day 1 : compare / contrast logos 5th grade career unit · day 1 : compare / contrast logos 5th...
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Day 1 : Compare / Contrast Logos
5th Grade
Career Unit
Carolina Herrera, New York, Resort 2014 Ready-To-Wear Runway
What types of line do you see in this dress?
Artwork and Question of the Day
Pre-Assessment
Name:________________________________________
Table & Teacher: ______________________________
Directions: Write the type of commercial art career that is described.
1. ______________________________ I design the inside of
homes, offices, business centers, department stores, churches,
and other structures.
2. ______________________________ I am aware of the latest
trends and customer preferences when I design and make
clothing.
3. ______________________________ I design products such
as cars, electronics, furniture, and other manufactured products
using computer-assisted design technology.
4. ______________________________ I take ideas and
concepts from business people and translate them into images for
the public. My work can be websites, magazines, logos, signage,
and greeting cards.
5. ______________________________ I design spaces where
people live, work, play, and worship. My final product is a
building.
WORD BANK (Day 3,4,5):
Industrial Designer
Graphic Designer
Fashion Designer
Interior Designer
Architect
Compare & Contrast Lines
Interior Designer Fashion Designer Industrial Designer Architect
Logo Rules
1. Represent the organization/subject/product 2. Simple design 3. Limited number of colors (1-4)
(S- if you use more than 4) 4. Recognizable printed in black and white 5. Original / unique font
Back: • YOUR NAME AND TABLE
Front Top:
• Choose one career: • Industrial Design
• Interior Design
• Architecture
• Fashion Design
• Company Name
• Description of what your
company designs.
Front Bottom:
• Sketches
Remember the logo rules…
1. represents the organization/subject/product
2. simple design
3. limited number of colors (1-4)
4. recognizable printed in black and white
5. original / unique font
Carolina Herrera, New York, Resort 2014 Ready-To-Wear Runway
What types of line do you see in this dress?
Artwork and Question of the Day
Day 2 : Logo (finish)
5th Grade
Career Unit
What lines do you see in this building?
Artwork and Question of the Day
Sydney Opera House, Australia by Joern Utzon
Review: What do they design?
Interior Designer Fashion Designer Industrial Designer Architect
+ Graphic Designer
What were the 5 logo rules?
1.
2.
3.
4.
5.
What lines do you see in this building?
Artwork and Question of the Day
Sydney Opera House, Australia by Joern Utzon
Day 3: Advertisement (start)
5th Grade
Career Unit
What is this advertisement trying to communicate?
Artwork and Question of the Day
Review: What do they design?
Interior Designer Fashion Designer Industrial Designer Architect
+ Graphic Designer
What is an advertisement?
What is the purpose of an advertisement?
Industrial Design
Interior Design
Architecture
Fashion Design
Advertisement Design for Beginners
Why This Layout Will Work:
• We read from left to right and from top to bottom.
• We enter a layout in the upper-left corner and exit in
the lower-right corner.
Control the viewer’s eye!
Rule #1: margin
(Interior Design)
Rule #2: visual
(Graphic Design)
Rule #3: headline
(Fashion Design)
below visual OR next to the visual
Rule #4: logo
Advertisement
Step 1: Make brainstorming sketches.
Step 2: Make final advertisement on nice, large paper.
Requirements: visual headline (below or to the side of visual) logo (bottom right corner) Optional: margin
What is this advertisement trying to communicate?
Artwork and Question of the Day
Day 4: Advertisement (finish)
5th Grade
Career Unit
What is this advertisement trying to communicate?
Artwork and Question of the Day
Advertisement
Step 1: Make brainstorming sketches.
Step 2: Make final advertisement on nice, large paper.
Requirements: visual headline (below or to the side of visual) logo (bottom right corner) Optional: margin
Post-Assessment
Name: _____________________________________
Table & Teacher: _____________________________
Directions: Write the type of commercial art career that is described.
1. ______________________________I design spaces
where people live, work, play, and worship. My final
product is a building.
2. ______________________________ I design products
such as cars, electronics, furniture, and other manufactured
products using computer-assisted design technology.
3. ______________________________I am aware of the
latest trends and customer preferences when I design and
make clothing.
4. ______________________________I design the inside
of homes, offices, business centers, department stores,
churches, and other structures.
5. ______________________________I take ideas and
concepts from business people and translate them into
images for the public. My work can be websites,
magazines, logos, signage, and greeting cards.
What is this advertisement trying to communicate?
Artwork and Question of the Day