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October 4, 2013 COUNSELING TO CAREERS: IDENTIFYING A RANGE OF POSTSECONDARY OPTIONS FOR A RANGE OF STUDENTS

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October4,2013

COUNSELINGTOCAREERS:IDENTIFYINGARANGEOFPOSTSECONDARYOPTIONSFORARANGEOFSTUDENTS

I. Background

II. CounselingtoCareersandBestBets

III. IdentifyingBestBets:StrategiestoGetStarted

I. UsingBestBetsandTheirImplications

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Thinkagoodcounselormighthelp???

BACKGROUND

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Amongjobswiththemostanticipatedopenings,thosethatrequirepostsecondarytrainingoranassociate’sdegreepay79%more($16,000annually)thanthosethat

requireonlyworkexperienceoron-the-jobtraining.*

BACKGROUND

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BACKGROUND

SOURCE:EducationSector,DebttoDegree:ANewWayofMeasuringCollegeSuccess,2011

• Loandefaultrateshaverisensharplyinrecentyears,relegatingagrowingnumberofstudentstoyearsoffinancialhardship

• Therecentstudyfoundthatwhileaveragestudentdebtatgraduationhasskyrocketedby200percentsince1993,incomegrowthhasstagnated.

• Thisisparticularlypronouncedatsomeofthefor-profits

• Forstudentswithlimitedtimeandmeanstoinvest,thechallengeisparticularlyacute– postsecondaryprogramsthatleadtowell-payingjobsandshowevidenceofpersistencearedifficulttoidentifyandaccess

• Theremayormaynotbereliableorup-to-dateinformationtohelpstudentsmakeagoodmatch– NoPrincetonReview orU.S.News&WorldReport rankings– Labormarketinformationisnotveryuser-friendly– Employerneedsarenotalwaysclear,norarethehiringchannelsfrom

postsecondarytodemandjobs(oradvancement)– Programinformationmaynotbereadilytransparentoraccessible– especiallywhat

studentsreallyneedtoenterandsucceed

BACKGROUND

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Todaywe’regoingdiscussstrategiesonhowtoidentifyasetof“bestbet”pathwaysinaregion– andultimately,whatschoolscandowiththatinformation

onceit’sin-hand.

I. Background

II. CounselingtoCareersandBestBets

III. IdentifyingBestBets:StrategiestoGetStarted

I. UsingBestBetsandTheirImplications

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• Itisintendedtobuildontheongoingeffortsofdistricts,community-basedorganizations,youth-servingnetworks,collegesandtheircommunitypartners

• Itprovidesresourcesandtoolstoidentify“bestbets”forstudentswhotypicallyflounderinorwashoutofgeneralprograms

• Itisnotatrainingabouthowtoadvisestudents – instead,itfocusesonbuildingsystemstomakeinformationmoretransparentandtoputthatinformationinthehandsofcounselors

Thetrainingsupportsdistrictsandcommunitycollegestomakepostsecondaryandcareerinformationmoretransparenttostudents.

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CTC AND BEST BETS

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Trainingprogramhasevidenceofhighjobplacement(payingator

neartheregionalmedianwage)withcareeradvancementpotential

Compressedtrainingprogramthatleadstoacredential,oftenstackable

Trainingprogramhasstrongretentionandcompletionrates

Associatedoccupationisgroundedinstudentcareerinterestand

growingsectorsoftheeconomy

CTC AND BEST BETS

LocalizedLaborMarketAnalysis

AnalysisofEmployerInterviews PostsecondaryProgramAnalysis

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CTC AND BEST BETS

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CTC AND BEST BETS

Part2Structured,customizeddayoftrainingtoshareanddiscusshowgenerationanduseofthisinformationcansupportcounselorsandstudents

Part1Buildfamiliaritywithtoolsandresourcestoengageinon-the-groundresearch,and

developaworkplantoengageinthatactionresearch

ActionResearchFour-monthprocessof

speakingwithpostsecondaryprogramstaffandregionalemployers,withongoingsupportfromJFFstaff

I. Background

II. CounselingtoCareersandBestBets

III. IdentifyingBestBets:StrategiestoGetStarted

I. UsingBestBetsandTheirImplications

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IDENTIFYING BEST BETS: STRATEGIES TO GET STARTED

LocalizedLaborMarketAnalysis

AnalysisofEmployerInterviews

PostsecondaryProgramAnalysis

• Dataisnotalwayseasytofindandinterpret;languageisnotalwaysclear

• Someofthemostimportantoccupationalinformation(e.g.,medianwage,mostcommonlevelofeducation/training,jobopenings)isspreadoutacrossanumberofdisparatedatabases

