City of Morden

CORPORATE PLAN2017 - 2021

December 2016Next revision date: December 2017

CORPORATE PLAN 2017

1. Contents

2. Mayoral Introduction

3. Preamble

4. Mission Statement

5. Vision Statement

6. Core Values

7. Program Areas, Outcomes, Strategies and Actions

Message from the MayorThe City of Morden Council has developed this important document to help shape and guide the direction of Council for the next five years.

The Corporate Plan outlines a clear vision for the future of the City of Morden to provide economic growth, jobs and security for families, while ensuring the spectacular beauty of the region is not diminished.

By providing a framework that identifies appropriate strategies and comprehensive long-term participatory planning, the Corporate Plan is a key to determining our future.

I offer my sincere appreciation for those who have participated in building the Corporate Plan, and I look forward to working together to create a better future for the City of Morden. 

Mayor Ken Wiebe

PreambleMorden is located in south-central Manitoba, approximately 130 km from the provincial capital. The city is nestled between Lake Minnewasta and the rolling Pembina Valley hills to the south and fertile farmlands to the north. Provincial Highway #3 is the main thoroughfare connecting the urban centre to the surrounding region.

Morden is where the grandeur of the past meets the excitement of the future. Following ancient fossil finds in the 1970s, Morden has become a boon to the paleontological significance of Manitoba, and currently houses some of the world’s largest ancient marine reptile fossils. Morden was the site of an active fur trading post, Pinancewaywinning Post, and it is also a part of the historical NWMP Boundary Commission Trail.

There is a cultural mosaic within Morden. This distinction earned Morden a title as a ‘Cultural Capital of Canada’, with residents from diverse backgrounds arriving from countries around the world, this mosaic continues to grow.

The City of Morden is responsible for a wide variety of service deliverables including water, sewer, waste, roads, parks management, community recreation programs, a community-driven immigration initiative, environmental health, and more.

Mission StatementTo ensure sustainable and responsible growth reflecting

our history and values of diversity and inclusiveness, for a welcoming, flourishing and safe community.

Vision StatementA community of 15,000 people by 2020.

Identity StatementMorden prides itself on providing a vibrant community with an extraordinary quality of life that will inspire your senses. Boasting world-class events and facilities, such as:

• The Corn & Apple Festival, • Full medical services at Agassiz Medical Centre and

Boundary Trails Health Centre and • Modern conference and recreational facilities at the

Access Event Centre. Morden caters to all needs and lifestyles. It’s the best in country living:With the gorgeous Minnewasta Golf Course utilizing the natural beauty and challenges of the Pembina Valley scenery and with Lake Minnewasta, river trails, and open fields only minutes away--you can truly immerse yourself in nature.

Morden is a cultural mosaic, where all walks of life are embraced as life-long friends, where you can arrive with your family and secure employment, or you can enjoy your retirement years in sensibly priced detached housing, assisted living or full-time care facilities.

Core ValuesRespect: We actively listen to our community, our stakeholders and our staff, to understand their position.

Integrity: We adhere to moral and ethical principles, we say what we mean, and mean what we say.

Partnership: We work together with Local, Provincial and Federal Government, stakeholders, private businesses and the community to achieve goals not possible on our own.

Accountability: We are accountable in all our dealings. Our actions and our words will serve the Community.

Development of the City: We work in partnership with the developers and our community to achieve outcomes which is consistent with our built environment while preserving our community’s natural beauty’s identity. We welcome development while preserving what makes Morden, Morden.

Active living: We provide a vibrant and healthy community, one that is accessible to all. We take pride in our first rate recreational facilities, green spaces, beach and campground.

History, Heritage, Culture: We look to the past to guide our future.

Transparency: We exercise our powers lawfully and serve the public interest in all our dealings.

Leading change: We are leaders of change by providing an environment that is progressive, creative and innovative.

Diversity: We accept and embrace diverse cultures.

