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    The online version of this article can be found at:

    DOI: 10.1177/10464964134841782013 44: 272 originally published online 21 April 2013Small Group Research

    Lina Zhou, Dongsong Zhang and Yu-wei SungThe Effects of Group Factors on Deception Detection Performance

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    Small Group Research

    44(3) 272297

    The Author(s) 2013

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    Article

    The Effects of GroupFactors on Deception

    Detection Performance

    Lina Zhou1, Dongsong Zhang1

    and Yu-wei Sung1

    Abstract

    Deception has been an important problem in interactive groups, impedingeffective group communication and group work, yet deception detection insuch a context remains understudied. Extrapolated from the interpersonaldeception theory (IDT) and group composition research in cooperativecontexts, this research proposes that group factors, including diversityand familiarity, have influence on the performance of deception detection.

    The measurement of group performance was not limited to success, asprevious deception studies did, but included efficiency as well because itis fundamental to the effectiveness of deception detection. An analysis ofdata collected from a real-world online community found that behavioralfamiliarity had a positive effect, and gender diversity had a negative effect,on group success in deception detection. In addition, behavioral familiarityhad a negative effect and functional diversity had a positive effect on thegroup efficiency of deception detection. The findings not only extend IDT

    in several important ways but also suggest the need to distinguish betweennoncooperative and cooperative groups, an important theoretical implicationfor group composition research.

    Keywords

    deception detection, group familiarity, group diversity, online deception

    1

    UMBC, Baltimore, MD, USACorresponding Author:

    Lina Zhou, Department of Information Systems, UMBC, 1000 Hilltop Circle, Baltimore, MD

    21250, USA.

    Email: [email protected]

    SGR

    443

    10.1177/1046496413484178Small Group ResearchZhou etal.research-article

    2013

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    Zhou et al. 273

    Despite the long-standing recognition of the importance of group work to

    organizations (Guzzo & Shea, 1992), the benefits of working in a group

    would be diminished if there were a deceptive member who consciously

    attempted to direct the group to reach a false conclusion or impression. As theglobalized economy and society continues to grow, and the cost of group

    communication and coordination continues decreasing (Byrne, 1993;

    Donnellon, 1996; Jones & George, 1998), computer-supported group work

    becomes increasingly common but not all group members willingly work

    toward a unified group goal. A group may consist of a variety of members,

    including some who intend to deceive others due to various motivations such

    as self-interest and malicious intentions. For instance, a mole or double agent

    pretends to be cooperative with one group, but is in fact loyal to anothergroup. As a result, the mole may provide false, or true but irrelevant, informa-

    tion to the target group, aiming to either move the group off the right track or

    gain the groups trust. A group involving such a deceptive member is not

    limited to intelligence operations, but also includes negotiation, policy mak-

    ing, economic decision making, and so forth. In a broader sense, online

    phishing and spamming also exemplify deception in groups. These various

    forms of deception pose increasing threats to group collaboration and online

    communities. Therefore, group detection of deception is essential to creatinga trustworthy and secure environment for effective group collaboration and

    communication.

    Although many studies have examined deception detection (Bond &

    DePaulo, 2006), research on group detection of deception is scarce. Park,

    Levine, Harms, and Ferrara (2002) and Frank, Feeley, Paolantonia, and

    Servoss (2004) compared deception detection accuracy between individual

    and small groups in a noninteractive setting using videotapes of stimulus

    communicators. The detection of deception in an interactive context, how-

    ever, is distinctively different because it involves active and dynamic infor-

    mation exchanges between senders and receivers. Interpersonal Deception

    Theory (IDT; Buller & Burgoon, 1996) postulates that senders and receivers

    continuously adjust themselves during an ongoing interaction in the form of

    receivers suspicion display and senders reaction to those displays. In par-

    ticular, receivers could be more suspicious when they are involved in less

    interactive or interpersonal context, which may impair the detection accuracy

    of some receivers (Burgoon, Buller, Ebesu, & Rockwell, 1994).

    The detection of deception in dyadic interactions is also expected to differfrom group interactions for several reasons. First, additional participants in a

    group decrease the perceived immediacy between any two participants,

    which may cause group members to be more circumspect with incoming

    messages and less tolerant of different opinions (Zhou & Zhang, 2006).

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    274 Small Group Research 44(3)

    Second, the likelihood of systematic processing of information is greater at a

    group level than at an individual level, which would lead to a decrease in the

    usage of the truth-bias heuristic (Park et al., 2002) and accordingly greater of

    deception detection. Third, a deceiver likely experiences a higher level ofdeception arousal and detection apprehension when confronting more than

    one group member because the deceiver has to divide his attention among all

    other members instead of focusing exclusively on one member only, which

    would in turn increase the nonstrategic leakage behavior (Zhou & Zhang,

    2006). Lastly, deception detection can be viewed as an adversarial problem

    solving task (Johnson, Grazioli, Jamal, & Berryman, 2001). Empirical evi-

    dence has shown that groups are better at problem solving than individuals as

    they behave more consistently with game-theoretic predictions in economicgames (Bornstein, Kugler, & Ziegelmeyer, 2004). Thompson, Peterson, and

    Brodt (1996) also found that groups were better than individuals at achieving

    Pareto-efficient outcomes in a multi-issue negotiation.

