cps corporate profile
DESCRIPTION
What we do is we help people transform from financial uncertainty and not knowing what to do, to investing with confidence and ensuring they save time and money by making the right investment decisions.TRANSCRIPT
ReseaRch | INVesT | maNage
OUR cOmmITmeNT TO YOU
ReseaRch the market and identify opportunities
INVesT in the right people and the right property for you
maNage the asset, the process and the partnership
cONTeNTs1. The CPS Property Difference
2. Meet the Directors
3. Property Selection Process
4. Proven Track Record
5. Client Engagement
6. Asset Management
7. Testimonials
The founding principle of our service promise is to ensure every client has the very best investment experience. Our team of dedicated professionals are passionately committed to:
The cPs PROPeRTY DIFFeReNce
CPS Property specialise in Residential Investment Property and since 2005 we have been matching people with property throughout Australia.
Our key to success has been attracting and retaining the highest calibre of people who have a passion to drive our company forward as market leaders. CPS Property is dedicated to our key service delivery principle: “Know our Product” and “Know our Client”. We are committed to forming long term property partnerships.
Over many years we developed our own research model known as the Property Investment Index (PII). The PII predicts the expected performance of an investment property via two key measures: Capital Growth and Return on Investment. The index ensures we only recommend the best opportunities to our clients and we back all recommendations up with a First Tenant Guarantee which ensures our clients have a guaranteed cash flow.
At CPS Property we use the latest technologies available to manage the entire property investment journey ensuring we are accountable and have a clear audit trail.
We lead the industry with our Engagement strategy through Collaboration and Education of our clients. We ensure all advice is professional, succinct and based on our research model the PII. This saves you time and money.
Pro-active property management is the key to the growth of any long term asset. We actively manage the assets of our clients so they achieve the best possible returns. CPS Property has partnered with selected specialist property managers Australia wide to ensure our investors get consistent service across Australia.
The thing you will love about working with CPS Property is that we will listen to your needs and we will speak the truth.
meeT The DIRecTORs
Jacob O’Neill B.Bus (Fin), LRea
In 2005 Jacob founded Complete Property Solutions (CPS Property) and is the driving force behind the ongoing success and growth of the company. After working for some of Australia’s
largest accounting and financial planning firms Jacob quickly recognised the importance of balancing excellent investment advice with outstanding service.
Jacob has skilfully developed an experienced team of property professionals to support the acquisition and management of residential investment property throughout Australia.
With innovative ideas, solid research and sheer determination Jacob has won the confidence of the market place. Jacob’s intelligent and insightful approach both to business and to his clients are the cornerstone of our service delivery promise.
shaun ellis B.econ (acc), LRea, Dip Fin services
Shaun joined CPS Property as a partner in 2007 bringing with him a wealth of experience and operational discipline from a long established career with multinational corporations such
as Price Waterhouse, Deloitte and Corporate Express.
After igniting his property investment desire in 2000, Shaun knew that he was destined to follow his aspirations to work and thrive in the industry that he is truly passionate about.
In his role as Director, Shaun continues to drive and focus on talent, processes and marketing, while ensuring CPS Property utilises the latest technologies to remain as industry leaders. Shaun is constantly motivated to develop a customer centric property investment advisory business that builds long term wealth for investors.
ReseaRch
PROPeRTY seLecTION PROcessMACRO
MICRO
LOCATION
DEVELOPER
FINANCIALS
Supply & Demand
Infrastructure Investment
Demographics & Migration
Economic Growth
Council Zoning
Local Employment Factors
Key Local Infrastructure
Population & Income Pro�les
Access To Transport
Walkability
Amenity & Lifestyle
Socio-economic Factors
Quality Assurance
Track Record
Design / Aesthetics
Reputation / Delivery
Yield & Cash�ow
Levies / Rates / Holding Costs
Contract & Terms
Capital Growth Prospects
RESEARCHSOURCES PROPERTY
INVESTMENTI N D E X
Research sources 5 categories 4 measures per category Algorithm
CPS Property has developed a Property Investment Index (PII) that has been refined over many years to determine the expected performance of a property. Our PII determines if a property meets our benchmark for selection in order to gain the CPS Property stamp of approval.
