Tata Power Delhi Distribution Limited

Corporate Social Responsibility

Annual Report 2014-15

Dear Readers,

Tata Power Delhi Distribution Ltd. (TPDDL), a Joint venture of the Tata Power

Company Limited and the Government of Delhi, has been a pioneer in the

Power Distribution Sector in India for almost a decade both in terms of its

leadership in Operational Technology adoption as well as its care towards its

consumers, employees, community and other stakeholders.

We firmly believe that our heritage of returning to society evokes trust among

all stakeholders and is being leveraged to enhance global competitiveness and

long term sustainability. Over the years Tata Power Delhi Distribution Ltd.

(TPDDL) has adopted the cultural norms of integrating Corporate Social

Responsibility (CSR) with the sustainable business strategy. At TPDDL, CSR

refers the way business is managed to bring about an overall positive impact

on the communities, cultures, societies and environment in which we operate.

TPDDL has 200+ Jhuggi Jhopri (JJ) clusters in its licensed area, and apart from enhancement in distribution services, we

give utmost priority to tirelessly work towards the betterment of the lives of the less privileged sections of the society

residing in these areas. Apart from excellence in service delivery the developmental work carried by company through

CSR over years played a pivotal role in ensuring quality living in these communities.

The year passed witnessed multifold growth in the expansion of CSR projects. The focus of the company was to disseminate benefits of various CSR projects to nook & corner of its area of operation. TPDDL has a robust Affirmative Action plan wherein the focus is on the 4 Es i.e. Education, Employability, Entrepreneurship and Employment. Education & Employability being the key sectors saw a planned growth in terms of projects taken up for Women Literacy & Vocational Training programs. The number of Women Literacy Centers has increased to 290 targeting 17400 beneficiaries annually. Instructors and beneficiaries of this program are further developed as Brand Ambassadors as a part of the ‘Earn While Learn’ program where they are financially engaged in disseminating awareness for various CSR projects and consumer friendly schemes of the companies. TPDDL now operates 10 vocational training centers offering trades that guarantee 100% work placement for the youth of the community. Health and sanitation schemes have been the new intervention areas where company has signed MoU with Delhi Jal Board for installing RO Water installations for providing potable drinking water in JJ clusters & resettlement colonies. These RO plants will be maintained by the SHGs of the WLC program thereby further consolidating TPDDL’s initiatives to enhance employability.

Engaging employees in CSR projects has been another key achievement for the year. Developing a culture of volunteering carried dual benefit of benefitting the communities as well as positive engagement of employees in value creation amongst the needy ones.

Keeping the group focus of Skill, Water, Governance and Education on radar we are expanding in the existing verticals vis a vis diversifying in new arenas during the year ahead. With advent of new CSR Rules we are empowered to take up community development to new heights. I look forward for an enhanced and valuable contribution in the lives of communities by the company; create a win win situation for all stakeholders and wish a progressive year ahead for achieving the milestone of sustainable development. New Year ahead puts across new challenges to meet milestones, of our own and industry, set during the year bygone. As mentioned earlier our focus will be towards creating avenues for entrepreneurship & skill generation programs and maturing them into self-sustainable models. New partnerships & associations will be developed with public & private agencies to have an integrated and specialized approach for development

(Praveer Sinha)

CEO & ED, Tata Power Delhi Distribution Ltd.

CONTENTS

1. Message from CEO & ED

2. Company’s Profile

3. Tata Commitment & Company’s Policies

4. Corporate Social Responsibility Strategy

5. Snapshot of CSR

5.1 Education

5.2 Economic Value Creation

5.3 Health Services & Family Welfare

5.4 Ensuring Environment Sustainability

5.5 Employee Engagement in Value Creation

5.6 Certifications & Affiliations

5.7 Affirmative Action

6. CSR in Media

7. Award & Recognition

About TPDDL

Tata Power Delhi Distribution Limited [TPDDL] is a joint venture between Tata Power and the Government of NCT of Delhi with the majority stake being held by Tata Power (51%). TPDDL distributes electricity in North & North West parts of Delhi and serves a populace of 6 million. The company started operations on July 1, 2002 post the unbundling of the erstwhile Delhi Vidyut Board (DVB). With a registered consumer base of 14.39 Lacs and a peak load of around 1704 MW, the company’s operations span across an area of 510 sq kms. TPDDL has been the frontrunner in implementing power distribution reforms in the capital city and is acknowledged for its consumer friendly practices. Since privatization, the Aggregate Technical & Commercial (AT&C) losses in TPDDL areas have shown a record decline. AT&C loss is a measure of overall efficiency of the distribution business which is the difference between units input into the system and the units for which the payment is collected. Today, AT&C losses stand at 9.87% which is an unprecedented reduction of around 81% from an opening loss level of 53% in July 2002. TPDDL’s change management experience, distributed leadership system, adoption of latest technology; robust competence development process and innovative & open work culture are the key strategic boosters which helped in building and sustaining competitive advantage in the changing business scenario. TPDDL has created several milestones in its journey so far; it is now focused and committed to the road ahead and is

exploring new opportunities to replicate its experience of distribution reforms both in India and abroad. It is leveraging

its unique learning and skillsets solely and in collaboration with leading utilities and technology providers in the areas

of communications & technology, change management, consumer service delivery and business process re-

engineering.

