course structure syllabus for master of business ......5 product- the first element of marketing mix...

SINGHANIA UNIVERSITY

SINGHANIA UNIVERSITY 1

Course Structure

&

Syllabus for

Master of Business Administration

(M.B.A)

In Finance



Introduction

A master of business administration (MBA) is a graduate degree that

provides theoretical & practical training to help graduates gain better

understanding of general business management functions.

This degree focuses mainly on accounting, finance & marketing.

Objective

1. To provide the country a steady stream of competent young men &

women with necessary knowledge, skills, values & attitudes to occupy

positions of management & administration in business, industry, public

system & the government.

2. To impart the students latest & relevant knowledge from the field of

management theory & practice.

3. To provide opportunities to the students for developing necessary

managerial skills.

4. To impart/ develop the right kind of values & attitude to function

effectively in managerial/ administrative positions.



Course Structure

Semester 1 - Subject Code

Subject Name Examination Credits

MBAF101 Accounting for Business Decision

Theory 6

MBAF102 Basic of Marketing Theory 6 MBAF103 Business Research Methods Theory 6

MBAF104 Economic Analysis for Business Decisions

Theory 6

MBAF105 Legal Aspects of Business Theory 6 MBAF106 Organizational Behavior Theory 6



MBAF201 Decision Science Theory 6 MBAF202 Financial Management Theory 6 MBAF203 Human Resource Management Theory 6

MBAF204 Marketing Management Theory 6 MBAF205 Management Information

System Theory 6

MBAF206 Operation & Supply Chain Management

Theory 6





MBAF301 Strategic Management [C] Theory 6

MBAF302 Enterprise Performance Management [C]

Theory 6

MBAF303 Startup & New Venture Management [C]

Theory 6

MBAF304 Direct Taxation [S] Theory 6

MBAF305 Financial System of India, Markets & Services [S]

Theory 6

MBAF306 Financial Instruments & Derivatives [S]

Theory 6



MBAF401 Managing for Sustainability [C] Theory 6 MBAF402 Entrepreneurship Development

[C] Theory 6

MBAF403 Event Management [C] Theory 6

MBAF404 International Finance [S] Theory 6 MBAF405 Banking Operations [S] Theory 6 MBAF406 Strategic Cost Management [S] Theory 6

C – Compulsory Subject

S – Specialization Subject



Semester 1:

1. Accounting for Business Decision (MBAF101)

Description of the Units included in the above subject:

Unit

No.

Unit Name Description

1 Basic Concepts Meaning of Business decisions & importance of business

decisions. Forms of business organizations, meaning of

accounting, basic concepts, terms used in business

accounting. Types of accounts, journal, ledger & trial balance.

Accounting equations & users of accounting information.

Accounting concepts & conventions. Difference between

financial, cost accounting & management accounting, Use &

applicability of Tally in accounting.

2 Understanding of

Financial

Statements

Meaning of Financial statements. Importance & objectives of

financial statements. Preparation of final accounts of sole

proprietary firm. Making financial decisions on the basis of

financial statements.

3 Cost Accounting Basic concepts of cost accounting. Objectives of Cost

Accounting, Classification & analysis of costs, Relevant &

irrelevant costs, differential costs, sunk costs, Preparation of

Simple Cost sheet.

4 Cost Control Material cost control, Procurement, Pricing of issues,

Inventory control techniques,

Fixation of various levels, Economic order quantity, material

losses, Labor cost control, time keeping & time booking,

Overheads, Collection, Classifications, allocation &

apportionment of overheads.

5 Decision making

tools

Marginal costing, Break-even point, Cost Volume Profit

analysis, Optimizing product mix, Pricing decisions. Budgeting

- Cash & Flexible budgets only, Standard costing Material &

Labor Variances only.



Topics | Accounting for Business Decision (MBAF101)

Unit Sub Unit Topic

1 1.0 Basic Concept

1.1 Business Decisions

1.2 Financial Accounting

1.3 Journal

1.4 Ledger

1.5 Trial Balance

1.6 Basic Accounting Concepts & Convention & Principles

1.7 Relation between Financial, Cost & Management Accounting

1.8 Use & Applicability of Tally in Accounting

2 2.0 Understanding of Financial Statements

2.1 Financial Statements

2.2 Preparation of Final Accounts of Sole Proprietary Firm / Business

2.3 Financial Decisions on the Basis of Financial Statements

3 3.0 Cost Accounting

3.1 Concept of Cost

3.2 Classification & Analysis of Cost

3.3 Elements of Cost

3.4 Cost-sheet



4 4.0 Cost Control

4.1 Material Cost Control

4.2 Pricing of Material Issues

4.3 Inventory Control Techniques

4.4 Economic Order Quantity & Fixation of Various Levels

4.5 Material Losses

4.6 Labor Cost Control

4.7 Overheads

4.8 Apportionment of Overheads

5 5.0 Decision-making Tools

5.1 Marginal Costing

5.2 Break Even Analysis

5.3 Cost Volume Profit Analysis

5.4 Optimizing Product Mix

5.5 Pricing Decisions

5.6 Make or Buy Decisions

5.7 Budgeting

5.8 Standard Costing

5.9 Variance Analysis



Semester 1:

2. Basic of Marketing (MBAF102)


Unit

No.


1 Introduction to

Marketing

Definition & Functions of Marketing: Scope of Marketing,

Core concepts of marketing such as Need, Want, Demand,

Customer Value, Exchange, Customer & Consumer,

Customer Satisfaction, Customer Delight, Customer Loyalty,

Marketing v/s Market, Markets: Definition of Market,

Competition, Key customer markets, Marketplaces, Market

spaces, Meta markets Company Orientation towards Market

Place: Product, Production, Sales, Marketing, Societal,

Transactional, Relational, Holistic Marketing Orientation.

Selling v/s Marketing. Concept of Marketing Myopia.

Introduction to the Concept of Marketing

Mix: Origin & Concept of Marketing Mix & Definitions of 7Ps.

People, Processes & Physical Evidence

New Marketing Realities: Major Societal Forces, New

Consumer Capabilities & New Company Capabilities.

2 Consumer Behavior Meaning & importance of consumer behavior, Comparison

between Organizational Buying behavior & consumer buying

behavior, Buying roles, Five steps buyer decision process

3 Marketing

Environment

Concept of Environment: Macro & Micro, Need for analyzing

the Marketing Environment Macro Environment: Analyzing

the Economic, Socio cultural, Demographic, Political-Legal-

Regulatory, Technical, Environmental environments.

Linkage of Marketing Function with all functions in the

organization. Concept of Market Potential & Market Share



4 Segmentation,

Target Marketing &

Positioning

Marketing as Value Delivery Process: Traditional & modern

approaches

Segmentation: Definition, Need for segmentation, Benefits

of segmentation to marketers, Bases for market

segmentation of consumer goods & industrial goods, Criteria

for effective segmentation.

Levels of Market Segmentation: Segment Marketing, Niche

Marketing, Local Marketing, Mass Marketing.

Target Market: Concept of Target Market & criteria for

selection of target market

Positioning: Concept of Differentiation & Positioning,

Introduction to the concepts of Value Proposition & USP.

5 Product- The First

Element of

Marketing Mix

Product: Meaning of product, Goods & Services Continuum,

Classification of consumer products - Convenience,

Shopping, Specialty, Unsought, classification of industrial

products- material & parts, capital items, supplies & services

Product Levels: The customer value hierarchy

Product Mix: Width, Depth, Consistency & Product line.



Topics | Basic of Marketing (MBAF102)

Unit Sub Unit Topic

1 1.0 Introduction to Marketing

1.1 Markets

1.2 Marketing

1.3 Company orientation towards market place

1.4 Marketing Mix

1.5 New Marketing Realities

2 2.0 Consumer Behavior

2.1 Five Steps of Buyer Decision Process

3 3.0 Marketing Environment

3.1 Factor Constituting Marketing Environment / Types of Marketing Environment

3.2 Linkage of Marketing Functions with all Functions in Organization

3.3 Concept of Market Potential & Market Share

4 4.0 Segmentation, Target Marketing & Positioning

4.1 Marketing Value as Delivery Process

4.2 Segmentation, Target Marketing & Positioning/STP

4.3 Segmentation

4.4 Target Market

4.5 Positioning

5 5.1 Product: The first Elements of Marketing Mix

5.2 Product

5.3 Product Level (Customer Value Hierarchy)

5.4 Product Mix



Semester 1:

3. Business Research Methods (MBAF103)


Unit

No.


1 Foundations of

Research

Research: Definition, Why study Business Research?

What is good research? Decision Support, Business Intelligence,

Research applications in functional areas of Business, Emerging

trends in Business research. Research & the Scientific Method:

Characteristics of scientific method.

Steps in Research Process. Concept of Scientific Enquiry:

Formulation of Research Problem – Management Question –

Research Question – Investigation Question. Research

Proposal: Elements of a Research Proposal, Drafting a Research

Proposal, Evaluating a research proposal

(Students are expected to draft & evaluate a real life research

proposal)

2 Research Design Concept, Features of a good research design, Use of a good

research design. Qualitative research & Quantitative research

approaches, Comparison - Pros & Cons of both approaches.

Exploratory Research Design: Concept, Types: Qualitative

techniques - Projective Techniques, Depth Interview,

Experience Survey, Focus Groups, Observation.

Descriptive Research Designs: Concept, types & uses.

Concept of Cross-sectional & Longitudinal Research

Experimental Design: Concept of Cause, Causal relationships,

Concept of Independent & Dependent variables, concomitant

variable, extraneous variable, Treatment, Control group.

(Elementary conceptual treatment expected)

Hypothesis: Qualities of a good Hypothesis – Framing Null

Hypothesis & Alternative Hypothesis. Concept of Hypothesis

Testing - Logic & Importance



3 Measurement &

Data

Concept of Measurement:

What is measured? Problems in measurement in management

research - Validity & Reliability.

Levels of measurement - Nominal, Ordinal, Interval, Ratio.

Attitude Scaling Techniques:

Concept of Scale– Rating Scales viz. Likert Scales, Semantic

Differential Scales, Constant Sum Scales, Graphic Rating Scales–

Ranking Scales– Paired Comparison & Forced Ranking - Concept

& Application.

Types of Data- Secondary Data:

Definition, Sources, Characteristics, Searching world wide web

for data, Issues to be considered for secondary data,

sufficiency, adequacy, reliability, consistency.

Types of Data- Primary Data:

Definition, Advantages & disadvantages over secondary data.

Questionnaire Method:

Questionnaire Construction- Personal Interviews, Telephonic

survey Interviewing, Email/Internet survey, online survey sites,

their utility, constraints

4 Sampling Basic Concepts: Defining the Universe, Concepts of Statistical

Population, Sample, Characteristics of a good sample.

