CURIOSITY REWARDED.ARTPRIZE 2013 ANNUAL REPORT

WHEN ARTPRIZE® WAS FIRST ANNOUNCED IN

APRIL, 2009, EVERYONE WAS CURIOUS TO SEE

HOW IT WOULD PLAY OUT: CURIOUS WHO

WOULD SHOW UP, CURIOUS WHAT WOULD

SHOW UP, AND CURIOUS ABOUT WHAT IT

WOULD MEAN FOR THE FUTURE. SINCE THEN,

ARTPRIZE HAS GROWN WITH AN ENERGY

BEYOND ANYONE’S WILDEST DREAMS.

In 2013, ArtPrize experienced double-digit growth. With attendance estimates exceeding 400,000 visitors, ArtPrize saw more voters cast more votes for art than ever before. These numbers, as big as they may be, only tell part of the story...

Thomas Linder Trichromatic Spectra

Harris Building, ArtPrize 2013

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Since 2009, ArtPrize has succeeded in minting—by the hundreds of thousands—an eager new

generation of art lovers. For nineteen days in early fall, artists and spectators from everywhere

come to Grand Rapids—a jewel box of a city already steeped in traditions of art, design and

innovation—to discover new work, challenge each other and to take part in a grand, glorious,

freewheeling and completely unpredictable conversation.

When we ramped up to the fifth ArtPrize in 2013, we doubled down on some key principles:

ArtPrize should be a place where artists are celebrated and where they can sell work, expand

networks and develop careers; it should be an environment to promote critical dialogue among

all stakeholders, and where education is a crucial cornerstone of activity. We hope you see these

ideas reflected in the pages that follow.

Looking ahead to 2014 and beyond, ArtPrize will achieve complete sustainability by continuing to

broaden, deepen and diversify our artist reach, our dedicated audience base and our primary

funding sources of corporate sponsorship, foundation and membership support.

It’s a rare privilege to steward this fascinating evolving experiment, and to witness first-hand

the profound, personal impact it has on the lives of so many.

Onwards,

Christian Gaines

Executive Director

Ideas, no matter how good, require an ecosystem to take root and become a start-up. Start-ups,

no matter the backing, are fragile and cannot make it alone.

When a start-up takes its first steps into sustainability, it is a vast network of peers, supporters

and fans who keep it on course. ArtPrize has been taking those steps from start-up to sustainable

non-profit. We are incredibly thankful to everyone who has played a role, big and small, in this

grand effort. The data contained within this annual report states clearly the impact of ArtPrize

on our community, and we hope you are as proud of it as we are.

While we are proud of the success, we must keep our eyes on the future. ArtPrize will remain

radically open and accessible. It will continue to reward risk and creativity. It will continue to

disrupt and challenge what has come before it, and now, in the wake of its fifth year, ArtPrize

will even challenge its own history.

Thank you for being a part of the ArtPrize story. Now, let’s make the next five years even more

exciting than the first.

Sincerely,

Rick DeVos

Founder & Chairman, ArtPrize

“ARTPRIZE IS A PLACE WHERE ARTISTS ARE CELEBRATED, SPECTATORS ARE CHALLENGED AND CURIOSITY IS REWARDED.”

— Christian Gaines, Executive Director

Alexis Rockman Tropical Migrants

Lauren Cotton Meridian

Jason Peters Where nothing is there is always something

“IDEAS, NO MATTER HOW GOOD, REQUIRE AN ECOSYSTEM TO TAKE ROOT.” — Rick DeVos, Founder and Chairman

ArtPrize Awards Ceremony, ArtPrize 2013

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ART, CULTURE AND CONVERSATIONWhat sticks with us? What challenges us? What makes us think differently?