Tata Power Delhi Distribution has won several accolades for its pioneering efforts in transforming the power distribution scene in its licensed area both at the national and international levels. It has been conferred with the ‘National Award for Meritorious Performance’ thrice by the Ministry of Power, Government of India for outstanding performance in power distribution, “National Award” for Innovative Training practices : 2013 -14 instituted by Indian Society for Training & Development (ISTD) and 11th National Award for Excellence in Cost Management. It has also won six Asian Power Awards in a row and holds a rare distinction of becoming the first power distribution utility from India to have received the prestigious Edison Award twice, in the international category in 2008 Edison Award and again in 2009 for Policy Advocacy. TPDDL has also bagged three Awards at Indian Chamber of Commerce Awards-2014 for Most Innovative Discom and Demand Side Management. Some of the other key recognitions include Best Performing Private Discom Award at Power Line Award- 2013, IPPAI Award 2013, international Palladium Balanced Scorecard Hall of Fame award- 2008, SAP Ace award 2008; UPN, USA metering award, Innovation for India Awards 2014 , instituted by Marico foundation, Geospatial Excellence Award for Integration of Geographical Information System for Smart Grid. It is also the youngest company and the first power utility in India to receive the prestigious CII EXIM Award for ‘strong Commitment to Excel’. It is also the only distribution utility to receive the ISO 9001, ISO 14001 and OHSAS 18001 certification. TPDDL has been ranked 61st in the ‘India's Best Companies to Work for 2014 Survey’ and recognized as 2nd best in the “Best in Class – Energy, Oil and Gas Industry by the Great Places to Work, India. On CSR front, TPDDL was conferred with Corporate Social Responsibility Award in Platts 2014 Global Energy Awards

and TATA Engage Award 2015 for TATA Volunteering Week II consecutively for second year in 2015 for highest number

of fresh registrations in 2015. Further, another feather in the cap was also added in TPDDL’s cap as TAAP Jury

recognition for significant adoption for companies scoring above 550 in External Assessment.

Tata Commitment

Working towards the betterment of the society in which we operate has always been central to

our operating principles and is aptly highlighted in our CSR Policy. In fact, the parent group, i.e.

the house of TATA's has been the pioneer in designing, developing and implementing various

Social interventions and initiatives, not since the time CSR became popular and in vogue, but since

when nobody knew or thought of it!!! Our CSR policy provides corroborate to this claim and aims at

imbibing social alignment as a key component of all our business processes and strategy.

‘In a free enterprise, the community is not just another stakeholder in business but is in fact the very purpose of its

Existence’.

Mr. Jamsetji N. Tata; (Founder, Tata Group)

The wealth gathered by Jamsetji Tata and his sons in half a century of industrial pioneering

formed but a minute fraction of the amount by which they enriched the nation. The whole of

that wealth is held in trust for the people and used exclusively for their benefit. The cycle is

thus complete; what came from the people has gone back to the people many times over.

Every company has a special continuing responsibility towards the people of the area in which

it is located and in which its employees and their families live. In every city, town or village,

large or small, there is always a need for improvement, for help, for relief, for leadership and

for guidance. I suggest that the most significant contribution organized industry can make is

by identifying itself with the life and problems of the people of the community to which it belongs and by applying its

resources, skills and talents, to the extent that it can reasonably spare them to serve and help them.- Mr. J. R. D. Tata

The philosophy of corporate social responsibility as practiced by Tata Group is legacy of its

founders. The multitude of community initiatives the group has sowed and fostered from its

earliest days flows from this wellspring voluntary, as opposed to obligatory commitment. -

Ratan N. Tata

We will build on the already strong foundations that have been created for engaging with

communities. As with any of our businesses, we will leverage our managerial capabilities to ensure

we bring innovation to our Corporate Social Responsibility initiatives, optimize their effectiveness,

and seek to create measurable impact for our Group as a whole.

Cyrus Mistry – Chairman, Tata group

TPDDL Policies

CSR Strategy

The philosophy of Corporate Social Responsibility as practiced by Tata Group is legacy of its founders. The multitude of community initiatives the group has sown and fostered from its earliest days flows from this wellspring voluntary, as opposed to obligatory commitment. It is seen to stretch beyond the statutory obligation to comply with legislation and the companies voluntarily taking further steps to improve the quality of life for the local community and society at large. At TPDDL, rich heritage and unmatchable legacy of Tata group for holistic development of underprivileged communities, societies & nation becomes the guiding force for adoption of community development initiatives. There are 200+ listed JJ clusters & resettlement colonies fall in company’s area of operation. The community outreach programs, working on the lines of triple bottom line approach, aims to serve key communities in a systematic & planned way.

Target Communities

200+ JJ clusters and resettlement colonies falling in TPDDL’s area of operation are of varied sizes with inhabitants ranging from couple of hundreds to thousands in a cluster. The residents of these JJ clusters are basically migrants who drifted from their native places to Delhi in search of a better living and employment opportunity. These inhabitants are from different communities, culture, ethnicity and creed. Like every migratory community the individuals residing in these clusters face basic problem of Employment, Health,

Hygiene, Education and Infrastructure. These clusters also have a very high representation of SC/ST communities which

further emphasizes on the need for inducing various developmental initiatives there. Creating avenues for education,

health services, skill generation programs and empowering communities in these clusters and employees of Business

Associates has been the primary objectives of community development at TPDDL.

Framework for CSR Projects @ TPDDL

Identification of key communities

in sync with business goals

Selection of partner and

need identification

Execution & Monitoring of

project

Capturing feedback from beneficiaries &

partners

Review of project

outcomes & incorporation of

OFIs

Education – Empowering women for a brighter tomorrow

Women Literacy Program:

It has been seen and simultaneously proven that literacy enhances human capital in societies. As more and more

women become literate, we see a ripple effect in other areas of their lives as well such as an improvement in their

reproductive health and a sharp dip in infant mortality rates.

Target Beneficiaries: Illiterate adult women residing in JJ clusters & resettlement colonies.