Sampling Frame (practical approach for determining the sample

frame expected), Sampling errors, Non Sampling errors,

Methods to reduce the errors, Sample Size constraints, Non

Response.

Probability Sample:

Simple Random Sample, Systematic Sample, Stratified Random

Sample, Area Sampling & Cluster Sampling.

Non Probability Sample:

Judgment Sampling, Convenience Sampling, Purposive

Sampling, Quota Sampling & Snowballing Sampling methods.

Determining size of the sample- Practical considerations in

sampling & sample size, (sample size determination formulae &

numerical not expected)



5 Data Analysis &

Report Writing

Data Analysis:

Editing, Coding, Univariate analysis- Tabular representation of

data, frequency tables, Construction of frequency distributions

& their analysis in the form of measures of central tendency–

Mean, Median & Mode; their relative merits & demerits.

Graphical Representation of Data:

Appropriate Usage of Bar charts, Pie charts, Histogram, Leaf &

stem, Candle stick, Box plots. (Use of MS Excel)

Bivariate Analysis:

Cross tabulations, Use of percentages, Bivariate Correlation

Analysis- meaning & types of correlation, Karl Person’s

coefficient of correlation & spearman’s rank correlation;

Scatter plots, Chi-square test including testing hypothesis of

association, association of attributes. (Formulae & calculation

are not expected. Interpretation of the given data & scenario

analysis is expected for appropriate managerial decision

inferences to be drawn.)

Linear Regression Analysis:

Meaning & two lines of regression; relationship between

correlation & regression co-efficient (Formulae & calculation

are not expected.

Interpretation of the given data & scenario analysis is expected

for appropriate managerial decision inferences to be drawn.)

Test of Significance:

Small sample tests: t (Mean, proportion) & F tests, Z test, Non

Parametric tests:

Binomial test of proportion, Randomness test; Analysis of

Variance:

One way & two way Classifications (Formulae & calculation are

not expected. Interpretation of the given data & scenario

analysis is expected for appropriate managerial decision

inferences to be drawn.)

Research Reports:

Structure of Research report, Report writing & Presentation.



Topics | Business Research Methods (MBAF103)

Unit Sub Unit Topic

1 1.0 Foundations of Research

1.1 Research

1.2 Business Research

1.3 Scientific Method

1.4 Formulation of Research Problem

1.5 Research Proposal

2 2.0 Research Design

2.1 Types of Research Design

2.2 Hypothesis

3 3.0 Measurement & Data

3.1 Measurement

3.2 Attitude Scaling Techniques

3.3 Data Collection

3.4 Sources of Data

3.5 Questionnaire Method

4 4.0 Sampling

4.1 Types of Sampling

4.2 Sampling Size



5 5.0 Data Analysis & Report Writing

5.1 Data Processing

5.2 Data Analysis

5.3 Univariate Analysis

5.4 Graphical Representation of Data (Using MS-Excel).

5.5 Bivariate Analysis

5.6 Regression

5.7 Test of Significance

5.8 Analysis of Variance

5.9 Research Reports: Writing & Presentation



Semester 1:

4. Economic Analysis for Business Decisions (MBAF104)


Unit

No.


1 Basic Concept of

Economics

Introduction to Economics, Basic Economic Problem, Circular

Flow of Economic Activity, Nature of the firm- rationale,

objective of maximizing firm value as present value of all future

profits, maximizing, satisficing, optimizing, principal agent

problem, Accounting Profit & Economic Profit, Role of profit in

Market System, Adam Smith & Invisible Hand.

2 Demand Analysis

& Forecasting

Determinants of Market Demand at Firm & Industry level–

Elasticity of Demand- Market Demand Equation– Use of

Multiple Regression for estimating demand– Case study on

estimating industry demand (formulating equation & solving

with the aid of software expected)

Demand & Supply: Market Equilibrium – Pricing under perfect

competition, monopolistic competition, Case study on pricing

under monopolistic competition, Oligopoly- product

differentiation & price discrimination; price- output decision in

multi-plant & multi-product firms.

3 Cost Concepts Cost Concept, Opportunity Cost, Marginal, Incremental & Sunk

Costs, Cost Volume Profit Analysis, Breakeven Point, & Case

Study on marginal costs.

Risk Analysis & Decision Making: Concept of risk, Expected

value computation, Risk management through Insurance,

diversification, Hedging, Decision Tree Analysis, & Case Study

on Decision tree Technique.



4 Money & Capital

Markets in India

Role & Functions of Money Markets,

Composition of Money Market, Money Market Instruments,

Reserve Bank of India,

Functions, Regulatory Role of RBI w.r.t. Currency, Credit &

Balance of Payment, Open Market Operations.

Role & Functions of Capital Markets, Composition of Capital

market, Stock Exchanges in India,

Role of SEBI, & understanding of stock market quotations in

financial press expected.

5 Public Finance

Infrastructure

Familiarity with important terms/ agencies/ approaches/

practices related to National Income such as GDP, PPP,

Growth Rate), Foreign Trade (such as GATT, WTO)

& union budget (such as Revenue Account, Capital Account,

Revenue Deficit, Fiscal Deficit, Plan & Non-plan expenditure) is

expected.

Understanding of Summarized budget for the current financial

year is required (knowledge of detailed budget provisions not

required).



Topics | Economic Analysis for Business Decisions (MBAF104)

Unit Sub Unit Topic

1 1.0 Basic Concepts of Economics

1.1 Economics

1.2 Business Economics

1.3 Basic Economic Problems

1.4 Circular Flow of Economic Activity

1.5 The Nature of the Firm

2 2.0 Demand Analysis & Forecasting

2.1 Demand

2.2 Market

2.3 Laws of Demand

2.4 Market Demand

2.5 Elasticity of Demand

2.6 Demand Estimation & Forecasting

2.7 Demand & Supply

2.8 Market Equilibrium

2.9 Pricing

2.10 Oligopoly



3 3.0 Cost Concepts, Risk Analysis & Decision Making

3.1 Cost

3.2 Cost Volume Profit Analysis

3.3 Breakeven Point

3.4 Risk Analysis & Decision Making

4 4.0 Money & Capital Market in India

4.1 Money Market

4.2 Reserve Bank of India

4.3 Capital Market

4.4 Securities & Exchange Board of India (SEBI)

4.5 Stock Exchanges in India

5 5.0 Public Finance Infrastructure

5.1 National Income

5.2 Foreign Trade

5.3 Union Budget

5.4 National budget



Semester 1:

5. Legal Aspects of Business (MBAF105)


Unit

No.


1 The Indian

Contract Act

1871

Essential elements of valid contract

Performance an discharge of contract

Breach of contract- meaning & remedies

Contracts of indemnity- meaning, nature- right of indemnity

holder & indemnifier

Contract of guarantee– meaning, nature & features

Types of guarantee provisions relating to various types of

guarantee.

Surety & co-surety– rights & liabilities– discharge of surety

Agency– agent & principal, creation of agency– classification of

agents– relationship between principal & agent– agent’s

authority– revocation & renunciation– rights duties & liabilities

of agents & principal– termination of agency.

2 Sale of Goods

Act 1930

Contract of sale of goods– meaning– essentials of contract of

sale– formalities of contract of sale.

Conditions & warranties, Transfer of property or ownership

Performance of contract of sale, Rights of unpaid seller– rules as

to delivery of goods.

3 Negotiable

Instruments

Act, 1881

Negotiable Instruments– meaning– characteristics– types–

parties– holder & holder in due course.

Negotiation & types of endorsements.

Dishonor of negotiable instruments- noting & protesting.

Liability of parties on Negotiable Instruments



4 Companies Act

1956

Company– definition– meaning– features & types of companies.

Incorporation of a company – memorandum of association,

articles of association & prospectus.

Share Capital,

Types of share capital– increase/decrease of share capital,

Buy back of shares.

5 Other Laws Consumer Protection Act 1986,

Definitions of consumer, consumer dispute complaint– goods–

service– unfair trade practice– consumer dispute redressal

agencies.

Information Technology Act,

Digital Signature– Electronic Governance Intellectual Property

Laws– Understanding of concepts of patents, copyrights,

trademarks & designs.



Topics | Legal Aspects of Business (MBAF105)

Unit Sub Unit Topic

1 1.0 The Indian Contract Act 1871

1.1 Contract

1.2 Discharge of contract

1.3 Breach of contract

1.4 Contract of Indemnity

1.5 Contract of Guarantee

1.6 Surety & Co-surety

1.7 Agency

2 2.0 Sale of Goods Act, 1930

2.1 Sale

2.2 Agreement to Sale

2.3 Goods

2.4 Contract of Sale

2.5 Condition & Warranty

2.6 Transfer of Property or Ownership

2.7 Performance of Contract of Sale

2.8 Unpaid Seller & his Rights

3 3.0 Negotiable Instruments Act, 1881

3.1 Negotiable Instruments



3.2 Difference between 'Promissory Note' & 'Bill of Exchange'

3.3 Difference between 'Cheque' & 'Bill of Exchange'

3.4 Parties to Negotiable Instrument

3.5 Holder & Holder in due course

3.6 Negotiation

3.7 Endorsement

3.8 Dishonor of Negotiable Instrument

3.9 Liabilities of Parties on Negotiable Instrument

4 4.0 The Companies (Amendment) Act, 2015

4.1 Company

4.2 One Person Company

4.3 Private Company

4.4 Small Company

4.5 Dormant Company

4.6 Share Capital

4.7 Debentures

4.8 Acceptance of Deposits

4.9 Appointment of Women Director Other Laws

5 5.0 Other Laws

5.1 Consumer Protection Act, 1986

5.2 Information Technology Act

5.3 Intellectual Property Law



Semester 1:

6. Organizational Behavior (MBAF106)


Unit

No.


1 Fundamentals of OB Definition, scope & importance of OB, Relationship

between OB & the individual, Evolution of OB,

Theoretical framework (cognitive, behavioristic & social

cognitive), Limitations of OB

2 Individual Process &

Behavior

Attitude: Importance of attitude in an organization, Right

Attitude, Components of attitude, Relationship between

behavior & attitude, Developing Emotional intelligence at

the workplace, Job attitude, Barriers to changing

attitudes. Personality & values: Definition & importance

of Personality for performance, The Myers-Briggs Type

Indicator & The Big Five personality model, Significant

personality traits suitable to the workplace (personality &

job – fit theory), Personality Tests & their practical

applications.

Perception: Meaning & concept of perception, Factors

influencing perception, Selective perception, Attribution

theory, Perceptual process, Social perception

(stereotyping & halo effect).