GRAND PRIZE JURORS Anne Pasternak, Manon Slome, Mel Chin

CATEGORY AWARD JURORS John Yau, 2D; Hesse McGraw, 3D; Rashida Bumbray, Time-Based; Eva Franch I Gilabert, Urban Space; Alice Gray Stites, Best Venue

GRAND PRIZE CARLOS BUNGA $100,000 Ecosystem

2-D KYLE STAVER $20,000 Europa and the Flying Fish

3-D KEVIN COOLEY AND PHILIP ANDREW LEWIS $20,000 Through The Skies For You

TIME-BASED SHAHZIA SIKANDER $20,000 The Last Post

URBAN SPACE JD URBAN $20,000 united.states: an everyday people project

BEST VENUE KENDALL COLLEGE OF ART AND DESIGN $20,000 Designed to Win

1ST PLACE ANN LOVELESS $200,000 Sleeping Bear Dune Lakeshore

2ND PLACE ANNI CROUTER $75,000 Polar Expressed

3RD PLACE ANDY SACKSTEDER $50,000 UPlifting

4TH PLACE PAUL BALIKER $5,000 Dancing with Mother Nature

5TH PLACE JASON GAMRATH $5,000 Botanical Exotica a Monumental Collection of the Rare and Beautiful

6TH PLACE BENJAMIN GAZSI $5,000 Earth Giant

7TH PLACE ROBIN PROTZ $5,000 Myth-or-Logic

8TH PLACE FRASER SMITH $5,000 Finding Beauty in Bad Things: Porcelain Vine

9TH PLACE MICHAEL GARD $5,000 Taking Flight

10TH PLACE NICK JAKUBIAK $5,000 Tired Pandas

JURIED AWARDS TOTAL $200,000

2013 JURORS

PUBLIC VOTE AWARDS TOTAL $360,000

SHORTLIST EVENT ArtPrize media partner WOODTV8 bumped national NBC programming to air a one-hour special showcasing expert art criticism. The Juried Awards Shortlist Event featured each category juror revealing which entries had earned a spot on his or her shortlist.

CAN ART SAVE CITIES? Anne Pasternak, Manon Slome, and Mel Chin delivered a provocative discussion on the role of contemporary art in urban revitalization.

TOP TEN ANNOUNCEMENT Thousands crowded Rosa Parks Circle to find out which ten artists earned a spot in the second round of the public vote.

CRITICAL DISCOURSE Critical Discourse, led by critic Jerry Saltz and 2012 winner Adonna Khare, invited the public to engage in a conversation about the 2013 public vote top ten.

“GRAND RAPIDS TRANSFORMS INTO AN OPEN PLAYING FIELD

WHERE ANYONE CAN FIND A VOICE IN THE CONVERSATION

ABOUT WHAT IS ART AND WHY IT MATTERS.”

- JOHN MILLER, THE WALL STREET JOURNAL

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2-D Juried Winner: Kyle Staver Europa and the Flying Fish

Grand Rapids Brewing Company, ArtPrize 2013

CELEBRATING AND SERVING ARTISTS Artists are given room and resources to take risks and to challenge themselves and others.

LINK SESSIONS

ArtPrize hosted a first-ever series of LINK SESSIONS during the 2013 event. The sessions provided real connections, professional advice and opportunities to ArtPrize artists through one-on-one sessions with working art professionals. More than 30 contemporary art and design professionals participated in 150 meetings to advise ArtPrize artists, who used their sessions for portfolio reviews, conceptual presentations, feedback and professional advice.

ARTIST SALES

In 2013, we added a feature that allowed artists to clearly identify that their entry was for sale. Potential collectors and fans could then inquire online about purchasing work. This feature stays live on the entry profile even after the event, helping interested buyers connect year-round. For artists using the feature, sales grew by 25%, driving the total percentage of artists selling work past 20%.*

*Figures are based on a survey sent to all participating ArtPrize artists.

ARTISTS TOOK PART IN ONE-ON-ONE LINK SESSIONS.

Jan Dean Transformation UICA, ArtPrize 2013

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CURIOSITY KNOWS NO BOUNDS Thanks to Education Days, thousands of students at ArtPrize embark on a lifelong relationship with art.

2013 ARTPRIZE EDUCATION PROGRAMMING

• Thanks to sponsor PNC Bank, Education Days brought over 10,000 students and 132 schools from across Michigan to ArtPrize 2013.

• Sessions were led by artists and arts professionals.

• The second year of Chair Camp included a series of hands-on workshops designed by Carla Hartman, Education Director of the Eames Office, where students create miniature chairs from recycled materials.

• Teacher packets on artprize.org gave educators the information they needed to create lesson plans based on the event.