The women residing in these clusters are mostly illiterate who have never had an opportunity to enroll for formal education. Lack of basic education has put severe roadblocks in their intellectual and economic development. TPDDL identified this concern as one of the intervention areas and ventured into an adult literacy program for women in 2006-07. The intent of the program has been to impart functional literacy to these women so that they become adept in carrying out their daily tasks such as doing grocery shopping which involves knowing basic mathematics and communicating with others. The idea is that they should become independent and confident human beings. These Women Literacy Centers (WLCs) work on an animated module ‘Computer Based Functional Literacy program (CBFL)’ designed by Tata Consultancy Services. CBFL is animated software which provides basic knowledge of numerals, alphabets and language in a very simple and easy manner. An educated woman is identified as the teacher from the community itself and her home serves as the classroom for the women. The woman selected as the teacher is given training in handling the computer and given a run-through through the course content. The adult literacy module is of six months with classes six days a week and having a duration of 1.5-2 hours. One batch consists of 15 women and two such batches are carried out in a day. A computer system is placed at the teacher’s home where classes are conducted. A coordinator is appointed to look after nearly 12-15 such centers depending on their demographic location. The classes are conducted mostly during the afternoon and evening hours as that is when the women usually get free from their household chores. Along with imparting functional literacy, these beneficiaries are also given awareness sessions on health issues and safety.

Beneficiaries of Women Literacy Program

Simultaneously focusing on their economic development, the passed out beneficiaries are organized into Self Help

Groups. These SHGs are linked with nationalized banks so that the SHG members have a proper bank account in the

name of the SHG and can avail financial assistance later at the stage of maturity. Over 167 SHGs have been linked to

banks and are functioning smoothly.

Apart from serving as a hall of knowledge where these women get functional literacy, these women literacy centers (WLCs) have also culminated into centers for economic excellence wherein a number of welfare and income generation programs are also being carried out. TPDDL has roped in WLC instructors & beneficiaries as Brand Ambassadors in their respective communities where they promote and sensitize communities about various other CSR

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programs like vocational training, free health services through mobile dispensaries, drug de-addiction camps, accidental life insurance schemes, etc. The company devised another ingenious scheme of engaging brand ambassadors into the company’s core operation

which is ‘Earn While Learn’ wherein these women are made direct touch points for delivering various commercial

services like distribution of bills, meter reading at homes, payment of arrears, facilitating ‘Pay & Win’ lottery and

processing Accidental Life Insurance scheme for JJ clusters residents. The commercial services handled by the women

of these communities have contributed towards the smooth conduct of our business in these clusters as well as

enabled these women to earn some income and to stand on their own feet.

TPDDL Tutorial Centers

The socio economic status of the families residing in JJ clusters puts constraints on providing quality education to their wards or even a favorable ambience at home to encourage them to study. These children study in schools where poor infrastructure, lack of good quality teachers and inappropriate evaluation system leads to a loss of interest in studies which further proves detrimental in their drop out in higher classes. After getting dropped out from the mainstream education system, these youth either fall into the arena of anti-social activities or they start working very early to support their families and aggravate the problem of child labor. This further results in their exploitation at work place as they are under paid and prone to various addictions.

Target Beneficiaries - Children from standard 1st-10th residing in JJ clusters/Resettlement Colonies; SC/ST communities.

The premises of our vocational training centers are developed with provisions to run Tutorial Classes along with other income-generating trainings. These VT centers are located in the heart of the communities, making them easily accessible to children (both school going and drop outs). The school going students from standard 1st-10th are roped in and are given free supplementary education. The teachers are identified from the community itself having an enthusiasm to teach these underprivileged kids. The kids are not just facilitated with support in their studies but are also groomed in extracurricular activities such as painting, skits, singing, dancing etc. We can proudly say that this program has been able to accomplish its goals as that there hasn’t been single drop out of the students from the formal education system since the commencement of these tutorials. These classes not only ensure the continuation of education of these children, but also ensure that they don’t fall in the company of anti-social elements which are ubiquitously present in these communities. The program contributes towards the holistic development of these kids.

Beneficiaries of Tutorial Classes

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Economic Value Creation – Enabling to Earn

Vocational Training Programs

The working section of the populace residing in the JJ clusters and resettlement colonies is mostly unskilled or semi-skilled. Although the government is making its best efforts to provide every basic amenity of life to these people, there still exist many lacunae such as poor sanitation facilities, absence of adequate health facilities, lack of quality education and gainful employment. These problems are extremely deep rooted. There exists a huge mismatch between the average family size and the family’s income. A family of 6-7 people might have only one bread earner in the house and this leads to unmet nutritional and social needs. Due to inaccessibility to resources such as to structured educational facilities and employment, the youth residing in these colonies turn to various anti-social activities such as thefts and drug addiction as they are not able to find other means to fulfill their dreams and aspirations. Target Beneficiaries – Beneficiaries are from poorest of poor families residing in the JJ clusters/resettlement colonies; SC/ST categories; school dropouts; family members of BA employees.

The skill generation programs aim to train the unemployed youth and school drop-outs, from JJ clusters & resettlement colonies, in various vocations, thus enabling them to either start their own small ventures or get a gainful employment. This leads to an enhanced family income and they are now able to afford the basic amenities of life which are needed to lead a happy and healthy life. By virtue of being service providers in North & North-West of Delhi, we have a certain degree of convenience in the identification of the needy communities and the skill up-gradation needed by them to find a suitable job in the market. Once this is done, an action plan is prepared for imparting the requisite skills to the youth and a program module is prepared. The vocational training programs are individually catering to beneficiaries from 4-5 clusters in & around the centers. These centers are centrally located in the communities, making them easily accessible to the youth, especially women.

The trades with high market demand are identified and their acceptances by the youth to whom they are catering are also gauged. Our partner agencies carry out assessment surveys for the selection of courses ensuring the marketability & engagement of passed out beneficiaries. They are trained in vocations of Computers, Tally, Electrician, Stitching & Tailoring and Beautician. Also, new industry based short term courses of Retail Chain and Office Assistant have also commenced which has very high placement prospects. The courses are certified mostly by Jan Sikshan Sansthan (Ministry of HRD) or similar recognized agencies which carry evaluation exams at the end of these courses and award certificates to the beneficiaries.

