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CCOLLECTINGOLLECTING RRETAININGETAINING

EENERGIZINGNERGIZINGWWINNINGINNING

ALICE O. MARTINALICE O. MARTINPAINKILLER RACINGPAINKILLER RACING

CORINTHIAN YACHT CLUBCORINTHIAN YACHT CLUBMARCH 19, 2011MARCH 19, 2011

CHICAGO, ILLINOISCHICAGO, ILLINOIS© 2010 Barnes & Thornburg LLP. All Rights Reserved. This page, and all information on it, is the property of Barnes & Thornburg LLP which may not be reproduced, disseminated or disclosed without the express written consent of the author or presenter. The information on this page is intended for informational purposes only and shall not be construed as legal advice or a legal opinion of Barnes & Thornburg LLP.

SKIPPER/OWNER/CREW BOSS POINT OF VIEWSKIPPER/OWNER/CREW BOSS POINT OF VIEWCOLLECTING CREWCOLLECTING CREW

SOURCES ADVANTAGES DISADVANTAGESFAMILY YOU KNOW WHERE THEY

LIVE!POLITICS, HISTORICAL BAGGAGE

FRIENDS ACCESSIBLE, GOOD ATTITUDE

LOSE FRIENDS

OTHER BOATS EXPERIENCED BAD POLITICS – POOR FORM

CO-WORKERS EASY TO FOLLOW-UP TOO MUCH EXPOSURE

CLIENTS, CUSTOMERS IF POSITIVE EXPERIENCE, HELPS BUSINESS

THEY SEE YOUR TRUE SELF

NETWORKING WIDER NET, NO BIG DEAL IF DOESN’T WORK

UNKNOWN FACTOR

CHANCE GOOD BAR STORIES UNKNOWN FACTORS

ADS TARGETS THOSE INTERESTED

HARD TO GET RID OF

FACEBOOK YOUNGER GROUP HARD TO GET RID OF

LOOKS EASY

RETAINING CREWRETAINING CREWCLEAR EXPECTATIONS BOTH SIDESCLEAR EXPECTATIONS BOTH SIDESMATCH BOAT PROGRAM PHILOSOPHY WITH CREW GOALSMATCH BOAT PROGRAM PHILOSOPHY WITH CREW GOALSPROVIDE TRAINING – OCCASIONAL “PROS” – NOTIFY OF PROVIDE TRAINING – OCCASIONAL “PROS” – NOTIFY OF SEMINARS, HAVE GROUP MEETINGS, PARTIESSEMINARS, HAVE GROUP MEETINGS, PARTIESBALANCE ENCOURAGEMENT WITH CRITICISMBALANCE ENCOURAGEMENT WITH CRITICISMENCOURAGE SOCIAL ASPECTSENCOURAGE SOCIAL ASPECTSPROVIDE UPBEAT ATMOSTPHEREPROVIDE UPBEAT ATMOSTPHEREDURING RACE – NO INSULTS, CRITICISM DURING RACE – NO INSULTS, CRITICISM AFTERAFTER RACE IF RACE IF POSSIBLEPOSSIBLEFEED AND WATER THEM (PAINKILLER RECIPE AVAILABLE)FEED AND WATER THEM (PAINKILLER RECIPE AVAILABLE)PRIZES – SHARE, INTERNAL A COMPETITIONPRIZES – SHARE, INTERNAL A COMPETITION

ENERGIZING CREWENERGIZING CREWTEAM SPIRITTEAM SPIRIT

HATSHATSSHIRTSSHIRTSFUNFUNNO INSULTSNO INSULTSSOCIAL EVENTSSOCIAL EVENTS

VARIETY OF RACES, BOATS (OUTSIDE, WINTER , VARIETY OF RACES, BOATS (OUTSIDE, WINTER , SPECIAL)SPECIAL)

TRAINING – IMPROVE SKILLS, ROTATE POSITIONS, TRAINING – IMPROVE SKILLS, ROTATE POSITIONS, SEMINARSSEMINARS

WINNINGWINNINGDECIDE BOAT GOALS - -DECIDE BOAT GOALS - -

LEVEL OF SATISFACTIONLEVEL OF SATISFACTION1.1. MUST WINMUST WIN

EXPERIENCED, COMPETITIVEEXPERIENCED, COMPETITIVENO TOLERANCE WEAK LINKSNO TOLERANCE WEAK LINKSREGULAR CREW MUST RACE ALLREGULAR CREW MUST RACE ALLFOCUS FROM VERY BEGINNING TO ENDFOCUS FROM VERY BEGINNING TO END

2.2. PREFER WINNING, BUT SAILING, RACING, CREW PREFER WINNING, BUT SAILING, RACING, CREW INTERACTION PROVIDE SATISFACTION EVEN WHEN INTERACTION PROVIDE SATISFACTION EVEN WHEN LOSINGLOSING

3.3. LESS EXPERIENCE TOLERATED, LESS COMMITMENT,LESS EXPERIENCE TOLERATED, LESS COMMITMENT,HARDER TO ORGANIZE SCHEDULE, HARDER TO ORGANIZE SCHEDULE, SAILING AND SAILING AND

SOCIALIZING WORTH IT, WINNING ISSOCIALIZING WORTH IT, WINNING IS “FROSTING”“FROSTING”PERSONALITY PARAMOUNTPERSONALITY PARAMOUNTEXPERIENCED ENOUGH TO BE SAFEEXPERIENCED ENOUGH TO BE SAFECREATIVECREATIVE

