corporate leadership and innovation mussa j assad phd associate professor of accounting university...
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Corporate Leadership and Innovation
Mussa J ASSAD PhDMussa J ASSAD PhD
Associate Professor of AccountingAssociate Professor of Accounting
University of Dar es SalaamUniversity of Dar es Salaam Business School Business School
President, PAFAPresident, PAFA
Chairman, NBAA Governing BoardChairman, NBAA Governing Board
Presentation to ICPAK – C Suite SeminarPresentation to ICPAK – C Suite Seminar
66thth August 2014 August 2014
corporateadjectiveadjective: corporate1.1. relating to a large company or group.nounnoun: corporate; plural noun: corporates1.2. a corporate company or group.
TRANSFORMATIONAL
Process of engaging with others
to create a connectionthat increases
motivationand morality in both the leader and the follower
Leader is attentive to the needs and motives of followers and tries to help followers reach their fullest potential.
Mohandas Gandhi – raised the hopes and demands of millions of his people and in the process was changed himself
Leadership DefinedLeadership DefinedBurns (1978)Burns (1978)
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Corporate leadership, innovation and Corporate leadership, innovation and competitive advantagecompetitive advantage
Sustainable competitive advantage relies Sustainable competitive advantage relies on creativity and innovation.on creativity and innovation.
CreativityCreativity is the generation of a novel idea is the generation of a novel idea or unique approach to solving problems or or unique approach to solving problems or crafting opportunities.crafting opportunities.
InnovationInnovation is the process of creating new is the process of creating new ideas and putting them into practice.ideas and putting them into practice.
The Most Innovative Companies?The Most Innovative Companies?
1.1. AppleApple2.2. GoogleGoogle3.3. Microsoft Microsoft 4.4. IBM IBM 5.5. Toyota MotorToyota Motor6.6. Amazon.com Amazon.com 7.7. LG Electronics LG Electronics 8.8. BYD BYD 9.9. General ElectricGeneral Electric10.10. Sony Sony 11.11. Samsung Electronics Samsung Electronics 12.12. Intel Intel 13.13. Ford MotorFord Motor
14.14. Research In MotionResearch In Motion15.15. VolkswagenVolkswagen16.16. Hewlett-PackardHewlett-Packard17.17. Tata GroupTata Group18.18. BMW BMW 19.19. Coca-ColaCoca-Cola20.20. Nintendo Nintendo 21.21. Wal-Mart StoresWal-Mart Stores22.22. Hyundai Motor Hyundai Motor 23.23. Nokia Nokia 24.24. Virgin Group Virgin Group 25.25. Procter & Gamble Procter & Gamble
BusinessWeek, April 15, 2010BCG survey of 2,700 executives in 70 countries 5www.competingvalues.com
2010 1st Time Over ½ of Companies Not EU or US
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The challenges of corporate leadership and The challenges of corporate leadership and innovation?innovation?
Two forms of innovation:Two forms of innovation:– Process.Process.
Results in better ways of doing things.Results in better ways of doing things.– Product.Product.
Results in the creation of new or improved goods and Results in the creation of new or improved goods and services.services.
Innovations require invention and application. Innovations require invention and application. – Invention.Invention.
Act of discovery.Act of discovery.Development of new ideas.Development of new ideas.
– Application. Application. Act of use.Act of use.Implementation of new ideas.Implementation of new ideas.
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Attributes of highly innovative organisations Attributes of highly innovative organisations - corporate strategic leadership and - corporate strategic leadership and
innovation?innovation? ……
– Corporate strategy and culture should:Corporate strategy and culture should:Emphasize an entrepreneurial spirit.Emphasize an entrepreneurial spirit.
Expect innovation.Expect innovation.
Accept failure. Accept failure.
Be willing to take risks.Be willing to take risks.
– Organization structure should:Organization structure should:BBe organic.e organic.
Have lateral communications. Have lateral communications.
Use cross-functional teams and task forces.Use cross-functional teams and task forces.
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The nature of organizational changeThe nature of organizational change
Change leader.Change leader.– A change agent who takes leadership A change agent who takes leadership
responsibility for changing the existing pattern responsibility for changing the existing pattern of behavior of another person or social of behavior of another person or social system.system.
Change leadership.Change leadership.– Forward-looking.Forward-looking.– Proactive.Proactive.– Embraces new ideas.Embraces new ideas.
What do Executives want from Innovation?What do Executives want from Innovation?
9www.competingvalues.com
Show, Don’t TellShow, Don’t Tell
Innovation is about what Innovation is about what doesn’t exist yetdoesn’t exist yet
Most of our brain is used Most of our brain is used to visualizeto visualize
Seeing is believingSeeing is believing
You need to help people You need to help people seesee
Put them in the moviePut them in the movie
A day in their lifeA day in their life
Proof the conceptProof the concept
10www.competingvalues.com
What Stops us/them from Having What Stops us/them from Having Innovation?Innovation?
www.competingvalues.com 11
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Dealing with Resistance to ChangeDealing with Resistance to Change
Methods:Methods:– Education and communicationEducation and communication– Participation and involvementParticipation and involvement– Facilitation and supportFacilitation and support– Facilitation and agreementFacilitation and agreement– Manipulation and co-optationManipulation and co-optation– Explicit and implicit coercionExplicit and implicit coercion