Beneficiaries of Vocational Training Centers

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The vocations taught at the centers ensure a steady income to the

youth post the completion of these courses. The women oriented

courses like beauty culture and stitching & tailoring provide

avenues for working from home. There are a number of

communities where the concept of women going out to work is

still considered a taboo. Therefore these courses are quite a hit in

such areas. The beneficiaries operates from home and even earn

fortunes during festive & marriage seasons. Pass-outs from

Computers, Tally and Electrician courses got opportunities to work

with IBM, Consultancy Firms, District Courts, various offices and

shops, making a decent livelihood. The recently introduced course of Retail Chain has been providing assured

employment of 100 % to the beneficiaries in brands like West Side, Coffee Day, Fun Cinema etc. Another course being

offered with 100% placement guarantee is of Office Assistant wherein the beneficiaries are trained in back-end work

such as managing operations and logistics in big stores like Big Bazaar.

Health Services – Strengthening Communities

Sanjeevani – Mobile Health Dispensaries:

Open sewers and dr ainages, open defecation and huge garbage piles are some sights that are c ommonplace when one enters these JJ clusters. Such unhygenic living conditions result in the poor health index of JJ clusters & resettlement colony residents. Healthcare takes a backseat as these people struggle to feed and clothe themselves with their meager earnings. Due to this incapability of bearing costs to avail quality medical facilities, they prefer quacks for their treatment which further stretches the suffering of the patient and aggravates their problem. Target Beneficiaries - Residents of JJ clusters & resettlement colonies.

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Sanjeevani, TPDDL’s mobile dispensary vans, four in number, equipped with a doctor, a pharmacist, bed and medicines each tend to cater to the day to day health issues of the cluster inhabitants. These vans serve all 200+ JJ clusters by way of making daily visits to these identified clusters in a cycle of three months, covering six clusters in a day each. These vans have covered approximately 58,769 beneficiaries since inception.

The regular payers of electricity are given free consultation & medicines both and the individuals who are defaulters or don’t have a metered connection are given free consultation only. This aims to encourage defaulters & unmetered consumers to become legitimate consumers of electricity. These mobile dispensaries provide quality medicines and consultation to the affected people, which otherwise remains out of their reach as a single visit to a qualified doctor costs them half their monthly salary.

Beneficiaries of Mobile Dispensaries

Drug De-addiction Camps:

The residents of JJ clusters and resettlement colonies are mostly displaced residents and migrant population. However, the reality more often than not is not in sync with their dreams of earning a decent living and hence they

resort to various addictions such as drugs and alcoholism to escape reality. The earning of a family gets drifted from meeting the basic expenses on food, medicines, electricity and their children’s education. The result of this continuous ignorance of necessary needs creates an environment of dearth and dissatisfaction within the communities which further leads to social unrest. Target Beneficiaries – Residents of JJ clusters and Resettlement colonies having various addictions.

To address this alarming situation, TPDDL, in

association with Prajapita Braham Kumaris, organizes camps for JJ cluster & resettlement colony residents. A central location is selected as the venue and camps are scheduled during evening hours when most of the residents return from their day’s work. Munadi is done in the cluster a day prior to the camp & leaflets are also distributed. The beneficiaries are counseled about the ill effects of various addictions through audio visual mode and then given free medicines for the same. Address of nearest Brahm Kumaris’ center is also shared so that they can get free medicines afterwards. To assess the

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effectiveness of the campaign, beneficiaries are personally interviewed along with their family members to verify their addiction status.

Beneficiaries of Drug De-Addiction Camps

The services rendered by these drug de-addiction camps are of dual benefit to the community. It not only aids in the

addict quitting the bad habit, it also saves a huge quantum sum of the addict’s earning, which was being spent on this,

giving the family an opportunity to spend it on meeting basic needs and amenities. The success rate of de-addiction

has been approximately 15 % of the total attendants of the camp.

Viklang Margdarshan Kendra – handholding differently abled individuals:

An estimated 10% of the world’s population experiences some form of disability or impairment (WHO Action Plan 2006-2011). There are 2.19 crore people with disabilities in India who constitute 2.13 % of the total population (Census 2001).Such physical inabilities cause hurdles in first getting systematic education and then later in getting gainful employment. Most differently abled individuals are taken as dependents for their entire life. This hampers their confidence and self-esteem. The scenario gets poorer when the individual is from an economically disadvantaged section of society as they cannot afford various medical aids and equipment.

Target Beneficiaries – Differently abled individuals residing in Delhi & NCR.

TPDDL, in association with Viklang Sahara Samiti, runs the Viklang Margdarshan Kendra, wherein we provide all the information and services for the differently abled and also carry out public advocacy & litigation for them, especially for those from the needy sections of the society. The center provides counseling services and assistance to these people in obtaining a disability certificate from concerned hospitals, getting an identity card for the differently abled, rail pass, bus pass, scholarships for differently abled students, and their inclusion in the disable pension scheme of MLAs & Counselors, financing differently abled individuals for starting their own entrepreneurship ventures at a micro level. The center also operates a free helpline number through which any detail on facilities provided to PwDs can be taken from the center.

Beneficiaries of Viklang Margdarshan Kendra

Installation of RO Plants in JJ Clusters:

Diseases from unsafe water and lack of basic sanitation kill more people every year than all forms of violence, including war. Children are especially vulnerable as their bodies aren’t strong enough to fight diarrhea, dysentery and other illnesses. The WHO reports that over 3.6% of the global disease burden can be prevented simply by improving water supply, sanitation and hygiene. This problem is further aggravated in the JJ clusters as there are open sewerages and absence of proper water supply system thus increasing the chances of water getting infected. During peak summers, they have to go days without any water in the taps and hence end up purchasing water from outside which, in spite of being expensive, is still contaminated.