Motivation: Definition & Concept of Motive &

Motivation, The Content Theories of Motivation

(Maslow’s Need Hierarchy & Herzberg’s Two Factor

model Theory), The Process Theories (Vroom’s

expectancy Theory & Porter Lawler model),

Contemporary Theories- Equity Theory of Work

Motivation.



3 Interpersonal

Processes & Behavior,

Team & Leadership

Development

Foundations of Group Behavior: The Meaning of Group &

Group behavior & Group Dynamics, Types of Groups, The

Five - Stage Model of Group Development

Managing Teams: Why Work Teams, Work Teams in

Organization, Developing Work Teams, Team

Effectiveness & Team Building

Leadership: Concept of Leadership, Styles of Leadership,

Trait Approach, Contingency Leadership Approach,

Contemporary leadership, Meaning & significance of

contemporary leadership, Concept of transformational

leadership, Contemporary issues in leadership,

Contemporary theories of leadership, Success stories of

today’s Global & Indian leaders.

4 Organization System Organizational Culture: Meaning & Definition of

Organizational Culture, Creating & Sustaining

Organizational Culture, Types of Culture (Strong vs. Weak

Culture, Soft vs. Hard Culture & formal vs. Informal

Culture), Creating Positive Organizational Culture,

Concept of Workplace Spirituality.

5 Managing Change Organizational Change:

Meaning, definition & Nature of Organizational Change,

Types of Organizational change, Forces that acts as

stimulants to change.

Implementing Organizational Change: How to overcome

the Resistance to Change, Approaches to managing

Organizational Change, Kurt Lewin’s- Three step model,

Seven Stage model of Change & Kotter’s Eight-Step plan

for Implementing Change, Leading the Change Process,

Facilitating Change, Dealing with Individual & Group

Resistance, Intervention Strategies for Facilitating

Organizational Change, Methods of Implementing

Organizational Change, Developing a Learning

Organization.



Topics | Organizational Behavior (MBAF106)

Unit Sub Unit Topic

1 1.0 Fundamentals of Organizational Behavior

1.1 Organizational Behavior

1.2 Models of Organizational Behavior

1.3 Scope of Organizational Behavior

1.4 Relationship of Organizational Behavior with Individual

1.5 Limitation of Organizational Behavior

1.6 Emerging Trends in Organizational Behavior

2 2.0 Individual Process & Behavior

2.1 Attitude

2.2 Developing Emotional Intelligence at the Workplace

2.3 Personality

2.4 Values

2.5 Perception

2.6 Motivation

3 3.0 Interpersonal Process & Behavior, Team & Leadership Development

3.1 Foundation of Group Behavior

3.2 Managing Team

3.3 Leadership



4 4.0 Organizational System

4.1 Organizational Culture

4.2 Organizational Structure

4.3 Workplace Spirituality

4.4 Stress Management

5 5.0 Managing Change

5.1 Organizational Change

5.2 Implementing Organizational Change



Semester 2:

1. Decision Science (MBAF201)


Unit

No.


1 Introduction to

Decision Science

Importance of Decision Sciences & Role of quantitative

techniques in decision making.

Assignment Models:

Concept, Flood’s Technique/ Hungarian Method,

applications including restricted & multiple assignments.

Transportation Models:

Concept, Formulation,

Problem types:

Balanced, unbalanced, Minimization, Maximization Basic

initial solution using North West Corner, Least Cost &

VAM, Optimal Solution using MODI.

2 Linear Programming &

Markov Chains &

Simulation

Techniques

Concept, Formulation & Graphical Solution

Markov Chains & Simulation Techniques,

Markov chains:

Applications related to management functional areas,

Implications of Steady state Probabilities, Decision making

based on the inferences Monte Carlo Simulation, scope &

limitations.

3 Decision Theory,

Game Theory &

Queuing

Theory

Decision Theory: Concept, Decision under risk (EMV) &

uncertainty Game Theory: Concept, 2 by 2 zero sum game

with dominance, Pure & Mixed Strategy Queuing Theory:

Concept, Single Server (M/M/I, Infinite, FIFO) & Multi

Server (M/M/C, Infinite, FIFO)



4 CPM, PERT &

Sequencing Problems

CPM & PERT:

Concept, Drawing network, identifying critical path

Network Calculations:

Calculating EST, LST, EFT, LFT, Slack & probability of

project completion

Sequencing problems:

Introduction, Problems involving n jobs- 2 machines, n

jobs- 3 machines & n jobs-m machines;

Comparison of priority sequencing rules.

5 Probability Probability:

Concept, Addition, Conditional Probability theorem based

decision making, (Numerical based on functional areas of

business expected).

Probability Distributions:

Normal, Binomial, Interval estimation, standard errors of

estimation.



Topics | Decision Science (MBAF201)

Unit Sub Unit Topic

1 1.0 Introduction to Decision Science

1.1 Decision Science

1.2 Assignment Model

1.3 Transportation Model

2 2.0 Linear Programming & Markov Chains & Simulation Techniques

2.1 Linear Programming Problem (L.P.P)

2.2 Markov Chain

2.3 Simulation Techniques

3 3.0 Decision Theory, Game Theory & Queuing Theory

3.1 Decision Theory

3.2 Game Theory

3.3 Queuing Theory

4 4.0 CPM, PERT & Sequencing Problems

4.1 CPM

4.2 PERT

4.3 Network Calculations

4.4 Sequencing Problems



5 5.1 Probability

5.2 Theorem of Probability

5.3 Probability Distribution

5.4 Binomial Probability Distribution

5.5 Normal Probability Distribution

5.6 Statistic Estimation



Semester 2:

2. Financial Management (MBAF202)


Unit

No.


1 Business Finance Introduction of Business Finance:

Meaning, Definition of Financial Management, Goals of

Financial Management (Profit Maximization & Wealth

Maximization), Modern approaches to Financial Management –

(Investment Decision, Financing Decision & Dividend Policy

Decisions) Finance & other related disciplines, Functions of

finance manager, Key strategies of financial management,

Financial Planning – Principles & Steps in Financial Planning.

2 Capital structure Meaning, Factors affecting the capital structure, Different

Sources of Finance & its Types, Concept & measurement of cost

of capital, measurement of specific costs WACC, Trading on

equity & its types.

3 Techniques of

Financial

Analysis

Meaning, Nature, Objectives, Understanding of financial

statements, Schedule VI of Companies Act, Tools of analysis,

interpretation & limitations of financial analysis, Fund flow

statement (Working capital basis), Understanding Cash flow

statement – Difference between Cash flow & Fund flow

statement, Ratio analysis (computation & interpretations of

ratios)

4 Capital

Budgeting

Meaning, Definition & types of evaluating the project on the

basis of Traditional Techniques & Modern Techniques (viz.

Payback period, Discounted Payback period, NPV, ARR, IRR, PI)

Time Value of Money.

5 Working Capital

Management

Nature & Scope, Components of working capital, operating

cycle, types of working capital, Sources of Working Capital

Financing, Factors affecting working capital, estimation of

working capital requirement.



Topics | Financial Management (MBAF202)

Unit Sub Unit Topic

1 1.0 Business Finance

1.1 Financial Management

1.2 Functions of Finance Manager

1.3 Financial Planning

2 2.0 Capital Structure

2.1 Capital Structure Theories

2.2 Sources & Types of Finance

2.3 Cost of Capital

2.4 Measurement of Specific Cost of Capital

2.5 Weighted Average Cost of Capital (WACC)

2.6 Trading on Equity

2.7 Leverages

3 3.0 Techniques of Financial Analysis

3.1 Financial Analysis

3.2 Techniques/ Tools of Financial Analysis & Interpretation

3.3 Fund Flow Statement

3.4 Cash Flow Statement

3.5 Ratio Analysis



4 4.0 Capital Budgeting

4.1 Types/ Techniques of Capital Budgeting

4.2 Time Value of Money

5 5.0 Working Capital Management

5.1 Working Capital

5.2 Working Capital Cycle/ Operating Cycle

5.3 Assessment of Working Capital Requirement

5.4 Working Capital Financing/ Sources of Finance



Semester 2:

3. Human Resource Management (MBAF203)


Unit

No.


1 Framework of

Human Resource

Management

Introduction to HRM & framework- Nature of HRM, Scope of

HRM, HRM:

Functions & Objectives, HRM:

Policies & practices. HRM & SHRM - Nature of SHRM, The

strategic functions of HRM understood & implemented in

the company, Global competitiveness & Strategic HR,

Linkage of organizational & HR strategies.

Models of SHRM - The Integrated system model, Dev-Anna

etc. al - strategic human resource management "matching

model".

2 HR Procurement Job Analysis & Design - Job Analysis:

Introduction, Importance of job analysis, purpose of job

analysis, benefits of job analysis, competency based job

analysis.

Job Design:

Writing job description, introduction, & factors affecting job

design. Job characteristics model (Hackman & Oldham, 1976)

of effective job & job satisfaction.

Human Resource Planning - The need of man power

planning, What is Human Resource Planning, Definition,

objectives, importance, benefits, the process of Human

resource planning, Preparing manpower inventory. (Supply

Forecasting).

Recruitment - Strategic approach to recruitment, Labor

markets & recruitment, Geographic labor markets, Global

labor markets, Industry & occupational labor markets,



Educational & technical labor markets, Unemployment rate

& labor markets, Recruiting & diversity considerations,

Employment advertising, Recruiting Diverse workers,

Recruiting Source choices: internal vs. external - Internal:

Organizational Database, Job postings, Promotions &

Transfers, Current Employee Reference & Re-recruiting of

former employees & applicants, External: College &

University recruiting, school recruiting, Labor Unions,

Employment agencies & headhunters, competitive sources,

media sources, E-Recruiting methods -Internet job boards,

Professional/ career websites, Employer websites.

Selection - Introduction to selection process, Selection

procedure.

3 Training &

Development

Employee Training & Development Nature of training,

Training process, Training needs assessment, Training

evaluation, Training design, Implementing Training programs

(Training methods), & Implementing management

development programs.

4 Employee Appraisal

& Compensation

Performance- Definition, Why to measure performance? Use

of performance data, measurement process, Performance

feedback, Compensation- concept, Traditional approach,

current trends in compensation, Linking compensation with

performance- Advantages & Problems, Team based

Incentives.

5 Managing

Employee Relations

Concept, Importance, Organizational Entry, employee Status,

Flexible Work arrangement, Employee Surveys, Handbooks,

Violations of Policy/ Discipline, Organizational Exit,

Termination, Resignation, downsizing, Lay off Retirement.