Our track record speaks for itself; the high selection criteria we set ensures only properties that meet our two key objectives of capital growth and yield are presented to clients.
The above diagram is a summary of the PII and the criteria we use to filter every property investment opportunity.
MACRO
MICRO
LOCATION
DEVELOPER
FINANCIALS
Supply & Demand
Infrastructure Investment
Demographics & Migration
Economic Growth
Council Zoning
Local Employment Factors
Key Local Infrastructure
Population & Income Pro�les
Access To Transport
Walkability
Amenity & Lifestyle
Socio-economic Factors
Quality Assurance
Track Record
Design / Aesthetics
Reputation / Delivery
Yield & Cash�ow
Levies / Rates / Holding Costs
Contract & Terms
Capital Growth Prospects
RESEARCHSOURCES PROPERTY
INVESTMENTI N D E X
Research sources 5 categories 4 measures per category Algorithm
INVesT
seReNaAddress: 2-20 Gumara St RandwickAttribute: 16 One Bed & 14 Two Bed Developer: Dasco Australia
Performance:• Purchase Date: July 2009• One bed Apt: $500,000 • Current Value: $700,000• Capital Growth: 40%• Current Rent: $660• Yield on purchase: 6.8%
chaLmeRs ceNTRaLAddress: 30-34 Chalmers St Surry HillsAttribute: 16 One Bed & 15 Two BedDeveloper: Haralambis Property
Performance:• Purchase Date: June 2012• One bed Apt: $530,000 • Current Value: $635,000• Capital Growth: 19.8%• Current Rent: $600• Yield on purchase: 5.8%
BaYsWaTeR aPaRTmeNTsAddress: 137 Bayswater Rd Potts PointAttribute: 14 One Bed & 14 Two BedDeveloper: Haralambis Property
Performance:• Purchase Date: March 2012• One bed Apt: $560,000 • Current Value: $720,000• Capital Growth: 28.5%• Current Rent: $690• Yield on purchase: 6.4%
PROVeN TRacK RecORD
OLIVeR eLecTRIcAddress: 15-17 Fountain St AlexandriaAttribute: 9 Ones, 17 Twos, 5 Three Bed Developer: HL Constructions
Performance:• Purchase Date: Jan 2012• Two bed Apt: $720,000 • Current Value: $960,000• Capital Growth: 33.3%• Current Rent: $860• Yield on purchase: 6.2%
aRBORAddress: 13 Railway Terrace MiltonAttribute: 22 One Bed & 48 Two Bed Developer: Blue Sky Investments
Performance:
• Purchase Date: Feb 2015• Two bed Apt: $500,000 • Current Value: $590,000• Capital Growth: 11%• Current Rent: $530• Yield on purchase: 5.2%
sTONe & cOAddress: 275 – 283 Logan Rd GreenslopesAttribute: 6 Ones, 42 Twos & 5 ThreesDeveloper: Blue Sky Investments
Performance:• Purchase Date: June 2015• Two bed Apt: $550,000 • Current Value: $570,000• Capital Growth: 3.5%• Current Rent: $550• Yield on purchase: 5.2%
maNage
cLIeNT eNgagemeNT
There are many factors to a successful property investment and we understand that investing in property is often one of the biggest decisions made in life.
Our communication strategy is based on two major principles:
• Collaboration – listening and understanding the needs of our clients and business partners.
• Education & Development – through thought leadership, regular updates and clear communication at all stages of the investment journey.
We believe the success of our engagement strategy is because we are real people giving real experience based advice. We follow a structured process from pre-qualification and initial client meeting all the way through to post settlement, management and reporting.
