CS 147Safe-TPOVs, HMWs, Solutions and Experience Prototyping

AdditionalNeedfinding

Revised POVs

Solutions &Prototyping

Introduction

How Might We?

I. (Re-)Introduction

Who are we?

Julia Kadie Alex Escudero Olivia Naidu Penny Shi

Problem Domain

Physical Safety in Public Spaces

StudioHealth & Wellness (Team 2)

Initial POV

We met Rekha, a 20 year old college student living in San Francisco

We were amazed to realize that although she is very aware and takes many precautions to protect herself, she still only feels safe in public when she’s with a group of people

It would be game changing if we could help Rekha feel safe in public even she is alone, helping her find support in numbers

II. Additional

Needfinding

Additional Interview 1: Interview of Anna, new graduate student in Stanford

"I know there are important actions that I should take now to ensure my safety, eg. designating emergency contacts, in case there is a real emergency, but I don't feel a pressing need to act on it at the moment."

* Pseudonym and stock photo as interviewee prefers not to be identified Anna* , 23

Additional Interview 2: Interview of Tamar,mother of 3 who loves travelling & adventures

“As long as I'm doing everything in my reasonable power to be safe, I'm okay taking a risk. There's a certain level of risk I can withstand.

Knowing what is happening around you goes a long way.”

Tamar, 54

III. Revised POVs

Revised POV from last week’s interview of Rekha

We met Rekha, a 20 year old college student who rides public transportation to get to her in-person internship because she doesn’t have a car

We were amazed to realize that she feels significantly safer on public transport when she is with other people, but COVID-19 has made it so that she is more frequently alone

It would be game changing if we could help Rekha feel and be safe on public transportation

Revised POV from Interview with Anna

We met a Stanford international graduate student who recently moved to Stanford's campus from her home country

We were amazed to realize that she has not really seen the need for 'apps' for safety, or take certain actions, but part of it may be that because of COVID she hasn't been able to explore the area as much as she wanted to

It would be game-changing to encourage her to overcome her 'inertia' of action and start taking action to safeguard her personal safety

Revised POV from Interview with Tamar

We met Tamar, a middle-aged, well-traveled mother of 3

We were amazed to realize that despite being a cautious person, she still occasionally prioritizes sense of adventure ovr safety and engages in activities with a moderate or high element of risk, eg. visiting locations with less footfall and traffic

It would be game changing to provide her with a way to have meaningful experiences without compromising on her and her family’s safety

IV. How Might We...?

HMW utilize the strength of numbers,

using other passengers to help one another feel

safe?

It would be game-changing

to help Rekha feel and be safe on public transportation

HMW #1

POV

HMW encourage students to more

effectively engage with their own personal

safety?

It would be game-changing to encourage Anna to

prioritize her personal safety more!

HMW #2

POV

HMW make public transportation more

friendly and festive?

It would be game-changing

to help Rekha feel and be safe on public transportation

HMW #3

POV

IV. HMW, Solutions & Experience Prototypes

HMW #1

Related Need:It would be game changing if we could help Rekha feel and be safe on public transportation

HMW utilize the strength of crowds, using other passengers to help one

another feel safe?

Solution 1: Find a Public Transit Buddy

Each time you use transit, match with a buddy who is traveling in the same direction ......

Promote safety by keeping a lookout for each other

Experience Prototype 1: Mock Service and Brand

Assumption: Users would be receptive to being grouped with trustworthy transit buddies.

Method: Craft a Boston U mock student project on public transit safety, sending it to other BU students. Use a click tracker to gauge interest (T = public transit)

Results: Counted 20 clicks out of 34 impressions

Validity: Idea is valid! Majority of students took action to sign up and expressed interest in signing up for the app

HMW #2

HMW encourage students to more effectively engage with their own

safety?

Related POV: It would be game-changing to encourage Anna to prioritize her own safety more!

Solution 2: Safety Notification App

● An app that readily notifies users' designated contacts whenever user feel like they are in a potential unsafe situation

● Notification auto-includes essential information, eg. last location of user, device battery level

Zoom call between team member Julia and user Aisling

Texts between Aisling and Kendall

Assumption: Users are more likely to respondor look at a message on their phone while focusing if the message is marked as important

Method: On a zoom call, Aisling read a book with her phone face up next to her. 2 minutes into her reading, her friend Kendall sent her a normal text message and 4 minutes in, Kendall sent her an emergency message

Results: She responded to the 2nd text, because she felt panicked and saw an urgency and a need

Validity: Assumption is valid!

Experience prototype 2: Emergency Text Testing

HMW #3

Related POV:It would be game-changing to help Rekha feel and be safe on public transportation

HMW make public transportation more friendly and festive?

Solution 3: Interactive Gaming Experience

Build community and connect with other passengers on your public transit ......Through an interactive and collaborative gaming experience

Experience prototype 3: Interactive Game Experience

Assumption: Users would be receptive to playing a virtual game with a stranger.

Method: Pair two strangers over zoom and have them play a game of skribbl.io

Results: Playing the game allowed them interact in a more natural and light-hearted way.

Validity: Valid. Both participants stressed the importance of hearing or seeing the other player, simulating a real-life experience! Zoom call with Martin and Caleb

Results & Best Solution

● All 3 assumptions have proven to be valid after testing!

● However, greatest surprise is the validation of assumption for Solution #1: Travel Buddies

● Surveyed students showed enthusiastic response to the concept

● Novel approach to safety that we see great potential in!

Q & ACREDITS: This presentation template was created by Slidesgo, incluiding icons by Flaticon, and infographics & images by Freepik.

Appendix