Topics | Human Resource Management (MBAF203)

Unit Sub Unit Topic

1 1.0 Framework of Human Resource Management

1.1 Introduction of HRM & Framework

1.2 Role of Human Resource Manager

1.3 Strategic Human Resource Management (SHRM)

1.4 Models of SHRM

2 2.0 HR Procurement

2.1 Job Analysis

2.2 Job Design

2.3 Human Resource Planning/ Manpower Planning

2.4 Recruitment

2.5 Labor Market

2.6 Selection

3 3.0 Training & Development

3.1 Training

3.2 Training Process

3.3 Implementing Training Programs (Training Methods)

3.4 Management Development Programs



4 4.0 Employee Appraisal & Compensation

4.1 Performance Appraisal

4.2 Concept of Performance Management

4.3 Performance Measurement

4.4 Performance Feedback

4.5 Compensation

5 5.0 Managing Employee Relations

5.1 Employee Relations

5.2 Organizational Entry

5.3 Employee Status

5.4 Flexible Work Arrangement

5.5 Employee Survey

5.6 Employee Handbooks

5.7 Violation Of Policy/ Discipline

5.8 Organizational Exit



Semester 2:

4. Marketing Management (MBAF204)


Unit

No.


1 New Product

Development &

Product Life Cycle

New Product Development: Need for new product

development, Booz Allen & Hamilton Classification Scheme

for New Products

New Product Development Process:

Idea Generation to commercialization.

Branding: Introduction to Branding,

Product Vs. Brand, Meaning of a brand,

Brand equity & brand elements.

Packaging & Labeling:

Meaning & role of Packaging & Labeling, Primary,

Secondary & Shipment packages

Product Life Cycle: Concept & characteristics of Product Life

Cycle, Relevance of PLC,

Types of PLC & Strategies across stages of the PLC.

2 Price Pricing Basics:

Meaning, Importance & Factors influencing pricing decision

Setting the Price:

Setting pricing objectives, Determining demand, Estimating

costs, Analyzing competitors pricing, Selecting pricing

method, Selecting final price.

Adapting the Price:

Geographical pricing, Price discounts & allowances,

Promotional pricing, Differentiated pricing.

Price Change:

Initiating & responding to price changes.



3 Place The Role of Marketing Channels:

Channel functions & flows, channel levels.

Channel Design Decisions:

Analyzing customers desired service output levels,

establishing objectives constraints, Identifying & evaluating

major channel alternatives

Channel Options:

Introduction to Wholesaling, Retailing, Franchising, Direct

marketing , E- Commerce Marketing Practices

Market Logistics Decisions: Order processing, Warehousing,

Inventory, & Transportation.

4 Promotion Introduction:

The role of marketing communications in marketing effort.

Communication Mix Elements: Introduction to Advertising,

Sales Promotion, Personal Selling, Public Relations, Direct

Marketing.

Concept of Integrated Marketing Communications (IMC)

Developing Effective Communication: Identifying target

audience, determining communication objectives,

designing the communications, selecting communication

channels

Deciding Marketing Communications Mix:

Factors in setting marketing communication mix, measuring

communication results.

5 Marketing Planning

& Control

Product Level Planning: Preparation & evaluation of a

product level marketing plan, Nature & contents of

Marketing Plans- Executive Summary, Situation Analysis,

Marketing Strategy, Financials, Control.

Marketing Evaluation & Control: Concept, Process & types

of control- Annual Plan Control, Profitability Control,

Efficiency Control, Strategic Control, Marketing audit.



Topics | Marketing Management (MBAF204)

Unit Sub Unit Topic

1 1.0 New Product Development & Product Life Cycle

1.1 Product

1.2 New Product Development

1.3 Product Life Cycle

1.4 Branding

1.5 Packaging & Labeling

2 2.0 Price

2.1 Pricing

2.2 Setting the Price

2.3 Adapting the Price

2.4 Price Change

3 3.0 Place

3.1 Marketing Channels

3.2 Channel Design Decisions

3.3 Channel Options

3.4 Logistics



4 4.0 Promotion

4.1 Marketing Communication/Promotion

4.2 Marketing Communication Mix

4.3 Integrated Marketing Communication

4.4 Developing Effective Communication

4.5 Deciding Marketing Communications Mix

5 5.0 Marketing Planning & Control

5.1 Marketing Planning

5.2 Product Level Planning

5.3 Marketing Evaluation & Control

5.4 Marketing Audit



Semester 2:

5. Management Information System (MBAF205)


Unit

No.


1 Management

Information Systems

Need, Purpose & Objectives: Data, Information,

Knowledge.

Types of Information Systems,

Information as a strategic resource,

Use of information for competitive advantage.

Information Technology Infrastructure:

Information Systems Architecture,

Mainframe, Client, Server, Web Based, Distributed, Grid,

Cloud,

Overview of Hardware, Software, Storage & Networking

Devices,

Networks Types,

Topologies of Networks.

2 Database Management

Systems Concept

Data Base Management Systems:

Concept- Relational Model Applications,

DBMS Architecture. Systems Engineering Analysis &

Design: Systems Concept,

Systems Development Life Cycle,

Assessing Enterprise Information requirements,

Alternative System Building Approaches,

Prototyping,

Rapid Development Tools,

Case Tools,

Object Oriented Systems

(Only introduction to these tools & techniques)



3 Decision Support

Systems

Decision Support Systems:

Data Warehousing & Data Mining Business Intelligence

& Analytics,

Group Decision Support Systems,

Executive Information Systems,

Executive Support Systems,

Geographical Information Systems,

Expert Systems & Knowledge Based Expert Systems,

Artificial Intelligence.

4 Digital Firm

Perspective

Digital Firm Perspective:

MIS Model for a digital firm,

Organization Structure for digital firm,

e- Business Models & Applications,

Mobile computing, Call Centers, BPO

Management Issues in MIS:

Information Security & Control - Quality Assurance -

Ethical & Social Dimensions,

Intellectual Property Rights as related to IT Services,

Information Technology Products.

5 Applications of MIS Applications of MIS in functional areas as well as in the

service sector should be covered with the help of

minimum 5 case studies.



Topics | Management Information System (MBAF205)

Unit Sub Unit Topic

1 1.0 Management Information Systems

1.1 Information System

1.2 Information Technology Infrastructure

2 2.0 Database Management Systems Concept

2.1 Basic Concepts & Definitions in DBMS

2.2 Systems Engineering Analysis & Design

3 3.0 Decision Support Systems

3.1 Data Warehousing

3.2 Data Mining

3.3 Business Intelligence & Analysis

3.4 Decision Support Systems

3.5 Group Decision Support Systems

3.6 Executive Information Systems

3.7 Executive Support Systems

3.8 Geographical Information Systems

3.9 Expert Systems

3.10 Knowledge Based Expert Systems

3.11 Artificial Intelligence

4 4.0 Digital Firm Perspective

4.1 Management Issues in MIS

5 5.0 Applications of MIS



Semester 2:

6. Operation & Supply Chain Management (MBAF206)


Unit

No.


1 Introduction to

Operations & Supply

Chain Management

Definition, Concept, Significance & Functions of Operations

& SCM.

Evolution from manufacturing to operations management,

Physical distribution to Logistics to SCM, Physical Goods &

Services Perspectives.

Quality:

Definitions from various Perspectives, Customers view &

Manufacturer's view, Concept of Internal Customer,

Overview of TQM & LEAN Management,

Impact of Global Competition, Technological Change,

Ethical & Environmental Issues on Operations & Supply

Chain functions.

2 Operations

Processes

Process Characteristics in Operations:

Volume Variety & Flow.

Types of Processes & Operations Systems- Continuous Flow

system & intermittent flow systems

Process Product Matrix:

Job Production, Batch Production, Assembly line &

Continuous Flow, & Process & Product Layout.

Service System Design Matrix:

Design of Service Systems, Service Blueprinting.



3 Production Planning

& Control

PP&C: Role & Functions.

Demand Forecasting:

Forecasting as a Planning Tool, Forecasting Time Horizon,

Sources of Data for forecasting, Accuracy of Forecast,

Capacity Planning. Production Planning: Aggregate

production Planning, Alternatives for Managing Demand &

Supply, Master Production Schedule, Capacity Planning-

Overview of MRP, CRP, DRP , MRP II Production Control:

Scheduling, Loading, Scheduling of Job Shops & Floor Shops,

Gant charts

4 Inventory Planning

& Control

IP&C: Continuous & Intermittent demand System, concept

of inventory, need for inventory & types of inventory-

seasonal, decoupling & cyclic, pipeline & safety-Implications

for Inventory Control Methods.

Inventory Costs:

Concept & behavior of ordering cost, carrying cost, &

shortage cost. EOQ: Basic EOQ Model- EOQ with discounts.

Inventory control:

Classification of material- ABC Analysis-VED, HML, FSN,

GOLF, SOS. (Numerical expected on Basic EOQ, EOQ with

discounts & ABC), Inventory turns ratios, Fixed Order

quantity Model- Periodic Review & Re-order Point

5 Supply Chain

Management

Supply Chain Management:

Generalized Supply Chain Management Model - Key Issues

in SCM- Collaboration, Enterprise Extension,

responsiveness, Cash to Cash Conversion.

Customer Service:

Supply Chain Management & customer service linkages,

Availability service reliability perfect order, customer satisfy

action Enablers of SCM - Facilities, Inventory,

Transportation, Information, sourcing, Pricing.



Topics | Operation & Supply Chain Management (MBAF206)

Unit Sub Unit Topic

1 1.0 Introduction to Operations & Supply Chain Management

1.1 Evolution of Operations & Supply Chain Management

1.2 Operations Management

1.3 Functions of Operations & Supply Chain Management

1.4 Physical Goods & Services Perspectives in Operations Management

1.5 Quality in Operations Management

1.6 Concept of Internal Customer

1.7 Overview of TQM in Operations Management

1.8 Overview of Lean Management in Operations Management

1.9 Impact of Global competition on Operations & Supply Chain Management

1.10 Impact of Technological Change on Operation & Supply Chain Management

1.11 Environmental Issues in Operations & Supply Chain Management

1.12 Ethical Issues in Operations & Supply Chain Management

2 2.0 Operations Processes

2.1 Process Product Matrix

2.2 Layout

2.3 Service System Design

2.4 Service Blueprinting



3 3.0 Production Planning & Control

3.1 Production Planning

3.2 Production Control

3.3 Demand Forecasting

3.4 Production Planning & Control (PPC)

4 4.0 Inventory Planning & Control

4.1 Inventory

4.2 Inventory Costs

4.3 Inventory Planning

4.4 Inventory Control

4.5 Economic Order Quantity (EOQ) Numerical Problems

5 5.0 Supply Chain Management

5.1 Generalized Supply Chain Management Model

5.2 Key Issues in SCM

5.3 Customer Service



Semester 3:


1. MBAF301 | Strategic Management [C]

2. MBAF302 | Enterprise Performance Management [C]

3. MBAF303 | Startup & New Venture Management [C]

4. MBAF304 | Direct Taxation [S]

5. MBAF305 | Financial System of India, Markets & Services [S]

6. MBAF306 | Financial Instruments & Derivatives [S]





Semester 3:

1. Strategic Management [C] (MBAF301)


Unit

No.

