design for the environment free quality assignment andre loumeau 11/19/2012
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Design for the Environment
Free Quality AssignmentAndre Loumeau
11/19/2012
Design for the Environment 2
Outline• What is design for the environment?• How can it be applied to your organization?• What are the nuts and bolts of “green design” and
how does it work exactly?• Company DfE Programs• Hewlett Packard – A Real World Example• A mental Exercise to help you think about the
environmental impacts of products
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What is DfE?• Design for the environment the process of designing
the entire life cycle of a product or service so that at each phase of its life it is creating the smallest detrimental effect possible on overall human health and the environment as a whole
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Brainstorming Exercise• How can this tool be used in your organization?• Choose a product or service that you are familiar
with• Write down the basic life cycle stages including
procurement, manufacture, packaging, and disposal• Pick one of the four life-cycle stages• Write down a list of five possible ways to improve• Estimate the environmental and financial impact of
each possible solution you have suggested
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Example
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DfE at each Stage in Life Cycle
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Procurement
Manufacture
Packaging
End-of-Life
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Designing the procurement process
• Standards are available in most countries• The key is to be as transparent as possible in how you
procure your raw materials or input parts• Managing supplier relationships is becoming
increasing important• Example: Casio
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Green Procurement - Casio
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Designing the manufacture process• Digital Prototyping of both product and workflow• Energy Efficiency• Materials Analysis• Lean Manufacturing• The Five S’s
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Designing the packaging process• Use recycled materials• Eliminate or reduce hazardous substances from
packaging materials• Use as few packaging materials as possible• Use materials that can be recycled in the future• Create awareness among consumers• Use materials of greener origins
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Designing the end-of-life process• Design for reuse• Design for disassembly• Design for remanufacture• Sell to other companies who can reuse or
remanufacture specific parts• Proper disposal of waste
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Company DfE Programs• Harmful effects of greenhouse gases and waste
materials are now known• Consumers are demanding greener products• Companies have responded by creating their own
DfE programs• As programs have proven beneficial to the bottom
line, more and more companies are adopting them
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Creating a DfE program• There are many ways to create a DfE program but the
following general guidelines give a good starting point:
• Assign product stewards• Product stewards and product designers work
together and submit regular reports• Reports should identify, prioritize, and recommend
environmental improvements
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Creating a DfE program• Upper management decides which changes in the
product life cycle will have the greatest impact• Upper management assesses how these initiatives
jive with the core competencies and resources available to find the best plan of action
• Upper management publishes a list of priorities and principle measures that are being taken to achieve those priority goals
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A Real World Example
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• Created in 1992• Product stewards and designers work together on
each project to achieve vision• Three major priorities:– Energy efficiency– Materials innovation– Design for recyclability
HP’s DfE Program
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HP’s DfE Program• Main initiatives implemented to achieve priorities:• Eliminating the use of harmful flame retardants• Reducing number of parts used and standardizing
parts for multiple products• Using mold-in colors and finishes as opposed to paint
and coatings• Helping customers reduce energy consumption
through using HP products
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HP’s DfE Program• Increase the use of recycled materials in products• Minimizing waste through reducing amount of
packaging materials• Designing for disassembly and recyclability through
using less parts and implementing ISO 11469
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Results of HP’s DfE Program• Last year, HP took back 140 million pounds of end-of-
life HP products and either reused them or properly disposed of them
• HP better understands how customers use their products
• HP has seen a big positive impact on their bottom line
• Energy efficiency is now second nature to HP employees
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A Mental Exercise• You own a restaurant and you are trying to decide
whether paper napkins or cloth napkins have less of an effect on the environment
• Write down on a piece of paper all of the possible effects that each type of napkin could have on the environment at each stage of its product life cycle
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A Mental Exercise• What did you come up with?• What are the procurement and manufacturing
effects of each?• What about washing and drying the napkins?• Disposal or reuse?
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Summary• DfE is about being a good steward of your company’s
impact on the environment and the general public health
• At each stage of the product life cycle, initiatives can be set to reduce negative impacts on the environment
• Your company can establish its own DfE program to protect the environment, improve public perception, and help the bottom line
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Readings List• Design and Environment: A Global Guide to Designing Greener
Goods by Helen Lewis and John Gertsakis• Cradle to Cradle: Remaking the Way We Make Things by
Michael Braungart• Sustainable by Design: Explorations in Theory and Practice by
Stuart Walker• ecoDesign: The Sourcebook by Alastair Fuad-Luke• The Green to Gold Business Playbook: How to Implement
Sustainability Practices for Bottom-Line Results in Every Business Function by Daniel C. Esty
• What is Lean Six Sigma by Michael L. George
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