creating satisfaction with public services
DESCRIPTION
A look at five core values that build customer service and citizen satisfaction in the ever-changing world of local government.TRANSCRIPT
Creating Satisfaction with Public Services
Core Values that build Customer Service
Challenges in delivering customer service
Core Values of Service Communication
Today’s topics
Challenges in
Customer Service
Delivery
Life (& Public Services) are not what they were in my
grandfather’s world!
Jack Welch - Former CEO of GE
Face reality as it is, not as it was
or as you wish it to be.
Future of Government, Public Sector Research Center – www.psrc.pwc.com, June 2013
Drivers of Public Service Change
• Budgetary Constraints
• Citizen Awareness
• Changing Demographics
• Greater Accountability & Transparency
Life is Complicated
Life is Complicated
• Public Safety costs
• Infrastructure costs
• Employee-related costs
• Cuts in state & federal aid
City Fiscal Conditions in 2013
National League of CitiesFactors Pressuring Local Budgets
Media and social activism have combined to create more demand for accountability and transparency.
Public Sector Research Centre – PriceWaterhouse Cooper
It’s a Social World
Tweeting
Visitors take photos of Pope Francis as he speaks from the central balcony of St. Peter's Basilica at the Vatican, Wednesday, March 13, 2013.(Michael Sohn - AP)
Everyone has a camera everywhere they go.
And people love to share their
pictures
Everything you do sends a message about who you are and what you value
We judge ourselves by our best intentions.
We are usually judged based on our last worst act.
Michael Josephson – Six Pillars of Character
We live in an age where there is a
Crisis of Trust
Trust-based
relationships are the
only scaffolding that
can effectively manage
the increased
complexity ahead.2010 Global IBM CEO Study
Trust is. . .
Trust Matters: Leadership for Successful Schools,
Megan Tschannen-Moran
Trust
is a willingness to be
vulnerable based on the
confidence in the other person
Building trust requires
a diligent focus
on Ethical Core Values
Values are like
fingerprints. Nobody’s
are the same, but you
leave ‘em all over
everything you do.
Elvis Presley
SAFEbuilt Core Values
Core Values
ServiceImprovementTeamwork
RespectIntegrity
We are respectful in the way we interact with everyone
Core Values
Respect
The people who make a
difference are not the ones
with the credentials, but the
ones with the concern.
Max Lucado
Everyone has a right to be treated with dignity, regardless of who they
are or what they have done
We have a responsibility to be the best we can be in all situations, even when
dealing with unpleasant people.
People will forget what you said,
People will forget what you did,
but
People will never forget how you
made them feel.
Maya Angelou
Great-Grandfather
My father needed a loan to finish college. When the local banker asked about assets to justify a loan, my father did not have enough to justify the loan. The banker then asked my father if he was as good a man as his grandfather.
The banker gave my father the loan because he knew my great-grandfather was a dependable and trustworthy man.
Grandmother
My grandmother had the highest GPA at her school. The principal called her to his office the week before graduation and told her that they were making someone else the valedictorian – because that girl could afford to go to college and it would make a difference for her.
It made a difference for my grandmother. She never forgot the hurt of that abuse. It made a difference for my father. He went on to become Director of Ethics for the Georgia Professional Standards Commission, where he dedicated his time to supporting equal treatment for all students and removing bad educators from the profession.
Staff AttitudePolite and Respectful StaffEmpathetic of situationSympathetic to needs
What do people want, need and expect from public services?2020 Public Services Trust at the RSA
Drivers of satisfaction with a public service:
People show respect by listening
People’s feeling that they are being
heard is the most powerful dynamic of
human interaction.
Warren Bennis
People show respect by treating others with
consideration
If you wish to persuade me, you must think my thoughts,
feel my feelings, and speak my words.
Cicero
TimelinessHow long is initial waitHow long is the process overallHow many times does the
customer have to make contact
What do people want, need and expect from public services?2020 Public Services Trust at the RSA
Drivers of satisfaction with a public service:
People show respect by withholding judgment
Never underestimate a person’s
intelligence nor overestimate their
knowledge of the information.
