design mining for learning color semanticspeople.csail.mit.edu/jahanian/papers/colorsemantics...0.02...

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Image color selection using semantics colors that contribute to “travel” and “shop” Demography: Nationality 487 (56.69%) females 367 (42.72%) males, 5 others 70 countries 66 native languages US (59.84%) 348 (40.51%) lived in more than one country 352 (40.97%) college degrees, 55 other degrees 451 (52.50%) graduate degrees 716 (83.35%) are non-designers 130 (15.13%) designers, with 3 or more years of experience Demography: Gender Design Mining for Learning Color Semantics Ali Jahanian, S. V. N. Vishwanathan, Jan P. Allebach ? Idea: Learning from professionals Magazine cover dataset: at a glance Art Entertainment Business Education Family Fashion Health Nature Politics Science Sports Technology WORD Results WORD_TOPIC_10.05 WORD_TOPIC_2 0.06 WORD_TOPIC_3 0.05 WORD_TOPIC_4 0.23 WORD_TOPIC_50.05 WORD_TOPIC_60.10 gardens0.08 news 0.03 science 0.03 business 0.02 decorating 0.02 business 0.02 plants 0.02 pc 0.02 natural 0.02 health 0.01 interior 0.02 men 0.02 landscape 0.02 ibm 0.02 geography0.02 hygiene 0.01 travel0.02 science 0.02 science 0.02 computing 0.01 stars 0.01 economic 0.01 teach 0.02 popular 0.01 art 0.02 fast 0.01 clothing 0.01 money 0.01 interior-decoration 0.02 music 0.01 horticulture0.02 food 0.01 fighting 0.01 sex 0.01 education 0.01 popular-culture0.01 ideas 0.01 sport 0.01 energy 0.01 person 0.01 science 0.01 rock0.01 living 0.01 security 0.01 aeronautics 0.01 life 0.01 bike0.01 success 0.01 golf 0.01 drive 0.01 person 0.01 fat 0.01 hotels 0.01 college 0.01 save 0.01 microcomputers 0.01 aging 0.01 domestic 0.01 voyages 0.01 entrepreneur0.01 WORD_TOPIC_70.04 WORD_TOPIC_8 0.11 WORD_TOPIC_9 0.04 WORD_TOPIC_10 0.06 WORD_TOPIC_110.11 WORD_TOPIC_120.10 life 0.02 women 0.02 women 0.03 shop 0.01 men 0.01 teach 0.01 pc 0.02 fashion 0.02 fashion 0.03 art 0.01 technology 0.01 women 0.01 economic 0.02 loves 0.02 beautiful 0.03 education 0.01 sport 0.01 social 0.01 ibm 0.02 style 0.01 home 0.02 home 0.01 hot 0.01 elementary 0.01 security 0.01 beautiful 0.01 shop 0.02 products 0.01 art 0.01 time 0.01 finance 0.01 kids 0.01 loves 0.02 test 0.01 health 0.01 study0.01 shop 0.01 life 0.01 home-economics 0.02 gardens 0.01 style 0.01 stars 0.01 microcomputers0.01 body 0.01 sex 0.01 commercial 0.01 natural 0.01 humanities 0.01 computing0.01 intellectual 0.01 food 0.01 ideas 0.01 body 0.01 sex 0.01 economic-history0.01 hair 0.01 gardens 0.01 fix 0.01 games 0.01 money 0.01 k1 k6 COLOR_TOPIC_1 Topics vs magazine titles Relevance matrix of responses Values: relevance between color palettes and word clouds 2.14 0.33 1.39 0.39 0.49 0.38 0.26 0.38 0.31 0.81 0.43 0.30 0.57 0.28 0.56 0.62 1.18 0.38 0.35 1.76 1.87 0.71 0.68 1.45 0.14 1.27 1.53 0.84 0.89 0.89 1.18 0.54 0.30 0.67 1.04 0.34 0.03 1.62 1.13 1.28 0.71 1.19 1.68 0.12 0.28 0.63 1.43 0.30 0.38 1.23 1.44 1.09 1.45 1.05 1.61 0.43 0.36 0.93 1.12 0.53 0.74 0.99 1.08 0.74 0.53 1.85 0.99 0.26 0.10 0.59 1.02 0.40 0.13 1.33 1.23 1.03 1.12 1.01 1.63 0.29 0.48 0.38 1.04 0.48 0.51 0.33 0.61 0.41 1.49 0.40 0.34 1.79 1.32 1.01 0.46 1.07 0.43 0.03 0.10 0.30 1.30 0.07 0.10 1.96 2.07 0.61 0.34 1.18 1.05 0.25 0.73 0.57 1.80 0.34 0.18 1.53 0.99 1.43 0.61 1.17 0.30 1.68 0.93 1.41 0.48 1.23 1.52 0.23 0.23 0.74 1.38 0.37 1.01 0.49 1.56 0.93 0.89 1.53 0.63 0.57 0.63 1.08 1.06 0.59 Color palette recommendation Magazine covers “techy fashion” LDA-dual Recommended Color Palettes Retrieved Design Examples Color-word Topics Image retrieval using color semantics “interior design” “garden-inspired” Retrieved images Image recoloring using semantics “shop” “sports” + “men” Colored by S. Lin, D. Ritchie, M. Fisher, and P. Hanrahan. Probabilistic Color-by-Numbers: Suggesting Pattern Colorizations Using Factor Graphs. In ACM SIGGRAPH 2013. “science” APPLICATIONS CROWDSOURCING MINING PROBLEM DESIGN COLLECTION MOTIVATION Scenario 1: You search for a “massage therapy” website, and you get these two designs, which one gives you a better first impression? Scenario 2: You wish to design a media piece that conveys “techy-fashion”, what color palette would you choose? About 3000 magazine covers 71 titles 12 genres Transcribed cover lines (words) to text VISUALIZING RESULTS Demography of 859 participants LDA is generative art Color-word topic1 Color-word topic2 PROBABILISTIC GENERATIVE PROCESS Cover1: beauty 1 , women 1 , fashion 1 , beauty 1 Cover2: beauty 1 , fashion 2 , art 2 , art 2 , fashion 1 Cover3: house 2 , fashion 2 , art 2 , house 2 , fashion 2 1.0 1.0 0.5 0.5 ? Cover1: beauty ? , women ? , fashion ? , beauty ? Cover2: beauty ? , fashion ? , art ? , art ? , fashion ? Cover3: house ? , fashion ? , art ? , house ? , fashion ? Color-word topic1 Color-word topic2 ? STATISTICAL INFERENCE ? ? ? ? Techy fashion Adopting an extension of LDA topic modeling Color palette extraction from: S. Lin and P. Hanrahan, “Modeling how people extract color themes from images,” in ACM Human Factors in Computing Systems (CHI), 2013. Pr(color-word topics, proportions, assignments | colors, words)

