csre uk approach linkedin feb11

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Page 1: CSRE UK Approach Linkedin Feb11

CSRE Approach tothe UK Market

Presentation to: LinkedIn.com February 2011

by: David Shipley, Managing Director, CSRE Limited.

Page 2: CSRE UK Approach Linkedin Feb11

A little about CSR

• China South Locomotive & Rolling Stock Corporation Ltd. (CSR);

• World’s third largest rolling stock group;• Sixteen manufacturing facilities, 80,000 staff;• Publicly listed company, on both Hong Kong

& Shanghai stock markets;• Produces the world’s fastest commercially

operated passenger trains – 380 km/hr;• Produces 45% of the world’s metro cars.

Page 3: CSRE UK Approach Linkedin Feb11

Commitment to Europe

• CSR committed to European market;• DMU design for Tunisian State Railways to

be nominally TSI compliant, in preparation for mainland European opportunities;

• Design commenced in earnest on TSI compliant UK product range, comprising: -• Polaris High Speed Express;• Pacesetter Regional DMU/EMU;• Pulsar Metro/Rural “Low Cost” DMU/EMU.

Page 4: CSRE UK Approach Linkedin Feb11

Product Brand Identity

• CSRE appraised the UK and European market and divided into four sectors, with brand for each, to address most market requirements;

• “Polaris” – inter-city EMU / EDMU / coach range– 200 km/hr (upgradeable to 225 km/hr)

• “Pacesetter” – regional DMU / EMU– 160 km/hr

• “Pulsar” – metro type commuter DMU/ EMU– 120 km/hr

• “Potenta 2000 & 4000” – locomotive range– 120 km/hr freight, 160 km/hr passenger

Page 5: CSRE UK Approach Linkedin Feb11

Polaris High Speed Express

Page 6: CSRE UK Approach Linkedin Feb11

Polaris High Speed Express

Page 7: CSRE UK Approach Linkedin Feb11

Polaris High Speed Express

• 225 km/hr capability, optimised for 200 km/hr;• Mk III coach compatibility at launch;• Electric / diesel power source, or both;• Compatible with Potenta loco for haulage;• Conventional interior arrangement;• Concentrated power – distributed drive;• Operational routes – Mk III cleared routes;• Target route availability RA3;• UK proven tilting technology available.

Page 8: CSRE UK Approach Linkedin Feb11

The Polaris Product

Page 9: CSRE UK Approach Linkedin Feb11

The Polaris Product

Page 10: CSRE UK Approach Linkedin Feb11

The Polaris Product

Each power car fitted with: two x c. 800 kW diesel enginesone x 3 MW traction system

Each train set fitted with: eight motor bogieseight trailer bogies

Page 11: CSRE UK Approach Linkedin Feb11

The Polaris Product

1. Route data from Driver Interface2. Train position from GPS Receiver

TRACTIONSYSTEM

TRACTION MOTORS x 8

TRACTIONALTERNATOR x 2

TRACTIONSYSTEM

TRACTION MOTORS x 8

TRACTIONALTERNATOR x 2

PANTOGRAPH PANTOGRAPH

GPSRECEIVER

DRIVER INTERFACE

Power Demand Calculation

Engines Started / Stopped as required

Page 12: CSRE UK Approach Linkedin Feb11

Proposed Test Train

Page 13: CSRE UK Approach Linkedin Feb11

Low Cost Driving Trailer Pilot

• Based on Mk III DVT 82xxx series;• Re-use of T4 bogies;• Re-use of control equipment;• New crash-worthy Polaris body shell;• Accessible toilet if required;• Wheelchair location/s if required;• Scope for catering galley at cab end if req’d;• Scope for generator set to provide ETH if req’d;• Typically 55 x Standard Class seats (160 km/hr).

Page 14: CSRE UK Approach Linkedin Feb11

Low Cost Driving Trailer Pilot

Page 15: CSRE UK Approach Linkedin Feb11

Low Cost Driving Trailer Pilot

Page 16: CSRE UK Approach Linkedin Feb11

Pacesetter Regional DMU / EMU

Page 17: CSRE UK Approach Linkedin Feb11

Pacesetter Regional DMU / EMU

• 160 km/hr capability;• Inter-regional comfort level;• Air conditioned passenger areas / cabs;• 23 metre car body, sliding plug doors;• Under-floor MAN / Voith drive train on DMU;• Toshiba VVVF traction system on EMU;• Operational routes – main UK inter-regional

corridors;• Sprinter speed differentials.

Page 18: CSRE UK Approach Linkedin Feb11

The Pacesetter Product

Page 19: CSRE UK Approach Linkedin Feb11

The Pacesetter Product

Page 20: CSRE UK Approach Linkedin Feb11

The Pacesetter Product

Page 21: CSRE UK Approach Linkedin Feb11

Pulsar Metro EMU / Rural DMU

Page 22: CSRE UK Approach Linkedin Feb11

Pulsar Metro EMU / Rural DMU

• 120 km/hr capability;• DMU rural – low cost the main objective;• EMU metro – mass transit the main objective;• Air conditioned driving cabs;• 20 metre car body, sliding pocket doors;• Under-floor MAN / Voith drive train on DMU;• Toshiba VVVF traction system on EMU;• Operational routes – nominally network-wide;• Sprinter speed differentials on DMU.

Page 23: CSRE UK Approach Linkedin Feb11

The Pulsar Product Inspiration

Page 24: CSRE UK Approach Linkedin Feb11

The Pulsar Product Inspiration

Page 25: CSRE UK Approach Linkedin Feb11

How to Make a Win-Win Situation?

• Chinese manufacturers are now seen as a threat by European manufacturers;

• Essential to: -– Highlight advantages to stakeholders;– Build relationships with local companies;

• Consultants;• Suppliers;• After Sales Support organisations;

– Maximise the opportunities for localisation;– Introduce finance solutions.

Page 26: CSRE UK Approach Linkedin Feb11

Pilot projects and prototypes

• Chinese rolling stock not yet present in European market;

• Fear of the unknown;• Europe regarded as “special” market;• Need to target opportunities that offer ways to

show off products, starting with small numbers and prototypes;

• Focussing on Polaris Driving Trailer Pilot and 12 car Low Cost DMU Trial as a springboard.

Page 27: CSRE UK Approach Linkedin Feb11

Technology Transferring & Sharing

• Huge resource in China;– Thousands of highly motivated engineering

graduates and experienced engineers;– Well equipped research institutes & test facilities;

• R & D opportunities throughout Europe;• Opportunity to develop products and brands,

which combine UK expertise & Chinese manufacturing / testing facilities;– e.g. Polaris; Pacesetter; Pulsar.

Page 28: CSRE UK Approach Linkedin Feb11

Summary

• CSRE acts as the “bridge” between European customer and Chinese train manufacturer;

• Advised Chinese partners regarding the best products to offer, supported by brand identity;

• Working with a number of EU technology partners, in order to offer comprehensive product range in a co-ordinated way;

• Committed to introducing Chinese built trains to the European market.

Page 29: CSRE UK Approach Linkedin Feb11

Thank you for listening.

CSRE Approach tothe UK Market