Anonymous
Before you start:
• Ask questions to better understand those you are speaking with.
• Remember that while an issue may be technical, its impact can be personal.
• Listening can only be accomplished without thinking of how you are going to answer.
Before you respond,Count to 3:
1st Thought: Emotional (Self)
2nd Thought: Logical (Self)
3rd Thought: Think about others
We choose to do the right thing, every time.
Core Values
Integrity
People with integrity are undivided and complete
People with Integrity behave in a
manner consistent with their beliefs,
not according to expediency.
Michael Josephson
People with integrity are honest
If you tell the truth, you don’t have to
remember anything
Mark Twain
People with integrity are sincere and candid
No half-truths
No silent omissions
People with integrity keep their promises
When you make commitments you build
hope
When you keep commitments you build
trust
Stephen Covey
People with integrity avoid conflicts of
interest
Professionalism
demands decisions based on merit,
never personal interests.
People with Integrity Abide by the
Laws, Rules, and Procedures
Governing their Profession.
Stephen Covey
ProfessionalismCompetent & Knowledgeable StaffBeing treated fairly
Reliability
What do people want, need and expect from public services?2020 Public Services Trust at the RSA
Drivers of satisfaction with a public service:
The Four-Way Testadopted by Rotary in 1943:
Of the things we think, say or do:Is it the TRUTH?Is it FAIR to all concerned?Will it build GOODWILL and
BETTER FRIENDSHIPS?Will it be BENEFICIAL to all
concerned?
Always provide unequaled service levels to customers, both external and internal.
Core Values
Service
Covey quote
The fastest way to build trust
is to deliver results.
Stephen Covey
Delivering results shows competence,
responsibility, accountability and
performance.
Stephen Covey
DeliveryThe final outcomeThe way the service
kept its promises
The way the service handled any problems
What do people want, need and expect from public services?2020 Public Services Trust at the RSA
The #1 driver of satisfaction with a public service is:
• What do we promise?
• When are we finished?
• How do we handle our problems?
Ask Yourself:
There is no “THEY.”
WE are THEY
We accept Responsibility
Being Responsible means:
Being in charge of your choices Accepting accountability Developing and maintaining your
professional skills Knowing & obeying the laws Fulfilling your commitments
The Six Pillars of Character, Michael Josephson
InformationAccurateComprehensiveTimelyAccessible
What do people want, need and expect from public services?2020 Public Services Trust at the RSA
Drivers of satisfaction with a public service:
Know the whole process – be able to answer all questions
• This is what you asked for. (How do you know)
• This is what we delivered. (How do they know)
• This is how well we delivered it. (How do we agree)
Can you tell the public the following information?
Before you walk away:
• Does everyone know what the next step is?
• Does everyone know why that step is next?
• Look everyone in the eyes to make sure there is no confusion.
We strive to continuously improve and understand how we can do better tomorrow.
Core Values
Improvement
Improvement begins with
I
Arnold Glasow
Caring is the heart of ethics and ethical
decision-making. That is because ethics is
ultimately about good relations with other
people.Michael Josephson
Complaints are Gifts
Janell Barlow, Ph.D.
Complaints are statements about expectations that have not been met. They are also
opportunities to reconnect with customers by fixing service or
product breakdowns.
Janell Barlow, Ph.D.
The process is yours
• Improvements start with suggestions or complaints – don’t dismiss them!
• Look through the eyes of the customer or citizen
• Think about everything
We have an environment where everyone is able to contribute
ideas. We encourage and reward creativity and initiative.
Core Values
Teamwork
The most important single ingredient in the formula of
success is knowing how to get along with people.
Theodore Roosevelt
When dealing with people, remember you are not dealing
with creatures of logic, but creatures of emotion.
Dale Carnegie
Tact is rubbing out another person’s mistake instead of
rubbing it in.
Dale Carnegie
Talent wins games, but teamwork and intelligence
wins championships.
Michael Jordan
Teammates:
• Talk in terms of benefits, problems and solutions
• Focus on the goal, not individual activities
THANKYOU