crown media holdings, inc. investor...

CROWN MEDIA HOLDINGS, INC. 1

INVESTOR RELATIONS

CROWN MEDIA HOLDINGS, INC.

August 3, 2015

NEWS

IN THIS ISSUE:

Q2’15 Earnings Results- pg 2

Programming Updates- pg 3-4

Ratings & Subscribers- pg 5


Q2’15 EARNINGS RESULTS August 3, 2015

Crown Media reported operating results for the three and six

months ended June 30, 2015.

$425 million credit facility. On June 25, 2015, the Company closed on a $425

million credit facility comprised of a five-year, $325 million term loan and a five-year,

$100 million revolver. The Company repaid its 2011 term loan in June 2015 and

redeemed its 10.5% notes in July 2015.

Revenue Adjusted EBITDA*

Free Cash Flow Total Debt/Adjusted EBITDA*

* Reconciliations of non-GAAP financial measures, and components of total debt, equivalent to GAAP financial measures are available on Crown Media

Holdings, Inc.’s Investor Relations website.

$158.7$174.9

$193.6

0

50

100

150

200

250

2013 2014 2015 LTM

$ m

illi

on

s

Adjusted EBITDA*

$54.8$65.3

$85.5

0

20

40

60

80

100

2013 2014 2015 LTM

$ m

illi

on

s

Free cash flow

$377.8$415.6 $441.3

0

100

200

300

400

500

2013 2014 2015 LTM

$ m

illi

on

s

Revenue

2.9x

2.2x1.8x

0

1

2

3

4

2013 2014 2015 LTM

Total Debt/Adjusted EBITDA*


PROGRAMMING August 3, 2015

Lead With Your Heart, starring Billy Baldwin and Kari

Matchett, will premiere on Hallmark Channel in third

quarter 2015.

Ben (Billy Baldwin) and Maura (Kari Matchett) have been

married for years, and they are in a rut that they are

contemplating if it would be better to live separate lives.

That’s when their two teenage children step in and scheme

to try to get them back together and make them realize how

much they still need each other.

Lead With Your Heart

Hallmark Channel

Movie Mystery Series

Hallmark Movies & Mysteries

Hallmark Movies & Mystery premieres additional

installments of their movie mystery series in August:

Gourmet Detective: A Healthy Place to Die (8/2/15)

When a journalist is found murdered during a gourmet food

conference at a luxurious resort, chef-turned-sleuth Henry

Ross (Dylan Neal) teams up with beautiful, no-nonsense

police detective Maggie Price (Brooke Burns) to solve the

culinary crime.

Garage Sale Mystery: The Wedding Dress (8/9/15)

Jennifer Shannon (Lori Loughlin) finds a wedding dress that

was worn on the day a groom went missing, unlocking a

decades-old mystery. She uses her knack for solving puzzles

to investigate this unsolved cold case.

* Titles and premiere dates are subject to change.

Premiering in August*

Hallmark Channel

Cedar Cove, Season 3—August 8-29

Saturday nights all month long


Gourmet Detective: A Healthy Place To Die—August 2

A Hallmark Movies & Mysteries Original Premiere

Garage Sale Mystery: The Wedding Dress—August 9


The Karate Kid—August 15

The Karate Kid, Part II—August 15

The Karate Kid, Part III—August 15

HMM Premieres

Love Under The Stars—August 16



PROGRAMMING August 3, 2015

Young-at-heart graduate student Becca (Ashley Newbrough)

strikes up an unlikely friendship with Emily (Jaeda Lily Miller), a

quiet girl who recently lost her mother. During each of their

play dates, which are supervised by Emily’s father Nate (Wes

Brown), Becca helps Emily cope with her loss and Emily

teaches Becca more about grown up responsibility. When a

romance develops between Becca and Nate, they must learn

to balance their new relationship with Nate’s responsibility to

Emily, and Becca’s responsibility to finish her thesis for her

supportive college advisor, Walt (Barry Bostwick).

Love Under The Stars

premieres on Sunday, August 16 on


Christmas Keepsake and Gold Crown Christmas

Hallmark Channel & Hallmark Movies & Mysteries

Love Under The Stars


Hallmark Channel and Hallmark Movies & Mysteries

continued their annual tradition of Christmas-themed

programming in July with Christmas Keepsake and Gold

Crown Christmas.