    There are also alternative arguments for why detecting deception in group

    interaction may be less accurate than that in dyadic interaction. A larger group

    is expected to produce a greater amount of output (e.g., message exchanges),

    making it more difficult for a receiver to monitor the interactive behavior of

    another individual (e.g., deceiver). The greater amount of information maycause a receiver to selectively or heuristically process the information instead

    of carefully searching for real cues to deception (Bauchner, Brandt, & Miller,

    1977). In addition, a deceiver may become more conscious of exploiting

    strategies and tactics (e.g., masking arousal cues) during the interaction with

    multiple receivers than in a dyad (Marett & George, 2004).

    Zhou and Zhang (2006) examined the moderating effect of group size on

    deception behavior in dyadic and triadic interactions. Cohen, Gunia, Kim-

    Jun, and Murnighan (2009) compared groups and individuals in terms of who

    lies more. Zhou, Sung, and Zhang (2013) empirically investigated deception

    in midsized online groups. However, none of these studies addressed decep-

    tion detection performance. In view that group factors such as group size and

    composition have important implications for group performance in coopera-

    tive group work (Campion, Medsker, & Higgs, 1993; Gruenfeld, Mannix,

    Williams, & Neale, 1996; Guzzo, 1986; Pelled, 1996; Valacich, Dennis, &

    Nunamaker, 1992), studying group detection of deception would not only

    extend existing deception research to the group environment, but also expand

    group research from cooperative contexts to noncooperative contexts.This research investigates group detection of deception. The focus of this

    study is on the influences of familiarity and diversity of group members on

    the performance of deception detection. Deception detection performance

    has been routinely measured by success in terms of accuracy of deception

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    Zhou et al. 275

    judgments only. Although efficiency has been widely used to study group

    performance in traditional group work research, it is largely overlooked in

    deception research. The efficiency with which a group is able to collectively

    make a detection judgment through task-related interactions is particularlyrelevant to deception detection because early detection of deception would

    allow for reducing or even preventing possible losses caused by otherwise

    successful deception. We empirically tested the hypothesized effects of group

    familiarity and diversity on the accuracy and efficiency of group deception

    detection with real-world data collected from an online community. The find-

    ings of this study have significant research and practical implications for both

    deception detection and group work.

    Theoretical Background

    Deception detection has been historically and widely recognized as a difficult

    task (Bond & DePaulo, 2006; Burgoon et al., 1994; Caspi & Gorsky, 2006).

    Extant research on deception detection has focused on either a noninteractive

    context in which receivers passively form impressions of the believability of

    senders, or an interactive context where a single receiver is engaged in inter-

    personal exchange with the sender. However, group detection of deceptionthat involves a group of receivers largely remains a largely uncharted terri-

    tory. In this study, we use IDT (Buller & Burgoon, 1996) as the overarching

    theoretical framework for guiding the development of research hypotheses

    because the theory and its series of assumptions and propositions offer a

    number of implications for deceptive communication in a variety of commu-

    nication contexts. More importantly, that theory focuses on interactive situa-

    tions where receivers actively engage in communication with senders via

    dynamic interpersonal information exchanges. Nevertheless, we extend IDT

    by viewing deception as an intragroup as well as interpersonal interaction.

    We believe that research on deception detection from a group communication

    perspective would advance our knowledge and understanding of the nature of

    deception and the deception detection process.

    IDT (Buller & Burgoon, 1996) was developed to explain and predict

    deception in interpersonal and interactive contexts that involve active

    exchange of information between senders and receivers who encode and

    decode information simultaneously. Interaction processes are assumed to be

    moderated by individual differences (e.g., behavioral repertoires and skills),by relationship factors (e.g., familiarity between the sender and a receiver),

    and by cognition (e.g., expectations and evaluation) related to behaviors. IDT

    analyzes both deception and deception detection within a communication

    framework with an emphasis on the dynamics of interpersonal information

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    276 Small Group Research 44(3)

    exchanges. Similar to deception, deception detection is a cognitively com-

    plex task in that receivers must add detection to their conversational goals

    and tasks. During deception detection, receivers may hold their belief with

    inadequate proof or certainty that a sender may be dishonest or untruthful.Moreover, receivers must be alert to the senders awareness of their suspicion

    and to the success of their own detection efforts to guide their subsequent

    behavioral adjustments.

    IDT posits that some preinteraction factors influence the senders initial

    detection apprehension and deception displays, as well as receivers initial

    suspicion and continued detection accuracy. Particularly influential are indi-

    vidual behavioral repertoires and skills that senders and receivers bring to

    the interaction. Moving from interpersonal to intragroup deceptive interac-tion has implications for extending these influential factors. In addition, IDT

    postulates the effects of context interactivity and relational familiarity

    (including informational and behavioral familiarity) on deceptive interac-

    tions. The degree of familiarity is posited to alter interaction patterns in an

    iterative process of receivers suspicion display and senders reactions to

    those displays. The more the two people know each other, the more they

    could exhibit truth biases, selectivity, and low suspicion. In the group con-

    text, familiarity can be extended from the relationship between individualsto that between the sender and the receiver group or between an individual

    and a group (e.g., a single sender). Furthermore, behavioral familiarity and

    relational familiarity might have different bearings on the outcome of decep-

    tive group interaction.

