designing a magazine cover€¦ · designing a magazine cover . introduction when you pass by the...
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Designing a Magazine Cover
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Introduction
When you pass by the magazine rack at Wal-Mart, what makes you want to pick up a magazine and read it?
The cover
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Objectives
By the end of this lesson, you’ll be able to: Describe at least 3 design elements that
should be considered when designing for a specific audience.
Choose proper photos/clipart for the intended audience.
Choose an appropriate color scheme for a stated audience.
Design a magazine cover for a specific audience.
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Design Elements
Font
Color
Layout
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Fonts
Don’t overuse fonts
Never use more than 4 fonts.
Readable
Size
Typeface
Use Bold and italics instead of different fonts
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Common Fonts
Times New Roman – best for large blocks of
text
Arial – Good for titles: very clean
Comic Sans MS – whimsical and informal
Script – Small and Elegant
Georgia – classy
Trebuchet – Very clean
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Colors
As always: Use a Color Scheme
Stereotypical colors work!
Gender (pink, blue, pastels, gray)
Industry standards (Cat yellow, John Deere Green)
Age groups
Country/Ethnic colors
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Pictures/Graphics
Catch the readers eye
Simplicity usually works best
Simple clipart – Nothing Complex
Limited subjects in pictures
Don’t over-enlarge small pictures
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Mimicry
When in doubt, borrow!
Don’t steal designs, but borrow from design elements you like
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