TPDDL identified this as a grave concern and as one of the most important basic needs of the community. Partnering with Tata Projects, TPDDL has designed an innovative drinking water solution for the community which will not only give them access to clean drinking water but will also provide entrepreneurial opportunities for the women working in Self Help Groups(SHGs) formed by TPDDL in these communities. The RO plants will be manned by the women of the SHGs, who will take care of the operation of plants, disseminating awareness among communities for safe drinking water and its benefits etc. The earnings will be used by SHGs to pay for the cost of electricity, maintenance charges, if any, and the rest of it will be income of the women.

To start with, TPDDL installed 5 RO water plants at Govt. schools falling within the JJ clusters & resettlement colonies. During FY 14-15 nearly 30,000 students benefitted every day. Progressing ahead on the clean drinking water campaign TPDDL signed MoU with Delhi Jal Board, the govt. entity to take care of water supply in the national capital, for installing 100 such water plants in JJ clusters & resettlement colonies by FY 16-17. These 100 RO plants will be managed by SHGs formed by TPDDL in clusters.

Support to Multiple Sclerosis patients:

TPDDL provides logistic support to Multiple Sclerosis Society of India to attend monthly day care camps of MS patients. Pick & drop facility is provided to the patients at their door step so that they can attend their day care camps without any hassle.

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Ensuring Environment Sustainability – Conserving for a greener and healthy future

Harit Ek Pahal – Tree Plantation Campaign:

Working towards ensuring a greener future, TPDDL has initiated the tree plantation campaign – ‘Harit Ek Pahal’ in partnership with various stakeholders to carry out massive tree plantation drives across Delhi. TPDDL has tied up with agencies such as CRPF, ITBP, various schools & colleges, RWAs etc. for carrying the plantation drive. TPDDL has been recognized as one of the Greening Agencies of Deptt. Of Forest & Wildlife, GoNCTD. The continuous plantation efforts undertaken by the company have been well praised by Deptt. of Forest & Wildlife, GoNCTD on various platforms.

Energy Club: Sensitization of school students on energy conservation:

With the advancement of science & technology, human civilization has progressed towards a mechanized world where our day to day living is dependent on electricity. The generation and consumption of electricity has become manifold over the decades which have further lead to increased carbon emission. In the present scenario the electricity demand is rising all over the world, more so in developing countries. To bridge the gap between demand & supply of power, it is very much required to ensure a judicious practice for electricity consumption at the domestic and commercial level. Considering the limited quantum of fossil fuels available ‘Electricity Saved is Electricity Generated’ becomes the mantra for sustaining the growth & development. The need of the hour is conservation and judicious use of electricity.

With this thought in mind to bring social and behavioral change in energy usage pattern, TPDDL laid the foundation stone of TPDDL Energy Club with 5 schools as pilot project in October 2004. The Young Turks of our nation, kids from classes VI-IX have been made the change agent for this much needed societal change. Since the inception of TPDDL

Energy Club, we have disseminated the energy conservation message to lakhs of students, teachers and neighbors from 240 schools and have saved nearly 17.46 lakh units of electricity. The picture of mass sensitization is clearly visible from the outreach of Energy Club among the common masses in our distribution area. In phase VII of TPDDL Energy Club 50 new schools were taken on the membership panel and students were sensitized throughout the year. Urja Mela is celebrated every year as a finale event of TPDDL Energy Club program. In this Mela, students from various schools in our area of operation take part in different competitions to showcase their creativities through painting competition, essay writing, extempore, nukkad nataks and science model competition. The science models were extremely innovative and highly appreciated by our CEO, who further motivated the students by promising that the workable models will be funded by TPDDL for their application in real life. It is a great platform to educate students about this important issue of saving energy so that they can spread this message further in our society. The Urja Cup was awarded to the team which won the most number of competitions and event wise prizes were also distributed.

Employee Volunteering – “Let’s get Engaged”

Somewhere within every human being lies a longing to reach out to others. Volunteerism — the mobilizing of

employees for social causes — encourages that and more.

To produce social change, ordinary people have to be involved; that's the belief gradually taking root in corporate India. Companies are increasingly taking responsibility for wider community initiatives, and volunteerism — the mobilizing of employees for social causes — is a crucial component of the philosophy driving this development. Volunteering at TPDDL is one of the ways in which employees can contribute to the strong values of the Tata group. Employees use their competencies & interests in community upliftment other than their usual course of work that is fruitful for the enhancement of the employees as well as our beneficiaries as both learn and grow from this experience.

TPDDL has been a part of all the Tata Volunteering Week celebrations (I, II and III) since their commencement. Several employee engagement programs such as blood donation camps, sports meet, women’s day celebration, walkathon, awareness rallies, plantation drives, scholarship distribution to SC/ST students etc. were organized during these weeks. TPDDL has also been awarded in ‘Maximum Participation Category’ of Tata Volunteering Week celebration by Tata group chairman Mr. Cyrus Mistry. TPDDL was also conferred with the TATA Engage Award 2015 in the ‘highest number of fresh registrations’ and ‘highest percentage of employee participation.’ categories. TPDDL has taken up many projects which are entirely employee driven. These activities aim to involve employees and

even their family members during working and non-working hours. A brief snapshot of few such programs is as follows:

Blood Donation Camps:

During suitable timings of the year in one of the central office locations for employees, TPDDL, in association with Indian Red Cross Society, organizes blood donation camps where employees, their family members and RWA members donate blood. The donated blood is sent to the blood banks of Red Cross. To enhance the outreach of these camps, the mobile blood collection van from Red Cross goes to smaller offices of TPDDL and carries out blood donation. Being a corporate donor, TPDDL employees can avail facility of blood bags from Red Cross blood bank on the prescription of doctor even if he/she has not donated blood in the camps. TPDDL has been awarded continuously since five years by The Indian Red

38 178 440

754

1180

1600 1957

2306 2627

2987

0

500

1000

1500

2000

2500

3000

3500

2005-06 2006-07 2007-08 2008-09 2009-10 2010-11 2011-12 2012-13 2013-14 2014-15

Blood Units Collected(Cum.)

