IRIE FM 6 6 6 6 6 6 6 6 6 6 6 6

KLAS ESPN 4 4 4 4 4 4 4 4 4 4 4 4

KOOL FM 10 10 10 10 10 10 10 10 10 10 10 10

LINKZ 26 26 26 26 26 26 26 26 26 26 26 26

LOVE 101 8 8 8 8 8 8 8 8 8 8 8 8

MEGA JAMZ 13 13 13 13 13 13 13 13 13 13 13 13

MELLO FM 14 14 14 14 14 14 14 14 14 14 14 14

MUSIC 99 11 11 11 11 11 11 11 11 11 11 11 11

NATIONWIDE 18 18 18 18 18 18 18 18 18 18 18 18

NCU 24 24 24 24 24 24 24 24 24 24 24 24

NEWS TALK 9 9 9 9 9 9 9 9 9 9 9 9

POWER 106 7 7 7 7 7 7 7 7 7 7 7 7

RFI 20 20 20 20 20 20 20 20 20 20 20 20

RJR 94 FM 2 2 2 2 2 2 2 2 2 2 2 2

ROOTS FM 15 15 15 15 15 15 15 15 15 15 15 15

STYLZ 23 23 23 23 23 23 23 23 23 23 23 23

SUN CITY RADIO 22 22 22 22 22 22 22 22 22 22 22 22

TBC 16 16 16 16 16 16 16 16 16 16 16 16

VYBZ FM 17 17 17 17 17 17 17 17 17 17 17 17

ZIP 103 12 12 12 12 12 12 12 12 12 12 12 12

OTHER SPECIFY:

6

12:00 MD TO 6:00 PM

STATIONS 1

2:0

0-

12:2

9

12:3

0 -

12:5

9

1:0

0

1:2

9

1:3

0

1:5

9

2:0

0

-

2:2

9

2:3

0

2:5

9

3:0

0

3:2

9

3:3

0

3:5

9

4:0

0

4:2

9

4:3

0

4:5

9

5:0

0 –

5:2

9

5:3

0

5:5

9

BBC WORLD 27 27 27 27 27 27 27 27 27 27 27 27

BESS FM 19 19 19 19 19 19 19 19 19 19 19 19

FAME FM 3 3 3 3 3 3 3 3 3 3 3 3

FYAH 105 25 25 25 25 25 25 25 25 25 25 25 25

GOSEPEL JA 21 21 21 21 21 21 21 21 21 21 21 21

Hitz 92 FM 1 1 1 1 1 1 1 1 1 1 1 1

HOT 102 5 5 5 5 5 5 5 5 5 5 5 5

IRIE FM 6 6 6 6 6 6 6 6 6 6 6 6

KLAS ESPN 4 4 4 4 4 4 4 4 4 4 4 4

KOOL FM 10 10 10 10 10 10 10 10 10 10 10 10

LINKZ 26 26 26 26 26 26 26 26 26 26 26 26

LOVE 101 8 8 8 8 8 8 8 8 8 8 8 8

MEGA JAMZ 13 13 13 13 13 13 13 13 13 13 13 13

MELLO FM 14 14 14 14 14 14 14 14 14 14 14 14

MUSIC 99 11 11 11 11 11 11 11 11 11 11 11 11

NATIONWIDE 18 18 18 18 18 18 18 18 18 18 18 18

NCU 24 24 24 24 24 24 24 24 24 24 24 24

NEWS TALK 9 9 9 9 9 9 9 9 9 9 9 9

POWER 106 7 7 7 7 7 7 7 7 7 7 7 7

RFI 20 20 20 20 20 20 20 20 20 20 20 20

RJR 94 FM 2 2 2 2 2 2 2 2 2 2 2 2

ROOTS FM 15 15 15 15 15 15 15 15 15 15 15 15

STYLZ 23 23 23 23 23 23 23 23 23 23 23 23

SUN CITY RADIO 22 22 22 22 22 22 22 22 22 22 22 22

TBC 16 16 16 16 16 16 16 16 16 16 16 16

VYBZ FM 17 17 17 17 17 17 17 17 17 17 17 17

ZIP 103 12 12 12 12 12 12 12 12 12 12 12 12

OTHER SPECIFY:

7

6:00 PM TO 12:00 MN

STATIONS 6

:00 -

6:2

9

6:3

0 –

6:5

9

7:0

0–

7:2

9

7:3

0–

7:5

9

8:0

0–

8:2

9

8:3

0–

8:5

9

9:0

0–

9:2

9

9:3

0–

9:5

9

10:0

0

10:2

9

10:3

0

10:5

9

11:0

0 –

11:2

9

11:3

0

11:5

9

BBC WORLD 27 27 27 27 27 27 27 27 27 27 27 27

BESS FM 19 19 19 19 19 19 19 19 19 19 19 19

FAME FM 3 3 3 3 3 3 3 3 3 3 3 3

FYAH 105 25 25 25 25 25 25 25 25 25 25 25 25

GOSEPEL JA 21 21 21 21 21 21 21 21 21 21 21 21

Hitz 92 FM 1 1 1 1 1 1 1 1 1 1 1 1

HOT 102 5 5 5 5 5 5 5 5 5 5 5 5

IRIE FM 6 6 6 6 6 6 6 6 6 6 6 6

KLAS ESPN 4 4 4 4 4 4 4 4 4 4 4 4

KOOL FM 10 10 10 10 10 10 10 10 10 10 10 10

LINKZ 26 26 26 26 26 26 26 26 26 26 26 26

LOVE 101 8 8 8 8 8 8 8 8 8 8 8 8

MEGA JAMZ 13 13 13 13 13 13 13 13 13 13 13 13

MELLO FM 14 14 14 14 14 14 14 14 14 14 14 14

MUSIC 99 11 11 11 11 11 11 11 11 11 11 11 11

NATIONWIDE 18 18 18 18 18 18 18 18 18 18 18 18

NCU 24 24 24 24 24 24 24 24 24 24 24 24

NEWS TALK 9 9 9 9 9 9 9 9 9 9 9 9

POWER 106 7 7 7 7 7 7 7 7 7 7 7 7

RFI 20 20 20 20 20 20 20 20 20 20 20 20

RJR 94 FM 2 2 2 2 2 2 2 2 2 2 2 2

ROOTS FM 15 15 15 15 15 15 15 15 15 15 15 15

STYLZ 23 23 23 23 23 23 23 23 23 23 23 23

SUN CITY RADIO 22 22 22 22 22 22 22 22 22 22 22 22

TBC 16 16 16 16 16 16 16 16 16 16 16 16

VYBZ FM 17 17 17 17 17 17 17 17 17 17 17 17

ZIP 103 12 12 12 12 12 12 12 12 12 12 12 12

OTHER SPECIFY:

8

SECTION C: LOCAL TELEVISION/LOCAL CABLE – ASK ALL.

