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Page 1: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

Welcome to BYDWelcome to BYD

BYD Confidential

Page 2: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

Who is BYD?

#1 in Bloomberg’s 2009 BusinessWeek Top Performing Tech100

(over Apple Google Yahoo Amazon Microsoft etc )(over Apple, Google, Yahoo, Amazon, Microsoft etc…).

1st company in the World to provide a fully vertically integrated solution

for green energy technologies (LED Solar Energy Storage)for green energy technologies (LED, Solar, Energy Storage)

#1 largest cell phone ODM in China (2000 engineers)

#1 economy-car manufacturer in China in 2009, #3 overall in China#1 economy car manufacturer in China in 2009, #3 overall in China

1st company to announce an electric car using Fe battery in the World

(150~186 miles per charge with a 20 min charge to 50% SOC)( p g g )

#1 largest Ni-Cd rechargeable battery manufacturer in the World

#3 largest Li-ion rechargeable battery manufacturer in the Worldg g y

200,000 employees globally and 17,000,000 sqm. factory space

BYD Confidential

Page 3: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

Robust Growth RecordRobust Growth Record

Revenue ( Million USD )

Employees

BYD Confidential

1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010

Page 4: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

Auto Engineering

Body DesignAuto Testing Center

A t El t i l D iOil Sludge Model Formation

Auto EngineeringResearchInstitute

CAE

NVHInterior & Exterior Design

Chassis DesignAuto Electrical Design

Engineering Plastics

Material Science

CAE

Magnetism Materials

Engineering Plastics Advanced CeramicsMetal Materials

Material Science Research Institute

BYD R&D R bb M t i l

Surface Tech.Applied Materials

Functional Materials

Wireless

BYD R&D Capabilities

Rubber MaterialsOptoelectronics Tech.

Environmental LabAntenna LabWireless

Communication Research Institute

Audio LabUI Lab

BB LabEMC Lab

Electric Power Research S l E P St ti

200KW Store Cabinet

RF LabEMT Lab Technology-based

Innovation-oriented

BYD Confidential

Research Institute

Solar Energy Power StationEnergy Store Station

Page 5: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

BYD Business Areas

AutoCombustion Autos Mfg

PHEV R&Dand Mass Production

Auto

EV R&D and Mass Production

Commodity Mfg

ITNew Energyy g

(FPC, IC, Mechanical Parts)EMS

(IT Products Mfg & Ass’y)ODM

(Phone Design & Ass’y)

Solar ProductsEnergy Storage System

UPS/ DC PowerConverter System

LED Lighting

Wireless Comm

ElectricPower

(Phone Design & Ass y)LED LightingMaterial Science

AutoEng

R&D

BYD Confidential

R&D

Page 6: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

BYD Global Footprint

BYDHeadquarters

BYD Korea OfficeBYD BeijingBYD Xi’anBYD NetherlandsBYD Hungary

BYD Finland Oy., Espoo

BYD Denmark A/S, CPH

BYD German Office, ULM

Headquarters

BYD A i C Chi

BYD ShanghaiBYD Changsha

BYD H.K Corp.BYD India Pte Chennai

BYD Ningbo

BYD Shangluo BYD Japan Corp.

BYD Taiwan Office

BYD America Corp., Chicago

BYD North America Headquarters BYD Shaoguan

BYD H.K Corp.BYD India, Pte., Chennai

Company / Plant

PM business and technical support center

Headquarters

BYD Confidential

PM, business and technical support center

Page 7: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

Industrial Parks in ChinaCurrently BYD has 11 established industrial parks in China:Shenzhen, Beijing, Xi’an, Shanghai, and Shangluo, etc. with a total area of nearly 17 million sqm.

PINGSHAN PLANT (Headquarters) 2,670,000 sq. m.

BAOLONG PLANT660,000 sq. m. KUICHONG PLANT

400,000 sq. m.

SHAOGUAN PLANT3,300,000 sq. m.