Unit

Name

Description

1 Unit 1 Understanding Strategy: Concept of strategy, Corporate, Business &

Functional Levels of Strategy Introduction to Strategic Management:

Meaning & Characteristics of strategic management, strategic

management Vs. operational management Four Phases in Strategic

Management: Process: Stakeholders in business & their roles in strategic

management. Hierarchy of Strategic Intent: Meaning & attributes of

strategic intent, Meaning of Vision, Process of envisioning, Meaning of

mission, difference between vision & mission, characteristics of good

mission statements, Business definition using Bell’s three dimensions,

objectivities & goals, Linking objectives to mission & vision.

Critical success factors (CSF), Key Performance Indicators (KPI), & Key

Result Areas (KRA). Analyzing Company’s External Environment:

Environmental appraisal Scenario planning - Preparing an Environmental

Threat & Opportunity Profile (ETOP) Analyzing Industry Environment:

Industry Analysis, Porter’s Five Forces Model of competition, Entry & Exit

Barriers, Strategic Group analysis.

2 Unit 2 Analyzing Company’s Internal Environment:

Resource based view of a firm, meaning, types & sources of a competitive

advantage, analyzing Company’s Resources & Competitive Position.

VRIO Framework, competitive advantage, competitive parity &

competitive disadvantage, Core Competence, characteristics of core

competencies, Distinctive competitiveness.

Benchmarking as a method of comparative analysis.

Value Chain Analysis Using Porter’s Model: Primary & secondary

activities. Organizational Capability Profile: Strategic Advantage Profile,

Concepts of stretch, leverage & fit, ways of resource leveraging-



concentrating, accumulating, complementing, conserving, recovering.

Portfolio Analysis:

Business Portfolio Analysis-BCG Matrix- GE 9 Cell Model.

3 Unit 3 Generic Competitive Strategies: Meaning of generic competitive

strategies, Low cost, Differentiation, Focus- when to use which strategy

Grand Strategies: Stability, Growth (Diversification Strategies, Vertical

Integration Strategies, Mergers, Acquisition & Takeover Strategies,

Strategic Alliances & Collaborative Partnerships), Retrenchment -

Turnaround, Divestment, Liquidation, Outsourcing Strategies.

4 Unit 4 Strategy Implementation: Components of a strategic plan, barriers to

implementation of strategy, MBS 5Ps - Deliberate & Emergent Strategies,

Mc Kinsey’s 7s Framework Organization Structures For Strategy

implementation: entrepreneurial functional, divisional, SBU Matrix,

Network structures, Cellular/Modular organization, matching structure to

strategy, organizational design for stable Vs. turbulent environment.

Changing Structures & Processes: Reengineering & strategy

implementation - Principles of Reengineering, Six Sigma - Process

consisting of defining, measuring, analyzing, improving & establishing

steps, Lean Six Sigma (Concepts only) Corporate Culture: Building

Learning Organizations promoting participation through technique of

Management by Objectives (MBO), Total Quality Management (TQM)

Strategy Evaluation: Operations Control & Strategic Control - Symptoms

of malfunctioning of strategy - Use of Balanced Scorecard

5 Unit 5 Blue Ocean Strategy:

Difference between blue & red ocean strategies, principles of blue ocean

strategy, Strategy Canvass & Value Curves, Four Action framework.

Business Models: Meaning & components of business models, new

business models for Internet Economy-E-Commerce Business Models &

Strategies - Internet Strategies for Traditional Business - Virtual Value

Chain Sustainability & Strategic Management: Threats to sustainability,

Integrating Social & environmental sustainability issues in strategic

management, meaning of triple bottom line, people- planet-profits.



Topics | Strategic Management [C] (MBAF301)

Unit Sub Unit Topic

1 1.0 Unit 1

1.1 Understanding Strategy

1.2 Introduction to Strategic Management

1.3 Strategic Management Process

1.4 Hierarchy of Strategic Intent

1.5 Analyzing Company’s External Environment

1.6 Analyzing Industry Environment

2 2.0 Unit 2

2.1 Company’s Internal Environment

2.2 Resource Based Firm of a View

2.3 Value Chain Analysis Using Porter’s Model

2.4 Organizational Capability Profile

2.5 Portfolio Analysis

3 3.0 Unit 3

3.1 Generic Competitive Strategies

3.2 Using the Generic Strategies

3.3 Grand Strategies

3.4 Types of Grand Strategies



4 4.0 Unit 4

4.1 Strategic Plan

4.2 Strategy Implementation

Organizational Structures for Strategy Implementation

5 5.0 Unit 5

5.1 Blue & Red Ocean Strategy

5.2 Business Model

5.3 Sustainability & Strategic Management



Semester 3:

2. Enterprise Performance Management [C] (MBAF302)


Unit

No.


1 Performance

Management

Performance Management:

Concept, Need, Linkages with Strategic Planning,

Management Control & Operational Control

Performance Evaluation Parameter:

Financial- Responsibility Accounting- Concept of

Responsibility Centers, Revenue Centre, Expense Centre-

Engineered & Discretionary costs- Committed costs, Profit

Centre, Investment Centers, ROI, ROA, MVA, EVA - DuPont

analysis. (Numerical Not expected- Interpretation only)

Limitations of Financial Measures

Performance Evaluation Parameters:

Non-financial Performance measures- Balanced Scorecard,

Malcolm Baldrige Framework

Measuring SBU Level Performance:

Concept, Need, Linkages with Enterprise Performance

Management Goal Congruence. Transfer Pricing- Objective,

Concept, Methods- Cost based, Market price based &

Negotiated, Applicability of Transfer Pricing.

2 Capital Expenditure Capital Expenditure Control:

Concept, Need, Process of Capital Budgeting, Types of

capital expenditure decisions - per-sanction, operational &

post - sanction control of capital expenditure. Tools &

Techniques of Capital

Expenditure Control: Technical Performance

Measurement, Post completion audit



3 Performance

Evaluation Parameter

for Banking &

Retailing

Performance Evaluation Parameters for Banks:

Customer Base, NPAs, Deposits, Roll, Financial Inclusion,

Spread, Credit Appraisal, Investments.

Performance Evaluation Parameters for Retail:

ABC analysis, Sell Through Analysis, Multiple Attribute

Method, Gross Margin Return on Investment (GMROI),

GMROI as Gross Margin/ Average Inventory at Cost

4 Performance

Evaluation

Parameters for

Projects & Non-

Profits

Performance Evaluation Parameters for Projects: Project

Control Process:

Setting base line plan, Measuring, progress & performance,

comparing plan against action, Taking action, Schedule

variance (time overruns), Project Cost Variance (cost

overruns)

Performance Evaluation Parameters for Non-Profit:

Features of Non-profit organizations, fund accounting,

governance, product pricing, strategic planning & budget

preparations, social audit

5 Audit Functions Audit Function as a Performance Measurement Tool:

Financial Audit, Internal Audit, Cost Audit, Management

Audit - Principles & Objectives (Audit Reports / Formats are

expected to be, discussed in the class from a performance

measurement perspective).



Topics | Enterprise Performance Management [C] (MBAF302)

Unit Sub Unit Topic

1 1.0 Performance Management

1.1 Enterprise Performance Management

1.2 Performance Management

1.3 Financial Performance Evaluation Parameter

1.4 Non-Financial Performance Evaluation Parameter

1.5 Measuring SBU Level Performance

1.6 Transfer Pricing

1.7 Goal Congruence through Transfer Pricing

2 2.0 Capital Expenditure

2.1 Capital Expenditure/Capital Budgeting

2.2 Types of Capital Expenditure Decision

2.3 Capital Expenditure Control

2.4 Capital Expenditure Control Mechanisms

2.5 Tools & Techniques of Capital Expenditure Control

2.6 Performance Index

2.7 Technical Performance Measurement

2.8 Post Completion Audit



3 3.0 Performance Evaluation Parameter for Banking & Retailing

3.1 Performance Evaluation Parameter for Banks

3.2 Performance Evaluation Parameter for Retail

4 4.0 Performance Evaluation Parameters for Projects & Non-Profits

4.1 Performance Evaluation Parameter for Projects

4.2 Performance Evaluation Parameter for Non Profits

4.3 Social Audit

5 5.0 Audit Functions

5.1 Audit

5.2 Types of Audit

5.3 Audit Report

5.4 Audit Functions as a Performance Measurement Tool



Semester 3:

3. Startup & New Venture Management [C] (MBAF303)


Unit

No.

Unit

Name

Description

1 Unit 1 Concept & Definitions: Entrepreneur & Entrepreneurship,

Entrepreneurship & Economic Development; A Typology of

Entrepreneurs.

Entrepreneurial Competencies: The Entrepreneur’s Role, Task &

Personality.

Entrepreneurial Skills: Creativity, problem solving, decision making,

communication, leadership quality; McClelland’s N-Ach theory, self-

analysis, personal efficacy, culture & values, risk-taking behavior,

technology backup. Factor Affecting Entrepreneurial Growth:

Economic, Non-Economic Factors; EDP Programs; Entrepreneurial

Training,

Traits/Qualities of an Entrepreneurs: Entrepreneur; Manager Vs.

Entrepreneur, The Early Career Dilemmas of an Entrepreneur, Defining

Survival & Success, Entrepreneurship as a Style of Management, The

Entrepreneurial Venture & the Entrepreneurial Organization.

Entrepreneurial Process. Steps of entrepreneurial process: Deciding -

Developing-Moving-Managing- Recognizing.

2 Unit 2 Opportunity/Identification & Product Selection:

Entrepreneurial Opportunity Search & Identification;

Product Selection:

Criteria to Select a product Conducting Feasibility Studies: Project

Finalization; Sources of information.

Entry strategies: New Product, Franchising, Partial Momentum,

Sponsorship & Acquisition

Intellectual property: Creation & Protection.



3 Unit 3 Small Enterprises & Enterprise Launching Formalities:

Definition of Small Scale; Rationale; Objective; Scope; Role of SME in

Economic Development of India:

SME; Registration; NOC from Pollution Board; Machinery & Equipment

Selection Project Report Preparation:

Specimen of Project Report; Project Planning & Scheduling using

Networking Techniques of PERT/CPM; Methods of Project Appraisal-

economic viability & market feasibility, requirements of financial

institutions, projected financial statement preparation.