Q9. (SHOWCARD Q9) Did you watch LOCAL TELEVISION AND/OR LOCAL CABLE CHANNELS at any of the following times yesterday? Please consider whether you watched while at home, away from home, in your car, on your

mobile phone, on the internet. Please give me your answer from the card in front of you. (READ OUT EACH

TIME ONE AT A TIME AND AWAIT A RESPONSE FOR EACH)

Yes No 12 MN TO 6 AM 1 2

6 AM TO12 MD 1 2

12 MD TO 6 PM 1 2 6 PM TO 12 MN 1 2

(DO NOT READ) Did not watch TV yesterday 99SECTION D – INTERNATIONAL CABLE

Q10. (SHOWCARD Q10) You say you watched local television/and or local cable channels yesterday between

(READ FIRST TIME SEGMENT) which stations did you watch at this time? REPEAT FOR EACH TIME SEGMENT MENTIONED AT Q9.

LOCAL

CABLE

12:00 MN – 6:00 AM

6:00 AM – 12:00 MD

12:00 MD – 6:00 PM

6:00 PM – 12:00 MN

CVM TV 1 1 1 1

TVJ 2 2 2 2

LOVE TV 3 3 3 3

TEMPO 4 4 4 4

RE TV 5 5 5 5

CVM PLUS 6 6 6 6

SPORTS MAX 7 7 7 7

JNN 8 8 8 8

TVJ SPORTS 9 9 9 9

MUSIC PLUS 10 10 10 10

HYPE TV 11 11 11 11

OTHER (SPECIFY):

9

Q11. I am now going to show you the programme schedule for the stations you said you watched yesterday.

Using this schedule please tell me which programme and which specific time you watched each station yesterday. Starting first with (SAY FIRST TV STATION). Which of these specific times did you watch

(SAY STATION) between (SAY TIME SEGMENT) yesterday.

(SHOW RELEVANT SCHEDULE. ENSURE YOU USE THE CORRECT DAY FOR EACH STATION. COMPLETE ONE

STATION FOR ALL APPLICABLE TIME SEGMENTS BEFORE MOVING ON TO THE OTHER STATION. NOTE FOR LOVE TV & LOCAL CABLE THERE ARE ONLY TIME CARDS)

12:00 MN TO 6:00 AM

STATIONS 1

2:0

0-

12:2

9

12:3

0 -

12:5

9

1:0

0

1:2

9

1:3

0

1:5

9

2:0

0

-

2:2

9

2:3

0

2:5

9

3:0

0

3:2

9

3:3

0

3:5

9

4:0

0

4:2

9

4:3

0

4:5

9

5:0

0 –

5:2

9

5:3

0

5:5

9

CVM TV 1 1 1 1 1 1 1 1 1 1 1 1

TVJ 2 2 2 2 2 2 2 2 2 2 2 2

LOVE TV 3 3 3 3 3 3 3 3 3 3 3 3

TEMPO 4 4 4 4 4 4 4 4 4 4 4 4

RE TV 5 5 5 5 5 5 5 5 5 5 5 5

CVM PLUS 6 6 6 6 6 6 6 6 6 6 6 6

SPORTS MAX 7 7 7 7 7 7 7 7 7 7 7 7

JNN 8 8 8 8 8 8 8 8 8 8 8 8

TVJ SPORTS 9 9 9 9 9 9 9 9 9 9 9 9

MUSIC PLUS 10 10 10 10 10 10 10 10 10 10 10 10

HYPE TV 11 11 11 11 11 11 11 11 11 11 11 11

OTHER (SPECIFY):

6:00 AM TO 12:00 MD

STATIONS 6

:00 -

6:2

9

6:3

0 –

6:5

9

7:0

0–

7:2

9

7:3

0–

7:5

9

8:0

0–

8:2

9

8:3

0–

8:5

9

9:0

0–

9:2

9

9:3

0–

9:5

9

10:0

0

10:2

9

10:3

0

10:5

9

11:0

0 –

11:2

9

11:3

0

11:5

9

CVM TV 1 1 1 1 1 1 1 1 1 1 1 1

TVJ 2 2 2 2 2 2 2 2 2 2 2 2

LOVE TV 3 3 3 3 3 3 3 3 3 3 3 3

TEMPO 4 4 4 4 4 4 4 4 4 4 4 4

RE TV 5 5 5 5 5 5 5 5 5 5 5 5

CVM PLUS 6 6 6 6 6 6 6 6 6 6 6 6

SPORTS MAX 7 7 7 7 7 7 7 7 7 7 7 7

JNN 8 8 8 8 8 8 8 8 8 8 8 8

TVJ SPORTS 9 9 9 9 9 9 9 9 9 9 9 9

MUSIC PLUS 10 10 10 10 10 10 10 10 10 10 10 10

HYPE TV 11 11 11 11 11 11 11 11 11 11 11 11

OTHER (SPECIFY):

10

12:00 MD TO 6:00 PM

STATIONS 1

2:0

0-

12:2

9

12:3

0 -

12:5

9

1:0

0

1:2

9

1:3

0

1:5

9

2:0

0

-

2:2

9

2:3

0

2:5

9

3:0

0

3:2

9

3:3

0

3:5

9

4:0

0

4:2

9

4:3

0

4:5

9

5:0

0 –

5:2

9

5:3

0

5:5

9

CVM TV 1 1 1 1 1 1 1 1 1 1 1 1

TVJ 2 2 2 2 2 2 2 2 2 2 2 2

LOVE TV 3 3 3 3 3 3 3 3 3 3 3 3

TEMPO 4 4 4 4 4 4 4 4 4 4 4 4

RE TV 5 5 5 5 5 5 5 5 5 5 5 5

CVM PLUS 6 6 6 6 6 6 6 6 6 6 6 6

SPORTS MAX 7 7 7 7 7 7 7 7 7 7 7 7

JNN 8 8 8 8 8 8 8 8 8 8 8 8

TVJ SPORTS 9 9 9 9 9 9 9 9 9 9 9 9

MUSIC PLUS 10 10 10 10 10 10 10 10 10 10 10 10

HYPE TV 11 11 11 11 11 11 11 11 11 11 11 11

OTHER (SPECIFY):