SHANGHAI PLANT570,000 sq. m.

HUIZHOU PLANT1,696,000 sq. m.

XI’AN PLANT5,030,000 sq. m.

NINGBO PLANT130,000 sq. m.

BEIJING PLANT190,000 sq. m.

SHANGLUO PLANT270,000 sq. m.

CHANGSHA PLANT2,607,000 sq. m.

BYD Confidential

Page 8: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

BYD Key Milestones1995 Founded by Mr. Wang Chuanfu

2000 Qualified as a Li-ion battery supplier for Motorola

2002 Qualified as a Li-ion battery supplier for Nokia

Listed on the Hong Kong Exchange (1211.HK)

(the highest H-share listing in Exchange history)

2007 BYD Electronic Co. successfully listed (0285.HK)

2008 BYD purchased SinoMOS Semiconductor Co.

BYD F3DM launches in the market (1st MP PHEV)

2009 Started Shaoguan Production Base Project of the biggest testing track in China

2010 Signed Memorandum of Understanding with Daimler Mercedes-Benz

Established North American headquarters in Los Angeles

BYD donated 1000 sets of HES (Home Energy System) to Tibet

BYD Confidential

Page 9: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

BYD wants to Build Your Dreams

BYD has THREE Dreams for

Zero Emission Eco-systemSolar Po erSolar Power

Energy Storage

Electrified Transportation

BYD Confidential

Page 10: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

1st Dream: Solar Power

BYD solar power has four superior advantages:

1 High Efficiency (more power out of small space on the roof)1. High Efficiency (more power out of small space on the roof)

2. Excellent Optical Performance

(power even under less-than-optimal condition)(power even under less-than-optimal condition)

3. Steady DC Output Voltage

4 Easiness in Being Installed4. Easiness in Being Installed

OurOur solarsolar panelspanels havehave beenbeen approvedapproved byby prominentprominent certifyingcertifying organizationsorganizationssuchsuch asas UL,UL, CE,CE, TUV,TUV, IECIEC andand PVPV CycleCycle..

BYD Confidential

suchsuch asas UL,UL, CE,CE, TUV,TUV, IECIEC andand PVPV CycleCycle..WeWe cancan offeroffer thethe keykey partpart ofof inverter,inverter, InsulatedInsulated GateGate BipolarBipolar TransistorTransistor (IGBT)(IGBT)..

Page 11: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

2nd Dream: Energy Storage!"# $#%& '()#*+%",-.)*/ 0"*& -1*2%,34 !"#$%&'() !*'"+( ,%) %"(% -./)' !)0&+!1

$%&'() !*'"+( ,%) 2./ -./)' !)0&+!3

!"# 5),)6*70) 8*0*,9%,34')&,)# & 5"'0 4&-&$",6 7*,-*,8&0- '&,) 4.+,'.2 .+ ')+)/&92)$%&'() !*'"+( ,%) 2./ -./)' !)0&+!3

:,.') &+! ,'&+#;)' )2)$,'"$",6 < & -:*#+)# 3#%&;1"#+ #)-(",-) +%:)= <:- .+26=:(#"2)& +#*,-:%--%", 0%,) *,& )>?%(:),+ 0%@)+%:)5 & & ; % 5% /

8&0- '&,) 4.+,'.2 .+ ')+)/&92))+)'(6 ()+)'&,".+ ;.' %"(%)');;"$")+$6

5)&?9)& ;)9?#%+A 5%-/

BYD Confidential

Page 12: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

3rd Dream: Electrified Transportation

BYD: the first Auto Manufacturer in the world to launch Fe Battery Operated Electric Vehicle.