Program Areas – Overview

1. Active Living

2. Environmental Management

3. Infrastructure

4. Economic and Community Development

5. Housing and Population Change

6. Protective Services/Safe Community

7. Arts and Culture

8. Governance

9. Education

1. Active LivingOutcome: To provide facilities and open space for active living.

Strategies Actions 2017 2018 2019 2020 2021Determine the current and future needs for facilities and open space;

Survey community to determine gaps in supply.

$20,000

Feasibility study into a multiuse recreational facility

$30,000

Develop open space for active living.-40 Acres

$300,000 $300,000 $300,000 $300,000

Inventory of facilities and open space.

$15,000

Establish Private Public Partnerships for the open space; Establish Partnerships with School Board for facilities and Open Space;Establish Partnerships with Not for Profit Sector and Neighbouring Municipalities;

Meet with partners about joint use of their land for recreation.

$3,000 $3,000 $3,000 $3,000 $3,000

Partnerships with Provincial and Federal Government

Take advantage of Provincial and Federal programs.

$10,000 $10,000 $10,000 $12,000 $12,000

Proper recreation participation programming.

Trend analysis on partic-ipatory activities.

$12,000 $15,000

Maximize the use of facilities and open space.

Audit of facilities and open space, identifying competing uses and potential uses of the space.

$25,000 $25,000

Management of Facilities Efficient operation of the facilities.

$ 1,626,243 $1,693,000 $1,729,000 $1,766,000 $1,803,000

Centre of Excellence for Sports Tourism-Esso Cup

$25,000 $25,000 $30,000 $30,000

2. Environmental Management(PAGE 1 OF 2)Outcome: Managing the needs of today while sustaining the natural environment for future generations.

Strategies Actions 2017 2018 2019 2020 2021Reduce waste to landfill - target of 50% by 2020, reuse, recycle solid waste to achieve target while creating value and minimizing environmental harm to our city.

Evaluate 3-stream pick-up-Construction & Demolition waste-Industry / Commercial waste

$5,000$15,000$15,000

$15,000$15,000

$15,000$15,000

$20,000$20,000

$20,000$20,000

To have our wastewater (phosphorus, nitrogen) at legislated levels for release.

Build a Mechanical Treatment Plant for the treatment of wastewater-Detailed Design (net)-EAP (net)-Construction (net)-Sewer reline-Pump station/renewal/replace

$400,000$50,000$9,450,000

$100,000$400,000

$100,000 $100,000$400,000

$100,000

Operation of facilities $179,350 $190,000 $450,000 $460,000 $470,000Storm Water Management

Feasibility Study $100,000

GIS mapping of flooding data -projection flood impact

$15,000

To supply potable water at legislated levels while safeguarding the health of Lake Minnewasta (water supply).

Meet Provincial standards for water supply-THM Compliance-Meter Replacement-Valve Replacement-Watermain Assessment & renewal, Distribution

$75,000$100,000$50,000$375,000

$100,000$50,000$200,000

$4,000,000$100,000$50,000$200,000

$4,000,000$100,000$50,000$200,000

$100,000$50,000

Operation of facilities $943,000 $962,000 $981,000 $1,000,000 $1,020,000Ensure water security Source water

management.- Feasibility study to determine long term water source.-implementation

$100,000

$3,000,000

Pest Management Integrated Pest Management Strategy. (revise & update annually)

$2,000 $2,000 $2,000 $3,000 $3,000

2. Environmental Management(PAGE 2 OF 2)

Strategies Actions 2017 2018 2019 2020 2021Determine Municipal, Outside Organization Partnerships.

Consult with neighbouring municipalities on all current and future operational & capital projects to ensure synergy and cost savings.

$2,000 $2,000 $2,000 $3,000 $3,000

Carryout Educational Programs.

For each existing and new project that requires community education, develop an education program as part of the job.

$10,000 $10,000 $10,000 $12,000 $12,000

Develop a Plan for the Beautification of the City.