6:00 PM TO 12:00 MN

STATIONS 6:0

0 -

6:2

9

6:3

0 –

6:5

9

7:0

0–

7:2

9

7:3

0–

7:5

9

8:0

0–

8:2

9

8:3

0–

8:5

9

9:0

0–

9:2

9

9:3

0–

9:5

9

10:0

0

10:2

9

10:3

0

10:5

9

11:0

0 –

11:2

9

11:3

0

11:5

9

CVM TV 1 1 1 1 1 1 1 1 1 1 1 1

TVJ 2 2 2 2 2 2 2 2 2 2 2 2

LOVE TV 3 3 3 3 3 3 3 3 3 3 3 3

TEMPO 4 4 4 4 4 4 4 4 4 4 4 4

RE TV 5 5 5 5 5 5 5 5 5 5 5 5

CVM PLUS 6 6 6 6 6 6 6 6 6 6 6 6

SPORTS MAX 7 7 7 7 7 7 7 7 7 7 7 7

JNN 8 8 8 8 8 8 8 8 8 8 8 8

TVJ SPORTS 9 9 9 9 9 9 9 9 9 9 9 9

MUSIC PLUS 10 10 10 10 10 10 10 10 10 10 10 10

HYPE TV 11 11 11 11 11 11 11 11 11 11 11 11

OTHER (SPECIFY):

11

SECTION D – INTERNATIONAL CABLE – ASK ALL

Q12. (SHOWCARD Q12) Did you watch any of the INTERNATIONAL CHANNELS on the card in front of you either via cable or satellite dish/DSS at all yesterday? Please do not include any cable channels with local programming

(local cable channels).

Yes 1Q13 No 2SECTION E – NEWSPAPERS/MAGAZINES

Q13. (SHOWCARD Q13) Which of the times on this card did you watch international channels yesterday? ENSURE RESPONDENT TELLS YOU EACH SPECIFIC HALF HOUR SEGMENT).

12:00 MN TO 12:00 MD 12:00 MD TO 12:00 MN

12:00 MN – 12:29 1 12:00 MD – 12:29 25

12:30 – 12:59 AM 2 12:30 – 12:59 PM 26

1:00 – 1:29 AM 3 1:00 – 1:29 PM 27

1:30 – 1:59 AM 4 1:30 – 1:59 PM 28

2:00 – 2:29 AM 5 2:00 – 2:29 PM 29

2:30 – 2:59 AM 6 2:30 – 2:59 PM 30

3:00 – 3:29 AM 7 3:00 – 3:29 PM 31

3:30 – 3:59 AM 8 3:30 – 3:59 PM 32

4:00 – 4:29 AM 9 4:00 – 4:29 PM 33

4:30 – 4:59 AM 10 4:30 – 4:59 PM 34

5:00 – 5:29 AM 11 5:00 - 5:29 PM 35

5:30 – 5:59 AM 12 5:30 - 5:59 PM 36

6:00 – 6:29 AM 13 6:00 - 6:29 PM 37

6:30 – 6:59 AM 14 6:30 - 6:59 PM 38

7:00 – 7:29 AM 15 7:00 - 7:29 PM 39

7:30 – 7:59 AM 16 7:30 - 7:59 PM 40

8:00 – 8:29 AM 17 8:00 - 8:29 PM 41

8:30 – 8:59 AM 18 8:30 - 8:59 PM 42

9:00 – 9:29 AM 19 9:00 - 9:29 PM 43

9:30 – 9:59 AM 20 9:30 - 9:59 PM 44

10:00 – 10:29 AM 21 10:00 – 10:29 PM 45

10:30 – 10:59 AM 22 10:30 – 10:59 PM 46

11:00 – 11:29 AM 23 11:00 – 11:29 PM 47

11:30 – 11:59 AM 24 11:30 – 11:59 PM 48

Interviewer there is no Q14 to Q16

12

Q17. (SHOWCARD Q17) You said you watched international channels yesterday, which station (s) on this

card did you watch yesterday?

A&E 10 ESPN 3 Showtime 8

ABC 44 ESPN II 4 Speed Vision 37

Animal Planet 40 Family Channel 22 Starz 27

BET 24 Fit TV 12 TBN 47

Bet Jazz 32 Fox 5 TBS 43

Black Starz 33 Fox Sports World 6 Tempo 15

Bravo 28 FX 35 The Movie Channel 23

Cartoon Network 30 HBO 2 TLC 29

CBS 45 History 39 TNT 13

Cinemax 1 Knowledge TV 42 UPN/My 9 48

CNN 41 Lifetime 19 USA 9

Comedy Central 34 Lifetime Movie Network 36 We 16

Direct TV 11 MTV 14 WGN 46

Discovery 25 NBC 20 Z TV 18

Discovery Kids 17 Nickelodeon 38 Other (specify):

Disney 7 Odyssey 21

E!! 31 Sci-Fi 26

SECTION E – NEWSPAPERS & MAGAZINES – ASK ALL

Q18a. SHOWCARD Q18a. I am now going to show to you a list of different magazine publications, please tell me

which of these you have read, if any, in the last three (3) months?

Magazines

Buzz Magazine 1

First Magazine 2

Health Home & Garden Magazine (HHG) 3

Home Sweet Jamaica Magazine 4

Jamaica Tourist 5

Our Jamaica 6

Panache 7

Reggae Times 8

Sports Globe 9

Tallawah Magazine 10

The Jamaican (Art) Magazine 11

Wealth Magazine 12

Other (specify):

13

Q18b. Which of the following newspaper publications do you read or even leaf through nowadays including in paper or

online? (READ OUT ONE A TIME AND AWAIT A RESPONSE TO EACH. CODE ALL THAT APPLY)

Q19. (SHOWCARD Q19) Ask for each newspaper read/leaf through nowadays: When was the last time that you read or leafed through (SAY FIRST NEWSPAPER. REPEAT FOR EACH NEWSPAPER READ AT Q18)?