4 Unit 4 Role of Support Institutions & Management of Small Business:

Director of Industries; DIC; SIDO; SIDBI; Small Industries Development

Corporation (SIDC); SISI; NSIC; NISBUED; State Financial Corporation SFC;

Information:

Assistance from different organizations in setting up a new venture,

technology parks, industrial corporation, directorate of industries/cottage

& small scale industries, SISI, Khadi & Village industries

Corporation/Board.

DGS & DNSIC, export & import, how to apply for assistance - procedure,

forms, procedures for obtaining contract from Railways, Defense, P & T

etc., SIDBI.

5 Unit 5 Laws:

Liabilities under the Factories Act, Shops & Establishment Act, Industrial

Employment (Standing Orders) Act, Environment Protection Act,

Sale of Goods Act, maintenance & submission of statutory records &

returns, understanding labor - management relationship.



Topics | Startup & New Venture Management [C] (MBAF303)

Unit Sub Unit Topic

1 1.0 Unit 1

1.1 Entrepreneur

1.2 Entrepreneurship

1.3 Entrepreneurial Competencies

1.4 McClelland’s N-Ach Theory

1.5 Factors Affecting Entrepreneurial Growth

1.6 EDP Program & Entrepreneurial Training

1.7 Traits & Qualities of an Entrepreneur

1.8 Entrepreneurial Process

2 2.0 Unit 2

2.1 Opportunity Identification

2.2 Product Selection

2.3 Conducting Feasibility Studies

2.4 Entry Strategies

2.5 Intellectual Property

3 3.0 Unit 3

3.1 Small Scale Enterprises & Enterprise Launching Formalities

3.2 Project Report Preparation



4 4.0 Unit 4

4.1 Supports for Small Scale Business

4.2 Role of Support Institutions & Management of Small Business

4.3 Assistance from Different Organizations in Setting up a New Venture

4.4 Laws

5 5.0 Case Studies



Semester 3:

4. Direct Taxation [S] (MBAF304)


Unit

No.

Unit

Name

Description

1 Unit 1 Introduction: Income Tax Act, 1961 –

Definitions & concepts (Section 1 to 4),

Scope of Total income & Residential Status (Sections 5 to 9)

Income do not form part of Total Income & Tax liability

(Sections 14, 14A, 288A & 2888B).

2 Unit 2 Income under the Head “Salaries”

( Section 15 to 17)

3 Unit 3 Income under the Head “Income from House Property”

(Section 22 to 27).

Income under the Head “Capital Gain” (Section 45 to 55A).

Income under the Head “Income from other Sources”

(Section 56 to 59)

4 Unit 4 Income under the head “Profit & Gains of Business or Profession”

(Section 28 to 44D).

Income of other Person Included in Assesses Total Income

(Section 60 to 65).

Set off or carry forward & set off of loses (Section 70 to 80).

Agriculture Income & its Tax Treatment (Section 2(1A) to 10(1)).

5 Unit 5 Deductions to be made in Computing Total Income

( Section 80A to 80U) ( Chapter VI)

Assessment of Individual / Computation of Total Taxable Income &

Income Tax.

Advance Tax Payment (Section 207 to 211,217 & 219).

Deduction of Tax at Source (Sections 190 to 206AA).

Return of Income (Sections 139 to 140A).

E-filling of Income Tax Return.



Topics | Direct Taxation [S] (MBAF304)

Unit Sub Unit Topic

1 1.0 Unit 1

1.1 Income Tax

1.2 Income Tax Act, 1961

2 2.0 Unit 2

2.1 Basis Of Chargeability (Section 15)

2.2 Deduction from Salary (Section 16)

2.3 "Salary", "Perquisite" & "Profits in lieu of Salary" Defined (Section - 17)

2.4 Salary

2.5 Allowance

2.6 Perquisite

2.7 Profits in Lieu of Salary

2.8 Provident Fund

3 3.0 Unit 3

3.1 Income from House Property

3.2 Income From Capital Gain

3.3 Income from Other Sources



4 4.0 Unit 4

4.1 Income under the Head "Profit & Gain of Business or Profession"

4.2 Income of Other Person Included In Assesses Total Income

4.3 Set off & Carry Forward of Losses

4.4 Agricultural Income & Tax Treatment

5 5.0 Unit 5

5.1 Deductions to be made in computing Total Income (Section 80A - 80U) (Chapter VI)

5.2 Assessment of Individual / Computation of Total Taxable Income & Income tax

5.3 Advance Tax Payment (Schedule 207 - 211 & 217 - 219)

5.4 Collection & recovery of Tax (Section 190 to 2016AA)

5.5 Procedure for Assessment

5.6 E-filling of Income Tax Returns



Semester 3:

5. Financial System of India, Markets & Services [S] (MBAF305)


Unit

No.

Unit

Name

Description

1 Unit 1 Financial System – functions of financial system – meaning & importance.

Role of financial system in economic development – Structure &

Components of financial system in India.

Introduction to financial Institutions – Banking – Non Banking Institutions.

Financial Markets – Money Market & Capital Market – Financial

Instruments on the basis of Term of instruments.

Types of Securities, Financial services,

Fund based services & fee based services.

2 Unit 2 Regulators of Financial System in India,

The RBI as a Central Bank, Functions & working

SEBI- Purpose – Objectives, structure – functions & powers of SEBI,

SEBI guidelines with respect to IPO, Anti Money laundering, listing &

delisting of securities,

FMC (Forward Market Commission of India) – Structure & Function,

PFRDA (Pension Fund Regulatory & Development Authority),

Structure & Functions – National Pension System,

Understanding & benefits.

IRDA- (Insurance Regulatory & Development Authority)

Role & Functions.

3 Unit 3 Financial Market Functions ,

Classification – Money Markets – Structure & components of money

market – Participants in Indian Money Market – Money Market

Instruments,

Features of the Instruments –

Recent Developments in Indian Money Market.



Capital Markets, Characteristics – Components of Capital Markets –

Primary Market Operations – Functions,

Methods of Raising Funds in Primary Market

(Public Issue, offer for sale, Right Issue, Private Placement of Securities &

other methods such as Tender Method, Bonus shares)

Methods of determining prices of new shares – Fixed Offer Method &

Book Building Method.

New Instruments in Capital Market.

Stock Exchange – Characteristics & functions of stock exchanges, listing

4 Unit 4 Financial Services: Concept, Nature & scope of financial Services –

Regulatory Frame work of Financial Services – Growth of Financial

Services in India.

Merchant Banking – Meaning – Types – Responsibilities of Merchant

Bankers – Role of Merchant Bankers in Issue Management – Regulation of

Merchant Banking In India.

Venture Capital – Growth of Venture capital in India – Financing Pattern

under venture capital,

Factoring, Forfeiting, Securitization (Concepts & Applications): Types of

factoring Arrangements – Factoring in the Indian Context.

Mutual Fund, Concept & Objectives, Guidelines for Mutual Funds,

Working of Mutual Finds in India.

Loan Syndication, De-materialization of Services – need & operations –

other types of funding –Crowd Funding, Asset Backed Finance, Depository

Services – Role of NSDL & CSDL.

5 Unit 5 Financial Institutions in India: Functions & working of Banking –

Commercial Banks- Cooperative Banks- Urban Cooperative Banks – Post

Office Saving Banks, Functions & Working of Non-Banking Companies –

Finance Companies Investment Trusts, Housing Companies, Functions &

working of Development Institutions NABARD, SIDBI, NHB, EXIM Bank,

BIFR & SFC’s.

Credit Rating Agencies – CRISIL & ICRA.

Insurance Companies in India – LIC & GIC – Features & functions.



Topics | Financial System of India, Markets & Services [S] (MBAF305)

Unit Sub Unit Topic

1 1.0 Unit 1

1.1 Financial System

1.2 Financial Institutions

1.3 Financial Markets

1.4 Financial Instruments on the Basis of Term of Instruments

1.5 Types of Securities

1.6 Financial Services

2 2.0 Unit 2

2.1 Reserve Bank of India (RBI) as a Central Bank

2.2 Securities & Exchange Board of India (SEBI)

2.3 FMC (Forward Market Commission of India)

2.4 PFRDA(Pension Fund Regulatory & Development Authority)

2.5 IRDA (Insurance Regulatory & Development Authority)

3 3.0 Unit 3

3.1 Financial Market

3.2 Money Market

3.3 Capital Market

3.4 Primary Market Operations

3.5 Stock Exchanges



4 4.0 Unit 4

4.1 Financial Services

4.2 Merchant Banking

4.3 Venture Capital

4.4 Factoring, Forfeiting & Securitization

4.5 Mutual Funds

4.6 Credit/ Loan Syndication Services

5 5.0 Unit 5

5.1 Financial Institutions in India

5.2 Credit Rating Agencies in India

5.3 Insurance Companies in India



Semester 3:

6. Financial Instruments & Derivatives [S] (MBAF306)


Unit

No.


1 Capital & Money Market

Financial Instrument

Meaning, Definition,

Need & Importance,

Types of various financial instruments.

2 Money Market Instruments Call/money, Treasury Bills, Term money,

Certificate of Deposits, Commercial papers,

Inter banks term money.

3 Capital Market Instruments Equity shares, Preference shares,

No voting shares, Convertible Cumulative

Debentures,

Fixed Deposits,

Warrants Debentures & Bonds,

GDR, ADR.

4 Derivatives Meaning & characteristics,

Types of derivatives, Spot,

Forward & future contracts, stock index futures,

Commodity derivatives markets.

5 Options Contract Call & Put option

Capital Asset pricing Model,

SWAP, Currency derivatives & Risk management

in derivatives.



Topics | Financial Instruments & Derivatives [S] (MBAF306)

Unit Sub Unit Topic

1 1.0 Capital & Money Market Financial Instrument

1.1 Capital Market

1.2 Money Market

1.3 Difference between Money Market & Capital Market

1.4 Financial Instruments in Capital Market

1.5 Financial Instruments in Money Market

2 2.0 Money Market Instruments

2.1 Call/Notice/ Term Money

2.2 Call/Notice/ Term Money

2.3 Certificate of Deposits

2.4 Commercial Paper

2.5 Other Instrument

3 3.0 Capital Market Instruments

3.1 Equity Shares

3.2 Preference Shares

3.3 No-Voting Shares

3.4 Convert Cumulative Preference Share Fix Deposit Warrant

3.5 Debentures & Bonds

3.6 American Depository Receipt (ADR)

3.7 Global Depository Receipt (GDR)



4 4.0 Derivatives

4.1 Types of Derivatives

4.2 Difference between Future & Forward Derivatives Contract

4.3 Stock Index Futures

4.4 Commodity Derivatives Market

5 5.0 Options Contract

5.1 Capital Asset Pricing Model

5.2 SWAP

5.3 Currency Derivatives

5.4 Risk Management in Derivatives



Semester 4:

1. Managing for Sustainability [C] (MBAF401)


Unit

No.