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Page 1: Design Mining for Learning Color Semanticspeople.csail.mit.edu/jahanian/papers/ColorSemantics...0.02 fashion0.03 art 0.01 technology0.01 women 0.01 economic 0.02 loves 0.02 beautiful0.03

Image color selection using semantics

colors that contributeto “travel” and “shop”

Demography: Nationality

487 (56.69%) females 367 (42.72%) males, 5 others70 countries 66 native languagesUS (59.84%) 348 (40.51%) lived in more than one

country352 (40.97%) college degrees, 55 other degrees

451 (52.50%) graduate degrees

716 (83.35%) are non-designers 130 (15.13%) designers, with 3 or more years of experience

Demography: Gender

Design Mining for Learning Color SemanticsAli Jahanian, S. V. N. Vishwanathan, Jan P. Allebach

?

Idea: Learning from professionals

Magazine cover dataset: at a glanceArt EntertainmentBusiness Education Family Fashion

Health Nature Politics Science Sports Technology

𝜃𝜃𝑑𝑑𝛼𝛼

WORD

ResultsWORD_TOPIC_10.05 WORD_TOPIC_20.06 WORD_TOPIC_30.05 WORD_TOPIC_40.23 WORD_TOPIC_50.05 WORD_TOPIC_60.10

gardens0.08 news0.03 science0.03 business0.02 decorating0.02 business0.02plants0.02 pc0.02 natural0.02 health0.01 interior0.02 men0.02

landscape0.02 ibm0.02 geography0.02 hygiene0.01 travel0.02 science0.02science0.02 computing0.01 stars0.01 economic0.01 teach0.02 popular0.01

art0.02 fast0.01 clothing0.01 money0.01 interior-decoration0.02 music0.01horticulture0.02 food0.01 fighting0.01 sex0.01 education0.01 popular-culture0.01

ideas0.01 sport0.01 energy0.01 person0.01 science0.01 rock0.01living0.01 security0.01 aeronautics0.01 life0.01 bike0.01 success0.01

golf0.01 drive0.01 person0.01 fat0.01 hotels0.01 college0.01save0.01 microcomputers0.01 aging0.01 domestic0.01 voyages0.01 entrepreneur0.01