Q18B Q19

Yes

No

Within

the last 7

days

8 days

to 4 wks

ago

5 to 8

weeks

ago

9 to 12

weeks

ago

More than

12 weeks

ago

Daily Gleaner i.e. Monday to

Saturday

1

2

1

3

4

5

6

Sunday Gleaner 1 2 1 3 4 5 6

Children’s Own 1 2 1 3 4 5 6

Youth Link 1 2 1 3 4 5 6

Track & Pools 1 2 1 3 4 5 6

Daily Observer i.e Monday to Saturday

1

2

1

3

4

5

6

Sunday Observer 1 2 1 3 4 5 6

Observer West 1 2 1 3 4 5 6

Observer North & East 1 2 1 3 4 5 6

Observer Central 1 2 1 3 4 5 6

Teenage Observer 1 2 1 3 4 5 6

Learning Corner/Study Center 1 2 1 3 4 5 6

Daily Star ( Mon-Thur & Sat) 1 2 1 3 4 5 6

Weekend Star (Friday) 1 2 1 3 4 5 6

Western Mirror 1 2 1 3 4 5 6

North Coast Times 1 2 1 3 4 5 6

None GO TO CLASSIFICATION

14

If The Daily Gleaner mentioned at Q18 ask Q20 to Q24 OTHERWISE SKIP TO Q20b. CHECK TO MAKE SURE YOU HAVE A COPY OF ALL THE NEWSPAPERS LISTED IN THE TABLE

BELOW. Q20. (SHOW COVER PAGE OF NEWSPAPER) Did you read THIS last week’s issue/publication of the. Please take a look at the cover page of the publication I am referring to in order to assist

your recall. (READ OUT EACH NEWSPAPER BELOW ONE AT A TIME. CHECK FOR CONSISTENCY WITH Q18)

Interviewer ask Q21 to Q24 only for each newspaper publication for which the answer is “yes” at Q20. Ask Q21 to Q24 for one Gleaner publication eg. Monday Gleaner, before

moving on to the next eg. Tuesday Gleaner:

Q21. (SHOWCARD Q21) And where did you read this last week’s publication of the (say newspaper)? Q22. And did you read this last week’s publication in hard copy or on the Internet? (Multiple response possible)

Q23. Ask for each newspaper publication read in hard copy: To the best of your knowledge, how many persons including yourself would you say read this same copy of the last publication of the (say newspaper)? DO NOT ACCEPT A RANGE

Q24. (SHOWCARD Q24) Ask for each newspaper publication read in hard copy: How did you obtain this last week’s publication of the (say newspaper)?

Q20 Q21 Q22 Q23 Q24

Yes No Home Work School Relative/ Friend

Else- Where

Can’t Recall

Hard copy

Internet/ Online

Can’t Recall

# of readers Bought on road

Delivered to my

home

Office copy

Friend/ relative’s

copy

School Copy

Other

Monday Gleaner 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Tuesday Gleaner 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Wednesday Gleaner 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Thursday Gleaner 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Friday Gleaner 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Saturday Gleaner 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Flair (Monday Gleaner) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Hospitality Jamaica (Wednesday Gleaner) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Wednesday Business (Wednesday Gleaner) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Western Focus (Thursday Gleaner) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Financial Gleaner (Friday Gleaner) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Youth link (Tuesday Gleaner) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Children’s Own 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Track & Pools 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

15

Interviewer: Ask Q25a if Daily Gleaner mentioned at Q18

Q25a. (SHOWCARD Q25a) Which of the following sections of the Daily Gleaner, that is the Monday to Saturday

Gleaner do you typically read?

THE DAILY GLEANER – MONDAY TO SATURDAY

Local News 1 Saturday Lifestyle 19

Passport/Immigration Advice 2 Techno Tease 20

Dear Counsellor 3 An ounce of Prevention 21

International/Regional News 4 In the Name of Justice 22

Sports 5 Horoscope 23

Entertainment 6 Comics 24

Classified 7 Crossword/puzzle 25

Obituaries (Deaths & Memorials) 8 The Gleaner in 5 minutes 26

Social/Something Extra 9 Thursday Talk (gossip) 27

Lifestyle 10 Across the nation 28

Editorials 11 Roving with Lalah 29

Letters to the Editor 12 Western Focus 30

Business 13 Hospitality Jamaica 31

Careers 14 Tuesday Talk (gossip) 32

Food 15 Positive Parenting 33

Health 16 Flair 34

Weird News 17 Financial Gleaner 35

Immigration Corner 18

16

If The Sunday Gleaner mentioned at Q18 ask Q20b to Q25b OTHERWISE SKIP TO Q26. CHECK TO MAKE SURE YOU HAVE A COPY OF ALL THE NEWSPAPERS LISTED IN THE

TABLE BELOW.

Q20b. (SHOW COVER PAGE OF NEWSPAPER) Did you read THIS last week’s issue/publication of the. Please take a look at the cover page of the publication I am referring to in order to assist your recall. (READ OUT EACH NEWSPAPER BELOW ONE AT A TIME. CHECK FOR CONSISTENCY WITH Q18)

Interviewer ask Q21a to Q24a only for each newspaper publication for which the answer is “yes” at Q20a. Ask Q21a to Q24a for one publication eg. Sunday Gleaner, before moving on to the next eg. Sunday Business:

Q21b. (SHOWCARD Q21) And where did you read this last week’s publication of the (say newspaper)?

Q22b. And did you read this last week’s publication in hard copy or on the Internet? (Multiple response possible) Q23b. Ask for each newspaper publication read in hard copy: To the best of your knowledge, how many persons including yourself would you say read this same copy of the last publication of

the (say newspaper)? DO NOT ACCEPT A RANGE

Q24b. (SHOWCARD Q24) Ask for each newspaper publication read in hard copy: How did you obtain this last week’s publication of the (say newspaper)?

Q20b Q21b Q22b Q23b Q24b

Yes No Home Work School Relative/

Friend

Else-

Where

Can’t

Recall

Hard

copy

Internet/

Online

Can’t

Recall

# of readers Bought

on road

Delivered

to my home

Office

copy

Friend/

relative’s copy

School

Copy

Other

Sunday Gleaner 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Sunday Outlook (Sunday Gleaner) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Sunday Business (Sunday Gleaner) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Q25b. (SHOWCARD Q25B) Which of the following sections of the Sunday Gleaner do you typically read?

