design 2010, 2030
DESCRIPTION
Tom Klinkowstein's July 20, 2010 presentation to Dr. Anna Akbari's, Global Issues in Design and Visuality in the 21st Century: Culture, Parsons The New School for Design, New YorkTRANSCRIPT
Horizon Projects Workshop
Design 2010, 2030
Design 2010, 2030 Tom Klinkowstein
Horizon Projects Workshop Design 2010, 2030 Tom Klinkowstein
Design Matters Strategy Facilitators Singularity
Why Design Matters
Horizon Projects Workshop
Design is an indication of a confident society.
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Design 2010, 2030 Tom Klinkowstein
“In most people’s minds, design means veneer. (But in my mind) design is the fundamental soul of a human-made creation that ends up expressing itself in successive outer layers of the product or service.”
Steve Jobs
Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
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The greater the penetration of design, the stronger the company: Starbucks
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
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Design articulates a culture’s “question”.
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop -The American question:
“What’s next?”
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop -The Continental European question:
“Is everyone a (little bit) happy?”
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond
Strategy Design
Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Tom Klinkowstein
In addition to being form-givers, designers now involved at all stages including research and strategy.
Design Thinking Tom Klinkowstein The Future of Design Design Thinking Tom Klinkowstein Design, Innovation & Passion Tom Klinkowstein
Design Innovation Passion Design Innovation Mash-up 2015
Design 2010, 2030 Tom Klinkowstein
Design Matters Strategy Facilitators Singularity Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop You Cannot Not Communicate Tom Klinkowstein
“The majority of our billings are now for management and strategy rather than traditional design deliverables.”
Dan Buchner, Vice President, Design Continuum, Boston
DesignNext Tom Klinkowstein
Evolution Democratization Experience Design New Skills Evolution Democratization New Design Professions New Skills
Design Thinking Tom Klinkowstein
Design Innovation Mash-up 2015
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop You Cannot Not Communicate Tom Klinkowstein DesignNext Tom Klinkowstein
Evolution Democratization Experience Design New Skills Evolution Democratization New Design Professions New Skills
Design Thinking Tom Klinkowstein
Design Innovation Mash-up 2015
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop
Strategy Designers:
-They know something about everything.
-They are able to do everything.
-They know that they don’t have to do everything.
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop -They “set the scene”. -More like film directors than specialist designers.
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Tom Klinkowstein
Rem Koolhaas
Design Thinking Tom Klinkowstein The Future of Design Design Thinking Tom Klinkowstein Design, Innovation & Passion Tom Klinkowstein
Design Innovation Passion Design Innovation Mash-up 2015
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Tom Klinkowstein Design Thinking Tom Klinkowstein The Future of Design Design Thinking Tom Klinkowstein Design, Innovation & Passion Tom Klinkowstein
Design Innovation Passion Design Innovation Mash-up 2015
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Tom Klinkowstein
Alabama Chanin
-Trained as a filmmaker
-Designs and produces numbered, one-of-a-kind clothing
-Network of artisans
Design Thinking Tom Klinkowstein The Future of Design Design Thinking Tom Klinkowstein Design, Innovation & Passion Tom Klinkowstein
Design Innovation Passion Design Innovation Mash-up 2015
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Tom Klinkowstein Design Thinking Tom Klinkowstein The Future of Design Design Thinking Tom Klinkowstein Design, Innovation & Passion Tom Klinkowstein
Design Innovation Passion Design Innovation Mash-up 2015
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond
TapIt: -Articulated the offering and character -Brought company into existence -Located resources -Tagline, Tag-phrase -Logo, Site, Mobile Site, iPhone app -Continuing Consulting (strategy, QR dev., partnering)
Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond
-Presence as a green business
Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
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-Facilitating Partnerships
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
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-Fostering community
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop
Control vs. Facilitation
-As designers become directors, they also learn to relinquish some control to the community as facilitators.
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond
Singularity
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
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Singularity = An Acute and Abrupt Break
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond
Design: State of the Art, 2009, 2029
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
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-Our intuition says that change is linear, but change in our technological extensions is exponential.
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
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-Important because these extensions effect what we can do, when we can do it and what we expect to happen.
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
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“With 30 linear steps, you get to 30; with 30 steps exponentially, you get to one billion…in 25 years, a computer as powerful as today’s smartphones will be the size of a blood cell.”
Ray Kurzweil
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond
kurzweilai.net
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond
2030
2015
Now
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
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Wolfram Alpha Computational Knowledge Engine
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop
Wolfram Alpha Computational Knowledge Engine
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop NASA Evolvable Software
-Simulated Darwinian evolution used to evolve software to design and configure hardware.
-Algorithms developed are incomprehensible to human designers (but they work).
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop BigDog
-All terrain robot
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop
Summary
-Design is at the center of cultural change.
-Designers becoming strategists, directors, facilitators.
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop
-Engineers drive change from 10,000 meter vantage point
-Designers needed for the two meter perspective.
Design 2010, 2030 Tom Klinkowstein
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Strategy Facilitators Singularity
Horizon Projects Workshop
“We are called upon to be architects of the future, not its victims.”
Buckminster Fuller
You Cannot Not Communicate Tom Klinkowstein
Design Matters Principles New Designer Beyond
Singularity 2029 Tom Klinkowstein Horizon Projects Workshop Design 2010, 2030
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond
Tom Klinkowstein
Horizon Projects Workshop
Sources:
Boston Dynamics, BigDog - The Most Advanced Rough-Terrain Robot on Earth, bostondynamics.com/robot_bigdog.html
Chastain, Cindy, Experience Themes or How a Storytelling Method Can Help Us Unify Teams and Create Better Products, Boxes and Arrows, 4/2010, boxesandarrows.com/view/experience-themes
Kurzweil, Ray, A University for the Coming Singularity, TED conference, Long Beach, California, 2/2009
You Cannot Not Communicate Tom Klinkowstein
Design Matters Principles New Designer Beyond
Singularity 2029 Tom Klinkowstein Horizon Projects Workshop Design 2010, 2030
Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond Design Matters Principles New Designer Beyond
Tom Klinkowstein
Horizon Projects Workshop
Thank You
Design 2010, 2030 Tom Klinkowstein