cultivating community with social media at the local level
TRANSCRIPT
Cultivating Community with Social Media at the Local Level
By Jennifer Navarrete
Social Media
Business
Being open and friendly in business helps my competition, right?
Fear Factor
Fear Factor
What if…
I make a mistake?
someone says something bad?
Right Combination
Raving Fans
Building Your Community
TrendsThe Social Networks will continue their rapid growth
• Facebook has over 175 million active users • Twitter experienced over a 600% growth: Adding anywhere from 5, 000 -10,000 accounts per day.
• LinkedIn has over 30 million active users
Trends
March 2, 2009, 07:19 AM EST
New York Times Goes Hyperlocal
“In recent years a number of daily newspapers large and small have launched so-called “hyperlocal” sites. The idea is while many newspapers can’t continue to support the staff to compete with large news outlets
on national and international news, they can own what happens in their backyards.”
The focus of the news will change
ATTRIBUTION
My business plan :) pic by lepiaf.geo http://flickr.com/photos/ajawin/3231769428/
Business Meeting pic by llawliet http://flickr.com/photos/llawliet/2547595587/
Blown Cover pic by laverrue http://flickr.com/photos/23912576@N05/2962194797/sizes/l/
Go pic by laverrue http://flickr.com/photos/23912576@N05/2962183917/sizes/l/in/set-72157607999264744/
Captured-Spirit pic by Smile4camera http://flickr.com/photos/captured-spirit_/221033524/sizes/o/
Victory Shake pic by Beneath_B1ue_Skies http://flickr.com/photos/beneath_blue_skies/343096431/sizes/o
Mobile Community pic by Kamshots http://flickr.com/photos/kamshots/193501258/sizes/o/
Redwood Shedding pic by Bernt Rostad http://flickr.com/photos/brostad/2878947196/sizes/l/
State of Twittersphere by Hubspot http://blog.hubspot.com/blog/tabid/6307/Default.aspx?Tag=State+of+Twittersphere
Facebook statistics from press release http://www.facebook.com/press/info.php?statistics
Linkedin staticstic from press release http://press.linkedin.com/
Reading newspaper pic by pedrosimoes7 http://flickr.com/photos/pedrosimoes7/69716477/sizes/l/
NY Times “Hyperlocal” article http://blogs.wsj.com/digits/2009/03/02/new-york-times-goes-hyperlocal/
Email:[email protected]:210.483.3025 • fax:866.659.0966
Soc Media Profiles:http://jennifer.navarrete.tx.googlepages.comhttp://twitter.com/epodcasterhttp://linkedin/in/jennifernavarrete
Groups:http://sanantonio.socialmedia.orghttp://socialmediabreakfast.comhttp://meetup.com/sapodcasters
Sites:http://mylabelnet.comhttp://techintwenty.comhttp://morningbrewcast.com/blog
Social Media Training:http://everydotconnects.eventbrite.com
www.JenniferNavarrete.com
Events:http://podcampsanantonio.orghttp://sanantoino.startupweekend.comhttp://barcampsanantonio.org