THE SUNDAY GLEANER

Local News 1 Careers 14

International News 2 Obituaries/Deaths & Memorials 15

Regional News 3 What’s inside 16

Sport 4 Weather 17

Business 5 Editorial 18

Entertainment 6 Public Affairs 19

The Arts 7 Outlook Magazine 20

Crosswords/puzzle 8 Earth Matters 21

Comics 9 The Week That Was 22

Classifieds 10 Other (specify): Social 11

In Focus 12

Automotives 13

17

If The Daily Star mentioned at Q18 ask Q26 to Q31a OTHERWISE SKIP TO Q26b.

Q26. (SHOW COVER PAGE OF NEWSPAPER) Did you read THIS last week’s issue/publication of the. Please take a look at a sample page of the publication I am referring to in order to assist

your recall. (READ OUT EACH NEWSPAPER BELOW ONE AT A TIME. CHECK FOR CONSISTENCY WITH Q18)

Interviewer ask Q27 to Q30 only for each newspaper publication for which the answer is “yes” at Q26. Ask Q27 to Q30 for one Star publication eg. Monday Star, before

moving on to the next, eg. Tuesday Star:

Q27. (SHOWCARD Q27) And where did you read this last publication of the (say newspaper)? Q28. And did you read this last publication in hard copy or on the Internet? (Multiple response possible)

Q29. Ask for each newspaper publication read in hard copy: To the best of your knowledge, how many persons including yourself would you say read this same copy of the last publication of the (say newspaper)?

Q30. (SHOWCARD Q30) Ask for each newspaper publication read in hard copy: How did you obtain this last publication of the (say newspaper)?

Q26 Q27 Q28 Q29 Q30

Yes No Home Work School Relative/ Friend

Else- where

Can’t Recall

Hard copy

Internet Can’t Recall

# of readers Bought on road

Delivered to my

home

Office copy

Friend/ relative’s

copy

School Copy

Other

Monday Star 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Tuesday Star 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Wednesday Star 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Thursday Star 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Saturday Star 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Portmore Star (Saturday Star) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5

18

Q31a. (SHOWCARD Q31A) Which of the following sections of the Daily Star do you typically read?

DAILY STAR – Monday to Thursday and Saturday

Tell Me Pastor 1 Blaka’s Box 25

Ketch de Rake 2 Hottie Hottie 26

Exploring Technology 3 Health corner 27

Weird News 4 Teachers We Love 28

Talk di Tings with Ms Kitty 5 The Star Letters 29

Donkey Sey 6 Gamers’ Lounge 30

Fix-it 7 Rising Stars 31

Star year old Babies 8 US Top Ten 32

Dear Reader 9 My Friend P with C 33

Text Mania 10 Star Short Story 34

Mus Bus, Caan Bus 11 Your Favourite Tunes 35

Star’s People Poll 12 Behind the Pulpit 36

Entertainment 13 Star Connections 37

Hot Picks 14 The Portmore Star 38

Comic 15 Lotto 39

Horoscope 16 Poster girl 40

Life & Times 17 Believe it or not 41

Artiste of the month 18 Puzzle/Crosswords 42

Wonder News 19 Cartoon 43

News 20 Classifieds 44

Church Notice 21 Sports 45

Birthdays and Anniversaries 22 Others specify:

Tuckers Time Out 23

Entertainment Diary 24

19

If The Weekend (Friday) Star mentioned at Q18 ask Q26b to Q31b OTHERWISE SKIP TO Q50

Q26b. (SHOW COVER PAGE OF NEWSPAPER) Did you read THIS last week’s issue/publication of the. Please take a look at a sample page of the publication I am referring to in order to assist

your recall. (READ OUT EACH NEWSPAPER BELOW ONE AT A TIME. CHECK FOR CONSISTENCY WITH Q18) Q27b. (SHOWCARD Q27) And where did you read this last publication of the (say newspaper)?

Q28b. And did you read this last publication in hard copy or on the Internet? (Multiple response possible)

Q29b. Ask for each newspaper publication read in hard copy: To the best of your knowledge, how many persons including yourself would you say read this same copy of the last publication of the (say newspaper)?

Q30b. (SHOWCARD Q30) Ask for each newspaper publication read in hard copy: How did you obtain this last publication of the (say newspaper)?

Q26b Q27b Q28b Q29b Q30b

Yes No Home Work School Relative/

Friend

Else-

where

Can’t

Recall

Hard

copy

Internet Can’t

Recall

# of readers Bought

on road

Delivered

to my home

Office

copy

Friend/

relative’s copy

School

Copy

Other

Weekend Star 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Q31b. (SHOWCARD Q31B) Which of the following sections of the Weekend (Friday) Star you typically read?

WEEKEND STAR – Friday

Center Stage 1 Entertainment Dairy 18

Tell Me Pastor 2 Hottie Hottie Femme Fashions 19

Star Vibes/Entertainment 3 The Record shop 20

My favourite tunes 4 Digicel Rising Stars 21

Soap Previews 5 Hot pics 22

Colour Comics 6 Legal Wranglings 23

Ketch De Rakes 7 Star Scope 24

Dear Reader 8 Classified 25

From My Notebook 9 Sport 26

Entertainment Quickies 10 Believe it or not 27

Weird News 11 Puzzle/Crosswords 28

Comic 12 Today’s Cable TV 29

Wonder World 13 Star’s People’s Poll 30

Horoscope 14 Other (specify):

Audio Review 15

Star Suss 16

Star Giveaways 17

INTERVIEWER THERE IS NO Q32-Q49

20

If The Daily Observer mentioned at Q18 ask Q50 to Q55a OTHERWISE SKIP TO 50b.

Q50. (SHOW COVER OF NEWSPAPER) Did you read THIS last week’ s issue/publication of the. Please take a look at this cover page of the last week’s publication I am referring to in order to assist your recall. (READ OUT EACH NEWSPAPER BELOW ONE AT A TIME. CHECK FOR CONSISTENCY WITH Q18)

Interviewer ask Q51 to Q54 only for each newspaper publication for which the answer is “yes” at Q50. Ask Q51 to Q54 for one Observer publication eg. Monday Observer, before

moving on to the next eg. Tuesday Observer:

Q51. (SHOWCARD Q51) And where did you read this last week’s publication of the (say newspaper)?