1 Corporate Social

Responsibility

Concept, The nature of corporate responsibility & corporate

citizenship, Relevance in the present day business

environment.

Corporate social responsibility & stakeholders:

Internal & external stakeholders, Responsibility to various

stakeholder groups, Interest & influence of various

stakeholder groups, Formulating & implementing a policy for

corporate social responsibility Bottom of the pyramid

Opportunities:

Issues & opportunities for business in socially &

environmentally sensitive world, Social & environmental

problems & how they shape markets.

2 Sustainable

Development

Concept, definition of sustainable development, need,

importance, education, Philosophical development, Gandhian

Thought on Sustainable Development, Sustainable

Development & social framework, equitable distribution,

difference between sustainable development & green

development, criticism.

Stakeholder Impact:

Stakeholders & the power they wield,

Reducing socio environmental costs & risks:

Managing the downside,

Driving revenues & creating intangible value:

Managing the upside.



3 Business Case for

Sustainable

Development

Three dimensions of sustainable development

1) Environmental: Atmosphere, fresh water & oceans, land

use, management of human consumption, energy, food,

waste management, Understanding ecological "footprint":

Eco tracking, carbon marketing, carbon credits, economics of

sustainability, Designing for the environment & "greening' the

supply chain, regulation, case studies.

2) Economic: environment degradation & economic growth,

nature as an economic externality, economic opportunity.

3) Social: Peace, security, social justice, sustainability &

poverty, human relationship to nature, human settlements.

Study of business models for sustainable development: Indian

& Global perspectives.

Sustainability reporting: Triple bottom line reports - The

content of sustainability reports (also CSR reports, ESG

reports, social & environmental reports)

Social accountability standard - ISO 26000: Social

responsibility guidance standard, Global Compact Principles,

Environmental Impact Assessment, Life Cycle Analysis, Social

Impact Assessment.

4 Corporate

Governance

Meaning – OECD principles, Difference between governance

& management, Purpose of good governance, Potential

consequences of poor corporate governance, Business failure

& the contribution of poor governance.

Relevant Theories: Agency theory, transaction cost theory,

stakeholder theory. Friedman‘s theory of CSR.

Stakeholder value approach: Stakeholder value approach,

Enlightened stakeholder approach, stakeholder approach to

Governance, risk & financial stability. The balancing of

conflicting objectives.

Key issues in corporate governance: Role & composition of

the board, remuneration of directors & senior executives,

accounting & audit, internal controls, checks & governance,

relations with shareholders & other stakeholders. Clause 49



of Listing agreement & Corporate Governance Code, CEO,

CFO Certification. Role of regulators – SEBI, IRDA, RBI, ED, etc.

Applying best practice in governance: Voluntary & regulatory

approaches, rules or principles, concept of ‘comply or

explain’. Governance problems for global companies &

groups. Governance issues in the public sector. Governance

issues in the voluntary sector (NGOs & charitable

organizations)

Governance aspects: Sarbanes-Oxley Act 2002: Section 302:

CEO/CFO certifications, Section 404(a): internal control

report, Governance & role of auditors & audit committee.

Case Studies on Corporate Governance:

Satyam, Infosys, Tata, Wipro.

5 Corporate Ethics The Ethical Value System: Universalism, Utilitarianism,

Distributive Justice, Social Contracts, Individual Freedom of

Choice, Professional Code.

Values: Importance, Sources of Value Systems, Values across

Cultures.

Indian Values & Ethics: Respect for Elders, Hierarchy & Status,

Need for Security, Non – Violence, Cooperation, Simple Living

high Thinking, Rights & Duties, Ethics in Work life, Holistic

relationship between Man & Nature, Attitudes & Beliefs.

Business Ethics: Nature, Characteristics & Needs, Ethical

Practices in Management, Ethical Values in different Cultures,

Culture & Individual Ethics, Relationship between Law &

Ethics, Impact of Laws on Business Ethics.

Ethics & Corporate Excellence: Code of Ethics in Business

Houses, Strategies of Organizational Culture Building, Total

Quality, Customer Care, Care of the Employees as per

Statutes, Objective & Optimistic Approach.

Indian & Global case studies.



Topics | Managing for Sustainability [C] (MBAF401)

Unit Sub Unit Topic

1 1.0 Corporate Social Responsibility

1.1 Corporate Social Responsibility (CSR)

1.2 Stakeholders in CSR

1.3 Bottom of the Pyramid Opportunities

2 2.0 Sustainable Development

2.1 Stockholder Impact

3 3.0 Business Case for Sustainable Development

3.1 Three Dimensions of Sustainability Development

3.2 Environmental Dimension

3.3 Ecological Footprint

3.4 Economic Dimensions

3.5 Social Dimension

3.6 Study of Business Model for Sustainability Development

3.7 Sustainability Reporting

3.8 Social Accountability Standard – ISO 26000

4 4.0 Corporate Governance

4.1 Relevant Theories of Corporate Governance

4.2 Stakeholder Value Approaches



4.3 Key Issues in Corporate Governance

4.4 The Clause 49 of the Listing Agreement & Corporate Governance Code

4.5 Roles of Regulators

4.6 Applying Best Practices in Governance

4.7 Governance Aspects

4.8 Case Studies on Corporate Governance Corporate Ethics

5 5.0 Corporate Ethics

5.1 The Ethical Value System

5.2 Values

5.3 Indian Values & Ethics

5.4 Business Ethics

5.5 Ethics & Corporate Excellence

5.6 Case Studies



Semester 4:

2. Entrepreneurship Development [C] (MBAF402)


Unit

No.


1 Entrepreneur &

Entrepreneurship

Concept of Entrepreneur, Manager, Entrepreneur.

Definition, meaning & functions of an entrepreneur.

Concept of Manager. Roles & Responsibilities of

Manager. Concept of Entrepreneur.

Need & Importance of Entrepreneurship.

Enterprise v/s Entrepreneurship.

Self-Employment v/s Entrepreneurship.

Problem of Unemployment & Importance of wealth

creation. Entrepreneurial career as an option.

2 Business Opportunity

Identification &

Preliminary Project

Report (PPR)

Opportunity Search: Divergent Thinking Mode.

Meaning, Objectives. Tools & Techniques:

Environmental scanning for business opportunity

Identification. Opportunity Selection: Convergent

Thinking Mode. Meaning, Objectives.

Tools & Techniques: Market Survey.

Preliminary Project Report (PPR).

3 Business Plan Meaning &, Objectives of Business Plan.

Elements of Business Plan.

Business Planning Process - Self Audit, Evaluation of

Business Environment, Setting Objectives, Forecasting

Market Conditions, Stating actions & resources

required, Evaluating Proposed plan, Assessing

Alternative strategic plans, Controlling the plan through

Annual Budget.



4 Institutional Support to

New Venture

District Industries Center(DIC)

Maharashtra Industrial Development

Corporation(MIDC)

Small Industries Service Sector(SISI)

Micro, Small & Medium Enterprise (MSME).

Financial Assistance for Small Enterprise: Institutional:

a) Bank Loan

b) Angel Funding

c) Venture Funding

d) Self Employment Schemes of Government of

Maharashtra

e) Government Financial Institutions: Khadi & Village

Industries Boar (KVIB),Rajiv Gandhi Udyami Mitra

Yojana (RUGMY)

f) Prime Minister Employment Generation Program

(PMEGP)

5 Study of Entrepreneur’s

Biographies

Rahul Bajaj.

Kiran Muzumdar Shaw.

Azim Premji.

Sabeer Bhatia.



Topics | Entrepreneurship Development [C] (MBAF402)

Unit Sub Unit Topic

1 1.0 Entrepreneur & Entrepreneurship

1.1 Concept of Entrepreneur

1.2 Concept of Manager

1.3 Concept of Intrapreneur

1.4 Entrepreneurship

1.5 Enterprise v/s Entrepreneurship

1.6 Self-Employment v/s Entrepreneurship

1.7 Problem of Unemployment

1.8 Wealth Creation

1.9 Entrepreneurship as a Career Option

2 2.0 Business Opportunity Identification & Preliminary Project Report (PPR)

2.1 Opportunity Search: Divergent Thinking Mode

2.2 Opportunity Selection: Convergent Thinking Mode

2.3 Preliminary Project Report (PPR)

3 3.0 Business Plan

3.1 Elements of Business Plan

3.2 Business Planning Process



4 4.0 Institutional Support to New Venture

4.1 District Industries Center ( DIC)

4.2 Maharashtra Industrial Development Corporation ( MIDC)

4.3 Small Industries Service Institute (SISI)

4.4 Micro, Small & Medium Enterprise (MSME)

4.5 Financial Assistance for Small Enterprise: Institutional

4.6 Self-Employment Schemes of Government of Maharashtra

4.7 Government Financial Institutions

5 5.0 Study of Entrepreneur’s Biographies

5.1 Rahul Bajaj

5.2 Kiran Muzumdar Shaw

5.3 Azim Premji

5.4 Sabeer Bhatia



Semester 4:

3. Event Management [C] (MBAF403)


Unit

No.


1 Introduction to

Event & Event

Management

Introduction & Definition of Event. Event Designing, 5 C’s of

Events. 5 W’s of Event.

Types of Events. Categories of Event & its characteristics.

Objectives of Event Management.

Problems associated with traditional media.

2 Facets of Event

Management

Event Infrastructure: Core Concept, Core People, Core Talent,

Core Structure. Clients: Set Objectives for the Event,

Negotiating Contracts with Event Organizers, Locating

Interaction Points, Banners, Displays etc., at the Event,

Preparing the Company’s Staff for the Event, Post-event

Follow-up. Event Organizers: Role of Event Organizer,

Qualities of an Event Organizer, Steps in Organizing an event.

Venue: In-house Venue, External Venue.

3 Execution of Event Execution of Event: Networking Components: Print Media,

Radio Television, The Internet, Cable Network, Outdoor

Media, & Direct Media. Types of promotion methods used in

events: Sales Promotions, Audience Interaction, Public

Relations, Merchandising, In-venue Publicity, Direct

Marketing, Advertising, Public relations. Activities in Event

Management: Pre-event Activities, During event Activities,

Post-event Activities. Functions of Event Management:

Planning, Organizing, Staffing, Leading & Coordination,

Controlling. Event Management Information System.

Technology in Event Management. - Role & Importance.



4 Marketing of

Event

Concept of Market in Events, *Revenue Generating

Customers, *Nonrevenue Generating Customers.