    In group research, group composition, development, interaction process,

    and contextual influences have been examined in relation to group perfor-

    mance (cf. Guzzo & Shea, 1992). Group composition such as group diversity

    is one of the widely studied aspects. Jehn, Northcraft, and Neale (1999) pro-

    posed a complex conceptualization of group diversity, which contains infor-

    mational diversity, social category diversity, and so forth. Informational

    diversity refers to differences in knowledge and perspectives that individual

    group members bring to a group. Such differences are likely to arise as a func-

    tion of differences in education, experience, and expertise among group mem-

    bers. Social category diversity refers to explicit differences among group

    members in social category membership, such as gender, race, and ethnicity

    (Jackson, 1992; Pelled, 1996). Diverse groups have been found to outperform

    homogenous groups in problem-solving and creativity tasks (Hoffman &Maier, 1961; Jackson, 1992; Jehn et al., 1999; Nemeth, 1986). However,

    homogenous groups may avoid the process loss associated with poor commu-

    nication and excessive conflicts that often plague diverse groups (Ancona,

    1987; OReilly III, Caldwell, & Barnett, 1989; Steiner, 1972), thus becoming

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    Zhou et al. 277

    more effective than diverse groups (Schutz, 1958). A review of 40 years of

    research on group diversity did not yield consistent main effects of group

    diversity on organizational performance (Williams & OReilly, 1998). A more

    recent analysis (Mannix & Neale, 2005) concluded that surface-level socialcategory differences would be more likely to have negative impact on the abil-

    ity of groups to function effectively. In contrast, differences in functional

    background, education, or personality are often positively related to group

    performance by promoting creativity or group problem solving. Their impact,

    however, occurs only when the group process is carefully controlled.

    Previous studies on group composition assumed that all group members

    would consciously work toward achieving the same goals or accomplishing

    some tasks via collaboration. They did not consider noncooperative behaviorwhere a deceiving member intentionally leads a group to a wrong conclusion

    or bad outcome. It should also be noted that deception is qualitatively differ-

    ent from competition, and conflicts naturally arise when multiple people

    work together on the same task. Thus, the impacts of group composition on

    deception detection remain unclear. Accordingly, the overarching research

    question of this study is: How does group composition affect group detection

    of online deception?

    Hypotheses Development

    Extrapolated from IDT, group factors may influence the process of deception

    detection. According to group research, group performance may depend on

    group characteristics, such as the extent to which group members know one

    another and the extent to which they hold common or specialized knowledge

    (Gruenfeld et al., 1996). Therefore, to address the overall research question,

    this study aims to investigate the effect of group familiarity and group diver-

    sity on the success and efficiency of group deception detection.

    Group Familiarity

    IDT postulates the effect of relational familiarity on deceptive interactions

    (Buller & Burgoon, 1996). People with a higher level of familiarity (assum-

    ing that the relationship is not negative) tend to exhibit less suspicion.

    Familiarity is a complex understanding of others often based on previous

    interactions, experiences, or learning from others (Luhmann, 1988). Groupfamiliarity or preacquaintance of group members is a group structure variable

    (Smolensky, Carmody, & Halcomb, 1990). We focus on two types of group

    familiarity that are likely related to deception detection: relational familiarity

    and behavioral familiarity.

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    278 Small Group Research 44(3)

    Relational familiarity refers to the degree to which group members are

    acquainted with one another. It combines personal knowledge of information

    senders background and habits through the firsthand experience with their

    particular interaction styles (Burgoon et al., 1994). Trusting a familiar personmay be essential to maintaining intimacy. Relational familiarity should

    enable receivers to utilize verbal and nonverbal information effectively to

    make accurate judgments of truthfulness. However, when attempting to

    detect whether a familiar person deceives, a large number of the targets nor-

    mal behavior patterns will be brought to mind, which then results in selective

    processing causing authentic deception cues to be missed and detection accu-

    racy to be reduced (Millar & Millar, 1995). Specifically, as relationships

    among group members become more intimate and stronger, a group memberwill be more likely to consider other members as being truthful (i.e., truth

    bias; Stiff, Kim, & Ramesh, 1992). Such a truth bias will be intensified for

    familiar others (Burgoon et al., 1994; Van Swol, Malhotra, & Braun, 2012),

    resulting in decreased accuracy of deception detection (McCornack & Parks,

    1986). In contrast, all-stranger groups were found to be more likely to cor-

    rectly identify a suspect than familiar groups when information is fully shared

    (Gruenfeld et al., 1996). Thus, we predict that relational familiarity has a

    negative influence on group success.

    Hypothesis 1 (H1): Relational familiarity impairs group success in decep-

    tion detection.

    If group members are familiar with one another, they will feel more com-

    fortable working together (Gruenfeld et al., 1996) and are more likely to

    engage in social interaction, such as using informal speech (Castell, Zornoza

    Abad, Prieto Alonso, & Silla, 2000). Although such kinds of informal inter-

    actions are important for fostering social cohesion and establishing a sound

    social climate; They divert group members attention from accomplishing the

    task at hand and from discussing a task (Kreijns, Kirschner, & Jochems,

    2003). Additionally, familiar group members may feel more comfortable

    with expressing disagreement and reconciling conflicts than strangers

    (Gruenfeld et al., 1996), but such groups need to take time to resolve cogni-

    tive conflicts (e.g., opposing ideas). Furthermore, familiar members would

    be more likely to pool their unique information while groups of strangers

    would be more likely to aggregate individual choices and adopt the majoritypreference in group decision making (Gruenfeld et al., 1996; Kerr & Tindale,

    2004). The information pooling strategy is expected to be less efficient than

    the aggregation strategy. Therefore, we hypothesize that a familiar group

    would be less efficient than an unfamiliar group in deception detection.

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    Zhou et al. 279

    Hypothesis 2 (H2): Relational familiarity impairs group efficiency of

    deception detection.