Q52. And did you read this last week’s publication in hard copy or on the Internet? (Multiple Response possible) Q53. Ask for each newspaper publication read in hard copy: To the best of your knowledge, how many persons including yourself would you say read this same copy of the last week’s

publication of the (say newspaper)? Q54. (SHOWCARD Q54) Ask for each newspaper publication read in hard copy: How did you obtain this last publication of the (say newspaper)?

Q50 Q51 Q52 Q53 Q54

Yes No Home Work School Relative/

Friend

Else-

where

Can’t

Recall

Hard

copy

Internet Can’t

Recall

# of readers Bought

on road

Delivered

to my home

Office

copy

Friend/

relative’s copy

School

Copy

Other

Monday Observer 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Tuesday Observer 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Wednesday Observer 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Thursday Observer 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Friday Observer 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Saturday Observer 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Teenage Observer (Tuesday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Learning Corner/Study Center (Thursdays) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Environment Watch (every last Wed) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Observer West (Thursday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Observer North & East (Monday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Observer Central (Tuesday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

All Woman (Monday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Vow (Monday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Business Observer (Wednesday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Thursday Life (Thursday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Splash (Friday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Caribbean Business Report (Friday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Auto (Friday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Under the Dryer (Saturday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Sporting World (Saturday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

21

Q50 Q51 Q52 Q53 Q54

Yes No Home Work School Relative/ Friend

Else- where

Can’t Recall

Hard copy

Internet Can’t Recall

# of readers Bought on road

Delivered to my

home

Office copy

Friend/ relative’s

copy

School Copy

Other

Buy Me (Saturday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

22

Q55a. (SHOWCARD Q55A) Which of the following magazines, pullouts and sections of the Daily Observer (Monday to

Saturday) do you typically read?

DAILY OBSERVER (MONDAY TO SATURDAY)

Local News 1 Lottery Results 24

International News 2 Opinion 25

Page 2 3 Clovis 26

People Post 4 Observer West 27

Editorials 5 Observer North & East 28

Letters to the Editor 6 Observer Central 29

Entertainment 7 The Study Centre 30

Business 8 Teenage 31

This Day in History 9 Legal Notices 32

Sports 10 Talk Back 33

Crosswords 11 Baby Steps 34

Horoscope 12 Environment Watch 35

Cartoons 13 Business Observer 36

Classifieds 14 Thursday Life 37

Vows 15 Your Money 38

All Woman 16 Do it yourself 39

The Theatre Scene 17 Auto 40

Food 18 Splash 41

Caribbean Business Report 19 Health 42

Social 20 Under The Dryer 43

Leisure 21 Sporting World 44

Buy Me 22

At the Movies 23

23

If The Sunday Observer mentioned at Q18 ask Q50b to Q55b Otherwise skip to Q62.

Q50b. (SHOW COVER OF NEWSPAPER) Did you read THIS last week’ s issue/publication of the. Please take a look at this cover page of the last week’s publication I am referring to in order to assist your recall. (READ OUT EACH NEWSPAPER BELOW ONE AT A TIME. CHECK FOR CONSISTENCY WITH Q18)

Interviewer ask Q51b to Q54b only for each newspaper publication for which the answer is “yes” at Q50. Ask Q51 to Q54 for one Observer publication eg. Monday Observer,

before moving on to the next eg. Tuesday Observer:

Q51b. (SHOWCARD Q51) And where did you read this last week’s publication of the (say newspaper)?

Q52b. And did you read this last week’s publication in hard copy or on the Internet? (Multiple Response possible) Q53b. Ask for each newspaper publication read in hard copy: To the best of your knowledge, how many persons including yourself would you say read this same copy of the last week’s

publication of the (say newspaper)? Q54b. (SHOWCARD Q54) Ask for each newspaper publication read in hard copy: How did you obtain this last publication of the (say newspaper)?

Q50b Q51b Q52b Q53b Q54b

Yes No Home Work School Relative/

Friend

Else-

where

Can’t

Recall

Hard

copy

Internet Can’t

Recall

# of readers Bought

on road

Delivered

to my home

Office

copy

Friend/

relative’s copy

School

Copy

Other

Sunday Observer 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Style Observer (Sunday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Finance (Sunday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Bookends (Sunday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

The Agenda (Sunday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Career & Education (Sunday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Life Tributes (Sunday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Classifieds (Sunday) 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Q55b. (SHOWCARD Q55B) Which of the following sections of the Sunday Observer do you typically read?

SUNDAY OBSERVER

Style Observer 1 Career & Education 17

Sunday Finance 2 Clovis Rewind 18

Bookends 3 Life Tribute 19

Feature 4 Fun Times/Cartoons 20

Classifieds 5 Local News 21

Parliament 6 Editorials 22

Observer 7 The Theatre Scene 23

Sunday Comics 8 Sports 24

The Agenda 9 Other (specify) 25

NOTE THERE IS NO QUESTION Q56 TO Q61.

24

Q62-Q66 ARE TO BE ASKED ONLY OF RESIDENTS OF ST. JAMES, TRELAWNY, HANOVER, WESTMORELAND, ST. ELIZABETH ALL OTHER PARISHES SKIP TO Q74.

If The Western Mirror mentioned at Q18 ask Q62 to Q66.

Q62. (SHOW COVER OF NEWSPAPER) Did you read THIS last week’s issue/publication of the (SHOW COVER AND SAY NEWSPAPER). Please take a look at a sample page of the publication I am referring to in order to assist your recall. (READ OUT EACH NEWSPAPER BELOW ONE AT A TIME. CHECK FOR CONSISTENCY WITH Q18)

Q63. (SHOWCARD 63) And where did you read this last week’s publication of the (say newspaper)?

Q64. And did you read this last week’s publication in hard copy or on the Internet? (Multiple Response possible) Q65. Ask if newspaper publication read in hard copy: To the best of your knowledge, how many persons including yourself would you say read this same copy of last week’s publication of the

(say newspaper)? Q66. (SHOWCARD Q66) Ask for each newspaper publication read in hard copy: How did you obtain this last week’s publication of the (say newspaper)?