Spec of F3DM

y p

EV Range: 60-100kmCharging Time: 6~7 h

(household)Spec of e6

Range: 240-300km

10KW DC Fully Charge: 6 h10KW DC Fully Charge: 6 h100KW DC Charge: 40 min, 100%

20 min, 50%

BYD Confidential

Page 13: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

BYD’s Electric Bus

BYD eBUS: a new-energy, new-power and new-concept pure electric bus

C T h l F b tt d i h l t d iCore Technology: Fe battery and in-wheel motor drive

Range: 40km/h, 400-500 km; city driving, 250-300 km

Charging:50KW Charge: 6h, 100%, 100KW Charge: 3h 100%100KW Charge: 3h,100%

BYD Confidential

Page 14: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

BYD’s Future EVBYD will produce more and more 0-Emission Cars from 80~100km to 120~160km driving range in the near future.

Low Emission

F3DM

2008 Zero Emission

More EVs are coming…

e6

2010Replacing Shenzhen’s Taxi Fleet

BYD Confidential

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BYD Zero Emission Total Solution

Household Energy

Providing the Whole Set Energy Consumption Solution

Control SystemFe Battery

Energy Storagegy g

PV System

Energy Generation

Electric Vehicle LED Li hti

BYD Confidential

Charging Pole Energy ApplicationLED Lighting

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Corporate Culture

Sports FieldYadi Village Sports FieldYadi Village

National standard Sports FieldFashionable & modern Yadi Village

P i I ti E l O t it Att ti t D t ilPassion, Innovation, Equal Opportunity, Attention to Details

Yadi MiddleSchool

Yadi Kindergarten

Founded in May, 2003, invested in a fund of more than 10M RMB, well k f i fi l d

Founded in 2004, a provincial t d d d ki d t

BYD Confidential

known for its first class modern education equipment.

standard modern kindergarten

Page 17: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

BYD’s VerticalBYD’s Vertical Integration DetailsIntegration DetailsBYD s VerticalBYD s Vertical--Integration DetailsIntegration Details

BYD Confidential

Page 18: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

Most Vertically-Integrated ODM

Vertical Integration Solution Provider

Cell Phone Design ServiceCe o e es g Se ceJRD & ODM

Electro-MechanicsAntenna;

FPC; LCD;Camera Sensor & Module;

AccessoriesBatteries;Chargers;

Bluetooth Headset;

MechanicsTooling; Plastics; Sheet Metal

& Decoration; Mg/Al Alloy;Keypad; Lens; Camera Sensor & Module;

Touch Panel(Resistive & Capacitive)

Bluetooth Headset;Headset;

Data Card, etc.

Keypad; Lens; Mechanism;Connectors

Sub-assembly & EMS

BYD Confidential

Page 19: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

BYD IT UNIT

BYD

Auto IT New Energy

BU2BU2

BU1BU1

Ni-BatteryCharger

FPC

Ni-BatteryCharger

FPC

Div. 1Div. 1

Li-BatteryFe-BatteryMaterials

Li-BatteryFe-BatteryMaterials

Div. 2Div. 2

Plastics & Decoration

Mg/Al Die Casting

Plastics & Decoration

Mg/Al Die Casting

Div. 3Div. 3

LCD/LCM (CSTN/TFT)Touch Panel

LCD/LCM (CSTN/TFT)Touch Panel

Div. 4Div. 4

ODM R&DJDM R&D

(TD SCDMA

ODM R&DJDM R&D

(TD SCDMA

Div. 5Div. 5

Power MOSFET

CMOS

Power MOSFET

CMOS

Div. 6Div. 6

LEDLens

Camera

LEDLens

Camera

Div. 7Div. 7

LaptopBluetooth H d t

LaptopBluetooth H d t

Div. 8Div. 8

EMSPCBAEMS

PCBA

Div. 9Div. 9

FinanceFinance

HRHR

FPCRigid FlexConnector

CablesEarphone

PCBAMetal

Keypad

FPCRigid FlexConnector

CablesEarphone

PCBAMetal

Keypad

MaterialsUPS

Power System

Solar CellSolar Panel

MaterialsUPS

Power System

Solar CellSolar Panel

Mg/Al Die CastingKeypad/ Mouse

AntennaNCVM

MoldingIMD/IML

MIMLens

Mg/Al Die CastingKeypad/ Mouse

AntennaNCVM

MoldingIMD/IML

MIMLens

Touch Panel Backlight

Die Cutting

Touch Panel Backlight

Die Cutting

(TD-SCDMACDMA

WCDMAGSM)