Cross society for the contribution made. Contribution made during the years can be seen below:

Warm clothes & book donations for needy ones:

As the weather turns cold during the winters, the disadvantaged sections of society struggle to find some warmth for themselves and their young ones. The bone chilling cold waves make the lives of the street dwellers miserable, especially during the chilly nights. For the assistance of such people, TPDDL regularly organizes warm clothes collection ‘Hands of Warmth’ wherein employees contribute warm clothes, blankets, shoes etc. Collection boxes are placed at all major offices and the contribution made is sent to night shelters and families of women literacy centers & vocational training program beneficiaries.

Similarly, a book collection drive is carried out at the end of every academic session wherein employees donate course books of their wards which are further given to kids studying at TPDDL Tutorial Centers.

Support to Old Age & Orphanages:

There are nearly 275 kids staying in the SOS Bawana child home. TPDDL supports the children staying here. The mobile dispensary of TPDDL, equipped with a doctor, a pharmacist and medicines, visits here every month. These are such kids who have crossed their infancy and are beyond the adoptable age. Volunteers pay regular visits to these homes where they donate utilities and logistics needed for the kids.

Employees with their teams visit old age homes as well and provide requisite support in kind to the occupants. Employees spend quality time with them, as the old ones reminisce about their youth and tell them stories of their past.

1. No Child Labor

2. No Forced and Compulsory

Labor

3. Health and Safety

4. Freedom of association and

the right to collective

bargaining

5. No Discrimination

6. Disciplinary practices

7. Working hours

8. Compensation

International Women’s Day celebrated:

This year on International Women’s Day, the women employees of TPDDL conducted an awareness rally on ‘Women Empowerment’. The rally was flagged of by senior women officials of our company. All the women employees participated enthusiastically, carrying banners and placards on this theme as they said out aloud various slogans on social issues such as equal rights for women, women literacy and female feticide. As the rally proceeded, many other women from the street also joined in and chimed along these powerful slogans with our staff. The event turned out to be a huge success.

Certifications & Affiliations – Endeavoring for Excellence

Signatory to Global Compact Network:

TPDDL is signatory to United Nation Global Compact Network, an elite group of organizations, which commits & abide to align their operations with the ten universally accepted principles pertaining to Human Rights, Labor, Environment & Anti-Corruption. These principles move in concurrence with Universal Declaration of Human Rights, ILO, UNDP & United Nations Environment Program. Being the signatory of UNGC, TPDDL sends a Communication On Progress annually to Global Compact Society showing its commitment towards the 10 principles.

SA 8000:2008 Certified:

SA8000 is based on international workplace norms, including 12 International Labour Organization (ILO) conventions and the United Nations’ Universal Declaration of Human Rights, the Convention on the Rights of the Child and the Convention to Eliminate All Forms of Discrimination against Women. TPDDL is the first power distribution company in the world to get SA-8000 Certification. The objective is to ensure Ethical Governance. TPDDL is the first power utility in the world to be certified for SA 8000-2008.

Providing night shelters for homeless

Every year as the winters approach in full swing, the newspaper is filled with headlines of people dying every day as a result of the cold waves. Survival becomes a major struggle for those without a roof over their heads. Providing these souls with a place to stay becomes the need of the hour. To help the homeless survive their way through the harsh Delhi winters, TPDDL, along with the Delhi Government, set up five temporary night shelters wherein the homeless were also provided with blankets and beds from TPDDL. These night shelters catered to more than 250 homeless people every night.

TPDDL’s commitment to Affirmative Action

In the post-independence era, especially since the 1990s, India has seen a new dawn of growth and development. Albeit the socio-economic reforms penetrating into every nook and corner of the country, the existing caste system continued to persist. Even though we boast about India Shining and being one of the fastest growing economies of the world, a large section of underprivileged communities still exist in our country, especially the historically deprived Scheduled Castes and Scheduled Tribes. Progressing at a very slow pace, their journey towards abolishing hundreds of years of discrimination still appears to be a distant dream. Tata Group, founded on the core belief of “giving back to society”, has been an active proponent of building an inclusive and egalitarian society so that the benefits of social and economic growth are more evenly disbursed across all sections of the society.

TPDDL’s Affirmative Action Program began with the signing the Code for Affirmative Action on February, 2007. The “Policy on Affirmative Action for Scheduled Caste & Scheduled Tribe Communities” was approved by the Board of Directors in July, 2007. Since then, TPDDL has implemented its Affirmative Action program carrying out ground level initiatives in the areas of Education, Employment, Entrepreneurship and Employability catering to the most underprivileged Scheduled Caste and Schedule Tribe communities in its area of operation. Therefore in its unique Tata way, the organization has developed specific approaches to address their needs & in a systematic and sustained manner.

Area Group commitment in line with CII

requirements TPDDL's commitment

Emp

loym

en

t

Greater representation of SC/STs in new

recruitment

Positive discrimination to SC/STs at entry

level

Companies will strengthen their HR systems for

enhancing access and opportunity to applicants

from SC/STs with equal qualifications and

competence for employment

Positive discrimination in recruitment

Companies will be encouraged to provide more

executive positions thru

appointment/promotion of SC/STs

SC/STs given departmental promotion

thru positive discrimination

Alignment of Affirmative Action strategy with Tata Group’s commitment

Tutorial and remedial classes

• Secondary school level

Scholarships and Career counseling

• Pre-board and board level

Under-Graduate financial support

• DU Degree courses

• Engineering degrees

Description of 4Es

Education:

Through initiatives in Education, TPDDL is trying to elevate the problem of school drop-outs, the number

being very high amongst the SC/ST students.