WORD_TOPIC_70.04 WORD_TOPIC_80.11 WORD_TOPIC_90.04 WORD_TOPIC_100.06 WORD_TOPIC_110.11 WORD_TOPIC_120.10life0.02 women0.02 women0.03 shop0.01 men0.01 teach0.01pc0.02 fashion0.02 fashion0.03 art0.01 technology0.01 women0.01

economic0.02 loves0.02 beautiful0.03 education0.01 sport0.01 social0.01ibm0.02 style0.01 home0.02 home0.01 hot0.01 elementary0.01

security0.01 beautiful0.01 shop0.02 products0.01 art0.01 time0.01finance0.01 kids0.01 loves0.02 test0.01 health0.01 study0.01

shop0.01 life0.01 home-economics0.02 gardens0.01 style0.01 stars0.01microcomputers0.01 body0.01 sex0.01 commercial0.01 natural0.01 humanities0.01

computing0.01 intellectual0.01 food0.01 ideas0.01 body0.01 sex0.01economic-history0.01 hair0.01 gardens0.01 fix0.01 games0.01 money0.01

k1

k6

COLOR_TOPIC_1

Topics vs magazine titles

Relevance matrix of responses

Values: relevance between color palettes and word clouds

2.14 0.33 1.39 0.39 0.49 0.38 0.26 0.38 0.31 0.81 0.43 0.300.57 0.28 0.56 0.62 1.18 0.38 0.35 1.76 1.87 0.71 0.68 1.450.14 1.27 1.53 0.84 0.89 0.89 1.18 0.54 0.30 0.67 1.04 0.340.03 1.62 1.13 1.28 0.71 1.19 1.68 0.12 0.28 0.63 1.43 0.300.38 1.23 1.44 1.09 1.45 1.05 1.61 0.43 0.36 0.93 1.12 0.530.74 0.99 1.08 0.74 0.53 1.85 0.99 0.26 0.10 0.59 1.02 0.400.13 1.33 1.23 1.03 1.12 1.01 1.63 0.29 0.48 0.38 1.04 0.480.51 0.33 0.61 0.41 1.49 0.40 0.34 1.79 1.32 1.01 0.46 1.070.43 0.03 0.10 0.30 1.30 0.07 0.10 1.96 2.07 0.61 0.34 1.181.05 0.25 0.73 0.57 1.80 0.34 0.18 1.53 0.99 1.43 0.61 1.170.30 1.68 0.93 1.41 0.48 1.23 1.52 0.23 0.23 0.74 1.38 0.371.01 0.49 1.56 0.93 0.89 1.53 0.63 0.57 0.63 1.08 1.06 0.59

Color palette recommendation

Magazine covers

“techy fashion”

LDA-dual

Recommended Color Palettes

Retrieved Design Examples

Color-word Topics

Image retrieval using color semantics

“interior design”

“garden-inspired”

Retrieved images

Image recoloring using semantics

“shop” “sports” + “men”Colored by S. Lin, D. Ritchie, M. Fisher, and P. Hanrahan. Probabilistic Color-by-Numbers: Suggesting Pattern Colorizations Using Factor Graphs. In ACM SIGGRAPH 2013.

“science”

A P P L I C AT I O N S

C R O W D S O U R C I N G

M I N I N G P R O B L E M

D E S I G N C O L L E C T I O N

M O T I VAT I O NScenario 1: You search for a “massage therapy” website, and you get these two designs, which one gives you a better first impression?

Scenario 2: You wish to design a media piece that conveys “techy-fashion”, what color palette would you choose?

About 3000 magazine covers71 titles12 genresTranscribed cover lines (words) to text

V I S U A L I Z I N G R E S U LT S

Demography of 859 participants

LDA is generative

art

Color-word topic1

Color-word topic2

PROBABILISTIC GENERATIVE PROCESS

Cover1:

beauty1, women1, fashion1, beauty1

Cover2:

beauty1, fashion2, art2, art2, fashion1

Cover3:

house2, fashion2, art2, house2, fashion2

1.0

1.0

0.5

0.5

?

Cover1:

beauty?, women?, fashion?, beauty?

Cover2:

beauty?, fashion?, art?, art?, fashion?

Cover3:

house?, fashion?, art?, house?, fashion?

Color-word topic1

Color-word topic2

?

STATISTICAL INFERENCE

?

?

?

?

Techy fashion

Adopting an extension of LDA topic modeling

Color palette extraction from: S. Lin and P. Hanrahan, “Modeling how people extract color themes from images,” in ACM Human Factors in Computing Systems (CHI), 2013.

Pr(color-word topics, proportions, assignments | colors, words)