Creative Prospecting MethodsCreative Prospecting Methods

Is Your Day Like This

Is Your Day Like This

Remember DD commercial – “Time to make the donuts?”

It is Scary Out There

Whatever You Do – Don’t be Him

Hey, I only want to sell referrals. Who do you know? I know I have asked every time we have seen each, but…

It Isn’t Always Like This

The Truth, to Grow We Must Keep Getting Leads

No More Leads=No More Growth

Standard Prospecting Methods

• Telephone Prospecting• Calling from a list• Keep track of your ratios

• Hot Knocking• Develop a route – around your appointments• Keep track of your ratios

• Referrals

• Direct Mailing• It doesn’t cost – it pays! $2.87/piece• Keep track of your ratios

Creative Prospecting Methods

• Stuffing• Buildings – every door• Home Depot parking lot• Doctors parking/Doctor’s mail

• Belonging/Joining an Association(s)• Vertical Market – go to dinners, get many leads here

• Belonging/Joining a Chamber of Commerce• Village/town/city – Be on New Member Committee, get to know everyone

• Belonging/Joining Networking/Lead Groups• BNI/LeTip/Networking after work

Creative Prospecting Methods

• Business Consultants• CPAs – If you sell a business service, this is a strong referral

• Bankers• Business Lenders – They deal with business owners everyday

• Newspapers/Classifieds – Who is Growing and Looking to Grow

• Display Ads – How much money will they invest to grow? Prepay?• Promotions – New responsibilities for a new position, need a win

• Internet Job Boards

Creative Prospecting Methods

• Trucks• Phone Number• Number of locations• Headquarters

• Junk Mail – Who is growing?

• LinkedIn Participation/Contacts

Creative Prospecting Methods

Which Ones Do You Use?