crm - merucabs - grp 5
TRANSCRIPT
8/3/2019 CRM - MeruCabs - Grp 5
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GROUP - 5
NAME ROLL NO.
SUMA JANA 09
JINAL DAMANI 12
GUNJAN PITTI 43
REMYA THOMAS 56
INCIA JOBATWALA 60
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Private Transport in the City!
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Boss KalaGhoda Jaoge?
Nahi
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Airport ka Return
Bhada Lagega,
Wapas aane ketime passenger
nahi milta!
8/3/2019 CRM - MeruCabs - Grp 5
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• India’s first and largest radio taxi operator .
• Uses GPS/GPRS
•
Advance Booking Available.
• Partners with the airports at Mumbai, Delhi, Hyderabad &
Bengaluru
• Operated by environment friendly fuel, i.e. CNG
• A printed receipt for every fare.
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Agent explains Business Model to Drivers
Driver Pays Deposit to Meru & Undergoes 2 week training
Driver’s performance is measured through GPS
Driver is given a Car & has to pay daily fees to Meru
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• No additional or hidden charges.
• Printed receipts produced at the end of every trip.
• In case of any complaints, passengers can call
Customer Service Center .
• Lost and found department
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• Usage of clean green fuel.
• Trained Chauffeurs in a smart MERU uniform,
fluent in English and Hindi and regional
languages.
• Users are encouraged to make profiles on the
website for faster and easier bookings next
time.
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• Round the clock availability of cabs backed by a location
tracking GPS - based dispatch technology and a 24x7
Customer Service Center.
• Tamper-proof digital cab meters, integrated with the GPS-
system.
• Ability to track the location of the cab ‘real-time’ through
the GPS technology
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• Feedback forms
- hard copy in the cab
- online feedback forms
- via SMS
• Priority Customers – points system
• Monthly subscription plan
• Reimbursement incase of breakdown
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PROPOSED CRM
• Medical kit in the cab
•
Reduce call waiting time while booking
• Discount to customers incase driver was drunk
•
Proper Training to Drivers & call centre agents