A Presentation by r@kibsayz

1.Issue 1.1 Raised by Client

1.2 Raised by Media or others

2. Brief 2.1 Client brief to FTPR contact point

2.2 Issue Discussion Session

2.3 Strategy formulation & presentation

3. Client Approval on execution plan

4. Execution timeline & rollout

5. Update & feedback

Issue: Indian supreme court stay order on limestone mining at Meghalaya, India Hare issue -License Issue

Relation with

Prime Minister’s office (PMO)

Ministry of Environment and Forest

(MoEF)

Meeting with Finance Minister Abul Mal

Muhit

Meeting with (PM)

Meeting with indian high commission

Decision making bodies and Influencers should be mentioned separately

Prime Minister’s office (PMO)

Ministry of Power, Energy and Mineral Resources (MoPEMR)

Energy and Mineral Resources Division (EMRD)

Bureau of Mineral Development (BMD)

Ministry of Environment and Forest (MoEF)

Department of Environment (DoE)

Bangladesh Atomic Energy Commission (BAEC)

Advisors of and Consultants to the Government in related to Power & Energy

“AREA wise“ Coal issue

Engage with local people & local

leaders

Issue: Black Ash, Jeti (port) in Port Area

Company invests over Tk 150 million in fly-

ash unloading system and new port !!!

Foreign Minister

The Mayor of Port Area , local leader are being

counteracted for this isse

1. 24/7

1.1 Brief receive from client

1.2 immediate team setup & info dissemination

2. Formulate the

strategy

2.1 Share with client

2.2 get approval from client

5. Get info from report

4 Execute

3. Action & Plan

3.1 timeline/roadmap

3.2 Spoke person Action/Speech

3.1 Content Development

4.1 Issue Management

4.2 Position Paper

• A standard guideline to address the issue in a consistent manner • For each issue there will be Position Paper

• Developed • Updated

Company Name

LOGO

Journalist community

Columnists/Commentators

Experts

Media owners

Roundtable Discussion

An extensive and exhaustive tactic of media PR has deployed through a series of:

Articles

Features

Columns

Sub-editorials

Press releases

Issue: Right share Factory Area issue Task: Relevant stakeholder engagement, strategic media planning, media communication planning internal communication material

development Engage wilt local media, leaders

Tone down the media

A BURNING ISSUE’ One of the priority project of last year (2013) has been the Counterfeit issue. And from the PR managed to involve the journalists in this issue which brought a good number of reports on many newspapers , Along with government officers (Police with Magistrate) support.

Global BRAND Logo

BANK: Case filed by a famous singer

under audio piracy

Responsibility: Control bad press

neutral reporting knowing both side of the coin

“X” Paint: Arrest warrant against Chairperson

Responsibility: Control bad press

neutral reporting knowing both side of the coin

Get Report Information

Instant Media

Engagement

Negate NEWS

Drop the report (if

needed)

Neutralize the report

Rejoinder Draft &

Distribution

Follow up

Through News Editor, reporters, commercial Client

PR Agency

PR Agency

PR Agency

Client

PR Agency

PR Agency

Through holding statement, quotes

With the News Editor PR Activation

PR Activation

Through Owners, Editors, News Editors

Responsibility

Task

~For any Communication Strategic Plan : Kindly Contact ~

“The Editors PR” Email : theeditorspr@gmial.com

Hello : +880 184 222 14 14