• Grants from ArtPrize helped offset field trip costs.

• A multi-lingual promotion distributed to schools and the Grand Rapids Public Library encouraged students to visit with their families.

• Early Childhood Days included at-risk preschoolers who engaged with art through play while their caregivers learned how to use play as a teaching tool.

• K-12 Partner Programs for schools were designed by local arts and cultural institutions.

• A Youth Advisory Council made up of students from seven local high schools influenced programming for students under 18.

• Hands-on evening and weekend programs were offered for families.

ARTSTART: ONLINE COMPETITION FOR YOUTH INVITED ANYONE UNDER 18 TO INTERPRET THEIR ARTPRIZE EXPERIENCE THROUGH ANY MEDIA.

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A COMMUNITY UNITED From museums to public parks and even an auto body shop, ArtPrize reintroduces us to our surroundings, enabling exploration and discovery. Volunteers and ArtClub members lead the way, making Grand Rapids an irresistible destination for visitors from near and far.

VENUES

• Venues opened their spaces to artists, coordinated their own shows and hosted all who visited their exhibition.

• In 2013, 168 venues took part, including five Exhibition Centers, four Showcase Venues and four Sponsored City Sites.

VOLUNTEERS

• 822 community volunteers came together to make the event run smoothly and create a welcoming environment in the city.

• A total of 13,142 volunteer hours were logged throughout the event.

CITY OF GRAND RAPIDS

• City government—at all levels—played a critical role in the success of ArtPrize. From clean streets to public safety, parks and transportation, ArtPrize truly represents an epic collaboration.

Venue Juried Winner: Kendall College of Art and Design, Designed to Win

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OUR DEDICATED VOLUNTEERS ENHANCED THE FRIENDLY REPUTATION OF ARTPRIZE AND GRAND RAPIDS.

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AN INVITING DESTINATION Enhanced technology, transportation options and special events create a friendly ArtPrize visitor experience.

NAVIGATING WITH TECHNOLOGY

Artprize.org, our mobile interface, and a dedicated mobile app for Android and iOS enabled the public to:

• Access information about art, artists, venues, and events.

• Take part in the public vote.

• Share their thoughts and experiences at ArtPrize.

GETTING AROUND TOWN

• An Our Town grant from the National Endowment for the Arts funded walking paths that encouraged visitors to explore the art and the city.

• Thanks to a partnership with The Rapid, Grand Rapids’ public transportation system, ArtPrize visitors enjoyed 158,000 reduced-fare rides in 2013, up 58% from 2012.

EVENTS

• Official ArtPrize programming included speaker and juror events, panel discussions, welcome parties for artists, venues, sponsors and volunteers, televised award shows and announcements.

• In addition to the daily events produced by ArtPrize, there were outdoor concerts, performance art, lectures, parties, fashion shows —events of all kinds—popping up all over the city.

WALKER ART CENTER’S INTERNET CAT VIDEO FESTIVAL MADE A STOP AT ARTPRIZE 2013. HOW MANY PEOPLE SHOWED UP TO WATCH CAT VIDEOS FOR 90 MINUTES? MORE THAN WE COULD HAVE IMAGINED.

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Al & Laurie Roberts Silkwaves in the Grand Grand River, ArtPrize 2013

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400,000

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ONLINEGROWTH

250 MILLION MEDIA IMPRESSIONS

as Michigan’s must-see destination for 2014.

ArtPrize helped to make Grand Rapids the top travel destination to visit in 2014.

CNN FEATURED ARTPRIZE

TOP 10 TRAVEL DESTINATION

JOBS CREATED*

Record attendance at key venues, GRPD estimates and public transportation ridership suggest double-digit growth at ArtPrize 2013 with over 400,000 visitors in 19 days.

$22.1NET-NEW ECONOMIC ACTIVITY*

*FROM THE ECONOMIC IMPACT STUDY ON ARTPRIZE 2013 BY ANDERSON ECONOMIC GROUP. FOR THE COMPLETE STUDY VISIT ARTPRIZE.ORG/ECONOMICIMPACT **FROM ARTPRIZE 2013 VOTER REGISTRATION ZIPCODE DATA

446,850 VOTES CAST IN 2013 ARTPRIZE HAS GIVEN GRAND RAPIDS FAR-REACHING BENEFITS INCLUDING ENRICHING ITS CULTURE, BUILDING AWARENESS OF THE REGION, AND BOOSTING ITS SOCIAL CAPITAL.