    Behavioral familiarity refers to a priori knowledge about or exposure todeception behavior, previous training on cues to deception, or experience

    with deceptive behavior in general (Burgoon et al., 1994). Following the

    principle of Constructivist Learning Theory (Glaserfeld, 1989), experiencing

    deceptive behavior first hand would allow people to identify and test new

    deception behavior, thus giving them reliable knowledge. Consistent with

    constructivists, experiential learning emphasizes the importance of learning

    through concrete experience, observation and reflection, and the formation of

    abstract concepts (Kolb & Fry, 1975). Both professionals (e.g., police andcustom officers) and laypersons believe that professionals are better at iden-

    tifying truth and lies than laypersons (Garrido, Masip, & Herrero, 2004). This

    can be attributed to the fact that professionals develop their expertise through

    experiential learning and appropriate training. Knowledge about deceptive

    behavior can also be obtained through specialized training of deception

    assessment criteria. For instance, deception detection training has been

    shown to improve peoples accuracy of discriminating between honest and

    deceptive transcripts (K. Colwell et al., 2009; L. H. Colwell et al., 2012). Asimilar training program was able to improve the hit rate of deception

    detection (i.e., correct identification of deception), leading to significant

    increase of participants overall accuracy of discriminating between genuine

    and falsified emotional displays (Porter, Juodis, ten Brinke, Klein, & Wilson,

    2010). Therefore, we expect a positive effect of behavioral familiarity on the

    outcome of deception detection.

    Hypothesis 3 (H3): Behavioral familiarity improves group success in

    deception detection.

    Behavioral familiarity, by definition, increases with experience or task-

    related training. Research has repeatedly shown that professionals are more

    confident in their veracity judgments (cf. Vrij, Granhag, & Porter, 2010).

    Experienced professional lie detectors have more confidence in their credi-

    bility-assessment abilities than their less experienced counterparts (Porter,

    Woodworth, & Birt, 2000). A higher level of confidence often results in

    quicker decisions based on limited information (Levine & McCornack, 1992;Lord, Ross, & Lepper, 1979). For instance, high confidence may make inves-

    tigators detect lies via demeanor alone and not search for physical evidence

    (L. H. Colwell, Miller, Lyons, & Miller, 2006). In addition, research has pro-

    vided evidence showing that the average organizational tenure of a team is

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    positively related to the teams efficiency (Bell, Villado, Lukasik, Belau, &

    Briggs, 2011). Therefore, we propose the following hypothesis:

    Hypothesis 4 (H4): Behavioral familiarity improves group efficiency indeception detection.

    Group Diversity

    Group diversity is typically referred to as differences among individuals on

    any attribute(s) that may lead to the perception that another person is different

    from self (Levine & McCornack, 1992; Triandis, Kurowski, & Gelfand,

    1994; Williams & OReilly, 1998). Pelled (1996) conceptualized group diver-sity in terms of job-related attributes, which include experiences, skills, or

    perspectives pertinent to cognitive tasks. Other attributes that are less related

    to task performance include age, gender, race, and so forth. Such two ends of

    a group diversity scale can also be referred to as demographic diversity and

    functional diversity (van Knippenberg & Schippers, 2006).

    In the demographic diversity dimension, we chose to focus on the gender

    diversity in this study. Gender diversity refers to the degree of heterogeneity

    of a group with respect to genders of group members (Pelled, Eisenhardt, &Xin, 1999). Demographic attributes such as gender form the context of gen-

    eral social relationships and are not directly associated with team objectives

    (Sessa & Jackson, 1995). Nonetheless, research has suggested that within a

    group, diversity with respect to members demographic backgrounds can

    have a powerful negative effect on a groups performance (Bell et al., 2011;

    Hare, 1976; Pelled et al., 1999). In addition, dominance is related to decep-

    tive interaction because it can be an integral part of deception strategy direct-

    ing deception behavior (Bernstein, 1981; Burgoon, Johnson, & Koch, 1998;

    Cody & OHair, 1983; Zhou, Burgoon, Zhang, & Nunamaker, 2004), which

    in turn may influence group detection of deception. According to social dom-

    inance theory (Sidanius, Levin, Liu, & Pratto, 2000; Sidanius, Pratto, &

    Bobo, 1994), men have significantly higher social dominance orientation

    than women and such a difference is largely invariant across cultural, demo-

    graphic, and situational contexts such as age, social class, religion, education

    level, political ideology, ethnicity, racism, region of national origin, and gen-

    der role. Scattered evidence has shown that men are inferior to women in

    detecting deception (McCornack & Parks, 1990; Tilley, George, & Marett,2005). The dominant role of male members in group interaction would fur-

    ther exacerbate the influence of their bias in the groups detection judgment.

    As a result, higher gender diversity is more likely to lead to social categoriza-

    tions and accordingly low group cohesion, as well as social dominance

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    Zhou et al. 281

    and accordingly high bias, which will negatively affect the identification of

    cues to deception and the ultimate success of deception detection.

    Hypothesis 5 (H5): Gender diversity impairs group success in deceptiondetection.

    Gender differences in social dominance orientation has been confirmed by

    numerous studies (cf. Schmitt & Wirth, 2009). It is found that men are asser-

    tive and opinionated, while women tend to act friendly, agree with others, and

    be process oriented (Myaskovsky, Unikel, & Dew, 2005; Wegge, Roth,

    Neubach, Schmidt, & Kanfer, 2008). Dominance occurs when an interper-

    sonal behavior is initiated by one individual and accepted by another, result-ing in reduced verbal communication of the other (Youngquist, 2009).

    Dominance is particularly salient in close relationships (Dunbar & Burgoon,

    2005), which is the case for a deception detection group where individual

    members collectively identify deception and make a detection decision. On a

    related note, a decision-making group is more subject to the influence of

    dominance behavior than a brain-storming group because of the higher inter-

    dependence of members in the former group (Guzzo & Shea, 1992).

