OMAR GOMEZ22/12 Acland Mobile: 0402 856 070St Kilda E-mail: omargoga@gmail.com Victoria 3182 au.linkedin.com/pub/omar-gomez/1b/910/2a3/en

Full rights to work in Australia

Professional Experience

Online Market Research Coordinator 2012-2014

De la Riva Group, Mexico & Australia http://delarivagroup.com/

Market research agency with 250 employees and 27 years conducting market research projects in USA and Latin America. It is the number 1 Mexican market research company and 3rd place in the ranking of AMAI (Mexican Association of Market Intelligence Agencies).

Responsibilities Linked all internal areas in order to have multidisciplinary –qualitative and

quantitative- methodologies on projects and portfolio Assisted the project team updating tracking tools Established internal and external relationships with key participants of

projects Planned and arranged the team workflow Organized conference calls, meetings and agenda between local and

international offices Coordinated the quality communication of our team and the partners when

a project was on field Developed and executed marketing strategies Trained the commercial and operation team on protocols and procedures

for new projects Researched and developed new online products

Key Achievements Developed and implemented new business area (Online Research

Department) in the company group Mexico and Guatemala offices which translated to Increase of annual income of 630% in research online projects

Successfully assisted and coordinated more than 100 projects which exceeded annual profit margin by 10%

Designed and established a quotation model that helped to increase the online monthly proposals from 4 to 20

Increased the conversion ratio of online proposals from 18% to 92% Ranked 9/10 on the annual quality customer surveys Launched and hosted 2 international congresses with more than 400

participants Participated as a keynote speaker in the event “Pool of Possibilities Beyond

Technology Interpretation” at conference “Gamification” in Guatemala City Negotiated a preferential cost from our providers that allowed savings of

$A 50,000.000 per year Conducted full training on online marketing research methodologies for 20

colleagues in Mexico, USA, Guatemala and Argentina offices Saved $A 27,000.000 per year by implementing new survey programming

software “Qualtrics”