• Thedatamaynotalwaysreflecttherealityontheground

• Theprocesscanfeeloverwhelming

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IDENTIFYING BEST BETS: STRATEGIES TO GET STARTED

LocalizedLaborMarketAnalysis

AnalysisofEmployerInterviews

PostsecondaryProgramAnalysis

Typicallyrequireslessthanabachelor’sdegreetogainaccess

Excludejobslikesupervisors,managers,andsalesreps

Hourlywagesatorabovetheregionalmedian

Highemploymentintheregion

Employersthatarehiring

Jobopenings

Growth

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IDENTIFYING BEST BETS: STRATEGIES TO GET STARTED

SOURCES:BureauofLaborStatistics;StateDepartmentofLabor

LocalizedLaborMarketAnalysis

AnalysisofEmployerInterviews

PostsecondaryProgramAnalysis

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IDENTIFYING BEST BETS: STRATEGIES TO GET STARTED

Benefits Limitations

TraditionalLMI

Reliableandrobust Looksbackwardtoforecast; lackscurrentlabormarketperspective(timelag)

Consistentanddocumentedmethodologies Static/notdynamic

Regionalcomparisons Lacksdataoncurrentdemand/employers’requirements

Public,no-costdistribution Doesnoteffectivelycaptureemergingoccupations/skillsrequirements/certifications

Real-timeLMI

Revealsnewandemergingtrendsinoccupationaldefinitions

Duplicationerrors(thoughthisdifficultyisquicklybecomingobsoletewithmoresophisticatedalgorithms)

Offersinsightsintotheskillsandcertificationssoughtbyregionalemployers

Certaintrades(construction,manufacturing)donotnecessarilyuseonlinejobpostings.

Identifiesearlyindicationsofmarketshifts;dataiscollectedregularly

Onlinejobadscanbevague

Trackshiringdemand Noteveryjobpostingrepresentsanactualvacancy

----- Proprietary/Cost

SOURCE:TexasABE-IGPPTpresentationonLaborMarketApplication,JobsfortheFuture;InnovationsinLaborMarketInformationandtheirApplication;AnIntroductiontoSkillsTransferability,JobsfortheFuture,2012.

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• Betterunderstandyourlocallabormarket– itspastandcurrenttrendsandlikelyfuturetrends

• Getasenseofoccupationalwagesinyourregionandcollectmoredetailedandup-to-dateinformationonemployerdemandinyourregion(e.g.,theeducationlevels,industrycertifications,andskillstheytypicallyrequireforcertainjobs)

• Identifyandspeakinmoredetailwithemployersinyourregionthatcanprovidearangeofwork-basedlearningopportunitiesforyourstudents

• Gatherinformationonnewandemergingoccupationsinyourlocallabormarket

IDENTIFYING BEST BETS: STRATEGIES TO GET STARTED

Understandingyourlocallabormarketcanhelptobetteralignadvisingandinstructiontoeconomictrendsinyourregion– BUTlocallabormarketdataisnot

theendofthestory.

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IDENTIFYING BEST BETS: STRATEGIES TO GET STARTED

Education,Training,and/orWorkExperience

JobOpenings

Growth

Wages

• Findoutaboutbenefits(e.g.,healthinsurance,tuitionremission,retirementplans,long-termdisabilityinsurance)– studentsneedtoknowaboutthevalueoftheseincentives• Wagegainsassociatedwithcareeradvancement

• Growthdoesnotalwaysmeanjobopportunity,andprojecteddeclinesmaystillyieldhighnumbersofqualityjobs• Occupationswithprojecteddeclinesmaystillhavenumerousjobopeningsduetopeopleleavingjobsforvariousreasons(replacementjobs)

• Contactemployersandworkforcedevelopmentorganizationstofindoutifoccupationsreallyhavejobopeningsinyourregion

• Thelevelofeducation/trainingrequiredforjobsmaydifferbyregionandemployer• Majoreconomicevents(e.g.,arecession)canaffecttheeducation/training/workexperienceemployersrequire/preferwhenhiring

LocalizedLaborMarketAnalysis

AnalysisofEmployerInterviews

PostsecondaryProgramAnalysis

IDENTIFYING BEST BETS: STRATEGIES TO GET STARTED

ü Demandandrecruitment:Whatjobsarecurrentlyindemand,andwhatistheirshort-termandlong-termoutlook?Whatarethepreferredcredentialsandskillsneededtoaccessthosejobs?Howareemployersrecruitingforjobs,andwhatqualities/skills/experiencesdistinguishsuccessfulcandidatesfromothers?

ü Jobcharacteristics:Whataretypicalworkingandlifestyleconsiderationsforthejob?Whytypeofpersonalitieswould/wouldnotbeagoodfit?

ü Postsecondaryconnections:Whotypicallytrainsandsuppliesyourjobcandidates?Doyouofferfurthereducation/trainingopportunities?

ü Careeradvancementopportunities: Can/doemployeesadvanceintheorganization?Aretherewell-definedcareerladders– ifso,whatdotheylooklike?