    Therefore, in a more diversified deception detection group, male membersare more likely to dominate female members, with the latter likely being

    more submissive and agreeable than the former. Ultimately, the domi-

    nancesubmission distinction in a gender-diverse group should help improve

    group efficiency in deception detection. Furthermore, gender-diversified

    groups are less likely to incur open debates (Palmer, 2001), which further

    contributes to the improvement of their efficiency. Therefore, we propose the

    following hypothesis.

    Hypothesis 6 (H6): Gender diversity improves group efficiency of decep-

    tion detection.

    Simons, Pelled, and Smith (1999) argue that job relatedness leads to more

    effective team performance. Creating groups in a way that maximizes mem-

    ber differences may contribute to the performance of group problem solving

    and decision making (Guzzo, 1986; Guzzo & Shea, 1992) and organizational

    performance (Martin, Reinhard, & Ajay, 2000). This is especially the case

    when tasks assigned to a group are diverse, because a wide range of compe-tencies are needed (cf. Campion et al., 1993). From an information/decision

    making perspective (Williams & OReilly, 1998), diversity in more job-

    related dimensions such as functional background is more likely to have posi-

    tive effects on group performance (Bell et al., 2011; Jehn et al., 1999; Pelled

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    282 Small Group Research 44(3)

    et al., 1999). Functionally diverse groups are likely to possess a broader range

    of task-relevant knowledge, skills, and abilities, and consist of members with

    different opinions and alternative perspectives (Cox, 1993; Gruenfeld et al.,

    1996; Milliken & Martins, 1996). Such groups have a larger pool of resourcesthat may be helpful in dealing with nonroutine problems (Williams &

    OReilly, 1998). Thus, we predict that groups with greater diversity will out-

    perform less diverse groups in deception detection when members possess

    complementary knowledge.

    Hypothesis 7 (H7): Functional diversity improves group success in decep-

    tion detection.

    Members of functionally diverse groups appear to communicate more for-

    mally but less frequently with each other than members of less diverse groups

    (Milliken & Martins, 1996). Accordingly, group members with functional

    diversity tend to focus on solving a task rather than participating in irrelevant

    interactions due to the lack of a common language. Thus, functional diversity

    is expected to improve group efficiency.

    Hypothesis 8 (H8): Functional diversity improves group efficiency ofdeception detection.

    Method

    Data Collection

    To test the hypotheses, we chose an online version of the Mafia game as the

    group task scenario. The goal of the game is for a group to identify one mem-

    ber who plays the role of mafia. Each game consists of the mafia, a policeman,and multiple villagers. The game roles can be split into two sides. One is the

    player in the role of mafia who has to simultaneously deceive and evade from

    detection in order to win a game. The other side includes players who play the

    roles of policeman and villager. They work collectively toward the goal of

    detecting the deceiver (i.e., mafia). All the roles in a game are randomly

    assigned to players (i.e., group members) by a third-party game coordinator.

    No one was aware of others roles in the same game. The group interaction

    takes place via online chat rooms. To minimize possible effects of group sizeon the proposed relationships, we chose a subset of games with the group size

    ranging from six to eight members, resulting in a total of 1,242 games.

    The game proceeds through a series of runs. In each run, which lasts for a

    fixed period of time, a group discusses the problem of identifying the mafia

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    member, and then each member votes one of other members as the possible

    mafia player based on his or her judgment. The player who receives the

    majority of the votes would be eliminated from the game. At the end of each

    run, the mafia player, if he/she does not receive the majority votes and geteliminated, will eliminate another group member of his/her own choice via a

    private chat room, and the policeman will investigate the true identity of one

    suspect. If one of the two game termination conditions is met, namely the

    mafia player is voted off the game and all players except the mafia player

    have been eliminated, the game ends. Otherwise, the game moves into the

    next run and the same process will be repeated.

    We collected data from a popular Chinese gaming website. For each game,

    we collected the following data such as game setup (e.g., the number of vil-lagers), the number of runs, and the final outcome of the game. In addition,

    we also collected information about each individual players game history,

    including the roles played, the number of games, and the outcomes of each

    game that he/she had played. We selected the mafia game for two main rea-

    sons. First, mafia players are motivated to deceive and other players are moti-

    vated to detect deception in order to compete for game rewards (e.g., virtual

    money and score ratings) and to improve their own game skills. This plus

    being situated in the natural setting of an online community lead to signifi-cant improvement of the ecological validity of the collected data over the

    data collected from laboratory experiments. Second, like many other games,

    a mafia game typically lasts multiple runs, allowing us to assess the effi-

    ciency of deception detection.

    Independent Variables

    The group was used as the unit of analysis in this study. In other words, all the

    independent variables were operationalized with respect to groups nonmafia

    members. Relational familiarity was measured by the average number of

    games in which each of the nonmafia members of the current group had

    played with the mafia member prior to the current game. Behavioral

    Familiarity was measured as the average number of games in which a non-

    mafia member had played as each nonmafia member prior to the current

    game.Functional diversity was conceptualized in terms of a players detec-

    tion skill, which is measured by the percentage of games that the player has

    won as a nonmafia prior to the current game. To measure functional diversity,we adopted coefficient of variation (Allison, 1978; Jehn & Bezrukova, 2004),

    which is defined as the standard deviation of detection skill divided by its

    mean among nonmafia group members. Gender diversity measures how a

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    284 Small Group Research 44(3)

    group of nonmafia members are distributed across genders with Blaus index

    (Blau, 1977). In view that Blaus maximum is limited by the number of pos-

    sible categories (0.5 in case of gender; cf. Harrison & Klein, 2007), we stan-

    dardized the index of gender by its theoretical maximum. As a result, thevalue of gender diversity ranges between 0 (when a group is homogeneous)

    and 1 (when a group is equally divided).