Cashflow Analysis & Stress Testing
Finance Approval & Pre Settlement Advice
Defect Management & Post Settlement Services
Fact Find & Goal Setting
Property Options& Selection
Exchange Contracts& Progress Reports
25
6 1
34
Cashflow Analysis & Stress Testing
Finance Approval & Pre Settlement Advice
Defect Management & Post Settlement Services
Fact Find & Goal Setting
Property Options& Selection
Exchange Contracts& Progress Reports
25
6 1
34 What we do is we help people transform from financialuncertainty and not knowing what to do, to investing with confidence and ensuring they save time and money bymaking the right investment decisions.
asseT maNagemeNT
member
Owning investment property is a symbiotic relationship between the landlord, property manager and tenant.
At CPS Property we recognise the vital nature of effective property management. We directly oversee an investment portfolio of over 300 properties with a dedicated asset management team.
Drawing on extensive industry experience, we effectively determine the right property manager for each new development and individual property. We ensure a consistent level of service Australia-wide by overseeing our specialist network of property managers, who share the same values and service standards we set.
Properties that have passed our stringent PII (Property Investment Index) ensure that we are attracting a high calibre of tenants, which supports our service delivery proposition of a maximum rental return, as well as minimum vacancy risk for our investors.
Having incorporated the leading Agentplus system as our software platform, allows all stakeholders – landlord, property manager and tenants – to track and monitor their property in real time. Our dedicated interactive portal gives full transparency and visibility for landlords 24 hours a day.
One of our key differences to our competition is our First Tenant Guarantee. We understand that initial cash flow is crucial to investors, especially the period immediately after settlement. The CPS Property offer of a First Tenant Guarantee on every off-the-plan property ensures rental income to the owner in the instance that a tenant not be sourced within 30 days.
TesTImONIaLs
“They have always delivered what they promised and often work beyond my
expectations. Jacob O’Neill is professional and driven. I am very impressed
with the service CPS Property provides. Jacob leads a winning team. “
Dr J Wing, Owner, surry hills & Rushcutters Bay
“Thanks for all of your help during my purchase. I greatly appreciate your
time and flexibility. It made the whole process much simpler and helped take
the stress out of property hunting. It’s been great working with you and I
look forward to working with you again.”
N hobbs, Owner, surry hills
“You are very experienced in the property advisory business. Professional and
knowledgeable. You aim to be the life time partner with your clients”
N Ni, Owner, greenslopes
WhaT OUR cLIeNTs saY
WhaT OUR ReFeRRaL PaRTNeRs saY“CPS are clearly experts in their field. They are easy to deal with, easy to get
along with and easy to trust. I know they are looking out for my client’s interest
and I am happy to take their advice on property matters.”
B element, cFP, First Unity
“Jacob has acted as a property consultant and agent for myself and several of my
clients over the past 10 years. Jacob’s communications skills are one of the key
ingredients in the success of his business. He educates my clients to ensure their
expectations are realistic, which minimises disappointment for the client and
ensures a positive outcome from the referral. Jacob ensures that my clients and
I are both kept informed, allowing me to keep on top of my clients affairs. I am
happy to recommend Jacob to anyone considering utilising his services.”
D hazelwood, cFP, Western Pacific Financial group
WhaT OUR DeVeLOPeRs saY“We have found Jacob O’Neill and the CPS Property team to be well versed in all aspects of the
apartment sales and leasing market throughout Sydney, their is advice always reliable and up to date
and they deliver what they promise”
c haralambis – haralambis Property
“CPS have been a pleasure to work with on our latest Brisbane developments. They deal with all property
transactions in a professional, efficient and streamlined manner. In our early stages of development
planning, CPS also provides valuable feedback on design, pricing and marketing. Their sales process
makes our lives easier, as they are reliable, communicate well and work with high quality clients.”
K mcmahon, Blue sky alternative Investments Limited (asX:BLa)
“I found CPS property to be very responsive to all our need as a developer from pre-settlement
all the way through to the ongoing management of our building Jacob and his team have been
nothing but exceptional! “
a Zafirellis & J mavros, Trinium group
1300 937 [email protected] 406, 55 Holt St Surry Hills NSW, 2010, Australia