Family for Christmas, starring Lacey Chabert, premiered

on Saturday, July 11, 2015 to a 1.7 household rating, as

part of Hallmark Channel’s Christmas Keepsake

programming initiative dedicated to celebrating Christmas

in July. The movie reached 1.7 million total viewers and

was the #1 household rated movie of day and week.

Source: The Nielsen Company 7/11/15. Live+SD. *At time of air.

Digital — hallmarkchannel.com

Unique Visitors

Hallmarkchannel.com had 0.9 million unique visitors in June 2015, up 44% from June 2014.

Page Views

Hallmarkchannel.com had 6.3 million page views in June 2015, up 117% from June 2014.

Source: Omniture, June 2015


RATINGS & SUBSCRIBERS August 3, 2015

On July 18th, Cedar Cove initiated its third season strong,

garnering a 1.5 household rating and 191,000 Women 25

to 54.

Colin Ferguson special guest stars in season 3 as a

confident and handsome new District Attorney fighting for

Olivia’s (Andie MacDowell) affection.

After two episodes, Cedar Cove season 3 is averaging a

1.5 household rating with nearly 1.3 million households and

1.5 million total viewers capturing the #1 spot on

Saturday’s 8pm time period.* Cedar Cove airs on Saturdays at 8pm

on Hallmark Channel

Source: The Nielsen Company 7/18/15, 7/25/15 Live + SD. * At time of air. Time

period weighted averaged Saturday 8-10p for week 1 and Sat 8-9p for week 2.

Cedar Cove

Season 3

Real Murders: An Aurora Teagarden Mystery


The second Aurora Teagarden mystery movie starring

Candace Cameron Bure and Marilu Henner premiered

on Saturday, July 26, 2015 to a 1.1 household rating

and 116,000 Women 25 to 54.

Real Murders: An Aurora Teagarden Mystery

ranked as the #6 movie of the day and currently stands

as Hallmark Movies & Mysteries’ second highest rated

original movie premiere of 2015 among Women 25-54

and Adults 25-54*

Source: The Nielsen Company 7/26/15. Live +SD. * At time of air.

Hallmark Channel

84.3 million subscribers


56.3 million subscribers

June 2015

Hallmark Channel and Hallmark Movies

& Mysteries launched on AT&T U-verse

on July 23, 2015. Total subscribers are

expected to reach approximately 90

million and 60 million, respectively, by the

end of third quarter.

Hallmark Movies & Mysteries has

shown a yearly increase of 2.2 million

homes.


CONTACT US August 3, 2015

Corporate Headquarters

Crown Media Holdings, Inc.

12700 Ventura Blvd.

Studio City, CA 91604

Phone: 888-390-7474

Investor Contact

Mary Dzabic

SVP, Financial Analysis, Reporting & Compliance

[email protected]

818-755-1261

Transfer Agent

Computershare Investor Services

P.O. Box 30170

College Station, TX 77842

Phone: 1-800-522-6645

Website: www.computershare.com

Accountants

KPMG LLP

1225 17th St, Suite 800

Denver, CO 80202

Phone: 303-296-2323

Fax: 303-295-8829

Legal

Leslie Park

Assistant General Counsel

[email protected]

818-755-1217

http://ir.crownmedia.net

For more information,

please visit our website

This newsletter has been prepared by the Investor Relations group of Crown Media Holdings, Inc. solely for the information of

shareholders of the Company. It is not intended to be a recommendation with respect to investment decisions. All information

contained in this newsletter is presented as of the date indicated above, and the Company assumes no duty to confirm, revise, or

update the information. Certain statements in this newsletter may constitute “forward-looking statements” within the meaning of the

Private Securities Litigation Reform Act of 1995. These statements are made on the basis of our views and assumptions regarding

future events and business performance as of the time the statements are made and we do not undertake any obligation to update

these statements. Actual events may differ materially from those expressed or implied. Such differences may result from actions taken

by the Company, as well as from developments beyond the Company’s control. Additional factors are set forth in the Company’s

most recent reports filed with the Securities and Exchange Commission. Reconciliations of non-GAAP financial measures to

equivalent GAAP financial measure equivalent GAAP financial measures are available on Crown Media Holdings, Inc.’s Investor

Relations website.

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