dell businessman

7/21/2019 Dell Businessman

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ASSIGNMENT-02

PIYASINGHE W.D.Y.N (E/11/305)

EF-509

LEC NAME: Dr.RAVI KURUPPUGE

05/12/2014


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There are a lot of things that go into creating success. I dontlike to do just the things I like to do. I like to do things that cause

the company to succeed. I dont spend a lot of time doing my

favorite activities

Michael Dell


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Introduction

Michael Dell is the founder and CEO of the privately owned multinational

computer technology company DELL Inc. It develops, sells, repairs and supports

computer related products like Personal computers, servers, printers, etc. But Dell Inc.

does not manufacture any components, instead they use components from other

vendors in the inside of their products.

Dell Inc. is a direct selling computer manufacturing company, the idea behind

selling computers directly to customers was to better understanding of consumers

needs and to provide the most compelling solutions to meet those consumer's needs. It

has also equipped with strong supply chain management and electronic commerce

system to deliver best customer experience.

Although Dell Company is an industry leader in personal computers, thats just

one component of their technology based services. To really take advantage of the

possibilities their industry provides, they branched out into an innovative areas of

products and services. At Dell employees are split in to multiple business units, groups,

teams and positions.

Direct model of Dell Inc.

Component

ManufacturerDell Inc. Customer

Distributor


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Time line of Dell Inc.

1984 - Michael Dell started the company named as "PC's Limited."

1985 - PC's Limited creates a personal computer.

1988 - PC's limited changes its names to "Dell Computer Corp"

1989 - First laptop computer goes on sale

1990 - Dell opens a manufacturing center in Limerick, Ireland, to serve Africa,

Europe and the Middle East.

1992 - Company debuts on Fortune 500, making Michael Dell the youngest CEO

on the list at the time, at age 27.

1995 - Dell goes global, expanding to Asia, Japan, Europe and the Americas.

1996 - Dell.com launches.

1997 - Second manufacturing center in Texas opens, Introduction of first

workstation systems

2000 - Dell.com's online sales hit $40 million a day.

2001 - Dell becomes No. 1 computer systems provider worldwide.

2003 - Company renamed "Dell Inc."

2005 - Growth begins to slow and stock starts losing momentum.

2009 - Dell acquires Perot Systems and launches Dell Services to drive its end-to-

end IT services business.

2010 - Dell starts selling tablets

2011/2012- Acquisitions including Secure Works, RNA Networks, Credant Technologies

and Quest Software.

2013 - Dell agrees to be taken private for $24.4 billion in a deal that involves

private equity firm Silver Lakes, Microsoft Corp, and its Chairman Michael Dell


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Beginning of the company

Michael Dell was born in 1965 in Houston, to a Jewish family. His mother was a

stockbroker and father was an orthodontist. In 1983, Michael Dell was a collegefreshman, who upgraded IBM-compatible PCs in his spare time in his dorm room at the

University of Texas at Austin. Then Dell begun to buy components and assemble the

entire PC instead of upgrading older machines and sell the PC with his name on it

directly to customers at a 15% discount to established brands.Dell soon started

advertising in trade magazines and orders kept coming. Dell had to drop out of college

to attend to his business full time and on May 3, 1984, his dorm-room business officially

became Dell Computer Corporationusing $1,000 in expansion-capital from his family.

In 1985, the company produced the first computer of its own design, the "Turbo PC",

which sold for $795.The company earned more than $73 million in its first year ofoperation.Dell introduced support services such as a 24-hour hotline and guaranteed

shipment of replacement parts. Dells efficient, low-cost operations were attractive to

customers who looked for quality at a reasonable price. Dell grew from nothing to $6

million at the beginning of 1985 and to $70 million by end of that year. Also ell set up in-

house teams for marketing and sales support. Eventually more local area businesses

started coming to Dell, large corporations and government agencies came calling.

Business profile of Michael Dell

Dell started business by repairing old computers nevertheless by 1992, aged 27,

he became the youngest CEO of a company ranked in Fortune magazine's list of the top

500 corporations and also he was ranked the 41st richest person in the world on 2012

Forbes list of billionaires, with a net worth of US$ 15.9 billion as of March 2012.

