Crazy | INNOVATIVE

@danielpmaloney, CEO of @PinLeague

#CrazyOKChttp://www.youtube.com/watch?v=Rzu6zeLSWq8

#CrazyOKC

“The people who are crazy enough to think they can change the world are the ones who do.”

#CrazyOKC

Why is innovation crazy?

You bring change.

People resist change.

∴ , People will resist you.

#CrazyOKC

Today’s Goal:

Inspire some crazy.

#CrazyOKC

AND SHARE YOUR CRAZY

WHO HAS A CELL PHONE?

SHOW IT TO ME.

POWER N.

#CrazyOKC

#CrazyOKC

How are you going to innovate in your internship

this summer?

#CrazyOKCabout.me/danielmaloney

SWIPPY

My Crazy Story (so far)

#CrazyOKC

A Few Vignettes

1.Opportunity Missed

2.The Value of Thinking Big

3.Creating Your Path

#CrazyOKC

#1: Opportunity Missed

• Graduated Penn in 2005 and took an

entry level role at BCG; money was

tight.

• Problem: I needed an easy way to

track and manage my finances.

• Solution: Excel.

#CrazyOKC

#CrazyOKC

#CrazyOKC

One day, I showed my friend...

• She asked for a copy of the

spreadsheet

• I begrudgingly copied it, deleted my

data and shared it with her.

• Then, another colleague asked. And

another. I ignored them. I was busy.

#CrazyOKC

#CrazyOKC

#CrazyOKC

Why Didn’t I Build It?

1. Focus: Working 70 hours / week as a management consultant

2. Fear: Of criticism, ridicule, obligation

3. I Didn’t LISTEN: The market was telling me there was a need.

#CrazyOKC

Why do you WORK ?

Loveor

Money

#CrazyOKC

“The only way to be truly satisfied is to do what you believe is great work.

And the only way to do great work is to love what you do.

If you haven't found it yet, keep looking.

Don't settle. ”

-Steve Jobs

Stanford Commencement Speech

#CrazyOKC

The Cost of Not Doing What You Love

#CrazyOKC

#2: The Value of Thinking Big

#CrazyOKC

The Challenge

• Problem: I want live video everywhere.

• Attempt 1: Put cameras everywhere.

Cost = $1 Trillion +.

• Attempt 2: Moving cameras in mobile

command centers. Too slow / unscalable.

• Attempt 3: Moving camera cars.

#CrazyOKC

#CrazyOKC

The Challenge, Part II

• Problem: Cost

• Solution 1: Technological Innovation

• Solution 2: Kill 3 birds with one stone

(and many smaller incremental

solutions along the way)

#CrazyOKC

#CrazyOKC

#CrazyOKC

#CrazyOKC

#CrazyOKC

#CrazyOKC

Lessons Learned

1. Innovation can happen in big companies

2. Great leaders define problems and

challenge you to generate solutions

3. Seek adjacent problems to expand impact

4. You can make a big impact quickly

#CrazyOKC

Creating Your Path

• Problem: I wanted to work more on

core product development and grow

into a GM. Google required a CS

degree to be a product manager,

didn’t have GMs.

#CrazyOKC

The Spark

#CrazyOKC

Keys to Creating Your Path

1. Pick your boss wisely

2. Seek unique opportunities

3. Know your goals and the company’s.

Put the company’s first.

4. Work hard.

#CrazyOKC

A Note on Working Hard

9 to 5 is dead. Think in expert cycles.

#CrazyOKC

The Impact of 10,000 Hours(Experience)

• Consider Mike and Sheryl–Mike works 40 hour weeks (2k hrs/year)– Sheryl works 60 hour weeks (3k hrs/yr)

• How will their expertise develop?

#CrazyOKC

The Impact of 10,000 HoursNot just how much you do; what you learn

Year 1 Year 5 Year 10 Year 20 Year 30 Year 40 -

20,000

40,000

60,000

80,000

100,000

120,000

MikeSheryl

Executive expertiseMid-level expertiseEntry-level expertise

#CrazyOKC

The Impact of 10,000 HoursEarnings grow exponentially with expertise

Year 1 Year 5 Year 10 Year 20 Year 30 Year 40 -

25

50

75

100

125

150

175

200

MikeSheryl

#CrazyOKC

WE CAN DO IT HERE IN OK

Four Fortune 500 Companies

#CrazyOKC

WE CAN DO IT HERE IN OK

Numerous other innovators

#CrazyOKC

WE CAN DO IT HERE IN OK

Others are taking notice

#CrazyOKC

PLUS, OVER 50 TECH STARTUPS BETWEEN OKC AND TULSA

#CrazyOKC

OKC has unique challenges that present opportunities for you

1. Missing Middle Management

2. Socio-cultural Norms

3. Tech Gap

#CrazyOKC

US Avg OKC CHI DAL BLDR NYC SF BOS SEA AUS30%

33%

36%

39%

42%

45%

48%

32%34%

40% 40%42%

44% 44% 44% 44% 45%

Share of Population Aged 21-44

Our work force is stretched thin compared to innovation centers

#CrazyOKC

OKC BLDR CHI DAL BOS SEA SF AUS NYC12%

15%

18%

21%

24%

15%16%

19% 19%21% 21% 21% 21% 22%

Share of Population Aged 25-34

We’re especially thin in 25-34 y.o. You are Critical to OKC Innovation

#CrazyOKC

DAL OKC US Avg CHI AUS BOS SEA NYC BLDR SF10%

13%

16%

19%

22%

25%

28%25% 25%

24% 23%22%

17%15% 15%

14% 13%

Share of Population Aged 0-17

Cultural Challenge to Consider: People get married, have kids, buy houses younger

#CrazyOKC

The Tech Gap

#CrazyOKC

Now, Go MakeCRAZY CONTAGIOUS

#CrazyOKC

2013: Top Startup Cities1. Silicon Valley / SF Bay2. New York City3. Boston4. Los Angeles5. Washington D.C. - #246. Seattle - #227. Austin8. Philadelphia9. Chicago10. Atlanta - #4011. Pittsburgh - #6112. Denver - #2313. Boulder - #280

2013: Top Startup Cities1. Silicon Valley / SF Bay2. New York City3. Boston4. Los Angeles5. Washington D.C.6. Seattle7. Austin8. Philadelphia9. Chicago10. Atlanta11. Pittsburgh12. Denver13. Boulder

My Crazy Mission

2018:Oklahoma City (#29) makes the

list!