dave paladino listing packett
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Dave Paladino | 402.672.6566 | [email protected]
DAVE PALADINOBroker | Realtor | CPMR
Landm
ark Gr
oup
R
YOUR INTELLIGENT REAL ESTATE EXPERT
LandmarkGroup
When you’re looking for a real estate agent, there are a lot of questions and concerns that may come up. Most consumers are worried
about hiring an agent and then finding out that they lack the skills,experience and knowledge to make the transaction an easy and comfortable experience. Simply choosing an agent based on your
friend’s recommendation, or because you see their signs around town may not be the best decision for you.
When you choose the right agent, their service becomes your advantage.
Omaha Area Board of Realtors
National Association of Realtors
Certified Property Manager
Master’s degree from MIT’s Center for Real Estate
Bachelors degree from University of Nebraska Omaha
Trained in Negotiation at Harvard Law
20 years in the industry
Involved in millions of dollars of real estate transactions
Broker/Owner of Landmark Group
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
EDUCATION & EXPERIENCE
PROFESSIONAL ASSOCIATIONS
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
Listening Won’t waste time showing you or others properties that do not fit their criteria Constant open communication Ask the right questions and focus on your answers
Negotiating Extensive training on how to effectively negotiate real estate transactions 20 years of experience in Real Estate negotiations
Follow-Up Constant open communication Available in person, via email, cell phone, office phone Accessible 24/7 Support Staff in Office
Simplified Communication Don’t use technical jargon Won’t talk over your head Answer your questions with honest advice and in a way that is easy to understand Change approach to fit client
PROFESSIONAL SKILLS
Prepare a Comparable Market Analysis (CMA) to establishfair market value.
Research comparable properties listed and sold.
Research all relative past sales activity.
Research average days on the market for the type ofproperty, price range, and location.
Perform exterior and interior assessment of the property.
Free staging session provided.
Examine the exterior environment of the home. (Schools, Parks, Businesses, etc.)
Offer a pricing strategy based on professional judgementand interpretation of current market conditions.
Discuss goals to market your property effectively.
Dave Paladino | 402.672.6566 | [email protected]
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
WHAT I DO FOR MY CLIENTS
Before the CMA is prepared…Make FilePrepare CMAAssessor InformationCurrent Tax AmountListing Information Sheet
Once the CMA is prepared…Complete listing paperworkSubmit Listing paperworkPlace a sign on property Register LockboxPlace lockbox on propertyTake photographs of property Inside OutsideUpload pictures to website, MLSCreate FlyersDeliver Flyers to PropertyImplement Marketing Procedures (See Marketing Page)
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
PROCEDURES
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
MARKETING
1. Customer Service and Communication2. Measure home3. Suggest Improvements for maximum profits4. Offer FREE staging professional5. Place listing on MLS6. Place a sign and lock box on the property7. Prospect for buyers daily8. Communicate with other agents to get property sold 9. Promote property within Landmark Group10. Have my support staff and myself available to clients at all times11. Follow up and inquire about showings, share feedback with seller12. Pre-qualify all prospective buyers13. Review all contracts and documentation in order to protect client from loopholes14. Negotiate in order to seek price and terms which are acceptale15. Handle closing procedures, such as Mortgage, Title and Escrow items
I represent you and your interests in selling your property!
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
RESPONSIBILITIES
Whats involved in Showing your property?
•Appointments are scheduled for all showings
•If you cannot be reached: Please instruct agent on how to proceed.
•Special Instructions: Security Systems, Pets, or other circumstances
•The Appointment: Electronic lockboxes ID agents entering. It is suggested that homeowners not be present to permit a more comfortable experience for the viewers.
•Unexpected Requests: Do not allow someone to knock on your door and ask to see the property. Request that they call an agent to set up a showing. Never allow them to enter the house without an agent.
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
SHOWING YOUR PROPERTY
Curb Appeal:You want potential buyers to drive past the home and wantto look inside! Appeal to them by taking some time to work on the exterior of the property.
Before After
Curb Appeal Tips..-If it’s in the budget, a fresh paint job can do wonders!-Install an attractive front door.-Replace doorknob/hardware.-Update outdoor furniture and flower pots.