(TD-SCDMACDMA

WCDMAGSM)

CMOSDrive IC

Management IC

Protection ICLED Driver

DC/DCLDO

CMOSDrive IC

Management IC

Protection ICLED Driver

DC/DCLDO

Camera Module Barcode Scanner

Camera Module Barcode Scanner

HeadsetMobile Power

HeadsetMobile Power

MarketingMarketing

LogisticLogistic

KeypadSheet Metal

& Decoration

KeypadSheet Metal

& Decoration

LensPainting

Metal StampingCell Phone

Design (ID/MD/Hardware)

LensPainting

Metal StampingCell Phone

Design (ID/MD/Hardware)

LDOPMULDOPMU

BYD Confidential

LogisticLogistic

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Division 1Ni Battery, Precision MetalNi Battery, Precision Metal

EarphoneCharger FPC EMSNi Battery

Surface DecorationMetal Stamping Connector

BYD Confidential

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Division 2Li-ion Battery, Fe Battery, Solar, PowerLi ion Battery, Fe Battery, Solar, Power

Fe Battery Laptop Cell Ph

Power Li-Polymer Li-ion CellBatteryPhone

BatteryTool Battery

yCell

BYD CORE

COMPETENCE

UPSSolar Solar Cell HESDC PowerPanel

HES

BYD Confidential

Page 22: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

Division 3Keypad, Plastics, Alloys

IMD/IML

NCVMLens(Glass/

Keypad/Mouse

Two Shot Molding

InsertMolding

Keypad, Plastics, Alloys

IML(Glass/ CNC)

MouseMolding Molding

Tooling(Plastics & Stamping)

DieCasting

Painting (High/Low

Gloss)

MetalStamping

Antenna

p g)

High Level Sub-assembly Cell Phone Design (ID/MD/Hardware) BYD CORE

COMPETENCE

BYD Confidential

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Division 4LCD, Touch PanelLCD, Touch Panel

Touch Panel

LCDCSTN/TFT

LCM Backlight Die Cutting

BYD Confidential

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Division 5Cell Phone ODM

TD SCDMA WCDMACDMA GSMSmart

Cell Phone ODM

TD-SCDMA WCDMACDMA

CDMA1XCDMA EV-DO

GSMSmart Phone

WMAndroid

OMS

BYD Strategic Chipset Partner:

BYD Confidential

Page 25: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

Division 6MicroelectronicsMicroelectronics

CMOS Image

Sensor IC

Power Management IC

LED Driver

Battery Management IC

Protection IC

Current Sensor

IGBT Power MOSFETI

PM

LCD Display Drive IC

Touch ControllerSensor IC LED-Driver DC/DCLDOPMU

Protection IC(Single/Double/

Multiple Cell)Gas Gauge IC

PM Touch Controller IC

Touch Pad ModuleAudio Power

Amplifier

BYD Confidential

Page 26: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

Division 7LightingLighting

LED Street Lamp

LED Bulb Series

LED Ceiling Lamp Series

LED Spot Lights

BYD Confidential

Page 27: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

Division 8LaptopLaptop

BYD Confidential

Page 28: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

Division 9 EMSEMS

BYD Confidential

Page 29: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

BYD Auto Business

BYD Confidential

The Fastest Growing Auto Manufacturer in China!

Page 30: De to BYD · 2017. 12. 14. · Corp. e BYD Amer ica C orp., Chio Headquarters an BYD India , Pte ., Chennai BYD H.K Corp. t enter rs ... IMD/IML MIM Lens Touch Panel Backlight Cutting-CDMA

Th k Y !Thank You!

BYD Confidential