Presentation by Jonathan Cohen, Visit Denmark

Guy Bigwood, MCI Group Sustainability DirectorJan Christoph Napierski, Danish Ministry of Foreign Affairs

Objectives of webinar

� Share performance data, learnings and conclusions from the COP15 sustainability report

� Share Copenhagen Sustainable Meetings Protocol

� Discuss legacy of COP15 to the meetings industry

� Answer any questions

Agenda

� Background to CSMP project - Jonathan Cohen

� COP 15 Event Sustainability Report – Jan Christoph Napierski

� CSMP - Guy Bigwood

� COP15 and its legacy – Jonathan Cohen

Whose speaking?Lotte Wagner

Heather Palen

SteenJakobsen

Anders Emborg Signe Gaarde

Guy Bigwood

JonathanCohen Jan Christoph

Napierski

OVERVIEW TO

THE CSMPTHE CSMP

PROJECT

Copenhagen Sustainable Meetings ProtocolBrought to you by

Unique and innovative private-public partnership

SHAREKNOWLEDGE

AND LEARNING

Mission

AND LEARNING

from the organisation of

COP15

Project Vision

ACCELERATE

THE TRANSFORMATIONTHE TRANSFORMATIONOF THE MEETINGS INDUSTRYTOWARDS SUSTAINABILITY

COP15

SUSTAINABILITY SUSTAINABILITY

REPORT

What was COP15?

� Conference of the Parties

� Spring 2007 – Copenhagen selected as destination for COP 15

� Took place 7th – 19th December 2009

� Maximum expected audience – 15,000 people. Actual – 30,526

� A total of 2500 meetings were held

� 90000 hotel room nights

126 Heads of State

NGOs

4000 Press & Media

COP15 EVENT SUSTAINABILITY REPORT

� Sustainability Approach

� Sustainability Actions and Innovations

� Sustainability Performance

- Economic, social, environmental impacts

14

- Carbon footprint

- Performance against objectives

- Carbon neutrality

� Key Challenges and Insights

Report follows GRI G3 guidelines

COP15 was not the greenest conference

ever – it was created to be as sustainable as

possible under the given conditions of a large

Leadership

conditions of a large international political

summit.’Jan Christoph Napierski, Head of Section,

COP15,Royal Danish Ministry of Foreign Affairs

Sustainability Highlights

Category Indicator Value

ECONOMIC Direct Investment for logisticsSavings through sustainabilitySponsorship in-kind

€58 million€562,000€15 million

SOCIAL Suppliers signing human & labour rights clauses

Direct jobs created for event

100%

8000

Health 99% smoke free

ENVIRONMENTAL Waste

Water

103,720 tons3tons/participant

3million litres92litres/participant

Event Carbon Footprint

2.16 tons Co 2e per participant

22% reduction in local emissionscompared to normal conference in 2007

Benchmarking Performance

Sustainability Performance – key accomplishments

� Climate Neutrality

- 100% of carbon emissions were offset

� 1st United Nations event to achieve BS8901 certification of its management system

� Supplier Eco-Certification

- 75% of the food and beverage was certified organic: over 200000 meals

- 53% of hotels in the greater Copenhagen Area and the venue were eco-certified

Sustainability Performance – key accomplishments

� Value Chain Management

- 20% reduction in CO2 emissions at the Bella Center

- 22% reduction in local emissions

� Local transportation� Local transportation

- 93% of the 33536 participants used public transport

Performance against objectives

35 objectives

� 15 exceeded expectations

� 17 satisfied expectations

� 3 did not match expectations

- Venue waste management effectivenesseffectiveness

- Photocoping machines and recycled paper

- No reduction in infrastructure water usage

Insights

� Power of collaboration

� Integrate sustainability into contracting

� Communication: Share sticky stories

- 537.000€ saved by not giving gifts

- 11 sponsored students- 11 sponsored students

� External Certification increases performance

Copenhagen Sustainable Meetings Protocol

What is the Protocol?

A flexible umbrella framework that can be used to organise large complex meetings in a sustainablecomplex meetings in a sustainableway.

It integrates local and international sustainability initiatives , standards, systems and certificationsprograms

How is the protocol to be used?

The protocol is a guidefor good leadership and active engagement of key stakeholders.

Simplifing the integration of standards

CSMP FRAMEWORK

GRI

APEX

Strategic Approach

Stakeholder Engagement

Operational Integration

Governance

CSMP FRAMEWORK

GRI

APEX

Result from engaging the meetings industry, authorities, businesses, universities, citizens etc.

COP15 Legacy

Was it important and successful?

Source: Survey by Deloitte among 411 COP15 delegates

Copenhagen City leadership

� Green Infrastructure

� Green Business

� Green Transport

� Green Food

� Green Citizens

� Green Meetings� Green Meetings

Green Infrastructure

• 96% of Copenhagen residents are connected to distri ct heating

• 22% of energy is from wind & biogas

• 56% Recycling, 39% waste to energy, 5% landfill

Green Business CVB / NTO Leadership

Policy –Certification

EducationEducation

Business Development

PR and Communication

Outreach

Green Transport40% go to work on bike93% used metro to go to cop15

Green Food� Climate+: Municipality

implemented initiative with over 100 restaurants serving Climate Menuserving Climate Menu

� Large scale organic food capacity – parity pricing (75% F&B organic at cop15)

Green Citizens

� Climate initiatives , e.g. Climate+ Frontrunner, Climate Street, Climate Caravan, Copenhagen Climate Council and the Climate Consortium

� Related meetings , e.g. Scientific Congress, Mayors Summit, World Business Summit on Climate Change and People Climate Summit

� Outreach programs , e.g. � Outreach programs , e.g. HOPENHAGEN LIVE, Greatest Debate on Earth and the Bright Green Exhibition

� Engagement from tourism and meetings industry

� A more sustainable meetings product

� Knowledge of hosting sustainable meetings

� PR and branding benefits

� Copenhagen - Capital of Sustainable Meetings

The meetings industry legacy for COP15

� Copenhagen - Capital of Sustainable Meetings

CONCLUSIONS

For more information www.csmp.dk

Presented Guy Bigwood, MCI Group Sustainability Director