30,000 more than 2012.

ArtPrize saw artists from 47 countries around the globe, more than any other year.

20,000 Detroiters representing 9% of our audience.3,900 Chicagoans were almost 2% of our total audience.

Illinois, Indiana and Ohio lead the Midwest while Florida, Texas, California, North Carolina and New York yielded top numbers outside the region.

ArtPrize 2013 attracted artists and visitors from every U.S. state.

OUT OF STATE ATTENDEES**OF VISITORS TRAVELED MORE THAN 30 MILES TO ATTEND ARTPRIZE 2013.

31%

35%

10%

20%

MORE VISITORS TOARTPRIZE.ORG

747,000 IN 2013

MORE TWITTER FOLLOWERS

19,014 FOLLOWERS

MORE PAGE VIEWS ONARTPRIZE.ORG

8 MILLION IN 2013

MORE FACEBOOK FANS

77,838 FANS

2013 HIGHLIGHTS

47 50

30,43250%

2013 400,000+

2012 375,000

2011 322,000

2010 250,000

2009 200,000

COUNTRIES STATES

VISITORS* MILLION

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2013 FINANCIALS

ARTPRIZE® 2014 SEPT 24 - OCT 12 GRAND RAPIDS, MI

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ARTCLUBIn 2013, ArtPrize launched the ArtClub membership program made possible by a generous grant from the Frey Foundation. In its inaugural year, ArtClub welcomed 671 new members, generating $38,330 in new revenue.

ArtClub membership offered personalized perks including home delivery of the ArtPrize Event Guide, map, transportation wristbands and membership credentials. Visiting ArtClub members enjoyed free pedicab rides, recharged in the ArtPrize Clubhouse and took advantage of a 10% discount in the ArtPrize store.

ARTFANArtFans are a select group of individuals within the ArtClub who are deeply invested in the mission and vision of ArtPrize. More than generous financial contributors, ArtFans are active community members who believe contemporary art has an important role to play in helping our city flourish.

In 2013, ArtFan membership grew by 74%, generating a total of $160,910 in revenue.

2013 REVENUETOTAL $4,624,458

2013 EXPENSESTOTAL $3,492,832

Michael Peoples Will You Still Need Me, Will You Still Feed Me

Mark Tucker FoolMoon GrandRapids

A. EVENT TICKET SALES $44,581 1%B. IN-KIND DONATIONS $55,742 1%C. CITY, STATE AND FEDERAL GRANTS $107,880 2% D. EVENT REGISTRATION $119,450 3%E. MERCHANDISE SALES $182,010 4%F. ARTFAN & ARTCLUB MEMBERSHIP $199,240 4%G. FOUNDATION GRANTS $891,000 19%H. MATCHING GRANT $1,492,836 32%I. CORPORATE SPONSORSHIP $1,531,719 33%

A. EDUCATIONAL PROGRAMMING $85,835 2%B. COMMUNITY ENGAGEMENT $95,918 3%C. ARTIST & VENUE RELATIONS $211,993 6%D. TECHNOLOGY $257,742 7%E. PRIZES $561,000 16%F. PRODUCTION $826,767 24%G. OPERATIONS $1,453,577 42%

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MANY THANKS TO THE INDIVIDUALS AND ORGANIZATIONS WHOSE FINANCIAL SUPPORT MADE ARTPRIZE A SUCCESS.

SPONSORS FOUNDING SPONSORThe Dick & Betsy DeVos Family Foundation

PREMIER LEADERSHIP Amway

The Richard and Helen DeVos Foundation

Founders Brewing Company

Kendall College of Art and Design of Ferris State University

Meijer

PNC Bank

The Rapid

LEADERSHIPConsumers Energy

The Daniel and Pamella DeVos Foundation

The Douglas and Maria DeVos Foundation

Frey Foundation

Haworth

The Iserv Company

Steelcase Inc.