Q62 Q63 Q64 Q65 Q66

Yes No Home Work School Relative/ Friend

Else- where

Can’t Recall

Hard copy

Internet Can’t Recall

# of readers Bought on road

Delivered to my

home

Office copy

Friend/ relative’s

copy

School Copy

Other

Western Mirror 1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Ask Q67 of all persons who said ‘Yes’ to The Western Mirror at Q18.

Q67. (SHOWCARD Q67) Which of the following sections of the Western Mirror do you typically read?

WESTERN MIRROR

Sections: Health Reflections 17

Local News 1 Top 10 Chart 18

Courthouse Business 2 Entertainment 19

Opinion page 3 Leisure Page – puzzles; poetry 20

Editorial page 4 Cartoons 21

On The Cutting Edge 5 Financial Wise 22

Gone But Not forgotten 6 Positive Parenting 23

Sav Suss 7 Sports 24

Anthony Barrett 8 Eye On The Ball 25

The X Factor 10 Mirrorscope 26

Robert Dalley 11 Baha’I Faith 27

The Montegonian 12 Community Bulletin 28

Headley Jones 13 Classifieds 29

Space advertisements 14 Page 2 pictorial 30

Death & Memoriam 15 Others specify:

Community news and features

16

25

THERE IS NO Q68-Q73

Q74-Q78 ARE TO BE ASKED ONLY OF RESIDENTS OF ST. JAMES, TRELAWNY, ST. ANN, ST. MARY, PORTLAND ALL OTHER PARISHES SKIP TO CLASSIFICATION.

If North Coast Times was mentioned at Q18 ask Q74 to Q78. (CHECK FOR CONSISTENCY WITH Q18)

Q74. (SHOW COVER OF NEWSPAPER) Did you read THIS last week’s issue/publication of the (SHOW COVER AND SAY NEWSPAPER). Please take a look at a sample page of last week’s

publication I am referring to in order to assist your recall? (READ OUT EACH NEWSPAPER BELOW ONE AT A TIME. CHECK FOR CONSISTENCY WITH Q18) Q75. (SHOWCAD Q75) And where did you read this last week’s publication of the (say newspaper)?

Q76. And did you read this last week’s publication in hard copy or on the Internet? (Multiple response possible) Q77. Ask if newspaper publication read in hard copy: To the best of your knowledge, how many persons including yourself would you say read this same copy of the last week’s publication of

the (say newspaper)? Q78. (SHOWCARD Q78) How did you obtain this last week’s publication of the (say newspaper)?

Q74 Q75 Q76 Q77 Q78

Yes No Home Work School Relative/

Friend

Else-

Where

Can’t

Recall

Hard

copy

Internet Can’t

Recall

# of

readers

Bought

on road

Delivered to

my home

Office

copy

Friend/

relative’s copy

School

Copy

Other

North Coast Times

1 2 1 2 3 4 5 6 1 2 3 1 2 3 4 5 6

Ask Q79 of all persons who said ‘Yes’ to North Coast Times at Q18.

Q79. Which of the following sections of North Coast Times, do you typically read? (SHOWCARD Q79)

NORTH COAST TIMES

Local News 1 Story 9

Jokes 2 Games Leisure 10

Ads 3 Opportunity 11

Feature Page 4 Entertainment 12

Courts 5 Opinion Page 13

Money Times 7 Others specify:

Sports 8

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Private & Confidential Market Research Services Ltd. 16 Cargill Avenue Kingston 10.

November 2014 27

Classification

Now just a few questions about yourself so we may put you into groups of respondents.

C1a. How would you describe yourself in this household? (Read Out. One answer only) Female head of household 1 Male head of household 2 Child of head of household 3 Employee in household 4TERMINATE Other individual (eg. aunty, cousin, nephew etc.) 5 C1b. Ask only persons 18+ years old: Which of the following best describes your marital status? (Read out all before accepting response) Single (never married) 1 Married or common law 2 Divorced or separated 3 Widowed 4 C1c. How many children under the age of 10 live in your household? [__________________] C1d. What is your exact age in years as at today? [___________________]

Interviewer code age group below:

Under 10 years old 0TERMINATE DO NOT COUNT TOWARDS QUOTA 10 - 14 1CHECK QUOTA 15 – 19 2CHECK QUOTA 20 – 24 3CHECK QUOTA 25 – 34 4CHECK QUOTA 35 – 44 5CHECK QUOTA 45 – 54 6CHECK QUOTA 55 – 64 7CHECK QUOTA 65+ 8TERMINATE DO NOT COUNT TOWARDS QUOTA C2a. Which of the following groups does your occupation fall into? (Showcard OCCUPATION and EXPLAIN)

Points Code

DP only

Service Worker/Operator/Laborer/Craftsman/Repairman (REFER TO OCC CARD) 1

1

Clerical/Junior Administrative (REFER TO OCC CARD) 2 2

Senior Administrative/Non-professional/Non-Technical Business Owners (REFER TO OCC CARD) 3

3

Small Business Owners/Professional/Technical Business Owners (REFER TO OCC CARD) 4

4

Proprietor/Manager of Corporations (REFER TO OCC CARD) 5 5

Professional/Technical (REFER TO OCC CARD) 5 6

Do not read: Housewife/Retired/Unemployed 0C3a 7

Do not read: Student 0C3a 8

Do not read: Don't Know /Refused 0 9

Do not read: No response 0 10

Private & Confidential Market Research Services Ltd. 16 Cargill Avenue Kingston 10.