CONCENTRATION

AGILITY

Coffee Break

• And other such stuff…

CREW POINT OF VIEWCREW POINT OF VIEW COLLECTING CREWCOLLECTING CREW

BE VISIBLE – ADVERTISE YOUR INTERESTBE VISIBLE – ADVERTISE YOUR INTERESTYACHT CLUBSYACHT CLUBSRACING EVENTSRACING EVENTSFAMILY, FRIENDS, CONTACTSFAMILY, FRIENDS, CONTACTSWORKWORKSOCIAL GATHERINGSSOCIAL GATHERINGS

CHECK ADS, NOTICESCHECK ADS, NOTICESBULLETIN BOARDSBULLETIN BOARDSSAILING ANARCHYSAILING ANARCHYCREW SIGN UPSCREW SIGN UPSAREA IIIAREA IIIMORFMORF

ATTEND SEMINARS, COURSES – CONFER WITH PRESENTERATTEND SEMINARS, COURSES – CONFER WITH PRESENTERVISIT BOATYARDS, DOCKSVISIT BOATYARDS, DOCKS

INTRODUCE YOURSELFINTRODUCE YOURSELFHELP OUTHELP OUTASK MEANINGFUL QUESTIONSASK MEANINGFUL QUESTIONS

CREW – HOW TO BE RETAINEDCREW – HOW TO BE RETAINEDBE HONESTBE HONEST

- ABOUT SKILL LEVEL- ABOUT SKILL LEVEL- GOALS- GOALS

BE ON TIMEBE ON TIMENO-SHOW = BADNO-SHOW = BADPAY ATTENTIONPAY ATTENTIONBE AS COMPETITIVE AS THE PROGRAMBE AS COMPETITIVE AS THE PROGRAMASK QUESTIONS WHEN APPROPRIATEASK QUESTIONS WHEN APPROPRIATEHELP OUT WITHOUT BEING ASKEDHELP OUT WITHOUT BEING ASKEDTAKE TAKE CONSTRUCTIVECONSTRUCTIVE CRITICISM CRITICISMBRING FOOD, DRINKBRING FOOD, DRINKDON’T COMPLAIN – BE PATIENTDON’T COMPLAIN – BE PATIENTEXPECT THE UNEXPECTED, SXXT HAPPENS!EXPECT THE UNEXPECTED, SXXT HAPPENS!IMPROVE SKILLSIMPROVE SKILLSSOCIALIZESOCIALIZEGET TO KNOW THE BOATGET TO KNOW THE BOATBE LOYALBE LOYAL

- DON’T BAD MOUTH BOAT, SKIPPER, CREW “IT’S A SMALL WORLD”- DON’T BAD MOUTH BOAT, SKIPPER, CREW “IT’S A SMALL WORLD”

LEARN PARTS OF THE BOAT

ALL DIFFERENT

EXPECT THE UNEXPECTEDEXPECT THE UNEXPECTED

BE PATIENT

ENJOYABLE

CREWMATES HELP

BE AN ENERGETIC CREWBE AN ENERGETIC CREWDETERMINE YOUR GOALSDETERMINE YOUR GOALS

FIND A PROGRAM THAT MATCHES YOUR GOALS AND SKILLSFIND A PROGRAM THAT MATCHES YOUR GOALS AND SKILLS

PITCH IN – BE A TEAM PLAYERPITCH IN – BE A TEAM PLAYER

IMPROVE YOUR SKILLSIMPROVE YOUR SKILLS

MAKE SUGGESTIONSMAKE SUGGESTIONSBOATBOATTRAININGTRAININGPOSITIONSPOSITIONSFITNESSFITNESSPROCEDURESPROCEDURESBE COMPETITIVEBE COMPETITIVE

SOCIALIZESOCIALIZE

BE LOYALBE LOYAL

IMPORTANCE OF WINNING?IMPORTANCE OF WINNING?DECIDE YOUR GOALSDECIDE YOUR GOALS

FIND A BOAT PROGRAM THAT MATCHES YOUR GOAL.FIND A BOAT PROGRAM THAT MATCHES YOUR GOAL.

1.1. WANT TO WIN MOST OF THE TIME?WANT TO WIN MOST OF THE TIME?ARE ARE YOUYOU DOING YOUR BEST? IS IT GOOD ENOUGH? DOING YOUR BEST? IS IT GOOD ENOUGH?NO – IMPROVENO – IMPROVE

- FIND ANOTHER BOAT- FIND ANOTHER BOAT

2.2. PREFER WINNING, BUT NOT CRUCIALPREFER WINNING, BUT NOT CRUCIALTENSION LEVEL LOWERTENSION LEVEL LOWER

3.3. WINNING NOT IMPORTANT, KNOW ENOUGH TO RACE WINNING NOT IMPORTANT, KNOW ENOUGH TO RACE SAFELYSAFELY

CREWCREW

MATCH BOAT TO:MATCH BOAT TO:SKILLSSKILLSSIZESIZEAND GOALSAND GOALS

THANK YOUTHANK YOU

ANY QUESTIONS?ANY QUESTIONS?ALICE O. MARTIN, PH.D., J.D.ALICE O. MARTIN, PH.D., J.D.

312.214.8316312.214.8316ALICE.MARTIN@BTLAW.COMALICE.MARTIN@BTLAW.COM