    Dependent Variables

    Success of deception detection measures whether a group successfully

    detected the mafia player in a game. If the answer wasyes, the value of suc-

    cess would be 1; otherwise, it would be 0.Efficiency was defined as the per-centage of runs in a game where a group of players converged on whom the

    mafia player might be. The larger the value, the more efficient a group is. It

    is noted that each run follows a majority rule.

    Data Analysis and Results

    The data analysis started with descriptive analysis of individual-level mea-

    surements because all the variables were defined as the group aggregates ofindividual-level values. In addition to means and standard deviations, the

    skewness, kurtosis, and histogram of each variable (Tabachnick & Fidell,

    1989) were also examined. The results show that the distributions of the

    values used to derive behavioral familiarity and relational familiarity were

    either skewed or peaked. To correct the potential problems of heterosceda-

    siticy and nonlinearity, those values were log-transformed before they were

    used to compute values for the two familiarity variables. In addition, to

    correct a similar problem for functional diversity, its values were trans-

    formed with the square root function. Further, the analyses of gender diver-

    sity were based on 35 games instead of the entire data set. This was because

    gender information was optional for user registration and most users chose

    not to disclose their gender. As a result, subsequent regression analyses

    were performed on gender diversity and the other three independent vari-

    ables separately. The correlations and descriptive statistics are reported in

    Table 1. The results show that both behavioral familiarity and functional

    diversity are strongly correlated with efficiency (p < .001), and both behav-

    ioral familiarity and gender diversity are correlated with success of decep-tion detection (p < .05).

    To test the hypotheses of behavioral familiarity, relational familiarity, and

    functional diversity in relation to efficiency, a multiple linear regression

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    Zhou et al. 285

    analysis was performed with an enter method. The method was preferred

    when no a priori hypotheses had been made to determine the order of entry

    for predictor variables (Tabachnick & Fidell, 1989). To control possible

    effects of group size, we first performed a hierarchical regression analysis.

    The results show that group size has a significant effect on efficiency of

    deception detection (adj.R2 = .011,B =.046, p < .001). After incorporating

    the three independent variables, the model fit was improved for the predic-

    tion of efficiency (adj. R2 = .052, p < .001), and the likelihood ratio testshowed that the improvement of model fit was significant (p < .001).

    Specifically, behavioral familiarity (B = .027, SE= .01,p = .006) and func-

    tional diversity (B = .229, SE= .085,p = .007), but not relational familiarity

    (B = .013, SE= .013, p = .324), were found to have significant effects on

    efficiency. Although the impact of behavioral familiarity on detection effi-

    ciency was significant, the impact was negative instead of positive as hypoth-

    esized. Collinearity diagnostics was also performed on the linear regression

    model. The results confirmed that the model did not have a high degree ofmulticollinearity because none of the condition indexes of the standardized

    variables approached 30, making it unnecessary to examine variance propor-

    tions. Thus, hypothesis 8 was supported, but hypotheses 2 and 4 were not

    supported.

    Table 1. Correlations and Descriptive Statistics (N = 1,242).

    Variablesa 1 2 3 4 5b 6 7c

    1. Group size 2. Relational

    familiarity.004

    3. Behavioralfamiliarity

    .044 .167***

    4. Functionaldiversity

    .063* .058* .733***

    5. Genderdiversityb

    .428* .127 .123 .137

    6. Efficiency .109*** .003 .195*** .199*** .114 7. Successc .039 .001 .073* .032 .391* .247***

    M 6.91 .633 4.39 .421 0.55 .51 .48

    SD .811 .715 1.42 .164 0.33 .34 .50

    Note. aVariables: The analyses of independent variables were performed on their transformedvalues. bDemographic diversity: The statistics was generated based on a small subset of thedata (N = 35). cSuccess:1 = success, 0 = failure.*p < .05. ***p < .001.

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    286 Small Group Research 44(3)

    The analysis of gender diversity followed a similar procedure. Since group

    size was not found to influence efficiency of deception detection (R2 = .016,

    B = .062, p = .47), a linear regression analysis was performed. Neither did

    gender diversity yield any significant effect on efficiency (adj. R2 = .017,B = .117, SE= .177,p = .513). Thus, hypothesis 6 was not supported.

    To test the hypotheses related to the impacts of behavioral familiarity,

    relational familiarity, and functional diversity on group detection success, a

    multiple binary logistic model was applied. Group size was first included as

    a control variable and then dropped from the model because of its insignifi-

    cant effect (Cox & SnellR2 = .001,B = .095, SE= .07,p = .174). It is shown

    from the analysis of three independent variables (Cox & SnellR2 = .006) that

    behavior familiarity had positive influence on group success (B = .155, SE=.06,p = .01), but relational familiarity (B = .042, SE= .081,p = .609) and

    functional diversity (B = .578, SE= .513, p = .26) did not have significant

    effects. Thus, hypothesis 3 was supported and hypotheses 1 and 7 were not

    supported.

    A similar binary logistic regression analysis was performed on gender

    diversity separately. Again, group size was removed from the model because

    of its insignificant effect (Cox & Snell; R2 = .047,B = .656, SE= .518,p =

    .205). The data analysis yielded a significant effect of gender diversity ongroup success in deception detection (Cox & Snell; R2 = .148, B = 2.65,

    SE= 1.22,p = .03). Thus, hypothesis 5 was supported.