City Tree Inventory-GIS mapping-Tree Assessment attributes

$15,000 $1,000 $1,000 $2,000 $2,000

Urban Forestry -elm trees –spray (net) - removal (net) -replacement-new developments

-Improve Air Quality-Reduce Urban Heat Island effects

$20,000$40,000$10,000$5,000

$20,000$40,000$10,000$5,000

$20,000$40,000$10,000$5,000

$25,000$50,000$12,000$6,000

$25,000$50,000$12,000$6,000

Turf management & maintenance Categories (Sports, Parks, Openspace

$662,505 $670,000 $690,000 $700,000 $710,000

3. InfrastructureOutcome: Ensure sustainable management of City infrastructure.

Strategies Actions 2017 2018 2019 2020 2021Provision of assets to meet the service needs (including growth) of the community in a financially sustainable manner.

Undertake a Traffic Management Plan to ensure appropriate turning lanes, road width, infrastructure design, cycle paths, sidewalks, road furniture and parking is identified.

$40,000 $10,000 $10,000

Development and implementation of strategic asset management plans for all infrastructure classes.

$100,000 $20,000 $5,000 $5,000 $7,000

Undertake a cemetery needs analysis.Establish Columbarium $15,000

$10,000

$15,000Consult with the community on levels of service standards required for infrastructure.

Survey community to ascertain appropriateness of service levels and performance and develop Customer Service Standards

$2,000 $2,000 $2,000 $3,000 $3,000

Utilizing resources effectively through a coordinated operations, maintenance and renewal strategy.

Utilization of amortization (funding) to maintain service capacity by asset class (replace or renew assets that fail).

$2,500,000 $2,500,000 $2,500,000 $2,500,000 $2,500,000

Operation of Planning, Engineering and Works.

$1,276,700 $1,288,888 $1,314,000 $1,340,000 $1,367,000

Maintenance budget for street general paving

$300,000 $300,000 $300,000 $300,000 $300,000

Provide for International and corporate flights into the airport.

Apply for Can Pass $2,000Develop an inception plan for the airport.

$25,000

Airport runway renewal $300,000 $300,000 $300,000Provision of Infrastructure to meet needs

Replacement of Plant & Equipment

$175,000 $220,000 $103,000 $366,000 $286,000

Roads $1,300,000 $1,000,000 $1,000,000 $1,000,000 $1,000,000Active Transportation $150,000 $150,000 $150,000 $150,000 $150,000

4. Economic & Community Development(PAGE 1 OF 2)Outcome: Deliver economic and community development opportunities for the benefit of the City.

Strategies Actions 2017 2018 2019 2020 2021Achieve a tax income ratio of 60% residential, 40% Business.

Encourage expansion of Industrial development.

$40,000 $40,000 $40,000 $40,000 $40,000

Target software/gaming manufacturers to set up business in Morden.

$15,000

Provide incentives to attract business to Morden.

$150,000 $150,000 $150,000 $150,000 $150,000

Attend Industry and Business Trade Shows, advertise in relevant magazines.

$15,000 $15,000 $16,000 $16,000 $16,000

Establish a Retail incubator mall.

$20,000

Compile Industry and Commercial inventory (determine gaps)

$50,000

Encourage job fairs to promote jobs in Morden

$10,000

Attract Business that require high standards of education.

$30,000 $35,000

Develop a plan to infill land within the commercial and industrial parts of the City.

Provide incentives to encourage business infill.

$40,000 $40,000 $40,000 $40,000 $40,000

Partner with the RM of Stanley for the next 30 years of growth.

Negotiate an agreement with the RM of Stanley for the next 30 years of growth.

$2,000 $2,000

Partner with tourism establishments.

Enhance and act on the marketing strategy.

$70,000 $70,000 $70,000 $70,000

Develop a five-year plan with tourism facilities that make them self-sufficient.

$5,000 $5,000

Develop Specific Tourism Marketing initiatives

$10,000 $40,000 $40,000 $40,000 $40,000

Strengthen partnership with Morden Community Development Corporation (MCDC), Morden & District Chamber of Commerce.

Work closely with the Chamber of Commerce.

$5,000 $5,000 $5,000 $5,000 $5,000

Encourage business to engage in promotions when significant events are held in our City.