Segmentation for Events, Niche marketing in events.

Targeting.

Positioning of Events.

Branding in Events.

Reach Interaction Matrix.

Concept of Pricing in Events.

Legislation & Tax Laws.

Marketing Communication Tool.

Implementation of Marketing Plan.

Relationship Building.

The Diverse Marketing Needs Addressed by Events: Brand

Building, Focusing the Target Market, Creating Opportunities

for Better Deals with Different Media, Events & the Economy.

Concept of Ambush Marketing.

5 Strategies of Event

Management

Strategic Approach.

Critical Success Factor Analysis.

Strategic Alternatives Arising From Environmental Analysis:

Maintenance Strategy, Developmental Strategy, Preemptive

Strategy, Survival Strategy.

Strategic Alternatives Arising from Competitive Analysis:

Sustenance Strategy, Rebuttal Strategy, Accomplishment

Strategy, Venture Strategy.

Strategic Alternatives Arising from Defined Objectives.

PREP Model.

Risk versus Return Matrix.

Forms of Revenue Generation.

The Basic Evaluation Process: Establishing Tangible Objectives

& Sensitivity in Evaluation, Measuring Performance,

Correcting deviations, Critical Evaluation Points in Events.



Topics | Event Management [C] (MBAF403)

Unit Sub Unit Topic

1 1.0 Introduction to Event & Event Management

1.1 Event

1.2 Event Management

2 2.0 Facets of Event Management

1.3 Event Infrastructure

1.4 Event Facets

1.5 Event Organizers

1.6 Venue

3 3.0 Execution of Event

3.1 Networking Components

3.2 Event Promotion

3.3 Event Management

3.4 Event Management Information System

3.5 Technology in Event Management

4 4.0 Marketing of Event

4.1 Concept of Market in Events

4.2 Marketing Activities for Events

4.3 The Diverse Marketing Needs Addressed

4.4 Ambush Marketing



5 5.0 Strategies of Event Management

5.1 Strategy

5.2 Critical Success Factors (CSF’s)

5.3 Strategic Alternatives Arising From Environ- mental Analysis

5.4 Strategic Alternatives Arising from Competitive Analysis

5.5 Strategic Alternatives arising from Defined Objectives

5.6 PREP Model

5.7 Risk Versus Return Matrix

5.8 Forms of Revenue Generation

5.9 The Basic Evaluation Process



Semester 4:

4. International Finance [S] (MBAF404)


Unit

No.


1 Nature & Scope

of International

Finance

The role of information technology & financial integration in

the process of globalization. International Financial

Institutions: International Monetary Fund, World Bank.

International credit rating agencies & rating criteria.

International Financing decision.

Issues in Overseas Funding Choices, Economic Circumstances

& overall funding choices, funding & risk management aspects.

Parity conditions in International Finance: Purchasing power

parity, Covered Interest Parity, Real Interest Parity, Parity

Conditions & Managerial Implications.

2 Foreign Exchange

Market

Forecasting Exchange Rates, Fundamental Factors affecting

Exchange Rates, Time Series Forecasting Models Functions of

Foreign exchange market. Role of participants in foreign

exchange market. Foreign exchange Management Act 1999,

Role of Reserve Bank of India in Management of foreign

exchange. Exchange Rates Spot rate, Forward rate, Cross

Rates, Types of exchange rate regimes.

Parity relations, Purchasing power parity, interest parity,

exchange risk, types of exchange risk, Management of

exchange risk. Hedging, Internal & External techniques of

heading. Currency futures & options, Currency swaps.

Speculation in foreign exchange market. Currency arbitrage.

Covered interest arbitrage. Convertibility of Indian Rupee.

Exchange Rate Behavior, Efficiency & Forecasting.



3 Global Capital

Market

Global Capital Markets, Historical perspective & development,

participants, issues, investors, intermediaries. External

Commercial Borrowing, Foreign Bonds & Euro Bonds. Foreign

equity & Euro equity. Depository Receipts (A.D.Rs & G. D.Rs)

Disintermediation, Deregulation, Securitization, Globalization.

Methods of raising resources by borrowers in international

markets – domestic foreign currency loans out of foreign

currency resources like FCNR (B), EEFC, etc. International

portfolio investment, International liquidity, Foreign Exchange

Market Mechanism, Foreign Trade zone.

4 International

Bond Market

International Bond Markets, Development, Types of Bonds,

floating Rate Notes (FRNs), Deep Discount Bonds, Zero Coupon

Bonds, Dual Currency Bonds, & Equity related Bonds.

Procedure for Bonds Issues.

Syndicated loans, Multicurrency options, Syndication process

in practice, offer documents & mandate, loan Agreements.

Rights & Duties of Managing & Agents Banks.

5 International

Financial

Reporting

Standards

Reporting Standards (I.F.R.S) & Indian Accounting Standards

(I.A.S) on foreign transactions. International Receivables &

cash management.



Topics | International Finance [S] (MBAF404)

Unit Sub Unit Topic

1 1.0 Nature & Scope of International Finance

1.1 International Finance

1.2 Role of Information Technology & Financial Integration in the Process of Globalization

1.3 International Financial Institutions

1.4 International Credit Rating Agencies & Rating Criteria

1.5 International Financial Decision

1.6 Funding & Risk Management Aspect

1.7 Parity Conditions in International Finance

2 2.0 Foreign Exchange Market

2.1 Foreign Exchange Market

2.2 Participants in Foreign Exchange Market

2.3 Forecasting Exchange Rate

2.4 Foreign Exchange Management Act (FEMA), 1999

2.5 Foreign Exchange Rate

2.6 Parity Relations

2.7 Foreign Exchange Risk

2.8 Speculation in Foreign Exchange Market

2.9 Currency Arbitrage

2.10 Convertibility of Indian Rupee



3 3.0 Global Capital Market

3.1 Participants in Global Capital Market

3.2 Disintermediation, Deregulation, Securitization & Globalization

3.3 Various Methods of Raising Resources by Borrower in International Market

4 4.0 International Bond Market

4.1 Types of Bonds

4.2 Procedure for Bonds Issues

4.3 Syndicated Loans

4.4 Rights & Duties of Managing & Agents Banks

5 5.0 International Financial Reporting Standards

5.1 Indian Accounting Standards on Foreign Exchange Transactions (Ind. AS 11)

5.2 International Receivables Management

5.3 International Cash Management



Semester 4:

5. Banking Operations [S] (MBAF405)


Unit

No.


1 Basic Concepts Banking, Emergence of Banks – Global & Indian Perspective,

Journey of Banking in India, Role of Banks as important Aids

to Trade, Functions of Banks, Contribution in GDP & effect

on Indian Economy.

2 Regulatory

Framework

Banking Regulation Act, RBI Act, SEBI, and IRDA, RBI

regulations with regard to Nationalized & Cooperative

Banks, Private Banks, & Foreign Banks.

3 Types of Banks &

Banking

Nationalized & Co Operative Banks, Regional Rural Banks,

Scheduled Banks, Private Banks, Foreign Banks, Wholesale &

Retail Banking, MUDRA Bank & Payment Banks.

4 Funding & Recovery Sector Specific funding, short term & long term loans,

MSME funding, Mortgage, Pledge & Hypothecation,

Recovery of loans, Non-Performing Assets, Effect of NPA on

bank’s profitability.

5 Concept in Banking

& Accounting

Transactions

Accounting in banks, Final Accounts of Banks, Management

of Assets & Liabilities, Provision for NPAs, Income

Recognition & Asset Classification Norms, Electronic

Banking, RTGS, ATM, MICR, OCR, OMR, DATANET



Topics | Banking Operations [S] (MBAF405)

Unit Sub Unit Topic

1 1.0 Basic Concepts

1.1 Banking

1.2 Emergence of Banks

1.3 Journey of Banking in India

1.4 Role of Banks as Aid to Trade in India

1.5 Functions of Banks

1.6 Contribution of Banks in GDP of India

2 2.0 Regulatory Framework

2.1 Banking Regulation act, 1949

2.2 The Securities & Exchange Board of India (SEBI)

2.3 The Insurance Regulatory & Development Authority (IRDA)

2.4 The Reserve Bank of India Act, 1934

2.5 RBI Regulations

3 3.0 Types of Banks & Banking

3.1 Types of Banks

3.2 Nationalized Banks

3.3 Co-operative Bank

3.4 Regional Rural Bank

3.5 Private Bank



3.6 Foreign Banks in India

3.7 Types of Banking

4 4.0 Funding & Recovery

4.1 Sector Specific Funding

4.2 Short Term & Long Term Loan

4.3 MSME Funding

4.4 Mortgage, Pledge & Hypothecation

4.5 Recovery of Loan

4.6 Non-Performing Assets

5 5.0 Concept in Banking & Accounting Transactions

5.1 Final Accounts of Banks

5.2 Management of Asset & Liabilities

5.3 Provisions for Non-performing Assets

5.4 Income Recognition & Assets Classification Norms

5.5 Electronic Banking

5.6 Forms of Electronic Banking



Semester 4:

6. Strategic Cost Management [S] (MBAF406)


Unit

No.


1 Meaning & Scope of

Strategic Cost

Management

Strategic Cost Management – meaning & importance,

difference between cost reduction & cost management –

objectives of strategic cost management. Strategic

positioning & SCM.

2 Techniques of

Strategic Cost

Management

Various techniques of strategic cost management,

Fife cycle costing,

Kaizen costing,

Target costing.

3 Activity Based Costing Activity Based Costing – Activity Based Management –

utility & importance – role of activity based costing &

activity based management in decision making

4 Value Based

Organization

Value based management - Value Chain costing –

meaning & application – through put costing & theory of

constraints – Balanced Scorecard & its application in cost

management.

5 Learning Curve Theory

& Lean Management

Concept, phases & application Lean Management:

Lean cost management,

Utility & application



Topics | Strategic Cost Management [S] (MBAF406)

Unit Sub Unit Topic

1 1.0 Meaning & Scope of Strategic Cost Management

1.1 Strategic Cost Management

1.2 Cost Management

1.3 Strategic Positioning & Strategic Cost

2 2.0 Management (SCM) Techniques of Strategic Cost Management

2.1 Techniques of SCM

2.2 Life Cycle Costing

2.3 Kaizen Costing

2.4 Target Costing

3 3.0 Activity Based Costing

3.1 Activity Based Management

3.2 ABC & ABM

3.3 Role of ABC & ABM in Decision Making

4 4.0 Value Based Organization

4.1 Value Based Management

4.2 Methods of Cost Management in Value Based Organization



5 5.0 Learning Curve Theory & Lean Management

5.1 Learning Curve Theory

5.2 Lean Management

5.3 Lean Cost Management

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