Subaru

Trivalent Group | HP

The VanderWeide Family Foundation

Wolverine Worldwide

PREMIER BENEFACTORS Adtegrity

Deloitte

Delta Air Lines

Downtown Grand Rapids Inc.

Edward Jones

The Gilmore Collection

City of Grand Rapids Parking Services

Grand Valley State University

Heineken

Herman Miller

ITC

Michigan Council for Arts and Cultural Affairs

Mighty in the Midwest

National Endowment for the Arts

On Stage Services/ Captus Creative

Edgar & Elsa Prince Foundation

St. Julian Winery

Scott Christopher Homes

Spectrum Health

Square One Design

Terryberry

WGVU Public Media

Worksighted

BENEFACTORSAnonymous

Crown Motors

i3 Business Solutions, llc

Kent Companies

Landscape Design Services

Old Orchard Brands

Pure Michigan

Rockford Construction

PATRONS Allstate Insurance Company

Anonymous

Baudville, Inc.

Blue Cross Blue Shield of Michigan/Blue Care Network

Builder’s Iron Inc.

Dan and Sherry Bowen

Cascade Engineering

The Catering Company

Chemical Bank

Comerica Bank

CWD Real Estate Investment

Rick and Melissa DeVos

The Doornink Foundation

Ellis Parking Company

Experience Grand Rapids

Fifth Third Bank

Grand Rapids Community College

J. Gardella’s Tavern

John and Mary Hendrickson

Holland Litho Printing Service

Huntington

ICONsign

Mike and Sue Jandernoa

Jim Beam Brands Co.

Kickboard USA

Lambert Edwards & Associates

Laura Mercier

McGarry Bair PC

Michigan Blood

Modern Day Floral & Events

Neurocore

OST (Open Systems Technologies)

Pepsi Beverages Company

Pioneer Construction

Pulte Capital Partners

RDV Corporation

Republic Services

San Chez Bistro

Sibsco

The Starving Artist & Propaganda Doughnuts

Varnum LLP

Via Design

Warner Norcross & Judd LLP

Westmaas Electric Company

West Michigan Caterer

Woking Taco

CONTRIBUTORS Absopure

Applause Catering + Events

Aquinas College

Atomic Object LLC

BDO USA, LLP

The Big Picture Home Technologies

Boxed Water is Better, LLC

Buist Electric

Calvin College

Clark Hill PLC

Cottage Bar & Restaurant/ One Trick Pony

Custom Printers

DK Security

Tom and Tamara Elhart

Evergreen Sprinkling Inc.

FedEx Office

Grand Action

Green Machine Pedicabs

Hidden Creek Apartments

Hope College

Leo’s Restaurant

Macatawa Bank

MapleCreek Senior Living

Michigan State University College of Human Medicine

The Right Place, Inc.

Titan Equipment

Spoonlickers

The Winchester/ What the Truck

FRIENDS S. Abraham & Sons, Inc.

AMDG Architects, Inc.

Beene Garter LLP

Catalyst Partners

Certified Tile and Stone Installers

Clark Communications

Compass College of Cinematic Arts

Custer, Inc.

EPS Security

Erb Thai

Heather Duffy Made

Ken Grashuis, Realtor

John Hunting

Lost & Found/Buckley & Douglas

MedHub, Inc.

Mercantile Bank of Michigan

Model Coverall Service, Inc.

Paul Goebel Group Insurance

Peopledesign

Rehmann

RSVP Events

Edward W. Ryan

SEARS ARCHITECTS

Smith Haughey Rice & Roegge

Steel Supply & Engineering

a.j. Veneklasen, Inc.

West Michigan Tourist Association (WMTA)

White Ware, Inc.