$5,000 $5,000 $5,000 $5,000 $5,000

Strategies Actions 2017 2018 2019 2020 2021Positively contribute to the existing momentum of Stephen Street revitalization.

Provide incentive to facelift the Theme of Stephen Street being “Boutique”

$40,000 $40,000 $40,000 $40,000 $40,000

Place greater emphasis on business immigration.

Increase the resources to the immigration initiative to allow for an increase in businesses.

$30,000 $30,000 $30,000 $30,000 $30,000

Managerial of Economic Development

Operation of Economic Development and Communication functions and Immigration functionsHire a Marketer to develop comprehensive marketing research and strategy, assist with Business Immigration Business Plan writing, attend Industry & Business trade shows, provide suggested magazine/media buys per strategy plan and event planning as required.

$321,175 $371,000 $378,000 $385,000 $395,000

Enhance cooperative economic and tourism initiatives between Morden & Winkler

Create a joint-branding initiative with strategic marketing plan for Morden & Winkler

$10,000

4. Economic & Community Development(PAGE 2 OF 2)

5. Housing & Population ChangeOutcome: Infrastructure and social services that meet current and future City needs and aspirations.

Strategies Actions 2017 2018 2019 2020 2021Strategic approach to placement of where the city develops.

Development of a City Master Plan to 2035 (appropriate zoning and hubs).

$15,000

Determine the need for public transportation within City limits

Feasibility study into public transportation.

$50,000

Partnership with RM of Stanley in the delivery of infrastructure and services not feasible on our own.

Determine the RM Partnership areas and Develop agreements for mutual benefit

$10,000

Partnership with the Province, Developers and Community Organizations in the provision of low income housing, childcare and supportive housing.

Social housing project with Manitoba Housing and Eden Health.

$100,000

Establishment of additional aged care facilities. (Advocacy)

$5,000 $5,000 $5,000 $5,000 $5,000

Establishment of additional child care facilities. (Advocacy)Expansion

$5,000$30,000

$5,000$30,000

$5,000$30,000

$5,000$30,000

$5,000$30,000

Predict the demographic. Trend the population’s demographics out 20 years.

$2,500 $2,500

Work with other departments involved with subdivision application process.

Develop a better subdivision process.

$20,000

Achieve partner with the Agassiz Community Health Board

Support the continued operations and expansion of the Agassiz Medical Centre by entering into a 10-year agreement

$75,000 $75,000 $75,000 $75,000 $75,000

6. Protective Services / Safe CommunityOutcome: A resilient and safe community.

Strategies Actions 2017 2018 2019 2020 2021Provision of a Police Force

Provision for adequate staffing, facility & equipment needs

$2,141,188 $2,185,000 $2,228,000 $2,280,000 $2,320,000

Provision of a Fire Service.

Training and education. $35,000 $20,000 $30,000 $20,000 $30,000Provision for adequate staffing, facility & equipment needs

$469,934 $493,000 $503,000 $513,000 $523,000

Provision of an Emergency Management Response

Maintain emergency plan.

$1,000 $1,000 $1,000 $1,000 $1,000

Partner with RM of Stanley and City of Winkler (Southern Emergency Response Committee).

$18,000 $18,000 $18,000 $19,000 $19,000

Provision of emergency power for Access Event Centre, Civic Centre and Fire Hall.

$80,000

Maintain CODE Red $4,000 $4,000 $4,000 $4,000 $4,000Training and education. $2,000 $2,000 $2,000 $2,000 $2,000

Community awareness and education.

Community awareness campaigns of what to do in an emergency.

$5,000 $5,000 $5,000 $5,000 $5,000

By-law Enforcement Provision for Enforcement of By-laws.

$80,000 $80,000 $80,000 $80,000 $80,000

Community Justice Provision for Community Justice Coordinator.

$10,000 $10,000 $10,000 $10,000 $10,000

Transportation Safety. Street lighting. $50,000 $50,000 $50,000 $50,000 $50,000

7. Arts & CultureOutcome: Promote and enshrine our arts and culture.

Strategies Actions 2017 2018 2019 2020 2021Actively partner with neighbouring municipalities in the provision of South Central Regional Library.