In 1999, Dell and his wife started the "Michael and Susan Dell Foundation", a

large private charity that has donated millions to urban education, childhood health andtsunami victims in southern Asia. In 2006, the foundation donated $50 million to the

University of Texas. By 2010, the foundation had committed more than $650 million to

children's issues and community initiatives in the United States, India and South Africa.

Today the foundation has over $466 million assets under management.


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In 1998, Dell founded MSD Capital L.P. to manage his family's investments.

Investment activities include publicly traded securities, private equity activities, and real

estate.In 2013, Dell decided to take Dell Inc. to private sectors reached an agreement

with "Silver Lake Partners", a private equity firm that specializes in technology, and

"Microsoft" to launch a buyout of all outstanding shares of Dell. This deal has beenvalued between $23 billion to more than $24 billion, making it one of the biggest

buyouts in recent history.

Dell serves on the Foundation Board of the World Economic Forum, the executive

committee of the International Business Council, the U.S. Business Council, and the

governing board of the Indian School of Business in Hyderabad, India. He previously

served as a member of the U.S. President's Council of Advisors on Science and

Technology.

Secrets behind the Successful career

His clear goals and stayed in focus.

Strong innovation sense.

Hard working with a great understanding of his responsibilities. He is known of

his good balance between work and life (family).

Powerful vision for the future with a unique businesss philosophy.

Current state of Dell Inc.

Dell Inc. currently have 108, 800 employees worldwide including employees of

acquired companies like Alien ware Corporation, Compellent Technologies Inc., Force 10

Networks, Inc. ,Perot Systems Corporation ,SonicWALL Inc. and SecureWorks Inc.

Business are speared through large area on Computer hardware, Computer software, IT

services and IT consulting.

Dell was listed at number 51 in the Fortune 500 list, until 2014 with revenue of

US$ 56.94 billion. After going private in 2013, the newly confidential nature of its

financial information prevents the company from being ranked by Fortune. At present

Dell Inc. willing to rise up as a giant under the guidance of the pioneer Michael Dell.


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References

Michael Dell, Catherine Fredman; Direct from Dell: Strategies that

Revolutionized an Industry;Harper Business; 1999

http://web.mit.edu/course/15/15.823/attach/Dell%20CASE.pdf

http://credu.bookzip.co.kr/resource/englishbook/pdf/ae30205.pdf

http://www.tuck.dartmouth.edu/people/vg/site/downloads/casestudies/20014_

DellCase110102.pdf

http://www.dell.com/learn/us/en/uscorp1/about-dell
http://web.mit.edu/course/15/15.823/attach/Dell%20CASE.pdfhttp://web.mit.edu/course/15/15.823/attach/Dell%20CASE.pdfhttp://credu.bookzip.co.kr/resource/englishbook/pdf/ae30205.pdfhttp://credu.bookzip.co.kr/resource/englishbook/pdf/ae30205.pdfhttp://www.tuck.dartmouth.edu/people/vg/site/downloads/casestudies/20014_DellCase110102.pdfhttp://www.tuck.dartmouth.edu/people/vg/site/downloads/casestudies/20014_DellCase110102.pdfhttp://www.tuck.dartmouth.edu/people/vg/site/downloads/casestudies/20014_DellCase110102.pdfhttp://www.tuck.dartmouth.edu/people/vg/site/downloads/casestudies/20014_DellCase110102.pdfhttp://www.tuck.dartmouth.edu/people/vg/site/downloads/casestudies/20014_DellCase110102.pdfhttp://www.dell.com/learn/us/en/uscorp1/about-dellhttp://www.dell.com/learn/us/en/uscorp1/about-dellhttp://www.dell.com/learn/us/en/uscorp1/about-dellhttp://www.tuck.dartmouth.edu/people/vg/site/downloads/casestudies/20014_DellCase110102.pdfhttp://www.tuck.dartmouth.edu/people/vg/site/downloads/casestudies/20014_DellCase110102.pdfhttp://credu.bookzip.co.kr/resource/englishbook/pdf/ae30205.pdfhttp://web.mit.edu/course/15/15.823/attach/Dell%20CASE.pdf

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