Entr

ep

ren

eu

rsh

ip

de

velo

pm

en

t

Quality and cost being equal, companies to give

preferences to enterprises with promoters,

partners and proprietors, and/or workers in

majority from SC/STs

Quality and cost being equal, TPDDL to

give preferences to enterprises of SC/ST

promoters for inclusion in supply chain

Sponsorship of training programs in Centers of

Excellence for candidates from SC/STs

TPDDL will arrange for training SC/ST

youths in Cenpeid/ITI in area of its core

competence for making them

employable

Emp

loya

bili

ty

Help establish coaching programs in universities

to lower the dropout rates amongst SC/ST

students

Employability training for

undergraduate/graduate students with

NGOs

Modernizing the Apprenticeship Training

Scheme and induct more apprentices from

SC/STs

TPDDL to give preference to SC/ST

students in its apprenticeship and

industrial training programs

Establish large no. of student scholarships for

SC/STs

Support to education in degree, diploma

& ITI.

Edu

cati

on

Create a scheme to identify exceptional

students from SC/STs and assist them with

financial aid and suitable mentoring

Identifying & supporting students from

govt. schools with aid, mentoring &

career counseling.

49 52 54 59 83

305

54 51 54 56 75

359

52 54 52 60 73

302

0

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100

150

200

250

300

350

400

2009-10 2010-11 2011-12 2012-13 2013-14 2014-15

No. of Beneficiaries(Cum.)

Standard - X Standard - XI Standard - XII

30 32 34

82 80

200

27 30 30 54 65

100

6 9 12 14 18 39

63 71 76

150 163

339

0

50

100

150

200

250

300

350

400

2009-10 2010-11 2011-12 2012-13 2013-14 2014-15

ITI Polytechnic Degree colleges Total

Number of SC/ST Beneficiaries (Cum.)

Educational support to Govt. schools students

• Supported 1844 needy students of 46 Government Schools to continue education through counseling support since year 2007.

• Students are supported with reference books, school bags, stationeries etc. Also a customized personality development, interpersonal skills, career counseling and competency testing of these students is held annually.

• Needy students pursuing degree courses from Delhi University and pursuing engineering degree have also been supported financially in terms of paying their tuition fee.

Employability:

Target segment Initiative

Students pursuing diploma and ITI

courses

Financial assistance in terms of tuition fee

Supporting needy SC/ST students pursuing technical education & professional courses

TPDDL has focused on employability initiatives to make the development of the youth sustainable through supporting 300 students from Polytechnics & Industrial Training Institutes since 2007.

Entrepreneurship:

Promoting SC/ST vendors: Quality and cost being equal, TPDDL gives preference to

enterprise of SC/ST promoters for inclusion in its supply chain, provided such companies

transparently and voluntarily share this information prior to bid participation. Complete

waiver of Tender Fee, 50 % relaxation in security deposit, relaxation in bank guarantee and

25% relaxation in company turnover under qualifying requirement criteria in General

Conditions of Contract (GCC).

Employment:

While Recruitment: Preference is given to SC/ST candidates in campus

recruitments by transparently lowering qualifying marks, without diluting

merit (Positive Discrimination). For this purpose it exercises the philosophy of

“skill vs will” wherein a candidate with lower skill but higher will to learn is

positively discriminated and taken into the organization. A relaxation of 5% is

given to SC/ST students during entrance exam. At Workplace : TPDDL tracks

the category data of all new joinees and update the same in the SAP data base. For existing employees the category

data had existed since inception and was uploaded in the data base. For Business Associates employees, data is being

collected at the time of issuance of Identity card to them.

SUCCESS STORIES OF BENEFICIARIES

Mr. Pradeep VTC Beneficiary - Computer Course, Basti Vikas Kendra-Viklang Sahara Samiti

Pradeep who works part-time at CBSL group, Peeragarhi, got associated with TPDDL by enrolling in the

DTP Computer course being taught at Basti Vikas Kendra, Sultanpuri being run in association with Viklang

Sahara Samiti. He is now a bread earner in his family earning Rs.5000 per month working part-time and

assisting his family financially through it

…………………………………………………………………………………………………………………………………………………………………………………………………...................................

Ms. Babita VTC Beneficiary - Beauty culture course, Basti Vikas Kendra-Viklang Sahara Samiti

Babita was already running a beauty parlor from her home in Sultanpuri but due to hesitation she was

not able to cater to her customers in a properly and losing them out lately. Once she came across TPDDL

mobile dispensary van in her community from where she got to know about Basti Vikas Kendra and

TPDDL, after which she enrolled in Beauty culture training programme of the center and she is now able

to handle her parlor with confidence and even trains the local girls there. ………………………………………………………………………………………………………………………………………………………………………………………………….............................. ....

Mr. Inderjeet Kumar VTC beneficiary - Retail Chain Course 6th Batch, Wazirpur Industrial Area-Nielson India

I feel a positive change in my personality after the completion of retail chain course. During the training, I

had earned good knowledge and built understanding on life skills and English language along with meeting

with some great friends. Now I can talk freely and comfortably to any person in English language which is

very useful for my placement at FUN Cinemas. ……………………………………………………………………………………………………………………………………………………………………………………………………………………………….....

Mr. Akash VTC Beneficiary - Computer Course, Basti Vikas Kendra-Viklang Sahara Samiti

Akash started assisting his father after he got a part-time job at Sagar Digital Studios in Sultanpuri. He successfully completed the computer course offered at Basti Vikas Kendra.

. ……………………………………………………………………………………………………………………………………………………………………………………………………………………………….....

Ms. Sanjeeda VTC beneficiary - Computer course, Netaji Subhash Place, Aradhya

Sanjeeda belongs to a Muslim family with extremely limited means and lives in Shakurpur Basti. She had

always been interested in studies but due to the financial condition of her family, she had to drop out of

school. Her eagerness to learn computer prompted her to join VT center being run by TPDDL in Shakurpur

and requested her parents to allow her to join the computer classes and also completed her studies as

well. Now, she is working as computer instructor at the center itself and earns Rs. 8000 per month with

which she is able to support her family.