    Discussion

    The objective of this research was to investigate the effects of group familiar-

    ity and diversity on the performance of group detection of deception. In this

    study, we used two diversity and two familiarity variables as predictors of

    group performance in deception detection, which was in turn measured by

    both success and efficiency. The empirical results show that behavioral famil-

    iarity has a positive effect, and gender diversity has a negative effect, on

    group success in deception detection. The results also show that behavioral

    familiarity has a negative effect and functional diversity has a positive effect

    on the group efficiency of deception detection.

    Alternative ExplanationsThe finding on behavioral familiarity in relation to group success supports

    our hypothesis. Interestingly, it is opposite to some of the previous findings if

    we correlate behavioral familiarity with professional training in deception

    detection on the basis of experiential learning (Kolb & Fry, 1975), namely

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    Zhou et al. 287

    concrete experience and explicit feedback on deception detection provided

    by the game. Previous empirical results showed that professionals were not

    necessarily superior to laypersons in detecting deception (Vrij, 2004). That is

    because professionals are more suspicious of their interviewees, which maylead to high lie bias in deception detection (DeTurck & Miller, 1990; Stiff &

    Miller, 1986). In addition, professional detectors with training and expertise

    may be over confident in their detection abilities (Vrij, 2004). The current

    study differs from previous studies in three key aspects: (a) this study focuses

    on detection performance of groups instead of individuals. We speculate that

    it would be more effective for the entire group than for only a subset of group

    members to receive training for the task of deception detection; (b) the task

    environment selected in the current study affords immediate feedback to adetection decision, which allows players to adjust and improve their perfor-

    mance over time; and (c) the group task was carried out via online communi-

    cation instead of face-to-face communication. The higher reprocessability

    the former communication medium in comparison to that of the latter medium

    (Dennis & Valacich, 1999) may allow deceptive cues to be identified more

    effectively.

    The negative effect of behavioral familiarity on efficiency of deception

    detection is opposite to our prediction. It suggests that the stereotypical cuesused by experienced detectors require significant effort to encode, particu-

    larly in an online communication environment that lacks rich context for

    interpreting behaviors. Moreover, extracting concrete deception cues from

    online communication requires analytical thinking, which demands more

    effort than intuitive or heuristic information processing. Furthermore, disen-

    tangling the discourse of online interaction is particularly challenging in mul-

    tiparty communication. The volume and pace of synchronous communication

    further magnify the challenge.

    The lack of effect of relational familiarity also differs from previous

    research findings. We provide the following alternative explanations. First,

    interpersonal relationships can be developed both online and offline. In this

    research, we derived the relational familiarity among group members solely

    based on their online interaction during games, which excluded the rela-

    tionship developed through other communication channels. On a related

    note, the data that we collected were left censored, meaning that all the

    participants were assumed to be strangers prior to the data collection. This

    assumption may not hold for some participants. Second, the developmentof relationships in groups may require different types of interactive pro-

    cesses than that in interpersonal contexts. One problem associated with

    group interaction is lurking ((Nonnecke & Preece, 2000), which could hin-

    der the development of mutual relationships. Third, the type of workgroups

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    288 Small Group Research 44(3)

    might influence the effect of relational familiarity. Groups in the Mafia

    game are short-lived and narrow in their activities according to McGraths

    categorization of group tasks (McGrath, 1984). Most of the time players

    randomly join a game and are randomly assigned game roles. After a gameis over, a player may join another game with other players. Thus, a group

    member may not have strong motivations to develop relationships with

    other members.

    Gender diversity was found to be a drag on group success in deception

    detection. In other words, a predominantly male or female group would be

    more effective than one that is balanced in gender distribution. This is consis-

    tent with both our prediction and previous findings from other cognitive tasks

    (e.g., Pelled et al., 1999). Contrary to our expectation, gender diversity hadno influence on group efficiency of deception detection. One possible expla-

    nation is that gender dominance in an anonymous online group may not be as

    salient as that in a face-to-face group.

    The lack of effect of functional diversity on the success of deception

    detection was not expected. This may have occurred because the game task is

    narrowly focused, which does not require a wide range of competence and/or

    solutions for nonroutine problems. In addition, the operationalization of

    functional diversity based on detection skill also needs revisiting.

    Research and Practical Implications

    This is the first study that investigates the effects of group factors on group

    performance in deception detection. This study also introduces efficiency as

    a new measure of deception detection performance. In addition, most of the

    previous research on deception detection examined the problem from a per-

    spective of observers, who played a passive role in and/or were disengaged

    from deceptive interaction. This study investigates deception detection from

    a viewpoint of receivers who directly interact with the deceiver. Further,

    research on group diversity itself has been dominated by U.S.-centric studies

    (Jonsen, Maznevski, & Schneider, 2011). Our research helps expand the field

    by examining diversity issues in a non-U.S. setting.

    This research extends IDT in multiple aspects. First, we extend the theory

    from the context of interpersonal interaction to intragroup interaction by posit-

    ing and validating the effects of group factors on the interactive process of

    deception detection and postinteraction outcomes and by explaining thereceiver-related preinteraction features in the context of group communication.

    In particular, we approach deception as interaction between the sender and a

    group of receivers and among receivers themselves, and as their dynamic

    behavioral adaptations. Second, we distinguish the effects of behavioral

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    Zhou et al. 289

    familiarity and relational familiarity on the process and outcome of deception

    detection. Third, the lack of impact of relational familiarity on deception detec-

    tion performance revealed in this study highlights the moderating role of com-

    munication context on deceptive interaction. It also suggests that the relationalfamiliarity developed online has different implications for deception detection

    from that developed via face-to-face interaction. Fourth, we introduce diversity

    as a new category of factors in intragroup deceptive exchanges. Depending on

    its conceptualization, the diversity of group composition may either impair or

    improve some performance measures of deception detection.

