data center 3.0 star trek
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Data Center 3.0 and Star Trek. The Star Trek Movie premier sponsored talk.TRANSCRIPT
Data Center 3.0
Bill Petro 3.0
A brief history of the Data Center
Data Center 1.0
Data Center 2.0
Data Center 3.0
Q: Middle initial of James Kirk?
A
R
T
S
Data Center 1.0: Centralized Pros:
Central
Secure
Black and White
Cons:
Central
Secure
Black and White
Q: Spock’s computer rating?
A1
1A
A7
M5
Data Center 2.0: Distributed Pros:
Local data, decentralized
Local CPU, client-server
Color
Cons:
Loss of data
Insecure
Management headache
Data Center 2.0, Mark 2: Networked
Ethernet Sonet X.25 Novell Microsoft AppleTalk ARPAnet Internet
DC 2.0, Mark 3: Networked Storage
DAS
SAN
NAS
CAS
COS
New Challenges: Info Exponential
Source: IDC White Paper, "The Diverse and Exploding Digital Universe," Sponsored by EMC, March 2008
Digital Information Created & Replicated Worldwide
AMOUNT OF DIGITAL INFORMATION CREATED & REPLICATED EACH YEAR
10-fold growth in five years!
1,773 exabytes
Exa
byte
s
173 exabytes
0
200
400
600
800
1,000
1,200
1,400
1,600
1,800
2006 2007 2008 2009 2010 2011
In 2006, the world created 173 exabytes
(1 EB = billion gigabytes)
In 2011, we will create 1,773 exabytes.
= 3 million times the information in all the books ever written
18 months: Worldwide information doubles
Deloitte “Cognitive Overload”
3.5 years: Corporate files double
Deloitte “Cognitive Overload”
35 million: emails sent daily
IM SMS Phone calls
Last year…
Facebook surged 556%
51%: 35-44 year olds 70%: outside the U.S.
Since last year…
Twitter increased 1,400%
The Next Generation: Millennials
Positronic -> Multitronic communications:
Real-time Synchronous Mobile Chat, video, interactive
Q: Prior captain of Enterprise? Zephram Cochran
Jonathan Archer
Robert April
Christopher Pike
Social Networks :: Consumers
Collaboration Networks :: Enterprises
The new Tricorder?
Q: Who was Spock’s Father?
SurakSarekSaavikSybok
OperationalLimitations
New BusinessPressures
Collaboration SLA MetricsEmpowered User Global Availability Reg. Compliance
Power and Cooling ProvisioningAsset Utilization Security Threats Bus. Continuance
Data Centers Under Increased Pressure
Web-based, collaborative, personalized
‘Flat World’ economics, competition
Empowered users, remote employees
Business Model Shift
The New World Order and Your Business
Dynamic, re-configurable, global
Aligned people, processes, technology
IT innovation as a “competitive weapon”
Requires a New Approach
Silo’d IT resources, low utilization
Lengthy deployments, high Opex
Data Center obsolescence every five years
Current: “Accidental Architecture”
Clouds of virtualized services
Location fluidity, SLA driven choices
New issues with visibility, security, scale
Emerging: Web 2.0 Model
But the World of IT Needs to Adapt
Typical IT Utilization Rates
- Servers: 5–15%
- Direct-attach storage: 20–40%
Typical Data Utilization Rates
- As much as 70% of file data is never accessed
Sources: VMware, Microsoft, EMC
Q: Sulu fences in which episode?…
Amok Time
The Naked Time
A Matter of Time
All Our Yesterdays
Data Center 3.0
Virtually Re- Centralized
V
C
E
New Approach
28
• Align Resources to Business Objectives
• Simplified, Policy Based Provisioning
• Reduce Operational expenses
• Regain IT Asset Control
• Lower Operational Expenses
• Protect & Control Investments
Virtualization
• Capital Asset Utilization Improvement
• Power Savings
• Overall Systems Abstraction
Innovation & Integration
• Data Center Class Platform
• Integrated Services
• Unified Network Fabric
• Integrated Provisioning
• Server Virtualization and Clustering
• New Data Center Architecture
• Server Consolidation - GE, IB, FC, MFIO
• Server to Server Communication
• DR / SAN Consolidation Assessment
• SAN Migration – PDI Services
• Multi-vendor SAN integration
• SAN Optimization Services
• Network Consolidation – VSAN, VLAN
• Consolidation of Traditional Services Into the Intelligent Data Center Network – FWSM, SLB, SSL
• Facilities Infrastructure Planning
• Power, Cooling, Environmental, Site Selection, HVAC, Cabling
Q: In Swahili, Uhura means?
Liberty
Freedom
Justice
Beauty
Virtual MachinesApp App App App App App App App App
OS OS OS OS OS OS OS OS OS
Hypervisor
Virtual Servers
Virtual Storage
SAN NAS
Virtualized Network
Virtualization to the Rescue
COS: Cloud Optimized Storage
Q: Name of city in Clound Minders?
Atmos
Aeros
Stratos
Petros
vSphere
DatacenterInfrastructure
LinuxWindows Future Future Future …
ApplicationvServices
InfrastructurevServices
vCompute vStorage vNetwork
Availability Security Scalability
Off-PremiseCloud
CloudvServices
ManagementvServices
vSphere = World First Cloud OS
Q: Starfleet Headquarters is in?…
New York
Chicago
Los Angeles
San Francisco
Hint:
Data Center
TrustedControlReliableSecure
Data Center
CloudComputing
DynamicEfficient
On-demandFlexible
TrustedControlReliableSecure
Virtualized Data Center
Security
VirtualizationCloud
Computing
External CloudInternal Cloud
Information and Network
DynamicEfficient
On-demandFlexible
TrustedControlReliableSecure
Virtualized Data Center
CloudComputing
PrivateCloud
Security
Virtualization
Federation
Information and Network
External CloudInternal Cloud
VirtualClient
VirtualClient
VirtualClient
VirtualClient
Virtualized Data Center
CloudComputing
PrivateCloud
Security
Virtualization
Federation
Information and Network
External CloudInternal Cloud
Virtual Applications
AppLoads
AppLoads
AppLoads
AppLoads
AppLoads
Where’s my VM?
Q: What class is Enterprise TOS?
Constitution
Excelsior
Ambassador
Galaxy
nownow
The Journey Has Begun
virtualized datacentervirtualized desktops efficiencyall data center and desktop
applications run in virtual machines
automated ITinfrastructure controlkey IT processes are dynamic
and use trusted policies
IT resource marketplace choicefederated internal and
external IT resources
BusinessValue
Virtualize More, Faster
Stra
tegi
c Vir
tual
izat
ion
TimeExpand StandardizeTactical Virtualization
Explore
1. Reduce cap-ex - $$2. Reduce op-ex - $$3. Better SLAs
“IT that as flexible as the business needs it so be”
1. Reduce cap-ex - $$2. Reduce op-ex - $$3. Better SLAs
“IT that as flexible as the business needs it so be”
Non-Critical Servers
Every Server/Application Tier and Desktops
Ag
ility
Time
ConsolidationImproved Utilization, Efficiency
Incremental Approach to Virtualized DC Infrastructure
VirtualizationImproved Flexibility, Responsiveness
AutomationPolicy-based Adaptive Infrastructure
Network Virtualization
Application Virtualization
Semi-AutomatedProvisioning
Data Center Consolidation
Dynamic Service Automation
Storage Virtualization
Server Virtualization
Static Provisioning
Branch Infrastructure Consolidation
Server ConsolidationStorageConsolidation
More:
billpetro.com
infox.billpetro.com
techtrends.billpetro.com