Mr. Ram Salesh VTC beneficiary - Retail Chain Course 6th Batch, Wazirpur Industrial Area-Nielson India

During the training I have learnt subjects and developed understanding on the following- Retail manage-

ment, Basic Computers, Life skill/ Personality Development, English Speaking, Smart Classes and Value

Class. I am assisting my family with the income earned while working at K.F.C outlet and my father feels

proud of me. …………………………………………………………………………………………………………………………………………………………………………………………………..................................

Ms. Vartika Tutorial Centre Beneficiary, Sahyog– Care for you-NGO

Vartika has been studying at Tutorial Centre classes since July 2014 and she is so diligent that she has scored

81% in Class-Vth and has cracked the entrance exam of Rajkiya Pratibha School, Kishanganj. Vartika aspires

to be a Doctor and her parents are proud of her performance. .

……………………………………………………………………………………………………………………………………………………………………………………………………………………………….....

Ms. Sanju VTC beneficiary - Computer course, CSA Colony, Sahyog– Care for you-NGO

Sanju’s father who works as a vegetable vendor had aspirations for his daughter that would be on the similar

lines like any privileged child but he was unable to pay for her fees to cope with the same. Sanju enrolled in

the course, after completing her 12th class, is now working as a Computer Trainer in Bharat Vikash Parishad

and supporting her family.

.…………………………………………………………………………………………………………………………………………………………………………………………………………………………….....

Mr. Rajesh VTC beneficiary - Computer course, Netaji Subhash Place, Aradhya

Rajesh always wanted to learn to operate a computer but was unable to enroll himself at any training

institute as the fee was very high. As he describes, Tata Power-DDL has been a boon in his life as here he

able to enroll myself here and fulfill his dream. After finishing the course, he started teaching computers

to the students at the center itself earning himself Rs. 8000 per month. Now I am able to support my

family and also pay for my younger sister’s education. .

……………………………………………………………………………………………………………………………………………………………………………………………………………

Mr. Sher SIngh VTC beneficiary - Electrician course, Sector-3, Rohini, ANK-NGO

Sher Singh lives with his family in Peeragarhi. He has three siblings and all the responsibilities of his family

came to his shoulders when his father passed away. He was not so qualified and did not excelled in studies

so it was very difficult to get a job for him. After getting information about the Vocational Training Program

of ANK-Tata Power-DDL he registered himself in the Electrician course. After completing the training he

opened his own shop and started earning around Rs. 15000/- p.m. assisting his family.

……………………………………………………………………………………………………………………………………………………………………………………………………………

TESTIMONIALS OF STAKEHOLDERS

Mr. Abhishek Kishore, Head ANK-NGO

ANK is proud to be associated with Tata Power-DDL for implementing the project at Vocational Training

Centre Sector 3-Rohini since the year 2013. Hundreds of underprivileged children and youth have got

benefited with our intervention. We thank TPDDL to support us for such a nice association. …………………………………………………………………………………………………………………………………………………………………………………………………...................................

Dr. Narender Singh, Prajapita Braham Kumari Ashram

I feel highly obliged to be a part of TPDDL CSR initiatives. It feels like a family. Every member of CSR team is

down to earth and has been kind, generous and truly cooperative. Serving at TPDDL was always an immense

pleasure and I wish to continue serving in the future as well. …………………………………………………………………………………………………………………………………………………………………………………………………..................................

Mr. Umesh Rai, General Secretary Aradhya-NGO

Araadhya has been associated with TPDDL since 2007. We started out by conducting Nukkad Nataks (street

plays) as a part of TPDDL’s ‘Suraksha Jagriti Abhiyaan’ wherein they conducted 350 of such plays. This

association was further consolidated with the launch of the Vocational training center at Shakurpur in the

year 2014. With TPDDL’s support, we have been able to impart various skills such as computer literacy,

beautician course among the youth belonging to poor families, who otherwise could not afford to enroll in

courses of their choice. I would like to thank TPDDL for its tremendous and continuous support to us. .…………………………………………………………………………………………………………………………………………………………………………………………………………………………….....

Mr. Shekhar Mahajan, General Secretary Sahyog-Care for you-NGO

TPDDL has a deep commitment with regard to the CSR approaches for women empowerment and liveli-

hood generation. The CSR team always shares their experience, knowledge and capacity building with

us so that we can improve our selves in our pledge towards serving in the community …………………………………………………………………………………………………………………………………………………………………………………………………………………………….....

Mr. Kapil Aggarwal, Founder, Viklang Sahara Samiti-NGO

The community welfare initiatives undertaken by TPDDL for the underprivileged sections of the society like

the person with disability, women, children & youth gives a very broad outline of the vision of the

organization and its leadership.

CSR Media Bytes

Awards & Recognitions

Greentech CSR Award Gold Category 2015

Tata Engage Award 2015 for Highest %age of Mandays and Highest %age of Fresh

Registrations

Tata Affirmative Action Program Award 2015 - Significant Adoption for companies

scoring above 550 and Significant Adoption under the Four (or more) E’s.

Tata Engage Award for highest volunteering participation 2014

CII Industrial Innovation Award 2014

Platts Global Energy Awards for CSR 2014

Skoch Renaissance Award 2014 for CSR

AIMA Case Study Award for Women Literacy program 2014

India Power Award for Social & Community Impact 2013

3rd Asia’s Best CSR Practice Award 2013

Tata Innovista Award 2012

Tata Affirmative Action Program Awards – Best Practices & Special Jury Award 2010 &

2011

Corporate Donor Award by Indian Red Cross society for 2009, 2010, 2011, 2012, 2014 &

2015.

Reward & Recognitions