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C2b. Could you kindly tell me your exact occupation, that is, what do you do for a living? (Interviewer check for consistency with C2a)

____________________________________________________________________ C2c. And where exactly do you work? (Interviewer check for consistency with C2a) ____________________________________________________________________ C2d. What is the highest level of education that you have personally completed? (Read Out)

Points

Code DP only

Primary/Prep School 1 1

Secondary/High – up to 5th form 1 2

Secondary/High – up to 6th form 1 3

Vocational/Technical 1 4

College/University Certificate 2 5

College/University Diploma/Associate Degree 2 6

Bachelor’s Degree 3 7

Professional Certification eg. ACCA,CFA 4 8

Master’s Degree 4 9

Doctoral Degree 5 10

Professional Degree (Law, Medical) 5 11

No formal education 0 12

Refused / Don’t Know 0 13

No Response 0 14

Interviewer now go to C4a C3a. If unemployed/student/housewife/retired ask C3a to C3d, about the head of the household, otherwise skip

to C4a: Which of the following groups does the occupation (job title) of the head of your household or the person whom you depend on for your income falls into? (Showcard OCCUPATION and EXPLAIN)

Points Code

DP only

Service Worker/Operator/Laborer/Craftsman/Repairman (REFER TO OCC CARD) 1

1

Clerical/Junior Administrative (REFER TO OCC CARD) 2 2

Senior Administrative/Non-professional/Non-Technical Business Owners (REFER TO OCC CARD) 3

3

Small Business Owners/Professional/Technical Business Owners (REFER TO OCC CARD) 4

4

Proprietor/Manager of Corporations (REFER TO OCC CARD) 5 5

Professional/Technical (REFER TO OCC CARD) 5 6

Don’t read: Housewife/Retired/Unemployed 0 7

Don’t read: Student 0 8

Don’t read: Don't Know /Refused 0 9

Don’t read: No response 0 10

C3b. Could you kindly tell me the exact occupation of the head of your household or the person whom you depend on,

that is, what does he/she do for a living? (Interviewer check for consistency with C3a) ____________________________________________________________________

Private & Confidential Market Research Services Ltd. 16 Cargill Avenue Kingston 10.

November 2014 29

C3c. And where exactly does he/she work? (Interviewer check for consistency with C3a) ____________________________________________________________________ C3d. What is the highest level of education attained/completed by the head of the household? (Read Out)

Points

Code DP only

Primary/Prep School 1 1

Secondary/High – up to 5th form 1 2

Secondary/High – up to 6th form 1 3

Vocational/Technical 1 4

College/University Certificate 2 5

College/University Diploma/Associate Degree 2 6

Bachelor’s Degree 3 7

Professional Certification eg. ACCA,CFA 4 8

Master’s Degree 4 9

Doctoral Degree 5 10

Professional Degree (Law, Medical) 5 11

No formal education 0 12

Refused / Don’t Know 0 13

No Response 0 14

C4a. ASK ALL: SHOW CARD SAL. Using the scale on the card, can you tell me approximately: Which of the

following options best represents the total monthly income after taxes of your household? Please include all income that your household receives on a monthly basis including any remittances, pension, etc. WE ARE NOT INTERESTED IN INDIVIDUAL INCOME BUT TOTAL HOUSEHOLD INCOME PLEASE.

READ OPTIONS : Code DP only

DO NOT READ

(Average Monthly Income)

Less than $20,000 1 Less than $20,000

$20,000-$50,000 2 $35,000

$50,001-$100,000 3 $75,000

$100,001-$150,000 4 $125,000

$151,000-$200,000 5 $175,000

$200,001-$250,000 6 $225,000

$250,001-$300,000 7 $275,000

$300,001 - $350,000 8 $325,000

$350,001 - $400,000 9 $375,000

$400,001 - $450,000 10 $425,000

$450,001 - $500,000 11 $475,000

Over $500,000 (specify)__________ 12 Over $475,000

Refused/Don’t know 13 Refused/Don’t know

C4b. How many persons including yourself live in your household? Please include all adults and children that are not

employed to your household? [____________________] exact number only not a range

Private & Confidential Market Research Services Ltd. 16 Cargill Avenue Kingston 10.

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C4c. Interviewer, calculate income per person in household in order to determine the income score. That is, divide the average monthly income above in C5a by the number of persons in household in C5b (eg. $175,000/4=$43,750 per person). Look in the grid below where this number falls and derive the income score.

CALCULATE

Income per person in household per month

Points

(Income Score)

Refused/cannot be determined 0

Less than $50,000 1

$51,000 – 100,000 2

$101,000 – 160,000 3

$161,000 – 200,000 4

Over 200,000 5

CALCULATE TOTAL POINTS: Formulae: C2a OR C3a + C2d or C3d + C4c = Total Points obtained TOTAL: ____________

Points

Obtained

Code DP only

Low and low middle (DE) 1-3 1

Middle (C SES) 4-9 2

High & Middle High (ABC1 SES)

10+ 3

From observation: Gender: Male 1CHECK QUOTA

Female 2CHECK QUOTA

Area: Urban 1CHECK QUOTA Rural 2CHECK QUOTA

Parish: KSA 1 St. Ann 11

Portmore & Spanish Town 2 Clarendon 12 St. Catherine 3 Westmoreland 13

St. Thomas 4 Hanover 14

Portland 5 St. Mary 6

St. James 7 St. Elizabeth 8

Trelawny 9 Manchester 10

Name of Respondent:________________________________________________Tele #:________________________

ED Name:__________________________________________ED#:_________________________________________

Address:________________________________________________________________________________________

Date of Interview:_____________________________Date of validation:____________________________________

Internal Validation: Y [ ] No [ ]

Internal Validator:________________________________________________________________________________

Special Comments:________________________________________________________________________________ Q14. RECONTACT

Private & Confidential Market Research Services Ltd. 16 Cargill Avenue Kingston 10.

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Thank you very much for your help. Sometimes we like to contact people more than once. You can be assured that this contact will never result in anyone trying to sell you anything. It’s entirely your decision to take part. Would you be willing to be contacted again for another research or by the company carrying out this study?

RCNT

Yes 1

No 2

I ………………………………………………………………….. who work on behalf of MRSL, certifies that the present questionnaire was administered according to the instructions given during the briefing. Any change made intentionally to the methodology, the data collection or the questionnaire data will be ground for cancellation of that questionnaire, its payment and the payment of all work done for this survey. I hereby fully accept this responsibility.

Signature of Interviewer I ………………………………………………………………….., Team Leader on behalf of MRSL, certifies that the present questionnaire was administered by the interviewer who signed above according to the instructions given during the briefing I certify that the information contained in this questionnaire is faithful. I have checked the entire document ensuring that there was no filling errors, no questions without answers or any logical inconsistencies that could in any way

bias the results of this survey. If ever what I have certified above was detected to be incorrect during the validation process, I will assume full responsibility and this will be ground for cancellation of the particular questionnaire, its payment and the payment of all supervision work done for the survey.

Signature of Team Leader Type of supervision given: Infield Direct [ ] Infield Indirect [ ] Other [ ]