deal zone pod
DESCRIPTION
Dear Sir, Hope this takes care of all the short falls from the earlier presentation. Only the table you asked for isn’t in place because I am not able to work the formula.Regards,HamidTRANSCRIPT
![Page 1: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/1.jpg)
eZeeLINK – Hotel Website Booking EngineReturn on investment
Deal Zone PODVersion 1.0 Next Review Date: 1 Jan 2012
![Page 2: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/2.jpg)
Deal Zone POD – What is it?
An advanced ‘plug and play’, sales and marketing widget for a Hotel Website
Facilitates different options to entice Guests while booking on Hotel Website
Non Technical tool for implementing marketing ideas
Captures your attention on first point of contact
![Page 3: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/3.jpg)
Deal Zone POD – The Concept
Highlight the right content
Dynamically design & show case deals
Cost effective
Complete control of the hotel without external intervention
Easy to use
Save on advertising and publishing deals
Improve loyalty by giving deals on own website
![Page 4: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/4.jpg)
Deal Zone POD – What it does?
Show what you got
Room rate discounts
Additional room nights
Room upgrades
Compliments
Hotel partner compliments
![Page 5: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/5.jpg)
Deal Zone POD – What other websites do?
What traditional websites do
Static or too heavy
Information over load
Don’t guide a customer towards selection
Don’t capture interest
![Page 6: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/6.jpg)
Deal Zone POD – What other websites do
Your customers need not be one of them!
![Page 7: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/7.jpg)
Hotel website with vertical deal POD
For live demo visit ezeehotel2.com
Hotel Website – Vertical Deal Zone POD
![Page 8: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/8.jpg)
:WINTER BONANZA NAME OF THE DEALROOM TYPE
DEAL DESCRIPTION
Hotel Website – Vertical Deal Zone POD
![Page 9: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/9.jpg)
Hotel Website - Horizontal Deal Zone POD
![Page 10: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/10.jpg)
Hotel Website - Horizontal Deal Zone POD
![Page 11: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/11.jpg)
Deal Zone POD – Configure deals
Just click on add deal
![Page 12: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/12.jpg)
Deal Zone POD – Configure deals
![Page 13: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/13.jpg)
Deal Zone POD – Customise
![Page 14: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/14.jpg)
Deal Zone POD – Configure deals
Customize & Publish!
![Page 15: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/15.jpg)
Customizable Horizontal Deal Pod Configuration
![Page 16: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/16.jpg)
Customizable Vertical Deal Pod Configuration
![Page 17: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/17.jpg)
Traditional way of advertising
Hotel Best Inn – Avail Great seasonal discounts
Contact – 001 – 1127689763 & book now!
But that was last
years offer
Sorry, What deal
did you say?
I cant hear you..
Helloo! Do You speak
English!Or the Classic…Number busy!End of call!
![Page 18: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/18.jpg)
Traditional way of advertising
Hotel Best Inn – Avail Great seasonal discounts
www.hotelbestinn.com & book now!
Lets consider online bookingSame old dealsHigh costs to publish on websiteStatic site doesn’t lead to conversionCustomer feels “Lack of new offers”Looks for better deals
![Page 19: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/19.jpg)
To see your marketing strategies in action
Plan offers and deals, send to web designer – 1day
Designers job - 1 day
Educate receptionist about new deals
Deals require modifications when they fail to work
Repeat the entire process every time
Room availability cannot be updated on website
Websites and traditional adverts don’t convert, they only
highlight
![Page 20: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/20.jpg)
Deal Zone POD – Return on investment
One time purchase cost - INR 5,000
Annual maintenance cost - INR 1,000
e.g. Consider room prices @ INR 2000/room
Consider a hotel with 100 rooms and 40% occupancy i.e.
40 rooms occupied
40 rooms x 30 days = 1200 bookings per month
1200 x 12 months = 14,400 bookings per year
![Page 21: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/21.jpg)
Deal Zone POD – Return on investment
Occupancy rate to break even = (40/14,400)x100 =
0.27% per year
Or 0.27/12 = 0.0225 % per month
If 1 customer books 1 room for 3 nights you’re already
generating profit!
Configure, experiment, grow
![Page 22: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/22.jpg)
Deal Zone POD – Top 5 Reasons to Buy
Top 5 Reasons to Buy
Conception to action in 60 seconds
Sell more rooms – Increase Occupancy
Deals are placed in the Home page in an attractive
format.
Guests come to know about the deals without going to
booking engine
Dynamic scrolling of deals on the Hotel home page
Hassle free installation
![Page 23: Deal zone pod](https://reader036.vdocument.in/reader036/viewer/2022062307/55789842d8b42aaf518b4b2d/html5/thumbnails/23.jpg)
Thank You very much for your time.
We feel Privileged.