cost savings through mailpiece design
DESCRIPTION
COST SAVINGS THROUGH MAILPIECE DESIGN. Debbie D’Alessandro ALG Worldwide Logistics S Suburban PCC Industry Co-Chair. Objectives:. Avoid the common mistakes that increase postage Letters, Flats, and Self-Mailers Learn additional ways to save money on mailings. - PowerPoint PPT PresentationTRANSCRIPT
COST SAVINGS THROUGH MAILPIECE DESIGN
Debbie D’AlessandroALG Worldwide Logistics
S Suburban PCC Industry Co-Chair
Objectives:
Avoid the common mistakes that increase postageLetters, Flats, and Self-
MailersLearn additional ways to
save money on mailings
COMMON LETTER MISTAKES:
NONMACHINABLE CHARACTERISTICSASPECT RATIO: must be between 1.3 and 2.5
COMMON LETTER MISTAKES:
NONMACHINABLE CHARACTERISTICSMail pieces over 4-1/4 inches high, or 6
inches long
Must be at least .009 inches THICK
COMMON LETTER MISTAKES:
NONMACHINABLE CHARACTERISTICS
Pieces polywrapped, or with clasps, string, or not made of paper
Pieces that contain odd-shaped contents
Pieces that are too rigid
AUTOMATION LETTERSMust be flexibleCD’s or OK as long as they are
secured so as not to move more than ½” in any direction.
Do not enclose in jewel case or inflexible protective sleeve
Height must be at least 5.5” high
Length between 7.25 and 9.75See DMM 201.3.4 for more
information
AUTOMATION LETTERSAdditonal Considerations:
Paper StockOpacityDark FibersPrint Contrast
** For First Class mail, pay attention to weight!!
AUTOMATION FLATSFlexibility: must
pass tests in DMM 201.4.3
Uniform Thickness
RectangularDeflection: Need
to pass Droop test in DMM 201.4.6
Size
AUTOMATION FLATSAddressing Requirements
AUTOMATION FLATSAddressing Requirements
Booklets & Self-MailersConstruction dictates the number and size of
tabsNo perforated tabs2 or 3 based on mailpiece designUp to 1 oz., 1” tabOver 1 oz., 1.5” tab
Booklets & Self-MailersOn tri-fold, mailing panel cannot be on final
foldPaper weight
Up to 1 oz, 70# bookOver 1 oz, 80# book
FoldingMaximum panels: 12Final fold MUST be on bottom or lead edge
Booklets & Self-Mailers
FlapsOn non-addressed side onlyExtend from top 1.5” minimumExtend from lead edge 5” minimum
Additional closure configurations are allowedGlue or tabs?
Which is the required option for your mailpiece?
Horizontal fold
No closer than 1” to trail edge
Vertical fold
No closer than 1” to bottom edge
1.5” min flap5” min flap
Die-cut
TEMPLATES
Booklets Verify your mailpiece meets the
current standards!Contact an MDA
Contact an MDA
Verify your mailpiece meets the current standards!Call 1-855-593-6093 or Send an email to [email protected] through Friday
7:00AM - 5:00PM Central TimeWebinars to ask questions or provide feedback about the
new MDA help process:Webinar Dates: Monday through Friday, August 18, 2014,
through September 18, 2014Time: 1 p.m. to 2 p.m. Eastern TimeMeeting Number: 740 139 426Log On:
https://uspsmeetings.webex.com/uspsmeetings/j.php?J=740139426
TEMPLATES
TEMPLATES
GAUGES
2014 USPS PromotionsEmerging Technology Promotion
August 1 – September 30, 2014Incorporate Near Field Communication or AR into your
mailpieceColor Print In First-Class Mail Transactions Promotion
August 1 – December 31, 2014Connect with your customers using color print marketing and
consumer messaging in your bills, statements, and invoices.Mail Drives Mobile Commerce Promotion
November 1 – December 31, 2014Mail that includes a mobile barcode or print/mobile technology
that can be scanned by a mobile device and gives them an easy way to purchase a product via a mobile-optimized website
Where to get helpMailPiece Design Analyst
Call 1-855-593-6093 or send an email to [email protected]
PE.USPS.COMRIBBS.USPS.GOVNotice 123/Rate CalculatorLocal Postal Customer
Council’s (PCC’s)
Alternative Production OptionsDigital PrintSmart Inserting/Selective bindingThree “C’s” of mailing
Co-palletizationCommingleCo-mailing
Full Service IMB Discounts$0.001 per piece for Standard mail$0.003 per piece for First Class mailPermit fee waived at 90% full
service compliance
WHERE TO GET HELP: PE.USPS.COM Printer and/or Mail
House Local PCC’s