    This study provides some empirical evidence and concrete suggestions on

    how to compose a group for effective and efficient deception detection. The

    current findings show that functional diversity is desirable for deceptiondetection because it improves group efficiency in deception detection with-

    out hurting its chance of success. One of its managerial implications is that in

    organizing a team for the task of deception detection, it is not necessary to

    seek only those who have demonstrated a track record of successful decep-

    tion detection; instead, a mixed group consisting of members with varying

    levels of deception detection skills would achieve a higher level of efficiency

    while attaining a similar level of success in the task.

    The findings on behavioral familiarity are encouraging for online decep-tion researchers and practitioners in deception detection training. As more

    effective cues to online deception are identified and more users receive train-

    ing on these cues, we can expect better performance in online deception

    detection. Several studies have suggested that legal decision makers have a

    lack of training in credibility assessment, have major misconceptions about

    deceptive behavior, and hold false stereotypes about deceivers (Porter & ten

    Brinke, 2009; Strmwall & Granhag, 2003; Vrij, Akehurst, & Knight, 2006).

    Thus, deception detection training and practice will not only benefit layper-

    sons but professionals as well.

    The negative effect of behavioral familiarity on efficiency calls for methods

    to improve the efficiency of extracting cues to deception. One possible solution

    is to develop techniques for automatic extraction of cues from the discourse of

    online communication. In view of the preliminary success in applying natural

    language processing techniques to extracting cues from online text messages

    (e.g., Zhou, Burgoon, Nunamaker, & Twitchell, 2004), augmenting human

    judgment with these techniques may improve detection judgments.

    Limitations and Future Directions

    This research only focuses on a few group factors related to group composi-

    tion. Many other group factors such as value diversity and interaction pro-

    cess and contextual factors (e.g., type of groups) may also affect group

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    290 Small Group Research 44(3)

    performance in deception detection but were not included due to the scope

    of this study. In addition, there are alternative ways to operationalize the

    variables included in the current study. For instance, functional diversity can

    be measured based on job titles, and demographic diversity could be mea-sured based on age.

    We assumed that group members develop relationships over time, but we

    did not account for the valance of relationships. According to IDT (Buller &

    Burgoon, 1996), When relationships are positively valanced, familiar others

    (such as friends) show a greater truth bias than strangers. However, when

    relationships are built on mistrust or are negatively toned, the truth bias

    should be attenuated or even become a lie bias (p. 214). Thus, future research

    should look into the intersection between relationship familiarity and rela-tionship valence.

    We measured group gender diversity as a whole without looking into the

    nature of the diversity. For instance, highly heterogeneous groups could con-

    tain a high proportion of females or males. The dominant gender of a group

    could play a moderating role in the effect of gender diversity on group perfor-

    mance in deception detection.

    The real-world data enhance the external validity of the findings of this

    study, compared with laboratory environments. The former data collectionmethod presents, however, presents several challenges: real-world data are

    noisy. For instance, missing values are common, which was the case for

    gender diversity in our study. As a result, we had to perform two separate

    regression analyses due to two disparate sample sizes. Second, real-world

    data can lead to low explanatory power, despite the fact that explanatory

    variables can be very important and practical in explaining or predicting a

    response variable. Finally, there were many other factors that were out of our

    control. For instance, we did not have access to information about game

    players age and other relevant experience.

    Concluding Remarks

    Given the increasing deceptive behavior in group work and online communi-

    ties and social networks, the objective of this research is to investigate the

    influence of group familiarity and diversity on group performance in decep-

    tion detection. To the best of our knowledge, this is the first study that inter-

    twines deception research with group research. The current work extendsdeception theories by providing insights into impacts of group composition on

    the performance of deception detection. This study also expands traditional

    group research from cooperative environments to a noncooperative environ-

    ment. The findings suggest that group functional diversity is desirable for

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    Zhou et al. 291

    group detection of online deception, but gender diversity is not preferred. In

    addition, behavioral familiarity has mixed effects, depending on the measure

    of detection performance, but relational familiarity has no effect. These find-

    ings represent one step toward creating a trustworthy and secure online envi-ronment for effective group communication. This study can be extended in a

    number of directions such as the exploration of new group factors, the interac-

    tion of different group factors, and the effect of different types of groups.

    Declaration of Conflicting Interests

    The authors declared no potential conflicts of interest with respect to the research,

    authorship, and/or publication of this article.

    Funding

    The authors received no financial support for the research, authorship, and/or publica-

    tion of this article.

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    Author Biographies

    Lina Zhou is an associate professor of Information Systems, University of Maryland,

    Baltimore County, USA. Her current research interests include deception detection,

    ontology, social network analysis, and mobile web.

    Dongsong Zhang is an associate professor in the Department of Information Systems

    at the University of Maryland, Baltimore County, USA. He received his PhD in

    Management Information Systems from the University of Arizona. His current

    research interests include context-aware mobile computing, computer-mediated col-laboration and communication, knowledge management, and social computing.

    Yu-wei Sung is a PhD candidate of Information Systems at the University of

    Maryland Baltimore County. He received his Masters degree in Management

    Information Systems from National Sun Yet-Sen University, Taiwan. His research

    interests include deception detection in online groups, web services, and mobile

    i