crm - *asttecs
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CRM (customer relationship management) is all aspects of interactions that a company has with its customers, whether it is sales or service-related. While the phrase customer relationship management is most commonly used to describe a business-customer relationship (B2C), CRM is also used to manage business to business (B2B) relationships. Information tracked in a CRM system includes contacts, clients, contract wins and sales leads and more.
What is *astTECS CRM?
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*astTECS CRM Benefits
✔ Improved customer relations
✔ Increase customer revenues
✔ Maximize up-selling and cross-selling
✔ Better internal communication
✔ Optimize marketing
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Improved customer relations.
One of the prime benefits of using a CRM is obtaining better customer satisfaction. By using this strategy, all dealings involving servicing, marketing, and selling your products to your customers can be carried out in an organized and systematic way. You can also provide better services to customers through improved understanding of their issues and this in turn helps in increasing customer loyalty and decreasing customer agitation. in this way, you can also receive continuous feedback from your customers regarding your products and services. It is also possible that your customers recommend you to their acquaintances, when you provide efficient and satisfactory services.
Increase customer revenues.
By using a CRM strategy for your business you will be able to increase the revenue of your company to a great extent. Using the data collected, you will be able to popularize marketing campaigns in a more effective way. With the help of CRM software, you can ensure that the product promotions reach a different and brand new set of customers, and not the ones who had already purchased your product, and thus effectively increase your customer revenue.
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Maximize up-selling and cross-selling.
A CRM system allows up-selling which is the practice of giving customers premium products that fall in the same category of their purchase. The strategy also facilitates cross selling which his the practice of offering complementary products to customers, on the basis of their previous purchases. This is done by interacting with the customers and getting an idea about their wants, needs, and patterns of purchase. The details thus obtained will be stored in a central database, which is accessible to all company executives. So, when an opportunity is spotted, the executives can promote their products to the customers, thus maximizing up-selling and cross selling.
Better internal communication.
Following a CRM strategy helps in building up better communication within the company. The sharing of customer data between different departments will enable you to work as a team. This is better than functioning as an isolated entity, as it will help in increasing the company’s profitability and enabling better service to customers.
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Optimize marketing.
With the help of CRM, you will be able to understand your customer needs and behavior, thereby allowing you to identify the correct time to market your product to the customers. CRM will also give you an idea about the most profitable customer groups, and by using this information you will be able to target similar prospective groups, at the right time. In this way, you will be able to optimize your marketing resources efficiently. You can also be ensured that you don’t waste your time on less profitable customer groups.
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astTECS CRM Features and Functionalities.
MARKETING & SLAES.
✔ Lead Management.✔ Organizations.✔ Opportunity prioritization.✔ Contacts.✔ Campaigns management.✔ Quotes.✔ Invoice.✔ Sales order.
SUPPORT
✔ Tickets✔ FAQ.✔ Projects✔ Service Contracts.
ANALYTICS
✔ Reports✔ Updates✔ Tracking
INVENTORY
✔ Assets.✔ Products.✔ Services.✔ Price Books.✔ Vendors✔ Purchase Order.
TOOLS
✔ Email Templates.✔ PBX Manager.✔ Calender.✔ Documents.✔ SMS notifier.
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Dash Board Activity.
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Dash Board Activity.
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Lead Management
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Lead Management
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Account Management - Organizations
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Account Management - Organizations
Opportunities Activity.
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Tickets Management
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Reports Activity.
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Calendar Activity.
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Cloud & On-Premise CRM Compared
- Before selecting a new CRM system a decision will need to be made about where your database will be stored.
On-Premise: CRM software licenses are purchased and the database is installed on your server
CRM in the Cloud: subscribe to a CRM service where your data is stored in the cloud
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Cloud & On-Premise CRM Compared
CRM in the Cloud:
➔ Down Time and SLA
➔ Information Security
➔ System Integration
➔ Software Customization
➔ Total Cost of Ownership
➔ Utilize existing IT investments
➔ Retain complete ownership of customer data including CRM upgrade schedule
➔ Avoid immediately increased monthly costs if CRM licenses increase
➔ Utilize in house personnel or outsourced IT resources who will manage CRM
➔ Less susceptible to potential external connectivity issues
On-Premise:
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Technical Support.
1. *astTECS team constantly strives to give business value and ROI to its customers .
2. Work closely with our partners to deliver quality and efficient support.
3. Flexible and cost effective support packages.
4. Remotely supportable hence maximum uptime.
5. Quick response and resolution time.
6. 24/7 Technical support team.
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