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
MAKING A GOOD IMPRESSION
Staging: Performing small tasks, such as decluttering, can decrease your on market time!
Declutter: Closets are important, clean them out for best results
Depersonalize: Make the potential buyer picture themself in the home by removing pictures, knick-knacks, etc.
Paint: Neutral colors appeal to more people
Let’s make your home look like a model!
Before... After!
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
MAKING A GOOD IMPRESSION
Determining what your property is worth is based on various factors. It is important to price a home
based on supply and demand in your local area, butalso consider these important factors:
•Comparable Listings and Sales•Sold Comps
•Square Foot Comparisons•What type of market it is: Buyer vs. Seller
The value of a home is determined by the amounta buyer is willing to pay for it. Pricing competitively in
the beginning will be more beneficial than over pricing with the expectation of lowering the price at a later date.
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
PRICING YOUR PROPERTY
Only real estate licensees who are members of the NATIONAL ASSOCIATION OF REALTORS® are properly called REALTORS®. REALTORS® are committed to treat all parties to a transaction honestly. REALTORS® subscribe to a strict code of ethics and are expected to maintain a higher level of knowledge of the process of buying and selling real estate. Your Realtor....
1. Can help you determine your buying power, 2. Has many resources to assist you in your home search, 3. Can assist you in the selection process by providing objective information about each property, 4. Can help you negotiate,5. Provides due diligence during the evaluation of the property,6. Can help you in understanding different financing options and in identifying qualified lenders,7. Can guide you through the closing process and make sure everything flows together smoothly,8. Can give you up-to-date information on what is happening in the marketplace and the price, financing, terms and condition of competing properties, 9. Markets your property to other real estate agents and the public, 10. Will know when, where and how to advertise your property, 11. Can help you objectively evaluate every buyer's proposal without compromising your marketing position, and 12. Can help close the sale of your home.
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
USING A REALTOR Benefits & Advantages
•Shall not disclose confidential information•Exercise reasonable skill and care•Seek a price and terms which are acceptable•Promotes the interest of the seller with utmost good, faith, loyalty and fidelity•Presents all written offers in a timely manner•Accounts for all monies•Disclose, in writing, all adverse material facts•Advise to obtain expert advice on matters beyond Realtors expertise•Comply with all applicable federal, state and local statues, rules and ordinances•Compensate other brokers with only written agreement•May show or list alternative or competing properties without breaching any duty or obligation
•Act Fairly and Honestly•Shall not disclose confidential information•Seek a price and terms which are acceptable•Promotes the interest of the buyer with utmost good, faith, loyalty and fidelity•Presents all written offers in a timely manner•Accounts for all monies•Disclose, in writing all adverse material facts•Advise to obtain expert advice on matters beyond Realtors expertise•Comply will all applicable federal, state and local statues, rules and ordinances•Compensate other brokers with only written consent•May show competing buyers the same properties without breaching any duty or obligation
Legal Duties of Seller’s Agent to Seller...
Legal Duties of Buyer’s Agent to Buyer...
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
NEBRASKA LAWS Agency Representation
Marketing : The property for sale will be marketed to thestandards agreed upon, but will include be listed in the Multiple Listing Service and on personal website at minimum
Time : Your time is valueable. Everything will be done to ensurethat deadlines are met, promises are kept, and communicationremains open.
Stress : Buying or selling a home doesn’t have to be stressful.Working together towards a common goal will create a hasslefree, stress free process.
Communicaiton : Fast, Accurate and Open communicationwill be provided to ensure a positive business relationshipis formed between all parties involved.
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
WORKING TOGETHER To Sell Your Property
Honesty and Integrity 98%
Knowledge of Purchase Process 96%
Responsiveness 93%
Knowledge of Real Estate Market 92%
Communication Skills 85%
Negotiation Skills 84%
People Skills 79%
Knowledge of Local Area 79%
Skills with Technology 40%
Survey Information: Conducted with recent home buyers or sellers who
had transactions between July 2009- June 2010 Mailed 111,004 questionaires
Received 8,449 responses
2010 National Association of RealtorsProfile of Home Buyers and Sellers
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Dave Paladino | 402.672.6566 | [email protected], Owner, Realtor, CPM
WHAT CONSUMERS WANT