OFFICIAL PROVIDERS

Alliance Beverage Distributing

Ian Anderson Photography

Fox Motors

Terry Johnston Photography

Stellafly Social Media

MEDIA PARTNERS Cumulus Media

Michigan Radio 104.1 FM

MLive Media Group and

The Grand Rapids Press

MLive: On-the-Town

The Rapidian

Women’s Lifestyle Magazine

WXMI FOX 17

WZZM 13

EXCLUSIVE TELEVISION BROADCAST MEDIA PARTNER WOOD TV8

INDIVIDUAL DONATIONS James Abbott

Jeff Amash

Deb Bailey

Don Baker

Rick Baker

Anne Benson

Franco Bianchi

Bridgett Blough

Scott Blouw

Scott Bosgraaf

David Byers

Margaret Carter

Kathryn Chaplow

Bruce Chrisman

Brian De Vries

Jim Defoe

David Dirkse

John Donnelly, Jr

Candace Elisevich

Lori Feenstra

Karilyn Frederick

Teri Gabriel

Don Goris

Erin Gravelyn

Yousif Hamati

Paul Haverkate

Paul Heckle

Ken Hershberger

Charlene Hill

Diane Hill

Dan Horning

Sarah Jolman

James Jurries

Kyle Kerbawy

Greg Kerkstra

Larry Kloth

Bob Koch

David Krombeen

Rick Kuiper

Scott LaFontsee

Michael Langlois

Sarah Leonard

Keri Lowe

Henry Matthews

Tom McKenzie

Greg McNeilly

John Meulenberg

Frank Newman

Jeffrey Padnos

Edwin Racine

Valerie Schmieder

Greta Schuil

Linda Shores

Peter Spirov

Michael Starr

Kris Stougaard

Sandra Swanson

Barbara Vanostenberg

Curtis Visser

Brian Walker

Kennard Weaver

Deb Williams

Jeffrey Wolfson

Lisa Zabavski

Donna Zalewski

Kari Zapolski

ARTFAN Michael and Andrea Abraham

Attallah and Mimi Amash

Justin and Kara Amash

Andy and Becky Anderson

Valerie Atkin

Don and Deb Axce

Michael Batts

Scott and Emily Brew

Jim and Donna Brooks

Brian and Angela Burch

Scott and Sarah Christopher

Brian and Aggie Cloyd

Mike, Deb, and Lauren Corby

Kathy Crosby

Mimi Cummings

Sam and Janene Cummings

Kevin and Meg Cusack

Randy Damstra and Julie Damstra Duisterhof

Robert and Mercedes Delamar

Lewis and Judy Eisenberg

Denny and Scoob Ellens

Mike and Lynette Ellis

Christian Gaines and Kristen Taylor

Wendy Gerber

Meg Goebel

Jeff Gurney

Maureen Hale

Allan and Stephanie Hoekstra

David and Leslie Hooker

J.C. Huizenga and Tammy Born

Win and Kyle Irwin

Cynthia Izzi

Sid and Cate Jansma

Mary Ann Keeler

Peter and Helga Kleinschmidt

Al and Robin Koop

Daryn and Kira Kuipers

Jeff and Kathy Lambert

Jeff and Katy Lambert

Nate and Elissa Lowery

David Meier and Barbara Lindquist

Holly Merrill

Dan Miller and Susan Wright-Miller

Dick and Judy Morrison

Mark and Elizabeth Murray

Paul and Anne Nemschoff

John Nienhuis and Jerry Nardin

William Padnos

Bill and Jillane Payne

David and Mary Ellen Rodgers

Bob and Mary Jo Schierbeek

Jon and Leesa Schram

Brian and Julie Sikma

Ted and Jacqueline Simpkins

George Stoutin and David Heilman

Dan and Isabelle Terry

Marilyn Titche

Jerry and Marcia Tubergen

Scott and Melissa VanderLeek

Mike and Val Volkema

Cliff and Tara Wegner

Scott and Rebecca Wierda

Greg and Meg Willit

Kate Wolters

Jim and Jane Zwiers

ARTPRIZE IS AN INTERNATIONAL ART COMPETITION, OPEN TO ANY ARTIST AND

DECIDED BY PUBLIC VOTE, PROMOTING CRITICAL DIALOGUE AND COLLABORATION

THROUGHOUT THE YEAR. ARTPRIZE® IS A 501(C)(3) NON-PROFIT ORGANIZATION.

PHOTOGRAPHY PROVIDED BY BRIAN KELLY PHOTOGRAPHY AND STELLAFLY SOCIAL MEDIA.

FOR MORE INFORMATION VISIT ARTPRIZE.ORG OR

CONTACT THE ARTPRIZE TEAM AT HELLO@ARTPRIZE.ORG