Provide funds to the South Central Regional Library.

$120,000 $120,000 $120,000 $125,000 $125,000

Support the fine arts of the region.

Develop a five-year plan with Pembina Hills Arts Council & Gallery to make them self-sufficient.

$5,000

Promotion and maintenance of public art.

$20,000 $20,000 $20,000 $20,000 $20,000

Outdoor performance Suncatch, Morden Park, Colert Beach

$20,000

$40,000Encourage the unique culture to be recorded.

Support a PhD student to record the unique culture of the Region.

$5,000 $5,000 $5,000 $5,000

Incentive to maintain the historical buildings.

Develop an incentive to encourage the maintenance of historical buildings.

$40,000 $40,000 $40,000 $40,000

Record the historical inventory of Morden.

Develop a historical register of Morden buildings.

$10,000

Support Local Events/Attractions

Provide funds to local events and attractions:CFDC $104,000 $100,000 $95,000 $95,000 $90,000Corn & Apple $77,000 $78,000 $79,000 $81,000 $83,000Art Gallery $36,000 $36,000 $36,000 $36,000 $36,000Chamber of Commerce $20,500 $20,500 $20,500 $20,500 $20,500Other Organizations $20,000 $21,000 $21,000 $21,000 $21,000MGCC $250,000

8. GovernanceOutcome: Transparent, efficient operations that provide valued municipal government services.

Strategies Actions 2017 2018 2019 2020 2021An organization that manages risk in a pro-active recognized manner.

Annual review of a risk management

$2,000 $2,000 $3,000 $3,000 $3,000

Review By–Laws, Policies and Procedures for appropriateness to the City

$5,000 $5,000 $5,000

Managing performance through effective monitoring against strategic plans, objectives and budgets.

Development of advocacy plans to achieve desired outcomes of strategic plans.

$25,000

Delivery of sustainable value for money services through rigorous analysis and prioritization of works.

Development of a long term financial plan.

$25,000

Be recognized as an employer of choice in the region-Provide a framework to enhance the City of Morden two-way internal communications capacity.-Determine communication strategy to ensure effective, safe and transparent exchange of ideas between Council and employees.

Operation of Governance, Finance and Administration Function.

$980,000 $1,000,000 $1,020,000 $1,040,000 $1,060,000

COMMUNICATION-Develop and implement an Internal Communication Strategy Plan followed by an Internal Communication Policy

$25,000 $25,000 $25,000 $25,000 $25,000

-Prioritize resources for well-being of employees – health, safety, training, emotional and financial wellness.

HEALTH AND SAFETY - Identify and implement programs and resources best suited to education and training of employees to ensure safe procedures, buildings and equipment. CORE Cert

$5,000 $2,000 $2,000 $2,000 $2,000

Consistently engage key stakeholders, staff, suppliers and the community in items of a strategic nature.

Develop a Public Engagement & Consultation Policy

$35,000

IT Strategy / Document Management.

Implement records with financial management system.

$200,000 $30,000 $30,000 $30,000 $30,000

Public Relations Crisis Management.

Develop a Public Relations Crisis Management Plan.

$15,000

8. EducationOutcome: Transparent, efficient operations that provide valued municipal government services.

Strategies Actions 2017 2018 2019 2020 2021Work closely with the Western School Division (WSD).

Share information about population trends, subdivisions and immigration incentive for the WSD to plan expansions.

$5,000 $5,000 $5,000 $5,000 $5,000

Work closely with all Post-Secondary School educators.

Establish a post-secondary campus in Morden

$15,000 $2,000,000

Work closely with Business with a focus on education.

Encourage Business to provide University Scholarships or Cadetships.

$5,000 $5,000 $5,000 $5,000

City of Morden CORPORATE PLAN 2017-2021Prepared by City of Morden (December 2016) info@mordenmb.com | www.mordenmb.com | 1-204-822-4434Photography sourced from: Personal Expressions Photography and Regina Akhankina