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LocalizedLaborMarketAnalysis

AnalysisofEmployerInterviews

PostsecondaryProgramAnalysis

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• Employersacrossallindustriesreportthatwhileacademic/technicalskillsremainfundamental,toooftenjobcandidatesandemployeeslacksoftskills

• Hiringandretentionchallengesinclude:– Criminalbackground;druguse

IDENTIFYING BEST BETS: STRATEGIES TO GET STARTED

LocalizedLaborMarketAnalysis

AnalysisofEmployerInterviews

PostsecondaryProgramAnalysis

– Unprofessionalemails/emailaddresses/behavioronsocialnetworkingsites

– Inappropriatedress/physicalappearance

– Résumésdon’trepresentcandidateswell– Nocall,noshow– Lackofcommunication,problemsolving,and

teamworkskills– Lackofwillingnesstolearn;lackofinterestinjob

IDENTIFYING BEST BETS: STRATEGIES TO GET STARTED

Isthisa“bestbet”program?

Whatwouldyouwantyourstudentstoknowaboutthisprogrambeforetheysignup–andsignacheck?

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JaneSmith

(123)[email protected]

LocalizedLaborMarketAnalysis

AnalysisofEmployerInterviews

PostsecondaryProgramAnalysis

ü ProgramDesignandStructure:Howlongistheprogram,andwhatcontentdoesitcover?Whatistheprogram’sinstructionalapproach(e.g.,hands-onvs.lecture-based)?Doestheprogramofferflexiblescheduling/onlinecourses?

ü EnteringandSucceedingintheProgram: ArethereminimumscoresrequiredontheACCULPLACERORCOMPASS?Istheirawaitlist,andifso,whatcanstudentsdointheinterim?Whatsupportsexisttoensurestudentsaresuccessful?

ü AlignmentwithEmployers: Howdoestheprograminvolveemployers?Whatjobsdoestheprogrampreparegraduatesfor?Canstudentswithacriminalbackgroundworkinthefield?

ü ProgramOutcomes:Whatareratesofpersistenceandcompletion?Whatpercentageofgraduatesgethired/transfertootherpostsecondaryprograms?Wheredotheytypicallygethired,andwhatcantheyexpecttoearn?

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IDENTIFYING BEST BETS: STRATEGIES TO GET STARTED

LocalizedLaborMarketAnalysis

AnalysisofEmployerInterviews

PostsecondaryProgramAnalysis

1. Analyzingthedataagainstbestbetcriteria

2. Selectinginitialbestbetsandprovidinginformationtostudentsandcommunitypartners

3. Stayingincontactwithstudentswhochoosetheseprogramstoensuretheyreallyarebestbetsandmakeadjustmentsasneeded

A BestBet• Programandoccupationsatisfiesallormostof thebestbetcriteria

Could BeaBestBet

• Programandoccupationsatisfyallormostofthebestbetcriteriabutarenotcurrentlyaccessibleto somestudents

NotaBestBet

• Programoroccupationdoesnotsatisfyoneormorekeyaspectsofthebestbetcriteria

IDENTIFYING BEST BETS: STRATEGIES TO GET STARTED

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I. Background

II. CounselingtoCareersandBestBets

III. IdentifyingBestBets:StrategiestoGetStarted

I. UsingBestBetsandTheir Implications

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IDENTIFYING BEST BETS

Eachprofilewill:• Captureimportantoccupationalinformationandemployerpreferences

• Provideanoverviewofanassociatedpostsecondaryprogram

• Identifycareertrajectoryopportunities,includingwagegrowth

USING BEST BETS AND THEIR IMPLICATIONS

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• Improvepostsecondaryguidanceandtransitions– Schoolshavedevelopedbrochuresandprofilestomakeinformationmore

transparentandhelpstudentsandfamiliesbecomemoreinformedconsumers

• Strengthenrelationshipswithcollegesandcommunitypartners– Schoolsandyouth-servingorganizationshavereportedthatthishashelpedto

strengthen(ordevelopnew)relationshipswithcommunitycollegesaswellasothercommunitypartners(e.g.,workforceboards,unions,CBOs,etc.)

– Newlinesofcommunicationhaveopenedupacrossdepartmentswithincollegecampuses– includingbetweenthecontinuingeducationandcredit-bearingsidesofcolleges

• Informthedevelopmentofnew/revisionofexistingpathways– InformeddistrictleadersastheyreviewtheirCTEpathways– Newnursingprogramatonecollege;revisionofasolarpanelprogramatanother

CLARE [email protected]

TEL 617.728.4446 FAX 617.728.4857 [email protected] Broad Street, 8th Floor, Boston, MA 02110122 C Street, NW, Suite 650, Washington, DC 20001

WWW.JFF.ORG