dear adobe - digital marketing #fail

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A little hint about your Newsletter design. Most of the clickable items, should be clickable: • Headlines • URLs (w arrows) • Photos And not just the: Read More >> (w arrows), link Because, I’m assuming you’ll be using “best practices” in your marketing materials, since that’s your Dear Adobe John McElhenney / http:// uber.la / Dear Adobe Fail CC 2014, share with attribution 6-27-13 - @jmacofearth

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Adobe is the largest provider of digital marketing tools. How can they fail so badly in their own digital marketing newsletter? The full story here: http://uber.la/2014/06/adobe-fails/

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Page 1: Dear Adobe - Digital Marketing #FAIL

A little hint about your Newsletter design. Most of the clickable items, should be clickable:

• Headlines• URLs (w arrows)• Photos

And not just the:

Read More >> (w arrows), link

Because, I’m assuming you’ll be using “best practices” in your marketing materials, since that’s your business, right?

Dear Adobe

John McElhenney / http://uber.la / Dear Adobe FailCC 2014, share with attribution 6-27-13 - @jmacofearth

http://uber.la/

http://uber.la/

http://twitter.com/jmacofearth

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