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    ARGUMENTS

    CRITICAL THINKING

    SPRING 2016

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    The art of getting what you want

    PERSUASION

    • by giving reasons (that is, by

    argument) (logos)

    • by appealing to the emotions

    (pathos)

    • By gaining trust and

    credibility (ethos)

    • by using torture (negative

    sanctions) or other forms of

    leverage

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    “He who knows only his own side of the case knows little.”

    ARGUMENTS

    • Offers statements as reasons

    for other statements

    • Appeals to reason:

    • Physical evidence;

    • The testimony of experts;

    • Common sense; and

    • Probability.

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    BENJAMIN FRANKLIN

    REASONING VS. RATIONALISATION

    I believe I have omitted mentioning that in my first voyage from Boston, being

    becalmed off Block Island, our people set about catching cod and hauled up a great

    many. Hitherto I had stuck to my resolution of not eating animal food, and on this

    occasion, I considered with my master Tryon the taking of every fish as a kind of

    unprovoked murder, since none of them had or ever could do us any injury that might justify the slaughter. All this seemed very reasonable. But I had formerly been a great

    lover of fish, and when this came hot out of the frying pan, it smelt admirably well. I

    balanced some time between principle and inclination, till I recollected that when the

    fish were opened I saw smaller fish taken out of their stomachs. Then thought I, if you

    eat one another, I don’t see why we mayn’t eat you. So I dined upon cod very heartily

    and continued to eat with other people, returning only now and then occasionally to avegetable diet. So convenient a thing it is to be a reasonable creature, since it

    enables one to find or make a reason for everything one has a mind to do.

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    DEFINITION

    PROCEDURES

    • Definition by synonym

    • Definition by example

    Definition by stipulation

    • Statement of necessary and

    sufficient conditions

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    DEFINITION

    • If there’s anything everyoneis against in these electiontimes, it’s “identity

    politics,”a phrase that

    covers a multitude of sins.

    Let me start with a

    definition. (It may not be

    yours, but it will at leastallow the discussion to be

    framed.) You’re practicing

    identity politics when you

    vote for or against someone

    because of his or her skin

    color, ethnicity, religion,gender, sexual orientation,

    or any other marker that

    leads you to say yes or not

    independently of a

    candidates’ ideas or

    policies.

    “Pornography, simply stated, is obscenity.”

    “Pornography is easily seen in D.H. Lawrence’sLady Chatterly’s Lover in the scene where . . .”

    “For the purposes of this essay, pornography refersto . . .”

      “Something can be called pornography if and onlyif it presents sexually stimulating material without

    offering anything of redeeming social value.”

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    ASSUMPTIONS

    PROCEDURES

    • Assumptions are usually

    unstated

    • Assumptions are used to

    move the argument frompoint A to point B

    • Assumptions can be

    unexamined beliefs

    • Many assumptions areculturally shared

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    Weak arguments are dangerous

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    PREMISES AND SYLLOGISMS

    PROCEDURES

    • Premises are stated

    assumptions

    • They are used as reasons in

    an argument

    • They are set down before the

    beginning of an argument

    • The joining of two premises

    to lead to a third statement(or conclusion) is a syllogism

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    EXAMPLE

    PREMISE AND SYLLOGISM

    • Premise 1:

    • Premise 2:

    Conclusion:

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    DEDUCTION

    PREMISE AND SYLLOGISM

    • Premise 1: All women are

    incapable

    • Premise 2: Sushil Koirala is

    incapable

    • Conclusion: Therefore, Sushil

    Koirala is a woman.

    • Deduction moves from a

    general premise (supportedby facts) to a particular claim.

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    DEDUCTION

    PROCEDURES

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    SOUND ARGUMENTS

    PROCEDURES

    • All the premises must be true

    • The syllogism must be valid

    • If the premises are true and

    the conclusion is valid, the

    argument must be sound.

     

    All terrorists seek publicity for their violent acts.

    John Doe seeks publicity for his violent acts.

    Therefore, John Doe is a terrorist. 

    All Americans prefer vanilla ice cream to other flavors.

    Tiger Woods is an American.

    Therefore, Tiger Woods prefers vanilla ice cream to other flavors.

     

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    INDUCTION

    PROCEDURES

    • Induction uses information

    about observed cases to reach

    a conclusion about

    unobserved cases

    • Several specific facts lead to a

    general conclusion.

    • Moves from particular grounds

    to the general (claim).

    • Therefore, much depends on

    the size and the quality of the

    sample.

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    EVIDENCE

    PROCEDURES

    • Different disciplines use

    different kinds of evidence

    • In literary studies, the texts

    are usually the chiefevidence.

    • In the social sciences, field

    research (interviews, surveys)

    usually provides evidence.

    • In the sciences, reports of

    experiments are the usual

    evidence.

    • Experimentation

    • Authoritative testimony

    • Statistics

    • Examples:• Real events• Invented instances

    • Analogy

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    ANALOGICAL REASONING

    PROCEDURES

    • An analogy asserts that

    things that are alike in some

    ways are alike in yet another

    way.

    • They can make complex

    issues simple

    • Can be helpful in developing

    our thoughts

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    NON-RATIONAL APPEALS

    • Satire, irony, sarcasm, humor

    are also means of irrational

    but effective persuasion

    • Emotional appeals

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    IMAGES

    AS ARGUMENTS

    CRITICAL THINKING

    SPRING 2016

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    PHOTOGRAPHS

    IMAGES AS ARGUMENTS

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    WHAT’S IN A PICTURE?

    PHOTOGRAPHS

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    WHAT’S IN A PICTURE?

    PHOTOGRAPHS

    • Who or what do you

    see?

    • When was this

    photograph taken

    — what is

    happening in the

    photograph?

    • Where was this

    photograph taken?• Why• elements• emphasis/focus• moment• angle

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    PHOTOGRAPHER’S DECISIONS

    PHOTOGRAPHS

    • What is the

    photograph’s

    composition?

    What moment in timedoes the photograph

    capture?

    • What is the setting of

    this photograph?

    • What is the focal point

    of the photograph?

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    THE VIEWER’S DECISIONS

    PHOTOGRAPHS

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    ADVERTISEMENTS

    IMAGES AS ARGUMENTS

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    PERSUASIVE STRATEGY

    ADVERTISEMENTS

    • Form, design

    • Content

    • Argument

    • Purpose

    • Effect

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    CARTOONS

    IMAGES AS ARGUMENTS

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